体验商务英语视听说 profile summary

体验商务英语视听说 profile summary
体验商务英语视听说 profile summary

Unit 1:

Steve Morgan, a good dynamic salesman, is on the way to a job interview on Bateman Retail Technologies. But he is very nervous because his IT skills are not good enough to get the job. Jim, the security camera, wants to help him. He thinks that Steve has not prepared well for the interview as Steve does even not know what sort of products do the company sell. When Steve is thinking about the interview, Jim tells him that the first impression is very important for interview and encourages him to be confident. In the waiting room, Jim encourages Steve to chat with the lady called Jennifer who is the head of personnel but is mistaken as the one of candidates by Steve. They talk about many things like the expansion of the company. Steve tells her that he is taking part in an evening course to improve his IT skills. He also demonstrates his opinion about the on-line selling that no customer care, no customer loyalty. And few days later, with the help of Jim, Steve gets the job and successfully makes a deal with Jack Smedley.

Unit 2:

Hilary Baker is under a lot of pressure because there will be a big presentation about a web directory for inventors, called The Great ID,tomorrow. It is an important presentation for them because if Pablo Duarte, the European chairman, likes their idea, they will receive a great number of money invested by him and other investor. Because of the nervousness, Hilary decides to go back to the office to have another look of the material. Jackie goes with her and help her. Back to the office, they begin to rehearse the presentation. Hilary is too tense to finish the presentation. However, with the encouragement and help of Jackie,Hilary becomes better and better. While they are rehearsing, Simon, the partner of Hilary, comes back to the office with the same reason as Hilary. And then they go through the presentation together. Their efforts have been paid. The presentation is very successful. Both Pablo and Pik Sen are satisfied with their presentation. They also exchange present for each other and Pik Sen and Simon will go to the opera together.

Unit 3:

Jonathan and Katherine, the two senior directors of Preston Valley Racecourse, are talking about the problem of the racecourse which has lost money for the two years and is nearly bankrupt. Katherine suggests to ask the consultant for help. But Jonathan opposes to do so for worrying that the consultant wants to turn the racecourse into a theme park. Warren ,the owner of the racecourse, is 1.2 million dollars in debt and he has to put a proposal in front of the bank manager on Friday. Unluckily, he failed to get some suggestions from Jonathan and Kathrine. Jonathan wants to accept Warren’s suggestion of opening a riding school which would take too much time to bring in the profit they need and they also need to invest extra money but Warren doesn’t have another money to put in. Finally, as the time is limited, they have no choice but to consult with the expert. Therefore, they consult with Jean-Piere Dubois who is the best in the business. After the visit of the racecourse, Jean-Piere gives two suggestions. One is to sell part of the land and then use the money to relaunch the business. The other one is to sell the racecourse to the National Racecourse Association, which the future of the racecourse is guaranteed but Warren would not be the owner of the racecourse any longer. Katherine agrees on the first suggestion while Jonathan supports the second one. Warren asks them to think about it more cautiously and then make a right choice. After a heated discussion, Warren makes a decision to choose the second suggestion. One week later, Katherine don’t want to work for a big cooperation and leaves the racecourse for France to

work for Jean-piere.

Unit4:

Today’s world Business Update is going to tell us three business issues around the world. In the first report on bullying, Jeremy interviews Lorraine, the victim of the case of bullying at work, and Jay, the representative of the company which lost the case. Lorraine is the executive who was consistently bullied and abused by her boss has been awarded 250,000 pounds in the compensation. She encourages people to stand up for their rights and don’t be bullied. While the spokesperson of the company affirms that they have try their best to solve the problem and claims that there are many factors of the case to take into account.

In the second part, Jeremy is going to show us the phenomenal growth of the IT industry in India. India has make great achievement in many areas, such as the opening-up of the country, foreign investment, transport. One of the most outstanding growth is the IT sector,especially the growth of ‘back-office’ IT services. That all thanks to a large English-speaking workforce of highly educated and highly qualified people and the support of the government.

In the last part, the reporter tells us that the cycling revolution across the global. The bicycle have many special features. Cycling becomes more and more popular in the world.

