Penguin Books
TheBlackCatandOtherStories-PenguinReaders
Early American novelists tended to be cautious. Many of them aimed to please Puritans and publishers alike by putting morals before plot. One such writer was Charles Brockden Brown (1771–1810), but the books he published at the turn of the century were different from his others in one respect – he included an element of horror in them. A little later, Nathaniel Hawthorne (1804–1864) wrote novels and collections of short stories concerning themselves with evil and the darker side of the human soul.
Two-kinds分析文
Mike HuangENG 111 CNProfessor MillerArgument Paper21 June , 2013Jing-Mei's Mother Gave Her StressAmy Tan say:’’Mom believes any dreams come true in the united states,you can do everything you want to do’’. (Tan 1 )At first, her mother took her to the barber shop, I hope she became China's Shirley Temple. In addition, the mother is still a day after dinner for her to be tested, the end result is tired of this test her, mother gave up hope for her daughter.Later, her mother saw a very good TV show, so take her to the neighbors to learn piano, her daughter does not agree to learn piano. A few weeks later , Old Chong and mother conspired to have her play in a talent show that was t o be held in the church hall, performing a mess, let her mother disappointed again.Finally, she can not stand all this, she did not want to do anything, she was his mother wanted to return to their. Therefore, she and her mother growing contradiction between. One day, she would play the piano, but his mother had died, she finally realized what had mother's hopeMother wanted her to become a genius, her mother took her to the barber shop, I hope she became China's Shirley Temple. Barber to cut her hair like a boy, but it made her actually look forward to my future fame. I think this is from her own internal stress.Mother to let her become a genius tried different solutions. Mother every night for her to do the test, but this allows the jing-mei arrived tired, she said ”I won’t let her change me, I promised myself. I won’t be what I’m not”. (Tan 1 ) After the test she is listless look, her mother gave up the final test. Withstandthe stressfromhermother, it’s Type A stress.Motherlet herlearn the piano, her motherwanted her toperformwell. She did not wantto learnthe piano, she thinksher mother'stoo much to ask. Finally found a mother to her piano teacher,and produced a study plan, for such a plan she protested, but eventually executed. One day, mother let her participate in a talent show, she was very confident, also veryconfidentand did notknow what istension, but whenthe show began, performing worse mess, after that her mother completely lost hope. In this case the stress from her own internal, this stress is foreseeable but not avoidable, this is a Type C stress situation.Some things always had a very long time to understand. After that performance for a long time, the mother again just let her practice