商务英语函电文体特征

商务英语函电文体特征
商务英语函电文体特征

[摘要] 商务英语函电在贸易活动中有着重要的地位,其阅读翻译和写作各方面都受文化

语境的影响。从语言、语篇、语法和词汇四方面分析英语函电的文体特征,并总结文化语境对

其影响作用。

[关键词] 文化语境;商务英语函电;文体特征

[Abstract] Business English Correspondence plays the important role in trade,and cultural context influences the reading translation and writing of it.In this thesis the writer analyzed language context grammar and vocabulary features of business English correspondence,then the conclusion was got that cultural context influenced it.

[Key words] cultural context,business English correspondence,stylistic feature

二、商务英语函电的文体特征

商务英语函电(Business English Correspondence)是国际贸易活动的重要载体,是国际商务

往来最为经常使用的联系方式,也是开展对外贸易及有关商务活动的基础和工具。其文体特征也有别于其他语言应用语体。

1.商务英语函电的语言特点

商务英语函电是国际商贸活动中常见的一种文体,因其产生和服务于各种各样的商务业务范畴,反映与商务有关的专业内容,因此其措辞、句法、表达风格、意义和内涵等都具有独特之处。其行文通常严格遵守“7Cs”的写作原则,即礼貌(Courtesy)、体谅(Consideration)、完整(Complete—ness)、清楚(Clarity)、简洁(Conciseness)、具体(Concreteness)、正确(Correctness)。“礼貌”是商务英语函电的一个重要特点,一封得体且彬彬有礼的函电能为你树立诚信的形象。客户会认为你是一个具有专业水准的合作者,并且乐意与你合作。“体谅”体现在拟写函电时“你的观点”在先,“我的看法”在后,设身处地为对方着想,尽量用肯定的语气,避免用否定的语气,往往能起到事半功倍的效果。拟写商务函电时应注意对方所需的信息、对方提出的问题和要求你是否已经陈述并回答完整。所谓“清楚”就是要保证所拟写的函电意思清楚明了,不会产生误解,应该避免使用意思模棱两可或难以理解的单词。“简洁”是指在完整、具体和礼貌的前提下所要陈述的事情表达清楚,避免不必要的重复、冗长的话语;避免使用过时的商业行话。商务英语函电的内容必须具体、明确且有说服力,使用具体的事实、数字和时间词有助于达到具体的目的。商务英语函电是有关贸易实务等内容的商业信件,它关系到贸易双方的权利、义务等问题,因此“正确”远不止是使用正确语法、单词,还包括精确的数字、恰如其分的表达和专用的商务术语。

2.商务英语函电的语篇特征

无论是简单还是复杂的商务函电,一般都围绕既定的商务目的,具有清晰的程式化结构、完整的纲目。它不像普通文章、书籍那样有着广泛的读者,而是针对特定的产物、内容、项目、场合而拟定的,其遣词造句、行文用语、结构布局有其独特性,且其篇章结构具有格式规范、逻辑性强、思路清晰、结构严谨等特点。商务函电的篇章涉及两部分:即信件的格式及正文的篇章结构。就篇章而言,其语篇模式由三部分组成:第一部分即第一段,此段已形成了一些套语,按惯例提及上次的通信,并简述那封信的内容;第二部分具体答复上次通信中提出的问题,并阐述其理由,这一部分根据不同的业务情况可分成数段;第三部分写信人提出问题或请求。

3.商务英语函电的语法特征

句子结构复杂、语篇文章的句子较长是商业信函的一个重要语法特点。这些结构复杂的长句在业务信函中不仅能表达复杂的意义,使行文显得严谨,而且使主要信息以词序的形式得到强调,增强了行文的正式程度。商务英语函电的另一个语法特征是结构复杂的长句中大量使用复合句、并列句及被动句,且名词化的句子居多。结构复杂的复合句与并列句,一般都是由形容词短语、分词短语、不定式短语、独立主格结构及各类从句附缀在中心句前后,作为伴随状语;或是作语把

某个意群隔开,这样的英文句子表达精炼、结构紧凑。

4.商务英语函电的词汇特征

商务英语函电属于专门用途英语,用词具有其鲜明的特点。作为语言部分的基本词汇,大多

数由其意义相同的正式词汇所代替;专业术语多;大量使用缩略词汇;一词多义等。

结语

商务英语函电是一种正式的书面文体,它通过文字传递信息,促成交易,在语言、语篇、语法及词汇等方面都形成了有别于普通英语的文体特征,在不同的文化语境下理解其特殊的文体特征尤显重要。受历史背景、地域因素、习俗和宗教特征的影响,在写作、阅读与翻译商务英语函电时,应深入理解其文体特征,才能使这一实用性很强的语言形式适合其特定的场合。

