湖南电大2014年1月实用广告英语试题
2014年普通高校招生统一考试英语湖南卷真题及答案
绝密★启用前2014年普通高等学校招生全国统一考试（湖南卷)英语本试题卷分四个部分，共12页。
时量120分钟。
满分150分。
Part I Listening Comprehension (30 marks)Section A (22.5 marks)Directions: In this section，you will hear six conversations between two speakers. For each conversation, there are several questions and each question is followed by three choices marked A, B and C. Listen carefully and then choose the best answer for each question.You will hear each conversation TWICE.Example:When will the magazine probably arrive?A. Wednesday.B. Thursday.C. Friday.The answer is B.Conversation 11. What will the woman do first?A. Take a shower.B. Go camping.C. Set up a time.2. When will the man probably call the woman?A. Thursday.B. Friday.C. Sunday.Conversation 23. What is the man going to do?A, Have a coffee break. B. See a doctor. C. Buy a pet.4. What happened to the man?A. He fell ill.B. He lost his dog.C. He slept badly.Conversation 35. What is the woman?A. A bus driver.B. A waitress.C. A tour guide.6. What does the man want to get?A. Some gifts.B. A menu.C. A bus schedule.Conversation 47. What did the man do yesterday?A. He saw a movie.B. He watched TV.C. He visited some friends.英语试题第1页（共12页)8. What time will the speakers probably meet this Saturday evening?A. At 6:30.B. At 7:00.C. At 7:30.9. Which of the following will the man buy?A. Some drinks.B. A birthday cake. G. Concert tickets. Conversation 510. What is the woman doing now?A. She is serving a customer.B. She is conducting an interview.C. She is doing some recording.11 .When does the man go to the nursing home?A. Tuesdays.B. Thursdays.C. Sundays.12. Where will the man probably be working next Monday?A. At the airport nearby.B. In the studio next door,C. At the store downtown.Conversation 613. Why does the woman call the man?A. The oven doesn‟t work.B. The heater won‟t start.C. The plug is broken.14. Who will handle the problem first tomorrow evening?A. The woman.B. The man. C A worker.15. Who is the woman speaking to?A. Her husband.B. Her house owner.C. Her boss.Section B (7.5 marks)Directions: In this section, you will hear a short passage. Listen carefully and then Jill in the numbered blanks with the information you have heard. Fill in each blank with NO MORE THAN THREE WORDS.You will hear the short passage TWICE.英语试题第2页（共12页)Part II Language Knowledge (45 marks)Section A (15 marks)Directions: For each of the following unfinished sentences there are four choices marked A, B, C and IX Choose the one that best completes the sentence.The wild flowers looked like a soft orange blanket the desert,A. coveringB. coveredC. coverD. to coverThe answer is A.21.Children，when b y their parents, are allowed to enter the stadium.A. to be accompaniedB. to accompanyC. accompanyingD. accompanied21. D【解析】考查非谓语动词。
湖南电大2014年1月英语听说(2)#试题口语测试部分
湖南广播电视大学2014年1月开放教育期末考试英语听说（2）#试题口语测试部分2013年12月注意事项由于口语考试与其他书面考试有一定的区别，为指导监考老师和口试教师正确操作，特提出注意事项如下：一、考场应设立备考室和考试室：备考室供学生准备口语考试，考试室供进行口语测试。
建议两个考室的距离以较近为宜，避免学生因路程过远影响考试情绪。
二、考试老师安排：备考室设监考教师一名，组织学生准备考试，避免漏题，维持备考以及入场考试时的正常秩序。
考试室设口试教师两名（必须是英语专业老师），对不同的学生同时进行测试，以节约考试时间。
另外，建议每位口试教师分别坐在考室的一角，避免相互干扰和影响。
三、口试时间安排：每个学生15分钟，其中抽签后准备5分钟，正式口试时间约为10分钟。
四、备考方式：考生在备考室监考老师抽签选题后，在备考室准备5分钟，然后由备考室监考老师引至考试室交给口试老师。
五、口试要点：口试教师必须对学生的考试过程进行仔细录音，以备核查。
另外，在学生考试过程中，不得给予任何形式的提示，也不得随意打断学生考试，要求从学生的表现入手，结合评分细则给出综合评分，力求做到公平、公正，并填入计分表中，签名后填写考试日期。
六、考试结束后，请将录音磁带和考卷一并收回。
英语听说（2）试题# 口语测试部分题签学生用卷（A）Directions:In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you. (60%)Section A Read aloud the part between the stars (*). (20%)There are many kinds of hobbies, both for indoors and outdoors. One of the most popular indoor hobbies is collecting things. People can collect almost anything, such as books, shells, stamps, postcards, coins, records, bottle caps, etc.*When people are asked why they take up a hobby, they often give different reasons. Some say that they feel they ought to do something useful in their spare time. Others talk about self-improvement and the importance of learning something new. Many people say that a hobby gives one an opportunity to do something completely different from one’s usual work. Another reason for taking up a hobby, especially an outdoor hobby, is that it gives one a chance to meet people and make friends. Perhaps the most convincing reason given for taking up a hobby is simply for the pleasure it gives in one’s free hours.*Section B Answer the questions the examiner asks you. (40%)Part 2 Speak on the following topic for about 2 minutes. (20%)The Internet is a good platform to communicate with others confidently and comfortably. Do you agree with this statement? Why or why not?Part 3 Complete a role-play task with your teacher. Your conversation should last 3-4 minutes. (20%)A chats with B, a football fan over dinner. A invitesB to watch a footbal1 match.You are A. You start the conversation with B. The following is the procedure you should follow.• Exchange greetings by talking about the weather.• Invite B to watch a football match on Friday evening / weekends in the city stadium.• Express surprise on hearing B’s refusal. Suggest that B watch the live broadcast on TV.• Exp ress your approval or disapproval of a life that is all work and no play; end the conversation.英语听说（2）试题# 口语测试部分题签学生用卷（B）Directions:In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you. (60%)Section A Read aloud the part between the stars (*). (20%)In recent years more and more Chinese people go travelling during holidays. You will see crowds of people wherever you go. Holidays are looked forward to by everyone. Plans are made and families discuss over and over what they would like to do , what places they would like to see, how they would like to travel, where they would like to stay, and so on. In most cases it all depends on how much you can afford.*Many people have no choice but to travel during holidays when the kids have a break from school. But some people avoid travelling during the peak season especially the retired. They choose to travel when all the hustle and bustle is over. They find they can obtain more space and better service at a much lower price. They can enjoy their holidays at leisure. They can choose the best time of the year to see all the wonderful sights at home and abroad and enjoy smaller crowds, better rates , and amazing offers.*Section B Answer the questions the examiner asks you. (40%)Part 2 Speak on the following topic for about 2 minutes. (20%)Comment on the one child policy. Do you approve or disapprove of China’s one-child policy. Why or why not?Part 3 Complete a role-play task with your teacher. Your conversation should last 3-4 minutes. (20%)A meets B, an American friend, at a club. A invitesB to A’s home.You are A. You start the conversation with B. The following is the procedure you should follow.• Exchange greetings with B. Invite B to your home for a weekend visit.• Tell B where your home is and ask if B can find the way.• Draw a map and give instructions as how to get to your home.• Give a contact phone number. End the conv ersation.