商务礼仪英文参考文献
商务礼仪的英语 论文

泉州师范学院毕业论文Etiquette on Business Intercourse谈商务交际中的礼仪Abstract: With the development of the society, businessmen face more and more exchanges and competition. Every enterprise must experience cooperation and competition. There is a saying that for a successful business enterprise, 18% of success demands profession technique, 82%demands valid of social interaction of communication. Establishing a good image in business activities and handling public relationship well in distracting environment have become the basic requirements of improving their competitiveness and better cooperation. Therefore, good business etiquette is an important means to establish mutual respect, trust friendly and good cooperative relations with other businessmen.In addition, business etiquette is the basic standard principle in society and it also is necessary for businessmen to understand and master it when they deal with other bussinessmen. The levels of etiquette which people present directly reflect the qualities of the modern civilizations in his time as well as the symbol of the business organization’s images.So the businessmen should pay much more attention on the etiquette of the business intercourse,includes the etiquette of business receptions, the etiquette of business invitations, the etiquette of business entertainments, the etiquette of business visitations and the etiquette of presenting gifts. However,in the business activities,different nations have different values and orientation. Also in business culture, different countries have different customs, different etiquette habits, etc. Moreover, the business etiquette is influenced by different culture and customs, it is not enough to learn the business etiquette, we should also understand and respect different cultural context, keeping firmly in mind the customers’ the taboo topic, only by which can promote business communication effectively.Key words: Business intercourse Business etiquette Culture【摘要】随着社会的发展,企业面临越来越多的交流和竞争。
【优质】商务礼仪,英文-精选word文档 (14页)

本文部分内容来自网络整理,本司不为其真实性负责,如有异议或侵权请及时联系,本司将立即删除!== 本文为word格式,下载后可方便编辑和修改! ==商务礼仪,英文篇一:商务礼仪英文Business negotiations etiquetteAbstractBusiness etiquette is a manifestation of mutual respect of conduct in business activities. Core business etiquette is an act of criteria, used to constrain all aspects of our daily business activities. The central role of business etiquette is to reflect the mutual respect between people. As business leaders identity negotiators, in business negotiations should follow the etiquette of negotiations three elements that focus on instrumentation demeanor, attention to language arts, to comply with etiquette disciplines. In the event a successful business negotiation, negotiation etiquette is not necessarily comply with the success of the negotiations decision criteria. If you violate negotiations etiquette, but it will cause a lot of unnecessary trouble, even be a threat to reach an agreementKey words:Business etiquette Business negotiationsBusiness negotiation, which means refers to negotiate in social life, the parties to meet their needs and safeguard their own interests, the two sides properly carried out to solve a problem. Business negotiations, is the negotiation of a transaction for the realization of active buyers and sellers of goods or services on a variety of trading conditionsThe role of business etiquette in business negotiations1.Regulate behavior in business dealings, people interaction, interaction, mutual cooperation. If you do not follow certain norms, the two sides on the basis of lack of collaboration. Among the many commercial specifications. Etiquette can make people understand what should be proud of what not to do, what to do and what not to do, andhelp determine the self-image, respect for others, to win the friendship.2. Etiquette is an information transfer information, this information may be expressed by respected, friendly, sincere and so emotional, so that people feel warm. In business activities. Proper etiquette can get each other's goodwill, trust. Thus helps to develop their career.3. Promote feelings in business activities, along with in-depth exchanges. Thetwo sides will probably have some emotional experience. It is expressed as the emotional state of two kinds: one empathy, another emotional rejection. Etiquette is easy to make mutual attraction, promote feelings, leading to the establishment and development ofgood relationships. Conversely, if not speak etiquette, vulgar, thenit is easy to generate feelings of exclusion, resulting in interpersonal tensions. To each other creating a bad impression.4. Establish the image of a man etiquette, it will establish a good personal image in front of everyone; members of an organization etiquette, it will establish a good image for your organization, won the public's admiration. In addition to a modern market competition beyond competitive products. Even more apparent in the image of the competition. One has a good reputation and image of the company or business, it is easy to gain the trust and support of all sectors of society, can be in an invincible position in the fierce competition. So, business people always pay attention to etiquette, both good qualities embodied individuals and organizations, but also the needto establish and consolidate a good image.Business negotiations etiquette(1)Business