雅思大作文广告类句观点总结

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雅思培训丨剖析雅思大作文之广告类话题

雅思培训丨剖析雅思大作文之广告类话题朗阁雅思培训中心唐娜星本文中，朗阁雅思培训中心的老师将和大家一起来梳理一下历年广告类话题的考点，补充相关的词汇、观点，并提供高分段落。

（一）关键词区分在进行广告类话题的书写时，朗阁雅思培训中心的老师发现，很多考生对于advertisement 以及advertising这两个词一直会出现用法错误的情况。

首先我们先来辨别一下这2个极易混淆的单词，我们先来看一下牛津字典对于这2个词是如何区分的。

①Advertisement: a notice, picture or film telling people about a product, jobor serviceE.g. She scanned the job/property advertisement in the paper.（她在报纸上浏览求职广告）②Advertising: the activity and industry of advertising things to people ontelevision, in newspapers, on the internet, etc.E.g. Fiona works in advertising.（Fiona从事广告工作）通过上述定义和例句展示，相信各位考生能够很明确的看出，advertisement注重的是一则一则的具体广告，而advertising是指广告业的抽象说法，所以大家在写的时候要注意不要把这2个词用错了。

（二）广告的分类明确了广告的2个易混淆词之后，我们再来帮助大家补充一下广告的具体种类。

一般来讲，广告分为两种类型，分别为公益广告(public service advertisement/ non-profit advertisement)和商业广告(commercial advertisement)。

前者是以社会大众的社会意识为主要市场，而后者主要是商家利用这一媒介来宣传和推广他的新产品。

雅思考试大作文高频必考之广告

雅思考试大作文高频必考之广告Some people say that advertising has positive economic effects.Others think it has negative social effects because it will make people feel dissatisfied with who they are and what they have.Discuss both views and give your own opinion.Advertising, being the invention of the 20 century has always been a complicated enterprise.My opinions are mixed in terms of its effects. It is a complexity on economy and society as well.Advertisements can dramatically boost business. For this reason, some acclaim its advantages.In the past, when there were no TV, no internet, a good product couldn't reach consumers whereas nowadays, both traditional media and new media can promote sales not only in local market but also in global market.In other words, advertising has already been an integral part in modern business.From commercials, customers can have a deep dive about products. We can hardly ever see 500 fortune that haven't advertised.Nonetheless, endless marketing campaign and advertisements start a cult for consumerism and materialism.Numerous advertisements try to brainwash us by implanting the idea that only by buying their product, can we feel successful in our life.Apart from that, commercials nowadays manipulate people/ creep into our daily life in such a subconscious and subtle manner that it is difficult for consumers to be aware of its purpose. Many luxurious advertisers invite celebrities as their brand ambassadors and associate their brands with other labels, such as a higher status, a happy life. The list goes on. Therefore, it is not uncommon to see some young people end up being shopaholics in this cult.What it boils down here is that government should regulate advertising industry before more people are victimized by the fake, exaggerated, hedonism oriented advertisements.。

