商务英语视听说

Commission 佣金

It’s a usual practice that agents should be paid on commission basis. Commission is the payment given to the agents or brokers for their principals. It’s the remuneration\payment to selling agents by the exporters or the remuneration to buying agents by the importers in international trade.

Trial order 首次订单

When buyers are not so familiar with the new products or not so convinced by the reputation of the sellers, they will make an initial attempt by ordering a small quantity of certain products, which is known as a trial order. If it proves successful, long –term cooperation and repeated orders will come in.

Document against payment 承兑交单

It means documents can only be handed over to the buyer when he paid the amount on the draft. In this case the banks will only do the service of collecting and remitting and will not be liable for non-payment of the importer. It can be further divided into Document Against Payment At Sight and Document Against Payment after Sight.

Lump Sum Payment 一次性付清

It refers to a single payment for the total amount due，as opposed to a series of periodic payments. it may spare the seller the collection problems and the risk of postponed Periodic payments. And it allows the seller the Immediate use of the money. The buyer can ask for more favorable terms with lump sum payment. However，it may cause cash flow problems and increase risks for the buyer.

词组

Novelty 新奇，新鲜事物

Venture 事业企业textile 纺织品Speculation 推测投机买卖

Aggressive 好争斗挑衅

Ceramic 陶瓷的

promotional literature 宣传材料

epitomize 为…的缩影

putter 轻击棒invoice value 发票金额Consignment寄售

Produce 农产品Product 工业产品Production 产量Productivity 生产力Overall impression 总体

A big helping of 一大份

Promotional literature 宣传材料

Footage 电影胶片Lean 高效精干的Elevated walkway 高架行人道

Affiliated 附属的

PowerPoint slide 幻灯片

state-of-the-art 达到最先进水平的milestone 里程碑

ready made 现成的

epitomize 为的缩影

embody 表达disseminate 传播demonstrate 展示delegate 代表

lead 线索booth 展台

enquiry 询盘offer counter 报盘还盘back up 支持broker 经纪人

deposit 订金trade faire 商品交易会interaction 合作

claim and arbitration 索赔与仲裁

firm offer 实盘

place an initial order 首次订单

place an repeat order 重复订单

letter of credit 信用证

irrevocable L\C 不可撤销信用证revocable L\C可撤销信用证

trade directory 商务目录

trade association 行业联合会

drew up 草拟

special indication of price 参考价格turnover 营业额

in one lot 一次发运

without engagement 无约束力的chambers of commerce 国内外商会consulate 领事馆

trade directory 商务目录

trade associations 行业联合会

the export commodities fair进口商品交易会exhibition and trade fairs商品展示会交易会remain valid 有效期

inventory 存货backlog积压订单

be subject to 由决定

on the high side 偏高

breaking dead locks 打破僵局

in the light of 由于

make concession 让步

half way 各让一步

supply exceed demand 供大于求

place a firm order 确定订单

bidding 报价arbitration 仲裁

early settlement discount 提前付款优惠incentive discount 刺激性折扣

grant for 同意

agency agreement 代理协议

sales confirmation 销售确认书

be committed to doing 忙于做某事

be occupied with 忙于

execute an order 执行订单

in duplicate 一式两份

gross| net weight 毛|净重

automatic document feeder自动送纸器exchanges 磋商

cardboard box 纸盒

alternation 改动

plastic wrapper 塑料包装

invalid and void 失效

cast my mind 回忆是

wracked my mind绞尽脑汁

bear with me 耐心听我说

elevated people 高层人士

in an affluent society 富裕的

assert one’s view 坚持某人的看法substantial 牢固的实质大量的

as per our last discussion 按照根据我们最后讨论

commodity inspection bureau 商品检验局commercial integrity商业信誉

promissory note 本票

draft、bill of exchange 汇票

deferred payment 记账赊账

deposit payment 订金付款

payment respite 延期付款

progressive payment 分期付款

pay on delivering（pod）货到付款payment on terms 定期付款payment in part 部分付款

order 付款通知

by remittance 汇拨支付

in full 全额支付

mandatory 强制的verify 核实discrepancy差距confirming bank 保兑银行payment by installment 分期付款