etiquette before preparing negotiations1. Pay attention to the choice of the negotiations. The two sides agreed to negotiate the time to go through the party alone can not decide, otherwise it is rude. To select the most favorable time for one's own negotiations. Avoid mind at a low ebb when, aftercontinuous hard work, the market is not conducive to their next negotiations.2. Pay attention to the choice of the place of negotiations. Negotiating the best place to fight in their own familiar environment. If we failed to do, or at least should be selected in the two sidesare not familiar with neutral venues. To carry out several rounds of negotiations, venue should turn swaps, to ensure fairness.3. Preparation of negotiators. First, negotiators choice. Select negotiators to meet in the business etiquette of the principle of reciprocity, that is, one's own negotiators to negotiate with each other to represent the identity and position of a peer; secondly,apparel choice negotiators. Men's best to wear a suit or tunic, skirt or suit ladies should wear formal clothing, etc., to each other in order to mature, full of sincerity impression.4. Negotiations reception preparations. Negotiators from the shuttle, to place and time to negotiate arrangements, hotel reservations, dining and entertainment, the entire process must be carefully prepared, deliberately, always reflect the negotiation opponent's respect and courtesy, to show a good image of the company, lay the foundation for the success of the negotiations.5.Ready to negotiate data. First, before the negotiations on the subject of negotiations, content, agenda fully prepared to draw up plans, objectives and the subject of negotiations. Secondly, a detailed collection and negotiations related materials, such as party strength, political and legal system and market themes, etc. Also, negotiators gather basic information, such as work experience, hobbies, social customs and other aspects of content.(2)Etiquette In business negotiation1.Negotiations seating etiquette. Business negotiations by the number of groups involved in the negotiations can be divided into bilateral negotiations and multilateral negotiations. Bilateral negotiations on multi-use rectangular table, usually host and guests sit opposite, each side. Negotiating table generally transverse to the door, guests sit door, back door and sit hosts. Sitting among the parties responsible person, in accordance with his position followed by the remaining staff sit around, based on respect for the principle of the right; multilateral sentenced to use more short rostrum, referring to the negotiations to set up a room facing the main entrance of the podium, then all other parties back to the main entrance, facing the podium were seated. Representatives of the parties came to speak in turn. In addition, subject to seating arrangements, the best place to seat and seat licensing arrangements hostesses be guided seats to avoid sitting in the wrong position.2. Negotiations meet etiquette. First of all, pay attention to the beginning of the meeting etiquette. More formal negotiations occasions, etiquette rules introduced is first introduced high status. After the introduction of low status, in principle, if theequal status, long after the first child's compliance. Was introduced to smile to indicate what should stand up and use some polite language, such as "Nice to meet you", "heard a lot" category. If equipped with business cards can be handed a timely manner. In addition, the attitude etiquette should also pay attention when they meet. Such as watching each other, eyes should stay in each other's eyes to the forehead of the Triangle area, make each other feel concerned about your attitude earnest and sincere. Gestures should be natural, especially not cross his arms over his chest, so there is a sense of frivolous arrogance.3. Negotiations language etiquette. First, articulate. Whennegotiators to negotiate tight around the target, used some of the euphemistic language, encountered difficulties in the negotiations, requiring the flexibility to take appropriate emergency means out of the woods, as the other side asked to make a difficult question to answer immediately, you can look under the table, and then said: "I'm sorry, please wait accordance with the agreement, the need at this time to return a phone call to a friend.." so you will be able tomulti-fight to one - consider the time clock; followed. Clever use of the silent language. With a smile and a nod, showing not understand when people confused agree unclear when such expressions such as: Finally, talk less and listen more. By listening, we can get a lot of valuable information to each other, understand each other intentions, find a solution to the problem.4. Negotiations under field etiquette. Business negotiations not only confined to the conference table, the more difficult negotiations,the more the need to focus on private exchanges, which can not only compensate for the lack of a table, or even have an impact on the success of the negotiations. For example, when the negotiations very difficult times, in accordance with the appropriate etiquette,arrange some recreational activities, such as receptions, balls and call, and these contacts is what you ample opportunity to showcasethe company's image. If we can win the goodwill of the other party, contribute to the success of the negotiations.(3)Business etiquette final stage of negotiations。
