销售英语单词

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销售常用英语口语大全

销售常用英语口语大全

三一文库()〔销售常用英语口语大全〕*篇一:常用市场销售英语口语0522常用市场销售英语口语售货职员:salesclerk[se?lzklɑ?k]简称S顾客:customer[k?st?m?]简称C第一部分:招呼客人一、单词stapler[stepl?]n.订书机calculator[k?lkj?le?t?]n.计算器translation[tr?nsle??n]翻译commission[k?mn]佣金ballpoint[b?lp??nt]n.圆珠笔pen笔paper纸张tape[te?p]n.卷尺mouldcost模具manager经理二、常用语A:欢迎语?早上好/下午好Goodmorning/Goodafternoon?欢迎光临我的商店Welcometomyshop.?你好吗?Howareyou?我很好,你呢?Imfine.Thank.you.Andyou??能为您效劳吗?①MayIhelpyou?②WhatcanIdoforyou??很高兴见到你。

Nice/Gladtomeetyou[gl?d]?好久不见!Longtimenosee!B:接待中?请随便看看。

Pleasetakeyourtimetakeone’stime从容不迫?对不起,我们不允许拍照。

Sorry,wedon’tallowtakingphotohere.allow[?la?]vt.允许?我知道,稍等,让我查一下。

Isee.Justamoment.letmecheck.?请问要喝水、咖啡还是茶?WouldyoulikesomewaterorcoffeeorChinesetea??吃午饭了吗?①Toeatlunch?②Didyouhavelunch??请坐。

Pleasehave/takeaseat.?C:谢谢Thackyou!S:不用谢/您客气了!Youarewelcome/Notatall/Itsmypleasure?C:①名片给一张,可以吗?MayIhaveyourcard?②给我你的名片。

市场营销专业英语单词完整

市场营销专业英语单词完整

Marketing Management营销管理New Products Development新产品开发Service Industry Marketing服务业营销Advertising广告Business Negotiation商业谈判International Marketing国际市场营销Sales Channels销售渠道Public Relationship公共关系Consumer Behavior消费者行为Systems of Management Information管理信息系统Marketing Research营销调研accessibility 可进入性accessory equipment markets 附属设备市场account management policies 客户管理策略positioning定位additions to existing product lines 现有产品线的增加administered vertical marketing systems 管理式垂直营销系统market segmentation市场细分sales promotion销售促进advertising feedback 广告反馈advertising frequency 广告频率advertising media 广告媒体advertising reach 广告接受人数advertising message 广告信息advertising source 广告信息来源agent middleman 代理商allowance 折让alteration 退换American Marketing Association 美国营销协会annual marketing plan 年度营销计划assurance 保证attitudes of consumers 消费者态度availability 可获得性/供货能力awareness (产品)知晓度/知名度baby boomers 婴儿潮出生的一代人backward channels for recycling 回收的后向渠道backward integration 后向垂直一体化banner advertisements 横幅标语广告bar codes 条形码barter 实物交易basic physical needs 基本生理需要BCG Grow-Share Matrix 波士顿增长-份额矩阵before tests 事前测试Behavior Scan Information Resources Inc. 行为扫描信息源公司behavioral analysis 行为分析behavioral hierarchies 行为层级benchmarking 基准benefit clusters 利益群体benefits 利益Benz 奔驰billing 帐单birth rate 出生率blanket purchase order 一揽子采购合同blind-paired comparison testing 双盲比较测试blue collars 蓝领bottom line 底线/盈亏一览结算线brand awareness 品牌意识/认知brand extensions 品牌扩展brand loyalty 品牌忠诚度brand mark 品牌标志brand name 品牌名称brand positioning 品牌定位brand recognition 品牌识别brand strategies 品牌战略brand 品牌branding strategy 品牌化战略branding 品牌化brand's equity 品牌的价值break-even analysis 盈亏平衡分析break-even volume 盈亏平衡产量breath of product assortment 产品线的宽度breath or diversity of product lines 产品线的宽度或多样性bribery 贿赂British Airways 英国航空公司brokers 经纪人budgeting 预算bundle 捆绑Bureau of Census 人口统计局business strength rating 商业能力评分business plan 商业计划business position 经营地位business sector 商业部门business services markets 商业服务市场business strategies 经营战略business unit strategy 经营单位战略buyback allowances 回购折让buyback arrangements 产品返销buyers' bargaining power 买方的讨价还价能力buyers 采购者buying behavior 购买行为buying center 采购中心buying inertia 购买惯性buying intention 购买意图buying offices 连锁商店的进货中心buying power index (BPI) 购买力指数buying situation 采购情况/类型buying task 采购任务capital gains 资本收益capital invested in product 产品投入资本Carnival 嘉年华cash cows 现金牛类cash discounts 现金折扣catalogue sales 目录销售categorization of perception 感知分类categorization 分门别类centralization 集中化chameleons/followers 变色龙/跟随者channel alternatives 可选择的营销渠道channel conflicts 渠道冲突channel decisions 渠道决策channel functions 渠道功能channel