FY09Q2 Low-end ASA AIP for internal - Sales Guide

• Fulfillment still go thru Distributors and associated with End User Direct Shipment & Network Health Check. NO EXCEPTION • Fulfillment partners no longer enjoys Access Incentive Program (specified at next page) • Deals with price exception will be listed in Monthly Deal Visibility Report by PM and sent to Country Executive team for monitoring
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Session Number 7680_03_2003_c1 Presentation_ID
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–2008/10/20 to 2009/1/19(Q2 FY09), Term and Condition are subject to review and change quarterly.
• Promotion Code – PP -Acce27307-080126 – PP-AIPA27427-080126 (white space)
2. After Discount approved
For AIP program eligible products:
Not higher than AIP Reseller Discount
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• Reseller Focused Incentive (AIP)
Session Number Presentation_ID
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Program Scope
• Target Market Segment
Session Number Presentation_ID
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Program Implementation – Sales Process
Disty POS process
– Low-end/Mid-range Firewall Market
• Related BU
– STBU
• Related Product Family
– Low-end/Mid-range ASA Firewall/IPS/SSL-VPN/CSC Bundles
• Promotion Period
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FY09 Q2 Reseller Incentive Details
2nd Tier Reseller driven. Adjusted on quarterly basis – All partners after registered at / are welcomed to join this program Resellers rebate remain at 10% for AIP SKUs sold from Distributors
ID1 for Non ASA ID2 for ASA
SFDC
1. apply for Discount
DSA
DART
2. After Discount approved
BOM with promotion code Promotion low end products
Session Number Presentation_ID
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Program Key Words
• Selling Model Change
• Implement Suggested Price
• The Default of this program is “No Special Deal approval” • Accounts qualified to apply special deals:
– Must be one of the Tier 1 Strategic Accounts (17 Accounts) – Must be >US$200k net to Cisco in one deal – Deal route to Channel OD and PM for endorsement and pre-approved by Operation OD/CFO – In each actual purchasing, AM/TAM should generate new Deal ID and refer to that preapproved ID. – In each actual purchasing, AM/TAM should attach installation information in DSA for future network health check usage.
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What if to go SI booking?
SI booking process
SFDC
1. apply for Discount
DSA
DART
One Deal ID
– ASA 5510 K8/K9 Firewall Bundles and Security Plus License – ASA 5520 K8/K9 Firewall Bundle – ASA 5505/5510/5520 Security Context Feature License – ASA 5505/5510/5520 IPS, SSL VPN, CSC, UC Bundles – ASA 5505/5510/5520 Service Modules/SSL VPN/CSC/UC licenses
– Exclude ASA5540 and ASA5550
ቤተ መጻሕፍቲ ባይዱ
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Program Implementation– Suggested Flat Pricing
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How do I identify eligible products?
– ASA 5505 K8/K9 Firewall Bundles and Security Plus License
Sales Guide: FY09 Q2 Low-end/Mid-range ASA Firewall/IPS/SSLVPN/CSC/UC Bundles Access Incentive Program
*** For internal Distribution Only ***
Product Council July 17, 2013


Specialization Rebate remain unchanged. Security Specialized Partner can enroll and get double benefit from Global VIP12 VPN/Security Program.
China Mobile Wireless Product Solution Team
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/ 80%
/ / 80%
80% 80%
79% 79% 80%
80% 80%
79% 79% 80%
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Price Exceptions for Strategic Accounts
Suggested Disti Discount ( Uplift 2.1/2.0)
ASA
Firewall Bundles
5505
76.2%
5510
73.8% or 75.7%
5520
78% or 80.50%
IPS Bundles SSL-VPN Bundles
UC Bundles CSC Bundles Modules and Licenses