piano, and this time she screamed say "No". She refused to do anything, she wanted togo back myself. Because these conflicts with her mother more and more serious, so until his mother died. In herthree-year-old birthday, his mother gave her the piano again, and later or purely sentimental reasons, she put a child playing song and play it again, This time she was surprised to find that playing is so smooth. This time she finally understood her mothe rwhen all hope. For these external causes stress generated, which are neither foreseeable nor avoidable, thses are Type B stress situations.From the beginning, Jing-Mei is arranged in the mother thing, though reluctantly, but still do it. Such a life that she can not do her favorite things, so will produce a strong antagonistic emotions. From the beginning of cut head and testing to later learn the piano, do these things when there is reluctance emotions, but to the mother's death she knows her mother do it all. Before the encounter is whether foreseeable or unforeseeable stress, she should be seriously addressed. Mother's reasons for doing so is to become more outstanding Jing-Mei, she should not have let her mother so disappointed.Works CitedElkind, David. ”Types of Stress for Young People.”ENG 095: Reading and Composition Strategies. Pitt Community College: Pearson, 2009. 201- 204. Print.Tan, Amy. “Two Kinds.”The Joy Luck Club. London:Penguin Books, 2006.132-147. Champion Valley Union High School. Wed. 23 April 2013.。
经典儿童英文绘本-bongo
经典儿童英文绘本1、书名: 《 Pete The Cat 》系列作者:[美] James Dean /著适合年龄：3-6岁推荐理由:《Pete the Cat》系列是一套在美国家喻户晓、几乎每个孩子必读的经典绘本，也是美国最畅销的情绪绘本。
皮特猫是一只非常时髦的蓝猫，小读者们会和皮特一起经历他的“喵生”趣事，会遇到各种各样的小挫折和不如意，但是皮特总能保持他随遇而安、烦恼转头就忘的处事作风。
这套绘本以生动活泼的形式引导孩子合理调节自己的情绪，培养他们的情商和逆商，养成不怕挫折、豁达开朗的良好性格。
2、书名: 《The Pigeon Needs a Bath》作者:Mo Willems /著适合年龄：3-6岁推荐理由:《鸽子要洗澡》这本书描写了一只需要洗澡的鸽子怎么都不愿意进浴缸，但是在意识到自己已经一个月没洗澡身体发出难闻的气味时，还是决定下水试试看，在尝试过洗澡以后，他突然发现自己的身体变干净了，并且想在浴缸里面多呆一会。
这本书轻松幽默，语言诙谐，让人看了忍不住哈哈大笑，小朋友们也可以从中习得勤洗澡的重要性并养成良好的卫生习惯。
3、书名:《 Be Brave Little Penguin 》作者:[英] Giles Andreae /著推荐理由:这是一个故事性很强，图片可爱且传递了关于自信和勇气的故事。
小企鹅皮普很想和他的朋友们一起在海里游泳，但是有一个问题…他怕水。
他觉得水下冰冷、黑暗、充满怪物，在妈妈的鼓励下，它改变想法，战胜恐惧，勇敢踏出第一步，当他跳下水后发现：其实并不可怕，海水明亮、充满美味！这个引人入胜的故事告诉孩子，有时候面对恐惧，你所需要的只是一点鼓励和一颗坚定的心。
4、书名：《Fox Makes Friends》作者：Adam Relf适合年龄：3-6岁推荐理由：《狐狸交朋友》这本书描写了一只小狐狸想要交朋友，于是用蔬菜水果等等做成了人偶，但是经过妈妈的指点以后，才意识到原来真正的朋友是自己在制作“朋友”的过程当中真正帮助过他的人。
《青蛙和蟾蜍,好朋友》整本书阅读教学设计
《青蛙和蟾蛛，好朋友》整本书阅读教学设计《青蛙和蟾蛛•好朋友》导读课【教学目标】1.通过看书中插图、听老师朗读故事的方式，激发学生的阅读兴趣，引发阅读期待。
2.通过阅读片段，初步感受人物形象，感受蟾蛛和青蛙之间的友谊。
【教学设计】一、认识人物激趣导入1.情境导入：同学们，今天课堂上来了一位有趣的朋友。
看，他就是一只蟾蛛。
（PPT播放蟾蛛的自我介绍。
）2.你想和蟾蛛交朋友吗？（学生：想。
）快和他打个招呼吧！（学生：蟾蛛你好，我是某某某，我想和你做朋友。
）3.可是今天的蟾蛛有点奇怪呢，你看一一（出示书中插图：蟾蛛倒立、泼水、撞墙）4.他到底怎么了？我们一起去故事里看看吧！二、朗读片段话题猜测1.教师绘声绘色地朗读故事片段。
（边读边出示插图）片段：从“夏季里有一天，青蛙觉得身体有点不舒服”到“蟾蛛说：'我希望把我的头往墙上狠狠地撞，能让我想出个故事来。
”2.你猜猜蟾蛛为了想出个故事来，还会做些什么事呢？（学生可以结合生活实际，发挥想象回答，合理即可。
）3.后来发生了什么呢？我们一起听听。
老师绘声绘色朗读故事剩下的部分。
三、简要推介激发兴趣1.你喜欢青蛙和蟾蛛吗？这对好朋友之间还发生了许多有趣的故事呢，都写在这本书里。
（PPT展示封面）2.看封面。
（1）观察图片，猜人物。
图片里的他们有什么不一样？（学生答：①青蛙是绿的，蟾蛛是土黄色的；②蟾蛛在讲故事，青蛙在听故事；③青蛙的腿长，蟾蛛的腿短；④蟾蛛坐在蘑菇上，青蛙坐在地上。