【最新推荐】商务着装英语礼仪参考-优秀word范文 (5页)

本文部分内容来自网络整理,本司不为其真实性负责,如有异议或侵权请及时联系,本司将立即删除!== 本文为word格式,下载后可方便编辑和修改! ==商务着装英语礼仪参考(Ma Zhiwei, the general manager of China National Imp, & Exp.Crop and his wife, Wang Lan are invited to have a business trip to Canada. Linda, the general assistant of the United Hardware Co. Canada, is in charge of the reception. Mr. and Mrs. Ma are in their room at a hotel, still in pajamas. )(中国国家进出口公司总裁,马志伟和妻子王兰应邀去加拿大出差。
加拿大联合五金公司总助理琳达负责接待事宜。
此时马志伟夫妇正在宾馆房间里休息,身上还穿着睡衣。
)Ma: It’s our second day in Canada, but we still haven’t gotover jet-lag completely. Our Canadian hosts have been thoughtful.They have given us time to adjust our new location and time zone.(马:这是我们加拿大之旅的第二天了,但我们还没有完全从时差中恢复过来。
我们的加拿大主人考虑得非常周到,让我们有时间适应新地方和时区。
)Wang: Yes, I hope we’ll have a wonderful journey here in Canada.(王:是啊,希望我们在加拿大度过一个奇妙的旅程。
)(Telephone is ringing.)(电话响了。
国际商务礼仪英文版

国际商务礼仪英文版篇一:国际商务礼仪作业(英文版)BusinessGift-givingaroundtheworld武汉大学何坚婷abstract:nowadays,giftsareplayingasanimportantroleininternationalbusine ssrelations.Butdifferentcountrieshavedifferentcustomsofgift-giving.Thepa pergivessomedetailsabouthowtomakeagoodbusinessgift-givinginmanycou ntriesaroundtheworld.Keywords:significance,differentcultures,comparativeofbusinessgift-givin gintroduction1.SignificanceofGift-givinginBusinessFirstofall,ininternationalbusinessdealings,appropriategift-givingcannotonl yfullyshowtheenterprisescultureandacademicspirits,butalsopromoteeachot her'sfriendship.andthen,gift-givingcanshowpeople'scongratulations,condolencesand thankstoothers.atthesametime,itisalsoanemotionalinvestment,reducingthe emotionaldistancebetweenpeopleandbeingconductivetopeople'scom munication.2.differentcultures'ViewonGiftsBeforewestarttotalkabouthowtomakeagoodbusinessgift-giving,let'sg iveaviewupondifferentcountiesintheworld,knowingthathowthepeopleindif ferentculturestreatthegifts.Thefirstoneisamerica!inamerica,peoplelikethepracticalandpeculiargiftsverymuch.Forexample,if youcouldgivethemsomesmallgiftswithuniquestylesorethniccharacteristics, suchasthefakedterracottawarriorsandhorses,theywillbeveryhappy.america npeopletreatthesnailsandhorseshoeasthemascot.whenyoupresentsomegifts tothem,remembernottomakethenumberofgiftssingular,andyoushouldbeatte ntiontothepackaging.inaddition,packaginggifts,donotuseblackpaper,becau setheblackinamericaneyeswasunluckycolor.also,giftsshouldpayattentionto thebusinessendoftheconversation.intheUK,peopledon'tlikethegiftsthatareveryexpensive.itwillbetakena sabribeifyougivethemsomepreciousgifts.Giftslikepremiumchocolate,atwo bottlesofwine,andflowerswouldbeagoodchoice.dorememberthatnottoprese ntgiftsprintedwithcompanyflag.also,remembernottosendthelily,becauseit meansdeath.inFrance,peopleareveryromantic,sotheyusuallyliketheartistic andintellectualgiftsverymuch,suchaspicturesque,artalbums,andsmallcrafts .ifyouareinvitedtoaFrenchpeople'shouseforadinner,remembertotakea fewpiecesoffreshflowerswithoutbundlingwithyou,butthechrysanthemums mustbeexcluded,becausechrysanthemumsareonlyusedatfuneralsinFrance.i nRussia,peopleliketotreattheguestswithbreadandsalttoshowtheirfriendshipandrespect.Theyliketoreceivegiftsthatarebrandname,suchasaLEViSjeans,r egardlessofthelevelofthevalueofgifts.Butdonotgivemoneytopeople,becaus eitwillbeconsideredascharityandinsults.inJapan,peoplethinkthatgiftsrepresentpeoples'truemind.FortheJapan ese,theceremonyofgiftgivingismoreimportantthantheobjectsexchanged.wh ileyougivethemsomeflowers,theflowersshouldnotbewhite,astheseareassoc iatedwithdeath.also,avoidgivinggiftswithevennumbersofcomponents,such asanevennumberofflowersinabouquet.Fourisanespeciallyinauspiciousnum ber,nevergivefourofanything.inSaudiarabia,peopleareveryhospital,butyouarenotexpectedtobringanygift wheninvitedintoaSaudihome.arabtradersgenerallypresenteexpensivegiftst oothers,butalsowouldliketoreceivethesamevaluableinreturn.donotpresentu seditemstothem,notsoaswineandgiftswithanimalpatternsonit.itis consideredaviolationoftheirprivacytogivethewifesofarabsgifts.3.HowtomakeaGoodGift-giving aswehavediscussedaboutthedifferentcultures'attitudestowardgift-giv ing,i'mgoingtolistthewaytomakeagoodgift-givingindifferentcountrie saroundtheworld.First,weshouldknowaboutthefourelementsofgift-giving,thusgifts,means,ti meandplace.Totellitindetail,let'shavealookonsomecountriesthatmayprovideusso meusefulinformation.inamerica,businessgiftsarediscouragedbythelaw,whichallowsonlya$25tax deductionongifts.So,itisimportantforyouto chooseagoodtimetopresentgifts,thetimewhenyouarriveorwhenyouleaveam ericaisoK.whenyouvisitahome,itisnotnecessarytotakeagift,however,itisalw aysappreciated.Youmaytakeflowers,aplant,orabottleofwine.Takecare,ifyo uwishtogiveflowers,havethemsentaheadsoasnottoburdenyourhostesswitht akingcareofthemwhenyouarrive.andpersonalgiftssuchasperfumeorclothin gareinappropriateforwomen.intheUK,giftsarenotpartofdoingbusiness.Ratherthangivinggifts,itisprefera bletoinviteyourhostsoutforamealorashow. ButwhenyouareinvitedtoaEnglishhome,youmaybringflowers,liquororcha mpagne,andchocolates.Sendabrief,handwrittenthank-younotepromptlyafte rwards,preferablybymessengerratherthanbymail.inFrance,itisnotagoodideatogiveabusinessgiftatyourfirstencounter.Forthan k-you's,sendatleastanote,thedayafteryouwereinvitedtoadinner.ofcaus e,youcansendflowersorabasketoffruitifyoulike.Toberomanticisnecessary. inRussia,giftsaremorepopularthanthecountriesdescribedbefore.So,youwill