世纪商务英语综合教程
《世纪商务英语》课件——第一章
2. Do you have a career plan? Should college students start their own careers while still in college? State your own opinions about this question.
Warm-up
Listening and Speaking
目录页
Listening and Speaking
Scrik 目录页
I was 33 and divorced, had three kids under age 7, and was barely keeping up payments on my small two-bedroom home by working extra weekend hours as a waitress. There were times when I would lie in bed and think; I didn’t know how I was going to pay that bill.
Warm-up
Unit1
Starting a Career
Warm-up Listening and Speaking In-depth Reading Further Reading Practical Writing Real-Life Practice
世纪商务英语综合教程第三版 Unit 3 Contract
Unit Three
Contract
Negotiation
Lead-in Text A Text B Real Life Practice Practical Writing
A contract is a legal, binding and enforceable agreement made between two or more parties. It can also be defined as an exchange of promises which the law will enforce. To be legally binding as a contract, a promise must be exchanged for adequate consideration. On the other hand, to make the contract available, it is essential that the parties to a contract have legal power and freedom of contract. They must intend it to be binding. They must agree on the purpose of the contract and the purpose must be lawful. There must be valuable terms and the terms of the agreement must be clear enough to be understood.
Lead-in
世纪商务英语综合教程专业篇II Unit3
Unit 3
Company Development
CONTENTS
Lead-in Text A
Text B
Translation Skills Knowledge Links
Real Life Practice
Practical Writing Time for Fun
Unit 3
Company Development
Unit 3
Company Development
Text A
He wondered whether he could bring the Western approach to branding to China, and offer professional-looking signs to Chinese businesses. He investigated further, and discovered
Unit 3
Company Development
Text A
Starting out Wang Zhongjun began his career in art and graphic design, and he spent several years
living and working in the US.
Unit 3
Company Development
Lead-in
2. Spot Dictation Listen to the passage and fill in the blanks with the missing information.
largest chain of hamburger fast food The McDonald’s Corporation is the world’s ___________ restaurants, serving around 68 million customers daily in 119 countries. Headquartered in barbecue restaurant operated by the United States, the company began in 1940 as a _________________
世纪商务英语综合教程第三版Unit Two Negotiation
Unit Two
Negotiation
Negotiation
Lead-in Text A Text B Real Life Practice Practical Writing
Negotiation is the process where interested parties resolve disputes, agree upon courses of action, bargain for individual or collective advantages, and/or attempt to craft outcomes which serve their mutual interests. Negotiation is usually regarded as a form of alternative dispute resolution.
Part 2
Spot Dictation
Dialogue 2 (bearing A: You know, packing has a close 6________ )on sales. ( reputation ) B: Yes, it also affects the 7____________ of our products. Buyers always pay great attention to packing. ( ) satisfaction A: We wish the new packing will give our clients 8_____________. A: So how do you think the shirts are packed? ( packed ) B: They’re 9____________ in cardboard boxes. (ocean A: I’m afraid the cardboard boxes are not strong enough for 10________ ) transportation. Dialogue 3 ( shipment ) A: When can you effect 11__________? I’m terribly worried about late shipment. B: We can effect shipment in December or early next year at the latest. (dispatched ) A: That’s fine. How do you like the goods 12____________, by railway or by sea? B: By sea, please. Because of the high cost of railway transportation, we (prefer ) 13________ sea transportation. ( what A: That’s 14________) we think.
