外贸信函

Essentials and Forms of Business Letter-writing

商业信函的组成部分和格式

3 . Form of Traditional Business Letter ?1) Block Form

平头式：凡是用打字机打上去的每一行字，包括日期、封内地址、事由和结尾礼词。都是从左边的空白边缘打起。

? 2)Modified Block Form 改良平头式：这种格式，除日期，结尾礼词和签名部分外，其他部分每行开头都与左边空白看齐。

? 3)Modified Block Form with Indented Style 混合式：封内地址及其他需要分行的部分，采用平头式，而第一段开始一行采用缩行式。两种格式的混合采用所以称之为混合式。

Layout of a Business Letter 商业信函的格式 Three major forms
1. Indented Form 缩格式 2. Blocked Form 平头式 3. Modified Blocked Form 改良平头式点击察看示例

缩格式示例
S t G a n g s g a ta n 1 4 3 S to c k h o lm , 1 0 5 4 5 S w e d e n Te le x : 5 3 8 9 2 S H E L E C S S Te l: 4 6 -8 -7 3 8 -6 0 0 0 F a x : 4 6 -8 -7 3 8 -6 0 1 6 E - m a il: h w le e @ e le c tr o lu x .c o m O u r R e f e r e n c e N o . H /W — T 0 0 8 Yo u r R e fe re n c e N o .
M e s s r s . W il lia m & W a r n e r 1 0 5 R o ll e r R o a d S y d n e y, A u s tr a l ia A tte n ti o n : M r. D o n n a s o n , M a r k e ti n g D e p t. D e a r S ir,
具体收信人和事由居中
D a t e : 3 0 th M a r c h , 2 0 - -
日期靠右
段首缩格
R e : S h ip p i n g A d v ic e o f F r e e z e r s W ith r e f e r e n c e to y o u r o r d e r N o . F 2 5 6 o f F e b r u a r y 5 f o r 1 ,0 0 0 s e ts o f F r e e z e r s , w e ’ r e p le a s e d to in f o r m y o u th a t th e g o o d s h a v e b e e n lo a d e d o n b o a r d th e s / s “ P e a c e ” , w h ic h is s a i li n g f o r y o u r p o r t o n A p r il 1 s t. W e ’ v e s e n t a te le x to th e a b o v e e ff e c t th is m o r n i n g . P le a s e in s u r e th e g o o d s a s c o n tr a c te d a n d m a k e p r e p a r a ti o n f o r t a k in g th e d e liv e r y. W e a r e n o w m a k i n g o u t th e n e c e s s a r y d o c u m e n t s f o r n e g o tia tio n . W e a s s u r e y o u th a t o u r g o o d s w i ll b e f o u n d s a tis f a c to r y u p o n a r r i v a l a t y o u r p o r t. W e a ls o h o p e t h a t w e c a n c lo s e m o r e b u s i n e s s w i th y o u in th e f u tu r e .
Y o u r s f a it h f u lly, T h e E le c tro lu x C o rp .
H o ris D e W o lley
结尾敬语和落款偏右
H o r is D e W o lle y (M a n a g e r)

平头式示例
1 J & J P la z a N e w B ru n s w ic k , N J 0 8 9 3 3 3 U .S .A . Te l: 7 3 2 -5 2 4 -0 4 0 0 Fa x : 7 3 2 -5 2 5 - 0 6 2 2 E -m a il: c a rr ie @ jn j.c o m
D a te : 2 2 n d Ju ly, 2 0 -S o ft H e a lth C a r e P r o d u c t C o rp . R o o m 2 3 0 1 Y ili B L D , 3 5 N a n jin g R o a d , S h a n g h a i, C h in a
除信头外全部左对齐
段落之间用空格
A tten tio n : M r. W a n g , Im p o rt D e p t. D e ar S ir, R e: SH A M PO O W e ’v e re ce iv e d y o u r lette r o f Ju ly 1 0 th en q u irin g a b o u t o u r JO H N S O N 'S ? B a b y S h a m p o o W ith N atu ra l L av en d e r, b u t u n fo rtu n a te ly, th e sto c k o f th is p ro d u ct is ru n n in g lo w d u e to th e h e a v y d em a n d . B u t w e w ill in fo rm y o u as so o n a s th e n e w su p p lies c o m e u p . W e se ll a w id e v a riety o f B ab y ’s S h a m p o o . A ll o f th e m are m a d e o f th e N O M O R E T E A R S fo rm u la . F o r y o u r re fe re n c e, w e en c lo se an illu stra ted ca ta lo g u e o f o u r sh a m p o o s a n d w e h o p e y o u w ill fin d it in te re stin g . W e h o p e th at w e c an clo se b u sin e ss to o u r m u tu a l ad v a n ta g e in th e fu tu re. Yo u rs fa ith fu lly, Jo h n so n & Jo h n so n
D oris F ergoson
D o ris F e rg o so n (M an a g er)

