international business correspondence
CommunicatinginInternationalBusiness国际商务函电
If you speak to Mr Wood about production,ask him to consider the delivery schedule.
2024/2/6
23
Correctness
As applied to a business message ,correctness means appropriate and grammatically correct language,factual information and accurate reliable figures.
B. To be familiar with the envelope formats of English business letters.
C. To be familiar with the basic principles for English business letter writing.
We won’t be able to send you the brochure this month.
We will send you the brochure next month.
2024/2/6
ห้องสมุดไป่ตู้
15
Example
We are shipping your order of September 21 this afternoon.
Fundamentals of Writing English Business Letters
2024/2/6
1
Learning Objectives
☆Knowledge objectives
A. To be familiar with the formats and the structures of English business letters
外贸函电课程教案
外贸函电课程教案外贸英语函电课教案学期：2008-2009学年学时：40系（部）：外国语学院教研室：专业英语教研室授课教师：安然教学⽬的：本课程是英语（⽔产贸易英语）专业的核⼼课程。
通过本课程的学习，熟悉翻译和写作外贸业务中各类书信，掌握外贸业务中英语术语、缩略语、惯⽤句型和表达⽅法。
教学⼿段：教师授课和互动式教学结合，教学⽅法：复习，导⼊，教师讲解，学⽣练习English Business Correspondence教案章节：Preface 2课时教学⽬的：掌握商务沟通的基本原则及英⽂书信的写作格式教学任务：Part One: Principles of Good Communication The Structure of Business LettersThe forms of business letters Addressing an envelope 重点、难点：1.The Three Features f Business Communication 2．The Basic Principles of Business Letter Writing 3．The three forms 4．The principles of addressing envelopes教学内容提要：The Three Features:1.It has its own special language style and words.2.It is full of business termination, abbreviations and abbreviated phrases.3.It has close connections with international business practice.The 7 c’s: consideration courtesy clarity conciseness concreteness correctness completenessThe Standard Parts: The Optional Parts:复习思考题、作业：What is the relations between EBC and foreign trade Page Ex. I课后⼩结：the unique characteristics of EBC2.The difference between social communications and EBC 3．Grasp the Standard Parts and the Optional Parts of EBC English Business Correspondence教案章节：Preface 2课时教学任务：Skill Training重点、难点：1．Arrange a letter in proper form as they should be set out in a letter2．How to write self-introduction letters教学内容提要：The Structure of Business Letters1-1T he full blocked style1-2T he modified blocked style1-3The indented style1-4The Semi-blocked style with indented-paragraphs▲open punctuation▲close punctuationAddressing envelopes : three requirements:1.accuracy2.clearness3.appearance4.Explain C/O复习思考题、作业：Page Ex. II课后⼩结：Grasp the three forms of EBCHow to fill in an envelopeWrite a letter to an exporter and address an envelopeEnglish Business Correspondence教案章节：Chapter One Establishing business relations 教学任务：Letter 6 Letter 7重点、难点：1．Self-introduction letters2．transferring business relations3．Credit inquiries教学内容提要：1.owe one’s name and address to sb/doc/fd7174a6df88d0d233d4b14e852458fb770b389d.html mercial Counsellor;s Office/doc/fd7174a6df88d0d233d4b14e852458fb770b389d.html rm sb. of sth./ inform sb. that/ be informed that4.be in a market for sth.5.textiles6.avail7.approach = get in touch with8.establish business relations with sb.9. a state-operated corporation10.h andle11．acquaint sb with sth12. be well acquainted with sth复习思考题、作业：Page课后⼩结：熟练掌握⾃荐信的写作及其惯⽤表达法。