雅思口语范文Part 3 Topic 45 印象深刻的广告

Topic 45 印象深刻的广告1. Why do some people hate advertisements?I guess some people hate advertisements because they can be very loud and annoying. For example, it’s really annoying when you’re watching a video online that’s suddenly interrupted by a gum commercial410. Personally, I think there are too many advertisements out there. They really irritate411 you. Plus, they’re very distracting412.2. Is background music useful in advertising?Well, it depends. Some background music can help set the tone of what the ad is trying to convey413.It can also make people pay attention. Sometimes you can use music to get people interested in what they’re seeing. But if the background music is too loud or doesn’t coordinate with the theme414, it can be very distracting.3. What is the main form of advertising in your country?I think it’s online advertising. Nowadays almost everyone is using the internet, so there are lots of ads on every website. After a while415, you actually start to ignore them. Sometimes, I don’t even notice there are ads until somebody points them out. Still, it can be really annoying when you’re reading or viewing something and an ad pops up416.4. What are the differences between advertisements on the internet and on TV?I suppose that advertisements on the internet are usually focused more on visuals. But ads on TV use visuals and sound. There are definitely some ads that have sound on the internet. But people can skip the ads or close the window with ads easily417. So many companies just focus on having a unique design and slogan418. But on T V, you can include a lot more sound. You can focus on dialogue and stuff like that.5. Do people usually buy stuff after watching an advertisement?Well, advertisements don’t always work on everyone. But, as far as I know, a lot of people can be easily influenced by an advertisement. It appeals to your needs419, and sometimes hooks your emotions to shop impulsively420. So at least some of the time421, people buy stuff after watching an advertisement. For example, my uncle bought a new blender422 because he saw an ad for it online. And the blender actually worked just like the ad said it would. So that worked out well for him.6. Are advertisements targeting children good?Are they necessary?I don’t think it’s good to have advertisements targeting children. Children are very easily influenced. So I don’t think companies should take advantage of that423. If children are brand-conscious424 too early, they might grow up to be very greedy425.They’ll just want everything they see in ads. So that kind of advertising isn’t necessary.410 a gum commercial：口香糖的广告411 irritate：惹恼，惹怒412 distracting：分散人的注意力413 set the tone of what the ad is trying to convey: 为广告要传达的内容定下基调414 coordinate with the theme：和主题不搭415 After a while: 过一会儿，过不了多久416 an ad pops up：弹出来一个广告417 skip the ads or close the window with ads easily：跳过广告，或者直接关掉窗口418 slogan: 标语，广告语419 appeals to your needs: 刚好符合你的需求420 hooks your emotions to shop impulsively：勾起你冲动购物的情绪421 at least some of the time: 至少有些时候是这样422 blender：搅拌机423 take advantage of that：利用这一点424 brand-conscious: 有品牌意识425 greedy：贪婪。

雅思大作文广告类句观点总结[五篇]

雅思大作文广告类句观点总结[五篇]第一篇：雅思大作文广告类句观点总结最权威的国际教育服务平台雅思大作文广告类句观点总结Advertising 广告类Positives of Advertising 广告的优点Advertising is a key part of modern panies need to tell customers about their products.Advertisements inform us about the choices we have.广告是现代商业的重要组成部分。

公司需要告诉消费者他们的产品。

广告告诉我们有哪些选择。

Advertising is a creative industry that employs many people.广告是一个创业产业，吸纳了很多就业。

People enjoy adverts.Without advertising we would have less choice.人们喜欢广告。

.没有广告，我们的选择很少。

Without advertising there would be higher unemployment.没有广告会有更高的失业率。

Advertising is a form of modern art.广告是现代艺术的一种形式。

Negatives of Advertising 广告的缺点最权威的国际教育服务平台Advertising manipulates people.It aims to persuade people that buying a product will make them happier.广告操纵着人们。

它的目标是说服人们去购买产品让他们高兴。

Advertisers focus on selling a brand image.We are encouraged to associate certain brands with a higher status.广告重在售卖一种品牌印象。

雅思大作文新闻媒体类话题范文--广告是否让人们变得一样

雅思大作文新闻媒体类话题范文--广告是否让人们变得一样Advertisements discourage us from being different individuals and make us become what they want us to be and look the same. Do you agree or disagree?广告阻止我们成为不同的个体，使我们成为他们想要我们成为的样子，看起来都一样。

