大作文JJ

广告信息品牌类18、Anyone can post information on the Internet. Some people say most of what we read on the Internent is inaccurate. To what extent do you agree or disagree? //We can get knowledge from news.But some people even think we should not trust the journalists.What do you think?And what do you think are the important qualities that a journalist should have?（命中国内3.5雅思A类大作文原题）一、不同意，网上的资料要看出处origin（normal website）来判别reliable/trustworthy二、驳：尽管有misleading information/rumor/false information在网上带来有害的影响（举例谣言吃盐可以治愈核辐射nuclear radiation在日本核泄漏事件nuclear leak，使得人们stock up on salt），但是(admitting缺点is not the same as assuming that what we read on the Internent is inaccurate，尽管有虚假消息，但是来自正规网站的的可信消息还是占大多数的因为有supervision and management)(若因存在虚假消息而完全不看网络上的消息会Miss plenty of opportunities)三、立：虽然大多数网上的信息是真实的，但是需要技巧去判断其真假（看信息来源的网站，要品牌的、正规的、官方的）（自己具备辨别知识——科学知识和技巧——如是否涉及金钱交易、是否要个人信息）24、Advertising encourages in quantity not in quality. To what degree you agree or not agree?——广告一、不同意二、尽管广告数量多能增加阅读量view count/exposure，从而使更多人了解产品，may increase consumption,increase revenue，但是浏览的人多不代表人们会去购买。

只有在顾客被广告说服然后去购买使用的情况下，广告才是真正起作用了play a part/work，但是说服顾客并不在于广告的数量，如果广告质量很差，如stick on the light pole/bus stop的广告，消费者loath to read it。

三、emphasis be put in quality的好处：1、好的广告的视觉amazing vivid visual effect以及广告语impressive slogan往往会勾起消费者的购买欲望。

例如，M&M巧克力（美国）的广告语Melts in your mouth, not in your hand，消费者have a vivid image然后就像买来吃melt in mouth; 2、质量好的广告会给消费者对这个品牌也有好印象of high quality，从而信任这个品牌，对品牌产生依赖repurchase，有利于品牌长期发展客户，例如pizza hut,palatable food/crunchy and crisp/是人们吃Pizza的首选preferred alternative22、More and more people want to buy famous brands with clothes, cars and other items. what are the reasons? Doyou think it is a positive or negative development?一、原因：第一：品味与格调。

每种名牌产品都有自己特有的style，与生产厂家自己的企业文化enterprise culture。

这种格调与企业文化，就导致了产品自己的气质。

选择一种产品，其实是选择了一种适合自己的气质temperament type而已。

第二是品牌的价格，一般来说贵的质量会好些，what is cheap is not good, what is good is not cheap第三、为了获得大众的admiration,进而的尊重，增强个人在交际圈的地位social status ——the symbol of status 二、若是结合自身经济条件买适合自己的品牌产品是positive的，（对于产品质量来说，人们消费稍贵一些的牌子货能提升产品生产质量，因为差的产品没人买，最后生产次品的公司倒闭）（对于消费者来说，适合自己的品牌是身份的象征，能enhance social skills/enhance appearance/leave good impression on/a poor taste spoils the impression that you make）26、If a product is good and can meet people’s needs, people will buy it. Advertising in the media is no more than a form of entertainment. Do you agree or disagree?——广告一、不同意二、虽然产品质量好能吸引消费者购买，例如Sha-Xian delicacies Lan Chow Noodles这些restaurant chains，很少有广告，但是几乎随处可见，因为好吃又便宜，但是能这样做的品牌一般是已经很出名了，人们已经对他们产生依赖了，但对于新品牌要进入市场，或者这些品牌若推出新产品，没有广告的推广，就没有人知道并尝试了，没有人尝试就没有进步和创新三、广告的作用1、（销售角度）广告能激发和诱导消费。

广告造成的视觉、感觉映象以及诱导往往会勾起消费者的现实购买欲望。

如pizza hut 的pizza制作过程让人流口水drool。

2、（品牌角度）广告的多次出现，也会扩大产品的知名度popularity，甚至会引起一定的信任感。

如Wong Lo Kat 在talent show the voice of china里的sponsor多次出现 3、广告能促进新产品、新技术的发展。

一新产品、新技术的出现，通过广告，直接与广大的消费者见面，能使新产品、新技术迅速在市场上站稳脚跟，获得成功，如apple mobile phone教育类话题教育应该由个人还是政府负责0、Many people believe that scientific research should be carried out and controlled by the governments rather than private companies. To what extent do you agree or disagree with this opinion?（2.2更新）Disagree驳：科研项目由政府控制实施的好处（防止实验结果被社会不法分子利用带来的危害：如核武器nuclear weapon，药品）但是（政府应控制对危险物品hazardous substance的研究不代表所有研究都要被取代，如the improvement of car\the advancement of daily convenience.立：一、全靠政府的坏处——政府控制会限制technology progress for limited budget（many developments need money out of a tight budget）——private company会懈怠refuse to invest in innovation二、有private company参与的好处——公司来说，有创新才有进步，more profit——社会来说，政府和公司都致力于研究can help people lead more happy life——政府来说，减轻经济负担，但是危险的项目还是it’s the obligationSocial skills VS academic qualifications19、 Some children think that some subjects such as mathematics and philosophy are too difficult for them to study at school, so they should be made optional rather than compulsory. To what extent do you agree or disagree?一、不同意二、驳：尽管学习哲学和数学没有实用价值practical value/pragmatic utility,不像英语学了之后可以和外国人交流，不像厨艺学了之后可以养活自己，但是哲学和数学对人的影响是fundamental/intrinsic/roots of a person’s entire life/have a decisive influence on the later development of people，有了活跃的思维active mind和literacy（由于学习数学和哲学带来的）的基础，才能更好地学习其他学科，例如厨艺中，对flavor dosage的把握离不开数学，例如学习历史中，对某些历史事件的解读离不开哲学。