英语听说（2）试题# 口语测试部分题签学生用卷（C）Directions：In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you. （60%）Section A Read aloud the part between the stars (*). (20%)* Catherine is from eastern coast of Australia. She works for a medium-sized IT company. She needs to travel a great deal for her job and she likes it. She also enjoys reading books and playing chess. Her favourite activity is Internet surfing. She enjoys surfing the web to read the latest news, find out about the latest books, and even play chess online.Catherine loves travelling, but she doesn’t want to bother carrying laptop computer on all her travels. While away from home, she likes to visit Internet cafes. She likes to visit Internet cafes, not only to connect to the Internet, but also because it’s a good way for her to meet new friends of all ages who share her interest in computers.*Catherine has another favourite pastime, chatting with family and friends on QQ or MSN. She often says to her friends that the wonder of the Internet has made it possible for her to span the world and stay young.Section B Answer the questions the examiner asks you. (40%)Part 2 Speak on the following topic for about 2 minutes. (20%)Are you studying part-time or full-time? If you could afford the time and money, would you change your way of life or not? Why?Part 3 Complete a role-play task with your teacher. Your conversation should last 3-4 minutes. (20%)A meets B, a young UK businessman working in China, in an Eng1ish corner gathering. They are talking about B’s life in China. You are A. You start the conversation with B. The following is the procedure you should follow.• Exchanges greetings with B.• Give your opinion on B’s plan of living far away from the town centre. Talk about the inconveniences (such as long hours of travelling to and from work or lack of easy contact with English-speaking friends in the spare time, etc.).• Offer help in B’s language learning.• Respond to B’s request for help in looking for a Chinese tutor.英语听说（2）试题# 口语测试部分题签教师用卷（A）Directions:In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you. (60%)Section A Read aloud the part between the stars (*) (20%)There are many kinds of hobbies, both for indoors and outdoors. One of the most popular indoor hobbies is collecting things. People can collect almost anything, such as books, shells, stamps, postcards, coins, records, bottle caps, etc.*When people are asked why they take up a hobby, they often give different reasons. Some say that they feel they ought to do something useful in their spare time. Others talk about self-improvement and the importance of learning something new. Many people say that a hobby gives one an opportunity to do something completely different from one’s usual work. Another reason for taking up a hobby, especially an outdoor hobby, is that it gives one a chance to meet people and make friends. Perhaps the most convincing reason given for taking up a hobby is simply for the pleasure it gives in one’s free hours.*Section B Ask the student the following questions. (40%)1. How are hobbies classified in this passage?2. What are usually collected as a hobby?3. According to this passage, what are the reasons for taking up a hobby?4. What is your hobby? What is your reason for taking up or giving up a hobby?Part 2 Speak on the following topic for about 2 minutes. (20%)The Internet is a good platform to communicate with others confidently and comfortably. Doyou agree with this statement? Why or why not?Part 3 Complete a role-play task with the student. Your conversation should last 3-4 minutes. (20%)A chats with B, a football fan over dinner. A invitesB to watch a footbal1 match.You are B. Talk only when necessary. The following notes are for your reference.试卷代号：7498英语听说（2）试题# 口语测试部分题签教师用卷（B）Directions:In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you.Section A Read aloud the part between the stars (*). (20%)In recent years more and more Chinese people go travelling during holidays. You will see crowds of people wherever you go. Holidays are looked forward to by everyone. Plans are made and families discuss over and over what they would like to do , what places they would like to see, how they would like to travel, where they would like to stay, and so on. In most cases it all depends on how much you can afford.*Many people have no choice but to travel during holidays when the kids have a break from school. But some people avoid travelling during the peak season especially the retired. They choose to travel when all the hustle and bustle is over. They find they can obtain more space and better service at a much lower price. They can enjoy their holidays at leisure. They can choose the best time of the year to see all the wonderful sights at home and abroad and enjoy smaller crowds, better rates , and amazing offers.*Section B Ask the student the following questions. (40%)1. How do people feel about holidays?2. What do families usually discuss before taking a holiday?3. What are the advantages of off season travels?4. Did you travel anywhere during your recent holiday? Why or why not?Part 2 Speak on the following topic for about 2 minutes. (20%)Comment on the one child policy. Do you approve or disapprove of China’s one-child policy.Why or why not?Part 3 Complete a role-play task with the student. Your conversation should last 3-4 minutes. (20%)A meets B, an American friend, at a club. A invitesB to A’s home.You are B. Talk only when necessary. The following notes are for your reference.试卷代号：7498英语听说（2）试题# 口语测试部分题签教师用卷（C）Directions：In this test you will have an opportunity to demonstrate your ability to understand and use spoken English. The test is divided into three parts.Part 1 Read a short passage aloud and answer questions.Part 2 Speak on a topic.Part 3 Complete a role-play task with the examiner as your conversation partner.Part 1 Read aloud the part between the stars (*) and then answer the questions the examiner asks you. (60%)Section A Read aloud the part between the stars (*). (20%)* Catherine is from eastern coast of Australia. She works for a medium-sized IT company. She needs to travel a great deal for her job and she likes it. She also enjoys reading books and playing chess. Her favourite activity is Internet surfing. She enjoys surfing the web to read the latest news, find out about the latest books, and even play chess online.Catherine loves travelling, but she doesn’t want to bother carrying laptop computer on all her travels. While away from home, she likes to visit Internet cafes. She likes to visit Internet cafes, not only to connect to the Internet, but also because it’s a good way for her to meet new friends of all ages who share her interest in computers.*Catherine has another favourite pastime, chatting with family and friends on QQ or MSN. She often says to her friends that the wonder of the Internet has made it possible for her to span the world and stay young.Section B Ask the student the following questions. (40%)1. What do you know abo ut Catherine’s job from the passage?2. What does Catherine enjoy doing in her spare time?3. Why does Catherine like to visit the Internet cafes while away from home?4. Do you like chatting on QQ or MSN? Why or why not?Part 2 Speak on the following topic for about 2 minutes. (20%)Are you studying part-time or fu11-time? lf you could afford the time and money, would you change your way of life or not? Why?Part 3 Complete a role-play task with the student. The conversation should last 3-4 minutes. (20%)A meets B, a young UK businessman working in China, in an English corner gathering. They are talking about B’s life in China.You are B. Talk only when necessary. The following notes are for your reference.试卷代号：7498湖南广播电视大学2014年1月开放教育期末考试英语听说（2）# 试题口试部分记分表2013 年12月_____________分校______________考场______________考室填表人：2014年1 月日试卷代号：7498英语听说（2）# 口试部分评分细则（供参考）。