institutions 渠道组织结构channel management 渠道管理channel objectives 渠道目标channel of distribution 分销渠道channel power 渠道权力channel-control strategies 渠道控制战略channel-design decisions 渠道设计决策channel-management decisions 渠道管理决策channels of communication 传播渠道choice criteria 选择标准closing a sale 结束销售clothing retailers 服装零售商co-branding 联合品牌code of ethics (职业)道德标准coercive power 强制权cognitive dissonance 认识的不协调collection of data 数据收集collection 收款co-marketing alliances 联合营销联盟combination compensation plan 结合式薪酬方案commitment 承诺communication channels 传播渠道communication process 传播过程communication 信息交流/沟通communications media 传播媒体company personnel 公司员工comparative advertisements 比较广告comparison of brands 品牌比较compensation deals 补偿处理compensation plan 酬金方案compensation/rewards 酬金/奖励compensatory 补偿性的competition and industry evolution 竞争和行业演变competition-orientated pricing 竞争导向定价法competitive advantage 竞争优势competitive (supply-side) evolution 竞争(供方)演变competitive factors 竞争因素competitive intelligence 竞争情报/信息competitive parity promotion budgeting 竞争均势促销预算法competitive strategy 竞争战略competitive strength 竞争优势/能力competitor analysis 竞争者分析complaint handling 投诉处理component materials and parts markets 组成材料和零部件市场computerized ordering 计算机化的订购conclusive research 确定性研究conditions of demand 需求情况conflict and resolution strategies 冲突和解决战略conformance to specifications 与规格一致conformance 一致性confrontation strategy 对抗战略conjoint measurement 联合测度法conjunctive model 联合模型consumer decision-making 消费者(购买)决策consumer goods channels 消费品分销渠道Consumer Goods Pricing Act, USA 美国消费品定价法案consumer goods 消费品consumer markets 消费品市场consumer needs 消费者需求consumer packaged-goods firms 消费者包装食品公司consumer promotion 消费者促销consumer tests 消费者测试consumer/household market 消费者/家庭市场consumers' perceptions 消费者感知consumption 消费contests 竞赛contingency planning 权变计划contract construction 契约建筑业contract manufacturing 契约制造业contraction/strategic withdrawal strategy 收缩/战略性撤退战略contractual entry modes 契约式进入模式contractual vertical marketing systems 合约式垂直营销系统contribution margin analysis 边际贡献(贡献毛利)分析contribution margin 边际贡献control strategies 控制战略convenience food stores 便利食品商店convenience goods 便利品convenience 服务的便利性Cool Whip 清凉维普co-operative advertising 合作性广告co-ordination and conflict resolution 协调与冲突解决co-production 合作生产core benefit proposition (CBP) 核心利益方案/提议corollary-data method 推定数据法corporate HQ 公司总部corporate scope 公司(经营)范围corporate strategy 公司战略corporate vertical marketing systems 公司式垂直营销系统corporate/institutional advertising 团体/社会公共机构广告corrective action 矫正行动cost analysis 成本分析cost effectiveness 成本有效性cost leadership strategy 成本领先战略cost of capital 资本成本cost of goods sold (COGS) 产品销售成本cost reductions 降低成本产品cost-and-volume relationship 成本-数量关系cost-oriented pricing 成本导向定价法cost-plus/mark-up pricing 成本加成/溢价定价法costs and benefits of marketing functions 营销职能的成本和效益costs of competitors 竞争者成本costs of distribution 分销成本countertrade 对等贸易coupons 优惠券courtesy 礼貌coverage of geographic market 地域性市场的范围coverage of relevant retailers 相关零售商的销售范围credibility 信誉credit terms 信贷条款critical assumptions 关键假设cross-elasticity 交叉弹性customary pricing 习惯性定价法customer analysis 顾客分析customer contact 顾客接触customer demand 顾客需求customer intimacy 顾客亲密度customer loyalty 顾客忠诚度customer need 顾客需要customer organization of sales force 按客户组织销售队伍customer retention 顾客维系/保留customer satisfaction 顾客满意度customer segment pricing 顾客细分市场定价customer service 顾客服务customer-oriented pricing 顾客导向定价法customers' perception 顾客感知customers' preferences 顾客偏好customers' price sensitivity 顾客的价格敏感度customizing 定制data collection 数据收集data confidentiality 数据保密data research 