新视野商务英语 教案

新视野商务英语 教案
新视野商务英语 教案

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周次: X 日期:课时序: X

授课教师:

Unit 1 A Factory Tour (I)

Ⅰ.Teaching Organization

Ⅱ.Warm- up

◆Work in pairs. What would you do and say when you receive a factory

visitor and future business partner? How do you attract his or her attention?

Ⅲ.Listening Practice

Task 1 Listen to the dialogues and check your answers.

Step 1. Language points

bother 打搅have a break 休息

Step 2.Play the audio and check your answers

(1) I hope the noise isn’t bothering you?

It’s no bother!

(2) Why don’t we start at the workshop?

Sure. I’ll follow you.

(3) What did you think of our factory?

Very big and modern.

(4) What’s your overall impression?

I’m very favourably impressed.

(5) How big is your factory?

The multiplex of 9 buildings totals 767,708 square feet of floor area.

(6) What is your market share?

45%

(7) How many workers are there in your factory?

At present, there are 2,000 workers at the plant.

(8) Well, shall we have a break? You must be tired, having seen all

of our plants all at once.

Not really. But there is a lot to take in. let’s have a break!

(9) Are all the products available now?

Of course. We have good stock levels.

(10) Is there anything else you’d like to see?

I’d like to visit your research department.

Step 3. Oral practice (Imitate and model)

Step 4. Evaluate the students’ performance

Task 2: Presentation Listening

1) The Boeing Company is one of the most famous aerospace companies in

the world. A tour of Boeing Factory will therefore be of great interest to every airline company and airplane fan. Listen to the introduction and fill in each blank.

Step 1. Language points

New Words and Expressions:

aerospace: 航天和航天(器制造)的military 军用的

flight 飞行aircraft飞行器jetliner 喷气客机helicopter 直升飞机showcase 展示missile 导弹

Step 2. Play the audio and fill in each blank.

Boeing is one of the world’s leading aerospace companies, with its heritage mirroring the history of flight. It is the largest manufacturer of commercial jetliners, satellites and space flight and launch services. The Boeing Everett Factory Tours are conducted to showcase the Boeing and Everett production lines, featuring the 747, 767, 777 and 787. On the production line, visitors will see airplanes in various stages of manufacture. Afterwards, they will also be able to watch a flight test. As Boeing is also a leading producer of military aircraft, helicopters, space vehicles, and missiles, visitors will also have a chance to see advanced fighter planes such as the F-15 and

F/A-18. On the tour, visitors will tour the largest building by volume (472,000,000 cubic feet) in the world.

During this tour, we believe visitors from every region of the globe will realize that they have witnessed the work of the number one aerospace leader in the world: Boeing Everett.

2) Listen to the conversation between a visitor and a receptionist in the reception room. Then decide if the following statements are true or false.

F (1) The plant was set up in the late 1960s.

F (2) The newest products are listed on page 30.

F(3) The visitor prefers knowing the production conditions by watching the video tape.

T (4) The receptionist is happy to arrange a factory tour for the visitor.

F (5) The factory tour will be made the day after tomorrow.

Step 3. Oral practice (Imitate and model)

Showing visitors around a factory

I’ll show you around and explain the process.

I’ll guide you through the factory and give you a demonstration of our most recent models.

I’ll take you around the factory and give you an idea of how our machines operate.

That’ll be helpful.

That’ll be very interesting.

We’d like that very much.

Talking about the size of a factory

How many square meters does this warehouse cover? How large is the machine shop?

How large is the plant?

It covers an area of 75,000 square meters.

Its total area is 4 square kilometers.

Talking about the history of a factory

When was the plant set up?

When did you start the operations?

How long has your factory been established?

The plant was set up in the early 1970s.

We’ve been operating for about ten years.

Step 4. Evaluate the students’ performance

Ⅳ. Follow-up Practice

1. You will hear a dialogue between Thomas and Richard when they have

a factory tour. Listen to the dialogue and choose the correct answer to each question.

Step1 Language points

confirm 确认according to 根据

semi-finished product半成品final product 成品

Step 2 Play the audio and choose the correct answers.

(1) Where will they visit?

Key: C The production

(2) How long does the factory tour last?

Key: B An hour

(3) What do they have to wear during the tour?

Key: C A helmet

(4) How is the assembly line worked?

Key: A Half-automated

(5) How many checks do all products?

Key: A 3

2. Listen again and answer the following questions.

Key: (1) Q: What will be the output in November?

A: 6,000 units.

(2) Q: What’s the usual percentage of rejects?

A: Only 1%.

(3) Q: How do they control the quality of the products?

A: First, they will confirm the quality of each part according to the regulations at every point in the process.

Also, they have computer-controlled equipment to test the quality of the semi-finished product and of the final production.