商务英语函电 参考答案

Reference Keys Unit 2 Establishing Business Relations 学学练练 I. 1. d 2. c 3. a 4. b 5. h 6. f 7. e 8. g II. 1.供你方参考 2. 期望,盼望 3. 供应中 4. in the hope of/that 5. establish business relations 6. fall within the scope of III. 1. desirous to 2. in the line of 3.give you a general idea 4. covering 5. in the market 6.refer to 7.be informed IV. 1. appreciate 2. in, for 3.upon 4. to 5. informed 6. with 7.enclosed 8. in 9. desire 10. for 实操练习 I. 1.Through the courtesy of ABC company, we have your name and address. 2. We would like to inform you that we could supply various types of men’s leather shoes. 3. We have established business relations with more than 50 countries in the world, on the basis of equality, mutual benefit and exchange of needed goods。 4. Specializing in the export of Chinese bicycles, we express our desire to trade with you in this line. 5. In order to promote business between us, we shall airmail you some samples for your reference. 6. We enclose a copy of catalog and a sampl e and are sure that you will be satisfied

商务英语函电1-9课翻译及答案

Lesson 1 Importer’s Self-introduction 译文 信件一进口商自我介绍 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 福建鞋业进出口公司 中国福建福州保定大街45号 送交:销售部吴刚先生 敬启者: 我们从伏特威廉公司得知贵司商号与地址,特此来函,希望能同贵司发展商务关系。 多年来,本公司经营休闲鞋类进口生意,目前想扩展业务范围。请惠寄商品目录与报价单。 如贵司产品价格有竞争力,本公司必定向你方试订。 恭候回音。 麦克唐那和伊万有限公司 (签名) 麦克. 伊万 经理 谨上 2010年4月20日 信件二回信 福建鞋业进出口公司 中国福建福州保定大街45号 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 敬启者: 感谢贵公司四月二十日的来函,我们非常渴望与贵公司建立商务关系。 我们鞋厂致力于设计和生产各种传统和时尚男女鞋产品。我们已开发和上市了室内拖鞋,棉拖鞋,新款刺绣拖鞋;童鞋和棉鞋。可以满足国内外不同市场需求。 谨遵要求另函奉上最新的出口商品目录及报价单,涵括目前可供的出口商品。 如你方对任何一款感兴趣,请让我方知道。期盼你方具体询盘。 福建鞋业进出口公司 (签名) 吴刚 经理 谨上 2010年5月10日 习题答案 I. Basic Training Translate the following expressions into Chinese. 报价一流的进口商

出口产品范围定单 广泛的联系具体询盘 最新目录有竞争力的价格 Choose the best answer. 1) b 2) b 3) c 4) a 5) d 6) b 7) c 8) c 9) b II. Improving Training Translate the following sentence into English. 1) We would like to introduce our business range. 2) We obtained your name and address from Mr. Smith, who have done business with us for many years. 3) We shall appreciate it if you could tell us the goods you are interested in. 4) We have received many enquiries from abroad. 5)They used to import machines from UK, but now they would like to establish business relations with us. 6) We are the leading importer of electronic products in Lagos. 7) If your price is competitive, we would like to place with you an order for 500 electric bicycles. III. Letter-writing Practice 1. Finish the following letter by translating the expressions given. 1) obtained your name and address 2) establish business relations /enter into business relations 3) leading importers 4) We appreciate your catalogue and quotations. 5) If your prices are competitive 2. Write a letter Dear sirs, We are one of the leading importers of electric goods in this city and shall be pleased to establish business relations with your firm. At present we are interested in your electric fans, details according to our Enquiry Note No. 1345 enclosed, and shall be glad to receive your lowest quotation as soon as possible. We would like to mention that if your price is attractive and delivery date acceptable, we shall place an order with you immediately. Your early reply will be highly appreciated. Yours faithfully, Lesson 2 Exporter’s Self-introduction 译文 信件一出口商来信 敬启者: 承蒙东京工商会的介绍,我们获悉你方是贵国最大的纺织品进口商之一。由于此货属于我们的经营范围, 特写信给你方希望建立业务关系。 我们专营中国纺织品出口, 产品包括女士, 男式, 儿童和青年的针织衫以及运动服和牛仔裤, 我们还设计和生产用于纺织品生产的设备和机器。我们的产品品质优良价格合理。 为使你方了解我们的经营业务, 随函附上出口清单一份, 包括目前可以供应的主要商品。如你方对任何一款感兴趣,请与我们联系。

