打开礼仪之门教案(涉外礼仪)

Module OneBasic Theory Module Opening the Door of EtiquetteLead-inHave you ever seen the following picture? It is an ancient stone sculpture with 3000 years of history in Egypt, which is a famous scenic spot. Unfortunately, it was scratched by a middle school student from Nanjing. “丁锦昊到此一游”His behavior trigger an online uproar as Internet users dubbed it a "loss of face" for all Chinese people. Under great pressure, the parents of a teen vandal have apologized to the public for the graffiti. Please look at the notice in a German restaurant. “Please come and have a dinner after Chinese customers leave.”Do you know why? Because we Chinese usually becoming noisy when having a dinner together while western people prefer to eat in a quiet environment.This guy is very funny. He is in a tree in order to take a photo. As we know we Chinese like to take photos in a trip.As a Chinese, we do feel ashamed for our compatriots’ improper behavior. The little case tells us etiquette matters, not only affecting our personal image, but also influencing our nation.Etiquette education is the first lesson in our life. “We must learn etiquette if we want to be a civilized person.” Etiquette becomes people's behavior only through learning and training. So every member of society shall learn etiquette.This class we will get to know its definition, functions and principles.I Definition of EtiquetteWhat is etiquette?Etiquette is respect, good manners, and good behavior. It is not just each of these things, but it is all of these things rolled into one.Webster defines it as "the forms, manners, and ceremonies established by convention as acceptable or required in social relations, in a profession, or in official life."As etiquette is important in our life, then could you tell me the functions of etiquette? Could you think about several points?II The History of Etiquette DevelopmentIt came into being in the primitive society.It became mature in the slave society. The following three books recorded the etiquette in the Zhou dynasty.It was strengthened from the Qin dynasty to the end of the Qing dynasty. Theetiquette in this period mainly involves state politics and family ethics. It is characterized by showing respect for monarchs, husbands, fathers and gods and disrespect for ministers, wives, sons and persons.III The Functions of Etiquette1. Etiquette being the mark of good personal imagesAs we know, this is our first lady. What do you think of her dressing and behaviour? Yes, Pretty, elegant and glamorous.With a smile on her face, dressed in a simple black peacoat, China's first lady, Peng Liyuan, became a sensation in China.Peng Liyuan not only dresses elegantly, but also has good manners. Look at these pictures. She always smiles, making us feel comfortable and easy-going. Therefore etiquette makes her more charming.2. Etiquette being the base of family harmonyIf family members pay more attention to etiquette, family will be happier with good spousal relationship and harmonious parent-child relationship.For example, you text or ca ll your parents to express your gratitude on Father’s Day or Mother’s Day. It's no doubt they will feel very happy. The etiquette such as sending messages or calling on big days is not a big deal, but it is a way to express our love and help us build good relationship.3.Etiquette being the key of our career developmentDo you think etiquette is conducive to your career development?The answer is yes. Now let’s look at these examples. I would like some of you to read the following example.For example, Joe Girard, the world famous car salesman, sold cars to a customer. It seemed that the deal would be done. Then the customer talked about his son, saying how well his son played baseball and yesterday won the championship, so he decided to buy a car for his son. Young Girard, inexperienced at that moment and obsessed with money collecting and ready to give a key to the customer, did not pay attention to the customer’s words about his son,. As a result, the customer stuffed money back to his pocket, leaving away.At night, Gillard phoned customers, saying: "I will no sell a car to you any more, just want to ask you a question--did I offended you today?" The customer said: "Just because when I mentioned my son, you did not listen to it carefully. So I won’t buy it. “In the customer’s opinion, you don’t care about what excite s him and not respect him; as a result the business fails. This example vividly illustrates the importance of etiquette in our personal communication.Now let’s look at the second example.In the Yuan Dynasty, a man named Hu Shitang went to Beijing to take office. He was summoned to see the emperor Kublai Khan. Seeing Hu’s hat was worn in an inappropriate way, Kublai asked what he had learned. Hu replied: "Learn how to rule the world." Khan said with a smile: "You wore a hat incorrectly, then how to rule the world?" Thus Hu Shitang was not given a post.Poor Hu! He lost his position because of inappropriate behavior.In foreign countries, there are also many examples like Hu Shitang whose career is ruined because of their improper images.In 1960’s presi dential election, Nixon failed in the television debate partly because his image was not good that day when he was sick.Therefore the image plays an important role in our dealing with people and communication. It has been proved that neat personal appearance, decent conversation, elegant manners and good temperament tend to leave a deep impression on others4. Etiquette being effective measures of international exchanges and cooperation please look at this case.In 1992, A Chinese delegation went to the United States for business purchases of about $ 30 million of chemical equipment and technology. The host gives each delegate a well-packed souvenir, but it turns out to be a green hat. In fact the American businessman intended to invite them to play golf with the hats after negotiation. However wearing green hats is the biggest taboo for Chinese men.As a result, the negotiation failed.III Basic Principles of Foreign-related ContactAs foreign-related etiquette plays an important role in our life, what should we do in the foreign-related contact? It other words, what are the basic principles of Foreign-related Contact? Could you tell me your ideas?1. Principle of Mutual RespectPlease look at the joke.On the first day, a rabbit went fishing and failed to get a fish. ；On the second day, the rabbit got nothing.On the third day, when the rabbit was about to fish, a fish jumped out of water, saying: “？”“If you keep on using carrots as bait（诱饵）to fool me , I will kill you.”It is funny. Then what does the joke tell us? (answer the question)Yes, we should respect our partner’s preference.As to respecting, we should follow this rule, Three A ruleA（accept）接受对方。