国际商务双语知识点总结
国际商务双语知识点总结一、国际商务的定义国际商务是指在国际范围内进行的商业活动，包括跨国贸易、国际投资、跨国合作等多方面内容。
国际商务在全球化背景下愈加重要，对国际企业的经营和管理提出了新的挑战。
通过国际商务，企业可以拓展市场，获取资源，增加收入，提升竞争力，促进经济发展。
International Business SummaryI. Definition of International BusinessInternational business refers to commercial activities carried out on the international level, including cross-border trade, international investment, and multinational cooperation. International business is becoming increasingly important in the context of globalization, posing new challenges for the operation and management of international enterprises. Through international business, companies can expand their markets, acquire resources, increase revenue, and enhance competitiveness, promoting economic development.二、国际商务环境与市场1. 国际商务环境国际商务环境包括政治、经济、文化、法律等因素。
政治稳定、经济状况、文化差异和法律制度都会影响国际商务的运作。
2. 国际商务市场各国市场的规模、结构、需求以及消费习惯存在差异，了解不同国家的市场特点对于开展国际商务至关重要。
国际商务英语函电
国际商务英语函电国际商务英语函电--International Business Correspondence Chapter 1A Genneral Enquiry and Its Reply Dear Sirs,Your firm has been recommended to us by the Haier Electrics Company,with whom we have done business for many years.We are intrested in your slectric typewriters for use in offices and shall be glad if you will send us acopy of your illustrated catalogue and cuurent price list.We are awaiting your prompt reply.Yours sincerely Susan Bloc Manager(A Reply)Dear Ms.Bloc,We welcome you for your enquiry of Feb.1 and thank you for your interest in our commodities.We are enclosing some copies of our illustrated catalogues and aprice list giving the details you asked for.We trust that you will agree that our products and price appeal to the most selective buyer.And we also allow aproper discount according to the quantity ordered.Thank you again for your interest in our products.We are loking forward to your order and you may be assured that it will receive our prompt and careful attention.Yours trul y,Li Ming Export Manager Useful Expressions 1.As we are in the market for.,we should be pleased if you would send us your best quotations.我方意欲购买.，如能报最优价，不胜感激。
国际商务英语翻译
1.国际贸易一般指不同国家当事人进行的交易，它涉及到许多因素。
因而比国内贸易要复杂的多。
International business refers to transaction between parties from different countries. It involves mort factors and thus is more complicated than domestic business.2.随着经济一体化进程的发展，很少人和公司能完全独立于国际商务之外而存在。
因此，在此方面具有一定的知识是十分必要的，这既有益于企业的发展，又有益于个人的进步With the development of economic globalization, few people or companies can completely stay away from international business. Therefore, some knowledge in this respect is necessary both for the benefit of enterprises and personal advancement3.其他参与国际贸易的形式有管理合同，承包生产和“交钥匙”工程。
Other forms for participating in international business are management contract, contract manufacturing, and turnkey project4.国际贸易最初以商品贸易的形式出现，即在一国生产或制造商品而出口或进口到另一国进行消费或转售。
