1920-1929化妆品的历史(英文)
USA History英文版美国历史简介
The United States of America HistoryIndians: The “first Americans”The Discovery of the New WorldChristopher Columbus (31 October 1451 – 20 May 1506)a navigator, colonizer, and explorerHe initiated the process of Spanish colonization which foreshadowed general European colonization of the "New World".Pilgrim FathersRelations of American Indians with European settlersThe American War of IndependenceWhat were the causes of the War of Independence?Britain’s colonial policy▪The economy in the 13 colonies developed very fast▪The British government was to bring the development under control and to collect more taxes from the colonies.▪“No taxation without representation”▪( 无代表，不纳税）How was the War of Independence started?▪The “Boston Tea Party”•In 1773, when ships of tea reached Boston to be distributed, severaldozen Boston residents boarded the ship at night and threw $75,000worth of tea into the harbor. This came to be known as the “Boston TeaParty”.▪The start of the war•In 1775, about 1,000 British soldiers were sent from Boston to seize themilitary supplies of the American militia. When they arrived atLexington they were met by the armed militiamen. Suddenly a shot wasfired and the War of Independence began.Boston Tea PartyThe First Continental Congress—September, 1774The Second Continental CongressHeld in Philadelphia in May 1775Assume the functions of a national governmentDeclaration of IndependenceOn July 4, 1776, the Declaration of Independence was signed.On July 4, 1776, the Congress formally declared the independence•The Declaration states: “We hold these truths to be self-evident: Thatall men are created equal; that they are endowed by their Creator withcertain unalienable rights; that among these are life, liberty, and thepursuit of happiness; that to secure these rights, governments areinstituted among men, deriving their just powers from the consent ofthe governed; that whenever any form of government becomesdestructive of these ends, it is the right of the people to alter or toabolish it, …”After being printed, the copies were sent out, broadcast and read to crowds everywhere.▪The document greatly encouraged the struggling people, making them think that they should be independent and have the right to enjoy liberty.▪They were beginning to show more interests in a common cause.▪Both a great influence on the course of the war and a far-reaching influence in world history as well.It dragged on for seven years. (1775-1783)Obstacles for the continental army:▪No enough supplies.▪Tired and hungry, while British troops fresh and well-equipped.▪By the middle of December, 1776, the Revolution seemed lost.The victory at Saratoga (1777, October)—turning point.The assistance from France▪Benjamin Franklin—a messenger to Europe to get help from other countries.▪The French King made two agreements with Franklin:•France would take part in the war against England.•They agreed to trade with each other.•Spain and Holland joined France against England—a quick end to the war.In 1781, a decisive victory at Yorktown in VirginiaOn October 19, 1781, the British general Cornwallis was forced to surrender, the war came to an end.The two parts signed the Treaty of Paris in 1783—America won its independence2.5 The Establishment of ConstitutionOn May 25, 1787, the constitution was drafted.In June 1789, the constitution came into effect in nine states.Ten amendments—The Bill of Rights—were added to the Constitution in 1791.The Civil War (1861-1865)Causes of Civil WarEconomic reason:▪two different economic systemsNorth Capitalist EconomySouth PlantationPolitical reason▪The North—Federal Government as a union▪The South—The Confederate Government: the independence of each stateUncle Tom’s Cabin Published in 1852Harriet Beecher Stowe ( l811-1896 )An antislavery novel which had great political influence."So this is the little lady who made this big war.