both divergent,

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Literary Devices英语修辞方法介绍

Literary Devices英语修辞方法介绍

Literary DevicesAllegoryDefinition:An allegory is a symbolism device where the meaning of a greater, often abstract, concept is conveyed with the aid of a more corporeal object or idea being used as an example. Usually a rhetoric device, an allegory suggests a meaning via metaphoric examples.Example:Faith is like a stony uphill climb: a single stumble might send you sprawling but belief and steadfastness will see you to the very top.AlliterationDefinition:Alliteration is a literary device where words are used in quick succession and begin with letters belonging to the same sound group. Whether it is the consonant sound or a specific vowel group, the alliteration involves creating a repetition of similar sounds in the sentence. Alliterations are also created when the words all begin with the same letter. Alliterations are used to add character to the wri ting and often add an element of ‘fun’ to the piece.. Example:The Wicked Witch of the West went her own way. (The ‘W’ sound is highlighted and repeated throughout the sentence.)AllusionDefinition:An allusion is a figure of speech whereby the author refers to a subject matter such as a place, event, or literary work by way of a passing reference. It is up to the reader to make a connection to the subject being mentioned.Example:It’s no wonder everyone refers to Mary as another Mother Teresa in the making; she loves to help and care after people everywhere- from the streets to her own friends.In the example the author uses the mention of Mother Teresa to indicate the sort of qualities that Mary has.AmplificationDefinition:Amplification refers to a literary practice wherein the writer embellishes the sentence by adding more information to it in order to increase its worth and understandability. When a plain sentence is too abrupt and fails to convey the full implications desired, amplification comes into play when the writer adds more to the structure to give it more meaning. Example:Original sentence- The thesis paper was difficult. After amplification- The thesis paper was difficult: it required extensive research, data collection, sample surveys, interviews and a lot of fieldwork.AnagramDefinition:Anagrams are an extremely popular form of literary device wherein the writer jumbles up parts of the word to create a new word. From the syllables of a phrase to the individual letters of a word, any fraction can be jumbled to create a new form. Anagram is a form of wordplay that allows the writer to infuse mystery and a little interactive fun in the writing so thatthe reader can decipher the actual word on their own and discover a depth of meaning to the writing.Example:An anagram for "debit card" is "bad credit". As you can see, both phrases use the same letters. By mixing the letters a bit of humor is created.AnalogyDefinition:An analogy is a literary device that helps to establish a relationship based on similarities between two concepts or ideas. By using an analogy we can convey a new idea by using the blueprint of an old one as a basis for understanding. With a mental linkage between the two, one can create understanding regarding the new concept in a simple and succinct manner. Example:In the same way as one cannot have the rainbow without the rain, one cannot achieve success and riches without hard work.AnastropheDefinition:Anastrophe is a form of literary device wherein the order of the noun and the adjective in the sentence is exchanged. In standard parlance and writing the adjective comes before the noun but when one is employing an anastrophe the noun is followed by the adjective. This reversed order creates a dramatic impact and lends weight to the description offered by the adjective. Example:He spoke of times past and future, and dreamt of things to be.AnecdoteDefinition:The word anecdote, phonetically pronounced an.ik.doht, means a short verbal accounting of a funny, amusing, interesting event or incident. The story is usually a reminiscence from the teller's life but at best is a related story of fact, as opposed to a contrived work of fiction. The origin of the word anecdote comes from the Greek Byzantine period, A.D. 527 to 565 during the reign of emperor Justinian. In his court, Justinian had a historian named Procopius who was a gifted writer who wrote many witty, amusing and somewhat bawdy accounts of court life. Never intending for this stories to become public he entitled his writings as “Anecdota” which was Greek for unpublished and kept secret. After his secret writings did indeed become public and published, the term anecdote became commonly used for similar accounts. Example:Amusing anecdotes many times find their way into wedding receptions, family reunions and any other gathering of people who know each other well. Teachers and educators often tell classrooms of pupils anecdotes about famous people. The anecdotes are not always flattering, but are usually revealing of character and invariably amusing. Here is an example of an anecdote about Winston Churchill:Winston Churchill was very fond of his pet dog Rufus. He ate in the dining room with the family on a special cloth and was treated with utmost respect. When enjoying movies, Rufus had the best seat in the house; on Winston Churchill's lap. While watching “Oliver Twist,” Churchill put his hands over Rufus' eyes during the scene where Bill Sike's intends to drown his dog.Churchill is believed to have said to Rufus: “don't look now, dear. I'll tell you about it later.”AnthropomorphismDefinition:Anthropomorphism can be understood to be the act of lending a human quality, emotion or ambition to a non-human object or being. This act of lending a human element to a non-human subject is often employed in order to endear the latter to the readers or audience and increase the level of relativity between the two while also lending character to the subject. Example:The raging storm brought with it howling winds and fierce lightning as the residents of the village looked up at the angry skies in alarm.AntithesisDefinition:An antithesis is used when the writer employs two sentences of contrasting meanings in close proximity to one another. Whether they are words or phrases of the same sentence, an antithesis is used to create a stark contrast using two divergent elements that come together to create one uniform whole. An antithesis plays on the complementary property of opposites to create one vivid picture. The purpose of using an antithesis in literature is to create a balance between opposite qualities and lend a greater insight into the subject.Example:When Neil Armstrong walked on the moon it might have been one small step for a man but it was one giant leap for mankind.AphorismDefinition:An aphorism is a concise statement that is made in a matter of fact tone to state a principle or an opinion that is generally understood to be a universal truth. Aphorisms are often adages, wise sayings and maxims aimed at imparting sense and wisdom. It is to be noted that aphorisms are usually witty and curt and often have an underlying tone of authority to them.Example:Upon seeing the shoddy work done by the employee the boss told him to “either shape up or ship out”.ArchetypeDefinition:An archetype is a reference to a concept, a person or an object that has served as a prototype of its kind and is the original idea that has come to be used over and over again. Archetypes are literary devices that employ the use of a famous concept, person or object to convey a wealth of meaning. Archetypes are immediately identifiable and even though they run the risk of being overused, they are still the best examples of their kind. Example:Romeo and Juliet are an archetype of eternal love and a star-crossed love story. AssonanceDefinition:Assonance refers to repetition of sounds produced by vowels within a sentence or phrase. In this regard assonance can be understood to be a kind of alliteration. What sets it apart from alliterations is that it is the repetition of only vowel sounds. Assonance is the opposite of consonance, which implies repetitive usage of consonant sounds.Example:“A long song”. (Where the ‘o’ sound is repeated in the l ast two words of the sentence) AsyndetonDefinition:Asyndeton refers to a practice in literature whereby the author purposely leaves out conjunctions in the sentence, while maintaining the grammatical accuracy of the phrase. Asyndeton as a literary tool helps in shortening up the implied meaning of the entire phrase and presenting it in a succinct form. This compact version helps in creating an immediate impact whereby the reader is instantly attuned to what the writer is trying to convey. Use of this literary device helps in creating a strong impact and such sentences have greater recall worth since the idea is presented in a nutshell.Example:1. Read, Write, Learn.2. Watch, Absorb, Understand.3. Reduce, Reuse, Recycle.Authorial IntrusionDefinition:Authorial Intrusion is an interesting literary device wherein the author penning the story, poem or prose steps away from the text and speaks out to the reader. Authorial Intrusion establishes a one to one relationship between the writer and the reader where the latter is no longer a secondary player or an indirect audience to the progress of the story but is the main subject of the author’s attention.Example:In many olden novels, especially in suspense novels, the protagonist would move away from the stream of the story and speak out to the reader. This technique was often used to reveal some crucial elements of the story to the reader even though the protagonist might remain mystified within the story for the time being.BibliomancyDefinition:As the very name itself suggests, this kind of literary device finds its roots in biblical origins. This term refers to the practice of basing a plot happening or event and anticipating the results it will have on a faction of the Bible. It involves a random selection process wherein the biblical passage is chosen as a founding stone for basing the outcome of the writing. In an overall context, not limited to just literature, bibliomancy refers to foretelling the future by turning to random portions of the Bible for guidance.Example:The Vedas serve as a tool for Bibliomancy to the Hindus while Muslims rely on the Koran. BildungsromanDefinition:This is a very popular form of storytelling whereby the author bases the plot on the overall growth of the central character throughout the timeline of the story. As the storyprogresses, the subject undergoes noticeable mental, physical, social, emotional, moral, and often spiritual advancement and strengthening before the readers’ eyes. It has often been seen that the protagonist begins with views, aims and dreams that are in contrast to the other character’s in the story and then fights his or her way through to achieve them. Example:Scarlet O’Hara in Gone With the Wi nd experiences immense personal growth as she learns the value of friends and hard work under duress, without compromising her own dreams. CacophonyDefinition:A cacophony in literature refers to the use of words and phrases that imply strong, harsh sounds within the phrase. These words have jarring and dissonant sounds that create a disturbing, objectionable atmosphere.Example:His fingers rapped and pounded the door, and his foot thumped against the yellowing wood.CaesuraDefinition:This literary device involves creating a fracture of sorts within a sentence where the two separate parts are distinguishable from one another yet intrinsically linked to one another. The purpose of using a caesura is to create a dramatic pause, which has a strong impact. The pause helps to add an emotional, often theatrical touch to the sentence and conveys a depth of sentiment in a short phrase.Example:Mozart- oh how your music makes me soar!CharacterizationDefinition:Characterization in literature refers the step by step process wherein an author introduces and then describes a character. The character can be described directly by the author or indirectly through the actions, thoughts, and speech of the character.Example:Michael Corleone was not jus' a mafiaso, but a family man. A man who walked the knife's edge to preserve his sanity.。

支持哪种观点英语作文

支持哪种观点英语作文

支持哪种观点英语作文Title: Exploring Both Sides: The Art of Supporting Contrasting Perspectives。

In the realm of discourse, supporting divergent viewpoints is akin to navigating a labyrinth of ideas, where each path offers a unique perspective. While some may argue in favor of one stance, embracing contrasting viewpoints enriches intellectual discourse and fosters a deeper understanding of complex issues. Thus, the art of supporting various perspectives lies in the ability to appreciate the nuances of divergent opinions without necessarily endorsing them outright.First and foremost, advocating for contrasting viewpoints cultivates critical thinking skills. By delving into opposing arguments, individuals engage in a mental exercise that challenges their cognitive faculties. For instance, when examining a contentious issue such as climate change, considering both the perspectives ofenvironmental activists and skeptics encourages analytical thinking. This process prompts individuals to evaluate evidence, weigh arguments, and discern the validity of different viewpoints, thereby honing their ability to think critically.Furthermore, supporting divergent perspectives promotes empathy and tolerance. In today's polarized society, it is all too easy to dismiss opposing views without seeking to understand the underlying motivations or experiences that shape them. However, by actively supporting divergent viewpoints, individuals foster empathy by putting themselves in the shoes of others. For instance, advocating for both sides of the debate on immigration allows individuals to empathize with the concerns of both immigrants seeking a better life and citizens worried about economic impacts and cultural shifts. Through this empathetic approach, individuals cultivate a sense of tolerance and respect for diverse opinions, contributing to a more harmonious society.Moreover, embracing contrasting viewpoints facilitatesintellectual growth and innovation. History is replete with examples of paradigm shifts and breakthroughs that emerged from the clash of divergent ideas. Consider the Copernican Revolution, which revolutionized our understanding of the cosmos by challenging the prevailing geocentric model. By supporting both the geocentric and heliocentric perspectives, scholars engaged in a dialectical processthat ultimately propelled scientific progress. Similarly, in contemporary society, advocating for diverse viewpoints in fields such as technology, healthcare, and economics stimulates innovation by encouraging creative problem-solving and out-of-the-box thinking.However, it is crucial to acknowledge that advocating for contrasting viewpoints does not equate to moral relativism or the absence of ethical principles. While embracing diversity of thought enriches intellectual discourse, it is imperative to uphold fundamental values such as justice, equality, and human rights. For instance, while supporting differing perspectives on criminal justice reform, it is essential to prioritize principles of fairness, rehabilitation, and accountability. Thus,advocating for diverse viewpoints should be guided by a commitment to ethical principles that uphold the dignity and rights of all individuals.In conclusion, the art of supporting contrasting viewpoints embodies the essence of intellectual curiosity, empathy, and open-mindedness. By embracing divergent perspectives, individuals cultivate critical thinking skills, foster empathy and tolerance, and stimulate intellectual growth and innovation. However, it isessential to navigate this journey with a moral compass guided by ethical principles. In doing so, we contribute to a more vibrant and inclusive discourse that enriches our understanding of the world and fosters positive societal change.。