湖南电大2014年1月英语听说(2)#试题听力测试部分1
试卷代号：7498湖南广播电视大学2014年1月开放教育期末考试英语听说（2）#试题听力测试部分2013年12月注意事项一、将你的准考证号、学生证号、姓名及分校（工作站）的名称填写在答题纸的规定栏内。
考试结束后，把试卷和答题纸放在桌上。
试卷和答题纸均不得带出考场；二、考试时间约为50分钟，请抓紧时间读题、做题和检查。
三、仔细读懂题目的说明，并按题目的要求答题。
答案一定要写在答题纸的指定位置上，写在试卷上的答案无效；四、用蓝、黑圆珠笔或钢笔答题，使用铅笔无效。
Section I Listen to Short Dialogues (20 points. 2 points each)Directions: In this section, you will hear 10 short dialogues. You will hear each one twice. At the end of each conversation, a question will be asked about what was said. After each question, there will be four choices A, B, C and D. Decide which one is the best answer to the question. Dialogue 1A. Couple.B. Strangers.C. Boss and employee.D. Friends.Dialogue 2A. Three.B. Twelve.C. Nine.D. Fifteen.Dialogue 3A. He did n’t sleep well.B. He went to bed late.C. He couldn’t fall asleep.D. He didn’t sleep last night.Dialogue 4A. He posted the letter.B. He lost the letter.C. He didn’t know about the letter.D. he forgot to post the letter.Dialogue 5A. She doesn’t mind.B. The man should not smoke.C. She doesn’t smoke.D. She allows the man to smoke.Dialogue 6A. She has won a prize, too.B. She doesn’t show much interest.C. She’s glad to hear that.D. She’s already known it.Dialogue 7A. On foot.B. By taxi.C. By their own car.D. By bus.Dialogue 8A. She wi1l say goodbye.B. She’ll stay for a cup of tea.C. She’ll be late for work.D. She’ll go to the railway station.Dialogue 9A. He attended a party.B. He lost her way.C. He met with an accident.D. He failed to attend the party.Dialogue 10A. He heard of that, too.B. He will not believe it unless he sees it.C. He saw it with his own eyes.D. He believed it was true.Section II True or False(30 points. 2 points each)Directions: In this section, you will hear 5 dialogues. You will hear them only once. Listen to the dialogues and write “T” (true) or “F” (fa lse) in the brackets for each of the following statements. Dialogue A11. ( ) The man and woman seem to be talking in a cafeteria.12. ( ) The man prefers coffee.13. ( ) The man asks for some milk and two sugars in his drink.Dialogue B14. ( ) Ha rrison’s uncle refers to the Farmer’s Almanac for information about the weather.15. ( ) Harrison has never checked on the Farmer’s Almanac.16. ( ) In Katherine’s opinion there was an amazingly high percentage of correct informationabout personal matters.Dialogue C17. ( ) Daisy says that she is suffering from a bad headache.18. ( ) From the dialogue you can guess that Daisy is a teacher.19. ( ) From the dialogue you can guess that Abe is Dai sy’s doctor.Dialogue D20. ( ) Peter applies for the post of Property Manager.21. ( ) Peter has brought his certificates with him.22. ( ) Peter is very interested in the job.Dialogue E23. ( ) Davidson is not interested in Africa.24. ( ) Davidson would like to see places of historical interest.25. ( ) Davidson is planning to go to Paris on November 20.Section III Listen to Passages (30 points. 2 points each)Directions: In this section, you will hear 3 passages twice. After each passage, choose the best onefrom the three possible answers A, B, and C.Passage A26. What is this passage mainly about? ______.A. Future job typesB. Future need for housesC. Future need for energy27. How long will people work in the future? ______.A. Fewer hoursB. More hoursC. As many hours as they work now28. Why is it necessary to work a few hours every week according to the passage? ______.A. Because it can save a lot of moneyB. Because there is more work in the gardenC. Because people need physical exercises29. Why wil1 it be expensive 1iving in some of the old houses in the future? ______.A. Because they are too oldB. Because they are usually not well-insulatedC. Because the heating equipment needed will be expensive30. Which of the following is not related to energy conservation? ______.A. Making small well-insulated homesB. Ma king the best use of the sun’s warmthC. Providing a large gardenPassage B31. Beethoven’s father was a ______.A. pianistB. violinistC. singer32. When Beethoven was ______, he was able to perform in a concert.A. fourB. nineC. eleven33. When Beethoven was 17, he got praise from ______.A. his fatherB. MozartC. Haydn34. When he reached the age of ______, he became deaf.A. 24B. 31C. 3435. Beethoven went to Vienna to study with ______.A. HaydnB. MozartC. WatkinsonPassage C36. Fresh fruit contains a lot of vitamin ______.A. AB. BC. C37. According to the passage, someone may become ill because of a lack of ______.A. the right foodB. vitaminsC. exercise38. A child with weak or soft bones needs food containing vitamin ______.A. AB. BC. C39. ______ do(es) not contain a lot of vitamin D.A. VegetablesB. EggsC. Milk40. What is NOT TRUE according to the passage? ______A. Each type of food contains at least one vitamin.B. Vitamins are necessary to keep us alive.C. Most types of food contain at least one vitamin, but some do not.Section IV Fill in the Blanks (10 points, 1 point each)Direction: In this section, you will hear a dialogue twice. Listen carefully and fill in the blanks with the missing information.M: Hi, Mary, how are you today?W: I’m fine, Vince. How are you?M: Pretty well. Are you going to Jim’s party tonight?W: I want to but I can’t. I have to work.M: Oh, you have a job? I didn’t know that.W: I work at McD onald’s. I’m the 41) _______ manager. But I want to get a different job. My major is 42) _______ so 1 want a job where I have more 43) _______ for money.M: My father’s company will need some people to work for the summer. Some of them might be able to keep their job 44) ________.W: What kind of company does he work for?M: He’s the 45) ________ manager of Jackson and Sons. It’s a 46) ________ company.W: That sounds like it might be interesting. Do you know what kind of jobs they have?M: Well, I don’t know for 47) _______. But he said they need twenty-five or thirty new people.They plan to 48) ________ them in June. They’ll work until the end of August or thebeginning of September.W: I’d better 49) ________ pretty soon. If I get a job there, I’ll have to stop working at McD onald’s in May.M: I’ll tell my father that you are interested in working for his company. Then you can 50) ____ him about it. I’ll tell him tomorrow.W: Good, then I’ll call him the day after tomorrow. Thanks a lot, Vince.Section V Dictation (10 points)Directions: In this section, you will hear a short passage 4 times. Listen carefully and don’t write during the first reading. During the second and third readings, try to write what you’ve heard on your ANSWER SHEET. Check your writing when the passage is read the fourth time.51.