体验商务英语4 试题Exit_Test 有答案

体验商务英语4 试题Exit_Test 有答案
体验商务英语4 试题Exit_Test 有答案

Name ____________________________________ Class ___________________________ Exit Test

L ISTENING

Track 8

A Listen to an interview with Jon Larsen, CEO of a Danish advertising agency, and complete the sentences below.

1 Jon Larsen’s company was founded in _______________

2 The company is changing its name from Verner-Martins to _______________ .

3 The proportion of spending on internet advertising is (at the time of the interview):

_______________ .

4 In a few years, Jon expects this percentage to be _______________ .

5 In Jon’s example, a car manufacturer arranged a series of _______________

_______________ to promote its new model.

6 To attend these events, people had to register their _______________ or _______________ .

7 Last year, the advertising industry grew by _______________ per cent.

8 The total value of the industry worldwide is _______________ .

B Now listen again and choose the best answ er to each of the following questions.

9 Jon says that his company is changing its name because …

a) they want to market their services in the UK

b) they want to show that they are up-to-date with new ideas

c) the old name is hard to pronounce

10 The use of TV commercials in advertising campaigns is …

a) growing

b) at a peak

c) no longer as important as it once was

11 What is Jon’s opinion of pop-up ads?

a) they are effective

b) people often feel annoyed with them

c) people don’t pay attention to them

12 Jon believes the advertising industry will …

a) decline in the long term

b) stay at the same size for the next few years

c) continue to expand

13 In what way is the industry changing, according to Jon?

a) advertising is becoming more expensive

b) it is becoming more global

c) agencies have to offer more things

14 Jon gives an example of a new promotional technique in which …

a) people sell the product to their friends

b) no direct advertising is used

c) consumers receive text messages about products

L ANGUAGE

A In the text below, there is one mistake on each line. Identify the word that is wrong and write the correct word on the line.

A week ago Refco is one of the world’s big gest finance companies, _______________ 15 with

a market value of $3.6bn following its high successful flotation in August. _______________

16 Now the company has collapsed and trading in its shares have been suspended.

_______________ 17 Initially, internal investigators have been unable to find anything fundamentally _______________ 18 wrong. But on Monday the company found out that a $430m debt was owing by_______________ 19 the chief executive. On the same day, he paid it forward, with interest. _______________ 20 The problem was that the statement the company put out explaining what has _______________ 21 happened left many unanswered questions. Refco is completely dependent of the _______________ 22 confidence of its customers. If they fear of the security of their assets they will _______________ 23 attempt to withdrawing them, which is exactly what happened this week. _______________ 24

B Rewrite the underlined part of each sentence below to create a noun phrase. Do not use relative clauses (clause s with ‘who’, ‘that’ or ‘which’).

Example:

We have to review our strategy because the conditions in the market are increasingly

difficult.

We have to review our strategy because of the increasingly difficult market conditions.

25 We are looking for a person who is professional and has good qualifications.

We are looking for …

__________________________________________________

26 Our sales have declined rapidly in recent months.

In recent months, we have seen …

__________________________________________________

27 He has been consistent in producing reports which are accurate.

He has produced …

__________________________________________________

28 The company has demonstrated that they are extremely effective in planning for disasters.

The company h as demonstrated …

__________________________________________________

29 https://www.360docs.net/doc/1f13726540.html, is a service company which operates online and has been highly successful.

https://www.360docs.net/doc/1f13726540.html, is a …

__________________________________________________

C Complete the sentences below with the appropriate multi-word verb. Where there is a pronoun in brackets, decide whether to put it betw een the two parts of the verb or at the end.

30 We have discontinued that line and we are going to _______________ _______________ a

new line next month.

31 The company is strong in Europe and the US and now they want to _______________

_______________ the Asia Pacific market.

32 Hello? Are you still on the line? Oh dear – I think we’ve been _______________

_______________ .

33 I’m afraid I won’t be able to come to the meeting on Friday. Can we _______________

_______________ _______________ till next week? (it)

34 I’m sorry to hear you’ve got a problem. Don’t worry. Leave it with me and I’ll

_______________ _______________ _______________ . (it)

35 The negotiations were not going well, so we decided to _______________

_______________ _______________ . (them)

D Choose the best answ er to complete each gap in the text.

Saying ‘no’ to invitations can be very difficult. A standard answer to ‘Can you come to lunch?’ is: ‘Thank you but I’m a bit busy at present.’ But what would you say if the next question

_______________ 36: ‘When will you be free?’ _______________ 37 you tell a lie or be honest?

If you _______________ 38 want lunch with someone it may be because they are boring, or not important enough, or because you would prefer to have a sandwich at your desk. It is easier and less rude to tell a lie.

I would not advise anyone to say no to their boss. A manager I know asked his secretary if she would mind typing a letter for him. ‘I’d rather not, if you _______________ 39 mind,’ she replied. A month later, she was selected for redundancy in a company reorganisation. If she

_______________ 40 ‘Yes, of course’ she might still be working there.

36 a) was b) is c) would be

37 a) would b) will c) won’t

38 a) did not b) do not c) would not

39 a) would b) won’t c) don’t

40 a) said b) had said c) would have said

V OCABULARY

A Choose a word or phrase from the list to replace each of the underlined words or phrases without changing the meaning.

