剑桥BEC真题集第二辑详细解析T3P1
BEC中级第二辑阅读真题及答案详解文件.doc
1 the contact between coach and employee not solving all difficulties at work2 the discussion of how certain situations could be better handled if they occur again3 a coach encouraging an employee to apply what has been taught to routine work situations4 coaching providing new interest to individuals who are unhappy in their current positions5 coaching providing a supportive environment to discuss performance6 employees being asked to analyse themselves and practise greater self-awareness7 coaching enabling a company to respond rapidly to a lack of expertise in a certain areaCoachingACoaching involves two or more people sitting down together to talk through issues that have comeup recently at work, and analysing how they were managed and how they might be dealt withmore effectively on subsequent occasions. Coaching thus transfers skills and information from oneperson to another in an on-the-job situation so that the work experience of the coach is used toadvise and guide the individual being coached. It also allows successes and failures to beevaluated in a non-threatening atmosphere.BCoaching means influencing the learner's personal development, for example his or her confidenceand ambition. It can take place any time during an individual's career. Coaching is intended toassist individuals to function more effectively, and it is a powerful learning model. It begins whereskills-based training ends, and helps individuals to use formally learnt knowledge in day-to-daywork and management situations. Individuals being coached are in a demanding situation withtheir coach, which requires them to consider their own behaviour and question their reasons fordoing things.CThe coach professionally assists the career development of another individual, outside the normalmanager/subordinate relationship. In theory, the coaching relationship should provide answers toevery problem, but in practice it falls short of this. However, it can provide a space for discussionand feedback on topics such as people management and skills, behaviour patterns,confidence-building and time management. Through coaching, an organisation can meet skillsshortages, discuss targets and indicate how employees should deal with challenging situations, allat short notice.DEffective coaches are usually those who get satisfaction from the success of others and who givetime to the coaching role. Giving people coaching responsibilities can support their development,either by encouraging management potential through small-scale one-to-one assignments, or byproviding added job satisfaction to managers who feel they are stuck in their present jobs. A coachis also a confidential adviser, accustomed to developing positive and effective approaches tocomplex management, organisational and change problems.这篇文章讲的是培训（coaching）的作用。
“历年BEC中级真题阅读精讲”系列之三十二：第二辑T3P2 SELL SELL SELL
人邮第二辑真题TEST 3 READING PART 2《SELL,SELL,SELL》Last year over £13bn was spent on advertising in the UK and research indicates that most people will have seen 2m sales messages by the time they are 30. Advertising is big business and often acts as the interface between commerce and culture. While there are many adverts that just irritate, there are some that are miniature works of art. (0)... .The advertisers themselves believe they are delivering an important message because they are protecting and promoting a client's brand and extending greater choice to the consumer. (8).........Instead of being free, many TV channels would only be available on subscription packages of about £500 per month and newspapers might cost six times more than their present cover price.There are many different models of advertising practice, but no one is precisely sure what makes a good advert. (9).........While some try to get you to buy a product, others, such as anti-smoking campaigns, aim to get you not to do something. Some adverts are not aimed at consumers at all, but at retailers, shareholders or employees. For example, manufacturers often advertise their products in trade magazines to reassure retailers that a new brand will be widely promoted. Petrol companies often choose to emphasise how environmentally friendly they are; this is to offset any negative public perceptions of the industry rather than to persuade consumers to buy an individual brand of petrol. (10).........This is because petrol is regarded, in advertising terms, as a distress purchase. We get it because we can't do without it, not because we really want it. In general, however, the main aim of advertising is to attribute emotional qualities to a product in order to create an individual brand that the consumer can associate with.Working out whether an advert has been successful is extremely difficult.