你同意或不同意吗?思路解析：1. 广告让人们变得个性化。

举例，大量的广告标语，如“唯一的”，“特别的”，“最好的”，“不一样的”，都是在暗示人们去购买那些不那么大众化的产品来突出自我。

2. 但是，广告的基本功能却是帮助大公司垄断市场。

举例，投入巨资打造的闪亮广告能不断巩固那些大品牌在大众中的形象，这吸引了越来越多的人来购买同样的产品。

相反，那些小公司却因为缺乏资金做广告而陷入破产边缘。

最终，整个市场会被单一品牌垄断。

3. 广告的另外一个作用是制造流行趋势，这刺激了人们对同一个时尚进行盲目的购买。

举例，在大厂商的广告诱惑之下，很多的人们总是购买同一个著名品牌的衣服，鞋子，包包，这让她们的外表缺乏区别。

参考范文：Nowadays, the overwhelming influence of advertisements on media has made too many controversial social issues. Some people argue that advertisements make the audience have the similar look by driving them to buy products of the same brand. Personally, I fundamentally agree with this assertion, and my reasons will be explored as below. Admittedly, the literal intention of advertisements is to sharpen the concept of individualism. For the purpose of distinguishing brand names, slogans and testimonials in advertisement are always full of very personalized words, including "new", "innovation", "uniqueness", "revolution", "the best", "the only", "the first". It is clear that corevalues of these words bring people a motivation to change, and a desire to try something distinctive. Consequently, the gap between people can be broadened, because any individual is stimulated by advertisements to express their personalities by buy different items, instead of following common tastes.However, when considering practical effects of advertisements on the society, I strongly believe they play a role of depersonalizing the audience, and the first reason is that commercials are the key tool for big companies to monopolize the market. One hand, many big companies invest billions of dollars annually in making fascinating and prepossessing advertisements to attract the public, which consistently maintains the loyalty of patrons, and cultivate good impressions of potential customers on their brands. On the other hand, small companies have too limited financial ability to afford these costly publicity campaigns, so that their names and influences continue to fade and lose consumer groups. That is to say, advertisements, an expensive privilege only for rich and big companies, help these companies exclusively occupy the market, as well as reducing the diversity of brands. In this situation, people definitely look the same, because they have no other options but buy the same-brand food, clothes and devices produced by a dominating company.Another reason supporting this assertion lies on the fact that exposure to advertisements standardizes thoughts and tastes among audiences, especially in terms of their appearance. A typical example comes from fashion, cosmetic and shampoo commercials which highlight the close-up of images of certain model or celebrity. This is a strong brainwash by implying that images of these actors are common standards of human beauty, and then triggering massive public imitation shows round by round. In too many cases, large groups of hypnotized people, regardless of ages, careers and races, blindly follow and chase so-called iconic figures in an advertisement, mainly through buying and using the same lipstick and perfume, wearing same clothes, watch, ornaments and bag, even copying the same hair style.In conclusion, I believe the main social influence of advertisements is to make people have the similar images apparently. Although slogans of advertisements tend to individualize the audience, the truth is that advertisements not only let big companies rule the market solely, but also manipulate the public’s minds to buy the same things.。

广告英文作文雅思

广告英文作文雅思英文：Advertising is an integral part of our daily lives. We are constantly bombarded with ads on TV, billboards, social media, and even in our email inboxes. While some peoplefind ads annoying, others see them as a way to discover new products and services. Personally, I fall somewhere in the middle. I don't mind ads as long as they are not intrusive or misleading.One of the benefits of advertising is that it can help us discover new products and services that we might not have otherwise known about. For example, I recently saw an ad for a meal delivery service that looked really interesting. I had never heard of this service before, but after seeing the ad, I decided to give it a try. I ended up loving the service and now use it regularly.On the other hand, some ads can be misleading or evenharmful. For example, there have been cases of weight loss supplements being advertised as "miracle cures" that can help people lose weight quickly and easily. In reality, these supplements can be dangerous and have not been properly tested. It is important for advertisers to be honest and transparent about their products and services.中文：广告是我们日常生活中不可或缺的一部分。

雅思写作语料库--广告的利弊

广告类：If a product is good or it meets people’s needs, people will buy it, so advertising is unnecessary and no more than an entertainment. To what extent do you agree or disagree? 人们购买商品是因为需要，广告没有作用，仅仅是娱乐，是否认同?点评：no more than = only adv 仅仅相关提问：1. Nowadays, customers are facing increasing advertisements with the competition of different companies. To what extent do you think customers are influenced by advertisements? What measures can be taken to protect the customers? 现在广告愈来愈多，广告在多大的程度上影响了消费者，如何保护消费者?点评：分析广告的弊端以及提出解决策略。

2. Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree? 产品销量的提高反映了广告的作用，不是社会需求，是否认同?点评：广告话题最难的提问角度，写作思路为让步反驳：广告为何不是提高产品销量的因素。

