商务英语BEC教案

商务英语BEC教案
商务英语BEC教案

Unit 1 a Teamwork

Teaching aims and requirements:

To enable students to talk about teams and teamwork

To practise reading for gist and specific information

To enable students to make and change arrangements

Important and difficult points:

Important words, the useful phrase to make an arrangement

Teaching content:

Assessing teams

Speaking rank requirements for successful teamwork and then decide if they work in good team.

Reading 1 read through an article and decide how Cussons improved teamwork at its Polish subsidiary. Students then read the text again and match endings with sentence stems.

V ocabulary match verbs, preositions and nouns from the text, then summarise what happened at Cussons.

Speaking discuss how teamwork can help their class prepare for the Cambridge BEC exam.

Unit 1 b Communication

Teaching aims and requirements:

To enable students to take and leave telephone massages

To raise awareness of clarity in spoken language

To practise reading for gist and specific information

To practise listening for gist and specific information

Important and difficult points:

Listening skills

Teaching content:

Keeping in touch

Speaking find out about each other’s use of various forms of communication Reading read for gist through an article on English for international business and give each paragraph a heading. Students then answer comprehensiong questions.

Speaking discuss the difficulties of understanding spoken English.

Leaving voice mails

Listening 1 listen to five voice mails and match each with its purpose. The students then identify which of the calls they find difficult to understand and why.

Language focus focus on clarity in messages and phrases for leaving answer machine messages.

Speaking reformulate one of the voice mails to improve its clarity.

Unit 2 a Entertaining a Client

Teaching aims and requirements:

To raise awareness of and practise techniques for encouraging conversation

To practise speaking about general topics in preparation for the Speaking Test

To practise reading for specific information

Important and difficult points:

How to encourage conversation

Teaching content:

Choosing a restaurant

Reading 1 look at a customer satisfaction form and choose the three most important criteria for judging a good restaurant.

Speaking students ask each other about the last restaurant they visited using the criteria from the form

Reading 2 read an advertisement for Porters restaurant to find which criteria are mentioned.

Speaking discuss the suitability of the restaurant for particular occasions. Describe the most memorable restaurant they have been to.

Unit 2 b Corporate Hospitality

Teaching aims and requirements:

To enable students to talk about corporate hospitality

To raise awareness of formal versus informal language in letters

To review language for making and dealing with invitations

To practise writing a letter of acceptance

Important and difficult points:

How to mix business with pleasure

Teaching content:

Mixing business with pleasure

Speaking read mini-profiles and choose suitable ways of entertaining corporate guests

Reading 1 scan an article about a course on business socialising to find ways of entertaining corporate guests. Match paragraph heasing with paragraphs and then match endings with sentence stems.

Speaking discuss the advantages and disadvantages of mixing business with pleasure.

Arranging a company visit

Reading 2 read a letter of invitation and decide what the invitation is for. And then read the letter again to answer true/false questions.

Language focus focus on the language of invitations: inviting/ offering/ thanking/ accepting/ declining.

Writing write a letter of a acceptance

Unit 3 a Ordering Goods

Teaching aims and requirements:

To enable students to talk about making and changing orders

To raise awareness of clarity in writing and useful phrases for letter writing

To parctise reading for specific information

To practise writing short faxes

To practise proof-reading

Important and difficult points:

How to write short faxes

Teaching content:

Planing an order

Speaking discuss the qualities of a good supplier

Reading 1 read a fax from the head office of a mail order company to a supplier and answer true/false questions

Reading 2 read a badly organised fax about the order mentioned in the fax answer comprehension questions

Writing discuss ways of improving the calrity of the fax, then rewrite it.

Discussing changes

Listening listen to a conversation confirming details of an order. Listen again and note down funcitonal phrases. Then write formal written equivalents of these phrases.

Language focus match additional spoken and written functional phrases

Unit 3 b Cash Flow

Teaching aims and requirements:

To enable students to talk about day-to-day company finances

To parctise reading for specific information

To practise listening for specific information

To practise note writing

Important and difficult points:

The importance of cash flow

Teaching content:

Managing cash flow

Speaking brainstorm typical cash inflows and out flows at their company

Reading read a case study about a company with cash flow problems and answer some simple questions. then identigy the company’s cash inflows and outflows and complete a graph based on the company’s cash flow.