“ ---LincolnAbraham Lincoln was elected president and opposed the expansion of slavery.Some southern states formed the Confederate States of America in 1861.Union army Vs. Confederate army3.2 Comparison of PowerThe North:▪twenty-three states, 22 million population▪abundant facilities to manufacture arms and ammunition, clothing, andother supplies▪merchant marines and the navy remained in Union hands▪federal government was better able to raise fund for war The South:▪eleven states, 9 million population▪military advantages:▪actively preparing for war▪in possession of many federal forts and arsenals▪superior military leadership: a third of the regular army's officers werefrom the South▪fighting on its own soilEmancipation Proclamationissued by Pres. Abraham Lincoln that freed the slaves of the Confederacy.-This transformed the war from a war to save the Union, to a war to abolish slavery.Battle of Gettysburg (July 1863) The turning pointGettysburg Address“Government of the People, by the People and for the People shall not perish from the earth”Influence of the Civil WarOutbreak of the First World War (1914-1918)▪Inevitable result of contradiction between two groups of imperialist powers: •Allies(协约国)—Britain, France, and Russia•The Central European Powers(同盟国)—Germany, Austria-Hungary andItaly▪The political, economic and colonial rivalries of the great powers.4.1 World War IThe False Prosperity in the 1920’s1920’s = boom, prosperity, isolationisma period of material success and spiritual frustration or confusion and purposelessnessErnest Hemingway (1899-1961)欧内斯特·海明威1. ReputationSpokesman for the Lost GenerationA Nobel Prize winner for literature in 1954Life Story1899Born in Illinois (his father was a highly respected doctor, his mother was a singer and music teacher)1917After graduation from High School, he left home and worked for the Star as a reporter; Rejected by the American Army because of his poor vision in one eye 1918Served as an ambulance driver in France, and then as a soldier in the Italian infantry Wounded on both legs1919Returned home to complete his recovery1925Left for Paris1936Took part in the Spanish Civil War as a journalist, on the Republican side1940Moved to Cuba1954Awarded the Nobel Prize1961Committed suicide by shooting himself with his hunting gunMajor WorksIn Our Time (1925) 《在我们的时代里》Collection of short storiesPortray the world of adulthood as an arena of danger and violenceThe Torrent of Spring (1926) 《春潮》The Sun Also Rises (1926) 《太阳照常升起》The disillusionment of the lost generationA Farewell to Arms (1929) 《永别了，武器》For Whom the Bell Tolls (1940) 《丧钟为谁而鸣》A love story, a war novelThe Old Man and the Sea (1952) 《老人与海》a man can be destroyed but not defeated一个人可以被毁灭(physically)，但不能给打败(spiritually)Writing Style4.1 “Hemingway Code heros”Those who survive in the process of seeking to master the code, known as “grace under pressure”, with the honesty, the discipline, and the restraint.eg: Cuban fisherman Santiagofighting a losing battle---loss becomes dignity4.2 iceberg theory of writingHis sentences only give one small bit of the meaning; the rest is impliedThe Great Depression1930’s = Great DepressionThe stock market crash in1929Massive unemployment, factory and mill closings, and mortgage foreclosures Core of the problem—immense disparity between the productive capacity and the ability of people to consumeWorld War II broke out in September, 1939 and ended in August, 1945.Background of the warThe World Spread economic crisisGermany and Italy began their ways of fascism and military expansion.Japan meant to conquer China and Southeast Asia by military expansion.Two opposing military alliances:the Allies (同盟国)and the Axis (轴心国)the deadliest conflict in all of human historyUSA attitude:▪ A sit-on-the-fence policy•do trade with the warring countries, including the aggressors•believe in “glorious isolation”▪Its negative effect:•Isolationism encouraged Nazi and Adolph Hitler to believe that they could rely on American neutrality and their victims could not buymunitions in US.•Japan believed that pacifist US would not fight for the integrity of China. On the morning of December 7, 1941, Japanese air force attacked the US Pacific fleet at Pearl Ha rbor, Hawaii. It was the direct cause for America’s entrance into the war.End of WWII▪The US air force dropped atomic bombs on Hiroshima On August 6 and on Nagasaki on August 8.▪On September 2, 1945, Japan surrendered.The Cold War▪United Nations in 1945—a new and better world would emerge from World War II.