新职业英语1unit1
新职业英语——职业综合英语1Unit 1课件1
TV（3）
SAMSUNG： 三星（韩国）
LG： （韩国）
Philips： 飞利浦（荷兰）
Computer
Lenovo：联想（中国） Apple： 苹果（美国） IBM： （美国） Dell： 戴尔（美国） Sony： 索尼（日本
Sportswear
Li-Ning： 李宁牌（中国） Adidas：阿迪达斯（德国） Nike： 耐克（美国） Reebok：锐步（美国 Kappa： 卡帕，背靠背（意大利） ANTA： 安踏（中国）
5） TOEFL：Test of English as a Foreign Language 托福，非英语国家英语能力考试
附：常见的其他一些缩写词语（3）
3、体育比赛：
1）NBA： National Basketball Association 美国职业篮球联赛
2）CBA： Chinese Basketball Association 中国男子篮球职业联赛
对于下列每种类型的产品，至少列举出2个 生产公Байду номын сангаас：
TV（1）
TCL（中国） Konka：康佳（中国） Skyworth：创维（中国） ChangHong：长虹（中国） Haier：海尔（中国） Hisense：海信（中国） Xoceco：厦华（中国）
TV（2）
Panasonic：松下（日本） TOSHIBA：东芝（日本） HITACHI：日立（日本） Sanyo：三洋（日本） Sharp：夏普（日本）
4）DOS：Disk Operating System 磁盘操作系统
5）AutoCAD： Autodesk Computer Aided Design 计算机辅助设计软件
附：常见的其他一些缩写词语（5）
新职业英语1课件unit1
grammar
不带to的不定式 make sb do sth notice, observe, see, watch, hear, feel(感官） let, make, have（使动）
会议室
员工办公室
多功能会议室
走廊；门厅
接待室
Business Know-how
Business Know-how Dressing for the Workplace
No matter what you wear, your clothes should be neat（整洁 ） and clean; Quality（品质） counts. Instead of buying several trendy outfits（时髦服装）, invest in one good quality jacket or suit, and upgrade（升级） your blouse, shirt or tie; Grooming (打扮，穿戴) is very important. Don’t forget to shave（刮胡子） or bathe（洗澡）; Keep your shoes in good condition; Makeup（化妆） should be subtle（精致）; Nails（指甲） should be clean and neat and of reasonable length（合理的长度）; Dress for the job you want. If you want to be a manager, dress like them. When in doubt, dress up（穿上盛装）.
新职业英语第二版职业综合英语1教案unit1(1)
Eg. Household applia nceTCL, Sony, Panasonic, Philips…
Computers: Le novo, Apple, IBM, Sony…
Sportswear: Li-N ing, Adidas, Nike, Reebok…
which the compa nies are headquartered.
Car Companies: BMW (U.S.); Toyota (Japan); Ford (U.S.)
Supermarket: Walmart (U.S.); Metro(Germa ny); Carrafour(Fra nee)
Mobile Phone: Nokia (Finlan d); Sams ung (Korea); Lenovo (Chi na) Backgro und in formatio n: What is a logo?
Task 2.List at least two compa nies for each type of the followi ng products.
Ss have a gen eral un dersta nding of Readi ng A
1. Backgro und in formati on about Google Compa ny
教学重点
2.Words and expressi ons releva nt toGoogle”
3.Global readi ng of passage A
(Ask Ss to prese nt their ideas. Kno wledge in side or outside the text is welcome.)
新职业英语-第一册-unit1PPT课件
职业综合
英语 1 Unit 1 Organization
Company introduction
Bavarian Motor Works (BMW) is an independent German automobile manufacturer founded in 1916. BMW is a worldwide manufacturer of high-performance and luxury automobiles and motorcycles.
Toyota Motor Corporation, founded in 1937, is a multinational corporation headquartered in Japan, and is currently one of the world’s largest automakers.
职业综合
英语 1 Unit 1 Organization
Company introduction
Samsung Group is the largest company of the Republic of Korea. It is composed of Samsung Electronics, Samsung Heavy Industries and Samsung Engineering & Construction.
Metro AG, established in 1964, is a diversified retail and wholesale group based in Germany. It is the largest in its home market, and one of the most globalized retail and wholesale corporations.
新职业英语Unit 1 PPT
Unit 1 Liaison
Reading A
Lenovo—New World, New thinking
Para.3 In the year 2003, Legend announced its new “Lenovo” logo to prepare for its expansion into the overseas market. Two years later, Lenovo completed the buying of IBM’s Personal Computing Division. It now employees over 25,000 people worldwide with its Executive Headquarters located in Raleigh, North Carolina. It has research and development centers in China, Japan and the United States. Besides the main PC manufacturing and assembly facilities in China, it has additional manufacturing and distribution facilities in the United States, Mexico, Brazil and many other countries.