cash on delivery货到付款

cash flow 现金流rest assured 放心

line of business 行业

envisage 设想

documentary credit 跟单信用证

invoice value 发票金额

freight to collect 运费到付

marketing channel 销售渠道

end user 最终消费者

slip-up 疏忽dispatch 派遣发出

en route 在途中

prior to 在…之前relieved 放心的

cover 给..保险insurance policy 保险单consumption 消费withhold 拒给

lodge |entertain a claim 提出|受理索赔target market 目标市场solar-powered 太阳能的

medium-priced 中等价位的

fashion-oriented 符合流行趋势的

out-fit 全套服装

go down well 受欢迎的

prime time 黄金时段

abbreviated 缩写的

assertive 坚强而自信的

inventory 存货

preferential 优惠的

sanitary 卫生的

acknowledgement 确认通知

pneumatic 风动的

reinstate 恢复

Federal Express联邦快递公司

optical 光学的embody 表达

canteen食堂virtual 虚拟的

solar-powered 太阳能的

medium-priced 中等价位的

timber 木材outfit 全套服装

baffle 使困惑brag 吹嘘

league 联盟editorial 编辑的flexibility灵活的

prospect 可能成为主顾的人

ROI（return on investment）投资回报率survey report 检验报告

insurance policy 保险单

defective 有缺陷的

cover 给….投保install 安装profitable 盈利的slip-up 疏忽

halt 使停止firm order 确定订货household家庭的

汉译英

报盘还盘

Offer 报盘

Price

1、we’re willing to make you a firm offer at

this price

2、we can offer you a quotation based upon

the international standard

3、we are in a position to offer tea from our

stock

4、my offer was based on a reasonable profit

expectation，not on wild speculation 5、let me make you a special offer

quantity

1、I’m sorry，we can only supply you with 1，

000 sets at present

2、this is the maximum quantity we can

supply at present

3、we will try to meet you request for the

additional 10，000 tons of coal

date of shipment

1、I’m sure that shipment will be effected

according to the contract stipulation

2、I’m sorry that we can’t advance the

time of delivery

Counter offer

Price

1、Your quotation is on the high side

2、You ask for at least 5% more than

your competitors do

3、We are happy to accept your offer

provided that you cut your price by 2% Quantity 1、you would save a lot if you order a litter

more. We offer a discount for large orders 2、if the quantity is too small，there is no

discount

shipment

1、is there any way to make the shipment

earlier

2、the goods we ordered are seasonal goods

and it would be better if you could ship them in one lot

3、unless we receive the goods we ordered

within the next seven days，the order will be cancelled and placed elsewhere

4、as we are in urgent need of these

articles，could you manage to speed up delivery？

Refuse an offer

Price

1、we regret we have to decline your offer

2、your price is too high to interest us into

entering a negotiation

3、I appreciate your position，but we simply

can’t afford to accept your price Because of quantity

We can’t handle order that small

I’m afraid we’re not able to supply as much as your require

Shipment

The delay in delivery will cause inconvenience We don’t think it’s a good idea to unload the Chinese teas in London

商务背景知识

Trade fairs

A trade fair is an exhibition that has been organized so that companies in a specific industry sector can showcase and demonstrate their latest products and services，study the activities of their competitors and examine recent trends and the opportunities. Some are open to the Public, while others can only be attended by company representatives and members of the ‘mass media’. They are classified as either ‘public’or ‘trade only’. In history, modern

trade fairs still follow some of the traditions of trade fairs established in late medieval Europe. As innovation and manufacturing increased, produce and craft producers often visited towns to attend trade fairs in order to sell and showcase their products.

What is factory tour?

Factory tour is an important part in business activities. Buyers will get a comprehensive understanding of the products and the production process in the tour. Meanwhile , the manufacturer can demonstrate their advantages to attract buyers.

What is trade fairs?

A trade fair is an exhibition that has been organized so that companies in a specific industry sector can showcase and demonstrate their latest products and services. Generally speaking, trade fairs are not open to the public and can only be attended by company representatives and members of the press.

What is making enquiries?

An enquiry is a request for information on the supply of certain goods. In international trade, an enquiry is usually made by a prospective buyer without engagement. He\she may send an enquiry to a seller inviting a quotation or simply asking for some general information concerning the goods in which he\she shows interest.

Placing an order

After the exchanges between the buyer and the seller, the buyer may issue a request to purchase a specified amount of goods. A formal order should contain: name and article number, quality and specifications, quantity, delivery, unit price and total amount, terms of payment, etc. accuracy and clarity about all the requirements are essential in placing an order.