试卷代号：7498湖南广播电视大学2014年1月期末考试英语听说(2)# 试题听力测试部分答题纸Section I Listen to Short Dialogues (10小题，每题2分，共20分)Directions: In this section, you will hear 10 short dialogues. You will hear each one twice. At the end of each conversation, a question will be asked about what was said. After each question, there will be four choices A, B, C and D. Decide which one is the best answer to the question. Dialogue 1 Dialogue 2Dialogue 3 Dialogue 4Dialogue 5 Dialogue 6Dialogue 7 Dialogue 8Dialogue 9 Dialogue 10Section II True or False (15小题，每题2分，共30分)Directions: In this section, you will hear 5 dialogues. You will hear them only once. Listen to the dialogues and write “T” (true) or “F” (fa lse) in the brackets for each of the following statements. Dialogue A 11. 12. 13.Dialogue B 14. 15. 16.Dialogue C 17. 18. 19.Dialogue D 20. 21. 22.Dialogue E 23. 24. 25.Section III Listen to Passages (15小题，每题2分，共30分)Directions: In this section, you will hear 3 passages twice. After each passage, choose the best one from the three possible answers A, B, and C.Passage A26. 27. 28. 29. 30.Passage B31. 32. 33. 34. 35.Passage C36. 37. 38. 39. 40.Section IV Fill in Blanks (10小题，每题1分，共10分)Directions: In this section, you will hear a dialogue twice. Listen carefully and fill in the blanks with the missing information.41. 42.43. 44.45. 46.47. 48.49. 50.Section V Dictation (1题，10分)Directions: In this section, you will hear a short passage 4 times. Listen carefully and don’t write during the first reading. During the second and third readings, try to write what you’ve heard on your ANSWER SHEET. Check your writing when the passage is read the fourth time.51.试卷代号：7498湖南广播电视大学2014年1月期末考试英语听说（2）#试题听力测试部分标准答案及评分细则Section I Listen to Short Dialogues (10小题，每题2分，共20分)Directions: In this section, you will hear 10 short dialogues. You will hear each one twice. At the end of each conversation, a question will be asked about what was said. After each question, there will be four choices A, B, C and D. Decide which one is the best answer to the question. Dialogue 1 D Dialogue 2 CDialogue 3 D Dialogue 4 DDialogue 5 B Dialogue 6 DDialogue 7 A Dialogue 8 ADialogue 9 D Dialogue 10 BSection II True or False (15小题，每题2分，共30分)Directions: In this section, you will hear 5 dialogues. You will hear them only once. Listen to the dialogues and write “T” (true) or “F” (fa lse) in the brackets for each of the following statements.Dialogue A 11. F 12. T 13. FDialogue B 14. T 15. T 16. FDialogue C 17. T 18. F 19. FDialogue D 20. T 21. F 22. TDialogue E 23. T 24. T 25. FSection III Listen to Passages (15小题，每题2分，共30分)Directions: In this section, you will hear 3 passages twice. After each passage, choose the best one from the three possible answers A, B, and C.Passage A26. B 27. A 28. C 29. B 30. CPassage B31. C 32. C 33. B 34. B 35. APassage C36. C 37. B 38. C 39. A 40. CSection IV Fill in Blanks (10小题，每题1分，共10分)Directions: In this section, you will hear a dialogue twice. Listen carefully and fill in the blanks with the missing information.41. assistant 42. accounting43. responsibility 44. permanently45. personnel 46. construction47. sure 48. hire49. check 50. call评分细则：第四部分(Section IV)每空1分；数字写错或单词拼写错误都扣1分，大小写错误不扣分。
湖南电大英语听力试题
试卷代号：5444湖南广播电视大学2014年1月开放教育期末考试英语听力（4）试题2013年12月注意事项一、将你的准考证号、学生证号、姓名及分校（工作站）的名称填写在答题纸的规定栏内。
考试结束后，把试卷和答题纸放在桌上。
试卷和答题纸均不得带出考场；二、考试时间为50分钟，请抓紧时间读题、做题和检查。
三、仔细读懂题目的说明，并按题目的要求答题。
答案一定要写在答题纸的指定位置上，写在试卷上的答案无效；四、用蓝、黑圆珠笔或钢笔答题，使用铅笔无效。
Section A (40 points, 2 points each)Directions: In this section there are 20 recorded dialogues. After each dialogue, there is a recorded question. Both the dialogues and questions will be spoken only once. When you hear a question, you should decide on the correct answer from the 4 choices marked A, B, C and D given in your test paper. Then you should mark the corresponding letter on the Answer Sheet.1. A. Be back in town Tuesday morning. B. Come to see him on Wednesday.C. Call him on Thursday.D. Make an appointment for Thursday.2. A. Every day. B. Every day except Thursday.C. Monday, Wednesday and Friday.D. Monday, Tuesday and Friday.3. A. At 7:45. B. At 8:00.C. At 7:30.D. At 7:15.4. A. Go right into the office. B. Come back at four.C. Wait a short time.D. Change the appointment.5. A. The new teacher is sick. B. He hasn't met the teacher yet.C. There are three new teachers.D. He didn't like the teacher.6. A, To class. B. To the movie.C. To the library.D. To the doctor's office.7. A. In an apartment on University Avenue. B. In an apartment in the city.C. In a house in the city.D. At the university.8. A. Go to a dance. B. Go to a theatre.C. Go to a lecture.D. Stay at home.9. A. Five years old. B. Four years old.C. Six years old.D. It is new.10. A. $ 2.00. B. $ 1.00.C. 50 cents.D. $ 1.50.11. A. In the Chinese restaurant. B. In the hotel dining room.C. In the Italian restaurant.D. The sea food is very good.12. A. He doesn't like it. B. He has a toothache.C. He wants to save it.D. He has trouble opening his mouth.13. A. Mr. Smith was sawing the tree. B. In the factory.C. It was the machine.D. In his back yard.14. A. Better. B. Sick.C. Fine.D. Tired.15. A. 8:15. B. 7:15.C. 7:40.D. 7:45.16. A. She is on a diet. B. She nearly diets.C. She was on diet in the hospital. D, She was ill.17. A. Black. B. With sugar.C. Iced.D. With cream.18. A. The man should learn to slow down. B. The man is always tried lately.C. They aren't going very fast.D. They aren't going to be on time.19. A. $ 60. B. $ 45.C. $ 15.D. $ 80.20. A. Hal works in a factory.B. Hal is going to the football game tomorrow night.C. Hal and his wife will go to the football game.D. Hal doesn't have to work at night.Section B (10 points, 2 points each)Directions: In this section, you will hear a passage. Both the passage and questions will be spoken twice. When you hear a question, you should choose the correct answer from the 4 choices marked A, B, C and D given in your test paper. Then you should mark the corresponding letter on the Answer Sheet.21. A. a editor B. a writerC. a workerD. a doctor22. A. In 1948. B. In 1926.C. In 1937.D. In 1929.23. A. The old editor retired. B. He wrote a good story.C. Another reporter quit.D. He was interested in financial news.24. A. His daughter. B. Another writer.C. His editor.D. Himself.25. A. From cancer. B. In a car accident.C. From a heart attack.D. In a plane crash.Section C (10 points, 2 points each)Directions: In this section you will hear a dialogue, which will be spoken twice. After the dialogue, there are 5 statements. Listen to the dialogue carefully and write “T” (true) or “F” (false) on the Answer Sheet.26. The dialogue happened in the women’s office.27. The man calls the woman to get information about special housing.28. The man lives with his parents.29. The man believes he’s eligible for the housing because his wife is a graduate student.30. The man will probably visit the office on Friday morning.Section D (20 points, 2 points each)Directions: In this section, you will hear a short passage spoken twice. The passage is printed on your test paper with 10 blanks. Listen carefully and fill in the blanks with the missing words you will hear. You should write your answer on the Answer Sheet.The Next ___31 Johnson- that’s what people started saying about Sid Tailor when he was just in the _32 grade. By age 33 , Sid was a celebrity around his 34___ where Johnson had grown up. A basketball __35 rated the youth top 18th-grader in the country. When Sid decided to __36 his neighborhood high school, which had a 37___ average team, instead of one of the basketball ___38 that had sought him, it made the newspapers. The ___39 of his first varsity game as a 9th grader, all 3 _40 sports anchors broadcast live from his school.Section E (20 points)Directions:In this secti on, you will hear one short passage 4 times. Listen carefully and don’t write during the first reading. During the second and third reading, try to write what you’ve heard on your Answer Sheet. Check your writing when the passage is read the fourth time.41.试卷代号：5444湖南广播电视大学2014年1月开放教育期末考试英语听力（4）试题答题纸Section A 20小题，每题2分，共40分。