▪The conflict between the two superpowers Russia and the US increased and later led to the Cold War.Truman Doctrinethe principle that the US should give support to countries or peoples threatened by Soviet forces or Communist insurrection. First expressed in 1947 by US President Truman in a speech to Congress seeking aid for Greece and Turkey, the doctrine was seen by the Communists as an open declaration of the cold war杜鲁门主义（该主义认为美国应支持受苏联军队或共产党叛乱威胁的国家或民族；该主义的首次表述出现于1947年美国总统杜鲁门在国会所作的关于要求对希腊和土耳其提供援助的演说中，这被共产党人视为公开的冷战宣言）NATO▪In 1949, the United States—in company with 11 other powers—entered into the North Atlantic Treaty Organization (NATO).The Vietnam War▪ A long-time suffering for the US▪Started under Eisenhower and continued by Kennedy and Johnson•In 1965 US sent in troops to prevent the South Vietnamese government from collapsing. Ultimately, a failure•In 1975 Vietnam was reunified under Communist control.The Civil Rights MovementTwo other diplomatic breakthroughs:▪Re-establishing US relations with the People’s Republic of China▪Negotiating the first Strategic Arms Limitation Treaty with the Soviet Union •Table Tennis Foreign Policy/Ping pong diplomacy•Nixon–first US president visited Beijing.•The “Shanghai Communiqué”—a new US policy:–there was one China;–Taiwan was part of China;– a peaceful settlement of the dispute by the Chinese themselveswas in American interest.Watergate Scandal of President Richard Nixon in 1972the illegal sabotage and espionage of Nixon’s Committee to Re-elect the President.Impeachment ---charge (the holder of a public office) with misconduct弹劾（官员） Watergate Scandal⏹To defeat his adversary, Nixon hired five burglars to set up wiretaps(窃听装置) to getconfidential information in the Democratic National Committee offices in the Watergate complex ;⏹It was exposed and became the biggest political scandal in the history of America;⏹Because of the pressure of public, Nixon was impeached and resigned in 1974.水门事件与华盛顿邮报1972: 尼克松总统为竞选连任在对手竞选总部安装窃听器被”深喉”举报给<华盛顿邮报>尼克松威胁: 报道误导,不公正<华盛顿邮报纸>不为所动两年之后,尼克松成为美国历史上第一位被被弹劾的总统<华盛顿邮报>记者Carl Bernstein, Bob Woodward获普利策奖America Since 1980’sRonald ReganAt sixty nine, Reagan became the oldest person ever elected as US President in 1980.•Economic program–reductions in income taxes and business taxes–deep cuts in federal spending in every area except defenseGeorge W. Bush Period▪George W. Bush: The 43rd president of the US elected in 2000▪During his first term, three major tax cuts▪Since 2003, America has had the fastest-growing economyThe war against terrorism▪Terrorist Event on September 11, 2001Invasion of Iraq▪On March 19, 2003 an invasion of Iraq by American and British troops started, supported by small contingents from several other countries.•“Trial of century”—the trial of Saddam began on October, 19, 2005 in Baghdad.•Saddam is accused of crimes against humanity.。
初中美国历史课件(英文)Great Depression
OBJ #4 - Describe Franklin Roosevelt’s approach to fixing the Great
Depression. What problem did Roosevelt fix first and how? What was Roosevelt’s plan called? Name the three major goals of his plan? IV. OBJ. #4 - The New Deal A. President Roosevelt Elected (1932) 1. NY Reformer (Governor) 2. Brain Trust- Used professors and experts to develop programs to fight the depression 3. Promised “New Deal” for Americans a. Experiment and change to fight Depression
People Default on Loans
+
Banks have no money to give people
Banks Close
=
People Loose savings
OBJ #1- Cause & Sparks of Depression
B. SPARK!!! Of the Depression 1. Stock Market Crash, Black Thur. Oct. 29, 1929 a. Summer 1929, Investors begin to sell stocks b. Supply & Demand Again – Massive Sell-Off and prices begin to ______ 2. How??? a. Buying on Margin (Borrowing $$) - Buy stock by just paying a small portion of what the stock is worth ex.- 100 shares at $10= $1000 only pay $300 still owe $700 -Problem, stock crashes and you loose your money and can’t payback stock broker - stock broker can’t pay back bank
高级英文写作教程Lesson3 the big bull market
Background Knowledge
The Big Bull Market
• It refers to the rising stock market in the USA in 1920s (known as “Roaring Twenties”), especially during the period from March 3, 1928 to October 24, 1929.
