集美大学 公关课件 Chapter 6

A = Authority
First say name of person who holds position of most authority or importance
– who want to flatter most
“Ms. Manager, I’d like to introduce to you Mr. New Employee.”
• A. Only men should stand
• B. Only women should stand • C. Neither men or women should stand • D. Both men and women should stand
When it comes to handshaking and introductions:
False
Give business cards to senior executives only if *they* ask for it.
Social entertainment
The world was my oyster, but I used the wrong fork. -Oscar Wilde
You would be correct to rise and say, “Mr. A, I want to introduce Ms. B, our client from New York.”
False
• The president of your company, Mr. A, enters the room in which you are meeting with an important client, Ms. B.
Common Etiquette Mistakes
Making introductions in the wrong order. Showing up late for an important appointment. Talking on your cell at the table or during events. Improper napkin use. Drinking too much at functions. Improper uses of email. Walking into a person‟s cubicle without asking permission.
When it comes to knives, forks, and spoons do you generally work:
POWERFUL FIRST IMPRESSIONS:
How to Meet and Greet
A good beginning makes a good ending. --English Proverb
When it comes to handshaking and introductions:
To show confidence and authority during a handshake, use…
• A. The Knuckle（关节） Cruncher
• B. The Glove • C. The Fingertip • D. The Web-to-Web
To show confidence and authority during a handshake, use…
Overview
What is etiquette? Initial Business Relationships Social Entertainment Gift-giving Etiquette Business Dress Business Scheduling Interview tips
D Both men and women should stand
Handshake Moments
• When introduced/say good-bye • When have visitor from outside company • Someone haven‟t seen in long time • Enter meeting/leave meeting • Whenever feel appropriate
The main thing to remember about introductions is to make them!
True or False
• The president of your company, Mr. A, enters the room in which you are meeting with an important client, Ms. B.
You would be correct to rise and say, “Ms. B, I want to introduce Mr. A, our president. [Mr. A,] Ms. B is our client from New York.”
ABC of Introductions
handshakes
• American- firm, 2 pumps • Middle Eastern-continuous • German- firm, 1 pump • Japanese/Chinese- light • a bow, hugs & kisses
INTRODUCTIONS THAT NEVER FAIL
Test Your Etiquette Awareness
• Work as 2 Person Teams
• do role-play of first meeting
– Will greet each other – Will introduce each other – Will exchange cards
Chapter 6 Intercultural Business Etiquette and Protocol
People, like diamonds, have a basic market value, but it is only after they have been polished that the world will pay their real value. -William Thourlby
A
B = Basic
BC of Introductions
Keep it simple
Aim to say each person’s name only once
AB
C of Introductions
C = Clarify Provide just enough information to get conversation started. Information should be neutral or positive.
Formal Dinner Place Setting 1. Napkin 2. Fish Fork 3. Dinner or Main Course Fork 4. Salad Fork 5. Soup Bowl & Plate 6. Dinner Plate 7. Dinner Knife 8. Fish Knife 9. Soup Spoon 10. Bread & Butter Plate 11. Butter Knife 12. Dessert Spoon and Cake Fork 13. Sterling Water Goblet 14. Red Wine Goblet 15. White Wine Goblet
“The 5 Commandments”
1. E-mail only those to whom the message pertains 2. M-ake a point to respond promptly 3. A-lways check spelling and grammar 4. I-nclude your telephone number in your message 5. L-earn “nettiquette”
– “Mr. Nesmith is the one to see when your computer won’t cooperate - he can find files no matter where they hide.”
True or False

It‟s good visibility to give out your business card to senior executives at a business/social function.
Dining Etiquette

What do you think the differences between western dining etiquette and Chinese one?

Time & place of dining The manner of eating Number of courses Drinking protocol Seating arrangement …

Why Be Etiquette Savvy?
Good manners will open doors that the best education cannot.
Benefits of Etiquette



Good manners make a positive impression A positive perception enhances credibility Knowing you are behaving appropriately helps you feel relaxed and confident so you can focus on business Being polite shows you are a team player People do business with you when you make them feel comfortable