剑桥BEC高级真题第三辑TEST2

剑桥BEC高级真题第三辑TEST2

BEC 第三辑高级Test 2 READING 1 hourPART ONEQuestions 1-8●Look at the statements below and at the five extracts on the opposite page from an articleabout how employees are motivated.●Which section of the article (A, B, C, D or E) does each statement (1-8) refer to?●For each statement (1-8), mark one letter (A, B, C, D or E) on your Answer Sheet.●You will need to use some of these letters more than once.●There is an example at the beginning, (0).1 People may perceive the same type of work very differently.2 It is important that staff gain recognition for what they have done.3 The behaviour of staff may be influenced by disappointment with what their organisation provides.4 Traditional ways of motivating staff cannot be put into practice these days.5 A good salary alone is no longer enough to motivate staff.6 lt is desirable for staff and their employers to have similar objectives.7 Staff should be able to improve their abilities through their work.8 Not all companies see a need to find out what motivates their staff.ABOne of the problems is that managers oft en don’t appreciate they are playing in a completely new ball game, and a reliance on old-style motivational techniques just w on’t work in today’s technology—driven, fast—paced business environment. For example, an employee could be working in South Africa, with a boss sitting in London and the main client they are dealing with based in Asia. So for someone who is very motivated by face-to-face contact and a collegiate environment, that could be a huge problem.CWhat most employees expect is the chance to work iiexibly, on interesting and stimulating tasks that give them the opportunity to develop their skills and talents. Managers on the ground may not always be able to iniluence pay and working practices — but, if they are to extract top performance from their teams, they need to know how to press the right buttons and create a culture that will inspire their workforce, a culture in which achievement is acknowledged and people feel valued.DEPART TWOQuestions 9-14●Read this introduction to an article about an approach to management.●Choose the best sentence from the opposite page to fill each of the gaps.●For each gap (9-14), mark one letter (A-H) on your Answer Sheet.●Do not use any letter more than once.●There is an example at the beginnin9. (0).Example:A However, direct personal contact is more typically needed t o e ff ective l y transfer the kind of knowledge that must be creatively applied to particular business problems or opportunities.B For that, companies really have to bring people together to brainstorm.C Many companies have tried, with mixed success, to leverage this underused asset by centralising knowledge management functions or by investing heavily in knowledge management technology.D The entire history of the T-shaped manager is one of evolution, a process that continues to this day.E The successful T —shaped manager must learn to live with, and ultimately thrive within, the stress created by this dualresponsibility.F By encouraging collaboration, aT-shaped management system can be a powerful counterbalance to suchnegative behaviour.G Their experience also suggests guidelines for creating an environment in which T-shaped managers will flourish.H I am referring to the wealth ofexpertise, ideas and latent insights that lie scattered across or deeply embedded in their organisations.PART THREEQuestions 15-20● Read the following article about marketing and ethics and the questions on the oppositepage.● For each question (15-20), mark one letter (A , B , C or D ) on your Answer Sheet.15 What change does the first paragraph men tion?A a decrease in the size of certain economiesB a growth in knowledge of how resources affect economiesC a decrease in the resources available to companiesD a growth in the number of choices available to companies16 According to the second paragraph, businesses are now encounteringA a wider range of obligations.B greater public criticism.C problems they should have foreseen.D an increase in internal disagreement.17 In the third paragraph, it is suggested that marketersA should devise stricter social and financial categories.B need to attract new categories of customers.C should have a greater input inthe design of products.D need to expand their areas of activity.18 What development is mentioned in the fourth paragraph?A P roduct design is becoming secondary to ethical c onsiderations. BA company’s reputation is growing in importance over its brands.C Ethical considerations can lead to effective innovation.D Competitiveness is becoming harder to maintain over time.19 What comment is made in the fifth paragraph?A The challenge facing marketing may be impossible in the long term.B Marketing activity should move away from traditional goals.C Conflicts confronting marketing may be less extreme than expected.D Marketing should focus on promoting goods which last longer.20 According to the final paragraph, businesses now need toA revise certain aspects of their activity.B conduct research into the efficient use of man-made resources.C ensure their range of investments is ethical.D communicate new sets of values to customers.PART FOURQuestions 21-30●Read the article below about work and leisure.●Choose the correct word to fill each gap from A, B, C or D on the opposite page.●For each question (21-30), mark one letter (A, B, C or D) on your Answer Sheet.●There is an example at the beginning, (0).21 A setting 22 A dealt 23 A lone 24 A hang 25 A convince 26 A lane 27 A thoughtless 28 A accept 29 A give 30 A opinion B paying B received B single B grip B tell B street B regardless B view B bring B idea C putting C handled C individual C lean C talk C avenue C uncaring C support C place C mind D holding D taken D personal D sit D converse D alley D unconcerned D approve D make D memoryPART FIVEQuestions 31-40● Read the article below about people who buy clothes as an investment.● For each question (31-40), write one word in CAPITAL LETTERS on your Answer Sheet. ● There is an example at the beginning, (0).PART SIXQuestions 41-52●Read the text below from a brochure for a company that rents out office space.●ln most of the lines (41-52) there is one extra word. It is either grammatically incorrect ordoes not fit in with the sense of the text. Some lines, however, are correct.●lf a line is correct, write CORRECT on your Answer Sheet.●If there is an extra word in the line, write the extra word in CAPITAL LETTERS on yourAnswer Sheet.●The exercise begins with two examples, (0) and (00).WRITING 1 hour 10 minutesPART ONEQuestion 1●The chart below shows the distribution of positive and negative responses given in a marketsurvey about service provision at a leisure centre.●Using the information from the chart, write a short report about the results of the marketsurvey, describing customer reactions to the services provided.●Write 120-140 words.PART TWOWrite an answer to one of the questions 2-4 in this part. Write your answer in 200-250 words.Question 2●Your company recently sponsored a national event for the first time and your manager hasasked you to write a report on this.●Write your reportfor your manager, including the following information:● a brief description of the event●which aspects of the event were particularly successful and why●the benefits to the company of sponsoring the event●what needs to be done before considering further sponsorship.Question 3●Your company has recently been taken over by another company, and your department hasbeen restructured. This has resulted in a number of problems which you want to make the new owners aware of.●Write a lette r to the Managing Director of the new owners:●outlining what the situation in your department was before the takeover●explaining what problems have arisen and why●suggesting how these problems could be resolved●warning what might happen if these problems are not resolved.Question 4●Your company’s export sales have been falling and the Sales Manager has asked you toconsider ways of improving them.●Write your proposal for the Sales Manager:●giving reasons for the decline in the company’s export sales●suggesting ways of improving export sales●outlining the additional resources that would be required.LISTENING Approximately 40 minutes (including10 minute s’ transfer time)PART ONEQuestions 1-12●You will hear the opening of the Factories of the Year awards ceremony.●As you listen, for questions 1-12, complete the notes, using up to three words or a number.●After you have listened once, replay the recording.PART TWOQuestions 13-22●You will hear five different people talking about visiting trade fairs.●For each extract there are two tasks. For Task One, choose the person’s intention in visitingthe fair from the list A-H. For Task Two, choose the experience at the fair that each person mentions from the list A-H.●After you have listened once, replay the recording.Task One - Intention in visiting the fair●For questions 13-17, match the extracts with the intentions, listed A-H.●For each extract, choose the person’s intention in visiting the fair.●Write one letter (A-H) next to the number of the extract.13 .................................14 .................................15 .................................16 .................................17 ................................. A to get ideas for potential new productsB to give a presentationC to seek alternative employmentD to find out about competitor s’ p roductsE to get new marketing ideasF to give product demonstrationsG to recruit a new overseas agentH to find alternative suppliersTask Two - Experience at the fair●For questions 18-22, match the extracts with the experiences, listed A-H.●For each extract, choose the experience at the fair that each person mentions.●Write one letter (A-H) next to the number of the extract.18 .................................19 .................................20 .................................21 .................................22 ................................. A I thought of a way of cutting costs.B I was impressed by some publicity material.C I saw a new way of applying technology.D I was pleased by some sales figures.E I noticed some export opportunities.F I was impressed by a competitor’s product.G I saw someone demonstrating an effective selling technique.H I thought of ways of improving an important product we make.PART THREEQuestions 23-30●You will hear an interview with Steve Marriott, an internal business consultant with Carserve, a vehicle breakdown service.●For each question (23-30), mark one letter (A, B or C) for the correct answer.●After you have listened once, replay the recording.23 According to Steve Marriott, what problem do some of Carserve’s remote workers have?A They think that they do not receive enough company information.B They want a greater amount of informal contact with colleagues.C They feel uncomfortable without a separate office base.24 According to Steve, some staff believe thatA they need to prove that they are working hard.B their breaks should be taken at intervals.C the support they receive from management is inadequate.25 In Steve’s opinion, what was the underlying management problem when he joined Carserve?A There was confusion about who gave orders.B Objectives were not made clear to staff.C Long-term planning was not carried out. `26 Steve improved the situation at Carserve by ·A i ntroducing regular work meetings. Bencouraging managers to trust staff.C modifying the system of supervision.27 Why have Carserve’s teams become more effective?A Distance has forced them to become more organised.B They are expected to make decisions quickly.C Their meetings have become more frequent.28 What does Steve Marriott say about staff contacting managers?A Managers sometimes fail to respond promptly.B Managers don't want to be disturbed in their work.C Staff may be uncertain about when it is appropriate to do so.29 How have managers been affected by the change to remote working?A They now have to deal with employee s’ pe rsonal problems.B They now have to assess staff more regularly.C They now spend more time travelling than talking to staff.30 To help managers, Carserve is planning training on the subject ofA making the best use of technology.B organising remote teams.C reducing managerial control.That is the end of the Listening test. You now have ten minutes to transferyour answers to your Answer Sheet.SPEAKING 16 minutesSAMPLE SPEAKING T A SKSPART ONEIn this part, the interlocutor asks questions to each of the candidates in turn. You have to give information about yourself and express personal opinions.PART TWOIn this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.PART THREEIn this part of the test, you are given a discussion topic. You have 30 seconds to look at the task prompt, an example of which is below, and then about three minutes to discuss the topic with your partner. After that, the examiner will ask you more questions related to the topic.For two candidatesTeam Bui l di n gThe company you work for is about to take over another company and is keen to encourage staff from both companies to work together effectively. You have been asked to prepare a proposal for team building.Discuss and decide together:●what arrangements should be made before new colleagues start working together●what kinds of work projects and leisure activities would be suitable to encourageteamwork●what benefits effective teamwork could bring to the company.Follow-on questions●What benefits do you think individual employees get from working in astrong team? (Why?/Why not?)●What do you think is the ideal number of people to workin a team? (Why?)●Do you think a company needs individualists as well as team workers?(Why?/Why not?)●Do you think it is the responsibility of the company or each employee tomake sure people work well together? (Why?/Why not?)●How far should team building be taken into account when makinglong-term plans for a company? (Why?/Why not?)BEC 第三辑高级Test 2 Test 2 ReadingPart 11 D2 C3 E4 B5 A6 E7 C 8 DPart29 C 10 E 11 A 12 B 13 F14 GPart315 B16A17D18C19C20 APart421 B22D23D24A25C26 C27B28A29D30CPart531WHETHER/IF32IN33ONE/SOMETHING34THE35FEW36 NOT37 FOR38WHAT39 GO40 OUTPart641 THE 42 DO 43 THEM44 CORRECT 45 SUCH 46 YOU47 CORRECT 48 OUT 49 IN50 ALTOGETHER 51 THERE 52 UPTest 2 WritingQuestion 1Sample ABand 4This is a well-organised answer which uses a good range of cohesive devices (‘whe reas’, ‘ in contrast to’, etc.). The candidate has used quite sophisticated language, and errors mostly occur only when more ambitious language is attempted.Sample BBand 2This is an inadequate attempt at the task. There is some irrelevance and quite a few basic errors, some of which impede communication. The writer uses a limited range of structure and vocabulary, and the language is generally too elementary for this level.Question 2Sample CBand 3This is a good achievement of the task and a well-organised answer. However, the frequency of non-impeding errors keeps it at a band 3.Sample DBand 5This is a full realisation of the task set. It is very well organised with an excellent range of structures and vocabulary and only minimal errors.Question 3Sample EBand 4A very good realisation of the task, showing natural use of language and good use of a full range of tenses. There is, however, slightly inappropriate register towards the end.Sample FBand 3A clearly organised answer and the errors are generally non-impeding. It shows an adequate range of structure and vocabulary and all the content points are covered.Question 4Sample GBand 3This answer is quite good in terms of language but lacks coherence, leaving the reader perplexed. Sample HBand 4All the content points are included and it is well organised. It shows natural use of language with only occasional obscurity of meaning. The register and format used are, on the whole, appropriate.Test 2 ListeningPart 11 MANUFACTURING SCIENCE(S)2 14 PAGES3 HANDOVER/HAND OVER/HAND OVER(TIMES)4 DELIVERY5 (HIGH) STAFF MORALE6 CHANGE7 SHORTLIST8 PEOPLE(-)MANAGEMENT (PRACTICES)9 MISSION10 SUPPLY(-)CHAIN11 SIGNS12 ELECTRONIC TAGGINGPart 213 D14B15G16H17E18 B19E20H21A22CPart 323 C24A25B26B27A28 C29A30CTapescriptListening Test 2This is the Business English Certificate Higher 3, Listening Test 2.Part One. Questions 1 to 12.You will hear the opening of the Factories of the Year awards ceremony.As you listen, for questions 1 to 12, complete the notes, using up to three words or a nurnber. After you have listened once, replay the recording.You now have forty-/ive seconds to read through the notes.[pause]Now listen, and complete the notes.[pause]Man: Good morning, ladies and gentlemen, and welcome to the Factories of the Year award. My name is jonathan Hargreaves, and I’m Chief Executive of the Institute of Production Research, which organised these awards, in association with Barrington Business School. I’m delighted to introduce to you the school’s professor of manufacturing science, Jacqueline Allen, who again chaired the panel of judges. Jacqueline.Woman: Thank you, ]onathan, and good morning, everyone. This year’s search for the Factories of the Year has produced a bumper crop of outstanding winners, which is very welcome proof that the old econom y isn’t d ead, but is emerging revitalised from its recent problems.As ever, we initiated our search for the best by sending each participating factory a questionnaire. This consisted of fourteen pages and probably more questions than the recipients would have liked. From their answers, each factory was assessed on a basket of performance criteria. Some of these were immediately measurable, like handover times, which of course can have a big impact on productivity and which are showing a healthy tendency towards being shortened. Another was delivery reliability, a high score in which is essential for any customer-led organisation.Other criteria which we considered were less tangible, but no less important for that. We took staff morale very seriously, because if it’s poor it can have measurable results such as high staff turnover and a high accident rate. And if a business can’t easily handle change, it may well create more problems than it solves, and its future is unlikely to be secure.The next step was for the panel of judges to assess the results and devise a shortlist. We then visited these factories. I must say, I found it fascinating to see so many factories in action. As a result of these visits, we came up with the three winners in each category.The factories that emerged from this process shared some familiar characteristics. Impressive people-management practices, for a start. A determination among the factory’s management team not to be second best, for another. And acting on the realisation that clever initiatives don’t count if they don’t further a factory’s mission. No successful factory can, for a moment, forget its customers, whether they’re internal to the company or external.As ever, new trends emerged: an outstanding level of competence in supply-chain management, as well as in manufacturing, is increasingly important. The links between a factory, its suppliers and its customers can make or break an operation.This year’s winners also demonstrate the importance of optimising the movement of goods and people around the factory. Confused, muddled-looking factories underperform, while successful ones use signs to help staff and visitors find the best route to their destination. And allowing goods or materials to get lost in some dusty corner of the warehouse is unacceptable: the problem of tracking components as they move through production has led to a number of developments, of which electronic tagging is one of the most exciting.Now I’d like to turn to the individual categories . . .[pause]Now listen to the recording again.[pause]That is the end of Part One. You now have twenty seconds to check your answers.[pause] .Part Two. Questions 13 to 22.You will hear five different people talking about visiting trade fairs.For each extract there are two tasks. Look at Task One. For each question 13-17, choose the persons intention in visiting the trade fair; from the list A—H. Now look at Task Two. For each question 18-22, choose the experience at the fair that person mentions, from the list A—H.After you have listened once, replay the recording.You now have thirty seconds to read the two lists.[pause]Now listen, and do the two tasks.[pause]Speaker OneWoman: Well, there seem to be more and more fairs, don’t there? And all apparently quite unmissable, which is fine, except I do actually have an office, and do need to get things done. So I try to be a bit selective. I try to make sure I’ve got my own agenda clear about what I want from a fair. With this one, for example, I wanted to see how our goods match up against our main rivals, by looking at theirs as ifI were an ordinary customer . . . noting the specifications and so on . . . basic market research, really. And it was interesting, gave me some ideas to take back to the office. Some of the brochures and other literature that I picked up at this one were quite striking, very high quality, and that alone made it worthwhile.[pause]Speaker TwoMan: For me, fairs are a vital part of business life . . . where else do you get manufacturers, suppliers, agents, everyone all milling around together? It’s certainly a great audience for the sort of talk I was there to do, and it meant I was able to communicate our values and commitment to service. Those are things our suppliers need to understand, so that we can get a full circle of quality from components to delivery and after—sales. And of course, I also had plenty of time to look around, do some networking. I realised there are places we hav en’t considered as markets that we should be looking into. The currency situation means our prices could be very attractive outside our domestic markets and get us good sales. So, all very worthwhile . . .[pause]Speaker ThreeWoman: These fairs are getting so big . . . it’s frustrating because you waste a lot of time just navigating your way around. I actually wonder how useful they really are in terms of achieving sales. Still, I have to say, that it gave me an idea for a couple of features we could incorporate into our main model, which would make it more attractive, I think. So that was a bonus, and to some extent made up for my disappointment about not securing a new representative, whichhad been my aim. I did talk to a couple of promising people who cover the Pacific Rim, but there were a lot of complications, different expectations . . . I realise it’s going to take a while before we can reach a concrete agreement and build a solid marketing strategy there.[pause]Speaker FourMan: To be honest, I relish opportunities to get out of the office from time to time . . . it refreshes the mind, and you can get insights into what you’re really doing. I’m pleased this time, because I’ve come back with the realisation that we can save quite a bit on packaging — our new range of products are selling well, and in fact we’re getting bigger orders than we forecast, and the agents are very optimistic . . . which all means we do n’t need to package up units individually, and that’ll be quite a saving. It’s important, because it’s getting increasingly competitive all the time, with new products coming out almost every month. The other thing I’ve been trying for is better components, and that’s why my plan for the fir was to identify new manufacturers of processors, because I’m not happy with our present source.[pause]Speaker FiveWoman: It’s amazing the way the industry is developing . . . I was walking around remembering such fairs just, say, five years ago, and thinking of how many of the products simply didn’t exist then. One of the effects of all this constant innovation is that to stay competitive you have to keep finding different marketing angles. That’s what I was looking for, some kind of fresh approach to expanding our customer base. In the office, I tend to become absorbed in staffing issues, so I need to get out among customers and competitors. Anyway, while I was there I spotted a way of getting value out of our database. There’s software available now which would enable us to analyse customer preferences and pro vide ‘pinpoi nt offer s’ for them.[pause]Now listen to the recording again.[pause]That is the end of Part Two.[pause]Part Three. Questions 23 to 30.You will hear an interview with Steve Marriott, an internal business consultant with Carserve, a vehicle breakdown service.For each question 23-30, mark one letter (A, B, or C) for the correct answerAfter you have listened once, replay the recording.You have forty-five seconds to read through themquestions.[pause]Now listen, and mark A, B or C.[pause]Woman: These days, more and more people are employed by a company, but work from home. They’re sometimes called ‘remote workers’. Carserve is a vehicle breakdown company whose phone operators are all based at home. Steve Marriott, an internal business consultant with Carserve, is in the studio today. Steve, do people really enjoy working from home?Man: If you measure enjoyment by staff retention and improved productivity, the answer is definitely yes. But this doe sn’t happen by itself. In Carserve, we like the fact that our staff keep in touch with each other, through personal phone calls and emails. We also use email for company communications, instead of using office noticeboards, though of course we can’t guarantee that everyone reads them all. But the absence of a sharp division between work and home sometimes creates a definite sense of insecurity, which we c an’t al ways remove. Woman: Wa sn’t the re a risk in introducing remote working?Man: Before it was started, the greatest fear was that, with the change in the support provided, people would be less productive. As it’s turned out, staff have to be actively encouraged to take short breaks. You see, they tend to feel they have to answer the phone at the first ring, in case their manager thinks they’re sitting around watching TV even though they know we don’t do that kind of checking up.Woman: When you joined Carserve you wer en’t happy with the ways things were being run, were you? What was the problem?Man: The management focused on what could be put down on paper, like an organogram showing reporting lines. But they tended to avoid the less concrete issues, like how to ensure the workers knew what they were expected to achieve. So despite detailed planning and plenty of memos, in reality people were working in a bit of a vacuum.Woman: How did you turn that around?Man: Communication is important, but regular meetings are no substitute for a change of attitude. Managers have to start from the assumption that the remote workers are doing their job properly, even though they aren’t being supervised. So that’s what I focused on.Woman: You do teamwork, don’t you, even though the teams are n’t physically working in the same place. How does that work?Man: Surprisingly, perhaps, it makes them more effective. Because they know they’re only coming into the office for a team meeting, they plan that meeting much more carefully than perhaps they would do otherwise. And between meetings they communicate by email or phone, and that tends to take the pressure off reaching a decision before thinking it right thr ough. W oman: Earlier, you mentioned the use of electronic communication internally, like the phone, and computers for emails. Have these replaced face-to-face contact?Man: Not entirely. In fact, managers often work from home too, and staff are sometimes afraid, wrongly in fact, that a phone call will disturb them, or that an email w on’t be read on time. So, we make sure staff can regularly talk to their managers face-to-face.Woman: Doe sn’t remote working make it difficult for managers to carry out their work?Man: It certainly changes its nature. As part of our performance management process, managers visit staff at home twice a month. When everyone works in one office, you get on with some, and have less rapport with others, and usually that doe sn’t matter. But when you travel around visiting staff in their own homes, you have to develop relationships with them that are based on their needs, which may mean helping them with aspects of their non-working lives that are affecting their work. Woman: So, have you organised training for managers, to deal with this。