Background Knowledge
The Big Bull Market
• Throughout the 1920s a long boom took stock prices to peaks never before seen. From 1920 to 1929 stocks more than quadrupled in value. Many investors became convinced that stocks were a sure thing and borrowed heavily to invest more money in the market.
Thank you!
• Representative works:
Only Yesterday (1931), Since Yesterday (1940), The Big Change (1952), Great Pierpont Morgan (1949). • He is best remembered for his journalistic but nonetheless penetrating works of social history.
the entire amount of currency circulating in USA.
化妆品的发展历史
化妆品的发展历史“爱美之心人皆有之”，人类对美化自身的化妆品，自古以来就有不断的追求。
化妆品的发展历史，大约可分为下列五个阶段(也称五代)：古代化妆品时代在原始社会，一些部落在祭祀活动时，会把动物油脂涂抹在皮肤上，使自己的肤色看起来健康而有光泽，这也算是最早的护肤行为了。
由此可见，化妆品的历史几乎可以推算到自人类的存在开始。
在公元前5 世纪到公元7 世纪期间，各国有不少关于制作和使用化妆品的传说和记载，如古埃及人用粘土卷曲头发，古埃及皇后用铜绿描画眼圈，用驴乳浴身，古希腊美人亚斯巴齐用鱼胶掩盖皱纹等等，还出现了许多化妆用具。
中国古代也喜好用胭脂抹腮，用头油滋润头发，衬托容颜的美丽和魅力。
矿物油时代上个世纪70年代，日本多家名牌化妆品企业，被18位因使用其化妆品而罹患严重黑皮症的妇女联名控告，此事件既轰动了国际美容界，也促进了护肤品的重大革命。
早期护肤品化妆品起源于化学工业，那个时候从植物中天然提炼还很难，而石油，石化，合成工业很发达，所以很多护肤品化妆品的原料来源于化学工业，截至目前仍然有很多国际国内的牌子再用那个时代的原料，一个价格低廉，原料相对简单，成本低。
所以矿物油时代也就是日用化学品时代。
但是目前看来，所有护肤品化妆品中的致癌物，有害物质全部来自那个时代。
天然成分时代从上个世纪80年代开始，皮肤专家发现：在护肤品中添加各种天然原料，对肌肤有一定的滋润作用。
这个时候大规模的天然萃取分离工业已经成熟，此后，市场上护肤品成分中慢慢能够找到的天然成份！从陆地到海洋，从植物到动物，各种天然成份应有尽有。
有些人甚至到人迹罕至的地方，试图寻找到特殊的原料，创造护肤的奇迹，包括热带雨林。
当然此时的天然有很多是噱头，可能大部分底料还是沿用矿物油时代的成分，只是偶尔添加些天然成分，因为这里面的成分混合，防腐等等仍然有很多难题很难攻克。
也有的公司已经能完全抛弃原来的工业流水线，生产纯天然的东西了，慢慢形成一些顶级的很专注的牌子。
各化妆品牌发展史
MAC发展史1985年，专业彩妆师暨摄影师Frank Toskan 和经营连锁美发沙龙的Frank Angelo，在加拿大多伦多共同创办了M.A.C 彩妆品牌。
M.A.C 是―make-up art cosmetics‖(彩妆艺术化妆品) 的缩写。
许多彩妆大师推出自创品牌大多是因为市面上销售的化妆品已不符专业理念所需，Toskan 在谈到他开发M.A.C 彩妆产品时，也是基于相同的原因。
因此，Toskan 着手开发一系列色彩、质感及工具都不同于其它品牌，适合舞台、电视、摄影，甚至就连走在街头也能够耀眼出色的化妆品。
M.A.C 的第一批顾客是一些经常合作的专业彩妆师、模特和摄影师，然后是设计师和杂志编辑。
因为出众的色彩，M.A.C 得到了杂志的认可，渐渐赢得了良好的口碑，逐渐传为流行。
1995年，雅诗兰黛集团收购了M.A.C 公司51%的股份，扩张了M.A.C 在全球的销售渠道。
M.A.C 在全球零售的专卖店、专卖柜台也以前所未有的速度不断增设。
随着规模的不断扩大，M.A.C 彩妆小组在国际时尚界的角色逐渐转向了国际时装品牌幕后，开始为国际时装秀服务。
1998年，雅诗兰黛取得了M.A.C 剩余股份，John Demsey 被任命为M.A.C 新任总裁。
在他的领导下，时装、美容与文化之间的联系得到了加强，使得M.A.C 更趋向一个多元化的时尚品牌。
Demsey 先生还率先带领M.A.C 参与国际权威电影节以及为支持M.A.C 艾滋病基金而赞助流行歌星的巡回演唱会。
M.A.C 新近开发出M.A.C 香水和护肤系列，这些都来自于M.A.C 最根本的代表——专业彩装艺术家的个性需要。
与发展全球业务同样重要的是M.A.C 一直以来在筹集公益基金方面所作的关注与努力。
除了实行M.A.C 艾滋病防治募捐基金外，M.A.C 还致力于环保运动，将产品包装回收以及反对虐待动物实验的运动。
M.A.C 现在属于国际权威的生产和销售高品质护肤品、化妆品、香水及美发产品的雅诗兰黛集团，总部设在美国纽约并在加拿大多伦多设有最大的分公司。
美国化妆英文ppt介绍!~!~
Estee Lauder
M·A·C 1994
The most famous brand of makeup. It also found a organization for charity.
The Brand belongs to
Estee Lauder
LAMER 1995
It is a very popular skin care cream. It was purchased by Estee Lauder
The Brand belongs to
Estee Lauder
Aramis Clinique M·A·C LAMER
The Brand belongs to
Estee Lauder
Aramis 1964
It is a brand belong to Estee Lauder. It is aim to the protect of the man’s skill.
The Brand of American
Estee Lauder
When it was found by Estée Lauder , It is only for women and had four kinds of products
The Brand of American
Estee Lauder In 1953,it produced its first perfume. ——Youth-Dew
化妆品介绍ppt美国英文ppt英文自我介绍ppt英文介绍家乡ppt老友记英文介绍ppt介绍美国的ppt美国文化介绍ppt介绍电影的英文ppt香港英文介绍ppt公司介绍英文ppt
The development of
香奈儿市场营销分析
双c的标志体现了高雅、简洁、精美、
崇尚自由的风格。
“香奈尔”对整个世纪来说是“经典” 是“永远的时尚和个性”，更是一个
Dior与香奈儿表现 的高贵典雅不同， 它所表现的则是女 性的柔美气质，从 色彩上讲，香奈 儿的颜色比Dior 的少得多。由此也 可见：香奈儿的香 水广告更侧重稳重 与高贵。而Dior则 侧重活泼与绚丽多 姿。
———今天的我比昨天更美丽
享有 「迪奥中的迪奥」美誉的 DIORISSIMO，则成功捕捉了迪奥先生喜 爱的花朵玉兰清新柔美的气息，成为表现 女性柔美气质的香水典范。迪奥又陆逊推 出RESULTANTE 预防皮肤老化护肤系列、 CARTURE 全面性防老护肤产品 、 EQUITE 清洁水洗产品系列、 ICONE甩胞养分调护霜、均衡油脂调护系 列、高敏感肌肤防护系列、素白护肤保养 系列，以及这二年在台湾畅销热卖的纤体 精华液。他的生产线非常充足，让民众与 颗费族群更了解他，也就有颗费者 去购买他的产品。
挑战传统，解放传统向世俗唱反调，像男女装混穿、把
休闲服变成时尚流行、肩背式皮包与套装，解放女人、也开创女性时 尚时代的来临，一直风靡到现代的黑色小洋装，打破当年黑衣服只能 当丧服的规定，香奈儿创造了一个属于她自己的时代！她在1921年 成立品牌的精品店、同年NO.5香水也诞生。她大胆说出：“戴巨大 帽子还能活动吗?”终结巨大女帽的年代，她所设计的简洁女帽成为 潮流尖端，她，有用不完的创新点子；她表现出冲突、同时表现她对 人心的透彻了解。
CHANEL设计宗旨
化妆品公司的发展史
雅诗兰黛品牌故事艾丝蒂．门泽尔1907年出生在纽约皇后区一个匈牙利犹太移民家庭，父亲经营五金店，她是家里的第九个孩子。
艾丝蒂的叔叔是一位药剂师，平日喜欢在实验室里调制各种化学制剂。
上世纪30年代，艾丝蒂从叔叔那里获得了一种润肤霜配方，她按配方制作出产品，然后卖给纽约曼哈顿美容沙龙里的那些女顾客。
1946年，已经是劳德夫人的艾丝蒂和丈夫纽瑟夫．劳德在纽约用5万美元创办了自己的公司——艾丝蒂．劳德公司，也就是后来中文译名的“雅诗兰黛”公司。
这家公司最初只卖4种产品：清洁油、面霜、润肤液和全效润肤精华。
头一两年，雅诗兰黛的生意做的并不大。
1948年，劳德夫人凭借出众的口才，说服纽约著名大百货公司“SAKS第五大道”允许自己开设专卖柜台。
雅诗兰黛作为高档美容护肤品品牌的知名度，从此直线上升。
1953年，雅诗兰黛推出“青春之露”（YouthDew）。
这是一种香氛沐浴油，可以当香水使用。
“青春之露”上市后大获成功，打破了法国香水一统天下的局面，使得高档香水不再是少数贵妇才能使用的奢侈品，而雅诗兰黛也获得了创新和优质的美誉。
此后，雅诗兰黛的香水一直颇受时尚界推崇。
比如它的BEAUTIFUL香水，其广告一直以新娘为主角。
据说，BEAUTIFUL香氛的创作灵感源自劳德夫人此生最美好的回忆，以及令人感动的誓言。
“我不希望BEATIFUL闻起来像是玫瑰花、栀子花或是任何一种单独的花香，我要令BEAUTIFUL成为世上最奇妙、最丰富、最和谐的千百种花香调集于一身的香氛。
”劳德夫人说。
事实上，劳德夫人最著名的一句话是：“我生命中工作的每一天无不是在推销。
”她不仅对时尚趋势有着敏锐的洞察力，而且在生意场上也是营销高手。
她在化妆品推销上有两大创举：一是免费派发小包试用装，因为她相信“好产品会为自己说话”；另一个是购买产品的时候，顾客可以获得同一品牌的赠品。
这些创举在今天，已经成为化妆品营销的经典手段。
上世纪60年代，雅诗兰黛开始大举拓展国际市场，先后进入英国、加拿大、澳大利亚、法国、德国和日本。
化妆品历史
最早有关使用化妆品的考古学证据被发现于公元前4000年的古埃及。
公元5世纪时，埃及在许多宗教场合使用香膏、香木焚香，同时也用芳香产品混合油脂，涂在人身上去朝圣，或涂于尸体上作防腐用。
古希腊人与古罗马人也使用化妆品。
在古罗马与古希腊人使用的化妆品中含有水银。
西方世界的化妆品盛行，始于17世纪，最初目的在于天花痊愈女性病人，用来遮掩脸上疤痕。
18世纪，维多利亚女王曾公开宣称，认为使用化妆品是不礼貌的。
使用化妆品的行为被视为粗俗行径，只有戏子和妓女才会使用。
到第二次世界大战前，化妆品已在西方社会被普遍应用（尽管在纳粹德国被禁止）。
古代化妆品时期“爱美之心，人皆有之”，自有人类文明以来，就有了对美化自身的追求。
在原始社会，一些部落在祭祀活动时，会把动物油脂涂抹在皮肤上，使自己的肤色看起来健康而有光泽，这也算是最早的护肤行为了。
由此可见，化妆品的历史几乎可以推算到自人类的存在开始。
在公元前5世纪到公元7世纪期间，各国有不少关于制作和使用化妆品的传说和记载，如古埃及人用粘土卷曲头发，古埃及皇后用铜绿描画眼圈，用驴乳浴身，古希腊美人亚斯巴齐用鱼胶掩盖皱纹等等，还出现了许多化妆用具。
中国古代也喜好用胭脂抹腮，用头油滋润头发，衬托容颜。
十四世纪，意大利的制鞋工匠在处理起皱的皮革表面时遇到了难题，一个偶然的机会，他们发现油脂能够平复皮革表面的褶皱，使皮面恢复细腻和光滑。
在动物表皮产生了如此奇效，在人的皮肤上会怎样呢？这个大胆的设想，开启了化妆品发展的新历程。
世界上第一支睫毛膏问世时间：1913年发明者：Maybelline美宝莲First故事最早的睫毛膏是在1913年，伴随着一个浪漫的故事诞生的，美国化学家威廉姆斯为帮助他的妹妹Mabel赢得她苦苦相思的意中人的心，发明了一种让明眸俏丽的睫毛膏，从此让Mabel拥有了撩人的双眼，最终赢得了意中人。
1917年，美宝莲创始人威廉姆斯，推出了世界上第一支管状睫毛液，并以他的妹妹的名字(Maybel)以及凡士林(V aseline)的后半部分组成的Maybelline(美宝莲纽约)，注册了美宝莲纽约品牌。
国际品牌英文发音
carlsberg 嘉士伯啤酒饮品——酒精饮品 1847 丹麦， ka 1 儿话音，ou 4,si 0, be 4 儿话音，ge 0Carrefour 佳乐福连锁店 1957 法国，kai 1, er 0, fo 4 儿话音，carre 发音和 care 一样。
Casio 卡西欧电子产品——便携设备/个人饰品——钟表 1946 日本，ka 1, xi 1, ou 4 Cayenne 卡宴保时捷旗下汽车 2002 德国，ka 1, yan 1chanel 香奈儿运动时尚 1910 法国，sha 3, nai 4, ou 0.cheetos 奇多膨化食品食品 1948 美国，chee部分和cheese中的chee发音一样,tou 4, si 0 chevrolet 雪佛莱汽车 1911 美国，shai 1, we 0, rou 1,lei 4，如果不好发，就读他的简称 shai 1, wi 4chips ahoy 趣多多食品 1963 美国，ahoy部分读 e 3, huo 4, yi 0Chivas Regal 芝华士威士忌饮品——酒精饮品 1801 苏格兰， chi 部分和单词 she 发音一样，wa 4, si 0, rui 1, gou 4Christian Dior （CD）克丽丝汀.迪奥个人护理——香水/运动时尚 1947 法国， ke 3, ri 1, si 0, chen 0, di 3, or部分和单词 or 发音一样。
colgate 高露洁生活用品——个人清洁 1953 美国，kou 4, gei 4, te 0Compaq 康柏电脑电子产品——电脑 1982 美国，com部分发音和company中的com一样，pai 4, ke 0corvette 考万汽车 1953 美国，kuo3 儿话音，wai 4, te 0Crest 佳洁士个人护理——个人清洁 1955 美国，ke 3, ruai 4, si 0, te 0Diesel 迪赛时尚——服装 1978 意大利，di 1, zou 4Dolce & Gabbana(D&G) 运动时尚 1985 意大利，Dolce 发dou 2, qian 2，& 发字母n的音, Gabbana 发ga 3, ba 1, na 0dove 德芙食品/个人护理——皮肤护理/头发护理 1957 英国，个人护理，da 4, ve 发音和 have 中的 ve 一样。
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CutexintroducesCuticle CreamandCuticle Oil.