E. digital entertainment products
F. peripherals
B
D
C
E
A
F
Unit 1 Liaison
Task 2 Tormarch is an IT company. It has several
新职业英语1 Unit 1 Organization
TCL, Sony, Panasonic, Philips…
Lenovo, Apple, IBM, Sony…
Li-Ning, Adidas, Nike, Reebok…
< Back Next > Home
Unit 1 Organization
ReadTAe-1xitng A
Anyone who has ever used the Internet has seen Google, and many people would just “google it” when they try to find information about something on the Internet. As the world’s most popular Internet search engine, Google is one of the greatest examples of online success.
< Back Next > Home
Unit 1 Organization
ReaTAde-5xitng A
In addition to its growth and popularity, Google has also been named the number one company to work for in the United States. It tends to stay away from typical office designs and tries to make the office a place where employees are comfortable and free to excel at their work.
新职业英语Unit 1 PPT
Unit 1 Liaison
Reading A
bear in mind
n. remember; keep in one’s mind
Please bear in mind what I have told you in class. Bear this in mind, never turn to me for pocket money.
新职业英语 IT 英 语
Unit 1
Liaison
ENGLISH FOR CAREERS
Unit 1 Liaison
1
Warming-up
2
Reading A
3
Listening
4
Speaking
5
Reading B
6
Writing
7
Project
8 Vocabulary and Structure 9
2. What do you think leads to the global success of Lenovo?
Unit 1 Liaison
Reading A
Lenovo—New World, New thinking
Para.1 In 1984, with a vision that computers will surely change people’s way of work and life, Lenovo’s founder Liu Chuanzhi, together with 10 like-minded colleagues, opened the New Technology Developer Inc. It later changed into the widely known name of Legend Group.
新职业英语1Unit1-6ReadingA课文加翻译
Google An yonewho h as ev er us ed th e Int ernet hasseenGoogl e, an d man y peo ple w ouldjust“goog le it”wh en th ey tr y tofindinfor matio n abo ut so methi ng on theInter net.As t he wo rld’s most popu lar I ntern et se archengin e, Go ogleis on e ofthe g reate stex ample s ofonlin e suc cessIt a ll be gan i n Jan uary1996as aresea rch p rojec t atStanf ord U niver sityby Ph.D. s tuden t Lar ry Pa ge. Tryin g tofinda bet ter w ay fo r web user s tosearc h for rele vantpages, Pag e hadan i dea t hat t his c ouldbe ac hieve d byexami ningthe r elati onshi ps be tween webpages.He thou ght t hat w eb pa ges w hichhad t he mo st li nks t o the m fro m oth er we b pag es mu st be themostpopul ar. T he te chniq ue ap peare d tobe su ccess ful.Pageand h is pa rtner Serg ey Br in se t uptheir comp any o n Sep tembe r 7,1998and r egist eredthe g ooglthe f ollow ing w eek.Thesearc h eng ine q uickl y gre w inpopul arity andin 2000 Go oglebeganto s ell a dvert ising on t heirwebsi te. After a fe w yea rs of grow th fu eledby ea ger i nvest ors,Googl e wen t pub lic.ManyGoogl e emp loyee s bec ame i nstan t mil liona ires.Goog le ha s rec ently acqu iredYouTu be.co m whi ch is theInter net’s larg est v ideos harin g web siteand c ontin ues t o add newfeatu res every dayinclu dingtoolbars, emai l, an d adv ertis ing.Of co urse, with grow th an d suc cessthere also come s com petit ion.Micr osoft hasrecen tly t riedto ac quire Yaho o inorder to c ompet e wit h Goo gle i n theInte rnetsearc h eng ine a rea.G oogle hasrecen tly a cquir ed Yo uTube.com whic h isthe I ntern et’slarge st vi deosh aring webs ite a nd co ntinu es to addnew f eatur es ev ery d ay in cludi ng to ol ba rs, e mail, andadver tisin g. Of cour se, withgrowt h and succ ess t herealsocomes comp etiti on. M icros oft h as re centl y tri ed to acqu ire Y ahooin or der t o com petewithGoogl e inthe I ntern et se archengin e are a.To day,Googl e own s You Tube, Blog ger a nd ot her h ot we bsite s and hasbecom e thelead er in term s ofad-ba sed r evenu e onthe w eb. The b rainchild of t wo st udent s has beco me abilli on-do llarcompa ny an d one of t he be st-kn own t radem arksin th e wor ld. Googl e’s h istor y ser ves a s a p erfec t mod el an d ins pirat ion f or In terne t ent repre neurstoda yUni t 1 R eadin g A 谷歌上过互联网的人都见过谷歌，许多人要在互联网上查找某方面的信息时，他们都会去“谷歌”一下。