湖南电大2014年1月商务交际英语(2)试题
试卷代号：6319湖南广播电视大学2014年1月开放教育期末考试商务交际英语（2）试题2013年12月注意事项一、将你的准考证号、学生证号、姓名及分校（工作站）的名称填写在答题纸的规定栏内。
考试结束后，把试卷和答题纸放在桌上。
试卷和答题纸均不得带出考场；二、仔细读懂题目的说明，并按题目的要求答题。
答案一定要写在答题纸的指定位置上，写在试卷上的答案无效；三、用蓝、黑圆珠笔或钢笔答题，使用铅笔无效。
Part I MULTIPLE CHOICES (10 points, 1 point each)Choose the letter indicating the best choice to complete each sentence or answer each question.1. Nonverbal symbols can ______ the verbal message.A. reinforceB. contradictC. both A and B2. The most frequent form of communication is ______.A. speakingB. listeningC. reading3. When illustrating the steps in a new procedure,which of the following graphic aids can bebest used ?A. flowchart.B. A line graph.C. A map.4. A description ______.A. is a verbal and visual picture of somethingB. is a series of events that take place over timeC. explains how to perform a task or do something5. A ______ is used to illustrate changes in quantities.A. pie chartB. line graphC. map6. The pitch of your voice is ______.A. the way your message soundsB. its highness or lownessC. the way in which you make a word sound7. ______ tell readers how to do something.A. DescriptionsC. InstructionsB. Resumes8. Persuasive letters are organized in the ______ order.A. directB. indirectC. direct-indirect9. The first step in any job search is to analyze _______.A. your personal and career goalsB. your target market and companyC. your study and work experience10. If the size of the audience listening to your presentation is small, _______.A. you need a good sound system and effective visual aidsB. you should talk about the subject without introductionC. you may be able to have more audience interactionPart II TRUE / FALSE (10 points, 1 point each)Write a T in the space provided if the statement is true. Write an F in the space if the statement is false. Y our judgment should be based on your understanding of the coursebook. ( ) 11. Unfamiliar terms may discourage people from reading the instructions.( ) 12. To choose the best graphic aid, you must choose one suited to the objective you hope to achieve.( ) 13. A map is used to emphasize details of an idea.( ) 14. An external customer is someone who works within the company.( ) 15. A service provider who lies is behaving unethically.( ) 16. Nonverbal symbols can’t substitute for the verbal message.( ) 17. The handshake is the most acceptable form of touching in a business environment. ( ) 18. When asked to speak without any notice, you make an impromptu speech.( ) 19. In oral presentations you should speak at a moderate pace.( ) 20. An attractive, well-written resume can lead to an invitation for a job interview.Part III QUESTIONS AND SHORT ANSWERS (10 points, 2 points each)21. List at least TWO parts that an effective instruction includes.22. List at least TWO ways to foster trust with a customer.23. List at least TWO types of space zones.24. List at least TWO important nonverbal symbols during oral presentations.25. What is an unsolicited letter of application?Part IV READING COMPREHENSION (20 points, 2 points each)Read the following two passages and answer the questions.Passage OneIn his job as sales support associate, Cal helps four busy salespeople at a company that sells flooring, wallpaper, and countertop materials for kitchens and bathrooms. The company, Floors &. More, has four locations, each in a different city.All the salespeople have cubicles, though they spend most of their time madding sales presentations in people’s homes. Cal’s job is to proce ss the salespeople’s orders. When a problem-such as a back order-comes up, he puts the paperwork back on the appropriate person’s desk. Cal has anyone suggested that he do so. He sometimes runs out of things to do. When that happens, he waits in a cubicle until something comes up.In the showroom, the receptionist, Angelica, also has a cubicle. Angelica answers all incoming calls. The phone rings 10 to 20 times per hour. Most calls are for the salespeople. Angelica takes messages (usually just a name and number) for the absent salespeople. Ifshowroom customers have a question, they often must wait until Angelica is between phone calls. Sometimes, if a caller isn’t someone she knows, she puts the call on hold and answers a question with the phone resting on her shoulder.Occasionally customers in the showroom approach Cal with a question. Sometimes he just says, “I'm not a salesperson; I can’t help you.” At other times, Cal tells them they’ll have to wait for Angelica or make an appointment with one of the salespeople. The salespeople, however, do not have telephones with them when they are out of the showroom, and Angelica does not schedule appointments for them.26. What does Cal do as a sales support associate?A. He sells materials to salespeople.B. He processes the salespeople’s orders.C. He communicates with customers.27. Which of the following is true about Cal?A. He helps dozens of salespeople.B. He offers rewards to salespeople.C. He presents problems to appropriate people.28. Which of the following is NOT Angelica’s job?A. Answering calls.B. Leaving messages.C. Scheduling appointments.29. Customers in the showroom ______ Cal.A. sometimes inquireB. always meetC. never look for30. Cal is Angelica’s _______.A. external customerB. internal customerC. service provider Passage TwoKim was in danger of being fired from her job for she was such a perfectionist that she’d try to cover up her mistakes or argue with her boss. What should she do to overcome her problem?The most dramatic and enduring life changes often occur through community-based initiatives, like Weight Watchers or Alcoholics Anonymous, where there are groups of people invested in your success and for whom you feel responsible. It makes sense to apply the same principles that have been so successful in dealing with self-destructive habits when creating your “dream team” for personal growth.Your team works best with about five people, all of whom care enough about you to be ruthlessly honest. Select people with various backgrounds. Not only will a diverse group come up with original solutions, they are more likely to offer networks and efforts you may not have access to yourself. Kim, for example, invited both a trusted colleague and her boss to join her team.The role you play is a listener to their criticisms, though it’s not always easy. Kim argued with her team so much that her colleague finally said, “Look, if you’re going to ask for my advice and always disagree with it, it' s not worth my making the effort to give it.” You can ask yourteam members to clarify themselves, but do not contradict them, even if you feel a team member has made a terrible misjudgment. This is his “gift”to you. And if four out of five people are giving you the same gift, then they are more likely to point out something right. In a word, by reaching