体验商务英语综合教程Unit4答案

Unit 4 Advertising Part I Business Vocabulary Directions: There are 20 incomplete sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the ONE that best completes the sentence. Then mark the corresponding letter on the Answer Sheet with a single line through the center. This part totals 20 points, one point for each sentence. C1 Outdoor advertising is one of the fastest growing _______________ in the market. A markets B sections C segments D sectors D2 The world of outdoor advertising billboards, transport and ‘street furniture’is ______ about $18 billion a year, just 6% of all the worl d’s spending on advertising. A worthwhile B worthy C valued D worth C3 The soaring costs of TV are ______________ clients to consider alternatives. A making B driving C prompting D letting A4 BMW ran a ‘teasers’ campaign in Britain on bus shelters. A exclusively B largely C greatly D inclusively C5 Placing an ad on a bus shelter for two weeks ________________ at about £90. A works on B works away C works out D calculates D6 We are facing a ________________ with our market share. What are we going to do about it? A promotion B sale C order D crisis A7 Focus, a large advertising agency based in Paris, has a reputation for creating imaginative and ____________ campaigns. A effective B efficient C effect D efficacious C8 Focus now needs to ________________ potential clients that it still has plenty of creative ideas to offer. A ensure B assure C convince D persuade B9 Focus has been asked to _________________ ideas for advertising campaigns to managements of the companies concerned. A offer B present C supply D furnish

体验商务英语视听说答案

体验商务英语视听说答案【篇一:体验商务英语 4 综合教程】lass=txt> 一.课程基本信息课程编号:0142524 课程类别:选修 总学时:36 课程简介:商务英语课程作为翻译专业的一门专业先选课程,主要目标是培养学生掌握国际贸易的基础知识、基本技能,能独立从事一般的对外贸易业务工作。具备听说读写译的基本技能,语音语调正确、语法概念清楚,能用英语较熟练地从事外事接待、外贸业务洽谈的口、笔译工作。在培养学生英语语言能力的同时让学生了解和熟悉各种商务情景和商务活动,掌握相关的商务及商务文化知识,并使他们能够把所学的知识运用到各种商务活动中。二.教材简介 教材名称:体验商务英语综合教程4 教材编者:david cotton;david falvey; simon kent; 《体验商务英 语》改编组出版社:高等教育出版社 教材情况简介:本教材话题紧跟国际经济发展形势,循序渐进地训练学生用英语进行调研分析、归纳总结和使用正确语体作书面或口头表述的能力。既可以帮助在校生了解真实的商务环境和话题,学习地道的商务英语;也可以帮助从事各种经济活动的商务人员通过语言技能综合训,较快地提高语言能力。将国际商务活动引入课堂,体验真实的商务世界。角色扮演和案例学习将体验式学习引向深入,教学设计严谨,为体验式学习打好基础。教学资源丰富,为体验式教学提供有力支持。

三.课程教学内容 教学重点和难点 1. 重点:掌握各种商务活动情景对话中的语言要点及专业词汇 2. 难点:由于缺乏实战经验,学生难以理解不断涌现的商务方面的新知识和商务活动的实战环节。 教学内容、目标和学时分配 教学内容教学目标课时分配unit1communication 掌握 4 unit2international marketing 掌握4 unit3building relationships 掌握 4 unit 4 success 掌握 4 unit 5 job satisfaction 掌握 4 unit 6 risk 了解0 unit 7 e-commerce 掌握4 revision unit a unit 8team building 了解0 unit 9raising finance 了解0 unit 10 customer service 了解0 unit 11 crisis management 了解0 unit 12 management styles 掌握4 unit 13 takeovers and mergers 了解0 unit 14 the future of business 了解0 revision unit b 四.课程各教学环节的基本要求 课堂讲授:要求学生在课堂上就国际商务中的各种场景进行对话和听力练习,并通过看录像、vcd 及听录音和mp3 等多媒体手段提高学生的商务英语听说能力。作业:练习章节语言要点及专业词汇,布置角色扮演任务。mp3 或网络资源听力练习。 课程设计:本课程注重把语言技能的训练和专业知识有机结合起来。除了课堂讲解,有些练习属于开放式的,要求学生理论联系实际,认真独立地思考问题、深入探究问题、最终解决问题。在这一过程中学生的表达能力同时得以锻炼。4)测试: 测试方法:测试;闭卷;口试(其中平时成绩占30% ;测试成绩占70%) 五.教学参考书

体验商务英语综合教程1_词汇

Unit 1 a cc ountant 会计会计师 ad agency (advertising agency) 广告代理 advertising n.广告业广告 advertise v. advertisement n. advertising永远是不可数名词。 有三个意思: 1、指整个广告业; 2、指广告活动(比如说某公司正在筹备做一个广告); 3、指所有广告的总称(例:All the advertising here in this chamber is brilliant. 这个屋子里的所有广告都很有创意。) 而advertisement则在第一个意思中是可数名词,第二个是不可数名词。 有两个意思: 1、一则广告,某一个具体的广告; 2、做一则广告或某一个具体广告的动作(例:A company plans to do an advertising which will do advertisement 10 times. 一个公司计划做一个广告,这个广告准备播出十次。) commercial 商业广告 agency 代理处行销处代理中介 agent n./v./adj. airway s航空公司 airline Aloha [?'l?u?, ɑ:'l?uhɑ:]欢迎再见 a nalyst 分析师 analyze v. Argentina 阿根廷