商务英语函电课后答案

Dear Sirs, We obtain your name and address from the internet, and we are writing you in the hope of establishing direct business relations with you. We’re one of the importers of Beddings with years’of experience in this line. At present, we’ll be pleased to get the samples for your bed-sheets. Thank you for your cooperation. Yours sincerely, \\ 2 Dear Sirs, Your company has been introduced to us by FMC Company, Sydney, Australia, who has informend us that you are interested in electric goods . As we have been in this line for years, we are writing you in the hope of establishing business relations with you. In order to give you a rough idea of our products available for export at present, we are sending you under separate cover the latest catalogues. Looking forward to your early reply. Yours faithfully Dear Sirs, We learn from the internet that you are in urgent need of a large quantity of Children’s Sport Shoes. We’re writing you in the hope of entering into long-term business relations with you. We have been handling the export of various kinds of textiles and shoes for many years, and our products are very popular in the American and European markets for their good quality and reasonable prices. We also have kept close connections with the local shoe manufacturers, and can ensure the steady source and quality. In order to give you a rough idea of our products, we are sending you our latest catalogues and price lists for Children’s Sport Shoes for your reference. If you are interested in any of the items, please let us know. We await your early reply. Yours faithfully,

商务英语函电 王维平 Chapter 8参考译文及课后答案

Chapter 8 Learning Aims 学完本章,学生应能: 1.识别装船指示和装船通知; 2.熟悉一些模具产品名称; 3.掌握装运方面信件的结构以及相关术语和表达方式; 4.学会案例分析,并撰写与装运相关的信函。 Background Information 在国际贸易中,在装运前,买方通常把他们的装运需求发送给卖方,告知他们包装和标志,运输方式等,此为装运指示。 卖方在装运货物后应立即向买方发送装船通知,告知他们装运情况。装船通知通常包含以下内容: (1)预计出发时间;预计到达时间 (2)装船货物 (3)船名 (4)集装箱号 (5)铅封号 (6)所附单证 装运当事人有三方,即货主,承运人和收货人。 提单可被看作为货物收据、运输合同证明和物权凭证。 Letter 1

李友

Letter 2 Letter 3 Letter 4

Letter 5 Letter 6

Exercises I.Fill in the following blanks. 1. importance; urgent; advance; co-operation 2. circumstances; compelled; an alternative/alternatives; 3. extended; expired 4. pleasure; informing 5. in duplicate II.Translate the following sentences into Chinese. 1.我们很高兴在此通知,贵方所订的车灯模具已由“魅力”号货轮发出,将于5月15号抵达宁波。 2.我们很奇怪至今尚未收到于8月1号所订的螺钉,我方客户要求予以解释,因为他们急需此批货物。 3.由于交货长期延误,给我们带来不便。我们要求立即发货,否则,我们将不得不按合同规定取消订单。 4.请尽快安排装运我方所订的货物。 5.这艘货船将于7月20号左右驶往上海。 III.Translate the following sentences into English. 1. Upon receipt of the L/C, please effect shipment of the goods booked by us as soon as possible. 2. We are informed by ABC shipping company that S.S. “Beauty” is due to sail from your city to our port on or about 6th this month. 3. We are very much obliged for your kind cooperation. 4. We hope that these goods will reach you in time and turn out to your entire satisfaction. 5. We are in urgent need of the goods and have to request you to ship them without any further delay.