数据研究data sources 数据来源dealers 经销商deceptive advertisements 欺骗性广告deciders 决策者declining markets 衰退市场decoding 解码defect rate 缺陷率defender strategy 防御型战略defensive new-product development strategy 防御性新产品开发战略defensive positioning 防御性定位delivery time 交付时间delivery 配送demand characteristics 需求特征demand curve 需求曲线demand-oriented pricing 需求导向定价法demographic environment 人口统计环境department stores 百货商店dependability 可靠性deregulation 放松管制derived demand 衍生需求descriptive research 描述性研究design decisions 设计决策desired percentage mark-up on retail 预期零售利润率desired percentage return 预期回报率determinant attributes 关键属性determinants 决定因素different responses 差别反应differentiated defender strategy 差异化防御战略differentiated marketing 差异化营销differentiation over time 不同时间的差异differentiation strategy 差异化战略differentiation 差异化diffusion of innovation theory 创新扩散理论dimension 因素dimensions of quality 质量维度direct costing profitability analysis 直接成本盈利性分析direct mail 直接邮寄direct marketing via advertising media 通过广告媒体的直接营销direct marketing 直接营销direct product profitability (DPP) 直接产品盈利性/利润率direct selling 直销discount rate 贴现率discount stores 折扣商店discount 折扣discount/premium price policies 折扣/溢价策略discriminate analysis 差异分析法discriminatory adjustments 歧视价格调整discriminatory pricing adjustments 歧视定价调整disjunctive model 分离模型display space 陈列空间disposable income 可支配收入dissonance-attribution hierarchy 不和谐-归属层次结构distribution channel designs 分销渠道设计distribution channel objectives 分销渠道的目标distribution channel 分销渠道distribution decisions 分销决策distribution policies 分销策略distribution 分销distributor/store (private labels) brands 分销商/私有品牌distributors 分销商diversification 多元化divest 撤退divest 出让divestment or liquidation 收回投资或清算dividend 红利dogs 瘦狗类domestic target marketing strategies 国内目标市场定位的营销战略dropping products 放弃产品dry cleaning 干洗dual/two channel distribution systems 双重分销系统duplication (媒体)重复DuPont 杜邦公司durability 耐用性early VS late adoption 早期采购与后期采购earnings per share 每股收益economic and technological factors 经济技术因素economic power 经济权economies of scale 规模经济education services 教育服务effectiveness 有效性efficiency 效率emergency goods 急需品emotional appeals 情感诉求empathy 移情作用empirical evidence 经验性实例empowerment 授权encoding 编码end use 最终使用endorsement 赞同engineering (产品)工程设计entrepreneurial strategy 企业家战略entry strategies 进入战略environment and packaging disposal 环境与包装处理environment factors 环境因素environmental scanning 环境扫描/分析environmental strategy 环境战略establishment 机构ethical audit (公司)伦理审计ethics of marketing 营销伦理道德ethnic composition 种族构成European Community 欧共体evaluation and reward systems 评估与奖励体系evaluation and selection of supplier 评估和选择供应商evaluation of alternatives 评估替代品/各种选择evaluation of brands 品牌评估event sponsorship 事件赞助event 活动everyday low-price (EDLP) 天天低价evoked set 引发的组合evolution of market 市场演变exchange 交换exclusive dealing 独家销售exclusive distribution 独家分销executive summary 执行摘要exhibition media 展示广告媒体existing market 现有市场exit barriers 退出壁垒expansion path 扩张途径expectation measures (顾客)预期测度expectations of customers 顾客期望expected unit sales 预计产量expected value 期望价值experience curve 经验曲线experimental research 实验性研究expert power 专长权exploratory research 探索性研究export agents 出口代理(商)export jobbers 出口批发商export management company 出口管理公司export merchants 出口贸易商export 出口exporting 出口商品extended use strategy 扩大使用战略extending volume growth 扩大市场份额external data sources 外部数据来源external environment 外部环境extrapolation of past sales trends 过去销售趋势推测法facilitating agencies 辅助/中介机构factor analysis 因素分析法fads 时尚family branding 家族品牌family life cycle 家庭生命周期family structure 家庭结构arm products 农产品fast-moving consumer goods (FMCG) 快速变动的消费品fear