Speaking discuss reasons why small companies fail

Improving cash flow

Writing read and respond to an e-mail to a consultant

Listening listen to a conversation with the consultant about early settlement discounts

Language focus focus on the use of conditionals 1 and 2 and look for examples in the tapescript

Speaking discuss ways of improving the company’s cash flow and their consequences.

Unit 4 a Brand Power

Teaching aims and requirements:

To enable students to talk about brands and marketing

To parctise reading for specific information

To practise listening for gist and specific information

Important and difficult points:

The power of brand

Teaching content:

Selling points

Speaking say what brand they would buy for certain products and why

Listening 1 listen to five short pieces and match reasons for buy products with the speakers

Brandstretching

Reading 1 read an article and list ways in which supermarkets are stretching their brands.

Speaking discuss whether they would buy the products mentioned in the article

Sainsbury’s bank

Reading 2 read extracts from Sainsbury’s advertising leaflets and match them with financial products

Speaking discuss the advantages and disadvantages of buying several services from one provider

Unit 4 b Public Relations

Teaching aims and requirements:

To enable students to talk about PR

To parctise reading for specific information

To practise listening for specific information

To practise writing a formal letter of invitation

To enable students to describe their duties and responsibilities

Important and difficult points:

How to organise a PR event

Teaching content:

What is public relations?

Listening 1 sort duties into the responsibilities of the PR and Marketing Department. Students then listen to the PR Manager at Skoda describe her responsibilities

V ocabulary match verbs with phrases to list the PR Department’s duties and responsibilities

Language focus focus on language for describing duties and responsibilities Speaking exchange informaiton about their own duties and responsibilites The benefits of good PR

Listening 2 discuss how Skoda could have changed its image so dramatically. Students then listen to the Skoda Manager again and compare their answers.

Speaking discuss how they and the public see their own companies

Organiding a PR event

Reading complete s schedule for organising a press launch

Speaking organise a press launch for a product of ther choice

Writing write a formal letter of invitation to the product launch

Unit 5 a Relocation

Teaching aims and requirements:

To enable students to talk about relocation

To parctise reading for gist

To practise listening for specific information

To raise awareness of the features of report writing and practice writing reports To review comparative and language of similarity and difference

Important and difficult points:

The reason for relocation

Teaching content:

Why do companies relocate?

Speaking discuss the reasons why companies relocate

Reading 1 read a page from a brochure about relocating to Ireland and match paragraph headings with numbered paragraphs

Language focus focus on comparative and superlative forms

Speaking discuss the reasons given for relocating to Ireland and put them in order of importance for their company

Arranging to relocate

Speaking discuss the reasons why people relocate and the arrangements they have to make

Reading 2 read a report on a relocation company, Fenway Software, and tick the services which meet its needs

Language focus focus on the structure, layout and typical phrases used in reports

Listening listen to a conversation and tick the services a different relocation company offers

Unit 5 b New Premises

Teaching aims and requirements:

To enable students to talk about office space and facilities

To practise listening for directions

To practise letter writing

To review the language of suggesting

Important and difficult points:

How to lease office space

Teaching content:

Finding the right location

Listening listen to someone giving directions and mark an office site on a map

Speaking give each other directions

Writing write a letter requesting further information about office premises Reading read an article about office location and match endings with sentence stems

Leasing office space

Speaking allocate office space to management, staff and facilities in a company. Then discuss important considerations when choosing office sites.

Unit 6 a Reporting Results

Teaching aims and requirements:

To enable students to talk about company performance

To practise reading and listening for specific information

To practise report writing

To review the language of change including cause and effect

Important and difficult points:

How to describe the reporting results

Teaching content:

Measuring performance

Speaking discuss how companies measure performance and report results Listening listen to a TV news report and pick out the performance indicators mentioned. Then listen again and answer comprehension question. Students listen once more and complete a graph.