Lastly, they send some products to the public quality-control centre for checking.

Ⅴ. Consolidation

1. Summary the expressions about showing visitors around a factory, talking about the size of a factory, and talking about the history of a factory.

2. Problem-solving

Ⅵ.Assignment

1. To grasp the language points;

2. To do the listening practice more

教案首页

周次: X 日期:课时序: X

授课教师:

Unit 1 A Factory Tour (II)

Ⅰ.Teaching Organization

Ⅱ.Warm- up

Ⅲ.Video 1Ford Rouge Factory Tour

1. Pre-viewing

Step 1. New words and Expressions

core 核心historic 历史性的affiliated附属的

footage 电影胶片meeting 汇合处triumph 成功virtual 虚拟的 soybean 大豆elevated walkway 高架行人道conversion 转化

Step 2. Discuss the following questions.

(1)What logos are these?

(2)Do you often see these logos?

(3)Do you know which company they belong to?

2. Viewing

Step 1. Watch the video and fill in the blanks.

Step 2. Watch the video again and find out how long each part of the factory tour will last.

3. Post-viewing

Work in pairs. Discuss the following questions.

(1)What will you see in the Historic Driving Tour?

Famous landmarks and behind the scenes of the massive manufacturing complex.

(2)What will you learn in the Rare Historic Footage Viewing?

The triumphs and tragedies surrounding the Rouge.

(3)What will you experience in the Virtual Reality Experience?

A 360-degree look at how automobiles are made.

(4)What will you see in the Assembly Plant Walking Tour?

The new, lean and flexible manufacturing plant where the new Ford F-150s are assembled.

Ⅳ. Follow-up Practice

1. Listen to the dialogue and choose the correct answer to each question.

Key: (1) C(2)B(3)C(4)C(5)B

2. Work in pairs.Listen to the dialogue again and try to retell the story to your partner.

Sample answer:

Thomas and Richard had a factory tour. Thomas was very impressed by the speed of the assembly line of the factory. Richard said that high-speed assembly line was designed and made by their engineers and technicians. Then Thomas wondered how much the factory spent on new product development every year and how soon the order would be delivered. Richard told him that 8% to 10% of the gross sales was spent on development. He also said that delivery of new products depended on the size of the order and the items. Finally, Thomas asked Richard to give him some brochures on the products because he wanted his manager to know about them. Richard also said that Thomas’s manager would be welcome to visit the factory.

Ⅴ. Video 2Victory Instant Noodle Factory Tour

1. Pre-viewing

Step1. New Words and Expressions

instant(食品)速溶的,方便的roller 滚筒flour 面粉strand 一般

silo筒仓pre-steaming 顶蒸knead揉(面)成团

gelatinize 使胶质化dough 生面团digestion 消化

Step 2. Work in pairs. Nowadays instant foods are more and more popular. They have become part of our daily consumption. The following are some examples of instant food. Could you give mare examples? Do you like instant food? Please list you reasons.

instant coffee 速溶咖啡instant noodle 方便面instant jelly 即食凉粉

instant milk powder 速溶奶粉 instant snack 快餐instant tea 速溶茶

Reasons for likes or dislikes of instant food:

●Yes. I like instant food because it is convenient and cheap. Instant food can help me not only to save a lot of time when I’m busy, but also to save a lot of money when I travel by train where the food is terribly expensive. In short, speed, convenience and low price are the reasons I choose instant food.

●No. I don’t like instant food because it is bad for health. Many magazines tell us that how damaging fast food is to the body. For example, we will become fat yet lack basic nutrition if we eat too much instant food.

2.Viewing

Step1. Watch the video. Note down the different stages of the instant noodle producing process.

Keys: (1)d(2)g(3)e(4)a(5) hc(6) h(7) b(8) f

Step2.Watch the video again, and fill in the blanks.

Keys: (1)history(2)first(3)consumed(4)manufacturing(5) secrets

3. Post-viewing

Work in pairs. Read your factory tour profile and prepare a two-minute dialogue with your partner.

Sample answer:

A: could I visit your factory some time?

B: Of course you can. I can set up a tour next week.

A: I’m free next Monday.

B: OK. I’ll wait for you in front of the factory gate at 9a.m. is the time suitable for you?

A: Yeah. I’d like to see the production shop and the new technology development centre. Could I?

B: Sure you can visit them.

A: I’d also like to meet your General Manager.

B: No problem, I’ll arrange it.

A: Thank you very much.

B: It’s my pleasure.

VI. Consolidation

◆Oral Practice.(Imitate and model)

Asking about production

Is the production line fully automated?

Is the assembly line computer-controlled?

Is production mechanized?

Well, only half-automated.

Well, not fully computer-controlled.

Yes, it’s fully mechanized.

Talking about quality control

How do you control quality?

How do your quality control systems work?