International business first took the form of commodity trade, i.e. exporting and importing goods produced or manufactured in one country for consumption or resale in another.5.除了国际贸易和投资，国际许可和特许经营有时也是进入国际市场的一种方式Besides trade and investment, international licensing and franchising are some times taken as a means of entering a foreign market.（二）1.国民生产总值和国内生产总值是表明一国收入的两个重要概念，区别在于前者强调的是生产要素的所属权而后者着重于进行生产的国家。
434国际商务名词解释大全
434国际商务名词解释大全1. 国际商务（International Business）：指跨越国界进行的商业活动，涉及跨国贸易、投资、合作等方面的经济活动。
2. 进出口贸易（Import and Export Trade）：指在国家间进行的商品和服务的买卖活动，包括商品的进口和出口。
3. 跨国公司（Multinational Corporation）：指在多个国家开展经营活动并拥有跨国经营能力的公司，通常在多个国家设有子公司或分支机构。
4. 外包（Outsourcing）：指企业将原本在内部完成的某些工作、业务或服务外部委托给其他公司或机构进行处理。
5. 直接投资（Foreign Direct Investment）：指一国企业或个人直接在其他国家投资设立企业并参与其经营活动。
6. 公司并购（Mergers and Acquisitions）：指一家公司通过购买或合并其他公司来扩大自身规模或进入新的市场。
7. 跨文化沟通（Cross-cultural Communication）：指在不同文化背景下进行交流和互动的过程，需要克服语言、价值观、行为习惯等方面的差异。
8. 贸易壁垒（Trade Barrier）：指国家为保护本国产业或市场而采取的措施，如关税、配额、技术壁垒等，对跨国贸易造成限制。
9. 跨国营销（International Marketing）：指企业根据不同国家或地区的市场需求和特点，制定不同的营销策略和方案。
10. 子公司（Subsidiary）：指一家公司控制或持有另外一家公司的股份，并能对其经营和决策产生影响。
11. 贸易平衡（Trade Balance）：指一个国家或地区在一定时期内商品和服务的出口与进口之间的差额。
12. 竞争优势（Competitive Advantage）：指企业相对于竞争对手在市场中具备的特殊优势，包括技术、创新、成本、品牌等方面的优势。
13. 供应链管理（Supply Chain Management）：指企业在供应商、制造商、经销商和客户之间构建和协调的物流与信息流的整体运作体系。
徐光宇提纲
Thesis: A Study of Euphemism in International Business Correspondence Ⅰ.Introduction: Necessity of a study of euphemisim in international business correspondenceⅡ.euphemism under different international business circumatances.A.Letters of Inquiry(询问函)Eg:就比如说询问对方一些问题时我们用Could you please…….instead of “Can you please…..”;询问完之后期望对方早日答复，我们说prompt response would be appreciated……instead of “please response ASAP”.B.Letters of Complaint,Ajustment and Apology投诉，调解，道歉比如说我要写一封投诉信：虽然我要投诉，但我仍然要保持一种绅士的作风，投诉信的开头我仍然要写I’m sorry to inform you that…..;再比如说我站在另一个角度写道歉信：虽然我被投诉了但我开头第一句仍然要写Thank you for……C.Letters of Offer and counterofferD.Letters of Shipment以上是我暂时找的4种情景，必要的话还会多分析几种！Ⅲ.euphemism in terms of grammarA.V erbs比如说：我方的货物在两周内才能发出，我不会说The goods will be delayed for two weeks.而说The goods will be shipped in two weeks.同样是表达两周内发货，但后者使人更舒服。
International Business English correspondence and Negotiation
Steps of an all-round transaction
Execution of orders 5 6
Payment Packing，shipping and insurance Complaint claim and adjustment Other letter writing
I Brief Introduction
Chapter Two
The Guidelines of Business Letter Writing
Ⅳ.Writing Principles of the Business Letters
1.clarity 清晰
2.conciseness 简洁 3.correctness 正确
4.courtesy 礼貌
5.concretness 具体
6.consideration 体谅
pleteness 完整
Receiver
外发的邮件
sender
The salutation
body
complimentary close signature
添加附件处 add attachments in
1.Definition
English business correspondence refers to the letters , cables, telexes, faxes and e-mails dealing in international business, as well as in domestic trade. 2.Categories
Steps of an all-round transaction
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
•
The reference they have given us is the Standard Chartered Bank, Jersey Branch. Please approach the said bank for all possible information we require.