Beaverton 比佛顿 Brazil 巴西 Brazilian 巴西人巴西的巴西人的 Buenos Aires 布宜诺斯艾利斯 cashier 出纳 CEO(chief executive officer)首席执行官 officer一般指军官,或者有指挥权利的官员,比如警官,船长。 official一般指公务员,官方。 conference 会议 meeting consultant 顾问 adviser consulting n.咨询adj.顾问的资讯的 consult 查阅商量向请教当顾问 电子 executive [iɡ'zekjutiv] n.管理人员经理adj.经营管理的finance 财政金融 financial analyst 金融分析师 fitness 健康 golf 高尔夫 graphic ['ɡr?fik]图的绘画的 graphic designer 平面设造型计师 Greece 希腊

体验商务英语视听说答案

体验商务英语视听说答案 【篇一:体验商务英语4 综合教程】 lass=txt>一.课程基本信息 课程编号:0142524 课程类别:选修 总学时:36 课程简介:商务英语课程作为翻译专业的一门专业先选课程,主要 目标是培养学生掌握国际贸易的基础知识、基本技能,能独立从事 一般的对外贸易业务工作。具备听说读写译的基本技能,语音语调 正确、语法概念清楚,能用英语较熟练地从事外事接待、外贸业务 洽谈的口、笔译工作。在培养学生英语语言能力的同时让学生了解 和熟悉各种商务情景和商务活动,掌握相关的商务及商务文化知识,并使他们能够把所学的知识运用到各种商务活动中。 二.教材简介 教材名称:体验商务英语综合教程4 教材编者:david cotton;david falvey; simon kent;《体验商务英语》改编组出版社:高等教育出版社 教材情况简介:本教材话题紧跟国际经济发展形势,循序渐进地训 练学生用英语进行调研分析、归纳总结和使用正确语体作书面或口 头表述的能力。既可以帮助在校生了解真实的商务环境和话题,学 习地道的商务英语;也可以帮助从事各种经济活动的商务人员通过 语言技能综合训,较快地提高语言能力。将国际商务活动引入课堂,体验真实的商务世界。角色扮演和案例学习将体验式学习引向深入,教学设计严谨,为体验式学习打好基础。教学资源丰富,为体验式 教学提供有力支持。

三.课程教学内容 教学重点和难点 1. 重点:掌握各种商务活动情景对话中的语言要点及专业词汇 2. 难点:由于缺乏实战经验,学生难以理解不断涌现的商务方面的 新知识和商务活动的实战环节。 教学内容、目标和学时分配 教学内容教学目标课时分配 unit1communication 掌握4 unit2international marketing 掌握4 unit3building relationships 掌握4 unit 4 success掌握4 unit 5 job satisfaction掌握4 unit 6 risk了解0 unit 7 e-commerce掌握4 revision unit a unit 8team building了解 0 unit 9raising finance 了解 0 unit 10 customer service 了解 0 unit 11 crisis management了解 0 unit 12 management styles掌握 4 unit 13 takeovers and mergers 了解 0 unit 14 the future of business 了解 0 revision unit b 四.课程各教学环节的基本要求 课堂讲授:要求学生在课堂上就国际商务中的各种场景进行对话和 听力练习,并通过看录像、vcd及听录音和mp3等多媒体手段提高 学生的商务英语听说能力。作业:练习章节语言要点及专业词汇, 布置角色扮演任务。mp3或网络资源听力练习。 课程设计:本课程注重把语言技能的训练和专业知识有机结合起来。除了课堂讲解,有些练习属于开放式的,要求学生理论联系实际, 认真独立地思考问题、深入探究问题、最终解决问题。在这一过程 中学生的表达能力同时得以锻炼。 4)测试: 测试方法:测试;闭卷;口试(其中平时成绩占30%;测试成绩占70%) 五.教学参考书