What king of quality control do you operate?

All products have to go through three checks during the manufacturing process.

There are a total of five checks during the production process.

All products will be thoroughly inspected before they go into the market.

Talking about impressions following a tour of a factory

It has given me a good idea of your product range.

It has given me thorough understanding of your products.

It has helped me to form a picture of your production process. I’m glade it was useful.

I’m pleased you found it helpful.

VII. Assignment

1. To grasp the language points;

2. To do the listening practice more

2011-3-13

Unit2 Trade Fair (I)

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授课教师:

Unit2 Trade Fair (I)

Ⅰ.Teaching Organization

Ⅱ.Warm- up

◆Work in pairs. Discuss the following questions.

(1) What is the most frequent reason for visiting trade fairs?

(2) What benefits are there in attending trade fairs?

(3) What will you do when you visit trade fairs?

Ⅲ.Listening Practice

Task 1 Listen to the presentation and check your answers.

Step 1 Language points

exhibition hall展览大厅be suitable for合适

Step 2.Play the audio and check your answers: Listen to the presentation and decide if the following statements are true (T) or false (F).

The Guangdong Modern International Exhibition Centre was founded in December 2000,in a landscaped area of 330,000 square metres.Currently,there are 4 separate exhibition halls providing 150,000 square metres of indoor exhibition space which is capable of holding 5,500 international standard trade booths.The Conference Centre is able to provide 11 conference rooms,with sizes ranging from 85 to 2,400 square metres.A simultaneous interpretation system is available in the conference rooms.The largest multipurpose conference room is equipped with a revolving stage and is suitable for gala performances.

Keys:(1) F(2) T (3) F (4) T (5) T

Step 3. Oral practice (Imitate and model)

Step 4. Evaluate the students’ performance

Task 2: Speech Listening

1) Alfred is a marketing specialist. He is making a speech on trade fairs. Listen to the speech and fill in

each blank.

Step 1. Language points

New Words and Expressions:

encounter 遇见innovative 富有创意的reputation 声誉

metal wood 金属胶合木putter (高尔夫球)轻击棒

state-of-the-art 达到最先进水平的

Step 2. Play the audio and fill in each blank.

Alfred is a marketing specialist.He is making a speech on trade fairs.Listen to the following part of the speech and fill in the blanks.

Attending trade fairs can be an excellent way to test and open up domestic and foreign markets and to find new suppliers.Customers hoping to get the best value from attending trade fairs must word out what kinds of products or services they want to find out and who they want to meet.An ideal trade fair can help them to see and compare new and relevant products or services,find new and specialized suppliers,encounter new ideas and innovative companies,get up-to-date with new technologies and make contact with other people in their area of business.

2) Listen to the dialogue between a sales representative of a golf manufacturing company, Golf Pro, and a potential customer at an international golf fair. Then fill the blanks.

Keys:(1) new (2) reputation (3) world (4) range (5) Prices (6) latest

Step 3. Oral practice (Imitate and model)

Expressing a wish to establish a business relation

We’d like to set a business operation in this field and are hoping you’d be interested in joining us.

We’d like to collaborate on this venture.

The purpose of this meeting is to explore possibilities of doing business together.

We’d welcome an opportunity to renew business relations.

We’ll try to broaden our business dealings with you.

Introducing your company

Our company mainly trades in arts and crafts.

We’re a small company but we’re flexible and efficient.

We’ve been in the business for fort y years.

We are the oldest manufacturing company of silk products in China.

Our company is one of the major food manufactures here.

Requests

What do you think of our products?

Would you like to look at our catalogues?

What particular items are you interested in?

Would it be possible to have a sample?

Do you have any printed material about this product? We’ve been operating for about ten years.

Step 4. Evaluate the students’ performance

Ⅳ. Follow-up Practice

1.Listen to the introduction to the Asia World-Expo and fill in the blanks.

Key: (1) rentable(2) entertainment (3) transport(4) halls

(5) exhibition (6) arena(7) facilities (8)conjunction

2. Listen to the dialogue between Mr. Li and Mr. Brown in the Exhibition Hall at the China Export Commodities Fair and choose the best answer to each question.

(1) What is Mr. Li boasting about when Mr. Brown appears in front of his booth?

Key: C

(2) What advantages does Mr. Li not mention about his products?

Key: B

(3) How many colours do Mr. Li’s samples have?

Key: C

(4) What size does Mr. Li not have?

Key: C

(5) What does Mr. Brown think of the products?

Key: A

(6) Is Mr. Brown a decision-maker according to the dialogue?

Key: B

Ⅴ. Consolidation

1. Summary the expressions about Expressing a wish to establish a business relation, Introducing your company and

Requests.

2. Problem-solving

Ⅵ.Assignment

1. To grasp the language points;

2. To do the listening practice more

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