havemorechoicetopresentgiftstoyourfriendsinRussia.Giftslikebaseballcaps ,rockorcountryandwesterncassettesarewelcome,also,camera,watches,andi nexpensivejewelryisoK.Thusafteryouchooseagoodtime,youwillmakeagoo dimpressiononyourfriendswiththewonderfulgifts.inJapan,giftgivingisvery common.Businessgiftsabsolutelymustbegivenatmidyearandatyearend.Theually,Japanesedonotopengiftsdir ectlyoncereceivingthem.iftheydo,theywillberestrainedintheirappreciation. Thisdoesnotmeanthattheydonotlikewhatyouhavegiven.whenchoosinggifts, importedgoodsandelectronicproductarefine.inSaudiarabia,everySaudiwhomustbrokerorapprovea篇二:国际商务礼仪论文Howtomakefirstimpressionassignment2across-culturalStudyofHowtomakeagoodfirstimpressionname:Studentsno:major:mobilephone:Helloeveryone!i’m——.Today,ourtopicisHowtomakeagoodfirstimpression.Thefirstimpress ionisthefirstimpressiontwostrangersmeetformation,isapreliminaryevaluati onbyobservationontheothersideofthedress,speech,mannersandsoontoeach other.Thefirstimpressionofthewholeimpressionformationplayadecisiverole ,itisoft enafterintercourseaccordingto.So,whethertoleaveothersagood”firsti mpression.”oftendeterminesthesuccessorfailureofcommunicationwithothe rs.So,intoday'slecture,wewillfocusonhowtomakeagoodfirstimpressi onprofound?Person'sappearancedon’tdecide,butdependsentirelyontheirown characterexpressionwasmostincisive.Vulgaractionisalwaysboring.Forexa mpleinFrance:socialoccasionstomeetwiththeguests,generallytoshakehands forceremony.Yungwomenareoftensubjectedtocurtsy,Frenchcertainsocialcl ass”akissonthehand”isalsoquite popular,butShikissinghand,mouthshouldn otcomeintocontactwithherbythehand,norkissglovedhand,notkissinginpubli cplaces;donotkissthegirl'shand.dellcarnegiein”sixsuggestionshowtowinfriendsandinfluencepeople”abook istomakeagoodfirstimpression:?Tobeapatientlistener,toencourageotherstotalkabouthisown.?Smile.?mentionthenameofothers.?Talkwithothersinterestedinthetopic.?Feelheisveryimportanttoletotherssincereway.?Begenuinelyinterestedinotherpeople.beforetalkingtoafterthinking,clearex pression,rhythm,nottoofast,intonationshouldspeakinmeasuredtones,andthe aestheticfeelingofmusic.Lookpleasedwithoneselfmakegestures,suchasunsi ghtlyadjoinsactionshouldbeavoided.aseveryoneknows,Britainisacountry,p olite,payattentiontocultivation.meetingofelders,superiorsandnotfamiliarwi thtitle,title,andinothernamesprecededbythattitle,lady,lady,mr.ormiss.Betw eenfriendsandacquaintancescommonlyknown.Theymetforthefirsttimepeo pleshakehands,smileandsay:”hello!”arrogant,sayyesandmeanno,ortoavoidbeingseen,fulloftwistsandturns,ortoaskquestions,gossipyandmeddlesomewilldamagetheimageandtheatmospher eofcommunication.Learntolisten.americansgenerallycheerful,sociable,nottostickattrifles.Thefirstmeetingisnotnecessa rilyshakehands,sometimesjustsmile,orawaveof”(Hi,acquaintanceswillsay Hey!Up!what's?”.)choosingthepartner,willoftenbegintopayattentiont othosewholookedbeautiful,butifwewanttokeepthegoodinterpersonalrelatio nshipandcommunicationobject,wecanonlychoosethosehasimportantsignifi canceinourviewofvalue.TheBrazilianenthusiasm,bold,frank,honest.incont actwithBrazilian,youwillnotfeelcold,feelrejected,youcantalkwiththeBrazil ianrelaxed,takeone'sease,evenwillsoonbecomebosomfriends,andyou canfeeltheBrazilianwithachildlikeplayfulstrengthandloosehabits. Butoftentheshy,afraidofpeople,alotofpeoplearejustpassivecommunication. Psychologistshavefoundthatpeoplecannottaketheinitiativetocontact,therea rethreemainreasons:1.2.3.Sincefoundoutthereason,wehaveanantidoteagainstthedisease.Youcanexerc isetheirownfromthefollowingthreeaspects:1.someeasyquestionsorcommentsonyourside,easyhappening;attracttheatte ntionoftheotherparty.2.Self-introductionisakeysocial.activeright,haveastyleofone'sownselfintroduction,oftengiveagoodimpressionontheleft.Forexample,thefamouso perawriterweiminglingisnothigh,”saidaman”.Buthe avoidedtonever,butofte ninpublictoridiculethewaytointroduceyourself:”iBinapolunshorter,withLu XuncaoYu;repeatedmeasurement,noefforttoplayagun,conditionaltouchpen ,andthentookupthetext.”3.thebasicpsychologicalneeds.inordertoattracttheattentionoftheotherparty,ac tivepraiseisveryuseful.4.people.References:1.《carnegiescompleteBooksofSuccess》--carnegie(USa)篇三:商务礼仪英语BisinessEtiquette aStudyoninternationalcommercialEtiquetteanditsSignificance商务礼仪及其意义研究conTEnTS(TimESnEwRoman小三号加黑加粗) inTRodUcTion????????????????????.1 cHaPTERonEaBcccccccc?????????????.71.1abc???????????????????????.71.2abc???????????????????????.81.3abc????????????????????.???.9cHaPTERTwoaBcccccccc?????????????112.1abc???????????????????????.112.2abc???????????????????????122.3abc???????????????????????.13cHaPTERTHREE?cHaPTERFoUR?? concLUSion?????????????????????. REFEREncES?????????????????????内容摘要当今世界,各国之间交流频繁,礼仪之论不再局限在国内,而成了国际交往需要重视的问题。
商务英语论文参考文献

商务英语论文参考文献作为一门应用学科,商务英语既要让学生学习丰富的商务知识,又要学习商务方面的各种英语表达,提高商务英语综合水平。