体验商务英语视听说 profile summary

Unit 1: Steve Morgan, a good dynamic salesman, is on the way to a job interview on Bateman Retail Technologies. But he is very nervous because his IT skills are not good enough to get the job. Jim, the security camera, wants to help him. He thinks that Steve has not prepared well for the interview as Steve does even not know what sort of products do the company sell. When Steve is thinking about the interview, Jim tells him that the first impression is very important for interview and encourages him to be confident. In the waiting room, Jim encourages Steve to chat with the lady called Jennifer who is the head of personnel but is mistaken as the one of candidates by Steve. They talk about many things like the expansion of the company. Steve tells her that he is taking part in an evening course to improve his IT skills. He also demonstrates his opinion about the on-line selling that no customer care, no customer loyalty. And few days later, with the help of Jim, Steve gets the job and successfully makes a deal with Jack Smedley. Unit 2: Hilary Baker is under a lot of pressure because there will be a big presentation about a web directory for inventors, called The Great ID,tomorrow. It is an important presentation for them because if Pablo Duarte, the European chairman, likes their idea, they will receive a great number of money invested by him and other investor. Because of the nervousness, Hilary decides to go back to the office to have another look of the material. Jackie goes with her and help her. Back to the office, they begin to rehearse the presentation. Hilary is too tense to finish the presentation. However, with the encouragement and help of Jackie,Hilary becomes better and better. While they are rehearsing, Simon, the partner of Hilary, comes back to the office with the same reason as Hilary. And then they go through the presentation together. Their efforts have been paid. The presentation is very successful. Both Pablo and Pik Sen are satisfied with their presentation. They also exchange present for each other and Pik Sen and Simon will go to the opera together. Unit 3: Jonathan and Katherine, the two senior directors of Preston Valley Racecourse, are talking about the problem of the racecourse which has lost money for the two years and is nearly bankrupt. Katherine suggests to ask the consultant for help. But Jonathan opposes to do so for worrying that the consultant wants to turn the racecourse into a theme park. Warren ,the owner of the racecourse, is 1.2 million dollars in debt and he has to put a proposal in front of the bank manager on Friday. Unluckily, he failed to get some suggestions from Jonathan and Kathrine. Jonathan wants to accept Warren’s suggestion of opening a riding school which would take too much time to bring in the profit they need and they also need to invest extra money but Warren doesn’t have another money to put in. Finally, as the time is limited, they have no choice but to consult with the expert. Therefore, they consult with Jean-Piere Dubois who is the best in the business. After the visit of the racecourse, Jean-Piere gives two suggestions. One is to sell part of the land and then use the money to relaunch the business. The other one is to sell the racecourse to the National Racecourse Association, which the future of the racecourse is guaranteed but Warren would not be the owner of the racecourse any longer. Katherine agrees on the first suggestion while Jonathan supports the second one. Warren asks them to think about it more cautiously and then make a right choice. After a heated discussion, Warren makes a decision to choose the second suggestion. One week later, Katherine don’t want to work for a big cooperation and leaves the racecourse for France to

体验商务英语综合教程4课本答案

Unit 1 Language review A: 1.c 2.h 3.d 4.a 5.b 6.e 7.f 8.g Unit 2 V ocabulary A:1. monetary regulations https://www.360docs.net/doc/5e15255511.html,ernment bureaucracy 3. political stability 4. buying habits 5. economic situation 6. income distribution C:1.d 2.b 3.c 4.b 5.c 6. d 7. d 8. c 9. d 10.d Reading F: 1 . a 2. a 3. a 4. a 5. a Unit 3 P23 vocabulary A Positive meaning:build up, cement, develop, encourage, establish, improve, maintain, promote, restore, resume, strengthen Negative meaning: the rest!!!!! B Very bad Very good Stormy strained cool amicable friendly close excellent C 1—5: e d b a e P26 Language A a---J: 9 3 2 4 8 1 5 7 10 6 B 1—5get on count on build up hold on to put(it) off 6—10sounded out let(us)down set up draw up call(it)off Unit 4 P33 Language review 1—4: present simple past simple present continuous present perfect P34 Vocabulary C 1—5: overtook outstripped outbid outvote outmaneuvered

体验商务英语课后答案unit6

Unit 6 Trade Part I Business V ocabulary Directions: There are 20 incomplete sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the ONE that best completes the sentence. Then mark the corresponding letter on the Answer Sheet with a single line through the center. This part totals 20 points, one point for each sentence. 1 They’ve ______B______ us a very good price for the consignment. A offered B quoted C presented D supplied 2 If you can’t ________A________ the delivery date, let us know as soon as possible. A meet B make C produce D decide 3 We _______D_______ in distributing high quality wines. A sell B bring out C handle D specialize 4 We would appreciate it if we could be B your sole distributor. A pointed out B appointed C acted as D represented 5 We have _______B_______ Julian Montero, the Argentine supplier of the wine we are importing. A contacted with B contacted C linked to D linked 6 Please ________C________ a letter of credit to cover the shipment. A make B produce C open D draw 7 We look forward to receiving a copy of your letter to your ______D______ bank in Argentina as soon as possible. A corresponding B corresponded C responding D correspondent 8 Since we’ve not ______B_______ you before, we’d like to be paid by banker’s draft A dealt in B dealt with C dealt at D dealt for 9 It creates its own branded products but also makes guitars _________B________ distributors’ specifications. A at B to C in D by 10 The two companies have had some initial ________D________ by fax and now face-to-face meeting is required.

商务英语视听说教学大纲

商务英语视听说教学大 纲 -CAL-FENGHAI-(2020YEAR-YICAI)_JINGBIAN

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