41 We don’t see any future in this market so we’ve decided to withdraw.

42 Our sales subsidiaries operate autonomously.

43 I’ve been offered an attractive pay package with the new job.

44 The job also comes with a number of perks.

45 Hugo got excellent exam results and his future looks promising.

46 His speech was short and to the point.

47 Share prices are falling fast and the financial analysts have issued dreadful warnings.

48 I’m afraid your chances of success are somewhat doubtful.

49 That manager’s attitudes to women are a bit behind the tim es!

B Choose two verbs from the list that could both be used in each sentence below.

50 We employ 5 staff to _______________ customer complaints.

51 Normally the departmental manager should _______________the decision.

52 The project failed because we failed to _______________our goals.

53 The delegates at the conference were asked to _______________ feedback.

54 The company is refusing to _______________ liability for the loss.

55 He warned that taking this action could seriously _______________ international relations.

56 The plan is to _______________ the market with our new design.

C Match the words in column A to the words in column B to make phrases and match them to the a term that matches each of the definitions below.

58 The way in which wealth is shared by people in a country.

59 An attempt to get control of a company by buying most of its shares.

60 The location where goods are stored before being sent out to customers.

61 A number of shops or stores owned or managed by the same company.

62 A company that arranges sales in which items are sold to the highest bidder.

S KILLS

Choose the most appropriate phrase from the list to match each of the functions below.

63 State the goals of a meeting

64 Ask for opinions

65 Encourage contributions at a brainstorming.

66 Signal that you want to say something.

67 Resolve a conflict.

68 Soften a request.

69 Summarise the points so far.

a) I’d like to make a suggestion.

b) Let’s recap before w e go on.

c) What we need to achieve today is …

d) Does anyone have any feelings about …?

e) We were hoping to pay a little less.

h) Fire away!

i) How do you think we should deal with this?

R EADING

Read the article Ban bureaucracy and bring in the bulldozers. Some parts of the text have been taken out. These extracts are listed below the article. Complete each gap with the appropriate extract.

The table in Jean-Fran?ois Dehecq’s chief executive suite in Paris has room for no more than a handful of people to gather round. Sanofi-Aventis, the company he runs, may have become one of the world’s largest pharmaceutical companies, but he believes this table remains big enough for all those needed to take the key decisions.

Apart from Mr Dehecq, that means just three other long-standing colleagues in whom he has total confidence. ‘We _______________ 70,’ he says. ‘We sit around this little table and make decisions and apply them the next morning. There are no committees, no mucking around.’This is one of a number of his defiantly distinctive approaches to management. While executives in many ‘big pharma’ groups complain that they are spending too much time in large committees, trapped by heavy bureaucracy, Mr Dehecq believes he _______________ 71. He cites the p lan of a group of his managers to build a new $100m vaccines plant in the US. ‘We challenged it, and then we said ‘Right, let’s go’. The reaction of these guys was, ‘So which committee do we go to now?’ I said tomorrow morning you get the bulldozers on the site and start building. We _______________ 72.’

That same small group of executives came into play when engineering Sanofi’s largest take over with the purchase of the rival French group Aventis in a highly unusual, hostile takeover battle. Mr Dehecq says the saga began as a survival strategy for Sanofi, indicating that Pfizer, the world’s largest drugs group, _______________ 73 that were eyeing his business for acquisition because of its profitability.

Despite the fact that Aventis was larger, Mr Dehecq launched an aggressive takeover and went on to acquire his rival in a €50bn deal. After the merger, most of Aventis’s top management lost their jobs, as he _______________ 74. ‘Otherwise we would be stuck in the mud like all the big mergers with only 2 or 3 per cent _______________ revenue growth this year, while we are generating 11 per cent.’

As for the future, he hints that any of his three close colleagues could take on his role when he comes up for retirement in three years, and with the board’s appro val he has chosen a preferred

successor – whose identity he will not reveal –who shares his vision. ‘The essential thing is that we don’t end up working by committees. If we _______________ 75.’

a) can best keep his company alive by retaining a direct approach that cuts away

bureaucracy.

b) imposed Sanofi’s vision and style

c) was among a number of pharmaceutical companies

d) do that, we are dead.

e) just took the decision.

f) don’t need to talk to understand each other

Now answer these questions about the article:

76 How would you describe Jean-Fran?ois Dehecq’s approach to management?

a) cautious b) consultative c) decisive

77 What characterises other pharma groups’ decision-making?

a) a long, complex process b) a fast, direct approach c) lack of red tape

78 Why did Jean-Fran?ois Dehecq initially decide to acquire Aventis?

a) his own company was threatened with a takeover

b) Sanofi couldn’t compete with the large pharma groups

c) he wanted to improve profitability

79 Complete the sentence: As a result of the merger …

a) Jean-Fran?ois Dehecq has had to change his management style

b) the company is growing slowly

c) senior managers at Aventis were sacked

80 What do we know about the next CEO of Sanofi-Aventis?

a) He will make radical changes to the way the group is run.

b) He has already been chosen.

c) His appointment has already been announced.

