云南昆明周边旅游资源整合分析

昆明 – 云南旅游之窗 KUNMING – WINDOW OF YUNNAN TOURISM

•云南以多姿多彩的民族风情和绚丽灿烂的自然风景享誉全国及世界各地，是中国三大以旅游产业立省的地区之一。

Yunnan is well-known to the country and the world for its colorful ethnic glamour and diverse natural landscape assets. One of three Chinese provinces set tourism industry as its leading economic engine, bearing serious strategic importance. •

昆明对于云南的旅游业来讲不仅意味着交通枢纽、游客集散地，也是云南旅游的展示之窗，文化之魂。旅游接待人数

和综合收入多年平均占比为25%和28.7%。To Yunnan tourism industry, Kunming not only serves as transport hub, distribution centre of tourists, but also the window of Yunnan tourism, the soul of Yunnan culture and beauty, accounting for 25% and 28.7% of Yunnan tourist arrivals and revenue on average. •

一方面，昆明需要加大投入以跟上全省的迅猛发展速度；另一方面，在昆明落户的旅游项目往往对云南大部地区有着巨大的辐射作用。On the one hand, Kunming needs increase investment to catch up with the rapid growth rate of Yunnan; on the other hand, projects based in Kunming often have huge radiation effect wide across the province, endorsed by its strategic location and good access.

50 100 150 200 2006 2007 2008 2009 2010 2011 2012

旅游接待人数（百万）Tourist Arrivals (million people)

昆明 KUNMING 云南 YUNNAN 線性(昆明 KUNMING) 線性(云南 YUNNAN)

500 1000 1500 2000 2006 2007 2008 2009 2010 2011 2012

旅游综合收入（亿元）Tourist Revenue (100 million RMB)

昆明 KUNMING 云南 YUNNAN 線性(昆明 KUNMING) 線性(云南 YUNNAN)

昆明主要旅游资源

Kunming key tourism resources

Dianchi

Dongchuan

Stone Forest

EXPO Garden

Ethnic Village

景区种类 Types 内容 Inventory

自然山水Natural asset 滇池、西山、圆通山、黑龙潭、东川 Dongchuan 、石林 Stone Forest 、翠湖公园等

历史

Historical site 大观楼、金殿、官渡古镇、陆军讲武堂 民俗

Ethnic culture 民族村 Ethnic Village

其它 Others

世博园 Expo Gdn 、云南大学 Yunnan University 等

昆明及周边 KUNMING & THE VICINITY

•昆明旅游资源丰富多样，类型以自然山水风光、历史遗迹、人工类民俗文化及植物主题公园为主，周边涵盖古镇、寺庙等资源。

Resources in Kunming cover a variety of tourism attractions, including

natural landscape, historic sites, ethnic culture and plants theme parks, plus ancient towns and temples in the vicinity.

•基础设施良好，设施齐备、交通方便，是通往云南各地的重要交通枢纽。Infrastructural facilities are in good quality, wide and convenient access, main transport hub of distributing arrival tourists to other

destinations.

•从昆明自驾4小时可达的景区主要受道路及地形条件影响，成不规则状态分布。Reachable destinations within 4-hrs-drive are subject to the transport and topographic conditions.

•已抵达时间为顺序主要景区为玉溪、曲靖、楚雄、大理和红河。

Main destinations are Yuxi, Qujing, Chuxiong, Dali and Honghe in the ascend order of travelling time required.

周边资源分析 Tourism resources analysis 城市Cities 内容 Inventory list 特征分析 Main character analysis 备注 Remark

玉溪Yuxi 水下古城抚仙湖、花灯、聂耳公园及

故居、帽天山动物化石群、映月潭、

哀牢山、杞麓湖、阳宗海、秀山、小

庙街、元江世界第一高桥、白龙泉、

汇龙生态园、秀山历史文化园等

除了优美的自然山水风光外，玉溪更有丰富多彩的历史名人故居、佛教文化、民俗风情、

水下古城等多元文化。靠近昆明，具有交通上的优势。Not only possess natural beauties,

but also abundant in historic figure birth house, underground water town, ethnic culture,

Buddhism relics and some manmade culture theme parks. Close to Kunming is its another

advantage in access.

资源多元、靠近核心城市、发展潜力巨

大

Diversification in resources type, close to

hub city, having great potential in

escalation

楚雄Chuxiong 黑井古镇，紫溪山，元谋士林，狮子

山，永仁方山，禄丰恐龙，紫溪山森

林公园，古猿化石，世界上最早的铜

鼓，彝族民间史诗《梅葛》等

中国多民族融和的聚居地，彝族村寨风格独特。自然景色虽不是特别突出，但是若与悠

久的历史脉络结合，却可彰显独特魅力。The melting pot for Chinese ethnic groups, one of

the attractive landscape is the Yi village. Though the natural landscape is not outstanding, they

are mysteriously attractive in the perspective of prehistory studies.

资源独立来看缺乏品质，开发程度较低，

需要塑造品牌战略 Resources lack of

unique character, explored on limited scale,

need establishing own brand strategy

曲靖Qujing 古代爨文化发祥地、彩色沙林、大海

草山、多依河、罗平油菜花、罗平坝

子、金鸡峰、九龙瀑布群、螺蛳田、

鲁布革三峡、娜姑古镇等

核心内容是以山、水、田、林等特征为主的自然景观。其次是优美的少数民族风俗文化。

Core attractions are first dominated by natural landscape in the forms of hill, river, waterfall,

paddy-field and others, second, enjoyable for its unique early ethnic culture.

山水自然突出、民俗文化独特 Nature has

the power, but ethnic history is on the

horizon

大理Dali 大理古城、喜洲古镇、沙溪古镇、苍

山、洱海、崇圣寺三塔、蝴蝶泉、双

廊、金梭岛、巍宝山景区、石宝山、

鸡足山、茈碧湖、天龙八部影城等

以古镇为首，是云南彝族地区的旅游核心目的地。自然景观以山、水、寺为主要特征。

是通往丽江的重要交通枢纽。The Dali ancient town is the main attraction, supported by

other towns nearby. It also boast with well-known springs, hills and temples. Main transfer hub

of the flow to Lijiang.

古镇、民俗、山水并举 Triple strength in

old town, ethnic culture and natural beauty

红河方向Honghe direction

梯田风光、红河峡谷、哈尼族风情、

马帮文化、土司历史文化等

是去往元阳、建水等地的交通休息站。以周边的自然山水和少数民族风情为主要吸引要

素。新近发现了很多文物古迹。It is a stopover place for tourists going to Yuanyang and

Jianshui, famous for local ethnic history and culture, and natural landscape assets.

民俗与自然和谐共存 Nature and ethnic

culture are combined seamlessly

昆明及周边旅游资源分析

ANALYSIS OF TOURISM RESOURCES IN KUNMING AND THE VICINITY