(11).........For example, what persuaded them to buy a car? You cannot be sure whether it was the advertising, the price, the opposition's distribution, changes in the law or changes in consumer attitudes that was the determining factor. What advertising can't do is make consumers buy something they don't want. It can perhaps persuade you to try something once, but if you don't like what you get, you won't try it again.(12).........In other words, where there is no emotional engagement, such as a consumer's feelings about a bag of peas, beliefs are much harder to shift.A Moreover, it is almost impossible to get people to change the way they view things they are indifferent to.B Over the last ten years, other forms of advertising, such as direct marketing, have become increasingly popular as well as scientific.C They don't, as the industry well knows, care enough to be brand loyal to such a product.D Whether you accept this argument or not, you have to recognise that without advertising our world would be very different.E The problem lies in isolating precisely what motivates people to behave in a particular way.F This is partly because not all advertisements are designed to do the same thing.G The production costs involved in these can reach higher figures than those for the average movie.《Sell,Sell,Sell》，听名字像是跟销售有关，其实是关于广告的。
bec高级真题集2答案解析
bec高级真题集2答案解析BEC高级真题集2答案解析一、简介BEC高级真题集2是备考商务英语高级考试的重要参考资料之一。
本文将对BEC高级真题集2中的答案进行解析，以帮助考生更好地理解和应对考试。
本文将从阅读理解、听力、口语和写作四个部分展开讨论。
二、阅读理解解析在阅读理解部分，BEC高级真题集2包含了多篇商务文章供考生阅读，并提供了相应的问题。
考生需要仔细阅读文章，理解文章的主旨和细节，并根据问题选择正确的答案。
阅读理解解析是考生备考BEC高级阅读部分的关键。
考生应注意文章中的关键词，以帮助找到正确答案。
此外，考生还需要注意文章结构和作者观点的表达方式。
理解文章的目的和作者态度也是解答问题的重要指引。
三、听力解析在听力部分，BEC高级真题集2提供了一系列商务英语对话和短文。
考生需要仔细听取录音内容，并回答相关问题。
听力解析是备考BEC高级听力部分的有效方法。
考生应注重听力材料中的关键信息，包括关键词、数字和具体细节。
同时，考生还需要提高听取信息的速度和准确性。
可以通过多次听取和模拟真实考试场景来提升听力技巧。
四、口语解析BEC高级真题集2的口语部分包括两个对话和一个演讲部分。
考生需要根据听到的对话或演讲内容回答相关问题，并进行口头表达。
口语解析是备考BEC高级口语部分的重要方法。
考生在备考口语时应注意提高语音、语调和语速的表达能力，以及理解并回答问题的能力。
同时，考生还需要拓展词汇量和练习自由表达，以在口语考试中得分。
五、写作解析BEC高级真题集2的写作部分包含了两个写作任务，分别为报告和信函。
考生需要根据要求和所提供的信息，写出相应的商务英语写作内容。
写作解析是备考BEC高级写作部分的关键。
考生在备考写作时应注重提高组织结构的能力，包括段落划分和逻辑连接。
同时，考生还需注意选择合适的词汇和句式，并避免语法和拼写错误。
多练习写作任务，并结合范文进行模仿和比较，可以提高写作能力。
六、总结BEC高级真题集2是备考商务英语高级考试的重要参考资料之一。
“历年BEC中级真题阅读精讲”系列之三十一：第二辑T3P1 管理你的老板
人邮第二辑真题TEST 3 READING PART 1C 1 Listen to what your boss tells you about how well you are working.D 2 Realise that your boss will occasionally need to be left alone.A 3 Comment on your boss's work in a positive spirit.B 4 Try to impress your boss with your thoroughness.A 5 Do not hesitate to involve your boss if you have difficulties with your work.B 6 Show your boss that you are capable of working at a higher level.C 7 Speak to your boss, even about matters not directly related to your work.MANAGE YOUR BOSSAdvice from four top business people on how you should treat your bossAThe ConsultantNo boss likes nasty surprises. Thinking you can solve a serious problem before he or she finds out is a doomed strategy. Much better to inform your boss about the situation early on, together with your suggested solution. Also, remember that bosses like praise as much as any employee. Do this without making it obvious, if only to earn the right to criticise (constructively, of course). 'Consideration' is the key word. Treat bosses as you hope to be treated - it should help you to move up to the next level.BThe DirectorOf course there are all the formal things in managing your boss - ensuring that you come to meetings well prepared, that you have a good eye for detail, and so on. But you also need to distinguish effectively between things that are important and things that are merely small details. Bosses like it if you can see 'the big picture' because they want to be able to delegate. So it's all about psychology, as well as performance.CThe ChairmanBosses want people to understand their objectives, their way of working and the pressures they areunder. If you can understand what sort of individual your boss is, it is easier to appreciate why certain reactions might arise, and thus avoid problems. Also, keep the lines of communication with your boss open. You need to receive ongoing feedback on whether your work is effective, asking about what you do not understand, and, if necessary, discussing personal issues from outside the workplace. When the gap between you is reduced, so are the difficulties.DThe Chief ExecutiveUnderstand that a boss will want to take the glory when things go well. After all, they take ultimate responsibility, so they deserve some of the credit. Also, find out about your boss's outside interests, as this can help to improve the relationship. You may find you have an interest in common. Similarly, recognise that everyone is human, and there are times when a request from you may be unwelcome. Get to know your boss's Personal Assistant, who can advise you when it is a good time to talk to him or her.《Manage your boss》，管理你的老板，文章是四个业内人士就如何与老板相处给出了自己的意见，哪些应该做的，哪些不应该做的，是一门技巧，更是一门学问。