世纪商务英语综合教程IV(第三版)教案
《世纪商务英语——综合教程IV》（第三版）教案Unit 1 Import and ExportRelated InformationProcedures for Import and ExportAs import from one country means export of that country, take the procedures of export transaction as an example to illustrate the general procedures for import and export:1. Market researchThe most difficult part of exporting is taking the first step. Any exporter who wants to sell his products in a foreign country or countries must first conduct a lot of market research. Market research is a process of conducting research into a specific market for a particular product. Export market research, in particular, is a study of a given market abroad to determine the needs of that market and the methods by which the products can be supplied. The exporter needs to know which foreign companies are likely to use his products or might be interested in marketing and distributing the products in their country. He must think whether there is a potential for making a profit.2. Business negotiationIf a foreign company is interested in buying the exporter’s products, negotiation should be organized. Business negotiation plays a very important role in the conclusion and implementation of a sales contract. It has a great bearing on the economic interests of the parties concerned. No matter what way the negotiations are held, in general, they consist of the following links: enquiry, offer, counter offer, acceptance and conclusion of sales contract, among which offer and acceptance are two indispensable links for reaching an agreement and concluding a contract.3. Conclusion of sales contractAs soon as an offer is accepted, a written sales contract or sales confirmation is usually required to be signed between the buyer and the seller to confirm the sales and stipulate their rights and obligations respectively. A sales contract or sales confirmation contains some general terms and conditions as well as the specific terms that vary with the commodity. But such terms as the names of the seller and the buyer, the description of the goods, quality and specification, quantity, packing, unit price, amount, payment, date of delivery, shipping, insurance, inspection, claim and arbitration are indispensable. The sales contract or salesconfirmation is normally made out in two originals, one for the buyer and the other for his seller.4. Implementation of contractUnder CIF contract with terms of payment by L/C, the implementation of export contract usually goes through the steps of goods preparation, inspection application, reminding of L/C, examination and modification of L/C, chartering and booking shipping space, shipment, insurance, documents preparation for bank negotiation and the settlement of claims, etc.①Preparing goods for shipmentAfter a contract is made, it is the main task for the exporter to prepare the goods for shipment and check them against the terms stipulated in the contract. The quality, specification, quantity, marking and the packing should be in line with the contract or the L/C, the date for the preparation should agree with the shipping schedule.②Inspection applicationIf required by the stipulations of the states or contract, the exporter should obtain a certificate of inspection from the institutions concerned where the goods are inspected. Usually, the commodity will be released only after the issuance of the inspection certificate by the inspection organization.③Reminding, examining and modifying L/CIn international trade, a banker’s letter of credit is commonly used for the payment of purchase price. In the course of the performance of contract, one of the necessary steps for the seller is to urge the buyer to establish an L/C. According to the contract, the buyer should establish the L/C on time, but sometimes he may delay for various reasons. For the safe collection of payment, the seller has to urge the buyer to expedite the opening of the L/C. Upon receipt of a letter of credit, the seller must examine it very carefully to make sure that all terms and conditions are stipulated in accordance with the contract. If any discrepancies exist, the seller should contact the buyer immediately for necessary amendments so as to guarantee the smooth execution of the contract.