appeals 恐惧/顾虑诉求features 特征Federal Department Stores 联邦百货商店Federal Trade Code (FTC)联邦贸易法案FedEx (Federal Express) 联邦快递feedback data 反馈数据field test marketing 实地市场测试financing 融资fisheries 渔业fit and finish 结实度与外观fixed costs 固定成本fixed salary 固定工资flanker strategy 侧翼进攻战略flanker/fighting brand 战斗品牌flanking and encirclement strategies 侧翼进攻与围堵战略flat organizational structure 扁平的组织结构FOB origin pricing FOB产地定价法focus strategy 集中战略followers 追随者Ford 福特公司foreign middlemen 国外中间商forestry 林业formalization 形式/规范化formulate 制定fortress/position-defence strategy 防御堡垒战略Fortune 《财富》杂志forward integration 向前一体化franchise systems 特许系统franchising 特许经营free call numbers 免费电话号码free goods 免费商品freight-absorption pricing 免收运费定价法fringe benefits 小额津贴frontal attack strategy 正面进攻战略full costing profitability analysis 全成本盈利性分析full-service wholesalers 全方位服务的批发商functional competencies and resource allocation 职能能力与资源分配functional efficiency 职能效率functional organization of sales force 按销售职能组织销售队伍functional organizational structure 职能型组织结构functional performance 功能性能functional strategy 职能战略games 比赛gap 差距gatekeepers 信息传递者general behavioral descriptors 一般行为变量General Electric (GE) 通用电气General Foods Corporation 通用食品general merchandise discount chains 大众商a品折扣连锁店General Motors 通用汽车geodemographics 区域人口统计特征geographic adjustments 地理调整geographic distribution 地理分布geographical organization of sales force 按地区组织销售队伍global adjustments 全球调整global elite consumer segment 全球精英消费品市场global expansion 全球扩张global marketing control 全球营销控制global markets 全球市场global niche strategy 全球机会战略global standardization strategy 全球标准化战略global teenage segment 全球青少年市场globalization 全球化global-market expansion 全球市场扩张goals 总目标going-rate/competitive parity pricing 竞争性平价定价法goods producers 产品制造商Goodyear 固特异轮胎government agencies 政府机构government buyers 政府采购者government market 政府市场government regulation 政府管制greenhouse effect 温室效应grey market 灰色市场gross domestic product (GDP) 国内生产总值gross margin 毛利gross national product (GNP) 国民生产总值gross profit 毛利gross rating points (GRPs) 总级别指数group/category product manager 类别产品经理growing markets 成长市场growth rate of market 市场增长率growth stage of product life cycle 产品生命周期的成长阶段growth-extension strategies 增长扩张战略growth-market strategies for market leaders 市场领导者的市场增长战略growth-market strategy 成长性市场战略growth-market targeting strategy 成长性市场定位战略guarantee/warranty 保证/担保guarantees 保证hard technology 硬技术Harvard Business Review 《哈佛商业评论》harvest 收获harvesting pricing 收获定价法harvesting strategy 收获战略health care 医疗保健health maintenance organizations (HMOs) (美国)卫生保健组织heavy buyer 大客户Heileman Brewing CompanyHeinz 亨氏食品helpfulness 有益性Hertz 赫兹(美国汽车租赁巨头)Hewlett-Packard 惠普公司hierarchy of strategy 战略的层次high margin/low-turnover retailers 高利润/低周转率的零售商high market share global strategy 高市场份额全球战略high-contact service system 高接触服务系统high-involvement product 高参与产品high-involvement purchase 高参与购买hight market share 高市场份额战略Holiday Inns 假日旅馆homogeneous market 同质市场household/family life cycle 家庭生命周期household 家庭hybrid technology 混合技术idea generation 创意的产生/生成ideas for new products 新产品创意/构想idea-screening process 创意筛选过程identification of segments 识别细分市场Illinois Tool Works 伊利诺斯工具厂image pricing 形象定价imitative positioning 模仿定位imitative strategy 模仿战略impact evaluation 影响评估impersonal sources 非个人的信息来源implementation and control of marketing programs 营销计划的执行和控制implementation 实施improvements in or revisions of existing products 现有产品的改良或修正impulse buying 冲动购买impulse goods 冲动购买品incentives 激励income 收入increased penetration strategy 增加渗透战略indirect costing profitability analysis 间接成本盈利性分析individual brand 