Complaints

Upon receiving the goods delivered by the seller, the buyer will check the quality, quantity, packing and other aspects of the goods. If the buyer finds anything that is not in conformity with the contract, he might complain and further file a claim against the seller. These seller should settle the claim properly.

Advertising

Advertising aims to increase sales by making a product or service known to a wider audience，and by highlighting its positive qualities to the public. A company can advertise in a variety of ways，depending on how much it wishes to spend and the size and type of audience it wishes to target Marketing

Marketing involves finding out what your customers want and supplying it to them at a profit. Marketing is how you define your product，promote your product，distribute your product，and maintain a relationship with your customers.

Delivery

Delivering the goods on time is very important to the buyer because the buyer needs to catch the season. On the other hand, it takes time for the seller to arrange production after signing the contract. Sometimes it is not easy to reach a point to the satisfaction of both parties.

Inquiries 询盘

Example 1

Dear Sirs,

We thank you for your letter of May 3 and shall be glad to enter into business relation with you.

We have seen your brochure and interested in ###. We shall be pleased if you will kindly send us samples and all the necessary information regarding these products.

Example 2

Should your price be competitive and date shipment acceptable, we intend to place a large order with you.

Offer 报盘

Dear Mr. *

We thank you for your email enquiry for ****

In reply, we offer firm, subject to your reply ~~~

Pleased note that we have quoted our most favorable price and are unable to entertain any counter offer

Counter offer 还盘

1.报价比较高

We acknowledge receipt of both your offer of ##时间and samples of 样品名称，and thank you for these.

While appreciating the good quality of your 商品，we find your price is rather too high for the market we wish to supply.

其他家的报价比你的低all of them are at prices from 10% to 5% below the price you quoted.

Such being the case, we have to ask you to consider if you can make reduction in you price,提出折中点，you may think it worthwhile to make a concession.

Dear Mr.

We confirm having received your telex###, asking us to make a # reduction in our price for 什么商品. Much to our regret, we are unable to comply with your request because we have give you the lowest possible price. We can assure you that the price quoted reflects the high quality of the products.

We still hope to have the opportunity to work with you and any further enquiry will receive our prompt attention.

商务英语视听说听力原文

Unit 1 Task 2 M: Come in, please. W: Good morning, sir. I’m Karen Yang. M: Good morning, Miss Yang. I’m Kevin Carter, the Administration Manager. Take a seat, please. W: Oh, is that your wife, Mr. Carter? She is so beautiful. M: Thank you. Ah… Miss Yang, I’ve gone through your resume. I’d like to ask you some questions now, if you don’t mind. W: Of course not. please go ahead. M: Well, can you tell me why you would like to work as a medical representative with us? W: I really like this kind of work, and having been a doctor for three years, I want to apply for this position for a change. M: Don’t you think it’s a pity for you to leave your present job? W: To some extent, it is. I have learned a lot in the hospital. But I would like to try a different kind of life. W: By the way, could you tell me how much the new job pays? M: Sure. There is a five-month probationary period and you can only get RMB2,000 for each month. After that, we’ll determine your salary according to your performance. W: Oh, I see. Then, what about the paid holidays, insurance, and things like that? M: Every employee in our company enjoys life insurance and unemployment insurance. In addition, they enjoy two-week paid holidays. W: That sounds fine. How much time will it take for me to be promoted here? M: I’m not sure. It depends on your ability and performance. Maybe we’ll send you to one of our branches, if you like. W: No problem. I hate staying at one place all the time. But in which cities do you have your branches? And, where is your company based? M: Our company is based in New York, with branches in many cities, such as Philadelphia, Beijing and London. Follow-up practice Cai: May I come in? Ms. Smith: Yes, please. Cai: Good morning, Madam. My name is Cai Ning. I am coming to your company for an interview, as requested. Ms. Smith: Fine, thank you for coming, Miss Cai. Please sit down. I am Anne Smith, Assistant Manager for the Personnel Department. Cai: Nice to see you, Ms. Smith. Ms. Smith: Nice to meet you, too. Would you like to have a cup of coffee or tea? Cai: Tea is fine. Thank you. Ms. Smith: I’ve read your CV. It looks good. Now, I wonder if you can tell me more