④Chartering and booking shipping spaceAfter receiving the relevant L/C, the exporter should contact the ship’s agents or the shipping company for the chartering and the booking of shipping space and prepare for the shipment in accordance with the importer’s shipping instruction. Chartering is required for goods of large quantity which needs full shipload; and for goods in small quantities, space booking would be enough.⑤Customs formalitiesBefore the goods are loaded, certain procedures in customs formalities have to be completed. As required, completed forms giving particulars of the goods exported together with the copy of the sales contract, invoice, packing list, weight memo, commodity inspection certificate and other relevant documents, have to be lodged with the customs.After the goods are on board, the shipping company or the ship’s agent will issue a bill of lading which is a receipt evidencing the loading of the goods on board the ship.⑥Find a customs brokerTo different countries, import customs clearance procedures may differ. In some countries, the customs service does not require an importer to have a license or permit and an individual may make his own customs clearance of goods imported for personal use or business. You’d better, however, have a licensed customs broker (or a freight forward er) act as the clearing agent for you unless you’re very familiar with the import customs clearance formalities in your country.Therefore, the first tip is to find a licensed customs broker who can work with you on a long term basis. They are especially valuable to you when your business is not located in the destination air/sea port which is usually the port of entry —if you’re unable to be there to prepare and file your entry, the customs broker may act as your agent, pick up and deliver the shipment to your door.⑦InsuranceThe export trade is subject to many risks. For example, ships may sink or consignments may be damaged in transit, exchange rates may alter, buyers default or government suddenly impose an embargo, etc. It is customary to insure goods sold for export against the perils of the journey. The cover paid for will vary according to the type of goods and the circumstances. If the exporter has bought insurance for the goods, he will be reimbursed for the losses.⑧Documents preparation for bank negotiationAfter the shipment, all kinds of documents required by the L/C shall be prepared by the exporter and the importer and presented, within the validity of the L/C to the bank for negotiation. As to the shipping documents, they include the commercial invoice, bill of lading, insurance policy, packing list, weight memo, certificate of inspection, and, in some cases, consular invoice, certificate of origin, etc. Documents should be correct, complete, concise and clean. Only after the documents are checked to be fully in conformity with the L/C, the opening bank makes the payment. Payment shall be disregarded by the bank for any discrepancies in the documents.