改良平头式示例
S A M S U N G E L E C T R O N IC S
3 1 0 Ta e p y u n g -ro 2 -g a , C h u n g -g u S e o u l, 1 0 0 -1 0 2 , K o re a T e l: 8 2 -2 -3 7 0 6 -1 1 1 4 O u r R e fe re n c e N o . O D L -11 E -m a il: q s l@ s a m s u n g c o r p .c o m Yo u r R e fe re n c e N o . D a te : 2 3 r d D e c e m b e r, 2 0 - S h a n d o n g S c ie n c e & T e c h n o lo g y C o . L td . 2 1 /F B rig h t P la z a 1 3 8 J in n i R o a d , J in a n S h a n d o n g , C h in a A t t e n t i o n : M r. Z h o u J u n , I m p o r t D e p t . D e a r S i r,
案号和日期靠右
R e : O u r O ffe r fo r P D A T y p e III-H
T h a n k y o u fo r y o u r in te re s t in o u r la te s t P e rs o n a l D ig ita l A s s is ta n t T y p e III-H .
A s re q u e s te d , w e o ffe r y o u 5 0 0 s e ts o f P D A a t U S D 1 4 0 p e r s e t F O B In c h o n fo r s h ip m e n t in F e b ru a ry, 2 0 --. W e re q u ire p a y m e n t b y L /C .
B e c a u s e th e re is a n in c re a s in g d e m a n d fo r th is p ro d u c t, o u r p ric e is n o n -n e g o tia b le . W e lo o k fo rw a rd to y o u r re p ly.
Y o u rs tru ly,
落款偏右
S a m s u n g E le c tro n ic s
L a v is K im
L a v is K im (M a n a g e r)

Semi-block style with indented paragraphs混合式混合式
跟改良平头式相比，此格式中信的正文部分每段首行采用了缩行式

Forms of business letter
Tip: choose one form and abide by its rules
? 以上介绍的四种是较为常见的商务信函格式，然而，在实践操作中，我们还会看到其他各种信函格式，因为信函格式经常是因人而异而无统一的格式。但我们建议在缮打信函之前最好先选定具体某一种格式，不宜随时变动。

Business Letter Writing
1)信头(letterhead)
Structure
－－－ 2）编号，日期(reference and date)
3）封内名称和地址 (inside name & address) 4）称呼(salutation) 事由（标题）(subject) 5）正文(body) 6）结尾敬词(complimentary) 7）签名(signature) 8）附件 (enclosure) 9）抄送(cc to XX) 10）附言(postscript)

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一的词，不要用含义太丰富的词。另外，外贸函电专业术语较多，尽量按照惯例来使用这些词。三、话可不能乱说这一点要求我们除了词汇、语法上需要准确无误外,还要注意表达恰当、得体。首先是要尊重双方的文化差异，毕竟大家的政治、经济环境、传统习俗、商业价值观、消费心理等都迥然不同。因此我们在表达的时候要小心，防止触犯了对方的文化禁忌。其次是要对写作的对象有一定的了解。除了注意对方的文化背景外,还有留意其他方面,千万不要碰到对方的“雷区”。四、礼多人不怪礼貌也是商务英语函电写作中需要注意的一个细节。生意往来向来讲究以和为贵，所以即使是有分歧，礼貌的交流也能为今后的合作打下基础。要做到礼貌，我们需要把握两点：一是信函中尽量少用否定句，因为否定往往会给人消极被动的感觉。二是可以多使用祈使句和疑问句，其中疑问句是首选。疑问的方式客气、委婉，给对方留有余地，让对方有被尊重的感觉。以上就是诚商新视界小编想要跟大家分享的外贸英语信函写作原则。本着这4个原则，希望大家都能写出出色的外贸英语函电。文章来源：诚商新视界

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letter thanks dear mr. smith, i am writing to you just to tell you how very much i appreciate the warm wele you extended to my wife when she visited your country last week. the help and advice you gave to her, and the introductions you arranged for her, have resulted in a number of very useful meetings and i should like you to know how very grateful i am for all you have done to make them possible. i realized the value of time to a busy person like you and this makes me all the more appreciative of the time you so generously gave to her.. 敬爱的史密斯先生：我写此信是想告诉您我是多么感激您在我太太上周访问贵国时给予他的热情款待。

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would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Ideas Imports in the future. We are a joint venture specializing in the manufacture and export of textiles. We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present. You may also visit our website https://www.360docs.net/doc/501386288.html,,which includes our latest product line. Should any of these items be of interest to you, please let us know. We will be happy to give you a quotation upon receipt of your detailed requirements. We look forward to receiving your enquires soon. Sincerely, John Roberts 本文档由实惠网（https://www.360docs.net/doc/501386288.html,）编制，版权所有，尽供外贸交流学习商业目的请联系实惠网（https://www.360docs.net/doc/501386288.html,）