下面是店铺带来的关于商务英语论文参考文献的内容,欢迎阅读参考!商务英语论文参考文献(一)1. 乔海清. 《翻译新论》. 北京:北京语言学院出版社. 1993.2. 邵志洪. 《翻译理论、实践与评析》. 上海:华东理工大学出版社, 2003.3. 邵志洪. 《英汉语研究与对比》. 上海:华东理工大学出版社, 1997.4. 申丹. 《文学文体学与小说翻译》. 北京:北京大学出版社. 1995.5. 申小龙. 《语言的文化阐释》. 上海:知识出版社, 1992.6. 申小龙. 《汉语句型研究》. 海口:海南人民出版社, 1989.7. 申小龙. 《汉语与中国文化》. 上海:复旦大学出版社, 2003.8. 申小龙. 《文化语言学》. 南昌:江西教育出版社, 1993.9. 申雨平(编). 《西方翻译理论精选》. 北京:外语教学与研究出版社. 2002.10. 沈少华. 《英语趣味修辞格》. 北京:语文出版社, 1999.11. 思果. 《译道探微》. 北京:中国对外翻译出版公司. 2002.12. 孙全洲. 《现代汉语学习词典》. 上海:上海外语教育出版社, 1996.13. 孙晓丽. 《广告英语与实例》. 北京:中国广播电视出版社, 1995.14. 孙致礼. 《1949-1966:我国英美文学翻译概论》. 南京:译林出版社. 1996.15. 谭载喜. 《翻译学》. 武汉:湖北教育出版社. 2000.16. 谭载喜. 《新编奈达论翻译》. 北京:中国对外翻译出版公司. 1999.17. 倜西、董乐山等(编). 《英汉翻译手册》. 北京:商务印书馆国际有限公司. 2002.商务英语论文参考文献(二)[1]brown,j. understanding research in second language learning. cambridge: cup, 1988.[2]elliot,j. action research for educational change. philadelphia: open university press,1991.[3]kemmis. s & mctaggart r. the action research planner [m]. geelong victoria deakin university press, 1982.[4]nunan, d. research methods in language learning. cambridge: cup, 1992.[5]nunan, d. acton research in language education. in edge,j. and k. richards (eds.) teachers develop teachers research. oxford:heinemann,1993.[6]rapport,r.n. the three dilemmas in action research. human relations, 23,6:499. ann burens collaborative action research for english language teachers.[7]van lier. the classroom and the language learner. london:longman,1988.[8]wallace. m.j. action research for language teachers [m].london: cambridge university press, 2000.[9]林添湖. 国际商务英语研究在中国[m]. 厦门:厦门大学出版社,1999:3.[10]宠继贤. 外语教学中的行动研究[j]. 浙江大学学报,1998,(2):107-108.[11]王立非. 商务英语专业、学科、科研在我国的进展[r]. 全国商务英语专业院校教学联席会议,广州:广东外语外贸大学,2012.[12]叶兴国等. 中国商务英语研究:现状与趋势[j].中国外语,1999,(2):57-62.[13]张武保,严新生. 学科创新与商务英语的复合型特点研究[j].广东外语外贸大学学报,2008,(2):101-104.商务英语论文参考文献(三)1. 陈保亚20 世纪中国语言学方法论济南:山东教育出版社,19992. 丁言仁英语语言学纲要上海:上海外语出版社,20013. 费尔迪南德索绪尔普通语言学教程长沙:湖南教育出版社,20014. 冯翠华英语修辞大全北京:商务印书馆,19965. 桂诗春,宁春言主编语言学方法论北京:外语教学与研究出版社,19986. 桂诗春应用语言学长沙:湖南教育出版社,19987. 何兆熊新编语用学概要上海:上海外语教育出版社,20008. 何自然语用学与英语学习上海:上海外语教育出版社,19979. 侯维瑞英语语体上海:上海外语教育出版社,198810. 胡壮麟语言学教程(修订版)北京:北京大学出版社,200111. 黄国文语篇与语言的功能北京:外语教学与研究出版社,200212. 黄国文语篇分析概要长沙:湖南教育出版社,1988猜你喜欢:。
商务礼仪英语Bisiness Etiquette

A Study on International Commercial Etiquette and Its Significance商务礼仪及其意义研究CONTENTS(TIMES NEW ROMAN 小三号加黑加粗)INT RODUCTION (1)CHAPTER ONE ABCCCCCCCC (7)1.1 Abc (7)1.2 Abc (8)1.3 Abc (9)CHAPTER TWO ABCCCCCCCC (11)2.1Abc (11)2.2Abc (12)2.3Abc (13)CHAPTER THREE…CHAPTER FOUR……CONCLUSION……………………………………………………….REFERENCES………………………………………………………内容摘要当今世界,各国之间交流频繁,礼仪之论不再局限在国内,而成了国际交往需要重视的问题。
同时,不可否认的是因为各国价值观念,文化,历史背景的不同,在礼仪实践中也存在差异。
没有一个统一的标准,这些差异,只有一些约定俗成的东西,大家都基本认同,在交往中共同遵守。
所以从事国际交流,国际商务的人,不论是政治,经济,文化,军事哪个领域,对这些礼仪都要熟悉。
国际商务和涉外工作也已经不再是少数人的专利,而是成为越来越多人的职业选择。
在这个“以人为本”的时代,如何在跨文化的交流中,尽可能地尊重他人,又充分维护自己的尊严,是一项非常重要而具有挑战意义的事情,而国际商务礼仪就是市场竞争和国际商务大环境中人们必备的一门知识。
本文对商务礼仪进行了明确的界定,对商务礼仪的内容与归属、特征与原则、功能与操作进行了系统的阐述,较为详细地论述了商务介绍与问候,迎送礼仪,宴请规则,谈判礼仪以及柬书礼仪,同时阐明了国际商务礼仪对于商务人员的重要意义。
AbstractNowadays different nations communicate frequently. Etiquette is becoming an imp ortant issue, which is not confined only in the domestic affairs. At the same t ime, the values vary from nations to nations, so does the practice of etiquette. There is not an acknowledged standard and it is only a set of established rule s which are obeyed by all the people. Therefore, a business man should be familiar with all the protocols in all fields, such as politics, economics, and cult ure and military.International business is no longer the privilege of the minority of people. Mo re and more people prefer to go into business. In the era of human-oriented soc iety, how to respect others and maintain one’s dignity becomes a challenge. In ternational business etiquette is the basic knowledge which should be applied i n the competition in the international business environment. .This thesis gives a clear definition of commercial etiquette and systematically explains its contents, categorizations, features, principles, functions and pr actices. It illustrates the business introduction, greetings, welcoming guest s, entertaining visitors, international business negotiation, practical busines s English writing in detail. It also shows the significance of the commercial e tiquette.INTRODUCTIONBusiness communication and business etiquetteIn an era of globalization, understanding the basics of etiquette and protocol that is, the type of behavior that others expect of you in both informal and fo rmal settings—is an important skill. It can instill an individual with confide nce to handle almost any situation in any culture and allow a businessperson t concentrate on the deal at hand rather than worrying about such distractions as which fork to use or which hand to use for passing food. Without an understand ing of the basics of etiquette and protocol, you risk coming off as a boorish N eanderthal. You may even put your company’s image at risk or risk potential fa ilure in the formation of key business relationships that are vital to global success. Finally, a well-honed sense and appreciation of local customs etiquette and protocol can make you stand out in a competitive global market.In order to comprehend the International Commercial Etiquette, we should find o ut the full contents of its activities.Just as its name implies, the International Commerce indicates that there is on ly one purpose of commercial activities, that is, to realize, increase and conv ert the value. One sales its goods to the other to realize the market value of this production, at the same time, the value is increased in this process, ther efore, the seller gains some profits, which will be conversed into the value fo rm needed in the next commercial campaign, no matter it is cash, products or se rvice, thus, makes preparation of the following commercial activity. International Commercial is based on the approbation and reception of each othe