商务英语视听说答案

扩展商务英语视听说1-8单元答案 Unit 1 Part I Listening and Speaking Task 1 Q1. I am graduating in June from ABC University and my major is hotel management. I am an outgoing, energetic person. I enjoy teamwork very much. As part of my degree program, I needed to finish different projects with my teammates. I possess excellent interpersonal skills and a very positive attitude. My career aspiration is to become a successful hotelier. During my internship at the Grand Hyatt, I worked as a receptionist. My duties included offering friendly and efficient check-in and check-out service to guests, answering phone calls, taking and passing on messages to guests, I find that if I can make the guests happy, I will be very happy, too. Q2. I received honors in several school-wide English and computer contests. I enjoy working with people from different backgrounds. I am good at communicating, organizing and coordinating. If something blocks my path, I will look for a solution. I never give up easily. Sometimes I receive comments that I need to improve in the area of filing. I am now trying to improve by learning from others. Q3. Interest and career development are two of my criteria in choosing a job. Interest is the best motivation. I love the hotel business, so I will definitely devote myself to it. Moreover, high job satisfaction can be attained when the job is what I am interested in. Career development is very important for me when choosing a job. From what I know, Shangri-La provides equal career advancement for all staff. The job rotation plan and individually tailored training program are really exciting and helpful for young people like me. Task 2 Is that your wife, Mr. Carter? She is so beautiful. Avoid asking interviewer personal questions or making personal comments. Could you tell me how much the new job pays? The interviewer might infer from these questions that you are only interested in your own needs and not those of their company. Wait until the employer raises these subjects to discuss them.

商务英语视听说1-16单元

商务英语视听说 Unit 1 Part I Listening and Speaking Task 1 Q1. I am graduating in June from ABC University and my major is hotel management. I am an outgoing, energetic person. I enjoy teamwork very much. As part of my degree program, I needed to finish different projects with my teammates. I possess excellent interpersonal skills and a very positive attitude. My career aspiration is to become a successful hotelier. During my internship at the Grand Hyatt, I worked as a receptionist. My duties included offering friendly and efficient check-in and check-out service to guests, answering phone calls, taking and passing on messages to guests, I find that if I can make the guests happy, I will be very happy, too. Q2. I received honors in several school-wide English and computer contests. I enjoy working with people from different backgrounds. I am good at communicating, organizing and coordinating. If something blocks my path, I will look for a solution. I never give up easily. Sometimes I receive comments that I need to improve in the area of filing. I am now trying to improve by learning from others. Q3. Interest and career development are two of my criteria in choosing a job. Interest is the best motivation. I love the hotel business, so I will definitely devote myself to it. Moreover, high job satisfaction can be attained when the job is what I am interested in. Career development is very important for me when choosing a job. From what I know, Shangri-La provides equal career advancement for all staff. The job rotation plan and individually tailored training program are really exciting and helpful for young people like me. Task 2 Is that your wife, Mr. Carter? She is so beautiful. Avoid asking interviewer personal questions or making personal comments. Could you tell me how much the new job pays? The interviewer might infer from these questions that you are only interested in your own needs and not those of their company. Wait until the employer raises these subjects to discuss them. What about the paid holidays, insurance, and things like that? How much time will it take for me to be promoted here? But in which cities do you have your branches? And where is your company based? It is also unwise to ask about things you should have already known. You are only telling the interviewer that you haven't done your homework. Part II Language Focus Name: CaiNing Personality: serious-minded; calm; humorous; easy-going Strengths: the ability to work with all types of people Weakness: perfectionist; impatient