三、立：maths and philosophy are supposed to be recognized as important compulsory subjects throughout the schooling.好处有：（对于数学来说，Only when people have good command of maths,can they acquire achievements in studying science course，从而有利于科技的发展，有了科技的发展，才会有社会的进步，人们可以过上更好的生活）（对于哲学来说，哲学让人们形成正确的价值观correct value，辩证的思维dialectical thought从而学会辨别是非distinguish the right and wrong，不容易被骗或者走上犯罪的道路看）35、 Some people believe that studying in a college or university is the best way for students to prepare for their future career. Others think they should leave school as soon as possible to develop their career through work experience. Discuss both views and give your own opinion.——social skills VS academic performance一、支持studying in a college or university is the best way for students to prepare for their future career二、尽管工作能带来一些好处（accumulate the working experience which is conducive to get more job opportunities）（例如LiKa-shing the wealthiest Chinese,14岁drop out school to make a living and start up business），但是文化水平低的low cultural level找到lucrative job的cover a small proportion，而且接受更高的文化水平教育除了能获得更多的工作机会，而且有利于提升生活质量through higher aesthetic sentiment，例如investment bank just employ the post-graduates from the top university.三、学历高的好处（学习方面：academic qualifications represent the acquisition of fundamental knowledge and methods for self-improvement after graduation）(工作方面：higher academic qualifications are the passports to a successful job interview)（价值观：academic qualifications also mean the gaining of right values and social morality）parents teachers influence23、Some people think that parents have a great influence on their children, others believe that the media is a bigger influence. Discuss both views and give your opinion.一、家长起主要作用decisive influence，媒体其辅助作用supplement二、家长起的作用：1、genetic reasons on appearance, intelligence and part of personality 2、youngsters’ behavior are the consequence of replicating the manners of parents 3、supervision and guidance from parents can shape the value and personality in early stage which is the foundations of a person’s whole life.as saying goes”parents are the first teachers of the children”媒体的作用：1、with a sound foundation of personality and values,guidance from media serves as an excellent supplement for development of children 2、人们生活在媒体时代，媒体无处不在，所以会受媒体内容的影响，例如充斥在媒体（电影、电视）里的暴力violent、色情pornographic情节会给青少年带来不好影响，但是若是正面积极的内容可以起带头作用leading role，例如公益广告public service advertisement其他4、Students from rural areas often find it difficult to access university education. Some people think that universities should make it easier for them to access higher education. To what extent do you agree or disagree?25、Some people think that schools should select pupils according to their academic abilities, while others believe that it is better to have pupils with different abilities study together. Discuss both vie ws and give your own opinion.\\Some people believe that students with different levels of academic abilities should be taught separately. To what extent do you agree or disagree?（1.25变更）一、我认为要视学校处于哪个教育阶段，若是基础教育的小学初中就要pupils with different abilities study together，若是高中大学的高等教育select pupils according to their academic abilities 二、基础教育所有能力的人一起学习的原因（国家：guarantee the fairness of education/improve the literacy level of the entire population国家经济富强）（学生：不同能力的学生一起学习，有利于帮助enable slow learners to keep up/fostered the class identity makes pupils keen to help each other/develop friendship）三、高等教育选拔学生的原因（每个人的天赋都不同，有些人适合艺术、技术，不是所有人都适合继续接受高等教育，如果强迫那些没有学习天分的学生继续学习，不仅限制了他们的career life，而且也会影响好学的学生的学习，）（举例舞蹈家歌唱家有基本文化就够了，她们需要把更多时间放在舞蹈、唱歌技巧上）（不想学习的学生会idle away their time and disturb others因为没事干他们之后distract their concentration）科技与媒体类Technology positive or negative?1、Some people think that robots are very important to human’s future development. Others think that they are dangerous and have negative effects on society. Discuss both opinions and give your personal view已写33、Some people think individuals are more and more dependent on each other. some people think individuals are more and more independent. Discuss both views and give your own opinion.一、我认为individuals are more and more dependent on each other二、尽管有人认为人与人之间的关系越来越疏远estrangement，因为an increasing number of people看中自身利益self-interest,从自我保护self-protection心理越发严重，不敢轻易with a ease相信别人，例如老人碰瓷，但是这只是部分人的行为而且面对陌生人拥有一定防备take precautions against有利于自身安全，而相反现代社会随着高科技的发展，人与人之间联系越来越紧密。