BEC真题集第二辑答案详解.docx
人邮第二辑真题TEST 1 READING PART 11 the con tact between coach and employee not solvi ng all difficulties at work2 the discussi on of how certain situati ons could be better han died if they occur again3 a coach encouraging an employee to apply what has been taught to routine work situations4 coaching providing new interest to individuals who are unhappy in their current positions5 coaching providing a supportive environment to discuss performanee6 employees being asked to analyse themselves and practise greater self-awareness7 coaching enabling a company to respond rapidly to a lack of expertise in a certain areaCoachi ngACoaching involves two or more people sitting down together to talk through issues that have come up recently at work, and analysing how they were managed and how they might be dealt with more effectively on subsequent occasions. Coaching thus transfers skills and information from one person to another in an on-the-job situation so that the work experienee of the coach is used to advise and guide the individual being coached. It also allows successes and failures to be evaluated in a non-threatening atmosphere.BCoaching means influencing the learner's personal development, for example his or her con fide nee and ambiti on. It can take place any time duri ng an in dividuaPs career. Coaching is intended to assist individuals to function more effectively, and it is a powerful learning model. It begins where skills-based training ends, and helps individuals to use formally learnt knowledge in day-to-day work and management situations. Individuals being coached are in a demanding situation with their coach, which requires them to consider their own behaviour and question their reasons for doing things.cThe coach professionally assists the career development of another individual, outside the normal manager/subordinate relationship. In theory, the coaching relationship should provide answers to every problem, but in practice it falls short of this・ However, it can provide a space for discussion and feedback on topics such as people management and skills, behaviour patter ns, con fide nce-buildi ng and time management. Through coaching, an organisation can meet skills shortages, discuss targets and indicate how employees should deal with challenging situations, all at short notice.DEffective coaches are usually those who get satisfaction from the success of others and who give time to the coaching role・ Giving people coaching responsibilities can support their development, either by encouraging management potential through small-scale one-to-one assignments, or by providing added job satisfaction to managers who feel they are stuck in their present jobs・ A coach is also a confidential adviser, accustomed to developing positive and effective approaches to complex management, organisational and change problems.这篇文章讲的是培训（coaching）的作用。
BEC中级第二辑阅读真题详解
第二辑T1P1这篇文章讲的是培训（coaching）的作用。
培训对一个公司的发展和员工的成长都是至关重要的。
文章的内容比较泛，但是题目的答案比较明显。
第一题，教练和员工之间的接触不能解决工作中的所有困难。
答案是C段的这么一句：In theory, the coaching relationship should provide answers to every problem, but in practice it falls short of this.理论上，培训可以提供所有问题的答案。
但是实践中达不到这样。
Fall short of是关键词。
第二题，讨论某些情况如果再度出现的话怎么样可以处理的更好。
答案是A段的这么一句：analysing how they were managed and how they might be dealt with more effectively on subsequent occasions.分析应该如何进行处理并且在接下来的情况下怎样可以处理的更有效。
这里的dealt with more effectively对应于题干中的better handled，on subsequent occasions.也就是occur again。
第三题，教练鼓励员工将所学应用到日常的工作中。
答案是B段的这么一句：helps individuals to use formally learnt knowledge in day-to-day work and management situations.帮助个人将学到的正式知识用在日常工作和管理情况下。
这里的day-to-day work and management situations就是题干中的routine work situations，what has been taught 也就是formally learnt knowledge。
bec中级第2辑真题答案解析
bec中级第2辑真题答案解析【导读】BEC中级第2辑是商务英语考试中的一部分，对于想要提高商务英语能力的人来说是值得关注的。
本文将对BEC中级第2辑的真题答案进行解析，帮助读者更好地理解考题，并提供一些建议来提高备考效果。
商务英语证书(BEC)是一个全球公认的商务英语考试，被广泛应用于商业和工商管理领域。