商务英语视听说原文与答案

商务英语视听说原文与答案 Document number【980KGB-6898YT-769T8CB-246UT-18GG08】

S c r i p t s U n i t1 Part II Listening and Speaking Task 1 FAQs in job interview Comments on the three questions: Point for Q 1: Tell me something about yourself. Sample answers: Q1. I am graduating in June,2015 from Guangdong University of Finance and my major is financial secretary. I am an outgoing, energetic person. I enjoy teamwork very much. As part of my degree program, I needed to communicate with different peopel. I possess excellent interpersonal skills and a very positive attitude. My career aspiration is to become a successful secretary. During my internship at one company, I worked as a secretary. My duties included offering friendly and efficientschedule to my boss, answering phone calls, taking and passing on messages to my boss. Q2. I received honors in several Financial management and computer contests. I am good at communicating, organizing and coordinating. I like to get along well with people from different something blocks my path, I will look for a solution. I never give up easily. Sometimes I receive comments that I need to improve in the area of filing. I am now trying to improve by learning from others. Q3. Interest and career development are two of my criteria in choosing a job. Interest is the best motivation. I love to be a secretary, so I will definitely devote myself to it. Moreover, high job satisfaction can be attained when the job is what I am interested in. Career development is very important for me when choosing a job. From what I know, Shangri-La provides equal career advancement for all staff. The job rotation plan and individually tailored training program are really exciting and helpful for young people like me. Task 2 Inappropriate questions in job interview Script: M: Come in, please. W: Good morning, sir. I’m Karen Yang. M: Good morning, Miss Yang. I’m Kevin Carter, the Administration Manager. Take a seat, please. W: Oh, is that your wife, Mr. Carter She is so beautiful. M: Thank you. Ah… Miss Yang, I’ve gone through your resume. I’d like to ask you some questions now, if you don’t mind. W: Of course not. please go ahead. M: Well, can you tell me why you would like to work as a medical representative with us

商务英语视听说原文和答案解析

商务英语视听说答案解析

英语答案 Scripts Unit 1 Part II Listening and Speaking Task 1 FAQs in job interview Sample answers: Q1. I am graduating in June from ABC University and my major is hotel management. I am an outgoing, energetic person. I enjoy teamwork very much. As part of my degree program, I needed to finish different projects with my teammates. I possess excellent interpersonal skills and a very positive attitude. My career aspiration is to become a successful hotelier. During my internship at the Grand Hyatt, I worked as a receptionist. My duties included offering friendly and efficient check-in and check-out service to guests, answering phone calls, taking and passing on messages to guests, I find that if I can make the guests happy, I will be very happy, too. Q2. I received honors in several school-wide English and computer contests. I enjoy working with people from different backgrounds. I am good at communicating, organizing and coordinating. If something blocks my path, I will look for a solution. I never give up easily. Sometimes I receive comments that I need to improve in the area of filing. I am now trying to improve by learning from others. Q3.

新视野商务英语视听说第二版第四单元听力原文

新视野商务英语视听说(第二版) 第四单元听力原文． Unit 4 Task 2.2 The Koreans aren't concerned about how

well planned a meeting is. They will not trust anything that doesn't take years to build. For example, a strong relationship of 10 years is more important than a brand new office building or an

impressive meeting. Trust is most important thing for them. They also seldom offer any opinions unless they are sure about what they want to say. Face is perhaps most important to the Japanese. For example, if you put pressure on a Japanese businessman at a meeting, he will respond with silence and your relationship is sure to be over even before the meeting finished. They will be more accepting of you if you learn to speak a little Japanese and look comfortable

新视野商务英语视听说(第二版)第二单元听力原文精编版

Unit 2 Part 3 1 Alice: Excuse me, sir, are you Mr. Hayes? Bill: Yes, I’m Bill Hayes. A: Are you the General Manager of the Beautify Cosmetic Corporation in America? B: Yes, exactly. A: How do you do, Mr. Hayes? I’m Alice Wang, Manager of Human Resources at the Beijing Sanmei Factory. I’m here especially to meet you. B: How do you do, Miss Wang? It’s very kind of you to come all the way to meet me. A: My pleasure. 2. Conversation 1: A: What is your job, Vincent? B: I’m a Regional Sales Manager. A: What are your main duties? B: My main duties are to develop customer relations and grow the sales of security products in Ohio. Conversation 2: A: What is your occupation, Flora? B: I’m a business analyst. A: Which company do you work for? B: I work for Delicate & Elegant Fashion. It’s a British company. A: What do you do for them? B: I’m in charge of the budget. Conversation 3 A: What do you do, Patrick? B: I’m a lawyer. A: what does your job involve? B: I give legal advice and assistance to clients and represent them in court or in other legal matters. Conversation 4: A: What kind of job do you have, Rachel? B: I’m responsible for receiving visitors. I have to make sure all visitors check in on arrival, and also arrange taxi and bus transport for them. A: Are you in reception? B: Yes, you’re right. I’m a receptionist. Part 4 Video 1 Introducer: Good afternoon, everyone! This is Robin Copperfield, the new Vice President of our company. He will be in charge of the accounting work. Let’s give him a warm welcome! Robin Copperfield: Thank you!

