case study Unit 3 update
研究生综合英语Unit3
研究生综合英语Unit3简介研究生综合英语是研究生阶段必修的一门专业英语课程，旨在提高学生的英语综合应用能力。
Unit3是该课程的第三单元，主要涉及科技与创新领域的话题。
本文将对Unit3的主要内容进行介绍。
内容Unit3主要包括以下几个部分：1. 词汇扩展在Unit3中，学生将会学习与科技和创新相关的词汇。
这些词汇涵盖了从基础的科学概念到现代科技发展的各个方面。
通过学习这些词汇，学生可以扩展自己的科技词汇量，并且能够更好地理解相关的科技和创新话题。
2. 阅读理解Unit3中的阅读材料主要集中在科技和创新领域的最新研究和发展。
通过阅读这些材料，学生可以了解到当前科技领域的最新动态，同时提高阅读理解能力。
此外，学生还将学习如何通过阅读材料，获取关键信息和进行更深层次的分析。
3. 口语表达与讨论在Unit3的口语表达和讨论环节，学生将通过与同学们的讨论，探讨科技与创新对社会和个人的影响。
通过这些讨论，学生可以提高自己的口语表达能力，并且学会倾听和理解他人观点的能力。
这些讨论还可以促进学生之间的交流和合作。
4. 写作任务Unit3的写作任务主要包括科技和创新领域的报告和短文写作。
学生将通过写作任务提高自己的写作能力，并且能够独立思考和表达自己的观点。
写作任务还要求学生进行研究和分析，培养学生的科学研究和思考能力。
学习目标通过学习Unit3，学生可以实现以下几个学习目标：•扩展科技和创新领域的词汇量；•提高阅读理解能力，了解科技领域的最新动态；•改善口语表达能力，学会与他人讨论科技和创新话题；•提升写作能力，学会进行科技和创新领域的研究并进行报告和短文写作。
总结研究生综合英语Unit3主要涉及科技与创新领域的词汇扩展、阅读理解、口语表达与讨论以及写作任务。
通过学习Unit3，学生可以提高自己的英语综合应用能力，并且了解到科技领域的最新动态。
同时，学生还可以培养自己的研究和思考能力，为将来的科技与创新工作奠定基础。
商务英语综合教程3答案
商务英语综合教程3答案【篇一：商务英语综合教程3】ss=txt>一、基本信息课程编号: 024222007课程名称：体验商务英语综合教程3英文名称:intermediate business english course book课程性质: 专业基础课总学时：72学时学分：4学分适用对象：商务英语专业本科3年级学生先修课程：综合英语二、编写说明（一）课程的性质《体验商务英语综合教程》是为商务英语专业学生开设的一门专业基础课。
这门课程始于二年级下学期，与之前的综合英语课程衔接，使学生在掌握英语语言技能的同时，了解现代国际商务的现状，以达到在体验商务中学习语言、提高商务交际能力的目的。
本课程横跨三个学期，分别使用《体验商务英语综合教程》的第三册、第四册和第五册。
（二）课程教学目标和基本要求本课程作为商务英语专业的基础必修课之一，从培养高级应用型商务英语人才的目标出发，理论联系实际，旨在帮助学生在掌握英语语言技能的同时，了解现代国际商务的现状，以达到在体验商务中学习语言、提高商务交际能力的目标。
本课程要求学生能够掌握重点词汇的英文表达，熟悉现代市场经济条件下商务活动的各个方面和时代课题，如全球化、国际营销、技术创新、营销策略、企业文化、市场竞争、经营风险、危机管理、电子商务等等。
为了达到这些目标，本课程要求学生积极参与课堂讨论，在阅读的基础上，通过角色扮演和案例学习等方式，在完成交际任务中复用所学语言知识，提高交际能力，将自己的经历和观点融入交际活动之中。
（三）课程的重点和难点本课程的讲授时间为三个学期，分别使用《体验商务英语综合教程》的第三册、第四册和第五册。
每册的学习量均为12个单元，单元设计以语言和商务技能为主线，商务词汇、语法的学习与讨论相结合，听力和阅读部分配有角色扮演等交际活动，最后是案例分析或技能运用。
本课程重点涉及体验式的教学和学习方式，学生在形式多样的任务活动中，掌握相关的商务词汇、提高商务英语的听力、阅读和写作能力，达到语言水平和商务技能的同时提高。
Unit 3 学习资料完整版
Unit 3eful expressions2.Critical thinking1)What kind of digital products do you usually use? What do youusually do with them in both study and daily life?2)What have your university done to meet the requirement of thisdigital age? What do you expect your university to do next?3)What would life be like without the Internet or smartphones?3.Main structure of the passageIntroduction: The college today is being transformed into a new age of electronics by a fleet of laptops, smartphones and Internet connection 24 hours a day. (Para. 1)How the transformation influences student’s campus lifePara. 2: How students use new technologies in and out of class.Para. 3: Colleges have become the most Internet-accessible spots in the world.Para. 4: How students feel about wireless Internet access.Para. 5: Specific examples on how the new electronic device helping students’ learning.Para. 6: Why non-stop Internet connection is becoming indispensable for the storage and management of information.How the transformation influences colleges and universities?Para. 7: How fast information technology has developed on campus.Para. 8: What did one college do in order not to have technology inferiority complex?Para. 9: Some universities try their best to maintain competitive advantage.Para. 10-11: To attract students, colleges are competing with thebest Internet services, and another example of how colleges help students.Conclusion: The anywhere-anytime access has yielded amazing benefits. With the widespread application of laptops and computer sciences, we’re going to produce a generation of problem-solvers and intelligent thinkers, which is indispensable for the future of the world.(Para. 12)nguage pointsWords and expressions to talk about high technology and digital products:Words and expressions about college education1.Sth., long a … of …, is being transformed into …, and …用于形容“某物的转变或变化”。
《商务英语综合教程》 Unit (3)
● A company decides the
of employees they are looking
to hire and the
they require of these employees.