关于儒家思想和道家思想的英语作文

关于儒家思想和道家思想的英语作文

关于儒家思想和道家思想的英语作文全文共3篇示例,供读者参考篇1Confucianism and Daoism: Contrasting Philosophies, Enduring WisdomAs a student exploring the rich tapestry of Chinese philosophy, I find myself captivated by the contrasting principles of Confucianism and Daoism. These two ancient schools of thought, while divergent in their approaches, have profoundly shaped the cultural and intellectual landscape of China, and continue to offer invaluable insights into the human condition.Confucianism, with its emphasis on social harmony, ethical conduct, and the cultivation of virtues, resonates deeply with me. At its core lies the concept of 'ren,' which translates to benevolence, compassion, and humanity. Confucius, the esteemed philosopher and teacher, advocated for a society built on the pillars of filial piety, respect for elders, and the pursuit of moral excellence. His teachings stress the importance of education, self-cultivation, and the adherence to rituals andpropriety as a means of maintaining social order and promoting personal growth.One of the most profound aspects of Confucianism, in my opinion, is its emphasis on the rectification of names – the idea that language and terminology should accurately reflect the true nature of things. This principle underscores the importance of clarity, precision, and integrity in our interactions with others and in our understanding of the world around us. As a student, I find this concept particularly relevant, as it encourages me to strive for intellectual honesty and to challenge superficial or misleading definitions.In contrast, Daoism, with its focus on the natural order, spontaneity, and the harmonious coexistence of opposites, offers a refreshingly different perspective. The Dao, often translated as 'the Way,' represents the ineffable and eternal principle that underlies all existence. Lao Tzu, the legendary author of the Dao De Jing, advocated for a life of simplicity, humility, and non-action (wu wei) – a concept that encourages us to align ourselves with the natural flow of the universe, rather than forcefully imposing our will upon it.Daoism's emphasis on embracing change, letting go of attachments, and cultivating inner tranquility resonates deeplywith me as a student navigating the complexities and uncertainties of life. In a world that often demands constant productivity and achievement, the Daoist principles of effortless action and acceptance of the present moment offer a refreshing counterbalance, reminding me to find joy and fulfillment in the journey itself, rather than solely fixating on the destination.While Confucianism and Daoism may appear to be diametrically opposed in their perspectives, I find that both philosophies offer complementary insights that can enrich our understanding of the human experience. Confucianism's emphasis on moral cultivation, social responsibility, and the pursuit of knowledge aligns with my desire to contribute positively to society and to continually strive forself-improvement. At the same time, Daoism's teachings on embracing the natural order, letting go of attachments, and cultivating inner peace provide a much-needed counterbalance to the often-hectic pace of modern life, reminding me to find balance and harmony amidst the chaos.As I delve deeper into these ancient wisdom traditions, I am struck by their enduring relevance and their ability to shed light on the complexities of the human experience. Confucianism's emphasis on ethics, education, and societal harmony offers aframework for navigating the intricate web of interpersonal relationships and fostering a more just and harmonious society. Simultaneously, Daoism's teachings on the inherent unity of all things, the acceptance of change, and the cultivation of inner peace provide a counterweight to the pursuit of external validation, reminding us to find contentment and fulfillment within ourselves.In my journey as a student, I find myself drawn to the complementary insights offered by these contrasting philosophies. Confucianism's emphasis on moral cultivation and social responsibility inspires me to strive for personal growth and to contribute positively to the world around me. At the same time, Daoism's teachings on embracing the natural order and cultivating inner tranquility remind me to find balance, to let go of attachments, and to appreciate the present moment in all its richness.As I continue to explore the depths of these ancient wisdom traditions, I am filled with a sense of gratitude for the enduring legacy of Confucianism and Daoism. These philosophies have withstood the test of time, offering timeless insights and inspiring generations of thinkers, scholars, and seekers of wisdom. In a world that often seems chaotic and unpredictable,these teachings provide a compass, guiding us towards a deeper understanding of ourselves, our place in the world, and the interconnectedness of all things.篇2Confucianism and Daoism: Divergent Philosophies, Lasting InfluenceAs I delved into the ancient philosophies of China, two schools of thought particularly captivated me: Confucianism and Daoism. While both emerged around the 6th century BCE during a period of profound sociopolitical upheaval, they present sharply contrasting worldviews and approaches to life. Yet, their enduring relevance and impact on Chinese culture and philosophy cannot be overstated.Confucianism, founded by the sage Confucius, is a philosophy rooted in ethics, morality, and social harmony. At its core lies the concept of "ren," often translated as benevolence or humaneness. Confucius believed that by cultivating virtues such as filial piety, loyalty, and propriety, individuals could create a well-ordered and stable society. The emphasis on hierarchical relationships, respect for elders and ancestors, and the importance of education and self-cultivation set Confucianismapart as a philosophy deeply concerned with social cohesion and moral rectitude.In contrast, Daoism, originating from the teachings of Laozi and Zhuangzi, embraces a more naturalistic and mystical worldview. The central tenet of Daoism is the "Dao," an ineffable and ever-flowing force that underlies all existence. Daoists advocate living in harmony with the Dao, embracing simplicity, spontaneity, and non-action (wu wei). Unlike Confucianism's emphasis on social order and moral cultivation, Daoism encourages transcending societal norms and embracing a more intuitive, natural way of being.One of the most striking differences between these philosophies lies in their perspectives on human nature and society. Confucianism holds a optimistic view of human nature, believing that individuals possess an innate capacity for goodness and moral development. Through education,self-reflection, and adherence to virtuous principles, one can attain moral perfection and contribute to a harmonious society. Conversely, Daoism adopts a more skeptical stance, viewing human interference and societal constructs as artificial constraints that distort the natural order of things.Daoists advocate a return to simplicity and a rejection of societal conventions, prioritizing a spontaneous and effortless alignment with the Dao. This emphasis on "naturalness" contrasts sharply with Confucianism's emphasis on cultivating moral virtues and adhering to social norms and hierarchies.Despite their divergent philosophical foundations, both Confucianism and Daoism have profoundly shaped Chinese culture and thought. Confucianism, with its emphasis on social harmony, filial piety, and education, has deeply influenced Chinese ethical and political systems for centuries. Its impact can be seen in the reverence for ancestral customs, the importance placed on family ties, and the deep respect for scholars and teachers.Daoism, on the other hand, has influenced Chinese art, literature, and spirituality. The concept of "wu wei" (effortless action) and the pursuit of harmony with nature have inspired countless works of poetry, painting, and calligraphy. Daoist principles of simplicity, spontaneity, and detachment have also influenced various spiritual practices, such as Tai Chi and meditation.As a student of philosophy, I find myself drawn to both Confucianism and Daoism, not only for their historicalsignificance but also for their timeless wisdom and insights. While Confucianism offers a blueprint for creating a harmonious and virtuous society, Daoism reminds us of the beauty and power of embracing the natural flow of life.In a world increasingly shaped by modernity, technology, and ever-changing societal norms, these ancient philosophies offer valuable perspectives on navigating the complexities of human existence. Confucianism's emphasis on moral cultivation, respect for tradition, and social responsibility resonates with those seeking a sense of ethical grounding and community. Simultaneously, Daoism's call to embrace simplicity, spontaneity, and harmony with nature provides a counterbalance to the frenetic pace of modern life, inviting us to pause, reflect, and connect with the essence of our being.Perhaps the greatest lesson we can glean from these philosophies is the importance of balance and synthesis. Just as the yin and yang symbolize the complementary forces of the universe, Confucianism and Daoism offer contrasting yet interconnected perspectives on the human experience. By embracing the virtues of social responsibility and moral cultivation while also cultivating a sense of inner peace,spontaneity, and oneness with nature, we can strive for a more holistic and harmonious way of being.As I continue my philosophical journey, I am reminded of the enduring wisdom and relevance of these ancient Chinese traditions. In a world often characterized by conflict, disconnection, and a relentless pursuit of progress, the timeless teachings of Confucianism and Daoism offer invaluable guidance on navigating the complexities of human existence with grace, virtue, and a deep reverence for the natural order of things.篇3Confucian and Daoist Philosophies: Contrasting Ideologies That Shaped Ancient Chinese SocietyAs an avid student of philosophy, I have always been fascinated by the profound impact that ancient Chinese philosophies have had on shaping the cultural fabric of the nation. Among the myriad of schools of thought that emerged during the turbulent Warring States period, two philosophical traditions stand out as the most influential: Confucianism and Daoism. These contrasting ideologies, while distinct in their approaches, have profoundly shaped the sociopolitical and ethical landscape of China for centuries.Confucianism, founded by the revered scholar Confucius, is a philosophy that emphasizes the importance of social harmony, ethical conduct, and the cultivation of virtues such as filial piety, righteousness, and propriety. At its core, Confucianism advocates for a hierarchical society governed by a meritocratic system, where individuals are expected to fulfill their respective roles and responsibilities within the social order. The concept of "ren," which translates to benevolence or humanity, is a central tenet of Confucian thought, encouraging individuals to treat others with kindness, respect, and compassion.One of the most striking aspects of Confucianism is its emphasis on education and self-cultivation. Confucius believed that through diligent study and personal growth, individuals could attain moral excellence and become exemplary leaders and citizens. This emphasis on learning and self-improvement has had a profound impact on Chinese culture, where education has long been revered as a means to personal and societal advancement.In contrast to the structured and hierarchical nature of Confucianism, Daoism, founded by the legendary philosopher Laozi, embraces a more naturalistic and spontaneous approach to life. The central concept of Daoism is the "Dao," which can beloosely translated as "the Way" or the fundamental principle that underlies the natural order of the universe. Daoists believe in living in harmony with the Dao, embracing simplicity, spontaneity, and the natural flow of existence.Daoism advocates for a minimalistic lifestyle, free from the constraints of societal norms and expectations. It encourages individuals to cultivate inner peace and tranquility, embracing the natural rhythms of life and letting go of excessive desires and attachments. The concept of "wu wei," or effortless action, is a central tenet of Daoist thought, encouraging individuals to act in alignment with the natural order rather than forcing outcomes through excessive effort.While Confucianism and Daoism may seem diametrically opposed in their approaches, they share a common goal of promoting a harmonious and virtuous society. Confucianism, with its emphasis on social order and ethical conduct, provided a framework for governance and societal stability, while Daoism offered a complementary perspective on living in harmony with nature and embracing simplicity.Throughout Chinese history, these two philosophies have influenced various aspects of society, from politics and governance to art, literature, and personal conduct. Confucianideals have shaped the Chinese education system, civil service examinations, and the hierarchical structure of government, while Daoist principles have influenced Chinese traditional medicine, martial arts, and the appreciation of nature.As a student fascinated by these ancient philosophies, I cannot help but marvel at their enduring relevance and influence. In a world that often feels chaotic and overwhelming, the teachings of Confucianism and Daoism offer timeless wisdom and guidance on how to live a virtuous and harmonious life.Confucianism's emphasis on ethical conduct, filial piety, and social responsibility resonates deeply with me, as I believe that cultivating these virtues is crucial for building a just and compassionate society. At the same time, Daoism's teachings on embracing simplicity, living in harmony with nature, and letting go of excessive desires strike a chord within me, reminding me to find balance and inner peace amidst the complexities of modern life.As I continue my academic journey, delving deeper into the intricacies of these ancient philosophies, I am reminded of the profound wisdom they offer. In a rapidly changing world, where traditional values and modern ideals often clash, the teachings of Confucianism and Daoism provide a timeless foundation fornavigating life's complexities with grace, wisdom, and a deep appreciation for the natural order of the universe.Through their contrasting yet complementary perspectives, these ancient philosophies have left an indelible mark on Chinese culture and continue to inspire individuals across the globe to seek harmony, virtue, and a deeper understanding of the human experience. As a student, I am humbled by the breadth and depth of these philosophical traditions and am inspired to continue exploring their teachings, in the hopes of gaining a more profound understanding of the world and my place within it.。