3. Some people believe that advertisements should be banned since they serve no useful purpose and can even be damaging. To what extent do you agree or disagree? 广告应不应该被废除?点评：让步反驳写法，谈及广告的利好，不能因噎废食。

雅思写作大作文话题思路广告的好处和坏处 positives and negatives of advertising.doc

雅思写作大作文话题思路广告的好处和坏处 positives and negatives of advertising对于不少同学来说，雅思写作大作文一个很难的地方在于无话可说，或者说因为话题离我们日常生活太远，而缺乏相应的知识储备。

从今天开始，小编会分享一系列的文章，详细列举常见的24个雅思写作大作文话题思路，并提供相应的英文和汉语翻译。

这篇文章里，我们将主要探讨下广告的好处和坏处，以及对应的观点。

广告的好处 positives of advertisingAdvertising is a key part of modern business广告是现代商业的关键组成部分Companies need to tell customers about their products公司需要让消费者知道他们的产品Advertisements inform us about the choices we have广告可以使我们知道我们有什么选择Advertising is a creative industry, this article is from Laokaoya website, that employs many people广告是一个文章来自雅思雇佣许多人的创新产业Without advertising we would have less choice没有广告，我们的选择会更少Without advertising there would be higher unemployment没有广告，会有更高的失业率Advertising is a form of modern art广告是现代艺术的一种形式People enjoy adverts人们喜欢广告广告的坏处 negatives of advertisingAdvertising manipulates people广告控制人们It aims to persuade people that buying a product will make them happier 它力图说服人们买特定的产品可以使他们更加幸福Advertisers focus on selling a brand image广告从业者关注于销售一种品牌形象They use glamorous, successful people他们使用光彩照人的成功人士We now live in a consumer culture现在我们生活在消费文化中We are persuaded to follow the latest trend我们被说服追随最新的潮流We are encouraged to associate certain brands with a higher status我们被鼓励将特定的品牌与较高的地位联系起来Advertisers often aim their marketing at children广告从业者经常以孩子为目的就行营销Children can easily be influenced by advertisements.孩子很容易被广告影响Children put pressure on parents to buy them things孩子要求他们的父母给他们买东西关于广告的观点 opinions about advertisingAdvertising should be regulated广告需要被管控Advertising aimed at children should be controlled or even banned以孩子为目的的广告应该被控制或者禁止Unhealthy foods should not be marketed in a way that attracts children不健康的食物不应该以一种吸引孩子的方式进行营销Products that can be risky to health should display warnings对健康有危害的产品应该贴有警告标志In some countries, it is illegal to advertise cigarettes on television在一些国家，在电视上做香烟广告是非法的。

雅思口语part2高频话题解析之广告

雅思口语part2高频话题解析之广告（经典版）编制人：__________________审核人：__________________审批人：__________________编制单位：__________________编制时间：____年____月____日序言下载提示：该文档是本店铺精心编制而成的，希望大家下载后，能够帮助大家解决实际问题。