⑨Settlement of disputesIn international trade, it’s not uncommon for imports to be de layed, or to find that when goods arrive the shipment is incomplete or contains damaged goods. It may be the supplier’s responsibility, the importer’s fault, or caused by shipping or customs delays. In any case, it’s worth agreeing in advance how deliveries will be inspected and how problems will be handled. In most cases, returning incorrect shipments and waiting for a new delivery is too expensive and time consuming.Lead-in1. Listening1. F2. T3. T4. TTape Script:International Trade is One of the Hot Industries of the New Millennium International trade is one of the hot industries of the new millennium. But it’s not new. Think Marco Polo. Think the great caravans of the biblical age with their cargoes of silk and spice. Think even further back to prehistoric man trading shells and salt with distant tribes. Trade exists because one group or country has a supply of some commodity or merchandise that is in demand by another. And as the world becomes more and more technologically advanced, as we shift in subtle and not so subtle ways toward one world modes of thought, international trade becomes more and more rewarding both in terms of profit and personal satisfaction.2. Spot Dictationplicated2. conclude a transaction.3. in the course of4.undergoes four stages5.implementing the contract6.illustrateText ALanguage Study1. merchandise①n. commercial goods; commodities 商品，货物◆There is much discount merchandise on holidays.◆Merchandise first should be the products of labour.②vt. to engage in the commercial purchase and sale of (goods or services); trade 做生意，交易◆He is merchandising auto parts.merchandise broker 商品经纪人merchandise budget 商品预算merchandise export 商品出口merchandise cost 商品成本2. brokern.an agent who, acting on behalf of a principal, buys or sells goods, securities, etc, in return for a commission (股票债券等的)经纪人,(买卖的)中间人,代理人◆He set up in business as an insurance broker.brokerage n. 经纪业，佣金，回扣，经纪费broker agent 经纪人兼代理人broker insurance 保险代理人3. prospectivea. looking towards the future 将来的，未来的；盼望中的；预期的；有希望的◆The foreign investor withdrew funds without getting his prospective benefits.◆She demonstrates an article to a prospective buyer.prospective buyer 可能的买主prospective damage 预计的损失prospective market 未来的市场prospective return 预期收益prospective benefits 预期利益4. outlayn. an expenditure of money, effort, etc 费用，花费；支出◆The weekly outlay on day-to-day operation in the company was enormous.◆This will involve high expenses and nonrecoverable outlays.outlay accounts 支出账户outlay cost 支出成本outlay for loan payment 偿还债务支出outlay of liquidation 清理支出5. attorneyn. a person appointed to act for another in business or legal matters (业务或法律事务上的)代理人◆The attorney’s summation was telling.◆He has been appointed as the attorney of the company to sign the contract with itspartner.attorney at law 律师attorney fee 律师公费attorney general 首席检察官power of attorney 委托权; 委任书6. substantiala. large in amount or number 很多的，大量的◆The man incurred substantial losses during the stock market crash.◆The existence of substantial invisible income suggests that the income distributionsystem should be standardized.substantial cost differentials 巨大成本差额substantial increase 大幅度增长substantial labour surplus market 劳动力大量剩余市场7. identifyvt. recognize sb/sth and be able to say who or what they are 确认、证明某人（某事物）；鉴别出◆The man refused to identify himself as the person who should have been in full chargeof the accident.identification n.识别，证实，核对dentification card 身份证dentification dimensions 船舶文件规定的尺度identify oneself with 支持，参与8. make a commitment (to sb/sth) 作出承诺◆I’d like to make sure if it is acceptable to the factory before making a commitment toyou.9. relieve...of... 免除某人的职务；解除某人的(负担等)；减轻某人的(痛苦等)◆The company relieved Mr. Brown of his post as manager.◆The workers are relieving of burdens from the ship.Translation of the Text商品进出口对大多数国家来说，进出口是国际收入和支出的主要来源。
世纪商务英语综合教程第Ⅱ册课程设计
世纪商务英语综合教程第Ⅱ册课程设计一、课程目标本课程主要旨在提高学生的商务英语综合能力，包括阅读、写作、听力、口语和商务文化素养等方面。
通过系统的教学，帮助学生掌握商务英语的基本语言知识和交际技能，能够熟练运用商务英语与国内外商务接触和沟通。
二、课程大纲1. Unit 1学习内容：1.商务英语会话技巧2.商务英语邮件写作技巧3.典型商务协议（Commercial Agreement）学习目标：1.掌握商务英语会话的基本技巧2.能够撰写商务英语邮件，包括询价信、报价信、邀请函等3.了解商务协议的基本结构和表述方式学习成果：学生能够自如地运用商务英语进行会话，撰写商务英语邮件，并理解商务协议的主要内容和要点。
2. Unit 2学习内容：1.商务英语面试技巧2.商务英语简历写作技巧3.典型商务合同（Business Contract）学习目标：1.掌握商务面试的基本技巧，包括面试准备、答题技巧等2.能够撰写规范的商务英语简历3.了解商务合同的基本结构和表述方式学习成果：学生能够自如地进行商务面试，撰写规范的商务英语简历，并理解商务合同的主要内容和要点。
