电子商务的形式E

电子商务的形式E-business (electronic business) is the conduct of business processes on the Internet. These electronic business processes include buying and selling products, supplies and services; servicing customers; processing payments; managing production control; collaborating with business partners; sharing information; running automated employee services; recruiting; and more.

重要性E-business can comprise a range of functions and services, ranging from the development

of intranets and extranets to e-service, the provision of services and tasks over the Internet by application service providers. Today, as major corporations continuously rethink their businesses in terms of the Internet, specifically its availability, wide reach and ever-changing capabilities, they are conducting e-business to buy parts and supplies from other companies, collaborate on sales promotions, and conduct joint research. With the security built into today's browsers, and with digital certificates now available for individuals and companies from Verisign, a certificate issuer, much of the early concern about the security of business transaction on the Web has abated, and

e-business by whatever name is accelerating.

事例IBM was one of the first companies to use the term when, in October 1997, it launched a thematic campaign built around

e-business

电商对电子商务的利用The Web is changing every aspect of our lives, but no area is undergoing as rapid and significant a change as they way businesses operate. Today companies large and small are using the Web to communicate with their partners, transform their order processing systems and transact commerce. This is e-business where the strength and reliability of traditional information technology meet the Internet.

好处及优势The most common implementation of ebusiness is as an additional, or in some cases primary, storefront. By selling products and services online, such a business is able to reach a much wider consumer base than any traditional

brick-and-mortar store could ever hope for. This function is referred to as ecommerce, and the terms are occasionally used interchangeably.

An online business may also use the Internet to acquire wholesale products or supplies for in-house production. This facet is sometimes referred to as eprocurement, and may offer businesses the opportunity to cut their costs dramatically. Even many ebusinesses which operate without an electronic storefront now use eprocurement as a way to better track and manage their purchasing.

与传统销售方式相比较，电商的优势 The use of electronic chat as a form of technical and customer support is an excellent example of this. An online business which uses chat to supplement its traditional phone support finds a system which saves incredible amounts of time while providing opportunities unavailable through traditional support. By using virtual computer systems, for example, technical support operators can remotely access a customer's computer and assist them in correcting a problem. And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally collecting the data.

Using email and private websites as a method for dispensing internal memos and white sheets is another use of the Internet by ebusiness. Rather than producing time-intensive and costly physical copies for each employee, a central server or email list can serve as an efficient method for distributing necessary information.

如何降低交易成本E-commerce enterprises to reduce

transaction costs. In the traditional enterprises,each to complete a transaction, products must go through the production, wholesale,sales. In this process should provide many intermediate links, the electronic commerceis to reduce all the intermediate links, directly is the producer and consumer transactions, thus long low transaction costs, the intermediate links.

电子商务给企业带来了更广阔的市场，E-commerce has brought a-broader-market for enterprises, previously because of information occlusion, the enterprise market is often only in a certain area or a certainarea. In the rapid development of the information economy, the electronic commerce as the main transaction mode of today, the enterprise market is no longer a region or an area, enterprises can in the world through the electronic commerce, different countries, different regions

within transactions, thus-expanding-the enterprise ma rket.Part of small enterprises in China, before the commodity market can only be carried out in near area. The information of the product, consumers were not in other place.The advantage of the enterprise, it is very difficult to perceive it. When the electronic commerce, small business products can be their messages out through the network,let more need this kind of products for the customer to understand the information of the products and buy products made product sales, but also to expand the small business market.

总结：To sum up, the electronic commerce firms reduces the management cost and transaction cost. At the same time, the electronic commerce to reduce procurement costs of enterprises, expand the enterprise market, so that products can be sold in the world.Electronic commerce has prompted a virtual

product production, reduce the backlog ofinventory of goods of enterprises, improve the efficiency of transaction.