Business English Correspondence

b. Inside Address封内地址
• 1) If the letter is addressed to a specific
person, • name of the receiver • (the receiver’s department) • name of the company • the address of the company • city name • country name
d. Body of the Letter信函正文
• If you reply to a letter, you should refer to
the date, reference or the contents of the previous correspondence. For example: • ① We refer to your letter dated October 25 for the order of 500 sets of TV sets. • ② In reply to your mail request of June 16, we’re offering as follows:
b. Inside Address封内地址
• 2)If the receiver is not specific, • name of the department • name of the company • the address of the company • city name • country name
② New Color Textiles IMP&EXP Corporation （公司名称） 7F 160 Youyi Road（门牌，街道） Shanghai （城市名称） P.R.C （国家名称）
How to write the date
• the location: usually placed two lines
d. Body of the Letter信函正文
• If your letter is written in more than one
page, you should not use the paper with the printed letterhead as the second and the third page
d. Body of the Letter信函正文
• In business letters, in the last paragraph
you can summarize what you write in the letter or present your demand or desire. For example: • ① In view of the above, we sincerely hope you’ll not think us unaccommodating. • ② Please look into the matter as one of urgency and let us have your cable reply by return. • ③ We look forward to your early reply.
c. Salutation 称呼
• i. the customary formal greeting: • Dear Sirs, (mostly seen in British; in the plural; • •
using comma after it) Gentlemen: (mostly seen in America and Canada; in the plural; using colon after it; no “Dear” before it) If the firm or company is managed by women, you can use: Dear Madam, Madam: Dear Mesd ii. a less formal and warmer greeting: • If the receiver is known to the writer
personally, a less formal and warmer greeting is used as follows: • Dear Mr. Smith, • Dear Mrs. Johnson, • My dear Mr. Wang, (here “dear” cannot be written in capital.) • My dear Miss Long,
•
作用及注意事项 3. The Formats of a Business Letter英语外 贸信函的常用格式 4. Addressing Envelopes信封的书写方法
1. Structure 构成
• （1）the necessary parts: • a. letterhead 信头 • b. inside address 封内地址 • c. salutation 称呼 • d. body of the letter 信的正文 • e. complimentary close 结尾敬语 • f. signature 签名
Basic Knowledge of Business Letter Writing
• Section 1
Structures and Layout of Business Letters
• 1. Structure 构成 • 2. the ways of writing parts 各部分的内容、 •
The usual practice is:
Haliano Cement Co. Page 2 25 April, 2006
Haliano Cement Co. –2-- 25 April, 2006
Page 2 Haliano Cement Co. 25 April, 2006
Haliano Cement Co.
2. the ways of writing parts 各部分的内 容、作用及注意事项
• （1）the necessary parts • a. Letterhead 信头
① ABC Company 10 Broadway Street New York U.S.A. Tel: （1—212）41965253 Fax: （1—212）41965364 （公司名称） （门牌，街道） （城市名称） （国家名称）
Business English Correspondence
September, 2006
Introduction
• • • • • • • • • •
Unit Unit Unit Unit Unit Unit Unit Unit Unit Unit 1 2 3 4 5 6 7 8 9 10 Basic Knowledge of Business Letter Writing Establishing Business Relations Inquiries , Offers and Counter-offers Orders, Acceptances and Rejections Conclusion of Business Terms of Payment Packing, Shipping Marks and Shipment Insurance Complaints, Claims and Settlements Fax, Telex and E-mail
below the last line of the letterhead, mostly at the right margin or at the left margin for full block style. • the order: day/month/year (English practice), or month/day/year (American practice) • 25th October, 2006 • October 25th, 2006 • October 25, 2006
1. Structure 构成
• （2） the parts if necessary • a. enclosures 附件 • b. attention line 经办人姓名 • c. subject line 事由 • d. reference number 参考编号 • e. copy notation 抄送说明 • f. postscript 再启（又及）
25 April, 2006
Page 2
d. Body of the Letter信函正文
• If you write the letter first, you should
write your purpose or the question you refer to in the first paragraph. For example: • ① We’re writing in the hope of establishing business relations with you. • ② We confirm cables exchanged as follows: