会展英语
《会展英语》课件
Exhibition English will incrementally draw from multiple disciplines, including art, history, culture, science, and technology, to present complex ideas and stories in a comprehensive and coherent man
Be Prepared - Have all materials ready before the exhibition starts
Time Conscientiousness - Some cultures value functionality, while others are more flexible about time
Discussing and agreeing on the layout design with international clients using English
会展英语1-1
Section one: Lead in
In a increasingly digital age, exhibitions are the only media where buyers, sellers and products physically come together---a potent force for business with the following characteristics: Highly targeted Flexible A two-way communication process Neutral sales environment both for buyer and sellers A three–dimensional media Fast market penetration Most cost-effective means of exploring and entering new export market
w: That ‘s why we never give up any chance to
Dialogue 1
days at the fairs than we might otherwise achieve in months. S: Yes, I can see the exhibition industry in China is becoming more mature than ever before. I hope you do a lot of business here. W: Thank you and the same to you.
Dialogue 1
S: You are right ,I’ve sensed a boom in the exhibition industry in China in recent years.Does your company participate in the Kuming Import &Export Commodities Fair every year? W: Yes,I don’t see a good rason not to.Trade fair is one of the most effective mediums for establishing and maintaining customer relations. S: That’s right, Trade fairs involve a two-way communication process, Exhibitions can give and seek information. Most importantly, business is conducted face to face—the most persuasive form of selling, and of building customer relationships.
会展商务英语词汇
在会展商务中，使用英语进行交流是非常普遍的。
以下是一些会展商务常用的英语词汇：1. Exhibition/Expo/Trade Show：展览会2. Booth/Stand：展位3. Organizer：主办方4. Exhibitor：参展商5. Visitor/Attendee/Guest：参观者/观众6. Registration Desk：注册处7. Badge：胸卡8. Brochure/Pamphlet：宣传册/小册子9. Catalog/Catalogue：展会目录10. Business Card：名片11. Networking：社交/交流12. Presentation/Seminar：演讲/研讨会13. Product Launch：产品发布14. Negotiation：洽谈15. Deal/Contract：交易/合同16. Marketing：市场营销17. Branding：品牌推广18. Sponsorship：赞助19. Exhibition Hall：展览馆20. Booth Design/Decoration：展位设计/装饰21. Set-up/Dismantle：搭建/拆除22. Venue：场地23. Schedule/Agenda：日程安排24. Press Conference：新闻发布会25. Media Coverage：媒体报道26. Promotion：促销活动27. Lead Generation：潜在客户获取28. Follow-up：跟进29. Collaboration：合作30. Business Development：业务拓展这些词汇涵盖了会展商务的多个方面，从展览会的组织与参与到商务洽谈和营销推广等。
熟悉这些常用词汇将有助于在国际交流或参与国际会展活动时更加流利地进行沟通。
Unit4 Convention(会议)《会展英语》
7. Well, personally, I am keen on Sichuan food. 呃，我个人喜欢四川菜。
8. Sichuan food is yummy, but a little hot. 四川菜很美味，但有点辣。
More Useful Sentences for Speaking:
人包括……
4. … I will check it. 我要核实一下。 5. extra charge 额外的费用 6. … range from … to … 范围从……到…… 7. a dining room that can accommodate 60 people
一个可以容纳60人的餐厅 8. be capable of 可以……的，有能力的
Section One: Lead in
When planning and preparing an international convention, these items are always necessary: ➢ get a clear understanding of the purpose of the meeting ➢ set the meeting budget ➢ select your date and location ➢ set up a project timeline with specific tasks
6. We need a big meeting hall and a dining room that can accommodate 60 people. 我们需要一个大的会议厅和一个可以容纳60人的餐厅。
7. We also need a toastmaster capable of speaking English and Chinese. 我们需要一个能讲中英文的会议主持人。
如何学好会展英语
如何学好会展英语会展英语是专门用于展览、展销及贸易活动等领域的英语词汇和语言表达方式。
随着国际贸易和全球化的发展，越来越多的人开始学习会展英语，以提升自己在会展领域的竞争力。
那么，如何学好会展英语呢？本文将从听、说、读、写四个方面给大家介绍一些学习会展英语的方法和技巧。
一、听1. 多听英文会展资讯节目学好会展英语的第一步就是要多听英文会展资讯节目，可以通过收听英语广播、看英语电视节目等方式来提高自己的听力水平。
此外，也可以通过听外教授课、参加英语角等活动来增加对英语的接触机会。
2. 注意练习听力当你听英语节目时，不要只是单纯地听，而是要将听力练习作为一个习惯。
可以尝试通过听录音、听对话、听讲座等方式来提高自己的听力水平，不断训练自己对英语的听辨能力。
3. 注重语速和发音在学习会展英语时，要特别注意语速和发音，因为在会展现场，口语表达的流利程度和语音的准确性会直接影响到你与外国同事或客户之间的沟通质量。
二、说1. 练习口语表达学好会展英语，口语表达是非常重要的一环。
在学习口语时，可以通过模仿外教的发音和语调，正确使用单词和短语，逐渐提高自己的口语表达能力。
2. 多练习应对各种场景的口语在会展现场，你可能需要与客户进行谈判、参与会议、展示产品等，因此要多练习各种场景下的口语表达。
可以通过角色扮演、模拟对话等方式来提高自己在会展场景下的口语应对能力。
3. 注意练习听说能力听说能力是口语表达的基础，可以通过听力练习、口语练习等方式来提高听说能力，使自己的口语表达更加流利和地道。
三、读1. 阅读会展资讯要学好会展英语，读是很重要的一环。
可以通过阅读会展杂志、报纸等方式来了解会展领域的最新信息和趋势，积累丰富的行业词汇。
2. 多阅读英文文献在学习会展英语时，还可以通过阅读英文文献、英文书籍等方式来提高自己的阅读能力，扩大自己的词汇量。
3. 注重语法和句型的学习在阅读英文文献时，要注意语法和句型的学习。
可以通过分析句子的结构和语法规则，来提高自己的阅读理解能力，使自己更好地理解和运用会展英语。
会展英语复习重点
《会展英语》复习内容一、专有名词翻译（ 10 题，每题 2 分，共 20 分）1、市场份额： market share2、可行性研究： feasibility study3、行业协会和学会： trade associations and societies4、展览会组织结构： show organization structure5、时间段： time slot6、市场调查： market survey7、行业类贸易展览会： trade show ；消费类展览会： consumer show8、参展费用： participation fee9、专业观众：professional visitor（audience）；普通观众：public visitor10、促销活动、招展工作： sales promotion11、招展书： exhibition brochure12、参展商和观众数据库： exhibitor and visitor databank13 、展会标识： exhibition logo14、标准展台： standard booth ；光地展位： raw space15、会刊： show catalogue16、同期活动： concurrent events17、展品范围： exhibit profile ；exhibit scope18、参展申请表： exhibitor application form19、优惠条件： preferential conditions20、目标群体： targeted group21、综合性展览： comprehensive fairs ；专业展览会： specialized exhibition22、主题发言： keynote speech23、提前申请折扣： early-bird discount24、老展商： frequent exhibitor25、展会最新动态： show updates26、招展资料： promotional material27、参展合同： participation contract28、展台平面图： floor plan29、展商手册： Exhibitor Manual30、主场搭建商： official contractor31、指定展运商： official freight forwarder32、展品清单： List of Exhibits （LOE）33、注册表格： registration form34、现场登记处： on-site registration counter35、展馆布局： layout of the exhibits areas36、重点展商： key account exhibitor37、毛面积：gro s s area ；净面积：net area38、新闻发布会： press conference39、展后服务： post show service40、支持媒体： supporting media41、国内外参展比例： proportion of domestic and international participation42、参展目的： objectives of participation43、会务费： registration fees44、龙头企业： industrial player45、会议议程： conference program46、第一（二、三）轮会议通知： the first announcement47、专业会议组织者： PCO professional conference organizer48、功能厅： function hall49、网上注册： online registration50、会议纪念品： conference memento51、分组会议： breakout sessions52、团体价： group rates ；门市价： rack rates53、会议资料汇编： conference proceedings54、展后报告： after-show reports/ post-show reports二、阅读理解（ 15 题，每题 2 分，共 30 分）三、句子翻译（ 10 题，每题 2 分，共 20 分）1、I'd like to propose a new theme about a perfume show. （16）我想提出一个新题目是有关香水方面展示的提议。
会展的英语作文
会展的英语作文Title: Exhibition (会展)。
Exhibitions are events where businesses and organizations showcase their products, services, and ideas to potential customers, partners, and the public. They are an important platform for companies to promote their brand, network with industry professionals, and gain valuable market insights.One of the key benefits of participating in an exhibition is the opportunity to showcase products and services to a large and diverse audience. Exhibitors can set up booths or displays to attract visitors and demonstrate their offerings. This allows them to engage directly with potential customers and generate leads for future sales. Additionally, exhibitions provide a platform for companies to launch new products, conduct live demonstrations, and gather feedback from attendees.Furthermore, exhibitions offer a unique opportunity for businesses to network with industry professionals and build strategic partnerships. Many exhibitions feature networking events, seminars, and workshops where participants can connect with potential collaborators, suppliers, and distributors. These interactions can lead to valuable business opportunities, such as joint ventures,distribution agreements, and strategic alliances.In addition to promoting products and networking, exhibitions also provide businesses with valuable market insights. By observing competitor offerings, industry trends, and customer preferences, exhibitors can gain a better understanding of the market landscape and identify potential opportunities and threats. This information can be used to refine marketing strategies, improve product offerings, and make informed business decisions.For visitors, exhibitions offer a unique opportunity to discover new products, learn about industry trends, and connect with industry experts. Many exhibitions feature educational sessions, product demonstrations, and expertpanels that provide valuable insights and knowledge. Visitors can also take advantage of the opportunity to compare different products and services, ask questions, and make informed purchasing decisions.In conclusion, exhibitions play a crucial role in the business world by providing a platform for companies to showcase their offerings, connect with industry professionals, and gain market insights. Whether you are an exhibitor looking to promote your brand or a visitor seeking new products and knowledge, exhibitions offer a valuable experience for all participants. As such, they continue to be an important part of the business landscape.。
国际会展常用语英语
国际会展常用语英语《国际会展常用语英语》在全球化的背景下，国际会展成为各个行业交流合作的重要平台。
为了更好地参与国际会展活动，掌握一些常用的英语表达是非常必要的。
以下是一些常用于国际会展的英语常用语。
1. 展览相关词汇：- Exhibition/Trade show：展览会- Booth/Stand：展位- Exhibit：展品- Organizer：组织者- Participant/Exhibitor：参展商- Visitor/Attendee：参观者2. 规模与地点：- International trade show：国际贸易展- Annual exhibition：年度展览- Venue/Location：场地- Pavilion：展馆- Hall：展厅3. 参展及摊位预订：- Book/reserve a booth：预订展位- Exhibition catalog：展览会目录- Booth rental fee：展位租金- Floor plan：展览平面图- Booth design and construction：展位设计和搭建4. 宣传与广告：- Promotion/advertising：宣传/广告- Brochure/flyer：宣传册/传单- Banner/Poster：横幅/海报- Press release：新闻稿- Media coverage：媒体报道5. 展览活动：- Ribbon-cutting ceremony：剪彩仪式- Opening ceremony：开幕式- Product launch：产品发布- Seminar/workshop：研讨会/工作坊- Networking：社交/交流6. 业务洽谈：- Negotiations：洽谈- Business opportunity：商机- Collaboration/partnership：合作/合作伙伴关系- Sales/order：销售/订单- Contract signing：签合同7. 后续事项：- Post-event feedback：展会后反馈- Follow up with leads：跟进潜在客户- Evaluation/report：评估/报告- Thank you letter：感谢信- Next year's exhibition：明年的展览会以上是一些国际会展中常用的英语表达。
