Speeding-UP Cross-border E-commerce in China
《跨境电子商务英语》教学课件(共8单元)Unit 2

Warming-up Activities
Conversation
B: Quite reasonable. What products are you going to sell? A: The bags and shoes. To be specific, men’s, women’s and teenager’s dress, shoes, sneakers and sandals. B: It’s great. As far as I am concerned, what you have to do next is setting up your online store on a platform. A: I’ve heard some e-commerce platforms, but I am not familiar with them. B: Then you need to do a survey about these platforms to compare their advantages and disadvantages. A: That’s right. That’s what I should do.
New Words and Phrases
8. distributor /dɪ'strɪbjətə(r)/ n. 经销商;分销商 9. branch /bra:ntʃ/ n. 分公司;分支;分部 10. brainchild /'breɪntʃaɪld/ n. 发明;新构想 11. franchise /'fræntʃaɪz/ n. 特许;(公司授予的)特许经 销权 12. straightforward /ˌstreɪt'fɔ:wəd/ adj. 简单的;易懂的 13. submit /səb'mɪt/ v. 提交 14. approval /ə'pru:vl/ n. 批准;同意
英语跨境电商英语30题

英语跨境电商英语30题1. In cross-border e-commerce, “Fulfillment Center” means _____.A. 销售中心B. 物流中心C. 客服中心D. 采购中心答案:B。
“Fulfillment Center”常见释义为“物流中心”,A 选项“销售中心”常用“Sales Center”;C 选项“客服中心”常用“Customer Service Center”;D 选项“采购中心”常用“Procurement Center”。
2. Which of the following is the correct term for “海关申报” in cross-border e-commerce?A. Custom DeclarationB. Custom ReportC. Custom ApplicationD. Custom Registration答案:A。
“海关申报”常见表达为“Custom Declaration”,B 选项“Custom Report”通常指“海关报告”;C 选项“Custom Application”一般指“海关申请”;D 选项“Custom Registration”常表示“海关登记”。
3. In cross-border e-commerce, “Product Listing” refers to _____.A. 产品清单B. 产品描述C. 产品上架D. 产品评价答案:C。
“Product Listing”常见释义为“产品上架”,A 选项“产品清单”常用“Product List”;B 选项“产品描述”常用“Product Description”;D 选项“产品评价”常用“Product Review”。
4. What does “Drop Shipping” mean in cross-border e-commerce?A. 直接发货B. 代发货C. 批量发货D. 延迟发货答案:B。
英语作文《外贸有望实现稳定增长》带中英翻译

英语作文《外贸有望实现稳定增长》带中英翻译China's foreign trade is expected to post stable growth this year, despite unprecedented challenges, including high raw material costs and fierce competition from Southeast Asian countries, analysts and trade experts said on Wednesday.分析师和贸易专家6月29日称,尽管面临史无前例的挑战,包括原材料价格高企和来自东南亚国家的激烈竞争,我国外贸今年有望实现稳定增长。
The profitability of exporters in most sectors has improved during the second quarter, according to a survey by the China Council for the Promotion of International Trade in Beijing. Major challenges facing foreign trade enterprises, such as high costs of logistics, have eased, the survey showed.贸易促进委员会的一项调查显示,今年二季度大部分行业出口利润情况比一季度好转,物流成本高企等外贸企业面临的主要问题有所改善。
"It is worth noting that trade data got better not only from quarter to quarter, but also from month to month during the second quarter. June is likely to have witnessed a strong foreign trade rebound and more energetic economic recovery," said, a researcher at the Studies at Renmin University of China.研究员指出,值得注意的是外贸数据不只是相对上季度有所好转,而且二季度的每个月的数据都比前一月更好。
上海世博会简介(中英文版)

