商务英语Unit 3答案

Reading I

Brain storm

List seven Types of company

1. Sole Proprietorship

A type of company in which all profits and liabilities flow through to an individual.

2. Partnership

A type of company in which all profits and liabilities are shared by more than one person.

3. DBA - (Doing Business As)

When a business conducts its activities using a name other than that of its principal owners.

4. Privately-owned Corporation

A company whose stock is held by a limited number of individuals and cannot be bought or sold through a stock exchange.

5. Publicly-owned Corporation

A company whose stock is listed on a stock exchange and is usually owned by a large number of individual shareholders.

6. Corporate Charter

A document that establishes the existence of a corporation and whose bylaws set organizational and procedural guidelines for its operation.

7. Shareholder

The owner of a share of stock in a company.

公司

通过独资、合伙、合资或其它形式经营的组织。

1. 独资

由一名个人独立享有全部利润并承担全部债务的公司类型。

2. 合伙

利润由多人分享，债务由多人承担连带责任的公司类型。

3. DBA

使用所有人之外的名称开展业务的行为。

4. 私有公司

由一定数量的个人控股的公司，不能通过证券交易所交易。

5. 公有公司

股票在证交所上市的公司，通常有大量私人股东。

6. 公司章程

确立公司成立并规定公司运营的组织结构和过程的文件。

7. 股东

持有一定数量公司股份的人。

Comprehension

I 1.Having no titles or bosses and 1 objective: to have fun making money.

2. Because of president turning the organizational chart upside down and putting in charge of the company.

3.Getting paid 25% and the profits covering 100% and the dental costs.

4. A shift from financial to human capital, a whittling waway of middle management and a declining supply of workers.

II. Part Two: Para 4-6 Transformation from traditional companies to new-style companies.

Part Three: Para 7-17 The main characteristics of new-style companies

1. contributed to

2. putting out

3. whittled away

4.keep out

5. foster

https://www.360docs.net/doc/6f8219009.html,pel

7.in charge of

8. turned…upside down

9. fuels 10. transform

II. 1 our country’s economic situation is to change in the foreseeable future

2. must whittled away because the from has just been set up

3. as the company’s asset owing to his talent for business

4. she still retains a clear memory of her glorious past when she became the first females CFO in

a multinational corporation

5. an employee incentive program is properly implemented

6. a competitive edge in terms of service offerings

7. reliance of industrial countries on Arab oil is increasing

8.has been incurred from his peers in economic theory

9. who was in charge of the market survey

10. as it was not compatible with the company’s long-term plans

III. 1. volunteered 2. strategy 3. creative 4, assume

5. competition

6. innovations

7. generosity

8. location

Translation

A pioneering entrepreneur should have not only the courage of starting a new venture but also the awareness of incentive; that is, he should provide, in due time, employees with compensation that is compatible with their work. In this time, the joy they obtain from the compensation can find expression ion their work. Beside, the entrepreneur should be good at putting the employees with creativity in charge of certain work. This will help a company retain its talents and in the meantime motivate them to take advantage of their potential and put out their energy to make contributions to the company

Focus study

1. keep out: to bar, cause to stay away or not enter

eg., We have screens on our windows to ~ the flies and mosquitoes.

2. commitment

A duty or responsibility or promise to follow certain belief or a certain course of action

eg,. American aid only take place in the context of ~ to economic reform within Europe.

2)the state of being committed; deeply-felt loyalty to a particular aim, belief, etc.,

eg,. Our company would not have achieved success this year without the ~ and dedication of the staff.

Commit: to do illegal ,wrong or foolish

It is said that people who ran into debt often tried to go into hiding or ~ suicide rather than consult with their families or friends

The government has ~ted itself to improving the inflation.

3. turn ..upside down: to turn the upper part underneath instead of on top, to change sth.

The businessman’s life was ~d after his business went bankrupt.

Turn sth on its head: to use sth in a completely wrong way; to change sth. Completely

The basic problem is that your report ~s history on its head.

4.in charge of: in a position of control or command

Miss Mary was ~ study in her class.

Bring/lay a charge if sth against sb: to bring an especially criminal charge against sb

The police have examined all the evidence and brought a charge of murder against him

Free of charge: for free

The fault part of the machine was replaced free of charge.

In charge: in a position of leadership or supervision

The vice president is in charge when the present was away.

In/under sb’s charge: in the care of

He is a great lawyer; you can leave the case in his charge.

Take charge of sth: to take control of sth; become responsible

The more timid personalities must be encouraged to take charge and to give orders.

Charge sb with sth: to accused sb of sth especially formally in a law court

He was arrested in the Customs an with smuggling.

Charge sb sth: to ask an amount on a price

How much did he charge you for repairing the car?

5. reinvent to bring back into existence or use

The president ~ the concept of national health care so that he would get elected.

6. compel: to force, drive or constrain

The import ban was imposed to ~ auto makers wanting to sell cars in our country to loc ate plants here.