发散性思维英语作文

发散性思维英语作文

发散性思维英语作文In an increasingly complex world where problems are not only multifaceted but also interlinked, the ability to think divergently has never been more crucial. Divergent thinking, which refers to the process of generating multiple and unique solutions to a problem, contrasts sharply with convergent thinking, where the focus is on arriving at a single correct answer. This essay aims to explore the significance of divergent thinking, its applications across various fields, its implications for education, and the challenges faced in fostering such thinking in contemporary society.To begin, one must understand that divergent thinking is rooted in creativity. It is the driving force behind innovation, invention, and artistic expression. In today’s fast-paced society, creativity is not just a desirable trait; it has become a necessary skill for success. Consider thetechnological advancements that have dramatically altered our lives over the past few decades. The rise of companies like Apple and Google can be attributed to their ability to think outside the box, creating products and services that wereonce inconceivable. The iPhone, for instance, was not merelya product of convergent thinking that sought to improve existing mobile phone technology; it revolutionized communication and information consumption by integrating various technologies into a single device. This illustrates how divergent thinking fosters innovation that reshapes industries.In the realm of science, divergent thinking has played a pivotal role in groundbreaking discoveries. Researchers and scientists are often faced with problems that do not have straightforward solutions. In such scenarios, the ability to explore various hypotheses and think differently is essential. The field of medicine, for instance, has benefitted immensely from divergent thinking. Researchers exploring potentialsolutions for complex diseases like cancer continuously generate diverse insights that can lead to multiple pathways for treatment. Recent developments in personalized medicine and immunotherapy demonstrate how thinking divergently can lead to breakthroughs that save lives.Divergent thinking is not limited to the realms of technology and science; it has profound implications for the arts as well. In literature, music, and visual arts, divergent thinking facilitates the exploration of new themes, styles, and narratives. Artists like Vincent van Gogh and writers such as Virginia Woolf exemplify the power of divergent creativity. Their ability to challenge societal norms and express unconventional ideas has inspired generations and enriched cultural discourse. The arts encourage individuals to see the world from varying perspectives, fostering empathy and a deeper understanding of the human experience.However, fostering divergent thinking in individuals, especially in educational settings, poses considerable challenges. Traditional educational systems have predominantly emphasized convergent thinking, prioritizing standardized testing and rote memorization. This approach often stifles creativity and limits students’ capabilities to think inventively. As a result, many students may feelthat there is only one correct answer or path to success, which ultimately discourages exploration and experimentation. Consequently, the challenge is to create educational environments that nurture divergent thinking while balancing the need for foundational knowledge in various subjects.One approach to cultivate divergent thinking within education is through project-based learning (PBL). PBL encourages students to engage in hands-on, interdisciplinary projects that require them to step beyond conventional boundaries and apply their knowledge creatively. For example, in a project involving environmental sustainability, studentscan explore various solutions to reduce plastic waste, including engineering new biodegradable materials, proposing policy changes, or launching awareness campaigns. By allowing students to explore multiple avenues and collaborate with peers, PBL can stimulate innovative thinking and develop problem-solving skills.Additionally, incorporating techniques such as brainstorming, free writing, and mind mapping into the curriculum can promote divergent thinking. These methods encourage students to generate numerous ideas without the constraint of immediate judgment, fostering an environment of creativity and openness. Teachers play a pivotal role in guiding students through these processes, providing a safe space for experimentation and creative expression while emphasizing the value of diverse perspectives.Outside the classroom, divergent thinking cansignificantly impact societal challenges. As issues likeclimate change, social injustice, and global health crises become increasingly urgent, the need for innovative solutions has reached critical levels. Governments, organizations, and individuals must adopt divergent thinking strategies to address these complex problems collectively. Initiatives like hackathons and collaborative innovation labs encourage diverse groups to come together and generate creative solutions. These platforms leverage the power of collective intelligence, as people from various backgrounds and expertise contribute their unique insights to tackle pressing global challenges.Moreover, industries are beginning to recognize the importance of a culture that values creativity and divergent thinking. For instance, design thinking has gained traction as a problem-solving methodology utilized by organizations ranging from startups to multinational corporations. This approach revolves around understanding users' needs and perspectives, allowing teams to brainstorm and developinnovative solutions through iterative processes. By embracing design thinking, companies can better adapt to market demands and remain competitive in an ever-evolving economic landscape.Despite the myriad benefits of divergent thinking, certain barriers hinder its development and application. One significant challenge is the fear of failure that many individuals experience. This fear often stems from societal pressures to conform and attain success through conventional routes. Consequently, individuals may hesitate to propose unconventional ideas, fearing criticism or rejection. Building a culture that celebrates experimentation and views failure as a learning opportunity is essential for fostering divergent thinking. Organizations and educationalinstitutions must actively promote an environment where taking risks is encouraged, and mistakes are seen as a natural part of the creative process.Furthermore, the digital age presents both opportunities and obstacles for divergent thinking. The widespreadavailability of information can spark creativity, asindividuals have access to a wealth of ideas and perspectives. However, the internet can also lead to information overload, making it challenging for individuals to sift through thenoise and focus on innovative thinking. Striking a balance between leveraging digital resources and maintaining focus on creative exploration is crucial for promoting divergent thinking in an interconnected world.In conclusion, divergent thinking emerges as a powerful tool for navigating the complexities of the 21st century. Its impact reverberates across technology, science, arts, education, and societal challenges. As we move toward an uncertain future, cultivating divergent thinking will be essential for innovation, problem-solving, and fostering empathy. By reimagining educational frameworks, encouraging creative risk-taking, and embracing collaborative approaches,society can unlock the full potential of divergent thinking. Together, we can harness this creative power to build a more innovative, compassionate, and resilient world. The need for creative thinkers is greater than ever, and as we celebrate and cultivate divergent thinking, we pave the way for a future brimming with possibility.。

两面观点的英语作文模板

两面观点的英语作文模板

两面观点的英语作文模板Title: The Art of Presenting Two Perspectives: An Essay Template。

Introduction:In contemporary discourse, the ability to present and analyze two contrasting perspectives is a crucial skill. Whether in academic essays, debates, or everyday conversations, being able to articulate multiple viewpoints fosters critical thinking and nuanced understanding. This essay explores a template for structuring discussions that encompass divergent viewpoints on a given topic.Thesis Statement:By employing a structured approach, one can effectively present contrasting perspectives, analyze their merits, and ultimately arrive at a well-rounded conclusion that acknowledges the complexity of the issue at hand.Body Paragraph 1: Presenting the First Perspective。

1. Introduction of Perspective: Begin by introducing the first perspective on the topic.2. Key Arguments: Outline the main arguments supporting this perspective.3. Supporting Evidence: Provide examples, statistics, or expert opinions to bolster the arguments.4. Acknowledgment of Counterarguments: Briefly acknowledge potential counterarguments to demonstrate awareness of opposing viewpoints.Body Paragraph 2: Presenting the Second Perspective。

Unit-4-Negotiating-Prices


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Business Letters
Modes of making-concession
• Initiative concession • Passive concession • Harmless concession • Beneficial/profit-making concession • Fake concession
Business Letters
Expressions
Business is closed at this price. 交易就按此价敲定。
Your price inacceptable (unacceptable). 你方价格可以(不可以)接受。
Your price is feasible (infeasible). 你方价格是可行(不可行)的。
• When the counterpart makes a concession, repeat aloud their offer.
• Offer your concession tentatively. Use hypothetical Qs, such as “What would you say if I were to …?”
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Business Letters Key points for managing your concession-making
• Know exactly where you intend to stop conceding. A good one usually a small one.
1 . Getting and making concessions
• A concession is a revision of a previous position you have held and justified publicly. Any concession-making serves for the total profit-making in transaction. As a result, before a negotiation, a total profit, objectives and even the highest concessions should be fully considered.