扩展商务英语视听说1-8单元答案

Unit 1 Part I Listening and Speaking Task 1 Q1. I am graduating in June from ABC University and my major is hotel management. I am an outgoing, energetic person. I enjoy teamwork very much. As part of my degree program, I needed to finish different projects with my teammates. I possess excellent interpersonal skills and a very positive attitude. My career aspiration is to become a successful hotelier. During my internship at the Grand Hyatt, I worked as a receptionist. My duties included offering friendly and efficient check-in and check-out service to guests, answering phone calls, taking and passing on messages to guests, I find that if I can make the guests happy, I will be very happy, too. Q2. I received honors in several school-wide English and computer contests. I enjoy working with people from different backgrounds. I am good at communicating, organizing and coordinating. If something blocks my path, I will look for a solution. I never give up easily. Sometimes I receive comments that I need to improve in the area of filing. I am now trying to improve by learning from others. Q3. Interest and career development are two of my criteria in choosing a job. Interest is the best motivation. I love the hotel business, so I will

新视野商务英语视听说(第二版)第8单元听力原文

Unit 8 Receiving Visitors 2.Listening Practice Task 2-1 A receptionist in a small firm may have to use a computer, operate a switchboard, and perform other clerical duties, in addition to receiving visitors. In a large firm a receptionist can concentrate on welcoming and looking after visitors. A visitor to a large firm should make an appointment, because executives are often very busy and do not have much time for visitors. Executives and secretaries should notify the receptionist in advance about important appointments, and about the movements of executives, especially when they are out of the building on business. Executives often ask receptionists to make travel arrangements for them, such as booking hotel rooms and airline tickets. Task 2-2 There is a certain procedure for receiving visitors. A receptionist should find out if the visitor has an appointment or not. If the visitor is an important client, the executive or his secretary will come down to the reception area to greet the visitor. Sometimes the receptionist or another secretary escorts, or accompanies, the visitor to the executive’s office. Using the visitor’s name when he arrives is a friendly gesture and gives the visitor a good impression of the firm. The receptionist announces the visitor’s name, title and position, and introduces the executive to him. When a visitor’s request for a meeting cannot be satisfied, the receptionist should apologise and make some suggestions for an alternative time. If a meeting is impossible, the receptionist should express regret and explain why, with tact, so that the visitor’s feelings are not hurt. A receptionist should keep a register which includes dates, times, names and the firm the visitor works for. A receptionist can then refer to this if there is a request for information. 4. Video 1 (R for receptionist; S for secretary; V for visitor) R: Good morning. May I help you? V: Yes, I’d like to see Mr. Hansen, the president. R: Do you have an appointment, sir? V: Yes. I have an appointment with him at 10:30. R: Can I have your name, please? V: Brawn Dantini from Wilson Electronics. R: Thank you, Mr. Dantini. Would you please take a seat? I’ll tell Mr. Hansen’s secretary that you’re here. V: Thanks. R: Mary, this is reception. Mr. Dantini is here for his appointment. S: I’m sorry, but Mr. Hansen is on a long-distance call. Would you ask Mr. Dantini to wait for a few minutes? R: All right. I’m sorry, Mr. Dantini, our president is occupied just now. Would you please wait for a few minutes? V: Yes, of course. R: Would you like something to drink? Do you prefer coffee or tea? V: Thank you. Coffee, please. R: Would you like sugar and cream with your coffee?

新视野商务英语视听说下册1 8单元video原文unit

Video 1 J: Good morning, Mr. Robbins. R: Good morning. John, how's it going? J: Not too bad. I'm reading some articles about trade fairs. I'd like to ask you some questions. What benefits can I expect if I exhibit at trade fairs? R: Well. You can use trade fairs to promote your products or services. J: Yes, but can you be more specific? R: Certainly, you must know that exhibiting at trade fairs offer you a chance to demonstrate your products or services to customers face-to-face. This way you can get feedback and find out what customers want. J: I see. R: Trade fairs are also good opportunities for building new business since many potential customers and suppliers are concentrated in one place. J: Ok, thank you. I wonder, what's the most important thing to know about if I want to exhibit at a trade fair? R: As a exhibitor, choosing the right trade fair is essential. If the trade fair is too specialist or too broad, It's