新编剑桥商务英语unit 9
新编剑桥商务英语（初级）学生用书答案module9.1-9.3
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Collocations with meeting P93
Letter of apology P93
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新版剑桥商务英语高级第三版课后答案unit9
新版剑桥商务英语高级第三版课后答案unit91、I want something to eat. Please give me a _______. [单选题] *A. bookB. watchC. shirtD. cake(正确答案)2、The street was named _____ George Washington who led the American war for independence. [单选题] *A. fromB. withC. asD. after(正确答案)3、When you have trouble, you can _______ the police. They will help you. [单选题] *A. turn offB. turn to(正确答案)C. turn onD. turn over4、52．I'm happy to ________ a birthday card from an old friend. [单选题] * A．buyB．makeC．loseD．receive(正确答案)5、We’re proud that China _______ stronger and stronger these years. [单选题] *A. will becomeB. becameC. is becoming(正确答案)D. was becoming6、He couldn’t ______ the maths problem without your help. [单选题] *A. work out(正确答案)B. work atC. work forD. work with7、—Would you like some milk?—Yes, just _____, please. [单选题] *A. a little(正确答案)B. littleC. a fewD. few8、Our teacher suggested that each of us _____ a study plan for the tong summer vacation. [单选题] *A. make(正确答案)B. madeC. will makeD. would make9、The twins _______ us something about their country. [单选题] *A. told(正确答案)B. saidC. talkedD. spoke10、55．There is a ________ on in the bookshop. Let's go to buy some books. [单选题] * A．movieB．matchC．sale(正确答案)D．concert11、Jim wants to hang out with his friends at night, but his parents don’t allow him ______ so. （）[单选题] *A. doB. doneC. to do(正确答案)D. doing12、36．This kind of bread is terrible. I don't want to eat it ______. [单选题] *A．any more(正确答案)B．some moreC．no longerD．some longer13、What’s the price and what sort of _______ do you offer? [单选题] *A. advantageB. accountC. displayD. discount(正确答案)14、He gathered his courage and went on writing music. [单选题] *A. 从事B. 靠······谋生C. 继续(正确答案)D. 致力于15、If the trousers are too long, ask the clerk to bring you a shorter _____. [单选题] *A. suitB.setC.oneD.pair(正确答案)16、By the end of this month, all this _____. [单选题] *A. is changedB．will changeC. will have changed(正确答案)D. has changed17、John is fond of playing _____ basketball and Jack is keen on playing _____ piano. [单选题] * A．/…the(正确答案)B．the…/C．/…/D．the…the18、The red jacket is _______ than the green one. [单选题] *A. cheapB. cheapestC. cheaper(正确答案)D. more cheap19、For the whole period of two months, there _____ no rain in this area. Now the crops are dead [单选题] *A. isB. wasC. has been(正确答案)D. have been20、It was difficult to guess what her_____to the news would be. [单选题] *A.impressionmentC.reaction(正确答案)D.opinion21、The people’s Republic of China _______ on October 1, 1 [单选题] *A. foundB. was founded(正确答案)C. is foundedD. was found22、We ______ to set up a food bank to help hungry people next week.（）[单选题] *A. hadB. are going(正确答案)C. were goingD. went23、—What’s the matter with that boy?—______.（）[单选题] *A. He is watching TV in his roomB. He takes his temperatureC. He was playing a toy carD. He hurt his right leg(正确答案)24、We need a _______ when we travel around a new place. [单选题] *A. guide(正确答案)B. touristC. painterD. teacher25、Don’t _______. He is OK. [单选题] *A. worry(正确答案)B. worried aboutC. worry aboutD. worried26、--Henry treats his secretary badly.--Yes. He seems to think that she is the _______ important person in the office. [单选题] *A. littleB. least(正确答案)C. lessD. most27、He’s so careless that he always _______ his school things at home. [单选题] *A. forgetsB. leaves(正确答案)C. putsD. buys28、78．According to a report on Daily Mail, it’s on Wednesday（）people start feeling really unhappy. [单选题] *A. whenB. whichC. whatD. that(正确答案)29、Grandfather lives with us. We all _______ him when he gets ill. [单选题] *A. look after(正确答案)B. look atC. look forD. look like30、Do you know what（）the change in his attitude? [单选题] *A. got throughB. brought about(正确答案)C. turned intoD. resulted from。
[英语学习]BEC商务英语Module 9
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The Future
新编剑桥商务英语初级（第三版）
Module Nine
BUSINESS TOPIC
Overview
9.1 Business topic: The future
Reading: Press release Grammar: The future & The first conditional Reading: Strategies for the future Listening: A strategy meeting
Grammar: the future 1
the expressions of future
1. will for predictions表预测 Filling your tank with hydrogen will soon be the norm.
