科技英语 翻译10篇

Teach Predictions for 2010

1. Finally, Apple Unveils the Tablet

Officially, Apple has never said a word about making a tablet computer. Yet for months, everyone in tech has been talking and writing and arguing about the Apple tablet as if it's already here. The product has already received more press than most products that actually exist. Bloggers debate its faults and flaws, its strengths and Shortcomings--such is life in the weird and wonderful world of Apple. And this does not happen by accident. Apple orchestrates this stuff. It did the same thing with the iPhone, remember? For a year before the prodtict was unveiled, rumors circulated and fake prototype photos popped up all over the place. Ifs all about creating hype, and wrapping a product in a cloud of mystery and drama, so that by the time you do unveil it people are dying to buy it just to

see what all the fuss is about.

The great thing about Apple, however, is that usually the products live up to the hype. Certainly the iPhone has. Arguably, it is the single most important tech product of the past decade. Will the tablet

be as profound? We think it will be. Amazon's Kindle has pioneered the market for a portable reading device. But Kindle is far from perfect. Our bet is that Apple enters this space the way it did with the iPod and iPhone: it lets others do the pioneering work and make all the mistakes, then comes along with a product that blows the predecessors away. Better design. Better build quality. Better service. And a user interface experience that’s light years ahead of everyone else's on the planet.

2. Murdoch Pulls out of Google

The biggest, most powerful, and once-thought-to-be indestructible print media outlets have arrived at their moment of reckoning. For a decade, the likes of the Los Angeles Times, The Washington Post, and The New York Times (not to mention innumerable other oudets), have offered up their best work on a silver, online platter-- for free. Look at where it got them. The first is in jeopardy of closing up shop, the Post has shuttered its domestic bureaus, and the Gray Ladys just eliminated some 100 newsroom jobs, the second such move in two years. Enter Rupert Murdoch, the

outspoken Aussie head of News Corp whose empire spans from the Times of London to the most august business publication in the United States, The Wall Street Journal. For months now, he has been ranting about the free consumption of news online. His radical idea? Murdoch wants to stop Google from indexing his sites, and he wants Microsoft to pay for the privilege instead. In other words, he wants someone to pay for the stuff his journalists produce.

A chorus of bloggers is crying that the old man's thinking cuts against the force of history--namely, that information wants to be free, and that any future-minded company ignores that fact at its peril. Techdirt says the news baron is a hypocrite. Boing Boing says Murdoch's threat to block searches and shroud his sites with paywalls is nothing more than a bluff. Think again. This isn't a doddering old coot who doesn't get the Web. Murdoch is a savvy business-man who just might lead an industry back into the reality-based community. With billions in cash on hand, he can afford short-

term losses as his properties experiment with strategies that do not involve the essential untenability of giving the product away. And once he proves that a news publication can poke Google in the eye and survive, others will follow suit. After all, if they don't, Murdoch may be the only one left standing.