TheDoraldinaCompany sellsDoraldinaLeg Make-up,ቤተ መጻሕፍቲ ባይዱthe first commercial leg make-up.
First chemical sunscreen containing benzylsalicylateand benzylcinnamatedeveloped by E.Klarmannfor Lehn & Fink. Used inDorothy Gray’s Sunburn Cream.
Chanel develops her first sun lotion.
Lifebuoysoap launched by Lever Brothers.
Marie Barlow launches her own line.
Mascara 612launched byEdouardPinaudin France. Sold in a tub and was applied with a brush.
Pond’s Extract introducesPond’s Skin Freshener & TonicandPond’s Cleansing Tissues.
1929
Armand introduces theSymphonieshade of cold cream face powder and theFlorianline of cosmetics for men.
Charles of the Ritz launches a full line of cosmetics on the U.S. market.
Max Factor developsPanchromaticmake-upfor B/W films.
Pacquin’sHand Creamlaunched.
1922
George W.LuftCompany introducesTangee, a changeable lipstick (orange in the container, red on the lips).
1923
First swivel lipstick patented by James Bruce Mason Jr.
Firstsoaplesssoaps introduced.
Soap, Perfumes and Cosmetics (SPC) first published.
SchadeandMarchioninicoin the term ‘acid mantle’ to describe the low pH film on the skin.
FirstPoucherbook ‘Encyclopedia of Cosmetics and Perfume’ published.
GemeyintroducesDernièreTouche, the first compact face powder.
GemeyintroducesFluid Make-up, the first fluid foundation in a tube.
Chemist PaulBaudecrouxintroducesRougeBaiserindelible lipstick (France).
Luxor Ltd. brings out a new line of cosmetics under the nameKrasny.
Max Factor begins nationwide distribution ofSociety Make-up.
RichardHudnutlaunchesPoudre le Débutsupposedly using ingredients never used before in a face powder.
Yardley introducesEnglish Complexion Cream.
Kurlash, a tool for curling eyelashes, invented by WilliamBeldue.
1924
Cutexlaunches tinted nail lacquer.
InectoInc.introduceNoToXhair dye in the U.S.
Pacquin’sDentists’ and Physicians’ Hand Creamlaunched.
Beiersdorfmarkets the first deodorant in salve form.
Max Factor receives an Oscar for make-up.
Max Factor markets the first commercial lip brush.
Maybelline produces its first eyeliners, eyebrow pencils andeyeshadows.
1925
American Beauty Culture School Association formed in New York.
Luxsoap launched by Lever Brothers.
Max Factor releasesSupreme Nail Polish.
1926
Helena Rubinstein releasesCupids Bowan exclusive self-shaping lipstick.
Proctor & Gamble launchesCamaysoap.
1927
The preservativeparabenintroduced by JuliusPenner, A.G. into the U.S.
Tegin, the first commercialpolyolstearate, introduced.
Pond’s Extract testimonial advertising campaign using socialites and royalty begins.
Kleenexfacial tissues introduced by Kimberly, Clark & Company to remove cold cream.
1920
Caron introduces perfumed powders withPeauFinesandTabacBlond.
Max Factor introduces theColor Harmonyline.
1921
Chanel launchesChanel No. 5.
Max Factor introduces hisFace Powder Brush.
JeanPatoucreates the first sun lotionHuiledeChaldée.
1928
Commercialtriethanolamine(TEA) becomes available, opening additional opportunities for emulsion formulation.