）小朋友的眼睛太厉害了，发现了这么多不一样。
（2）了解简单的书册知识。
那老师要考考你们了，你们知道这是什么意思吗？（PPT出示：文•图/［美］艾诺•洛贝尔译/潘人木、党英台）这本书里的文字是艾诺•洛贝尔写的，图也是艾诺•洛贝尔画的，他用英语写了这本书，潘人木和党英台怕咱们看不懂，就把这本书翻译成了汉语。
3.介绍作者。
艾诺•洛贝尔是美国一名了不起的作家，也是一位画家呢！他是20世纪美国童书的一代巨匠。
国富论亚当斯密斯
The Wealth of Nations国富论Adam SmithWhy Read It?Many books are claimed to be classics or seminal works: The Wealth of Nations is indisputably both. It is a broad-ranging exploration of commercial and economic first principles. In it Adam Smith laid the philosophical foundations for modern capitalism and the modern market economy. There are few economists over the last 200 years—and fewer politicians of a free-market persuasion—who have not been influenced by it. Smith has helped shape the economic policies of British prime ministers and chancellors of the exchequer from the days of Lord North (1770–82) to those of Margaret Thatcher—and even Tony Blair.许多书籍都声称自己是名著或开创性的作品：国富论无疑两者皆是。
这是一个商业广泛的探索和经济的第一原则。
在本书中亚当斯密奠定了现代资本主义和现代市场经济的哲学基础。
很少有经济学家在过去的200年——更不用说自由市场的政治家没有受到它的影响。
斯密帮助英国首相和部长形成经济政策，自诺斯勋爵（1770年至1782年）开始到撒切尔，甚至是布莱尔时期。
中英文故事书在线阅读
青蛙王子1A long time ago, in a far away land there lived a princess. The princess was the most prettiest, from the time she was a baby anyone who saw her admired her appearance.以前，在一个遥远的国度生活着一位美丽的公主。
公主非常漂亮的，当她还是个婴儿的时候，所有见到她的人都会被其美丽的外表所折服。
On one special day, "Princess, the neighboring country sent this gold ball to you. The King has sent this golden ball to you princess. This is the only gold ball in the world." 一天，仆人说：“公主，邻国送来了一个金色的球。
国王已经把这个金色的球赐给你了。
这是世界上独一无二的金球。
”The princess thought that she was the most beautiful person in the world. So she disliked anything that was ugly and only liked what looked pretty and tasted good.公主认为自己是世界上最漂亮的人。
因此她讨厌任何丑陋的东西，只喜欢看起来漂亮而且味道香甜的东西。
The princess who had no friends always played alone on the palace lawn with her ball. "If only I had a friend to play with this ball, how nice it would be." Since she was so lonely she talked to herself. "Play ball with me."公主没有朋友总是孤零零地在宫殿的草坪上玩球。
企鹅兰登自然拼读小书房拼读入门 全24册
目录分析
《企鹅兰登自然拼读小书房拼读入门：全24册》是一套由企鹅兰登社的儿童 英语教育系列图书，旨在通过自然拼读法帮助孩子们提高英语阅读能力。该系列 图书共有24册，每一册都围绕着不同的主题展开，如字母、单词、短语、故事等。 接下来，我们将对这套图书的目录进行详细分析。
A is for Apple：通过字母A的学习，介绍与字母A相关的单词和短语，如 apple、ant等。
内容摘要
《企鹅兰登自然拼读小书房拼读入门：全24册》这套图书旨在帮助孩子建立起英语拼读的基本能 力，为以后的英语学习打下坚实的基础。通过这套图书的学习，孩子不仅能够掌握英语拼读的基 本规则和技巧，还能够提高英语阅读的兴趣和能力，为未来的英语学习做好充分的准备。
精彩摘录
《企鹅兰登自然拼读小书房拼读入门：全24册》精彩摘录
阅读感受
《企鹅兰登自然拼读小书房拼读入门：全24册》读后感
在我和孩子一起阅读《企鹅兰登自然拼读小书房拼读入门：全24册》这套书 之前，我并没有对其有过多的了解。仅仅是因为它是热销的儿童读物，而选择和 孩子一起阅读。但随着我们深入地翻阅每一页，我逐渐意识到这套书的魅力远超 出了我的预期。
这套书的主题和内容都非常丰富。它不仅仅是一套教授自然拼读的教材，更 是一套全方位的儿童教育丛书。通过24册书，它涵盖了各种与生活息息相关的主 题，如动物、植物、天文、地理、历史等。而每本书都以生动的插图和有趣的故 事来引导孩子学习，使学习过程变得轻松愉快。
“我发现，每一个字母都有自己的发音，组合在一起就形成了不同的单词。 就像是我们玩的拼图游戏一样，每一块都有自己的位置。只要我们掌握了这些规 则，就能够轻松地读出每一个单词。”
“我最喜欢的部分是那些精美的插图。它们让我能够更直观地理解单词的含 义，也让我更加喜欢学习英语。每当我看到这些美丽的插图，就像是走进了一个 全新的世界。”
2024年人教版PEP英语四年级上册Unit2-课件
What colour is it? It’s a maths book.
Maths Book
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Read and write
Read and circle.