r’s trade motivations between the bargainers. Especially nowadays, this kind o f activity is an action in which both sides are voluntary and almost without an y force to press on. Besides, this kind of commercial activity goes along under the condition of free trade all over the world. Therefore, in the atmosphere o f international commerce, the traders have the same quality, intent and environ ment, as well as threeCHAPTER ONEABCCONCLUSIONIncreased globalization has been one of the most important developments in thepast decade. The Internet has been instrumental in accelerating the growth of b usiness across borders. The ability to effectively conduct business with tradin g partners around the world is essential in the twenty-first century. Savvy com panies view the development of international business etiquette and communicati on skills as a strategy to distinguish their company from competing firms. One business educator has cautioned, "Being closely attuned to the orientations of diverse trading partners is an increasingly important advantage in the highly c ompetitive global marketplace, where only the very best thrive." Colleges and u niversities have responded to this need by integrating international perspectiv es into the curricula. Business schools in particular have worked to internatio nalize the curriculum, partially through the expansion of international busines s communication courses. Even student clubs have recognized the need for enhanc ed understanding of other cultures, sponsoring popular business etiquette dinne rs and workshops on global business protocol.Proper etiquette in today’s business world goes well beyond basic ta ble manner s( they are, after all, a given in most cultures) and common courtesies (allowi ng an esteemed colleague or superior to precede you through a doorway, for exam ple). Think of all the elements that go into making a first impression. The lis t is lengthy. There is your manner of dress, your professional appearance, the color of your dress or tie, your body language, handshake, posture, amount of e ye contact on introduction, where you put your hands, how you accept a business card and how you present yours as well as the actual content of the card-and y ou haven’t even sat down to begin talks.Regardless of the culture, proper etiquette means maintaining your own values w hile respecting those of others. It does not mean slavishly following the rituals and practices of others to please your host. If you make an effort at the la nguage, at understanding the basics of common courtesy, and avoid any offensive acts, don’t be overly concerned about the subtleties- at least the first time around. To be honest, not that much is really expected of the first time visito r to another culture, thought a deeper understanding will be expected each time you visit. The value in understanding etiquette and protocol id in the confide nce it gives you and the impression it makes on colleagues.Although what is covered is handled well, there are some areas that could have received greater attention. For example, there is little discussion of the diff erences among the various countries and cultures in each continent. And I’d ha ve liked more on business etiquette and the use of humor, entertainment and let ters.We previously discussed the importance of business etiquette in daily business activities in terms of "business introduce", dining, business invitations. Ther e are some other important business etiquettes, such as the proper attitude tow ards foreign cultures, music and arts, the respect for their dining habits, hol idays and religions. We will not discuss them in details because of the limited scope of this paper. Shortly put, understanding more about foreign business et iquettes put us in a good position to deal with all kinds of business occasions and hence facilitate the development of global trade.References:[1] Grace Fox. Everyday Etiquette, A Guide to Modern Manners[M].[2] Mary Jane McCaffree, Pauline Innis. The Complete Handbook [8] R.G. Feltha m. Diplomatic Handbook[M] .[M]. Time-Life Custom Publishing.[3] Williams-Sonoma, Inc. and Wedon Owen Inc. The Bar GuideBerkley Publishing Group with Doubleday Direct, Inc, 1998.of Diplomatc i[M],. Official and Social Usage.[4] 杜培. 现代礼仪学[M]. 中国工人出版社, 1997.[5] 韩欲和, 张彦. 涉外礼仪[M]. 译林出版社, 1996.[6] 金正昆. 涉外礼仪教程[M]. 中国人民大学出版社, 1998.[7] 李斌. 国际礼仪与交际礼节[M]. 世界知识出版社, 1985.[8] 李天民. 现代国际礼仪知识[M]. 世界知识出版社, 1999.[9] 宋长美. 对外交往中的礼仪礼节[M]. 黑龙江人民出版社,1996.(中文参考文献按拼音顺序排,英文按字母顺序排。
商务英语-商务礼仪TheBusi...

商务英语-商务礼仪TheBusi...第一篇:商务英语-商务礼仪 The Business Etiquettes in Business Activities。
外文学院姓名:专业:论文题目:指导教师:2009级学年论文。
学号:。
英语(商务方向)班级: 200906 The Business Etiquettes in Business Activities。
职称:。
2012 年月徐州The Business Etiquettes in Business ActivitiesAbstract: This paper deals with etiquettes in business activities.It contains of six parts, general idea, greeting etiquette, gift etiquette, table etiquette, conference etiquette and dress etiquette.Part one is about the importance of business etiquettes.Part two describes how we greet each other.In part three, I talk about sending gifts in different occasions and table manners in part four.Conference etiquette is divided into several procedures to make it clear for readers how to get prepared before a meeting, which is in part five.The dress etiquette is put in part six, and it is talked respectively in men and women.I hope this paper can help with students or other people in business world.摘要:随着全球化的进程和改革开放的深入,中国人越来越多地走到了国际舞台上,商务活动在所难免,而商务礼仪是商务活动进展顺利与否的一个重要因素。