文档下载后可定制修改，请根据实际需要进行调整和使用，谢谢!并且，本店铺为大家提供各种类型的经典范文，如工作报告、致辞讲话、条据书信、合同范本、规章制度、应急预案、心得体会、教学资料、作文大全、其他范文等等，想了解不同范文格式和写法，敬请关注!Download tips: This document is carefully compiled by this editor. I hope that after you download it, it can help you solve practical problems. The document can be customized and modified after downloading, please adjust and use it according to actual needs, thank you!Moreover, our store provides various types of classic sample essays, such as work reports, speeches, policy letters, contract templates, rules and regulations, emergency plans, insights, teaching materials, essay encyclopedias, and other sample essays. If you want to learn about different sample formats and writing methods, please pay attention!雅思口语part2高频话题解析之广告广告充斥着我们日常生活的每个角落，甚至在雅思口语考试的题目中都会出现它的身影，下面本店铺给大家带来雅思口语part2高频话题解析之广告，望喜欢！雅思口语新题part2话题配范文：广告雅思口语part2、Describe an advertisement you remember well You should say:Where you saw itWhat it was aboutWhat it was likeWhy you remember it wellPart 3Why do some people hate advertisements？Do people usually buy stuff after watching advertisements？Is music useful in advertising？What are the advantages of TV advertisements？雅思口语part2范文Well， I think in the present scenario， advertisement is the best tool for marketing.With the help of these advertisements， we know about the different types of products which are launched in the market.In fact，nowadays we are flooded with a lot of advertisement through t.v，newspaper，magazines，and billboards.Here I would like to talk about an advertisement that I saw on television approXimately 5 years ago.This advertisement is about a soft drink Mountain dew.In this ad， a young boy is trying to learn parachute jumpingwhich is the most dangerous and adventurous sport in the world.In this ad， he is trying to jump from an aircraft with wearing a parachute.Firstly， he is feeling very scary and take his steps back.However， his friend motivates him to jump then he gathered all his courage as well as， confident.after getting a lot of confident， he drinks mountain dewand jump from an aircraft.Interestingly， he is lending safely in the end.I remember each and every scene of this ad because it broadcast repetitively in between daily soaps.Secondly， the model of this ad was Salman Khan who is my favorite actor.Apart from it， the tag line of this ad is quite attractive and fascinating.I remember this tag line Dar ke aage jeet hainwhich means fear brings victory.On that time when I heard these lines the first time， I repeated it so many times because I feel relaXed and confident after sung those lines.I also believe that nothing isimpossible in this world if we put or great effort then， we definitely achieve success.All in all， this advertisement gives a beautiful message and I remember it yet.雅思口语part3Why do some people hate advertisements？People feel overwhelmed， interrupted， and stalked by bad digital ads， but they dont really mind the good ones.Do people usually buy stuff after watching advertisements？An ad works if it is well targeted and solves a problem a user has.From what I know， it depends on the product that is being advertised on fb and if the niche/market is the type of market who will spend money.I have friends who have marketed supplements and have had zero luck through fb ads and success elsewhere but then on the flip side， I know people who have started selling really niche apparel products and have made a ton of sales through fb ads.Is music useful in advertising？Music in advertising affects the way viewers perceive the brand by different means and on different levels， and "can significantly effect the emotional response to television commercials.What are the advantages of TV advertisements？ How aboutinternet advertisements？Grabs attention.One of the biggest advantages of TV ads is the ability to call out to your potential customers right where they are.Combines sight and ads are intrusive， capable of interrupting whatever else a viewer might be doing to watch and listen to your pitch.Fosters emotion and empathy.Reaches a wide， targeted audience.How about internet advertisements？EXtremely low riskReduction in costs through automation and use of electronic mediaFaster response to both marketers and the end userIncreased ability to measure and collect dataOpens the possibility to a market of one through personalisationIncreased interactivityIncreased eXposure of products and servicesBoundless universal accessibility雅思口语part2语料精讲：你最近看的广告Part 2 话题精讲：Describe an advertisement you watched recentlyYou should say:Where and when you watched it？What type of advertisement it is？What it is about？How you felt about it and eXplain why？高分参考1.Id like to talk about a brilliant commerical I watched recently.I watched it a couple of days ago at my parents place.After supper，we sat on the couch，watching TV.Its more like a family tradtion.Once a week，Id stop by their place to spend some time with them.Thats when i watched it.2.Its the latest Toyota‘s commercial，which is specially made for the fathers day.The main purpose is to promote its advanced safey device installed on its vehicles.Normally speaking，Id change channel.You know，Im not a guy whod spend time on advertisments.But this ones an eXception.It left me a deep impression.3.Now ，Ill tell you about it.The short film shows the daily life of a common Japanese family.The father does his best to take care of his daughter.He sends her to school everyday.No matter how busy he is， he never misses his daughters birthdaysand school events.Many years past，hes getting old.Many things have changed，his daughter gets married and becomes a mom herslef.But his love for her stays the same.4.The fathers love touched the deepest place in my heart.It reminds me of those days i spent with my old man，whos done everything to give me a good life.When i was watching it，therere a a few times i almost cried.Theres a sense of guilt in me.What i want to say is I should have done better to take care of him.Fortunately，its not too late.He deserves everything the best.高分语料解析：Id like to talk about a brilliant commerical i watched not so long ago:高分开头a couple of days ago:几天前（a couple of 美国人常用的词组）we sat on the couch，watching TV:（非谓语的使用有加分）Its the latest Toyota‘s commercial，which is specially made for the fathers day:（commercial 商业广告，加分词，后面的定语从句有加分。