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Organization
Original
Barter
Spontaneous
Ancient
Area
country fair
Loose
Modern
Country
Industry Exhibition
Trade fairs and exhibitions
Gallery
Organized
contemporary
Select exhibition venues address
Fully equipped, fully functiona
Exhibition venues to have good roads, transport, water, electricity, gas and other municipal facilities complete. At the same time open space, land neat, no industrial pollution, no adverse visual impairment, with sufficient reserve land for development. A major feature of the exhibition is a short cycle, time is tight, a large-scale exhibition, exhibition often only three or four days dismantling time is generally only one day, to be in such a short time, all of the exhibits handling, layout, demolition is completed, must rely on complete service facilities
1978 French public exhibition of industrial products 1984 Leipzig Fair Samples Range of activities Place
Typical form
Objectives Exchange of goods
Market
Select exhibition venues address
The development process
Phase Mark Primitive society
Range of activities Place
Typical form
Objectives Exchange of goods
Organization
Original
Barter
Spontaneous
Select exhibition venues address
Moderate position, convenient traffic
Pavilion social activities should generally be located in the city center or suburban areas, and the airport, port or train station is well connected, surrounded by convenient public transportation, it can make in a relatively concentrated space of time and a lot of people and goods fast moving, especially during peak large exhibition of people and vehicles to avoid traffic jams. Also be able to be able to reach in a short distance and take advantage of surrounding existing public services such as restaurants, hotels, hostels, and other cultural entertainment.
Location pavilions shall comply with the requirements of urban planning and development, and combined with urban development is conducive to the formation of new functional areas, such as suburban, high-tech industry is more concentrated areas or new satellite city, thus contributing to local development. So you can get more government support, serve to reduce investment but drive a greater role.
Witchcraft rituals and sacrifice
Exhibition as an art form, all things have spirit derived from the primitive thinking, primitive man to the nature of god and ancestor god worship ritual activities, is the prototype of the exhibition art and origin.
International
Market Gallery
Professional organizations
Select exhibition venues address
Location pavilions shall comply with the requirements of urban planning and development
Market
Organization
Original
Barter
Spontaneous
Ancient
Area
country fair
Loose
The development process
Phase Mark Primitive society Before the Industrial Revolution
Barter
the origin of the exhibition can be traced back to the beginning of the primitive society to produce barter, in content and content of mutual exchange of the primary ways began to exist in form of "pendulum" and "see" gradually expanded from barter to the fields of spirit and culture.
The development process
Phase Mark Primitive society Before the Industrial Revolution
Range of activities Place
Typical form
Objectives Exchange of goods
Sports sports, cultural events, major festivals, customs activities
About the origin of the exhibition
Trading exhibition
No matter in China or foreign, are made and in the light of the market. Europe is composed of traditional market development of the city of the evolution, the evolution occurs in the 15th century, fair in leipzig, evolved into the sample fair in leipzig is the origin of the tradable exhibition representative.
Select exhibition venues address
Exhibition venues to be in harmony with the surrounding environment Vector large exhibition hall is not only exhibition activities, and often is the city's landmarks. Its construction should be coordinated with the surrounding environment, and Jianghai lakes, parks and green combination, this exhibition will not only create a good environment, but also conducive to the appreciation of the exhibition venues, and is able to develop the surrounding area and play a bigger traffic along the leading role.