W RITING

You work in the engineering department of a manufacturing firm. Your firm needs to purchase a new motor for the pumping system at your plant and you have been asked to investigate three models that would all be suitable from a technical point of view.

Use the data below and write a memo of 200 to 250 words to the Purchasing Manager. Tell him which motor you would recommend and give your reasons.

PEAKING EST

You are going to have a speaking test that will last about 15 minutes. There will be two parts:

Part A: You will be asked to prepare a short (3 – 4 minute) presentation

Part B: You will have to ask for information about a conference venue, which you should then summarise and evaluate.

Part A: Presentation

Choose one of the topics below and prepare a short presentation. You should begin with a suitable introduction, divide the main information into about three main parts, and e nd with a conclusion. You can make notes, but should not try to read the whole presentation. You will have about 15 minutes to prepare.

1 Make a presentation about a company. Give information about

its activities (products or services)

its size, nationality of main offices or plants, subsidiaries etc

its strengths in the market

2 Make a presentation about a job: either the job you have, or one you would like to have. Describe:

what the job involves

why you chose it

what is most challenging or rewarding about it.

3 Make a presentation about a business person: either someone you work with or a well-

known person. Talk about:

what this person does

what they have done or achieved in the past

what special skills they have that you admire

Part B: Gathering information and summarizing

You work for a media company. Your company wants to take over a video games producer as a way to enter the video games market. Ask the examiner for information about two possible companies: StarSports (based in the US) and Silver Clouds (based in France)

Try to get the following information about each company:

type of game the company produces

sales performance: how well they are selling

when the company was set up

market value

profit last year

share price trend

You can ask as many questions as you like to get facts and check your understanding. You can make notes. When you have all the facts, you will be asked to make a summary comparing the two companies. You should then say which one you think offers the best potential for a takeover.

Exit Test Answer Key

L ISTENING (14 MARKS)

1 1952

2 Volcano

3 5 per cent

4 10 per cent (accept doubled)

5 rock concerts

6 e-mail address, mobile phone number

7 4.7

8 $400 billion (or: really work)

9 b / 10 c / 11 b / 12 c / 13 c / 14 b

L ANGUAGE (26 MARKS)

15 is → was

16 high → highly

17 have →has [to agree with ‘trading’]

18 have → had

19 owing → owed

20 forward → back

21 has → had

22 of → on

23 of → for

24 withdrawing → withdraw

25 We are looking for a well-qualified professional person.

26 In recent months, we have seen rapidly declining sales.

27 He has produced consistently accurate reports.

28 The company has demonstrated extremely effective disaster planning (or: planning for disasters).

29 https://www.360docs.net/doc/1f13726540.html, is a highly successful online service company.

30 bring out / 31 break into / 32 cut off / 33 put it off / 34 look into it / 35 break them off

36 a / 37 a / 38 b / 39 c / 40 b

V OCABULARY (22 MARKS)

41 retreat / 42 independently / 43 remuneration / 44 fringe benefits / 45 rosy / 46 succinct / 47 dire / 48 uncertain / 49 old-fashioned

50 deal with, handle / 51 take, make / 52 achieve, reach; / 53 give, provide / 54 accept, admit / 55 damage, jeopardize / 56 enter, penetrate

57 severance package

58 income distribution

59 monetary regulations

60 distribution centre

61 retail chain

62 auction house

S KILLS (7 MARKS)

63 c / 64 d / 65 h / 66 a / 67 i / 68 e / 69 b

R EADING (11 MARKS)

70 f / 71 a / 72 e / 73 c / 74 b / 75 d

76 c / 77 a / 78 a / 79 c / 80 b

W RITING (20 MARKS)

Plea se see the examiner’s guidelines.

Model answ er:

Memo:

From: Engineering department

To: Purchasing Manager

Subject: New motor for pumping system

We need to purchase a new motor for the pumping system and I have investigated three models, all of which would suit our purposes from a technical point of view.

As can be seen in the attached table, Model A has the lowest purchase cost. However, the running costs for this model are high at $3,066 a year. In addition, the guarantee for this motor

is only one year, which means we would have to pay a further $80 per year for a service contract after this guarantee has expired.

Model B has a higher purchase cost than Model A and also a much higher running cost. This would be the most expensive option for us.

Model C has the highest purchase cost. However, it is a new model which offers a high level of energy efficiency. The running cost for a year is only $2,628, which would compensate for the higher purchase cost after four years. Moreover, this model has a five-year guarantee, which means we would not have to pay for a service contract during the first five years after purchase. The overall cost over five years is nearly $1,000 cheaper for this model than for model A. Conclusion and recommendation

My conclusion is that Model C offers the best value and efficiency and I recommend that we buy this model.

229 words

S PEAKING (25 MARKS)

Please see the examiner’s guidelines

Total: 125 marks

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