V ocabulary scan the tapescript to find verbs/nouns describing change

Speaking do an information exchange activity in which they complete graphs/bar charts

Annual reports

Reading match sentences with extracts from the Chiarman’s Statement from annual reports

Speaking rank the extracts in terms of how positive the results are

V ocabulary skim the extracts for connectors of cause and effect and add alternatives

Speaking look at financial information about two companies and decide which company they would prefer to invest in

Writing write a short report explaining their decision

Unit 6 b Environmental Report

Teaching aims and requirements:

To enable students to talk about the impact of business on the environment

To practise listening for specific information

To practise report writing

To review and practiselanguage of giving presentations

Important and difficult points:

How to give presentations

Teaching content:

Assessing environmental impact

Speaking complete a questionnaire assessing the enviromental impact of each other’s companies. Students then think of three ways to reduce this impact Environmental performance

Listening listen to a presentation about ICI’s environmental record and answer multiple-choice questions

Speaking summarise the four main ICI initiatives and rank them. Students then discuss how companies can balance the interests of customers and shareholders with a commitment to the environment

Language focus focus on presentations including typical phrases for presenting

Speaking work in groups to prepare a brief presentation using information

about a chemical company’s environmental performance

Writing write a brief report on the company’s environmental performance.

Unit 7 a Health and Safety

Teaching aims and requirements:

To enable students to talk about health and safety

To practise listening for specific information

To practise reading for gist and specific information

To review the language of obligation

Important and difficult points:

How to describe the injuries at work

Teaching content:

Injuries at work

Speaking discuss what kind of injuries can happen in an office

Reading 1 match percentages with the frequency of certain types of office accident

Speaking discuss how they think sucn accidents happen and how they can be prevented

Listening listen to a conversation and complete an accident report form

Language focus focus on language of obligation/absence of obligation

Speaking talk about employers’ and employee’s health and safety obligations in the workplace

How safe is your workplace?

Reading 2 match paragraph headings with paragraphs in a brochure about risk assessment. Students then insert missing sentences into the same text.

Speaking assess features of their working environment and discuss how the three worst features could be improved

Unit 7 b Rights at Work

Teaching aims and requirements:

To enable students to talk about work-related and their legal implications

To practise listening for gist

To practise reading for gist and specific information

To review passives

Important and difficult points:

How to describe rights at work

Teaching content:

Know your rights

Speaking discuss statements about smoking in the workplace

Reading read a bulletin about an industrial tribunal on smoking and answer gist questions then true/false questions

Speaking discuss the decision of the industrial tribunal.

Language focus read the bulletin to find examples of passives and group them under functions they perform

Writing formulate a smoking policy for their office and write a memo informing staff of the policy

Problems at work

Listening listen to five short pieces to identify which work problems are being talked about

Speaking decide if the dismissals mentioned on the cassette were fair. Then disscuss how they would deal with other work-related problems.

Unit 8 a Business Expenses

Teaching aims and requirements:

To enable students to talk about expenses

To practise listening for gist and specific information

To practise reading for specific information

To practise memo writing

Important and difficult points:

How to claim business expenses

Teaching content:

Claiming expenses

Speaking discuss the expenses people typically incur on business trips

Listening 1 listen to three telephone calls about expenses and complete forms

Speaking explain the system for claiming expenses in their company and discuss how it could be improved

A new expenses claims system

Reading read a memo about a new expenses claims system and answer questions.

Speaking discuss the advantages/disadvantages of the system

Listening 2 listen to five telephone messages and match them with the purpose of the calls

Writing write a short memo to staff concerning expenses

Speaking tell each other about feelings which might be experienced when claiming expenses

Unit 8 b Business Travel

Teaching aims and requirements:

To enable students to talk about air thravel

To practise listening for gist

To practise reading for gist and specific information

Important and difficult points:

Airline services

Teaching content:

Airline services

Speaking look at a list of airline services and agree on the top three services for business travellers

Listening listen to five short pieces to identify which airline services are being talked about

Speaking discuss which airlines they have flown with and their feelings about the services offered

No frills flying

Speaking discuss differences between mainstream and low-cost airlines

Reading 1 read an article and note the mainstream and low-cost airlines mentioned. The students think of a heading for each paragraphs then answer true/false questions based on the article