● The company tries to reach a pool of candidates through
1. candidate A. an elaborate and systematic plan of action
2. recruitment
B. any distinct time period in a sequence of events
3. strategy
C. someone who is considered for something (for an office or prize or honor, etc.)
◆ Additional Reading E. Highlights Vocabulary Suggested Answers
Teaching Objectives
• 1. to learn positions in organizations and their corresponding qualities required;
● Using LinkedIn
●
● Interview Process
●
Matching
Please match the vocabulary on column A with the corresponding English meanings on column B.
Column A
Column B
• 2. to learn the types and steps of recruiting and hiring;
跨文化交际课程unit3
The Chinese host often constantly puts the best pieces of food on the visitor's plate, which is an expression of hospitality. Westerners, on the other hand, usually leave the guest to help himself/herself and do not keep urging him/her to eat more. In China it is acceptable to leave unwanted food on the plate, whereas according to Western custom, it is impolite to do so.
How could you help "I" in this case out of the awkward situation?
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Case 2 Sitting Down
W: (Showing C the sofa) Sit down, please.
C: No, no. I'll sit here. (Moving towards a chair)
Intercultural Communication
Lecture 3: verbal communication
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Review
Code
Language code
Behaviour code Context
High-context communication Low-context communication
unit 3研究生英语读与写(第三版)-
before you do
Specific gifts, such as an auto or residence Establishment of trusts, if desired Cancellation of debts owed to you, if desired Name of an executor to manage the estate Name of a guardian for minor children Name of an alternative guardian, in the event your first
Background information
Introduction to the topic
NB: reference for lead-in activity
With the development of medical technology, some patients who in the past would have died can now be kept alive by artificial means. Sometimes patients may have a strong desire for such treatment, because it is a temporary measure potentially leading to the restoration of health. At other times, such treatment may be undesirable, because it may only prolong the process of dying rather than restore the patient to an acceptable quality of life. In any case, each person is seen, under the law, as having the personal right to decide whether to continue or terminate such treatment. As long as a patient is mentally competent, he or she can be consulted about desired treatment. However, when a patient has lost the capacity to communicate the situation is different and that is what makes a living will necessary.
体验商务英语综合教程3 unit 3 Change
2.Vocabulary
1.Reorganised 2.Restructure 3.Relocating 4.Downsized 5.Retrain 6. Relaunch 7.Upgrade 8.Decentralise 9.Redevelop 10.Update 11.Deregulate 12.Reassess
can go to the park for a cigarette. 5. No. the decision is postponed.
THANKS！
4.Listening
1 to create better value/ a future for the organization 2 a. the number of people involved in the development stage of the project. b. The number of hours over which this “conversation” took place.
7. Upgrade the computer system 8.Decentralise the decision-making process 9.Redevelop the discussed car-park site 10.Update the whole image 11. Deregulate the industry 12. Reassess the situation
目录
CONTENTS
1
Starting up
2
Vocabulary
3
Listenging
4
Reading
5
Skills
2.Vocabulary
UNIT 3研究生英语 教学 教程 课件
THE CASE AGAINGST MAN
Unit 3
Lecturer:
陈晓日
Lead-in Questions 1. What do you think are the major environmental problems in the world? 2. What are the chief causes of these problems? 3. How can we solve the problems?
1） It has been nearly 5 billion years since ） the Earth assumed approximately its present form. 2）Ocean, atmosphere and solid crust were ） formed by the gradual outward… 3）Between 2 billion and 3 billion years ago, ） portions of the surface water, bathed by the energetic radiation from the Sun, developed what we call “life”. 4）The entire planet is a life form made up ） of nonliving portions and a large variety of living portions.
organization
Part I (Para. 1 – 7) Defining the nature of mankind, life, the planet and their relationship. Part II (Para. 8 – 18) Explaining the interrelationship between different life forms on the planet with the analogy of human body. Part III (Para. 19 – 20) Solution to the problem (i.e. birth control) and its necessity/significance.
Unit-3-Building-relationship
Case study: Ways of strengthening customer loyalty
2
Starting up
Relationship family, colleagues, boss, friends, clubs the individual
1e 2d 3b 4a 5c Get Ss to talk about relations between Their country and another country Their company and its customers Their department and the rest of the company they
In a company, the interested parties are its :
Owners(shareholders) managers employees suppliers distributors customers
4
Starting up
How companies keep customers It is very important to find out what the customer thinks of the service or product that the company offer. You can find out what customers think through:
face to face interviews or on the telephone or written questionnaires know each other well talk to each other regularly visit them frequently small gift on special occasions (birthday, anniversary)
unit 3
Language points:
1. As a mixed-motives negotiation model, the Dual Concern Model partitions the cooperativeness and competitiveness poles of the uni-dimensional model into two distinct dimensions: concern for self and concern for other party’s outcome.
These strategies are depicted in the following figure.
Concern About Other’s Outcomes
High Yielding Problem-solving
Low Inaction Contending
Low High
Concern About
Tips:
Generally speaking, a series of negotiations are needed for successful negotiations. The typical examples are the Uruguay Round of negotiations regarding the establishment of WTO and Beijing Talks concerning the denuclearization of Democratic People’sRepublicofKorea. So as a skilled negotiator, you should be prepared for theMarathonnegotiations with goals adjusted again and again.