个别品牌individual value 个人价值industrial goods & services 工业产品和服务industrial goods channels 工业品分销渠道industry attractiveness 行业吸引力industry attractiveness-business position matrix 行业吸引力-业务地位矩阵I ndustry dynamics 产业动态industry evaluation 产业评估industry evolution 产业演变inelastic 缺乏价格弹性influencers 影响者infocommunications industry 信息通信行业infomercials 商业信息广告information age 信息时代information search 信息搜集information technology 信息技术informative 告知性的ingredient 成份in-home personal interview 个人家庭访谈in-house use tests 内部使用测试innovation 创新innovativeness 创新性installation 设施in-store display 店内展示in-store positioning 店内布局in-store promotion 店内促销intangibles 无形integrated marketing communication plan (IMC) 整合营销传播计划integration of perception 感知整合integration 整合Jaquar 美洲豹Jell-O 吉露jobbers 批发商Johnson & Johnson 强生joint ventures 合资jury of executive opinion 行政管理人员群体意见法just noticeable difference (JND) 恰巧注意到的差异just-in-time (JIT) management system 准时制管理体系just-in-time purchasing arrangements 及时采购安排Kao 花王Keiritsu 凯莱通Kellogg 凯洛格公司Kentucky Fried Chicken (KFC) 肯德基key account management 主要客户管理key accounts 关键客户key benefits 核心利益key environmental issue identification 确定主要的环境问题key variables 关键变量key/house accounts 关键/机构客户Kmart 凯玛特Kodak 柯达Komatsu 小松公司Kraft 卡芙laboratory tests 实验室测试leapfrog strategy 蛙跳战略learning hierarchy 学习层级结构legal services 法律服务legislation 立法legitimate power 法定权level of compensation 酬金水平level of technical sophistication 技术的复杂程度Levi Strauss 李维·史特劳斯Levi's 列维斯(全球最大的牛仔服制造商)lexicographic model 词典编纂模型lifestyle 生活方式limited-servicewholesalers 有限服务的批发商line extension 产品线扩展line filling 产品线填充line stretching 产品线延伸list price 订价Lloyd's of London 伦敦劳埃德保险公司localizaiton strategy 本地化战略location pricing 场所定价location 位置lodging 房屋出租logistical alliances 后勤联盟long-term memory 长期记忆lost customer 失去的顾客Louis Vuitton 路易·威登(法国著名时尚品牌)low-contact service system 低接触服务系统low-cost defender 低成本防御型low-cost position 低成本地位low-involvement hierarchy 低参与程度层级结构Lucent Technologies 朗讯科技macro risks 宏观风险macroenvironment 宏观环境macrosegmentation 宏观细分mail-order retailers 邮购零售商maintaining market share 保持市场份额maintenance strategy 保持战略management overhead 管理费mandatory adaptation 强制性适应manufacturer brand 制造商/全国性品牌manufacturers' agents/representatives 生产商的代理商/销售代表manufacturers' export agents (MEA) 制造商出口代理manufacturers' sales offices/branches 生产商的销售办事处/分支机构manufacturing process 制造过程manufacturing 制造业market aggregation strategy 整体市场战略market attractiveness factors 市场吸引力因素market attractiveness 市场吸引力market attractiveness/business position matrix市场吸引力/业务地位矩阵market circumstances 市场环境market demorgraphics 市场人口分布/统计特征market dimension 市场量度market entry strategies 市场进入战略market exclusion 市场排斥market expansion strategy 市场扩张战略market factors 市场因素market followers 市场跟随者market growth rate 市场增长率market hirarchy 市场等级market inclusion 市场纳入market leaders 市场领导者market measurement 市场测量market opportunity analysis 市场机会分析market oriented 以市场为导向的market position factors 市场地位因素market positioning analysis 市场定位分析market potential measurements 市场潜力测度market research 市场研究market segment 细分市场market segmentation 市场细分market share 市场份额market targeting 目标市场选择market 市场marketability 市场开拓能力market-entry strategies 市场进入战略marketing action plan 营销行动计划marketing audit 营销审计marketing channel 营销渠道marketing codes of conduct 营销行为规范marketing communication 营销沟通/传播marketing concept 营销观念marketing control 营销控制marketing decision support systems (MDSS) 营销决策支持系统marketing environment audit 营销环境审计marketing flows and functions 营销过程和职能marketing function area audit 营销功能领域的审计marketing implications of 对营销的影响marketing information system 