Speaking discuss how they see the future for mainstream and low-cost airlines

Reading 2 read comments about flights with low-cost airlines and match seven statements with the appropriate comments

Speaking discuss their positive and negative experiences of air travel

Unit 9 a Flexible Benefits

Teaching aims and requirements:

To enable students to talk about employment benefits

To practise listening for specific information

To practise reading for gist and specific information

Important and difficult points:

Know the flexible benefits

Teaching content:

Benefits

Speaking discuss the benefits offered by their own companies

Reading 1 read mini-profiles and suggest suitable benefits for the people described

Speaking discuss which of the listed benefits would attract them

Hwo flexible benefits work

Reading 2 read an explanation of the PricewaterhouseCoopers benefits system, Choices, and explain in what way it is flexible. Students then read the text again and answer true/false questions

Speaking discuss the importance of benefits when considering a job offer.

The advantages of flexible benefits

Readign 3 match five short extracts with benefits options

Listening listen to a PricewaterhouseCoopers manager talk about Choices and answer multiple-choice questions

Speaking complete a table listing the benefits of Choices for both employees and company. And then discuss what employment benefits their own companies could introduce and what effect they would have.

Unit 9 b Staff Appraisal

Teaching aims and requirements:

To enable students to talk about appraisals

To practise listening for gist

To practise reading for specific information

Important and difficult points:

The problems of appraisal systems

Teaching content:

The role of appraisals

Speaking discuss the purpose of appraisals at their workplace then decide on the three most important reasons for appraisals

Listening listen to five short pieces about appraisals and match them with the main topic of each extract

Speaking discuss how to ensure the success of an appraisal before, during and after the interview.

Monitoring performance

Reading read an article about staff appraisals and discuss the problems with some appraisal methods

Writing write an e-mail to managers about staff appraisals

Unit 10 a Marketing Disasters

Teaching aims and requirements:

To enable students to talk about marketing

To practise listening for gist

To practise reading for specific information

To practise asking for information

To review conditonal 3 and other ways of expressing hindsight

Important and difficult points:

How to express hindsight

Teaching content:

The marketing mix

Speaking discuss the four Ps of the marketing mix and how they apply to a package holiday

Reading 1 match sentences with four paragraphs about marketing disasters Speaking discuss how these marketing mistakes could have been avoided

Promotions that failed

Reading 2 read stories about three promotions that failed and decide how each story ended

Speaking ask the teacher YES/NO questions to find out what went wrong in each case

Listening listen to three people talking about the same stories and identify which each speakers is talking about

Languages focus read the tapescript to find examples of conditional sentences. Focus on different ways of expressing hindsight

Speaking rank the stories from most to least avoidable then students tell their own stories of marketing disasters

Unit 10 b Going Global

Teaching aims and requirements:

To enable students to talk about entering foreign markets

To practise listening for specific information

To practise reading for specific information

Important and difficult points:

How to choose the product to go global

Teaching content:

Choosing the right product

Speaking think of three globally successful products and why they are successful. Students put the products into a framework for analysing the suitability of products for globlisation. And then they put four Marriot hotel brands into the framework

Reading read a Marriot cast study and check their analysis of the brands

Speaking discuss globalisation issues raised by the text

Entering the market

Listening listen to a consultant discuss different ways of entering a foreign market and answer multiple-choice comprehension questions. Students listen again and list the advantages/disadvantages of the various methods of market entry Speaking discuss their company’s exports and how they entered foreign markets. Students play a board game based on entering a foreign market.

《新编剑桥商务英语(初级)》(第二版)教案

《新编剑桥商务英语(初级)》 (第二版) 教案 教材:《新编剑桥商务英语(初级)》(第二版) Lan Wood, Cartin Lloyd-Jones, Anne Williams编著, 经济科学出版社, 2002年3月

《新编剑桥商务英语(初级)》课程单元教学设计一、教案头

二教学设计

第一次课设计梗概(2课时) (1)告知学生本课程的总体安排、教材的处理,上课的方式、明确学习目标——掌握商务公司运作,通过BEC初级考试.为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力,告诉学生现在用人单位对员工的要求,第一要有一定的专业素质,二是情商要高,即懂得如何交流,如何为人处事,所以,在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。并给学生分享往届学生的就业经历和心得. (2)考核方式 第一次上课时主要告知学生每次课,每个活动环节都很重要,课程终结考核主要来自两个方面,一是整组的表现,即各个公司在各种课堂活动上的表现;二是个人的主动表现和提问表现.只要平时刻苦努力,积极主动,自然而然就能取得优秀的成绩。(3)进入正题 本次课的项目主要是介绍公司的职务分类,职能范畴,名片。 Listening 1: Listen to the tape to finish the exercise and discuss the business card.