商务英语函电范文

启头句: 1)We have (take) pleasure in informing you that../ We have the pleasure of informing you that../ We are pleased (glad) to inform you that..兹欣告你方.... 16) Refering to your letter of ......we are pleased to .关于你方...月...日来信,我们很高兴... 19) We wish to refer to your letter of ...concerning 现复你方...月...日关于...的来信 20) In compliance with the request in your letter of ... we...按你方...月...日来函要求,我方... 37) We thank you for your letter of https://www.360docs.net/doc/9916338953.html,rming us that..我们感激贵方...月...日的来函,惠告... 21) In connection with the question of supplying you with ..., we are pleased to say that...关于向你方供应...的问题,欣告你方... 29) We owe your address to ..我方从...获得你方地址。 36) In replay to your letter of ...concerning...we are glad to be able to /story to have tell you that...兹复贵方...月...日有关...的来函,很高兴/抱歉告知贵方... 41)We must apologize for the delay in replying to your letter of...迟复贵方...月...日函,甚歉! 43)In reply to your letter/inquiry of ... , we wish to inform you that...兹复贵方...月...日函/询盘,我们愿意告诉贵方... 77)As requested/ In accordance with your wishes we are sending you... 按你方的要求,现奉上.. 商业信函常用开头语 3.惠请告知某某事项等 1)Please inform me that (of) ;13)We shall be pleased to have your information regarding (on, as to; about) 6.特回答贵公司某月某日函所叙述有关事项等7)In response to your letter of l0th May, I wish to say that; 10)In reply to your letter of February 8th, I inform you that (of) ; 7.非常遗憾,我们奉告您关于,等。 l)We regret to inform/say/advise you that (of) ; 9.我们对于您某月某日来函的询价,深表谢意等。2)I thank you for your inquiry of the 10th May ; 10.兹函附某某,请查收,等。 1)Enclosed please find ;3)We enclose herewith ;7)We are pleased to enclose herewith 11.遵照某月某日来函指示,等。2)According to the directions contained in yours of the 6th May ; 4)In conformity with (to) your instructions of the l0th ult. 12.关于详情,下次叙述,等。 2)Particulars will be related in the following. 3)I will relate further details in the following. 13. 如下列所记,如附件所述,1)As stated below, 10)As already mentioned,

商务英语写作-商务英语信函范例:教你学写邀请与答复信函

商务英语写作 商务英语信函范例:教你学写邀请与答复信 函 invitation and reply dear mr. / ms, we should like to invite your corporation to attend the 2000 international fair which will be held from august 29 to september 4 at the above address. full details on the fair will be sent in a week. we look forward to hearing from you soon, and hope that you will be able to attend. yours faithfully 尊敬的先生/小姐, 在上述地址,我们想请贵公司参加于八月二十九日到九月四日举办的2000国际商品交易会,关于交易会的详情我们一周内将寄给你。希望不久能收到你的来信,并能来参加。 您诚挚的

肯定答复 dear mr. / ms, thank you for your letter of june 28 inviting our corporation to participate in the 2000 international fair. we are very pleased to accept and will plan to display our electrical appliances as we did in previous years.

通知与确认商务英语信函写作

通知与确认商务英语信函写作 一、通知对方收到来信的确认函 1. dear mr/mrs, thank you for your letter no. a-3 of 6th may, offering us 6 ui-4 viewdatas. we have passed it on to our technical department for their consideration. we shall reply as soon as possible. yours faithfully 尊敬的先生/小姐, 谢谢您五月六日标号为a-3的来信,该信向我们提供6 ui-4图像数据。我们已把该信转给了技术部,备他们考虑。 我们将尽快回信 你诚挚的 2. dear mr/mrs, we have today received with thanks information concerning transactions onthe new york wheat exchange which will be made full use of by our researchdepartment. we look forward to further cooperation with you. yours faithfully 尊敬的先生/小姐, 我们今天收到了有关纽约小麦交易所的业务信息,非常感谢,我们的研究部门将充分利用这些信息。

期待与你进一步合作。 你诚挚的 二、确认达成的协议 confirming agreements reached 3. dear mr/mrs, last friday, when we were discussing the problems of defectivecontainers.you suggested that i simply mail you a report each month on thenumber of return by customers rather than send the defective containers to you. i plan to put this into effect at once. but, i first wantto make sure that i understand you correctly. if i don’thear from you within the coming week, i’ll assume that youapprove. yours faithfully 尊敬的先生/小姐, 上周五,我们讨论了次品集装箱的问题,你建议我只需把顾客每月退回的次品集装箱 的数量写个报告给你,而不是直接退集装箱。 我计划立即付诸现实。但我想确认我理解正确,到下周为止,如我不能收到你的来信,我即认为你没有异议。 你诚挚的 4. dear mr/mrs, we write to confirm our agreement reached during ourconversation on 9th june about special discountson m-s acoustical partitions as describedon page 8of our catalogue. these prices will prevail through30 june.partition regular price special

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