What is in your schoolbag? I have tow storybooks, three keys, some candies, some toys and a cute panda in my schoolbag.
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我是书法家！
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词汇练习
看图说单词！ key
candy
toy notebook
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Draw and say
What’s in your schoolbag?
Three keys, two toys and an English book.
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Let’s talk
A:Excuse me. I lost my schoolbag. B:What colour is it? A:It’s blue and white. B:OK. What’s in it? A:An English book, two toys and a notebook. B:Here it is! A:Thank you so much!
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在以前的学习中我们接触了字母i发短元音/ɪ/的情况， 现在我们一起来总结一下字母i的两种发音。
字母 i
发音 / aɪ /
/ɪ/
格式
i+辅音字母+e （不发音）
i+辅音字母
例词
nine rice big six
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Read, listen and chant. Read, listen and number.
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Benefits
• Twenty thousand contributors • Sales increased • Authors interact with readers • Developed for teens, by teens • Socially relevant content
“Our agency has long been known for direct marketing, but our strategic focus is shifting towards interactive marketing... [which is] right in line with the solution we’ve built on MOSS.”
— Anna Rafferty, Online Marketing Manager, Penguin U.K.
Business Situation
When Penguin commissioned a study on the reading habits of teens, it became apparent that, to appeal to teen readers, it would have to keep up with all other forms of entertainment that provided online venues.
Almost half of the teens surveyed hardly
ever visit a chain bookshop.
Seventy per cent of participants never
visit an independent bookshop.
Seventy per cent of participants think
Instead of talking to teachers, visiting schools and libraries, and advertising in print media, Penguin needed to incorporate conversation, communication, and word-ofmouth into an online environment, where teens are most comfortable. Rafferty says: “We would be very foolish to ignore what teens do and where they spend most of their time. They spend it online.”
Case Study: Penguin Books
Overview
Country: United Kingdom Industry: Media & Entertainment Customer Profile
Penguin Books has been in business since 1935, originally selling books in sweet and tobacco shops. It is now part of one of the largest publishing empires in the world.
Solution
To make reading and discussing books more relevant to the way teens share information, Penguin Books launched an interactive Web site— —developed with Microsoft Office SharePoint Server 2007.
Three out of four teenagers get their
information about books online.
Seventy-five per cent wish there were
more information available for them on the Internet.
Solution
In May 2007, Penguin embarked on a project to get teens discussing books online. The publishing company hired Livity, a company that specialises in youth activism and mentoring, to undertake a survey of focus groups from across the United Kingdom. The survey asked teens what they wanted from a Web site about reading and books, how it should work, what interested them, and what didn’t. The teen focus groups chose the way the Web site should look and its name, . After reviewing a series of proposals, Penguin hired Microsoft Gold Certified Partner—Content and Code—who developed the site for the Fifteen Restaurant founded by celebrity chef, Jamie Oliver. The first step the development company took was to conduct requirements assessments. This included a series of workshops, and the presentation of scenarios and concepts that corresponded to the target audience. The next step was to hire a team of editors. Penguin contacted government, educational, youth mentoring, and volunteer organisations to find teenagers who were interested in books. Candidates were asked to submit a piece of creative content and explain why they wanted to be an editor for Spinebreakers. Ten editors between the ages of 13 and 18 were
— Tim Wallis, Chief Executive Officer, Content and Code
Situation
In 1935, when British publisher Allan Lane founded Penguin, he wanted to make books available to all readers, so he sold them for the same price as a packet of cigarettes. In a groundbreaking marketing move, he sold paperbacks at tobacco shops, sweet shops, and train stations. Now, Penguin is part of one of the largest publishing empires in the world—Pearson Publishing. Accessibility to all readers continues to be a priority because the publisher markets all types of books to all demographics. This is especially challenging in the most fickle market of all, teenagers. Penguin commissioned some research and surveyed teen reading habits. The results confirmed that:
Publishing Firm Builds an Interactive Web Site to Encourage Teens to Read
“We wanted to make books as culturally relevant to teenagers as other forms of entertainment such as film, music, and gaming.”
they’ll be doing even more reading online in the future. According to the survey, many teens still like reading, but don’t think they have enough information about books. Anna Rafferty, Digital Marketing Director at Penguin U.K., says: “We wanted to make books as culturally relevant to teenagers as other forms of entertainment such as film, music, and gaming. All of those forms of entertainment have numerous online Web sites, forums, and social networking sites but books don’t.” Digital media is now more relevant to teens than traditional marketing strategies.