澳大利亚和中国的同于不同英语作文

澳大利亚和中国的同于不同英语作文全文共3篇示例,供读者参考篇1Comparing and Contrasting Australia and ChinaAs an international student, I have had the unique opportunity to experience life in two vastly different countries –Australia and China. While both nations are distinct in their cultures, histories, and ways of life, they also share some intriguing similarities. In this essay, I will explore the contrasts and commonalities between these two nations, drawing from my personal experiences and observations.Let's start with the most apparent difference – the physical landscapes. Australia, with its vast expanses of outback and pristine beaches, presents a stark contrast to China's densely populated cities and rolling mountain ranges. The Australian way of life is deeply intertwined with the great outdoors, with activities like surfing, camping, and hiking being popular pastimes. In contrast, China's urban centers are bustling hubs of activity, where people embrace a more fast-paced, metropolitan lifestyle.However, both countries boast stunning natural wonders that leave visitors in awe. Australia's Great Barrier Reef, a UNESCO World Heritage site, is a vibrant underwater ecosystem teeming with marine life. Similarly, China's picturesque landscapes, such as the Zhangjiajie National Forest Park with its towering quartzite pillars, are a testament to the country's rich natural heritage.Moving on to the cultural aspects, Australia and China have vastly different historical roots and traditions. Australia's Indigenous communities have a deep connection to the land, with their ancient dreamtime stories and spiritual beliefs. On the other hand, China's rich cultural tapestry is woven with influences from various dynasties, philosophies, and belief systems, such as Confucianism, Taoism, and Buddhism.Despite these differences, both nations celebrate diversity and multiculturalism. Australia is often referred to as a "cultural melting pot," with people from all over the world calling it home. The vibrant cities of Sydney and Melbourne are a testament to this, with their bustling Chinatowns, Little Italys, and Greek precincts. Similarly, China's major cities, like Shanghai and Beijing, are home to diverse communities, reflecting the country's growing cosmopolitan nature.Another stark contrast lies in the educational systems of the two countries. Australia's approach to education emphasizes critical thinking, independent learning, and a well-rounded curriculum that includes both academic and extracurricular activities. In contrast, China's education system is highly competitive and focused on rigorous academic achievement, with a strong emphasis on standardized testing and rote learning.However, both nations recognize the importance of education and strive to provide quality learning opportunities for their citizens. Australia's world-class universities attract students from around the globe, while China's investment in education has led to the establishment of prestigious institutions like Tsinghua University and Peking University.When it comes to culinary experiences, Australia and China offer a delightful array of flavors and cuisines. Australian cuisine is a melting pot of influences, ranging from traditional Indigenous bush tucker to modern fusion dishes. The country's diverse multicultural communities have also contributed to the vibrant food scene, with delicious options like Italian pizza, Greek souvlaki, and Chinese dim sum readily available.On the other hand, China's culinary heritage is deeply rooted in its diverse regional traditions, with each province boasting its own unique flavors and cooking techniques. From the fiery Sichuan cuisine to the delicate Cantonese dim sum, China's food culture is a testament to the country's rich history and diversity.Despite their differences, both nations share a love for fresh, locally sourced produce. Australia's abundant farmlands and coastal regions provide an array of high-quality meats, seafood, fruits, and vegetables. Similarly, China's vast agricultural regions supply a bounty of fresh ingredients, allowing for the creation of authentic, flavorful dishes.In terms of governance, Australia is a stable democracy with a Westminster parliamentary system, while China is a one-party socialist republic led by the Communist Party. However, both nations have made significant strides in economic development and global influence over the past few decades.Australia's economy is driven by a strong service sector, as well as exports of natural resources like coal, iron ore, and agricultural products. China, on the other hand, has undergone rapid industrialization and is now a manufacturing powerhouse, playing a crucial role in global trade and supply chains.Despite their contrasting political systems, both countries recognize the importance of international cooperation and engagement. Australia has strong ties with its regional neighbors and is an active member of organizations like the United Nations and the G20. China, too, has become an increasingly influential player on the global stage, with initiatives like the Belt and Road Initiative and its membership in organizations like the BRICS (Brazil, Russia, India, China, and South Africa) alliance.In conclusion, Australia and China are two nations that embody the rich diversity and complexity of our world. While their contrasts are striking – from their physical landscapes and cultural traditions to their educational systems and governance structures – they also share some remarkable commonalities. Both nations celebrate diversity, value education, offer vibrant culinary experiences, and play pivotal roles in the global economic and political landscape.As an international student, experiencing these two contrasting yet equally fascinating countries has been an enriching and eye-opening journey. It has taught me the importance of embracing cultural differences while also recognizing our shared human experiences and aspirations. In a world that is becoming increasingly interconnected,understanding and appreciating the unique perspectives and values of different nations is crucial for fostering harmony, cooperation, and mutual respect.篇2Comparing Australia and China: A Tale of Two NationsAs an international student, I've had the unique opportunity to experience life in both Australia and China firsthand. While these two countries may seem worlds apart geographically, they share some surprising similarities amidst their stark differences. In this essay, I'll explore the parallels and contrasts between these two nations, drawing from my personal experiences and observations.To begin, let's delve into the natural landscapes that define these countries. Australia is renowned for its vast outback, rugged coastlines, and diverse array of unique flora and fauna. From the iconic Uluru to the Great Barrier Reef, the land Down Under boasts some of the most breathtaking natural wonders on the planet. China, on the other hand, is a country of immense geographical diversity, encompassing towering mountain ranges, lush river valleys, and expansive deserts. The majestic Himalayas,the winding Yangtze River, and the Gobi Desert are just a few of the remarkable natural features that adorn China's landscape.Despite their vastly different terrains, both countries share a deep respect for the environment and a commitment to sustainability. Australia has taken significant strides in promoting renewable energy sources and protecting its delicate ecosystems, while China has made substantial investments in green technologies and implemented measures to curb pollution and environmental degradation.Moving on to the cultural realms, Australia and China exhibit a fascinating blend of similarities and contrasts. Australia's rich cultural tapestry is woven from the threads of its indigenous heritage, colonial past, and modern multiculturalism. The country embraces diversity, celebrating the various traditions and customs that have been brought to its shores by immigrants from around the globe. China, on the other hand, boasts a deep-rooted and ancient culture that spans thousands of years. From the grandeur of imperial dynasties to the intricacies of traditional arts and crafts, China's cultural heritage is a source of immense pride and identity for its people.Yet, amidst these cultural differences, both nations share a profound appreciation for education and academic excellence.Australia's world-class universities and strong emphasis on quality education have attracted students from across the globe, while China's rapidly advancing education system has produced numerous scholarly achievements and a highly skilled workforce.In terms of social dynamics, Australia and China present stark contrasts. Australia is widely regarded as a laid-back and egalitarian society, where informality and a relaxed lifestyle are embraced. Concepts like "mateship" and a strong sense of community pervade Australian culture. China, conversely, is a society deeply rooted in hierarchical structures and traditional values. Respect for elders, family ties, and a strong work ethic are highly valued in Chinese society.Despite these divergent social norms, both countries have made significant strides in promoting gender equality and empowering women. Australia has implemented robust policies and initiatives to support women's rights and equal opportunities, while China has taken steps to address gender disparities and encourage female participation in various sectors.Economically, Australia and China have forged a strong trade relationship, with each country benefiting from the other's strengths. Australia's resource-rich economy and expertise in sectors like mining and agriculture have complemented China'smanufacturing prowess and growing consumer market. This economic interdependence has fostered mutual understanding and cooperation between the two nations.However, it is important to acknowledge the political tensions that have occasionally strained relations between Australia and China. Differences in governance systems, human rights issues, and strategic interests have led to diplomatic challenges and occasional friction. Navigating these complexities requires open dialogue, mutual respect, and a willingness to find common ground.In conclusion, Australia and China are two nations that exemplify the rich tapestry of diversity that exists in our global community. While their geographical, cultural, and social landscapes may differ significantly, they share common threads of environmental consciousness, academic excellence, economic cooperation, and a commitment to progress. As an international student, I have been fortunate to experience the best of both worlds, gaining invaluable insights into the similarities and differences that make each country unique and fascinating in its own right.篇3Australia and China: A Tale of Contrast and ConnectionAs an international student, I've had the incredible opportunity to experience life in two vastly different countries: Australia and China. While they may seem worlds apart, these nations share a surprising number of similarities, making the transition between them an adventure filled with both familiarity and culture shock.Let's start with the obvious differences. Australia is a vast, sparsely populated land, with a majority of its population huddled along the coastal fringes. In contrast, China is a densely populated behemoth, with bustling cities and a rich tapestry of cultures woven into its fabric. The landscapes couldn't be more different – Australia's rugged outback and pristine beaches stand in stark contrast to China's majestic mountain ranges and sprawling metropolises.Yet, beneath these surface-level distinctions lies a shared spirit of diversity and multiculturalism. Australia prides itself on being a melting pot of cultures, with immigrants from all corners of the globe calling this sunburnt country home. Similarly, China's numerous ethnic minorities contribute to a vibrant cultural mosaic, each group adding its unique flavor to the nation's rich heritage.One aspect that struck me as particularly different was the pace of life. In Australia, there's a certain laidback attitude that permeates daily life. People tend to take their time, savoring the present moment and embracing a work-life balance. China, on the other hand, is a whirlwind of energy and ambition. The relentless pursuit of progress and development is palpable, with people constantly on the move, striving for success.However, both countries share a deep respect for education and a commitment to academic excellence. Australian universities are renowned for their world-class facilities and cutting-edge research, while China's emphasis on hard work and discipline has produced generations of brilliant minds. In both nations, education is seen as the key to unlocking opportunities and shaping the future.Food is another area where the contrasts and similarities between these two countries become apparent. Australian cuisine is a melting pot of flavors, influenced by its diverse population and proximity to Asia-Pacific neighbors. From succulent barbecues to fresh seafood, the culinary scene is a delightful fusion of cultures. China, on the other hand, boasts one of the world's oldest and most sophisticated culinary traditions, with each region offering its own unique flavors andspecialties. Yet, both countries share a love for fresh, locally sourced ingredients and a passion for exploring new taste sensations.One aspect that I found particularly striking was the contrasting attitudes towards personal space and privacy. In Australia, there's a strong emphasis on individual freedom and personal boundaries. People tend to value their personal space and respect others' privacy. In China, however, the concept of personal space is often more fluid, with a greater emphasis on collectivism and community. This difference can lead to some initial culture shock, but it also highlights the importance of understanding and respecting cultural norms.Despite these differences, there are also numerous similarities that bind these two nations together. Both Australia and China are vast, diverse countries with rich indigenous histories and traditions. They share a deep appreciation for nature and a commitment to environmental conservation, albeit approached from different perspectives.Moreover, both nations have a strong sense of national pride and a desire to carve out their unique identities on the global stage. Australians and Chinese alike take great pride intheir countries' achievements and strive to showcase their unique cultures to the world.Perhaps one of the most striking similarities lies in the warmth and hospitality of the people. Australians are renowned for their friendly, laid-back demeanor, while the Chinese are known for their gracious hospitality and respect for guests. In both countries, I've been welcomed with open arms, experiencing firsthand the kindness and generosity that transcends cultural boundaries.As I reflect on my experiences in these two remarkable nations, I am struck by the profound impact they have had on my personal growth and understanding of the world. Australia taught me the value of embracing diversity, appreciating the present moment, and finding balance in life. China, on the other hand, instilled in me a deep respect for tradition, a relentless work ethic, and a sense of community.In the end, the contrasts and similarities between Australia and China are not merely surface-level observations but rather a testament to the rich tapestry of human experience. By embracing these differences and recognizing our shared humanity, we can build bridges of understanding and forge lasting connections that transcend borders and cultures.As an international student, I am grateful for the opportunity to have experienced the best of both worlds. These experiences have shaped me, challenged me, and ultimately enriched my understanding of what it means to be a global citizen. Australia and China may be vastly different, but they are united in their ability to inspire, captivate, and leave an indelible mark on the hearts and minds of those fortunate enough to call them home, even if only for a fleeting moment.。