3. Unit 3学习内容：1.商务英语谈判技巧2.商务英语报告写作技巧3.典型商务文件（Business Document）学习目标：1.掌握商务谈判的基本技巧，包括谈判策略、模拟谈判等2.能够撰写通俗易懂的商务英语报告3.了解商务文件的基本结构和表述方式学习成果：学生能够自如地进行商务谈判，撰写通俗易懂的商务英语报告，并理解商务文件的主要内容和要点。
4. Unit 4学习内容：1.商务英语演讲技巧2.商务英语广告写作技巧3.典型商务函电（Business Correspondence）学习目标：1.掌握商务演讲的基本技巧，包括演讲准备、语言表达、演讲技巧等2.能够撰写精简有力的商务英语广告词3.了解商务函电的基本结构和表述方式学习成果：学生能够自如地进行商务演讲，撰写精简有力的商务英语广告词，并理解商务函电的主要内容和要点。
新世纪商务英语综合教程2详解
新世纪商务英语综合教程2详解1. 前言新世纪商务英语综合教程2是一套专门为商务英语学习者设计的教材，旨在帮助学习者掌握商务英语的基本知识和应用能力。
本文将从不同层面对这套教材进行全面评估，并就其特点和优势进行深入探讨。
2. 教材内容概述新世纪商务英语综合教程2主要包括听力、口语、阅读、写作和商务知识五个部分。
其中，听力部分涵盖了各种商务场景下的对话和讲话，帮助学习者提高商务交流能力；口语部分注重商务英语口语的实际运用，让学习者在商务环境中能够流利表达自己的想法；阅读部分囊括了各种商务文献和案例，帮助学习者了解商务相关知识；写作部分则重点培养学习者的商务英语写作能力；最后的商务知识部分则向学习者介绍了一些商务背景知识和常用表达，帮助学习者更好地理解商务领域。
3. 深入评价从整体来看，新世纪商务英语综合教程2在内容设置上非常全面，既注重了语言技能的培养，又兼顾了商务知识的传授。
这种全面性既能够满足学习者在语言技能方面的需求，又能够帮助他们在实际商务场景中应对各种挑战。
教材中的各种案例和对话都贴近实际商务环境，有助于学习者更加深入地理解商务英语的实际运用。
4. 总结与回顾新世纪商务英语综合教程2是一套非常优秀的商务英语教材，它不仅在内容上十分全面，而且注重了实际运用能力的培养。
对于学习者来说，通过学习这套教材，他们可以全面了解商务英语的各个方面，提高自己的语言技能和运用能力。
我非常推荐这套教材给有意向学习商务英语的学习者。
5. 个人观点作为我的文章写手，我个人认为学习商务英语对于现代人来说非常重要。
而新世纪商务英语综合教程2恰好能够满足学习者在这方面的需求，帮助他们更好地适应商务环境。
我非常愿意为学习者撰写更多关于商务英语的文章，并与他们共同进步。
在我的文章中，我充分探讨了新世纪商务英语综合教程2的特点和优势，并就其内容进行了全面评估。
通过不断提及主题文字，我希望能够帮助读者更深入地理解这套教材，并对其产生浓厚的兴趣。
世纪商务英语综合教程第五版基础篇翻译题
TranslationUnit1:Language for Business1.九寨沟以其自然美景吸引了众多旅游者。
（natural beauty）Eg: Jiuzhaigou has capitalized on（利用）its natural beauty to attract lots of tourists.2.你应该利用你的经验，获得报酬更高的工作。
（higher payment）Eg: You should capitalize on your experience to get the job with higher payment.3.这家公司利用优越的地理位置拓展了海外市场。
（geographic position）Eg:This firm expanded the Overseas market（拓展海外市场）by capitalizing on their advantageous geographic position.4.我们要申请商标注册。
（apply for申请）Eg:We’d like to apply for the registration of our trademarks.5.如果你英语口语好,你应在这家美国公司找一份工作。
（have a good command of掌握）Eg:If you have a good command of oral English, you should find a job in this American company.6.在明天的求职面试中你应与面试者保持眼神交流以表示你的自信。
（job interview）Eg:You need to maintain eye contact（保持眼神交流）with the interviewer to show your confidence（展现你的自信）in the job interview tomorrow.7.我们将利用我们的优势卖给出价最高、最好的人。
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世纪商务英语综合教程
世纪商务英语综合教程
1. 概述
•世纪商务英语综合是一门为商务人士设计的英语课程
•旨在提高学员的商务英语综合能力，包括听说读写，以及商务场景应用能力
2. 课程内容
• 2.1 商务英语听力
–通过听取商务场景中的对话和演讲，提升学员的听力理解能力
–练习听取电话交流、商务会议等场景下的英语听力技能• 2.2 商务英语口语
–培养学员在商务场景下流利表达自己的能力
–学习商务英语口语中的常用表达和用语
• 2.3 商务英语阅读
–提升学员的商务英语阅读速度和理解能力
–阅读商务新闻、邮件等材料，学习商务英语的写作风格和专业术语
• 2.4 商务英语写作
–学习商务英语写作技巧，包括商务邮件写作、商务报告撰写等
–提高学员的商务英语写作水平，培养学员的商务沟通能力• 2.5 商务英语应用
–学习在商务场景中灵活运用英语的能力
–模拟商务谈判、商务会议等场景，提高学员的沟通和谈判能力
3. 学习方法
• 3.1 注重听力训练
–多听商务英语对话和演讲，提升听力能力
–可以使用商务英语听力教材，也可以参加商务英语听力班级
• 3.2 口语练习
–练习商务英语口语表达，提高流利度和准确性
–可以找英语母语人士进行口语交流，或参加商务英语口语训练班
• 3.3 多读商务英语材料
–多读商务新闻、邮件等材料，培养阅读理解和写作能力
–可以阅读商务英语教材，也可以关注商务英语相关的网站和社交媒体账号
• 3.4 多写商务英语文档
–练习商务英语写作，提升写作水平和沟通能力
–可以写商务邮件、商务报告等文档，并请英语专业人士进行修改和指导
• 3.5 实践商务英语应用
–参与商务谈判、商务会议等场景，提高运用商务英语的实际能力
–可以参加商务英语培训班，或与商务人士进行实际商务活动合作
4. 学习资源推荐
•商务英语教材：《商务英语综合教程》、《商务英语听力教程》等
•在线学习平台：Coursera、Udemy等提供商务英语课程
•商务英语字典：《商务英语词典》等参考工具
•商务英语网站：BBC Business English、Business English Pod 等
以上是一份简要的世纪商务英语综合教程，希望能帮助学习者提高商务英语能力，更好地应对商务场景中的英语沟通。
5. 考试准备
• 5.1 考试内容
–了解商务英语综合考试的内容和要求
–可以参考商务英语考试教材和模拟试题进行复习
• 5.2 词汇和短语
–复习商务英语中常见的词汇和短语
–可以通过制作词卡、背诵和使用词汇表等方式进行记忆• 5.3 口语训练
–参加商务英语口语训练班，提高口语表达能力
–练习商务英语口语的常用表达和情景对话
• 5.4 阅读和听力
–练习商务英语的阅读理解和听力能力
–多读商务英语材料，多听商务英语对话和演讲
• 5.5 写作技巧
–学习商务英语写作的常用句型和表达方式
–练习商务英语写作，包括商务邮件和商务报告等
6. 建议和技巧
• 6.1 每天坚持学习
–每天都安排一定的时间进行商务英语学习
–可以制定学习计划和目标，保持持续性和积累效果
• 6.2 多与他人交流
–与他人进行商务英语交流，提高口语表达能力
–可以找学习伙伴或参加商务英语社交活动
• 6.3 多使用商务英语工具
–使用商务英语字典、翻译工具等辅助工具，提高学习效果
–可以使用商务英语学习APP或在线课程平台进行学习• 6.4 注重反馈和改进
–在学习过程中及时寻求反馈和建议
–可以向老师、同学或英语专业人士请教，改进学习方法和技巧
• 6.5 拓展学习资源
–关注商务英语相关的书籍、文章、新闻等，增加学习资源来源
–可以参加商务英语研讨会、展会等活动，拓展学习渠道和机会
以上是世纪商务英语综合教程的详细内容，希望能帮助学习者更好地掌握商务英语，提升职场英语能力。
学习者可以根据自身情况和需求，制定合适的学习计划，并利用各种学习资源进行学习和提高。
祝各位学习顺利，取得好成绩！。