out to your team with generosity when seeking their counsels, you’ll be rewarded with the key to your problem.31. What is the passage mainly about?A. It compares the difference between team work and individual work.B. It analyzes people who may play different roles in your entire life.C. It suggests you establish a team of advisors to help you make life changes.32. Why do successful life changes often happen on the basis of teams? Because ______.A. you are suppor ted by team members and you can’t let them downB. people can help each other to get rid of different shortcomingsC. your team members can avoid making any misjudgment on you33. Your “dream team” targets on ______.A. establishing your self-esteemB. improving your personalityC. developing your work ability34. A dream team should show diversity in its membership because ______.A. everyone has a unique role in the teamB. they can be honest and critical to youC. the team will be creative and resourceful35. When seeking advices from your team, you shouldA. turn them down immediatelyB. respect their criticismsC. correct a misjudgmentPart V TRANSLATION (20 points, 5 points each)Translate the following sentences into Chinese.36. Proposals are another type of persuasive writing. A proposal is a formal report that describes aproblem and recommends a solution. The writer establishes and tries to convince the reader to meet that need by taking a specific action. Proposals may be internal, such as from an employee to a supervisor, or external, such as from a consulting firm to a company.37. To organize a persuasive message, follow these steps: (1) gain the reader’s attention, (2) showthe reader that he or she has a need, (3) explain your solution to that need, (4) present the supporting information and (5) end by asking for Ii specific action.38. Spoken or written symbols make up the verbal part of a message and are accompanied bynonverbal symbols. However, a nonverbal message may not have a verbal counterpart.Nonverbal symbols—body language, appearance, touch, space, time, voice—exist in written and oral communication as well as in the environment.39. Before sending your resume to prospective employers or scheduling any interviews, you needto analyze the job market. Analyzing the job market involves determining actual job openings and gathering information about organizations for which you want to work.Part VI WRITING (30 points, 40.10 points, 41. 20 points)40. Create a table that arranges into rows and columns the information in the paragraphbelow. Include a title for the table as well as labels at the top of each column. (10 points) The MicroTech Human Resources Department submits the following in formation to top management about five new employees hired during the month of October 2009: Sally Anderson was hired as an IT specialist for the Chicago office at a salary of $ 38, 000; Andre Boulanger was hired as an account representative in our New Orleans office at a salary of $ 45, 000; Diana Cabrerra was hired as an auditor in our Boston office at a salary of $ 42, 500; Akeo Matsumi was hired as a programmer in our Chicago office at a salary of $53, 000; Sara Beth Walton was hired as a lawyer in our Atlanta-office at a salary of $ 69, 000.41. You are a senior of university student majoring in international business. You willgraduate this coming July. Write a letter of application for the secretary’s vacancy in Mark Shoes Company, which is a multinational corporation. Your letter should include the following information. (20 points)• You are familiar with the knowledge and customs in the scope of business and transactions, especially in international trade.• Chinese is your native language, but you can speak English and Japanese as well.• You have worked as an assistant in a trading firm during a s hoes exposition.• You have worked as an interpreter for a foreign visiting group.• Your professional thesis is about management strategy for multinational corporations.• Y ou are cooperative, industrious and optimistic.试卷代号：6319湖南广播电视大学2014年1月开放教育期末考试商务交际英语（2）试题答题纸Part I. MULTIPLE CHOICES (10小题，每题1分，共10分)1. 2. 3. 4. 5.6. 7. 8. 9. 10.Part II. TRUE OR FALSE (10小题，每题1分，共10分)11. 12. 13. 14. 15.16. 17. 18. 19. 20.Part Ⅲ. QUESTIONS AND SHORT ANSWERS (5小题，每小题2分，共10分)21.22.23.24.25.Part Ⅳ. READING COMPREHENSION (10小题，每小题2分，共20分) Passage 126. 27. 28. 29. 30.Passage 231. 32. 33. 34. 35.Part V. TRANSLATION (4段短文，每段5分，共20分)36.37.38.39.Part VI. WRITING (2大题，40题10分，41题20分，共30分) 40．41．试卷代号：6319湖南广播电视大学2014年1月开放教育期末考试商务交际英语（2）试题标准答案及评分细则Part I MULTIPLE CHOICES (10小题，每小题1分，共10分)Choose the letter indicating the best choice to complete each sentence or answer each question. Your judgment should be based on your understanding of the course book.1. C2. B3. A4. A5. B6. B7. C8. B9. A 10. CPart ⅡTRUE/FALSE (10小题，每小题1分，共10分)Write a T in the space provided if the statement is true. Write an F in the space if the statement is false. Your judgment should be based on your understanding of the course book.11. T 12. T 13. F 14. F 15. T16. F 17. T 18. T 19. T 20. TPart Ⅲ QUESTIONS AND SHORT ANSWERS (5小题，每小题2分，共10分)21. List at least TWO parts that an effective instruction includes.(1) A title, (2) an introduction and a list of tools or materials, (3) numbered steps and (4) a conclusion (List at least two).22. List at least TWO ways to foster trust with a customer.(1) Make oneself accessible to the customer. (2) Give the customer knowledgeable responses.(3) Maintain continuous contact with the customer (List at least two).23. List at least TWO types of space zones.Intimate zone, personal zone, social zone or public zone (List at least two).24. List at least TWO important nonverbal symbols during oral presentations.Eye contact, facial expression, gestures and posture (List at least two).25. What is an unsolicited letter of application?An unsolicited letter of application is written to apply for a position that has not been advertised or announced and mayor may not be open.Part Ⅳ READING COMPREHENSION (10小题，每小题2分，共20分)Read the following two passages and answer the questions.Passage 126. B 27. C 28. C 29. A 30. BPassage 231. C 32. A 33. B 34. C 35. BPart V TRANSLATION (4段短文，每段5分，共20分)Translate the following sentences into Chinese.36. Proposals are another type of persuasive writing. A proposal is a formal report that describesa problem and recommends a solution. The writer establishes and tries to convince the reader to meet that need by taking a specific action. Proposals may be internal, such as from an employee to a supervisor, or external, such as from a consulting firm to a company.商务建议书是说服性写作的另一种类型。
英语Ⅰ(2)(2205)5076-大学考试试题(含答案)
A. must
B. have to
C. cOllld
22. The new suitcase 一一一一一_ you got yesterday is full already.
A. where
B. which
C. in which
23. 1 haven' got 一一一一_ to do this evening. Would you like to go to see a film?
A.500
B. 1000
C. 1500
33. The letter-writer doesn't get on we11 with his boss because _一一一一
A. his boss is a very rude person
B. the letter-writer doesn' t like the atmosphere at work
c. his boss heard the letter-writer and others say very bad things about him
34. Vicky advises the letter-writer to 一一-一--
A. make his boss feel sorry about what happened
thíngs about him. Since then the atmosphere (气氛) has been very difficult.