国际商务礼仪英文教程

国际商务礼仪英文教程【篇一:国际商务礼仪作业(英文版)】business gift-giving around the world武汉大学何坚婷abstract: nowadays, gifts are playing as an important role in international business relations. but different countries have different customs of gift-giving. the paper gives some details about how to make a good business gift-giving in many countries around the world.key words: significance, different cultures, comparative of business gift-givingintroduction1.significance of gift-giving in businessfirst of all, in international business dealings, appropriate gift-giving can not only fully show the enterprises culture and academic spirits, but also promote each others friendship.and then, gift-giving can show peoples congratulations, condolences and thanks to others. at the same time, it is also an emotional investment, reducing the emotional distance between people and being conductive to peoples communication.2.different cultures view on giftsbefore we start to talk about how to make a good businessgift-giving, lets give a view upon different counties in the world, knowing that how the people in different cultures treat the gifts. the first one is america!in america, people like the practical and peculiar gifts very much. for example, if you could give them some small gifts with unique styles or ethnic characteristics, such as the faked terracotta warriors and horses, they will be very happy. american people treat the snails and horseshoe as the mascot. when you present some gifts to them, remember not to make the number of gifts singular, and you should be attention tothe packaging.in addition, packaging gifts, do not use black paper, because the black in american eyes was unlucky color. also, gifts should pay attention to the business end of the conversation.in the uk, people dont like the gifts that are very expensive. it will be taken as a bribe if you give them some precious gifts. gifts like premium chocolate, a two bottles of wine , and flowers would be a good choice. do remember that not to present gifts printed with company flag. also, remember not to send the lily, because it means death.in france, people are very romantic, so they usually like the artisticand intellectual gifts very much, such as picturesque, art albums, and small crafts. if you are invited to a french peoples house for a dinner, remember to take a few pieces of fresh flowers without bundling with you, but the chrysanthemums must be excluded, because chrysanthemums are only used at funerals in france. in russia, people like to treat the guests with bread and salt to show their friendship and respect. they like to receive gifts that are brand name, such as a levis jeans, regardless of the level of the value of gifts. but do not give money to people, because it will be considered as charity and insults.in japan, people think that gifts represent peoples true mind. for the japanese, the ceremony of gift giving is more important than the objects exchanged. while you give them some flowers, the flowers should not be white, as these are associated with death. also, avoid giving gifts with even numbers of components, such as an even number of flowers in a bouquet. four is an especially inauspicious number, never give four of anything.in saudi arabia, people are very hospital, but you are not expected to bring any gift when invited into a saudi home. arab traders generally presente expensive gifts to others, but also would like to receive the same valuable in return. do not present used items to them, not so as wine and gifts with animal patterns on it. it isconsidered a violation of their privacy to give the wifes of arabs gifts.3.how to make a good gift-givingas we have discussed about the different cultures attitudes toward gift-giving, im going to list the way to make a good gift-giving in different countries around the world.first, we should know about the four elements of gift-giving, thus gifts, means, time and place.to tell it in detail, lets have a look on some countries that may provide us some useful information.in america, business gifts are discouraged by the law, which allows only a $25 tax deduction on gifts. so, it is important for you to choose a good time to present gifts, the time when you arrive or when you leave america is ok. when you visit a home, it is not necessary to take a gift, however ,it is always appreciated. you may take flowers, a plant, or a bottle of wine. take care, if you wish to give flowers, have them sent ahead so as not to burden your hostess with taking care of them when you arrive. and personal gifts such as perfume or clothing are inappropriate for women.in the uk, gifts are not part of doing business. rather than giving gifts, it is preferable to invite your hosts out for a meal or a show.but when you are invited to a english home, you may bring flowers, liquor or champagne, and chocolates. send a brief, handwritten thank-you note promptly afterwards, preferably by messenger rather than by mail.in france, it is not a good idea to give a business gift at your first encounter. for thank-yous, send at least a note, the day after you were invited to a dinner. of cause, you can send flowers or a basket of fruit if you like. to be romantic is necessary.in