《制定关于标准必要专利的欧盟方法》英语原文

EUROPEANCOMMISSIONBrussels, 29.11.2017COM(2017) 712 finalCOMMUNICATION FROM THE COMMISSION TO THE EUROPEAN PARLIAMENT, THE COUNCIL AND THE EUROPEAN ECONOMIC AND SOCIALCOMMITTEESetting out the EU approach to Standard Essential PatentsI NTRODUCTIONThe interplay between patents and standards is important for innovation and growth. Standards ensure that interoperable and safe technologies are widely disseminated among companies and consumers. Patents provide R&D with incentives and enable innovative companies to receive an adequate return on investments. Standards1frequently make reference to technologies that are protected by patents. A patent that protects technology essential to a standard is called a standard-essential patent (SEP). SEPs therefore protect technologies that are essential for complying with technical standards and for marketing products based on such standards.Standards support innovation and growth in Europe, in particular providing for interoperability of digital technologies that are the foundation of the Digital Single Market (DSM). For example, computers, smartphones or tablets connect to the internet or other devices via standardised technologies such as long-term evolution (LTE), WiFi, or Bluetooth, all of which are protected by SEPs. Without the widespread use of such standardised technologies, such interconnectivity would not be possible2.In the hyper-connected era, interconnectivity becomes even more crucial. A wide range of new products need to be interconnected, as to provide consumers with additional products and services (e.g. smart house appliances) and to create new business opportunities for European companies.The digitalisation of the economy creates great opportunities for EU industry. The estimated economic potential of IoT applications in devices for humans, homes, offices, factories, worksites, retail environments, cities, vehicles and the outdoors will be up to EUR 9 trillion per year by 2025 in developed countries3. The digitalisation of products and services can add more than EUR 110 billion in revenue to the European economy per year over the next five years4. The ability of connected devices and systems to work together is crucial for maximising this economic potential. Without interoperability, enabled by standards, 40 % of the potential benefits of IoT systems would not be reaped5.Without formal standardisation and SEPs, there would be, for example, no connected vehicles. Telediagnosis or remote operations with distant hospitals or to exchange patient information would not be possible either. Patent holders contribute technology for developing standards within standard developing organisations (SDOs). Once a standard is established and the holders of the SEPs have given a commitment to license them on fair, reasonable and non-discriminatory (FRAND) terms, the technology included in the standard should be available to any potential user of the standard. Smooth licensing practices are therefore essential to guarantee fair, reasonable and non-1Regulation (EU) 1025/2012 on European standardisation defines the meaning of the terms “standard” and “technical specification”. In this document the term “standard” is used with both meanings for the sake of brevity.2 For instance, company X marketing residential alarm systems connected to the internet both via WiFi and LTE to provide consumers with enhanced security in case of power cut, would need a licence for these standardised technologies.3McKinsey, 2015. See also the objective set by President Juncker for 5G and the IoT in the State of the Union speech, 14.9.2016.4PricewaterhouseCoopers, 2015 and Boston Consulting Group, 2015. See also: https://ec.europa.eu/digital-single-market/en/digitising-european-industry#usefullinks5 See McKinsey (2015).discriminatory access to the standardised technologies and to reward patent holders so they continue to invest in R&D and standardisation activities. This in turn plays a prominent role in developing a connected society, where new market players outside the traditional ICT sectors (producers of household appliances, connected cars, etc.) need access to the standardised technology.The evidence however suggests that the licensing and enforcement of SEPs is not seamless and may lead to conflicts. Technology users accuse SEP holders of charging excessive licensing fees based on weak patent portfolios and of using litigation threats. SEP holders claim that technology users 'free ride' on their innovations and consciously infringe intellectual property rights (IPR) without engaging in good faith licensing negotiations6. Problems may be particularly acute when players coming from new industrial sectors who are unfamiliar with the traditional ICT business need access to standardised technologies. Disputes and delays in negotiations between technological users and holders may ultimately delay the widespread use of key standardised technologies. This can hamper the development of interconnected products in Europe, eventually affecting the competitiveness of the EU economy.In its April 2016 Communication on Standardisation Priorities for the Digital Single Market7, the Commission identified three main areas where the SEP licensing environment could be improved: opaque information on SEP exposure; unclear valuation of patented technologies reading on standards and the definition of FRAND; and the risk of uncertainty in enforcement of SEPs. In addition, the role of open source communities in the development of standards also should be assessed.There is therefore a need for a clear, balanced and reasonable policy for Standard Essential Patents in the EU with the aim of contributing to the development of the Internet of Things and harnessing Europe's lead role in in this context.Conflicting interests of stakeholders in certain SDOs may make it difficult for these organisations to provide effective guidance on such complex legal and intellectual property (IP) policy issues. Licensing platform initiatives in this area are still at an early stage and have not yet been adopted by implementers, who may well be hesitant given the uncertainty in the current SEP regulatory environment and who have little incentive to enter into a deal in this context.In addition, the standardisation of 5G and IoT is a global issue. Europe's industry retains a leading position in many sectors in global markets. The Commission notes the important role European standardisation plays in the global context8.The Commission therefore considers that there is an urgent need to set out key principles that foster a balanced, smooth and predictable framework for SEPs. These key principles reflect two main objectives: incentivising the development and inclusion of top technologies in standards, by preserving fair and adequate return for these contributions, and ensuring smooth and wide dissemination of standardised technologies based on fair access conditions. A balanced and successful policy on SEPs licensing should work to the benefit of start-ups in 6The economic stakes are very high: for example, the royalty income for 2G, 3G and 4G standards is approximately EUR 18 billion per year (CRA 2016).7The public consultation organised by the Commission in 2014 clearly shows divergent opinions on the challenges and solutions concerning the SEP environment. See http://ec.europa.eu/growth/tools-databases/newsroom/cf/itemdetail.cfm?item_id=7833.8 Patents declared to the ETSI represent 70% of worldwide SEPs (IPlytics, 2017).Europe and should serve all EU citizens by giving them access to products and services based on the best performing standardised technology.This Communication draws on the responsibility of all actors in the SEP licensing context, and all stakeholders are encouraged to contribute to making this framework work in practice. It is not intended to represent a statement of the law and is without prejudice to the interpretation of EU law by the Court of Justice of the European Union (CJEU). It does not bind the Commission as regards the application of EU rules on competition, and in particular Articles 101 and 102 of the Treaty on the Functioning of the European Union (TFEU).1.I NCREASING TRANSPARENCY ON SEP S EXPOSUREInformation on the existence, scope and relevance of SEPs is vital for fair licensing negotiations and for allowing potential users of a standard to identify the scale of their exposure to SEPs and necessary licensing partners. However, currently the only information on SEPs accessible to users can be found in declaration databases maintained by SDOs which may lack transparency. This situation makes licensing negotiations and the anticipation of risks related to SEPs particularly difficult to navigate for start-ups and SMEs. The primary purpose of declarations is to reassure an SDO and all third parties that the technology will be accessible to users, typically under a commitment to license under FRAND conditions.SDO databases may record tens of thousands of SEPs for a single standard, and this trend is growing9. The declarations are based on a self-assessment by the patent holder, and are not subject to scrutiny regarding the essentiality of the declared patent, which can evolve in the course of the standard adoption procedure. In addition, stakeholders report that even in concrete licensing negotiations licensors fail to substantiate their claims with more precise information. This is particularly unsatisfactory in the context of IoT where new players with little experience of SEPs licensing are continually entering the market for connectivity. The Commission therefore believes that measures, as outlined below, are needed to improve the information on SEPs.1.1.I MPROVING QUALITY AND ACCESSIBILITY OF INFORMATION RECORDED IN SDODATABASESThe Commission believes that SDOs should provide detailed information in their databases to support the SEP licensing framework. While SDO databases collect large amounts of declaration data10, they often do not provide user-friendly accessibility to interested parties, and lack essential quality features. The Commission therefore takes the view that the quality and accessibility of the databases should be improved11. First, data should be easily accessible through user friendly interfaces, both for patent holders, implementers and third parties. All declared information should be searchable based on the relevant standardisation projects, which may also require the transformation of historic data into current formats. Quality processes should eliminate also duplications and other obvious flaws. Finally, there should be links to patent office databases, including updates of patent status, ownership and its transfer. 9For instance, more than 23 500 patents have been declared essential to the Global System for Mobile Communication standard and the 3G or Universal Mobile Telecommunication System standards developed at the European Telecommunications Standards Institute (ETSI). Such standard apply to all smartphones and devices having a mobile connection. For more figures, see 'Landscaping study on SEPs' IPlytics (2017) and 'Patents and Standards - A modern framework for IPR-based standardization' ECSIP (2014).10 Some SDOs require specific patent disclosures as they recognise their benefits, while others permit blanket declarations. This section of the Communication refers to SDOs with specific patent disclosure.11See for example the long running 'DARE' project to improve the ETSI’s database.Work on improving databases needs to be combined with a stricter scrutiny on compliance with declaration obligations as defined in current SDO policies to avoid incomplete declarations12.1.2.D EVELOPING AN INFORMATION TOOL TO ASSIST LICENSING NEGOTIATIONSThe Commission notes that the current declaration system in SDOs supports the technical standard setting process and is not geared towards future SEP licensing. However, it is clear that there are net benefits in extending the current practice and purpose of declarations and databases to the creation of new transparency tools which, without losing their main purpose, can greatly facilitate licensing negotiation. Proportionality considerations are essential in this context. Whilst excessive burdens for stakeholders should be avoided, it should be born in mind that in concrete licensing negotiations, patent holders necessarily have to invest in substantiating to SEP users why patents from the patent holders' portfolio are essential to the standard or how these patents are being infringed13. The Commission therefore believes that proposed incremental improvements with controlled costs can substantially reduce overall transaction costs during licensing negotiations as well as infringement risks, to benefit both parties in negotiations14.1.2.1.More up-to-date and precise declarationsDeclarations occur early on in the standardisation process, with normally no review later on. However, technical solutions proposed in standards negotiations evolve up until the final standard15 is agreed. While the majority of declarations concern patent applications, the patent claims under the final patent granted after adoption of the standard can differ considerably16, as their content may change during the granting process. Therefore, rightholders should review the relevance of their declarations at the time of adoption of the final standard (and subsequent significant revisions) and when a final granting decision on the patent is taken. Declarations should also include enough information to assess patent exposure. Patent holders should at least make reference to the section of the standard that is relevant to the SEP and to the link with the patent family. Declarations should also clearly identify a contact for the owner/licensor of the declared SEP.Finally, it should be noted that SEPs on key technologies are more frequently litigated17. Associated information is relevant for all interested licensees and can play a role in limiting the possibility of future litigation. SDOs should therefore provide the possibility and incentives for patent holders and technology users to report the case reference and main outcome of final decisions, positive or negative, on declared SEPs (including on essentiality and patent validity). As companies usually only litigate a few valuable patents within a portfolio, and both patent holders and users should have an interest in reporting decisions in their respective favour, the associated burden of this measure would be limited.12 For further details, please see the summary report of the public consultation organised by DG GROW in 2015. http://ec.europa.eu/DocsRoom/documents/14482/attachments/1/translations/en/renditions/native.13 See CRA (2016).14 See section 3 below in relation to effective enforcement.15 For instance, a potential patent or patent application initially declared for a candidate technology may not be retained in the released standard, or the declared patent application may be revised during the granting process.16 For instance, 71% of SEPs declared at major SDOs (73% at the ETSI) are only granted after the standard has been released (IPlytics, 2017).17 See ECSIP (2014).1.2.2.Essentiality checksEvidence points to the risk of broad over-declarations and makes a strong case for more reliability with respect to SEP essentiality18. Stakeholders report that recorded declarations create a de facto presumption of essentiality in negotiations with licensees19. This scenario places a high burden on any willing licensee, especially SMEs and start-ups, to check the essentiality of a large number of SEPs in licensing negotiations.There is therefore a need for a higher degree of scrutiny on essentiality claims. This would require scrutiny being performed by an independent party with technical capabilities and market recognition, at the right point in time. Having said this, introducing such a scrutiny requirement to SEPs must be balanced against the cost20. However, an incremental approach, whereby scrutiny takes place at the request of either rightholders or prospective users, calibrating the depth of scrutiny and limiting checks to one patent within a family and to samples, could ensure the right cost-benefit balance of this measure21.1.2.3.Means of implementationWhile there are clear benefits to such increased transparency, the related burden needs to remain proportionate. Measures could therefore be extended gradually, and apply to new and key standards only, e.g. 5G.As a first step, stakeholders could be incentivised to value increased transparency, e.g. by way of certification that their declared SEP portfolios comply with transparency criteria. This certification could later be used in licensing negotiations and litigation. In addition, a recent study undertaken for the Commission suggests that SDOs may consider introducing (modest) fees for confirming SEP declarations after standard release and patent grants, to incentive SEP holders to revise and maintain only relevant declarations22.When considering essentiality checks, patent offices may well be natural candidates for exploiting synergies and reducing costs23. The Commission will support further analysis of their feasibility to ensure effective and proportionate solutions.Depending on the outcome of this project, an independent European body could be tasked to proceed with SEP essentiality assessment.18 See IPlytics (2017) and CRA (2016) and the summary of DG GROW public consultation on SEPs (2015).19 A number of studies on various key technologies suggests that when rigorously tested, only between 10% and 50% of declared patents are essential (CRA, 2016 and IPlytics, 2017).20 The cost of essentiality checks may be negligible compared to licensing revenues for key technologies (see CRA, 2016).21 For an analysis of cost and benefits, please see IPlytics (2017).22 See CRA (2016).23 See IPlytics (2017).2.G ENERAL PRINCIPLES FOR FRAND LICENSING TERMS FOR SEP SThe Commission considers that the parties are best placed to arrive at a common understanding of what are fair licensing conditions and fair rates, through good faith negotiations. Currently, licensing is hampered by unclear and diverging interpretations of the meaning of FRAND. The debate is particularly heated when it comes to valuation principles. Divergent views and litigation over FRAND licensing risk delaying the uptake of new technologies, standardisation processes and the roll-out of IoT in Europe. The Commission considers therefore that it is both necessary and beneficial to establish a first set of key signposts on the FRAND concept, so as to provide for a more stable licensing environment, guide parties in their negotiations and reduce litigation.The guiding elements set out below are based on the results of a public consultation24, analysis of best practices25, studies26, as well as national case law27. The Commission encourages stakeholders to engage in dialogue with each other and with the Commission, with the view to achieving further clarification and developing best practices. The Commission will monitor progress achieved and take complementary action on FRAND licensing, as needed.2.1.L ICENSING PRINCIPLESAs the CJEU has confirmed, an 'undertaking to grant licences on FRAND terms creates legitimate expectations on the part of third parties that the proprietor of the SEP will in fact grant licences on such terms'28.Both parties must be willing to engage in good faith negotiations, with the view to establishing licensing conditions that are fair, reasonable and non-discriminatory. Parties to a SEP licensing agreement, negotiating in good faith, are in the best position to determine the FRAND terms most appropriate to their specific situation.Efficiency considerations, reasonable licence fee expectations on both sides, the facilitation of the uptake by implementers to promote wide diffusion of the standard should be taken into account. It should be stressed in this respect that there is no one-size-fit-all solution to what FRAND is: what can be considered fair and reasonable differs from sector to sector and over time. For this reason, the Commission encourages stakeholders to pursue sectoral discussions with a view to establishing common licensing practices, based on the principles reflected in this Communication.The Commission considers that the following IP valuation principles should be taken into account:Licensing terms have to bear a clear relationship to the economic value of the patented technology. That value primarily needs to focus on the technology itself and in principle should not include any element resulting from the decision to include the technology in the standard.In cases where the technology is developed mainly for the standard and has little market value outside the standard, alternative evaluation 24 Public consultation on patents and standards: A modern framework for standardisation involving intellectual property rights.25 Licensing Terms of Standard Essential Patents: A Comprehensive Analysis of Cases, JRC 201726Study on Transparency, Predictability and Efficiency of SDO-based Standardization and SEP Licensing, Published on: 12/12/2016, (CRA study).27 See, in particular, Unwired Planet v. Huaweï [2017] EWHC 711 (Pat).28 Case C-170/13 Huawei Technologies, EU:C:2015:477, paragraph 53methods, such as the relative importance of the technology in the standard compared to other contributions in the standard, should be considered.∙Determining a FRAND value should require taking into account the present value added29of the patented technology. That value should be irrespective of the market success of the product which is unrelated to the patented technology.∙FRAND valuation should ensure continued incentives for SEP holders to contribute their best available technology to standards.∙Finally, to avoid royalty stacking, in defining a FRAND value, an individual SEP cannot be considered in isolation. Parties need to take into account a reasonable aggregate rate for the standard, assessing the overall added value of the technology30.The implementation of measures on SEP transparency can already support this objective. It can be addressed further, within the scope of EU competition law, by the creation of industry licensing platforms and patent pools, or based on indications by standardisation participants on the maximum cumulative rate that could be reasonably envisaged or expected.2.2.E FFICIENCY AND NON-DISCRIMINATIONThe non-discrimination element of FRAND indicates that rightholders cannot discriminate between implementers that are 'similarly situated'31.Given that FRAND is not one-size-fits-all, solutions can differ from sector to sector and depending on the business models in question.As mentioned above, FRAND negotiations imply good faith negotiations from both parties. Efficiency considerations can come into play as well. Transaction costs relating to the negotiation of a licence should be kept to the minimum necessary. Furthermore, in sectors where cross-licencing practices are widespread, efficiency gains related to such practices should be taken into account. These points need to be taken into account when assessing on a case by case basis whether a licensing offer is compatible with FRAND.In line with the approach presented above, the Commission considers that the same principles of efficiency support the practice of SEP portfolio licensing for products with global circulation32. As noted in a recent ruling33, a country-by-country licensing approach may not be efficient and may not be in line with a recognised commercial practice in the sector.2.3.P ATENT POOLS AND LICENSING PLATFORMS TO FACILITATE SEP LICENSINGThe creation of patent pools or other licensing platforms, within the scope of EU competition law, should be encouraged. They can address many of the SEP licensing challenges by offering better scrutiny on essentiality, more clarity on aggregate licensing fees and one-stop- shop solutions. For IoT industries, and particularly SMEs, newly exposed to SEP licensing disputes, this will bring more clarity to licensing conditions of SEP holders in a specific sector.29The present value is the value discounted to the time of the conclusion of the licence agreement. Allowing for the discounting over time is important against the backdrop of licence agreement running over several years in sometimes technologically fast moving business environments.30 On royalty stacking see CRA study.31 Unwired Planet v. Huaweï [2017] EWHC 711 (Pat).32However, FRAND licensing requires remuneration to be calculated in a manner that implementers wishing to develop a product for a specific, geographically limited area are not placed at a disadvantage.33 Unwired Planet v. Huaweï [2017] EWHC 711 (Pat).Measures to encourage the setting up of pools for key standardised technologies should be encouraged, e.g. facilitating access to pool management offers and technical assistance by SDO34. The Commission will consider further measures if these efforts are ineffective in IoT sectors.2.4.E XPLOITING AND DEEPENING FRAND EXPERTISEThere is a need to increase accessibility of experience, expertise and know-how around FRAND determination. Valuable insight has been gained and approaches developed from licensing agreements, mediations, arbitrations and court decisions over many years. Significant resources and efforts have been devoted to clarifying, analysing and valuing patents and technology. As there is no common repository for such expertise, work and research may be unnecessarily duplicated at serious cost to the parties involved. More accessible FRAND-related information could increase predictability for businesses such as IoT players, facilitate the licensing process in general and provide support and benchmarks in dispute settlement.The Commission will therefore set up an expert group with the view to gathering industry practice and additional expertise on FRAND licencing. In addition, the Commission will use all appropriate tools available to obtain further information to support its policy making with sufficient evidence.34For instance, the creation of pools may be encouraged by means of measures such as strengthening the relationship between SDOs and pools, providing incentives to participation and making universities and SMEs more aware of the advantages of becoming a licensor in a pool (ECSIP, 2015).3.A PREDICTABLE ENFORCEMENT ENVIRONMENT FOR SEP SDisputes on SEPs are an important factor in the licensing system when negotiations fail. A balanced and predictable enforcement environment has particularly positive effects on parties’ behaviour during negotiations, which in turn can speed up the spread of standardised technologies. IoT stakeholders report however that uncertainties and imbalances in the enforcement system have serious implications for market entry. SEPs show a higher degree of litigation than other patents35, which reinforces the need for a clear dispute framework in this area. While this Communication focuses on specific guidance on Standard Essential Patents, the Guidance on certain aspects of Directive 2004/48/EC of the European Parliament and of the Council on the enforcement of intellectual property rights36 clarifies the IPRED regime more generally.The possibility to enforce is one of the key aspects of intellectual property rights37. The debate in the SEPs area has mainly focused on the availability of injunctive relief. Such relief aims to protect SEP holders against infringers unwilling to conclude a licence on FRAND terms. At the same time, safeguards are needed against the risk that good-faith technology users threatened with an injunction accept licensing terms that are not FRAND, or in the worst case, are unable to market their products (hold-ups).3.1.AVAILABILITY OF INJUNCTIVE RELIEF UNDER THE H UAWEI VS ZTE JURISPRUDENCE In its Huawei judgment38, the CJEU established obligations applying to both sides of a SEP-licensing agreement, when assessing whether the holder of a SEP can seek an injunction against a potential licensee without being in breach of Article 102 TFEU. SEP holders may not seek injunctions against users willing to enter into a licence on FRAND terms, and the CJEU established behavioural criteria to assess when a potential licensee can be considered willing to enter into such a licence.The Commission considers that the elements below – which arise from national case-law in applying the Huawei judgment39, provide useful additional guidance for stakeholders.A number of courts have stressed that a prospective SEP licensee has to receive sufficiently detailed and relevant information to determine the relevance of the SEP portfolio and 35 ECSIP (2014).36COM(2017)70837Directive 2004/48/EC of 29.4.2004 on the enforcement of intellectual property rights, pub. OJ L 195 of 2.6.2004, recital 338 Case C-170/13 Huawei Technologies, EU:C:2015:477.39 The CJEU held that Article 102 TFEU must be interpreted as meaning that the proprietor of a patent essential to a standard established by a standardisation body, which has given an irrevocable undertaking to that body to grant a licence to third parties on fair, reasonable and non-discriminatory (‘FRAND’) terms, does not abuse its dominant position, within the meaning of that article, by bringing an action for infringement seeking an injunction prohibiting the infringement of its patent or seeking the recall of products for the manufacture of which that patent has been used, as long as:(1) prior to bringing that action, the proprietor has, first, alerted the alleged infringer of the infringement complained about by designating that patent and specifying the way in which it has been infringed, and, secondly, after the alleged infringer has expressed its willingness to conclude a licensing agreement on FRAND terms, presented to that infringer a specific, written offer for a licence on such terms, specifying, in particular, the royalty and the way in which it is to be calculated, and(2) where the alleged infringer continues to use the patent in question, the alleged infringer has not diligently responded to that offer, in accordance with recognised commercial practices in the field and in good faith, this being a matter which must be established on the basis of objective factors and which implies, in particular, that there are no delaying tactics.。