营销信息系统marketing institutions 营销机构marketing management 营销管理marketing message 营销信息marketing mix 营销组合marketing policy 营销策略marketing productivity area audit 营销生产力领域的审计marketing program components 营销计划内容marketing program 营销计划/方案marketing relationship 营销关系marketing research 营销研究marketing strategy 营销战略market-management organizational structure 市场管理组织结构mark-up price 产品/溢价价格Marlboro 万宝路Marriott Hotel 万豪酒店mass-market penetration strategy 大规模市场渗透战略mass-market strategy 大市场战略matrix organizational structure 矩阵组织结构Matsu****a 日本松下电子mature conformists 成熟的随大流者mature markets 成熟市场mature stage of product life cycle 产品生命周期的成熟阶段McDonald's 麦当劳McDonnell Douglas 麦道公司MCI电讯公司(前世界通信公司)MDSS (Marketing-Decision Support System) 市场决策支持系统measurability 可测度性measure or index 测量指标measurement criteria 计量标准media audiences 媒体受众medical and health services 医疗卫生服务Medico Containment Servicesmemory of consumers 消费者记忆Mercedes-Benz 梅赛德斯-奔驰Mercer Management Consulting 美国美智管理顾问公司merchandising 推销merchant middlemen 国内贸易中间商merchant wholesalers 商业批发商message structure 信息结构Michael Porter 迈克尔-波特micro risks 微观风险microsegmentatioin 微观细分Miller Tyding ACT, USA 米勒·泰丁法案minging 矿业Minnesota Mining and Manufacturing Company (3M)明尼苏达矿业和制造公司Minolta 美能达miscellaneous sources 多方面来源mission 宗旨missionary selling 推销式销售Mitsubishi Heavy Industries 三菱重工modified rebuy 调整再购monosegment positioning 单一细分市场定位Monsanto 孟山都农业生物技术公司moral appeals 伦理/道德诉求morals 道德Motorola 摩托罗拉multichannel distribution 多渠道分销multidimensional scaling 多维等级法multilevel selling 多级销售multinational coporations (MNCs) 跨国公司multiple test markets 多测试市场multiple-brand strategy 多品牌战略multiple-factor index 多因素指数法multisegment positioning 多重细分市场定位mutual trust 相互信任Nabisco Biscuit 纳贝斯克饼干公司national account management 全国性客户管理national market 国内市场National Semiconductor 美国国家半导体公司natural products 天然产品NEC 日本电子net sales 净销售额network computer (NC) 网络计算机new business selling 新业务销售new buy 购入新产品new entrants 新进入者new markets 新市场new materials 新材料New Prod screening model 新普罗德筛选模型new product lines 新产品线new products 新产品new-product development 新产品开发new-product ideas 新产品创意Newsweek 《新闻周刊》new-task buying 全新采购new-to-the-world products 世界性新产品niche penetration strategy 壁龛/机会市场渗透战略niche-market strategy 壁龛市场战略Nike 耐克Nissan 尼桑no-brand brand name 无品牌的品牌名称no-frills product 无虚饰产品noise in communication system 传播系统中的噪音non-financial rewards 非物质性奖励措施non-probability sampling 非概率抽样non-profit organization 非盈利组织non-store retailing 无店铺零售业number of stockouts 迟滞数目object-and-task method of promotion budgeting 目标-任务促销预算法objectives and strategy area audit 目标与战略领域的审计objectives 具体目标observation 观察法occupancy costs 房屋占用成本occupation/position 职业/职位odd pricing 奇/余数定价法OEM (original equipment manufacturer) 原始设备制造商oeverall quality 总体质量off-invoice discounts 发票之外的折扣offsets 抵消交易Omega 欧米加on-air testing 广播测试OPEC (Organization of Petroleum Exporting Countries)欧佩克(石油输出国组织)opening relationships 建立关系operating supplies 生产供应品operational excellence运作管理水平opinion leaders 意见领导者opportunity cost 机会成本order cycle time 订货周期order processing 订单处理organisational level 组织层次organizaitonal requirement planning 组织需求计划organization area audit组织领域的审计organization buying center 组织采购中心organizational customer 组织顾客organizational direct selling 组织直销organizational markets组织市场organizational purchasing 组织采购organzational structure组织结构outdoor enthusiasts 户外运动爱好者out-of-home media 户外广告媒体overall cost leadership全面成本领先overheads 日常开支overseas direct investment 海外直接投资ownership of new product 新产品所有权parties involved 交换中的各方payment terms 支付条款pay-off control 支出控制penetration pricing 渗透定价Pepsi-Cola 