russia, gifts are more popular than the countries described before. so, you will have more choice to present gifts to your friends in russia. gifts like baseball caps, rock or country and western cassettes are welcome, also, camera, watches, and inexpensive jewelry is ok. thus after you choose a good time, you will make a good impression on your friends with the wonderful gifts. in japan, gift giving is very common. business gifts absolutely must be given at midyear and at year end. they are often given at first business meetings. usually, japanese do not open gifts directly once receiving them. if they do, they will be restrained in their appreciation. this does not mean that they do not like what you have given. when choosing gifts, imported goods and electronic product are fine.in saudi arabia, every saudi who must broker or approve a【篇二:商务礼仪英语bisiness etiquette】a study on international commercial etiquette and its significance商务礼仪及其意义研究contents(times new roman 小三号加黑加粗)introduction????????????????????.1chapter one abcccccccc?????????????. 71.1 abc???????????????????????. 71.2 abc ???????????????????????.81.3 abc????????????????????.???.9chapter two abcccccccc?????????????112.1abc???????????????????????. 112.2abc ???????????????????????122.3abc???????????????????????.13chapter three?chapter four??conclusion?????????????????????. references?????????????????????内容摘要当今世界,各国之间交流频繁,礼仪之论不再局限在国内,而成了国际交往需要重视的问题。
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竭诚为您提供优质文档/双击可除商务礼仪英文参考文献篇一:国际商务礼仪论文论文题目浅谈商务拜访礼仪【摘要】我国改革开放不断深化,伴随着经济市场的竞争不断加强,各公司各企业的对外联系越来越频繁,商务拜访变成了商务活动中,最必不可少也最平常的一种往来方式。
商界人士通过相互联系往来,促进了解,建立情谊。
但是传统生硬的往来方式并不能在这个日新月异的环境中获得立足之地,商务活动中的商务拜访,也不仅仅是单纯的“你来我往”。
而很大程度上,需要企业企业之间,个人与个人之间建立起友善融洽的合作伙伴关系。
虽然在交往活动中要维护各自利益,但是也要有“人情味”,这样才能获得竞争中的一席之位。
商务拜访是商务应酬礼仪的一个重要组成部分,是企业公司商务活动的重要环节。
恰当周到的商务接待礼仪,适时有度的商务拜访可以更协调地沟通与客户的关系。
【关键词】商务拜访,社交礼仪,接待应酬目录综述----------------------------------------------------------------2一.拜访前的准备-----------------------------------------------------2?(一)外部准备------------------------------------------------------2?(二)内部准备------------------------------------------------------3二.拜访时的礼节-----------------------------------------------------3(三).商务拜访中的举止礼仪常识-----------------------------------6?四.结论-------------------------------------------------------------7参考文献-------------------------------------------------------------8综述拜访是指亲自或派人到朋友家或与业务有关系的单位去拜见访问某人的活动。
拜访有事务性拜访、礼节性拜访和私人拜访三种,而事务性拜访又有商务洽谈性拜访和专题交涉性拜访之分。
但不管哪种拜访,都应遵循一定的礼仪规范。
随着当代社会的不断发展,,人际之间、社会组织之间、个人与企业之间互往也越来越多,社会活动也越来越频繁,交往形式也趋于多样化。
我国改革开放不断深化,伴随着经济市场的竞争不断加强,各公司各企业的对外联系越来越频繁,商务拜访变成了商务活动中,最必不可少也最平常的一种往来方式。
商界人士通过相互联系往来,促进了解,建立情谊。
但是传统生硬的往来方式并不能在这个日新月异的环境中获得立足之地,商务活动中的商务拜访,也不仅仅是单纯的“你来我往”。
而很大程度上,需要企业企业之间,个人与个人之间建立起友善融洽的合作伙伴关系。
虽然在交往活动中要维护各自利益,但是也要有“人情味”,这样才能获得竞争中的一席之位。
商务拜访是一种双向的活动,在活动中无论主方还是客方,都应该遵守相应的礼仪,按规行事。
一.拜访前的准备与商业客户或商业伙伴第一次面对面的沟通,有效的拜访顾客,是商业合作迈向成功的第一步。
只有在充分的准备下商业拜访才能取得成功。
“只要努力工作,就能赢得合作”的观念已经过时了!取而代之的是“周详计划,省时省力”,要想取得进步首先要以挑剔的眼光看待自己的努力,考虑到礼数周全,然后决定做什么。
上门拜访尤其是第一次上门拜访,难免相互存在一点儿戒心,不容易放松心情。
因此商务人员人员要特别重视我们留给别人的第一印象,成功的拜访形象可以在成功之路上助你一臂之力。
(一)外部准备1.仪表准备“人不可貌相”是用来告诫人的话,而“第一印象的好坏90%取决于仪表”,上门拜访要成功,就要选择与个性相适应的服装,以体现专业形象。
通过良好的个人形象向对方展示品牌形象和企业形象。
最好成绩是穿公司统一服装,让对方觉得公司很正规,企业文化良好。
男士上身穿公司统一上装,戴公司统一领带,下身穿深色西裤,黑色平底皮鞋,避免留长发,染色等发型问题,不用佩戴任何饰品。
女士上身穿公司统一上装,戴公司统一领带,下身穿深色西裤或裙子,黑色皮鞋,避免散发、染发等发型,不佩戴任何饰品。
2.礼物的准备无论是初次拜访还是再次拜访,礼物都不能少。
礼物可以起到联络双方感情,缓和气氛的作业。
所以礼物在选择上还要下一番功夫,不必太过贵重,但一定要送到对方心坎里。
3.资料准备“知己知彼百战不殆!”要努力收集到顾客资料,要尽可能了解顾客的情况,并把所得到的信息加以整理,装入脑中,当作资料。
你可以向别人请教,也可以参考有关资料。
作为商务人员,要获得对方的基本情况,了解得越多,就越容易确定一种最佳的方式来与对方谈话。
还要努力掌握活动资料、公司资料、同行业资料。
4.工具准备“工欲善其事,必先利其器”一位优秀的商务人员除了具备契而不舍精神外,一套完整的商务工具是绝对不可缺少的战斗武器。
台湾企业界流传的一句话是“推销工具犹如侠士之剑”,凡是能促进商务往来的资料,商务人员都要带上。
调查表明,商务人员在拜访时,利用商务工具,可以降低50%的劳动成本,提高10%的成功率,提高100%的销售质量!商务工具包括产品说明书、企业宣传资料、名片、计算器、笔记本、钢笔、价格表、宣传品等。
5.预约不可少拜访之前必须要提前预约,这是基本的礼仪。
一般情况下应提前三天给拜访者打电话,简明的说明拜访的原因和目的,确定拜访的时间,经双方同意以后才能前往拜访。
6.时间准备如提前与对方预约好时间应准时到达,到的过早会给对方增加一定的压力,到的过晚会给对方传达“我不尊重你”的信息,同时也会让顾客产生不信任感,最好是提前5-7分钟到达,做好进门前准备。
(二)内部准备1.信心准备事实证明,商务人员的心理素质是决定成功与否的重要原因,突出自己最优越个性,让自己人见人爱,还要保持积极乐观的心态。
2.知识准备上门拜访是销售活动前的热身活动,这个阶段最重要的是要制造机会,制造机会的方法就是提出对方关心的话题。
3.微笑准备管理方面讲究人性化管理,如果你希望别人怎样对待你,你首先就要怎样对待别人。
许多人总是羡慕那些成功者,认为他们总是太幸运,而自己总是不幸。
事实证明好运气是有的,但好运气问题偏爱诚实,且富有激情的人。
二.拜访时的礼节(一)敲门进门之前就先按门铃或敲门,最有绅士派头的做法是敲三下,隔一小会,再敲几下。
然后站立门口等候。
如果别人家的门虚掩着,也应当先敲门,得到主人的允许才能进入。
进入别人的办公室也应该先敲门,表示一种询问“我可以进来吗”,或者表示一种通知“我要进来了”。
(二)态度进门之前一定要让显示自己态度诚实大方。
同时避免傲慢、慌乱、卑屈、冷漠、随便等不良态度。
(三)注意严谨的生活作风能代表公司与个人的整体水准,千万不要让换鞋、雨伞,坐姿,个人不良习惯等小细节影响大事情。
(四)赞美观察1.赞美:人人都喜欢听好话被奉承,这叫“标签效应”2.话术:房间布置干净、人的气色、气质、穿着。
3.层次:分为直接赞美、间接赞美、深层赞美三个层次4.观察六要素门前的清扫程度进门处鞋子排放情况家具摆放有装修状况家庭成员及气氛明朗程度宠物、花、鸟、书画等爱好状况屋中杂物摆放状况三.商务拜访中的举止礼仪常识篇二:商务礼仪论文重庆科技学院商务礼仪课论文题目_____浅谈职场女性着装礼仪_____________姓名___张丹丹___学号_20XX440398__院(系)_石油学院_专业班级_油储12-01教师_唐斌___分数____20XX年11月26日浅谈职场女性的着装礼仪张丹丹(重庆科技学院石油与天燃气工程学院,油储12-01,20XX440398)摘要:本文通过对商务女性的服装、配饰、妆容及其各方面细节进行了简要的分析说明提出了对商务女性着装的相关建议。
希望能加深对商务礼仪中女性着装礼仪的理解。
得体的职业装扮,不仅可以显得更加美丽,还可以体现出一个现代文明人良好的修养和独到的品位。
衣着是商界人士的“形象工程”。
因此,着装仪表可谓是第二张个人名片,恰当的着装对于踏入职场的女性来说是商务礼仪的必修入门课。
关键字:服装搭配妆容引言:21世纪是女上班族的世纪,民主化、自由化、信息化、国际化和脑力化的社会环境与职业场所,对女上班族非常有利。
作为职场女性,拥有充实的内涵修养固然重要,但也不能忽视外在的打理。
职场着装是一门学问,而女性的着装,更是这门学问中重要的一支。
相对于偏于单调稳重的男士着装,女士们的着装则亮丽丰富得多。
一、服装(一)套装的选择职场女性的衣着,以洋装或套装为主,如不是很有把握,尽量避免裤装。
除非你很有经验,或是身为老板,穿着裤装可以突显你的自信和权威,不然的话,裤装会让女上班族显得太阳刚而有失女性特有的柔和美。
美国的女警,便大部分着裤装。
洋装和套装适合上班穿着的,应该有袖子和领子比较正式。
如果是有袖无领的,搭配领巾也可以。
没有袖子的洋装,至少应加上有袖子的外套,才不至于失礼。
(二)套装的搭配考虑套装搭配时,除了主体衣服外,衬衫、衬裙、鞋袜的搭配也要多加考究。
这些搭配是商务女性着装中不可缺少的部分,搭配是否恰当会极大地影响整体的着装效果的好坏。
衬衫要求面料轻薄柔软,色彩以单一素色为宜;衬裙面料以。