关于广告的雅思大作文

AdvertisingAdvertising is an omnipresent part of our modern society, and its influence on our lives is undeniable. On the one hand, those who see positive aspects of advertising argue that it serves several useful purposes.Firstly, advertising informs consumers about the availability and features of various products and services, helping them make informed choices. It allows people to discover new and improved offerings, promoting competition and innovation. Secondly, it can boost economic growth by driving demand and sales, which leads to business expansion and job creation. Moreover, advertisements often showcase lifestyles and trends, which can inspire creativity and cultural exchange.On the other hand, there are significant concerns regarding the negative effects of advertising. One major drawback is that it can create artificial needs and desires, leading people to consume beyond their actual requirements. This can result in excessive consumption and waste. Additionally, some advertisements may use misleading or false information to persuade consumers, which is unethical and can cause harm. Furthermore, the constant bombardment of ads can be intrusive and annoying, affecting our daily lives and mental peace.In my opinion, advertising has both positive and negative elements. While it provides valuable information and has economic benefits, there needs to be proper regulation to ensure ethical and honest advertising. Consumers also need to develop critical thinking skills to filter out the excessive and misleading content. Only by finding a balance can we maximize the advantages of advertising while minimizing its negative impacts on society.In conclusion, advertising is a complex phenomenon with a mix of positive and negative consequences. A comprehensive understanding of its effects is essential for us to navigate the modern marketplace effectively.译文：广告广告是我们现代社会无所不在的一部分，它对我们生活的影响不可否认。

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雅思大作文广告类句观
点总结
Company number：【WTUT-WT88Y-W8BBGB-BWYTT-19998】
雅思大作文广告类句观点总结
Advertising 广告类
Positives of Advertising 广告的优点
Advertising is a key part of modern need to tell customers about their inform us about the choices we have.
广告是现代商业的重要组成部分。

公司需要告诉消费者他们的产品。

广告告诉我们有哪些选择。

Advertising is a creative industry that employs many people.
广告是一个创业产业，吸纳了很多就业。

People enjoy advertising we would have less choice.
人们喜欢广告。

.没有广告，我们的选择很少。

Without advertising there would be higher unemployment.
没有广告会有更高的失业率。

Advertising is a form of modern art.
广告是现代艺术的一种形式。

Negatives of Advertising 广告的缺点
Advertising manipulates aims to persuade people that buying a product will make them happier.
广告操纵着人们。

它的目标是说服人们去购买产品让他们高兴。

Advertisers focus on selling a brand are encouraged to associate certain brands with a higher status.
广告重在售卖一种品牌印象。

我们会不自觉的将一些品牌与社会地位关联在一起。

They use glamorous，successful people.
他们使用迷人的，成功的人（作为形象代言）。

We now live in a consumer are persuaded to follow the latest trend.
我们生活在消费文化里。

我们被说服去紧跟潮流。

Advertisers often aim their marketing at can easily be influenced by put pressure on parents to buy them things.
广告商经常把营销目标瞄准儿童。

儿童很容易被广告影响。

而孩子带给家长购买压力。

Opinions about Advertising 关于广告
Advertising should be aimed at children should be controlled or even banned.
广告应该被监管。

将广告瞄准儿童应该受到控制甚至禁止。

Unhealthy foods should not be marketed in a way that Products that can be risk to healthy should display warnings.
垃圾食品不应该以一种吸引人的方式推广。

危害到健康的儿童产品应该标示警示文字。

In some countries it is illegal to advertise cigarettes Warnings must be displayed on cigarette packets.
在一些国家香烟广告是违法的。

香烟盒上需要有警告。

However，advertising is necessary in free market.
然而，在自由市场中广告是有必要的。

Economies It creates demand for products.
经济发展创造产品需求。

Governments should only censor false information or products that are harmful.
政府应该审查有害商品的虚假信息。