2010年上海世博会,机遇和挑战并存The Expo in Shanghai, Opportunities and Challenges世界博览会是全球最高级别的博览会,是世界各国展示其社会、经济、文化、科技成就和发展前景的盛会,被誉为“经济、科技、文化领域的奥林匹克”。
2010年世博会将在上海举行,这次世博会将成为强盛的中国向世界展示经济和技术实力的历史性契机。
这将对上海及周边地区的经济、社会、环境和制度等方面产生广泛而深远的影响。
一个国家举办世博会其目的从来就不是仅仅为了世博会本身的盈利,世博会本身被赋予了更大的经济内涵。
从1993年韩国大田世博会和2000年德国汉诺威世博会的经验来看,世博会往往具有提振经济、带动股市繁荣的作用。
世博会对于新技术开发、应用和推广起到重要的示范和引领作用,对促进举办城市和国家的经济发展具有深远意义。
具体来说,世博会本身构成会展经济,并由此带动一系列产业链的发展。
从前期的基础设施投资,到会展期间将引导巨大的物流、人流、资金流进入上海,为经济增长和服务业发展带来强大推动力量。
World Exposition is regards as the world's highest level of exposition, on which the countries exhibit their social, economic, cultural, scientific and technological achievements. It is also known as "the Olympics in the economic, technological and cultural fields" .Expo 2010 will be held in Shanghai, this will become a historic opportunity for a powerful China by showing the world economic and technological strengths. This will bring forth profound influence on economic, social, environmental and institutional aspects in Shanghai and surrounding areas. A host country never aims to the profitability of the Expo itself, but to the great economic content the Expo has been given. Experiences of the Expo 1993 in Daejeon and Expo 2000 in Hanover showed that the World Exposition could boost the economy and stimulate the stock market. World Exposition plays an important and leading role in development, application and promotion of new technology .what’s more, it also has far-reaching significance in promoting economic development of the host city and its country. Specifically, the Expo itself belongs to exhibition economy and thus promotes the development of a series of industrial chain. During the exposition, It will bring powerful driving force for economic growth and development of service industry by investing in infrastructure, drawing a huge amount of materials, people and capital flow into Shanghai.经济增量效应。
跨境公司英语测试题及答案

跨境公司英语测试题及答案一、选择题(每题2分,共20分)1. Which of the following is NOT a common mode of international trade?A. Direct exportB. Indirect exportC. Import substitutionD. Cross-border e-commerceAnswer: C2. What does "FOB" stand for in international trade terms?A. Free On BoardB. Free of ChargeC. Full Option BoardD. Full Operational BudgetAnswer: A3. The term "CIF" in international trade refers to:A. Cost, Insurance, and FreightB. Cost, Insurance, and FreightingC. Cost, Insurance, and ForwardingD. Cost, Insurance, and FinancingAnswer: A4. What is the abbreviation for "World Trade Organization"?A. WTOB. WTAC. ITOD. ISOAnswer: A5. The exchange rate of currency is usually expressed as:A. 1 unit of foreign currency equals how many units of domestic currencyB. 1 unit of domestic currency equals how many units of foreign currencyC. 1 unit of gold equals how many units of currencyD. 1 unit of currency equals how many units of goldAnswer: B6. What does "BOP" stand for in economic terms?A. Balance of PaymentsB. Business Operating PlanC. Bureau of PersonnelD. Board of ProfessionalsAnswer: A7. In the context of international business, "M&A" refers to:A. Marketing and AdvertisingB. Mergers and AcquisitionsC. Money and AssetsD. Management and AdministrationAnswer: B8. Which of the following is a type of international business risk?A. Currency riskB. Market riskC. Both A and BD. None of the aboveAnswer: C9. The "Bretton Woods Agreement" established a system of:A. Fixed exchange ratesB. Floating exchange ratesC. Bilateral trade agreementsD. Regional trade agreementsAnswer: A10. The "GATT" is an agreement related to:A. General Accounting and Tax TreatiesB. General Agreement on Tariffs and TradeC. Global Agricultural Trade TalksD. Government Assistance for TradeAnswer: B二、填空题(每空1分,共20分)1. The process of a company expanding its business activitiesto a foreign country is known as ______.Answer: Internationalization2. When a company's products are manufactured in one country and assembled in another, this is an example of ______.Answer: Offshoring3. The ______ is a set of rules and regulations that govern international trade and commerce.Answer: International Trade Law4. A ______ is a document that certifies the origin of goods being traded internationally.Answer: Certificate of Origin5. The ______ is a common method of payment in international trade, which involves the transfer of funds from the buyer's bank to the seller's bank.Answer: Letter of Credit6. In international business, ______ is the risk that the value of a currency will change unfavorably.Answer: Exchange Rate Risk7. The ______ is a document that lists all the details of the goods being shipped, including their description, quantity, and value.Answer: Commercial Invoice8. A ______ is a type of agreement where a company allows another to use its manufacturing methods, products, orservices in exchange for a fee.Answer: Licensing Agreement9. The ______ is a document that provides evidence of a contract of carriage by sea and the terms and conditions of the carriage.Answer: Bill of Lading10. ______ is the process of adapting a product or service to meet the specific preferences of a target market in a foreign country.Answer: Localization三、简答题(每题15分,共40分)1. What are the key factors a company should consider when entering a foreign market?Answer:When entering a foreign market, a company should consider factors such as market demand, competition, legal and regulatory environment, cultural differences, economic conditions, political stability, and exchange rate fluctuations. It is also important to assess the availability of resources, infrastructure, and the potential for long-term growth.2. Explain the concept of "dumping" in international trade. Answer:Dumping is an international trade practice where a country or company。
《跨境电子商务实用英语》全套教学课件1-2 The Significance of Cross-border E-commerce