百事可乐perceived customer value 顾客感知价值perceived quality 感知到的质量perceived value 感知到的价值percentage of sales promotion budgeting method销售额百分比促销预算法perceptions of consumers 消费者感知/理解perceptual (product) pisitioning 感知(产品)定位perceptual map 感知图perceptual organization 感知组织perceptual vigilance 感性的警惕performance dimension 业绩标准performance evaluation 业绩评估performance measures 表现/业绩测度performance objective 绩效目标performance standards 绩效标准performance 功能perishability 非持久性personal selling 人员推销personal sources 个人的信息来源personnel development 人力资源开发persuasive 说服性的pharmaceuticals industry 医药行业physical (product) positioning 物理(产品)定位physical descriptors 物理变量physical distribution 实物分销Pillsbury 皮尔斯博瑞pioneers 先入者Pizza Hut 必胜客place utility 地点效用planning and control system area audit 计划与控制系统领域的审计point of sale information 销售点信息portfolio models for resource allocation 资源配置的资产组合模式position intensity 地位集中程度positioning 定位possession utility 拥有效用post-purchase dissonance 购买后的不协调post-purchase evaluation 购买后评估post-purchase/after-sale service 售后服务potential advantages 潜在优势potential customer 潜在顾客potential market 潜在市场potential target market潜在目标市场power in distribution 分销权力power of buyers 购买者能力power of suppliers 供应商能力predatory pricing 掠夺性定价法pre-empting scarce resources 先占稀缺资源preferential treatment 特惠待遇premiums 额外奖励present competitors 现有的竞争者presenting sales message 提供销售信息price elasticity of demand 需求的价格弹性price fixing 价格设定price leaders 价格领导者price lining 价格排列定价法price promotion 价格促销price quotation 报价price sensitivity 价格敏感度price structure 价格结构price 价格price/earnings ration 价格/收益比price-off promotions 降价促销price-setting process 定价过程pricing adjustments 定价调整pricing policies 价格策略pricing 定价primary demand 基本需求primary sources 第一类/主要数据print media 印刷媒体private/for-profit organization 私营/盈利性组织PRIZM (Potential Rating Index for Zip Markets)按邮政区划为基础的潜力等级指数proactive new-product development strategy 进取型新产品开发战略probability sampling 概率抽样problem formulation 界定问题problem identificatioin 确定问题process management 过程管理Procter & Gamble (P&G) 宝洁公司product line 产品线product availability 产品的可获得性product category 产品类别product class 产品类别product decisions 产品决策product design 产品设计product development 产品开发product dimension or attributes 产品维度/属性product evolution 产品演变product features 产品特征product intent share 产品倾向份额product leadership 产品领导能力product life cycle (PLC) 产品生命周期product life cycle curve 产品生命周期曲线product line 产品线product manager audit 产品经理审计product offering 供应品product organizaiton of salesforce 按产品组织销售队伍product policies 产品策略product positioning 产品定位product quality 产品质量product scope 产品范围product space 产品位置product specifications 产品规格product systems 产品体系product type 产品类型product usage 产品用途product(ion)-oriented organization 产品/生产导向型组织production 生产product-line pricing adjustments 产品线定价调整product-management organizational structure 产品管理组织结构product-market entry control 产品-市场进入控制product-related behavioral descriptors 与产品相关的行为变量product's market characteristics 产品的市场特征product-use testing 产品使用测试pro-environment 环保profit impact of market strategy (PIMS) 市场战略的利润影响profitability analysis 盈利性分析profitability 盈利性/盈利能力profitable survivor strategy 有利可图的生存者战略project-company resource compatibility 项目与公司资源的协调性projected profit-and-loss statement 预计损益表projective tests 投影测试Promotion decisions 促销决策promotion mix 促销组合promotion policies 促销策略promotion 促销promotional allowance 促销折让promotional effort 促销努力promotional pricing 促销定价promptness 及时性propector strategy 探索型战略prospecting for customers 寻找顾客psychographics 心理统计特征psychological cost 心理成本psychological pricing 心理定价法public organization 公共组织public relations 公共关系public utilities 公共设施publicity 公共宣传pull strategy for control of distribution channels分销渠道控制的拉式战略pupil dilation 瞳孔扩张purchase predisposition 购买倾向purchasing agent 采购代理purchasing contract 采购合同purchasing manager/agent 采购经理/代理purchasing power perity (PPP) 购买力平价指数push money/spiffs 佣金push stragtegy for control of distribution channels 分销渠道控制的推式战略qualifying prospects 审查潜在顾客资格quality dimensions 质量维度quality 质量quantity discount 数量折扣question marks 问题类questioning 询问法quotas 定额raw materials 原材料。