•
• • •
Unilever
unilever---the largest consumer products company in the world, was created in1930 when the British soap-maker Lever Brothers merged with the Dutch margarine producer, Margarine Unie. unilever deals in home and personal care and food products in more than 150 countries and regions. Its portfolio of leading brands includes Magnum ice cream, Omo, Hellmann’s mayonnaise, Lipton tea and Knorr---brands which are known and trusted by millions of consumers around the world. The global turnover in 2002 was EURO 522 billion, ranking the 72nd in FORTUNE 500. unilever employed 265,000 members of stuff, with 90% of managers locally recruited and trained. In 2002 the company spent €1,178 million on research and development--about 2.3% of their turnover and €57 million on company programmes. Until now Unilever has 103 sites certified to the international environmental management standard ISO 14001. unilever’s main businesses in China are Home and Personal Care (HPC), Foods (Unilever Bestfoods) and Ice Cream (Wall’s). Its total investment in 2002 was USD 1 billion. The head ofice in China is Unilever (China) Limited, a holding company based in Shanghai. Its main products include hair care, skin care, oral care,personal wash, laundry; tea, savory, spreads & dressings and ice cream. Chinese people may be familiar with our global brands such as Ponds, Lux, Omo and Signal as well as some strong local brands including Hazeline, Fangcao, Zhonghua, Jinghua and Lancai. The guiding principle at Unilever is to meet the everyday needs of people everywhere---to anticipate the aspirations of our consumers and customers and to respond creatively and competitively with branded products and services which raise the quality of life. Our core values can be found in five professional criteria: Teamwork, Ownership, Innovation, Effectiveness and Efficiency and Customer Consciousness. （团结合作，主人翁精神，不断创新，效益与效率，客户 至上）
•
• •
• • • • • • • • • • • • • •
1、credit / financial / credit and financial status 资信状况 The success of her book has given her unexpected celebrity status. 她的书的成功，使她意想不到 地成了名人。 Please advise us of the status of the goods ordered. 请告知所定货物的情况。 2、execute履行，执行 execution（n.) execute / fulfill / carry out one’s order 履行订单 we believe that the order will be executed to your entire satisfaction.相信这份订单会执行得让你 们完全满意。 their execution of the contract was unsatisfactory.他们对于合同的执行不大令人满意。 3、considerable :大量的，相当大的 considerable orders have been done at this price.已按此价格大量成交。 the article has a considerable run.这种货物销路很好。 4、please be informed that we have already airmailed the samples.兹通知你方，我们已将样品空 邮寄出。 this information is supplied to you in strict confidence.此信息在保密的情况下提供给你。 we would ask you to kindly treat this information as strictly confidential.我们要求贵公司对此情 报严格保密。 5 financial standing 财务状况 credit standing 信用状况 business standing 商业信誉 a financial scandal has shaken the accounting firm’s standing in the business community. 一场 金融丑闻动摇了该会计公司在商界的声誉。
Sellers Asking to Establish Trade Relations
• • Dear Sirs, Your company has been kindly introduced to us by Messrs. Freeman &Co. Ltd., Lagos, Nigeria, as prospective buyers of Chinese cotton piece goods. As this item falls within the scope of our business activities, we shall be pleased to enter into direct business relations with you at an early d To give you a general idea of the various kinds of cotton piece goods now available for export, we enclose a brochure and a price list. Quotations and sample books will be faxed or airmailed to you upon receipt of your specific inquiry. We look forward to your favorable reply. Yours faithfully,
Any information you give will be treated as strictly confidential and without any responsibility on your part. Thank you in advance. Yours faithfully,
• Exercise: • Translation
• 山东省纺织品进出口公司是我国最早从事纺织品进出口贸易的外贸专业公司之一。 成立50年来，共累计出口创汇80多亿美元。1999年公司出口额在全国最大的200 家出口企业中列第81位，2000年出口额为21284万美元。公司拥有20多个子公司。 主要经营各类纺织品的进出口业务。多年来以优质的服务、可靠的质量和良好的 信誉，赢得了海内外客商的信赖。公司在多年的经营活动中建立了稳定的货源供 应和销售渠道。在国内，创建了六家自主生产企业，兴办了十余家中外合资企业， 并与200多家纺织、针织、服装的生产厂家保持着良好的协作关系。在国外，同80 多个国家和地区的800多家客商保持着稳定的贸易关系，在蒙古、新加坡、美国、 巴拿马、土耳其、香港等国家和地区建立了合资和独资企业。 热忱欢迎各国进出口企业与我公司联系，我公司将本着“互惠互利、共同发展” 的原则，采取灵活贸易方式，不断发展贵我双方的进出口贸易。 地Байду номын сангаас：山东国际贸易大厦 22-26 层，青岛太平路 51 号 电话：0086 – 532 – 2971666，2971718 传真：0086 – 532 – 2971703，2971704, 2971705 邮编：266001 E-mail: inquiry @ shantex. Com. cn