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外贸英语商务函范文商务信函范文_第1篇： Dear Mr/Ms, I represent the W/P Electronics Company in Dallas, and will be in Kunming from next Monday to Friday, (October 5-9). I should like to call on you to discuss our new monitor. Would 0930 hours on Tuesday, October 6 be convenient? I shall be in Beijing, at the Great Wall Hotel, from Tuesday, September 29, until Sunday, October 4, where a message will reach me. If the day is not convenient, will you please suggest another. Yours faithfully 商务信函范文_第2篇： Dear Jacques, Lightweight batteries I am writing to you because we have been having a bit of trouble with one of our suppliers who makes the lightweight batteries we use to power our vehicles. I am pretty sure you don’t have a local distributor of your products in this country, which I am writing to you

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国际贸易函电一．单项选择题： 1.在国际贸易中，买卖商品是按重量计价的，若合同未明确规定计算重量的办法时，按惯例，应按( )。A．净重计B．毛重计C．皮重计D．重量计 2．按照现行的国际贸易惯例解释，若以CFR条件成交，买卖双方风险划分是以( )。 A．货物交给承运人保管为界B．货物交给第一承运人保管为界 C．货物在目的港越过船舷为界D．货物在装运港越过船舷为界 3．《INCOTERMS 2000》C组贸易术语与其它组贸易术语的重要区别之一是( )。 A．交货地点不同B．风险划分地点不同 C．风险划分地点与费用划分地点不同D．费用划分地点不同 4．按照国际贸易有关惯例，卖方必须在运输单据上表明( )。 A．包装标志B．警告性标志C．指示性标志D．运输标志 5．按FOB条件达成的合同，凡需租船运输大宗货物，应在合同中具体订明( )。 A．装船费用由谁负担B．卸船费用由谁负担C．保险费用由谁负担D．运费由谁负担 6．在国际贸易中，海运提单的签发日期是表示( )。 A．货物开始装船的日期B．装载船只到达装运港口的日期 C．货物已经装船完毕的日期D．装载船只到达目的港口的日期 7．海运货物中的班轮运输，其班轮运费应该( )。 A．包括装卸费，但不计滞期、速退费B．包括装卸费，同时计滞期、速遣费 C．包括卸货费，应计滞期费，不计速遣费D．包括装货费，应计速遣费，不计滞期费 8．必须经过背书才能进行转让的提单是( )。 A．记名提单B．不记名提单C．指示提单D．备运提单 9．在海洋运输货物保险业务中，共同海损( )。 A．是部分损失的一种B．是全部损失的一种 C．有时是全部损失，有时是部分损失D．既是部分损失，又是全部损失 10．在国际贸易运输保险业务中，仓至仓条款是( )。 A．承运人负责运输责任起讫的条件B．保险人负责保险责任起讫的条款 C．出口人负责交货责任起讫的条款D．进口人负责接货责任起讫的条款二、多项选择题 1．为防止运输途中货物被窃，应该( )。 A．投保一切险，加保偷窃险B．投保水渍险(即单独海损赔偿) C．投保一切险 D．投保偷窃险E．投保一切险或投保平安险和水渍险种的一种，加保偷窃险 2．仲裁协议是仲裁机构受理争议案件的必要依据，按照有关规定，仲裁协议( )。 A．必须在争议发生之前达成B．只能在争议发生之后达成 C．可以在争议发生之前达成D．必须在争议发生之后达成E．可以在争议发生之后达成 3．国际贸易货物海洋运输当中的过期提单是指( )。 A．提单签发日迟于货物装船完毕日B．提单晚于货物到达目的港 C．提单签发日早于货物装船完毕日D卖方向银行交单时间超过提单线发日期21天本卷共 3 页第1 页另附答题纸2 张

外贸函电写作模板

Part Two 业务信函 Chapter 1 资信调查函 1. Consulting Letter 咨询函写作案例详解 Dear Sir or Madam, The under-mentioned firm has recently asked if they could represent us in the marketing of our products in the United States as our sole agent: Delta Company, Ltd 1258 Huston Avenue New York,NY10051 It will be greatly appreciated if you could provide us some information about the financial and business standing of the above firm. Any information you give will be treated in strict confidence. Look forward to your early reply. Sincerely yours, Thomas 2. Survey the New Opener from the Bark 向银行查询新客户资信情况写作案例详解 Dear Sir or Madam,

We have received an order for US＄80,000 worth of goods from Delta ,1258 Huston Avenue, New York, who has given your bank for reference. Could you please tell us if they are good for this amount? Are they trustworthy and reliable? We shall be most grateful for any information you give. Any advice you give us will be kept strictly confidential. We are also pleased to perform a similar service for you should the opportunity come. A stamped and addressed envelope has been included for your reply. Thank you in advance. Sincerely yours, Thomas 3. 向客户查询信用及经营情况 Inquiring New Customer’s Credit Information from Customers 写作案例详解 Dear Mr. Smith: We have received an important order from Delta ,1258 Huston Avenue, New York, who has given us your name for reference. We would be much obliged if you could give us some information concerning their business status. Any information you give will be highly appreciated and kept in strict confidence. We shall be pleased to do the same if you should need our services at this end. Yours Sincerely Thomas 4. 带附表的资信调查函 Credit Survey Letter with Attachment