BEC中级第2辑真题是这个证书中的一部分，对于商业及与商业相关的专业学生和从业人员来说是一项非常重要的考试。
首先，让我们来看一下BEC中级第2辑真题的结构和内容。
该真题一般包含阅读理解、听力理解和写作三个部分。
阅读理解部分是一系列与商业相关的文章，要求考生在阅读完后回答一些有关文章内容的问题。
听力理解部分包含一系列与商业相关的对话和讲座，要求考生根据听到的内容回答问题。
写作部分要求考生根据所给的提示写一篇短文。
接下来，让我们来看一下BEC中级第2辑真题中的一些典型问题和答案解析。
在阅读理解部分，一道典型的问题可能是：“根据文章内容，以下哪项陈述是正确的？”答案解析可以是，通过仔细阅读文章，我们可以找到与问题相关的信息，然后在选项中找到与该信息相符的陈述。
在听力理解部分，一道典型的问题可能是：“对话的目的是什么？”答案解析可以是，通过听对话的上下文和对话中的关键词，我们可以推断出对话的目的是什么。
例如，对话中可能提到一个产品的推广计划，那么对话的目的可能是讨论该计划的实施细节。
在写作部分，一道典型的问题可能是：“根据提示写一篇200字的短文。
”答案解析可以是，考虑到字数限制，我们应该提供简洁明了的信息，并按照提示的要求组织文章的结构。
除了答案解析，下面还提供一些建议来帮助读者在备考中获得更好的效果。
首先，建议读者在备考过程中充分利用真题。
通过做真题，读者可以了解考试的形式和内容，并找出自己在不同部分的不足之处，从而有针对性地进行备考和提高。
其次，建议读者在备考过程中注重练习和反思。
通过反复练习，可以提高对商务英语相关知识的掌握和应用能力。
剑桥商务英语证书考试（BEC）-第2章剑桥商务英语证书考试（BEC）高级真题及详解（第3辑）-Te
剑桥商务英语证书考试（BEC）-第2章剑桥商务英语证书考试（BEC）⾼级真题及详解（第3辑）-TeTest 3READING 1 hourPART ONEQuestions 1-8Look at the statements below and at the five extracts on the opposite page from the annual reports of five mobile phone companies.Which company (A, B, C, D or E) does each statement (1-8) refer toFor each statement (1-8), mark one letter (A, B, C, D or E) on your Answer Sheet. You will need to use some of these letters more than once.There is an example at the beginning, (0).Example:0 This company has no direct competition.1 This company is still making a financial loss.2 This company is having part of its business handled by an outside agency.3 This company has grown without undue expense.4 This company is trying to find out what the market response will be to a newproduct.5 This company continues to lose customers.6 This company aims to target a specific group of consumers.7 This company is finding it less expensive than before to attract new customers.8 This company has rationalized its outlets.AOur management team is dedicated to delivering operational excellence and improved profitability. In the coming year, we will focus our marketing on professional young adults, who represent the high value segment of the market and who according to independent research are most likely to adopt our more advanced mobile data products. Customer retention is central to our strategy, and we have been successful in reversing the customer loss of recent years by loyalty and upgrade schemes. A restructuring programme, resulting from changing marketing conditions, has seen our workforce scaled down to 6,100 people. BAs the only network operator in the country, our marketing is aimed at expanding the size of the market. In the business sector, we have targeted small and medium-sized businesses by offering standardised services, and large customersby offering tailored telecommunications solutions. We have been at the forefront of introducing new telecommunications technology and services and have recently distributed 150 of our most advanced handsets to customers to assess the likely demand for advanced data services. Last year, the industry recognized our achievement when we won a national award for technological progress.CA new management team has driven our improved performance here. It is committed to bringing the business into profitability within three years after reaching break-even point in the next financial year. We are focused on delivering rising levels of customer service and an improvement in the quality and utilization of our network. Good progress has been made on all these fronts. The cost of acquiring new subscribers has been reduced and new tariffs have been introduced to encourage greater use of the phone in the late evening.DWe have continued to expand our network in a cost-efficient manner and have consolidated our retail section by combining our four wholly-owned retail businesses into a single operating unit. We expect this to enhance our operational effectiveness and the consistency of our service. Our ambition is to give customers the best retail experience possible. We were, therefore, delighted earlier this yearwhen we won a major European award for customer service. This was particularly pleasing to us as we have always given high priority to customer satisfaction and operational excellence.EHere, we are focused on continuously realizing cost efficiencies as well as improving the level of customer satisfaction and retention. We have already taken effective measures to reduce customer loss and to strengthen our delivery of customer service. The quality of our network has improved significantly over the past year and an increase in the utilization of our network is now a priority. The operation of our customer service centre has been outsourced to a call centre specialist and this has led to a substantial increase in the level of service.【答案与解析】1. C 这家公司依旧财政亏损。