3
Learn words and expressions concerning talking about above issues in the significance of Cross-border E-commerce
PART ONE
Warming-up
PART 1 Warming-up
PART 1 Warming-up
B. Li Yansheng, Senior Vice President of Shenzhen 4PX
Information Technology said, “Chinese people are earning more and the standard of living is rising, the need and want of overseas high quality, high priced and safe products is increasing. So there are huge demands which prosper the development of international e-commerce.”
In the context of global sluggish foreign trade and China’s economic downturn, Cross-border E-commerce undertakes the mission of promoting the transformation and upgrading of China's open economy and building new economic growth points.
A. The State Council of China officially announced its plan to establish a “Cross border E-Commerce Comprehensive Pilot Area” in Hangzhou in March 2015, featuring a lot of preferential tax policies and streamlined customs clearance procedures.
跨境电商英语试题及答案

跨境电商英语试题及答案一、选择题(每题2分,共20分)1. Which of the following is not a common platform for cross-border e-commerce?A. AmazonB. eBayC. AlibabaD. Facebook答案:D2. What does "MOQ" stand for in cross-border e-commerce terminology?A. Minimum Order QuantityB. Maximum Order QuantityC. Market Operating QuantityD. Merchant Online Quantity答案:A3. The term "dropshipping" refers to a business model where the seller:A. Buys products in bulk and ships them directly to customers.B. Holds inventory and manages shipping from their own warehouse.C. Orders products from a supplier and has them shipped directly to the customer.D. Manufactures products on demand and delivers them personally.答案:C4. Which of the following is not a factor to consider when selecting a cross-border e-commerce market?A. Market demandB. Tariffs and taxesC. Cultural differencesD. The seller's personal preference答案:D5. In cross-border e-commerce, "logistics" refers to:A. The process of managing international shipping and delivery of goods.B. The financial transactions between the seller and the supplier.C. The marketing strategies used to promote products online.D. The legal agreements between the buyer and the seller.答案:A6. What is the primary purpose of a "shopping cart" in an online store?A. To hold and display products that a customer intends to purchase.B. To calculate the total cost of the customer's order.C. To store products for future purchase.D. To provide customer support.答案:A7. Which of the following is a common payment method for cross-border e-commerce transactions?A. Cash on delivery (COD)B. Personal checkC. Bank transferD. All of the above答案:D8. What does "SEO" stand for in the context of online business?A. Sales and Operations EfficiencyB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic E-commerce Operations答案:B9. The "export declaration" is a document required for:A. Importing goods into a country.B. Exporting goods from a country.C. Calculating taxes on international transactions.D. Registering a business internationally.答案:B10. Which of the following is not a benefit of cross-bordere-commerce?A. Access to a larger customer base.B. Ability to sell 24/7 without geographical limitations.C. Reduced competition due to global reach.D. Potential for higher profit margins.答案:C二、填空题(每题2分,共20分)11. When conducting business internationally, it's important to be aware of cultural _______ that may affect how your products are perceived and marketed.答案:differences12. The term "________" refers to the practice of selling products in one country but shipping them from another.答案:importing13. A "________" is a document that provides proof of the origin of goods being exported.答案:certificate of origin14. In e-commerce, the "________" is the final stage of the buying process where the customer completes the purchase.答案:checkout15. "________" is the process of identifying and resolvingany issues that may prevent a customer from completing a purchase.答案:checkout abandonment16. The "Harmonized System Code" (HS Code) is used for________ purposes, classifying goods for trade.答案:tariff and tax17. When shipping goods internationally, it's crucial to understand the "________" which are the costs associated with shipping and handling.答案:fulfillment costs18. "________" is the process of ensuring that your products meet the legal requirements of the country you are exporting to.答案:compliance19. A "________" is a person or company that acts as an intermediary between the manufacturer and the final customer.答案:distributor20. "________" is a type of fraud where the buyer uses a stolen or fake credit card to make a purchase.答案:credit card fraud三、简答题(每题10分,共40分)21. Explain the concept of "free trade zones" in the context of cross-border e-commerce.答案:Free trade zones are designated areas within a country's borders where goods can be manufactured, assembled, and stored without being subject to the country's typical customs duties and taxes. These zones are designed to encourage international trade by providing a tax。
跨境电商英语试题及答案