negotiation

business negotiationbusiness negotiation is a process of conferring in which the participants of business activities communicate,discuss,and adjust their views,settle diffrerences and finally a mutually acceptable agreement in order to close a deal or achieve a proposed financial goalbusiness negotiation characteristic1the object of business negotiation is to obtain financial interest2the core of business negotiation is price3its principle is equality and mutual benefit4items of contract should keep strictly accurate and rigorousclosed opened question1closed question(y/n)()selective questions()suggestive questions()clarifying questions()reference questions2open-ended questions()probing questions()conferring questions()proof-seeking questionscommunication patterns沟通模式body language1 facial expressions()speaking eyes()speaking brows()mouth expressions2 limb language()movement of upper limbs()movements of lower limbs3 other behaviors()message conveyed by smoking actions()message conveyed through coughs()playing with sth that you have brought with youdefinition of negotiationnegotiation refers to the action and the process of reaching an agreement by means of exchanging ideas with the indention of dispelling conflicts and enhancing relationship to satisfy each other's needs。

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A TAUBERIAN THEOREM FOR STRETCHINGSDAVID F. DAWSONR. C. Buck fl] has shown that if a regular matrix sums every subsequence of a

sequence x, then x is convergent. I. J. Maddox [4] improved Buck's theorem byshowing that if a non-Schur matrix sums every subsequence of a sequence x, then xis convergent. Actually Maddox proved a stronger result: If x is divergent and Asums every subsequence of x, then A is a Schur matrix, i.e.,

(1) apq -> cq as p -*• oo, q ^ 1,00(2) £ \cq\ converges,

5 = 1

00(3) £ |aM-c,|-»Oasj>-> oo.

g = l

It should be remarked that a matrix is a Schur matrix if and only if it sums everybounded sequence.In [3] we worked with stretchings of sequences, and obtained a result similar toBuck's theorem. The purpose of the present paper is to give a result on stretchingswhich is analogous to Maddox's theorem. Thus we have the

THEOREM. // x is a divergent complex sequence and A is a complex matrix whichsums every stretching of x, then there exists N such that

(i) apq -> cq as p -» oo, q > N,00(ii) £ cq converges,

q=N+loo(iii) £ (apq-cq) -> 0 as p -» oo.q = N+lIf D denotes the set of all matrices A such that for some N(A), (i), (ii), and (iii)

hold for N = N(A), then our theorem can be formulated as a Tauberian theorem:If a non-D matrix sums every stretching of a sequence x, then x is convergent.We begin with a lemma which may be of independent interest.

LEMMA. // x is a sequence and A is a matrix with each

Z apq

q = lconvergent, then there exist a stretching x* of x and a row finite matrix A* such that if

y is any stretching of x*, then Ay exists and Ay and A*y are either both convergent or

Received 18 October, 1974.[J. LONDON MATH. SOC. (2), 13 (1976), 27-33]28both divergent,DAVID F. DAWSON

00 \ 00E aPq- E

l lp=l

is a null sequence, and, for each q, {apq—0*Jp°= i is a null sequence.Proof. Let«0 = 1, and let

Take nx < nQ such that

Mp=

L-i 19q=r

-l

for all r and 5 such that nt < r < s. In general, take nt> nt_i such that, for p =1,2, ...,*,

for all r and J such that n, < r < s. Let x* be the stretching of x induced (in the senseof [3; p. 455]) by {np}™=0. Define A* as follows: a*q = apq ifq < np, a*q = 0 otherwise.Let y be any stretching of x* and suppose {mp}p°=Q, with m0 = 1 and mp ^ np, p =1, 2, 3, ..., is an increasing sequence of integers which determines j; as a stretching of x.If p is a positive integer, then clearly

converges, andY a v - f a"00E «

q=np

mn-i — l

E aP

Zlv I

002J apq9 = 100S|Capq00< E

i = p

nj+i-1

2J flP99="i

Also

Thus ylj' and ^4*); are either both convergent or both divergent, and00 00 \ 00ZV"1 ni

pq i—i

1

!=1 9=1

is a null sequence. Clearly from the construction of A*, for eachg, {apq — fl*Jp°=i is anull sequence. This completes the proof.A TAUBERIAN THEOREM FOR STRETCHINGS 29Proof of theorem. Since x is divergent, there exists N such that xN # xN+1.Suppose n> N. Let x' and x" be stretchings of x defined as follows: xp' =xp" = xp

for p = 1,2, ...,JV-1, xp' = xp" = Xjy for p = AT, ...,n-l, xn' = xN+u xn" = xN,

XP = V = xN-n+P for P>n. Thus {apn}*=1 = (xJV+1-%)~1 A(x'-x") which

converges. Thus (i) holds.It was shown in [2] that each

004 = 1converges. Thus we could replace A and x with A* and (divergent) x*, respectively,of the lemma. Instead we will assume without loss of generality that A is row finite,and will continue to use x to denote a divergent sequence every stretching of whichis summed by A.Using the divergence of x and the Cauchy condition, we can find 8 > 0 and anincreasing sequence {«p}"=0 of integers with n0 = 1 such that if p is a positive integer,then \xn—xm\ > 2<5 for some pair n, m for which «p_t < n < m < np. Let z be thestretching of x determined by {«p}p°=o- Letj> = z—x. Then^ = 0 and y is divergent.Furthermore, A sums every stretching of y, since each stretching of y is the differenceof two stretchings of x. Let v be the stretching of y defined as follows: vp = yt forp = 1, 2, ..., N, and vN+p = yp for/? = 1, 2, 3, .... Then since A sums every stretchingof v, we see that the matrix B = (bpq), were bpq = ap>N+q, sums every stretching ofy.Now form the following two stretchings of y:

and let u be the difference of these stretchings, i.e.,« = {0,Aj>1>0,Ay2,0,A)>3,...},where Ayp = yp—yp+i. Let &€ = \impbpq, q = l,2,3 If we can show that00£*•

«=iconverges and «,limp £ 0M-*€) = 0,

« = i

then (ii) and (iii) will hold for the matrix A, and our proof will be complete, since wehave already shown that (i) holds. We will establish these properties of B by using thefact that B sums every stretching of the sequence u.Since B is row finite, there exists an increasing sequence {?p}p°= i of positive integerssuch that bpq =Oifq > tp.Suppose

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