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C 1 Listen to what your boss tells you about how well you are working.D 2 Realise that your boss will occasionally need to be left alone.A 3 Comment on your boss's work in a positive spirit.B 4 Try to impress your boss with your thoroughness.A 5 Do not hesitate to involve your boss if you have difficulties with your work.B 6 Show your boss that you are capable of working at a higher level.C 7 Speak to your boss, even about matters not directly related to your work.MANAGE YOUR BOSSAdvice from four top business people on how you should treat your bossAThe ConsultantNo boss likes nasty surprises. Thinking you can solve a serious problem before he or she finds out is a doomed strategy. Much better to inform your boss about the situation early on, together with your suggested solution. Also, remember that bosses like praise as much as any employee. Do this without making it obvious, if only to earn the right to criticise (constructively, of course). 'Consideration' is the key word. Treat bosses as you hope to be treated - it should help you to move up to the next level.BThe DirectorOf course there are all the formal things in managing your boss - ensuring that you come to meetings well prepared, that you have a good eye for detail, and so on. But you also need to distinguish effectively between things that are important and things that are merely small details. Bosses like it if you can see 'the big picture' because they want to be able to delegate. So it's all about psychology, as well as performance.CThe ChairmanBosses want people to understand their objectives, their way of working and the pressures they are under. If you can understand what sort of individual your boss is, it is easier to appreciate why certain reactions might arise, and thus avoid problems. Also, keep the lines of communication with your boss open. You need to receive ongoing feedback on whether your work is effective, asking about what you do not understand, and, if necessary, discussing personal issues from outside the workplace. When the gap between you is reduced, so are the difficulties.DThe Chief ExecutiveUnderstand that a boss will want to take the glory when things go well. After all, they take ultimate responsibility, so they deserve some of the credit. Also, find out about your boss's outside interests, as this can help to improve the relationship. You may find you have an interest in common. Similarly, recognise that everyone is human, and there are times when a request from you may be unwelcome. Get to know your boss's Personal Assistant, who can advise you when it is a good time to talk to him or her.《Manage your boss》，管理你的老板，文章是四个业内人士就如何与老板相处给出了自己的意见，哪些应该做的，哪些不应该做的，是一门技巧，更是一门学问。
第一题，听你的老板告诉你工作得怎么样。
答案是C段的这么一句：You need to receive ongoing feedback on whether your work is effective。
你需要接受关于你的工作是否有效率的持续反馈。
这一段是在讲要和老板保持沟通，否则两人之间有隔阂的话，麻烦就来了。
How well you are working也就是whether your work is effective。
第二题，认识到你的老板有时候也需要独处。
答案在D段最后一句，但是比较隐晦，需要理解：recognise that everyone is human, and there are times when a request from you may be unwelcome. Get to know your boss's Personal Assistant, who can advise you when it is a good time to talk to him or her.认识到大家都是人，有时你的要求可能并不受欢迎。
想办法去认识老板的个人助理，他可以给你建议什么时候找老板谈话合适。
找老板谈话要选择合适的时机，也就是说有的时候老板也不想被人打扰。
这也就是第二题所说的老板有的时候也需要独处。
第三题，用一种积极的精神评价老板的工作。
答案是A段的这么一句：remember that bosses like praise as much as any employee.记住老板也和员工一样喜欢赞扬。
praise也就是comment in a positive spirit。
第四题，试图用你的周全来给老板留下印象。
Thoroughness的意思是周全，看朗文词典对thorough的解释：including every possible detail。
单看中文“彻底的”不容易理解。
所以答案是ensuring that you come to meetings well prepared, that you have a good eye for detail, and so on.确保你开会时已准备充分，你有一双发现细节的好的双眼，等等。
You have a good eye for detail可以对应于including every possible detail。
第五题，如果对工作有困难不要迟疑告诉你的老板。
答案是A段的第一句：No boss likes nasty surprises. Thinking you can solve a serious problem before he or she finds out is a doomed strategy. Much better to inform your boss about the situation early on, together with your suggested solution.没有人喜欢恶心人的惊喜。
想想你自己可以解决一个重要的问题结果他却发现是一个注定失败的策略。
最好在事情刚开始的时候通知你的老板，以及你提议的解决办法。
第六题，表现给你的老板你能在一个更高的水平上工作。
答案在B段：Bosses like it if you can see 'the big picture' because they want to be able to delegate.。
如果你能看到大的“图景”老板会喜欢的，因为他们也需要委派任务。
这个句子前面说要能区别重要的事情和旁枝末节。
能够看到“大的图景”是需要眼界和决断力的，因此这里的see ‘the big picture’可以对应于题干中的working at a higher level。
第七题，同你的老板交谈，即便是并不直接与工作相关的事情。
答案是C段这么一句：if necessary, discussing personal issues from outside the workplace.如果有必要的话，讨论工作外的私事。