跨境电商英语试题及答案一、选择题(每题2分,共20分)1. What does "B2B" stand for in e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government2. Which of the following is not a common payment method in cross-border e-commerce?A. Credit cardB. PayPalC. Bank transferD. Cash on delivery3. What is the abbreviation for "Free On Board"?A. FOBB. MOQC. ROID. SKU4. In cross-border e-commerce, what does "DHL" refer to?A. Digital Home LivingB. Direct Home LogisticsC. Door to Home LogisticsD. None of the above5. Which of the following is a key factor for success incross-border e-commerce?A. Product qualityB. Customer serviceC. Competitive pricingD. All of the above6. What is the role of a "dropshipper" in e-commerce?A. A manufacturer of productsB. A retailer that stocks productsC. A retailer that doesn't stock products but fulfills orders directly from the manufacturerD. A distributor of products7. What does "SEO" stand for in digital marketing?A. Search Engine OptimizationB. Social Engine OptimizationC. Systemic Electronic OrderingD. Secure Electronic Ordering8. Which of the following is not a social media platform?A. FacebookB. TwitterC. WeChatD. Yahoo9. What is the purpose of using "A/B testing" in e-commerce?A. To test different product designsB. To compare two versions of a webpage to see which performs betterC. To test the efficiency of different payment methodsD. To compare different customer service strategies10. What is the meaning of "CTR" in online advertising?A. Click-Through RateB. Cost To ReachC. Conversion Through RateD. Customer Transaction Ratio二、填空题(每空2分,共20分)11. The term "e-commerce" refers to buying and selling goods or services over the _______.12. In cross-border e-commerce, the process of returning goods is known as _______.13. The term "EDI" stands for _______ Data Interchange.14. A(n) _______ is a person who purchases goods or services from a seller.15. The acronym "API" refers to Application Programming_______.16. When a product is shipped internationally, it is subject to _______ duties and taxes.17. The _______ is a document that accompanies a shipment and lists the contents and their value.18. A(n) _______ is a method of payment where the buyer's bank guarantees payment to the seller.19. "EAN" stands for European _______ Number.20. The process of adapting a product or service to aspecific market is known as _______.三、简答题(每题10分,共20分)21. What are the main challenges faced by businesses incross-border e-commerce?22. Explain the importance of cultural adaptation in cross-border e-commerce marketing strategies.四、论述题(每题15分,共30分)23. Discuss the role of logistics in the success of cross-border e-commerce.24. Analyze the impact of technological advancements on the cross-border e-commerce industry.五、案例分析题(10分)25. A small business owner is considering expanding into cross-border e-commerce. What advice would you give them regarding market research, legal compliance, and supply chain management?答案:一、选择题1. A2. D3. A4. D5. D6. C7. A8. D9. B 10. A二、填空题11. internet 12. reverse logistics 13. Electronic 14. consumer 15. Interface 16. customs 17. invoice 18. letter of credit 19. Article 20. localization三、简答题21. 主要挑战包括语言和文化差异、复杂的法律法规、支付和物流问题、货币汇率波动以及知识产权保护等。