2. will for offers表提议 I will ask him to call you.
词语准备
Words & expressions
Prototype 原型，样本
Solar panel太阳能电池板
Norm 标准
Joint venture 合资企业
Exhaust emission 废气排放 Withdraw 撤离，退出
Hybrid 杂交，混血儿
Stabilize使稳定
1 crisPislapylanthe2reecffoecrdtivinegly ag3asinitutaotiodno Ex. 4.
4 team 5 spokesperson 6 audiences
Vocabulary: Collocations with meeting
新编剑桥商务英语unit 9
Module 9
9.1 Branding
1 Reading: What’s that smell? 2 Speaking: Discussing branding 3 Grammar: Relative clauses 4 Reading: Chinese luxury obsession
Reading: What’s that smell?
Fragrance is as much a marketing tool these days as a logo, a slogan or a jingle. Sony puts its customers ‘in the mood’ for buying in its stores with the smell of vanilla and mandarin. At some Doubletree Hotels guests (2)_____. And Proctor and Gamble has experimented with ScentAir scents to attract shoppers to displays in stores, says Van Epps. ‘What’s better than having a brand people want to use because of fragrance?’
Module 9剑桥BEC商务英语 中级 课件 答案 词汇分析
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Subsidiary n. 子公司
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Incidentally adv. 偶然地，顺便提一句 Multinational n. 跨国公司 euro n. 欧元 Biggest seller 卖得最多的产品 In-tray [办公室存放待处理的来函及来文等的]收 文篮 Luxury brand 高档品牌，奢侈品 Top brand 顶级品牌 Boutique n. 专卖店 Something n. 具有某种特点的人[或物]，重要的 人或事 Collections n. 收藏品，收集的东西 Refit n. 重修，改装
Typically 一词既可指‘典型地，有代表性 地’；也可指‘一般地，通常地’，意思 截然相反。需要根据上下文正确理解和翻 译。 Dr Alan Hirsch 艾伦· 赫斯医师，美国芝加哥 ‘气味和口味治疗研究基金会’主任，著 名神经学家、精神病医师。
9.2 Business Skills Getting Through 商务技能篇 通讯联系
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Entrepreneur n. 企业家 Infopreneur n. 信息企业家 Italics n. 斜体字，夸张的语调 Shout vi. 引人注目，触目 Paediatric adj. 儿科的，儿科学的 Expertise n. 技能 Earnings n. 收入 Testimonial advertising [利用影星、球星等名人 来推荐产品的]推荐广告 Folder n. 文件夹 Brand development 品牌开发
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词语准备 Voicemail 语音信箱，语音邮件，亦作voice mail Customer care 客户服务中心 Text message 短信 Lunch break 午休时间 Inbox n. 收件箱 Option n. 提供的选择 Quality assurance 质量保证 Speech recognition technology 语音识别技术 Subject line 主题句
新编剑桥商务英语学生用书_答案
第一单元P7 READING (5)1,open your mind 2 plan for disaster 3 get organized 4 set your limits 5 put pen to paper 6 don’t feel guilty 7 two become oneP9 GRAMMAR (5)1 need2 communicate3 have escaped4 have been working5 have been6 am working7 answerP9 (SPEAKING)Writing 第六题work in pairs.中有可能选择其中一个话题进行作文。
P10 READING (4) AACCBABCAC第二单元P16 READING (4) → BACBCP18 GAMMAR (4) 1 began been been working been partP19 GAMMAR (5) been working had been considering expanded been studying agreedP23 WRITING A MEMO第三单元P27 READING (3) outP27 Writing（ in pairs.中有可能选择其中一个话题进行作文。
）P29 GRAMMAR (6) 1.’ll call ’t rise 3.’re running 4.’m going to have5.’leaves be opening have started to leave 9.’ll be receiving第六单元P57 SPEAKING 6问答题(答案没有找到，自主发挥)P58 GRAMMAR （1）1. ’s employed have been asked hoped 4 are being made 5to be looked at6 were taken on7 ’ll be firedGRAMMAR(3) be given being reviewed been offered set up be given be look hoped been delayedP59 GRAMMAR （5） assess unfairly dismissed followed been found failed reported dismissed recommended be carried helpP61 READING (2) →BFDAECP62 1 翻译（可能从着5篇短文中出）第七单元P66 READING (3) BCBDP69 GRAMMAR (6) enjoyableP70 READING (2)→BADCD BCABA BDBCCMemo例文To: All StaffFrom: (name of student)Date:4,julySubject: Parental LeaveFurther to our previous meeting ,I am pleased to comfirm that parental leave for fathershas been extended to three weeks .The new system will come into operation as from 4th SEPTEMBER.May I remind you that your managers will require one month’s notice。
剑桥商务英语教程Unit9VisitsandTravel
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AIMS
Book a hotel room Welcome visitors and make small talk Describe business events Write a letter requesting information Past time Past simple 一般过去时 Adjectives
They spent a lot of money equipping the school with new computers.