●Discussion: Different positions and duties in a company. ●Listen 2: Find the different duties in a company. ●Game: Divide students into different groups to play a game in order to review the present simple. ●Reading: Know more about the different duties in a company. ●Vocabulary: Remember all the new words in this unit and finish the exercise in the book. ●Speaking: 1. Design a business card of everyone. 2. Set up a company, four students in one group. 详案 Unit 1 Part One Introduction and Job description I.Aims and Objectives: At the end of this session, the students should be able to: a.Know the general information about Cambridge BEC Preliminary, the useful study strategies for this course and the content of Pass Cambridge BEC Preliminary. b.Talk about jobs, practise listening for specific information and review the present simple. II.Session Outline 1.Greetings 2.Duties: 1) Warmer (books closed): T asks Ss the definition of business cards and how important business cards are to them and the people they are familiar 2) Listening 1: a. T introduces the Chamber of Commerce and gives more information if requested( it is an organization which operates on a local basis; it helps business by promoting the area; it offers business opportunities for its members through a variety of services and events) b. T focus Ss’ attention on the business cards and clarifies job vocabulary where necessary. Ss listen to six new Chamber of Commerce members speaking and number the business cards in the order in which the people speak. c. Check th e Ss’ answers and listen to the tape again to make sure everyone understands it.

新编剑桥商务英语初级第三版教案

《新编剑桥商务英语(初级)》 (第三版) 教案 教材:《新编剑桥商务英语(初级)》(第三版) Rolf Cook and Mara Pedretti with Helen Stephenson编著, 经济科学出版社,2008年10月

《新编剑桥商务英语(初级)》课程单元教学设计一、教案头

二、教学设计

第一次课设计梗概(2课时) (1)告知学生本课程的总体安排、教材的处理,上课的方式、明确学习目标。 两个目标:通过听、说、读、写及分组讨论,案例表演和课堂演示,培养学生在商务情景下的工作习惯和交流意识;尽量通过BEC初级考试。 两个要求:为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力,告诉学生现在用人单位对员工的要求,第一要有一定的专业素质,二是情商要高,即懂得如何交流,如何为人处事。 教学方式:在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。将学生分为六组,每组四人,一个组即为一个公司,每个组员都有一个职位,第一周确定每个组员的职位。第三、四周确定公司的名称、职能和业务范畴,并在全班演示。 (2)考核方式 平时表现:两个方面,一是整组的表现,即各个公司在各种课堂活动上的表现;二是个人的主动表现和提问表现.只要平时刻苦努力,积极主动。 期末卷面:一整套BEC初级的模拟题。 口试:口试的形式仿照BEC初级口试形式并加上案例表演。

(3)进入正题 本次课的项目主要是介绍公司的职务分类,职能范畴,撰写个人简介及设计名片。 Reading: Read and get to know the format of BEC preliminary exam. Reading and Discussion: Read the materials about Training and Workshops in order to know the job title and responsibilities. Listen: Listen and grasp the job title. Grammar: Ss should grasp the present simple and adverbs and expressions of frequency by self-study, group work and game. Speaking: Discuss Work-life balance in groups and report it out. Vocabulary: Remember all the new words in this module and finish the exercises in the book. Homework: 1. Review all the important points in these two modules. 2. Design your business cards. 详案 Module 1 & World of Work & BEC Preliminary Exam I.Aims and Objectives: At the end of this session, the students should be able to: a.Know the general information about Cambridge BEC Preliminary, the useful study strategies for this course and the content of Pass Cambridge BEC Preliminary. b.Talk about jobs, design the business cards and grasp the present simple and adverbs and expressions of frequency. II.Session Outline 1.Greetings 2.Duties: 1) Warmer (books closed): T asks Ss the definition of BEC and the format of the exam. 2) Reading 1: a. T leads Ss read the instructions of BEC preliminary exam (P14-15) and finish the exercises after it.

剑桥商务英语中级教案

剑桥商务英语中级 教案(正页) 课程名称:bec 中级辅导学时:2 第次课上课日期: Teaching aims: 1. To enable Ss to know the basic information about BEC vantage exam and talk about teamwork 2. To learn some ways to understand and build vocabulary 3. To talk about teamwork 4. To learn how to understand and build vocabulary 5.To learn expressions on making and changing arrangement Difficult points: To learn how to understand and build vocabulary To practice making and changing arrangements Teaching methods: Discussion and oral presentation 1.1 ways of working Warm-up Speaking Step1 choose the five most important characteristics of a good team and put them in order Step2 pair work. Conduct a dialogue about teamwork. . Word tips ●Co-operative 齐心协力的 ●have communication problems 交流有问题 ●attach importance to team-building 重视团队建设 ●develop team work 开拓团队协作 ●an effective team 精锐团队 ●share the same values 具有相同的价值观 Quotes and proverbs about team work Henry Ford ●Coming together is a beginning ●Keeping together is process ●Working together is success ●Susan Gerke, IBM ,Leadership Development Conflict is inevitable in a team ... in fact, to achieve synergistic(协同的)solutions, a variety of ideas and approaches are needed. These are the ingredients for conflict. Benjamin Franklin

剑桥商务英语授课教案(中级)

Introduction & Unit 1a Teamwork (1) Objective: make students get to know basic information about Cambridge BEC vantage and talk about teamwork Focus on : to talk about teamwork Introduction about the exam The exam comprises four tests: reading, writing, listening and speaking. The Speaking Test date is decided after your entry is confirmed by Cambridge. Candidates will receive an overall grade and separate grade for each test. (Pass grades A,B,C or Fail grades D,E). How to understand, record and build vocabulary Advise students to adopt following ways on vocabulary Ways to understand new words 1. Examine the context of the word a. the context

b. b. the position of the word 2. Examine the word itself a. prefixes (e.g. inter-, un-, bi-) b. suffixes(e.g. -ee, -tion, -ical) 3. Use a dictionary or website (e.g. https://www.360docs.net/doc/526038240.html,, or https://www.360docs.net/doc/526038240.html,) Ways to record new words 1. in the margin of your course book 2. on a separate sheet of paper 3. in a vocabulary notebook 4. on a computer 5. on cards Ways to build vocabulary 1. compound words 2. using prefix and suffix 3. synonym and antonym

新编剑桥商务英语初级第三版教案

新编剑桥商务英语初级 第三版教案 -CAL-FENGHAI-(2020YEAR-YICAI)_JINGBIAN

《新编剑桥商务英语(初 级)》 (第三版) 教案 教材:《新编剑桥商务英语(初级)》(第三版) Rolf Cook and Mara Pedretti with Helen Stephenson编著, 经济科学出版社, 2008年10月

《新编剑桥商务英语(初级)》课程单元教学设计一、教案头

二、教学设计

第一次课设计梗概(2课时) (1)告知学生本课程的总体安排、教材的处理,上课的方式、明确学习目标。 两个目标:通过听、说、读、写及分组讨论,案例表演和课堂演示,培养学生在商务情景下的工作习惯和交流意识;尽量通过BEC初级考试。 两个要求:为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力,告诉学生现在用人单位对员工的要求,第一要有一定的专业素质,二是情商要高,即懂得如何交流,如何为人处事。 教学方式:在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。将学生分为六组,每组四人,一个组即为一个公司,每个组员都有一个职位,第一周确定每个组员的职位。第三、四周确定公司的名称、职能和业务范畴,并在全班演示。 (2)考核方式 平时表现:两个方面,一是整组的表现,即各个公司在各种课堂活动上的表现;二是 个人的主动表现和提问表现.只要平时刻苦努力,积极主动。

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