Anxious in Aberdeen
Dear Anxious in Aberäeen,
lt' s obvious to me that you need to rebuild your relationship with .your boss. You have
湖南电大2014年1月综合英语(4)试题1
试卷代号：6819湖南广播电视大学2014年1月开放教育期末考试综合英语（4）试题2013年12月注意事项一、将你的准考证号、学生证号、姓名及分校（工作站）的名称填写在答题纸的规定栏内。
考试结束后，把试卷和答题纸放在桌上。
试卷和答题纸均不得带出考场；二、仔细读懂题目的说明，并按题目的要求答题。
答案一定要写在答题纸的指定位置上，写在试卷上的答案无效；三、用蓝、黑圆珠笔或钢笔答题，使用铅笔无效。
I. Vocabulary & Structure (20 points, 2 points to each)Directions: Beneath each of the following sentences, there are four choices marked A, B, C and D. Choose the one that best completes the sentence. Mark your answer on the ANSWER Sheet. Example: The homeless couple ______ at last in finding a flat to rent.A. managedB. didC. finishedD. succeededThe sentence should read, “The homeless couple succeeded at last in finding a flat to rent.”Therefore you should choose D.1. Jane has several tests this semester, but she may have passed the last one.A. deniedB. doneC. failedD. succeeded2. ______ her age, she really had done a good job in such a short period of time.A. GivingB. GivesC. GivenD. Been Given3. In the space station’s rooms, scientists will ______ important experiments.A. conductB. includeC. produceD. progress4. Some teachers say a twelve-month school year makes more sense than the ______academicyear.A. appropriateB. probableC. extensiveD. traditional5. The city became a scene of last weekend as a parent group try to ban the sale of violent videogames.A. disruptionB. controversyC. disrespectD. contrary6. If you ______ back toward Earth on the Moon, you ______with the naked eye only onestructure: the Great Wall of China.A. look, could seeB. had looked, could seeC. looked, could seeD. looked, could see7. He wished his teacher ______ there when he was sneaking out of the classroom.A. is notB. had not beenC. wereD. be not8. I went to business school ______ I could study marketing.A. for thatB. in thatC. so thatD. in order9. Weather ______ we’ll go climbing the mountain this afternoon.A. permitsB. permittingC. is permittedD. permitted10. ______ you go out every night you can't see all of it.A. No matterB. SupposeC. Even ifD. WhetherII. Cloze Procedure (20points, 2 points to each)Directions: For each numbered blank in the following passage, there are four choices marked A, B, C and D. Choose the best one and mark your answer on the ANSWER SHEET.Students will need to use all of their language skills in order to understand the reading selections in Reader’s Choice. The book contains many types of selections on 11) ______ topics. These selections provide practice 12) ______ using different strategies to extract the message of the writer. They also give students practice in four basic reading skills: skimming, scanning, reading for thorough comprehension, and critical reading.Skimming is quick reading for the general ideas of a passage. This kind of rapid reading is 13) ______ when you are trying to decide if careful reading 14) ______ desirable or when there is not time to read something carefully.Like skimming, scanning is also quick reading. However, in this 15) ______ the search is more focused. To scan is to read 16) ______ in order to locate specific information. When you read to find a particular date, or number, you care scanning.Reading for thorough comprehension is 17) ______reading in order to understand the total meaning of the passage. At this level of comprehension the reader is able to summarize the author's ideas but has not yet made a 18) ______evaluation of those ideas.Critical reading demands that a reader 19) ______ judgments about what he or she reads. This kind of reading requires posting and 20) ______questions such as “Does my own experience support that of the author?”, “Do I share the author’s point of view?” etc.11. A. the wide variance of B. a wide variance ofC. the wide variety ofD. a wide variety of12. A. on B. in C. with D. for13. A. appreciate B. appropriate C. approved D. appointed14. A. is B. would be C. was D. will be15. A. sense B. part C. case D. way16. A. carefully B. casually C. slowly D. quickly17. A. slow B. fast C. careful D. proper18. A. right B. critical C. determined D. important19. A. makes B. to make C. make D. making20. A. answering B. answered C. answer D. answersIII. Reading Comprehension (20 points, 2 points to each)Directions: Each of the passages below is followed by some questions. For each question there are four answers marked A, B, C and D. Read the passages carefully and choose the best answer toeach of the questions. Mark your answer on the ANSWER SHEET.Questions 21~25 are based on the following passage.Beverly Schnell is a middle-aged woman who lives alone in a nice old house near Milwaukee. The house needs work. It has a vacant living space on the second floor. So Schnell decided to rent the space to someone who could do repairs. In exchange, she would cut the rent.She placed an ad in a local paler that read: “Apartment for rent, one bedroom, and electric included, mature Christian handyman.” Then the Metropolitan Milwaukee Fair Housing Council —which looks through classified ads trying to find discriminatory rental or sales ads—ran to a state agency and tattled on Schnell.For what? For starters, sex discrimination. Th at’s because she used the term “handyman”. And religious dis crimination because she stated “mature Christian handyman”.Schnell found herself accused by the state of violating Wisconsin’s fair-housing law, the ad snoops offered a deal. They would drop the case. But it would cost her $ 500 for their lawy er’s fees and $ 50 for their effort.Now she knows better. She was found guilty and ordered to pay the housing council “reasonable attorney’s fees”, which the council now estimates at $ 8000. Schnell hasn’t much choice but to appeal, and she still hasn’t found someone to pound in a few nails.21. Beverly Schnel1 ______.A. wanted to buy a new houseB. had a building in MilwaukeeC. would cut the rentD. wanted to rent an apartment22. Which of the following is true according to the passage?A. Beverly Schn ell’s house is too old to live in.B.Bevεr1y Schnell lives on the second f1oor.C. Beverly Schnell wanted to rent rooms.D. She owned a local newspaper.23. She was accused of ______.A. placing an ad in a local paperB. not paying $ 550C. violating Wisconsin’s fair-housing lawD. cutting the rent24. Had Schnell been careful enough in planning the ad _______.A. she could get a handymanB. she would not have met the trouble.C. she would not pay the moneyD. she might not be accused25. The best title of the passage is ______.A. Rent ControlB. Beverly SchnellC. How to Rent a HouseD. AccusingQuestions 26~30 are based on the following passage.We can make mistakes at any age. Some mistakes we make are about money. But most mistakes are about people. “Did Jerry really care when 1 broke up with H elen?”“When I got that great job, did Jim really feel good about it, as a friend? Or did he envy my l uck?” “And Pau—why didn’t I pick up that he was friendly just because I had a car?” When we look back, doubts like these can make us feel bad. But when we look back, it’s too late.Why do we go wrong about our friends—or our enemies? Sometimes what people say hides their real meaning. And if we don’t really listen, we miss the feeling behind the words. Suppose someone tells you, “You are a lucky dog.” Is he really on your side? If he says, “You’re a lucky guy,”that’s being friendly. But “lucky dog”? There’s a bit of envy in those words. Maybe hedoesn’t see i t himself. But bringing in the “dog” bit puts you down a little. What he may be saying is that he doesn’t think you deserve your luck.