equip somebody for something 使具有…配备 ;具有…能力
training that will equip you for the job
12
Efficient if someone or something is efficient,
they work well without wasting time, money, or energy有效率的；有能力的 ￚopposite inefficient a very efficient secretary an efficient use of land
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Objectives Focus Warming up 9.1 Finding out about hotels 9.2 Talking to a visitor 9.3 Attending business events Sum-up Assignment
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Objectives
accommodation facilities; shopping facilities 2. Is there a shopping centre in the hotel? A gym; tennis court ; a sauna center photocopiers
新编剑桥商务英语高级第三版 第Moule9+ Module10
Moule99.1 Market research(page 86)Mr N= Mr Niedermeier TM= TelemarketerMr N Hello?TM Sir, is that Mr Niedermeier?Mr N Yes, it is. Now can I help you?TM Sir, I’m calling you from Arat marketing. You’re a holder of a gold Mastercard, is that correct?Mr N Er…yes I am.TM We are carrying out some market research on behalf of your bank. It’s a short survey and to thank you for your time we would like to enter you for a prize draw to win an Aston Martin Vantage sports car. Would now be a good time or shall I call back later?Mr N Umm… how long will it take?TM Only five minutes, Sir.Mr N What is it for exactly? I’m not sure I understood.TM It’s a survey into consumer perceptions of brands. I’m going to give you the names of some well-known brands and I’d like you to give me one positive and one negative impression of this brand. If you don’t have an impression say ‘none’. If you have no knowledge of the brand say ‘don’t know’. Otherwise just keep your answers short and simple. Are you ready?Mr N Er… year, I guess so.TM OK. Dell computers. Have you ever bought one?Mr N Yes.TM One positive impression of the brand?Mr N Umm… good value for money.TM And negative?Mr N None.9.2 A product presentation(page 87)Like most good innovations, the one I will present to you today is beautifully simple. Successful new products to my mind fall into two categories: firstly, those which are essentially luxuries.However seductively they’re presented and packaged, they are unnecessary. And then there are those which are necessary, only people haven’t realized it before because the products didn’t exist.Which would you rather be selling? I know I’d rather be selling a neat solution to an unsolved problem.Ok, so, how many of you only remember to water your house plants when you see them wilting or dying? How many of you then spend the next month over-watering the plants until its roots start to rot and its leaves star to blacken? Come on, we’ve all done it.Plants-carer is the answer to these problems. It’s the brainchild of one of our R&D team, who made an early prototype of the product for its own use at home. Because he was on holiday for tow weeks and had no-one in the block of apartments that he felt he could ask to look after his plants, he devised a simple automatic watering system. Basically, it consists of a container of water, a value and a humidity sensor. When the humidity sensor detects that the earth in the plant pot is too dry, it causes a valve to open and release a fixed amount of water from the container into the plant pot. As long as the earth is damp, the value remains closed.We also have in the pipeline a more sophisticated model which can be used all the time, not just when you are away from home. With a range of settings, it allows you to set Plant-carer to deliver exactly the amount of water indicated in the plant care instructions, watering them as they need to be watered. The result is that the average person can care for a plant as an expert would.I hope you’re beginning to see the enormous potential we have here. This is a product that will appeal to everyone- not just limited to garden centres, or even DIY centres. Plant-carer is a product aimed at the mass market…it can be sold also through every major supermarket in the country.It comes in three sizes, the smallest retailing at an amazing €8. It has the capability to transform this company; to do, even if it’s on a smaller scale perhaps, what the Model T did for Apple. Thank you.9.3 Idioms (page 90)M1= Manager1 M2=Manager2M1 As I see, this is a job we can do –It’s well within our capabilities. The only stumbling block is the price.M2 I’ll say. They’re asking us to do something for a price which, quite frankly, for the work involved on our side, just isn’t realistic!M1 Yes, but you’re assuming that we’ve got to start from scratch and that’s not the actually case. It’s not the pricey a job as you think. There’s no need to reinvent the wheel, here. We can just take an existing piece of software and rework it.M2 iYou say that, but I know what these projects are like. You imagine it’s all going to be plain sailing, but then you inevitably run into one problem after another and before you know it, the costs have spiralled out of control.M1 Of cause there would be teething problems- there are with any project. And of cause we would have to cost that in. But I’m sure we can find some middle group with team.M2 Ok, but if it all goes pear-shaped, don’t say I didn’t warn you.Module 1010.1 A team-building dayWell, hello. Good to see that all made it- thank you. I hope that the programme I’m going to show you today will exist you as much as it does us. I should say before going through it, that through it, that although this will be a full day, the ultimate aim is not just for everyone to have a