7. whittle away: to gradually remove or decrease

Y ou’d better whittle away the non- essentials.

8. asset: value or useful person

Human beings are most important asset.

9.edge: a favourable margin; an advantage

Their company has lost its competitive edge since the manager retired.

Have/gain/get/hold/keep/maintain an/ the edge on/ over sb: to be(slightly better than or have a slight advantage over

Windows will also have the edge over IBM.

( I will Beat Mac intosh)

On edge: nervous

Take the edge off: to lesson the force of

His sincere apology took the edge off the customer’s anger.

Tip sb over the edge: put sb into nervous position

10.transform: to completely change th e appearance or character of sth/sb

The band has been ~d an unincorporated association into a partnership.

11contribute to: to help to cause

All these ways of acquiring information ~ to an evaluation of the total situation.

Elicit: to bring or draw out

Surprisingly, their appeal for funds didn’t ~ much of a response.

Foster: to promote the growth and development of cultivate

The negotiation will help ~ the new economy

13. put out: to exert; use

The staff put out all their energy in this advertising campaign.

new measures will be introduced to !

Reading II

1-5 TFTF 6-10 TFFTNM

V ocabulary

1-5 cadab 6-10 ababd

Proofreading

1.privately whose 3. owning 4. its 5. resources

6. number-amount

7. equipments-/s

8. attracting/ing

9.religion-regilious

10. stockholder /stocks 11. other-rather 12. what-which. that 13. specially-special

14. or/and 15.send/issue

Extension

I. 1-5 fjar x 6-10 bpcen 11-15gtisd 16-20 zukvo 21-26 myqlhw

II

1-5 a c c b a 6-10 babcc

Translation Skills

I 1-5 baabh

II

1.That new employees has great courage, indeed!

2. That’s business of their own, between supplier and client. Why should you get involved in it?

3.I was extremely terrified by the news of the company’s bankruptcy.

4. She volunteered to the manager post in the sales department.

5. I dare not show off in the presence of an expert. I hope you would be kind enough to enlighten us on this matter.

III

1.他每天要处理许多棘手的问题。

2.许多经理坚信给员工施加压力很有好处，所以在生活中身体力行。

3.这将是购买商品和支付费用时银行卡付款方式首次超过现金付款方式。

4.对于大多数人去北京的外国游客，长城是必不可少的参观游览项目。

5.Their indifference kept many clients away from the exhibition hall.

6.There were several big names at the anniversary dinner of the company.

7.He had never expected so many obstacles would stand on his way to success.

8.These issues on pronunciation are too complicated to be explained clearly in a few words. Writing

1.MEMO

To Mr Evans, Managing Director

From Clark Carter, department Manager

Subject Accident Of Miss Bennett

Date 9 June, 2009

The accident happened on June 6 when Miss Bennett, a trainee in the sales department, fell off chair while trying to lift a heavy box of photocopy paper down off a high shelf. Miss Bennett had to operate the machine herself as the person responsible was on his lunch break.

To avoid such accidents in the future, the photocopy paper should be kept on the floor close to the photocopier and we have introduced the fixed time for photocopying, when the operator is present. In addition, members of staff are not allowed to do their own photocopying. We have also arranged to hold a seminar on Accident Prevention at the conference hall on June 20. We intend to invite all the office workers as well as department mangers concerned.

2. MEMO

To All Workers, Dispatch Department

From Elizabeth Smith, Genral Manager

Subject Dispatching Computers

Date 12 Martch, 2009

We have received many complaints from our regular customers who have been sent the correct orders either without invoices or with wrong invoices. Please attach great importance to this matter in order to ensure that both orders and invoices are correct.

I know that we have recently recruited several new members of staff in this department and I am not putting blame onto them. However, if anyone has a problem concerning their work, they should speak to Mr. Tony Brown who will be able to assist them.

I am very concerned as this problem has never happened in our company before.

3. MEMORANDUM

To Bob Davis,Business Manager

From Ian Cruise, Sales Manager

Subject A Tour to Some Cities in China

Date 25 February, 2009

I was back yesterday from a five-day tour in Beijing, Shanghai, Guangzhou and Chengdu. When I was in these cities, I met the marketing managers of our branch offices and discussed the issues concerning the current sales prospect of our products in the Chinese market.

In the discussion, most marketing mangers have optimistic views about our future sales in China and predict an increase in the market share of our products. Our main strength is in the design of the home furniture, which represents a modern and simple living style and is very

popular among the city white-collars. There are certain areas of improvements, Though. Some consumers have the impression that our small decoration items, textile and storage solutions are innovative, but the quality of the larger articles of furniture still needs to be improved. What’s more, our prices are higher than those of our competitors.

In my opinion, our products are popular with the young Chinese white-collar workers for its design and style. Nevertheless, we shall require the production department to improve the quality of certain types of products and if possible, lower the cost so as to appeal to more consumers. I, therefore, propose to begin a research project in the above-mentioned areas.