“Just think of all the thi ngs you have to be thankful for” is another noise that says one thing and means another. T could mean that the speaker is trying to get you to see your problem as part of your life as a whole. But is he? Wrapped up in this phrase is the thought that your problem isn’t important. It’s telling you to think of all the starving peo ple in the world when you haven’t got a date for Saturday night.How can you tell the r eal meaning behind someone’s words? One way is to take a good look at the person talking. Do his words fit the way he looks? Does what he says square with the tone of voice? His posture? The look in his eyes? Stop and think. The minute you spend thinking about the real meaning of what people say to you may save another mistake.26. The author ______ when he recalls some things that happened between him and hiss friends.A. feels happy, thinking of how nice his friends were to himB. feels he may not have “read” his friends’ true feelings correctlyC. thinks it was a mistake to have broken up with his friendsD. is sorry that his friends let him down27. From the sentence “You’re a lucky dog”, we can conclude that ______.A. the speaker of this sentence is just being friendlyB. it means the same as “You’re a luck y guy”C. the word “dog” s houldn’t be applied to peopleD. sometimes the words used by a speaker give a clue to the feeling behind the words28. The main purpose of this passage is to tell us how to ______.A. avoid mistakes about money and friendsB. size up peopleC. avoid mistakes in understanding what people tell youD. keep people friendly without trusting them29. In listening to a person the important thing is ______.A. to notice his tone, his posture and the look in his eyesB. to listen to how he pronounces his wordsC. to check his words against his manner, his tone of voice and his postureD. not to believe what he says30. If you followed the advice of the writer, you would ______.A. be fortunate enough to have a date on Saturday eveningsB. misunderstand what people sayC. be able to avoid making mistakes about moneyD. be careful to weigh what people say to determine their real meaningIV. Translation (15 points, 3 points to each)Directions: Put each of the following sentences into English or Chinese, using the word given in the bracket if any. Write your answer on the ANSWER SHEET.31. Twisting and turning in search of a comfortable position in bed makes your body do theopposite of what it’s supposed to do at night.32. Despite these changes, Graham always remained true to a basic belief that dance expressesemotion we often try to hide and cannot express in words.33. The specialist will study the hands and face for signs that a fight took place and will removeany evidence, such as a bullet, that is in the body.34. 有人曾经问他，是否他的突出成就让他很难把作为公众人物的Julio Iglesias同作为普通人的Julio Iglesias分开。
2014年英语试题答案及听力原文
英语试题参考答案及评分说明第I 卷（选择题共75 分）一至四题（一）参考答案：1—5 BABAC 6—10 BCBCA 11—15 BCACA 16—20 ABCBC21—25 CABDC 26—30 ABDCB 31—35 BADBA 36—40 DCDAC41—45 BACBD 46—50 BCCAB 51—55 DCDCB 56—60 DABAC（二）评分说明：1. 1—45小题，每小题1分；46—60小题，每小题2分；2. 凡与答案不符者, 不得分。
第II 卷（非选择题共45分）五、词汇运用（一）参考答案：61. fifth 62. broke 63. health 64. hardly 65. winner 66. smells 67. besides68. normal 69. polluting 70. population71. asked 72. so 73. greatly 74. stronger 75. during 76. takes 77. sad 78. calling79. countries 80. themselves（二）评分说明:1. 本题共20分，每小题1分；2. 61—70小题凡与答案不符者，不得分; 71—80小题单词选对词形用错，减半计分。
六、阅读表达（一）参考答案:81. It means saying or doing something to stop feeling shy or uncomfortable around someone you don’t knowwell.82. Four.83. 尽力看到生活中光明的一面, 对一切事情持积极乐观的态度。
84. Be a good listener. / Develop listening skills.85. Breaking the Ice（二）评分说明：1. 本题共5分，每小题1分；2. 虽与参考答案表达方式不同但意思一致，无语言错误，即可得分；83小题只翻译出“积极地”，不得分。
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试卷代号：7248湖南广播电视大学2014年1月开放教育期末考试实用广告英语试题2013年12月I．Term Translation (10小题，每题2分，共20分)A. Put the following into English:1. 公司形象___________________________________________________2. 品牌偏好___________________________________________________3. 广告受众___________________________________________________4. 促销活动___________________________________________________5. 广告战略___________________________________________________B. Put the following into Chinese:6. brand loyalty __________________________________________________7. creative mix __________________________________________________8. purchase intent __________________________________________________9. art design __________________________________________________________10. exclusive distribution __________________________________________________II. Sentence Translation (10题，每题4分，共40分)11.质量保证，否则退款。
12.今天新的麦斯威尔（咖啡）比以往更加丰富、更加芳醇、更加美味！13. 原生土鸡，户外放养，自然生长。
14. 提高市民素质，增强城市文明。
15. 生命之美，源于绿色。
B. Put the following into Chinese:16. T h e c o n t e n t o f a n a d v e r t i s e m e n t m u s t b e t r u e t o f a c t s,s o u n d,c l e a r a n d e a s y t o u n d e r s t a n da n d m u s t n o t c h e a t u s e r s a n d c o n s u m e r s i n a n y w a y.17. M o n o p o l y a n d u n f a i r c o m p e t i t i o n s h a l l b e p r o h i b i t e d i n a d v e r t i s i n g o p e r a t i o n s.18. Behind every good advertisement is a creative concept, a big idea that makes the messagedistinctive, attention getting, and memorable.19. Advertising objectives should be specific, realistic, and measurable.20.The content of an advertisement to be published, broadcast, installed or posted shall be keptwithin the advertiser's business scope or the scope permitted by the State.III. Short-Answer Questions (8题，每题5分，共40分) Directions：Give a brief answer to each of the following questions:21. What’s the definition about “advertising”?22. What’s the change in advertising industry since 1990’s?23. Why does the advertiser entrust its advertising business to the advertising agency?24. What are the methods for the advertising budget?25. What is the advertising creative mix?26. How many factors should be considered in art design? What are they?27. How can an ad designer create the informal balance of the ad?28. What criteria should a good layout of the ad have?试卷代号：7248湖南广播电视大学2014年1月开放教育期末考试实用广告英语课程试题标准答案及评分细则I. Term translation. (10小题，每题2分，共20分)A. Put the following into English:1. corporate image (CI)2. brand preference3. advertising audience4. sales promotion5. advertising strategy评分细则：①英文单词拼写错一个扣1分，错两个以上扣2分；②少一个单词扣1分；③大小写错误不扣分。
B. Put the following into Chinese:6. 品牌忠诚7. 创意组合8. 购买意向9. 艺术设计10. 独家分销评分细则：写错一个汉字扣1分，写错两个汉字的扣2分。
II. Sentence Translation (10题，每题4分，共40分)A. Put the following into English:11.Q u a l i t y g u a r a n t e e d,o r y o u r m o n e y b a c k..12. Today new Maxwell House is richer, mellower, and more delicious!13. Native and naturally bred chickens. Outdoor breeding and natural growth.14. Improve citizens’quality and promote the city’s civilization.15．The beauty of life comes from greeneryB. Put the following into Chinese:16.广告内容必须真实、健康、清晰、明白，不得以任何形式欺骗用户和消费者。
17. 在广告经营活动中，禁止垄断和不正当竞争行为。
18.每一个优秀的广告背后都有一个创意概念，它是一个大创意，使广告信息与众不同，吸引注意，并且容易记住。
19. 广告目标应该具体、现实，并且可以测量。
20. 刊播、设置、张贴的广告，其内容应当在广告客户的经营范围或者国家许可的范围内。
评分说明：第二部分为句子翻译，10题，每题4分，共40分。
每题评分分为5个档次：IV. Passage Completion (8题，每题5分，共40分)21. What’s the definition about “advertising”?Advertising is a non-personal communication of information, usually paid for and usually persuasive in nature, about products, services or ideas through various media.22. What’s the change in advertising industry since 1990’s?Changed plan of budget allocations: more on sales promotions and event sponsorships, less on traditional advertising23. Why does the advertiser entrust its advertising business to the advertising agency?Firstly, the agency employs experienced professionals, and secondly, another service of the agency is to contact the media. They can save time for their client.24. What are the methods for the advertising budget?Thesix methods for the advertising budget are as follows:1). the percentage-of-sales approach;2) the percentage-of-profit approach;3) the objective method;4) the unit of sale method;5) the share-of-market method;6) the competitive parity method;25. What is the advertising creative mix?They are advertising message (copy, art, production), target audience, product concept, and communication media26. How many factors should be considered in art design? What are they?There are four factors. They are illustration design; headline design; color design; layout design.27. How can an ad designer create the informal balance of the ad?1) Set the optical center:2) Put the heavier elements farther from the optical center;3) Put the lighter elements nearer to the center.28. What criteria should a good layout of the ad have?A good layout of the ad should have the following criteria:1) Informal balance;2) effective direction;3) clarity and simplicity;4) continuity.评分说明：第三部分为简答题，8题，每题5分，共40分。