good time, but to get to know each other better and to understand how each individual thinks, functions and likes to work. It’s this understanding that will make us a strong team.I’ve written a summary of the programme on the handout you’ve all got in front of you and I’ll just go through the schedule now. We’ll meet here at 8am in the morning and be taken by coach direct to Silverstone racing circuit. That should take about 90minuts. On arrival, we’ll be met by Pauline Carter, who is our host for the day. She will explain the morning’s activity and then we’ll divide into four groups. Lunch will be at 1pm in the corporate hospitality suite in the main grandstand and we have a guest speaker lined up- his identity will remain a surprise for now. After lunch Pauline will take us back to the afternoon’s activities and we should be finished by about 4.30. We’ll then have a debriefing session which will last about an hour. This is a chance for everyone to talk about their experience of the day and should finish atabout 5.30.The coach will bring us back to London by 7pm.What will you be doing exactly? well，I don’t want to give away too much but I will tell you two things. First of all, you don’t have to be a grand prix driver: that’s to say, you won’t have to drive a fast car if you don’t want to. Secondly, there is much more to the tasks you will be undertakingthan just driving skills and knowledge of motor sport.So, how should you prepare? Please dress casually: jeans and training shoes (no high heels, please) and a jumper or warm jacket in case it’s cold. You don’t need to bring any of the following: money, mobile phones, PADs, laptops. You can bring a camera if you want. Everything else you need will be supplied. As I said at the outset, I think it’s going to be a really fun and exciting day and I hope it also achieves its aim of helping you to work more closely as a team. Now, are there any questions I can answer? Please remember that I can’t really say about details of the event itself at the moment…10.2 Taking notes ( page 102)Hello David, Claudia- do have a set. You’re now coming towards the end of your training here- I hope you’ve enjoyed your time. I’ve got one more task for you and that is it- please listen carefully. What I’d like you to do is to think about the office environment you’ve been working in for the last six month and to product more proposals on how it could be improve.There are some obvious areas to look at: because of the nature of our work and people being out of the office often, not everyone has think that the open plan office is a mistake- I certainly find it difficult sometimes when I have clients on the phone. Then there’s the cosmetic side of it- people do comment on the decor being a little monotonous and impersonal- maybe that’s just a matter of tasks.But these are conclusion I’d like you to draw for yourselves. I don’t want to spoonfeed you pre-empt your proposals. You’ve got a free hand, basically, and just three days. I suggest you spend the fist couple looking around, talking to people, getting their views and writs up your report on day three. One way or another I’d like the proposal on my desk fist thing Thursday morning. Any questions?。
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Module 9
9.1 Branding
1 Reading: What’s that smell? 2 Speaking: Discussing branding 3 Grammar: Relative clauses 4 Reading: Chinese luxury obsession
Reading: What’s that smell?
C. which typically includes more than six smells
D. whose recently-introduced cell phone keypad was lavender-scented
E. when it began twelve years ago
F. why so many companies are now associating brands with a scent
A. where the odour of waffle-cones were released into the air to encourage visitors to an out-of-the-way ice cream shop
B. that his grandmother used to make
2. Read the following article and write in the correct letter, A-G, for the missing phrases.
What’s that smell?
David Van Epps opens his briefcase and touches several of the 72 bottles inside. ‘Here’s one you’ll like,’ he says, taking the top off one. He dips a paper strip inside and waves it under his nose, breathing in deeply. It smell of sugar and butter like the ‘sugar cookies’ (1)________. It also makes him think of money: sugar cookies is only one of 1,480 fragrances sold by Van Epps’ company ScentAir Technologies and used to improve brand identity.
1. What is your favorite brand of …? • coffee? • soap? • clothes? Tell your partner and expnd. Is your choice product or service because of its smell?
Fragrance is as much a marketing tool these days as a logo, a slogan or a jingle. Sony puts its customers ‘in the mood’ for buying in its stores with the smell of vanilla and mandarin. At some Doubletree Hotels guests (2)_____. And Proctor and Gamble has experimented with ScentAir scents to attract shoppers to displays in stores, says Van Epps. ‘What’s better than having a brand people want to use because of fragrance?’
G. who walk around reception will get a whiff of a chocolate chip cookie
ScentAir first started putting that attitude into bottles (3)___________. ScentAir will change as much as &25,000 to create a custom blend, (4)______. This year turnover has quadrupled as more marketers use scents to distinguish their brands.
Once a client selects a scent, ScentAir puts the liquid aroma in a cartridge that fits inside a device with a fan which pushes the smell into the air. You control the strength with a dial. Monthly refills are &100 per device.