商务英语单词

商务英语单词

商务英语单词abroad adv. 在国外,出国,广泛流传absence n. 缺席,离开absent adj. 不在,不参与absenteeism n.(经常性)旷工,旷职absorb v. 吸收,减轻(困难等)作用或影响abstract n. 摘要access n. 接近(或进入)的机会,享用权v.获得使用计算机数据库的权利accommodation n.设施,住宿account n.会计账目accountancy n会计工作accountant n.会计accounts n.往来账目account for解释,说明account executive n.(广告公司)客户经理accruals n. 增值,应计achieve v. 获得或达到,实现,完成acknowledge v. 承认,告知已收到(某物),承认某人acquire v.获得,得到acquisition n收购,被收购的公司或股份acting adj. 代理的activity n.业务类型actual adj. 实在的,实际的,确实的adapt v. 修改,适应adjust v.整理,使适应administration 实施,经营,行政administer v.管理,实施adopt v. 采纳,批准,挑选某人作候选人advertise v. 公布,做广告ad n.做广告,登广告advertisement n.出公告,做广告advertising n.广告业after-sales service n.售后服务agenda n.议事日程agent n.代理人,经纪人allocate v.分配,配给amalgamation n合并,重组ambition n. 强烈的欲望,野心amortize v. 摊还analyze v 分析,研究analysis n.分析,分析结果的报告analyst n. 分析家,化验员annual adj.每年的,按年度计算的annual general meeting (AGM)股东年会anticipate v. 期望商务英语词汇大全anticipated adj. 期待的appeal n.吸引力apply v. 申请,请求;应用,运用applicant n. 申请人application n.申请,施用,实施appointee n.被任命人appraisal n.估量,估价appreciate v. 赏识,体谅,增值appropriate v.拨出(款项)approve v. 赞成,同意,批准aptitude n.天资,才能arbitrage n.套arbitration n.仲裁arrears n. 欠账assemble v.收集,集合assembly line n. 装配线,流水作业线assess v. 评定,估价asset n. 资产current asset n.流动资产fixed asset n.固定资产frozen asset n. 冻结资产intangible assets n.无形资产liquid assets n.速动资产tangible assets n.有形资产assist v. 援助,协助,出席audit n. 查账,审计automate v. 使某事物自动操作average n.平均,平均水准awareness n. 意识;警觉backing n.财务支持,赞助backhander n. 贿赂backlog n. 积压(工作或订货)bad debt 死账(无法收回的欠款)balance n. 收支差额,余额balance of payments n. 贸易支付差额balance sheet n. 资产负债表bankrupt adj.破产的bankruptcy n.破产bank statement n. 银行结算清单(给帐户的),银行对账单bar chart n. 条形图,柱状图bargain v. 谈判,讲价base n. 基地,根据地batch n. 一批,一组,一群batch production批量生产bear market n.熊市beat v. 超过,胜过behave v. 表现,运转behavior n. 举止,行为,运转情况below-the-line advertising 线下广告,尚未被付款的广告benchmark 衡量标准benefit n. 利益,补助金,保险金得益fringe benefits附加福利Sickness benefit 疾病补助费bid n. 出价,投标takeover bid n. 盘进(一个公司)的出价bill n.账单,票据billboard n. (路边)广告牌,招贴板black adj.违法的in the black 有盈余,贷方black list黑名单,禁止贸易的(货物、公司及个人)名单black Monday n.黑色星期一,指1987年10月国际股票市场崩溃的日子blue chips蓝筹股,绩优股blue-collar adj.蓝领(工人)的Board of Directors n.董事会Bond n.债券Bonus n. 津贴,红利books公司账目book value n. 账面价值,(公司或股票)净值bookkeeper n. 簿记员,记账人boom n. 繁荣,暴涨boost v. 提高,增加,宣扬bottleneck n. 瓶颈,窄路,阻碍bottom adj. 最后的,根本的v. 到达底部,建立基础bounce v. 支票因签发人无钱而遭拒付并退回brainstorm n./v.点子会议,献计策, 头脑风暴branch n. 分支,分部brand n. 商标,品牌brand leader n.占市场最大份额的品牌,名牌brand loyalty n.(消费者)对品牌的忠实break even v. 收支相抵,不亏不盈break even point 收支相抵点, 盈亏平衡点breakthrough n. 突破brief n. 摘要brochure n. 小册子broker n. 经纪人,代理人bull market 牛市budget n. 预算bulk n. 大量(货物)adj. 大量的bust adj. 破了产的buyout n. 买下全部产权CAD(=Computer Aided Design) 计算机辅助设计call n. 打电话call on v. 呼吁,约请,拜访campaign 战役,运动candidate n.求职者,候选人canteen n. 食堂canvass v. 征求意见,劝说capacity n. 生产额,(最大)产量caption n. 照片或图片下的简短说明capital n. 资本,资金capture v. 赢得cash n. 现金,现付款v. 兑现cash flow n. 现金流量case study n. 案例分析catalogue n. 目录,产品目录catastrophe n. 大灾难,大祸CEO=Chief Executive Officer(美)总经理chain n. 连锁店challenger n.挑战者channel n.(商品流通的)渠道charge n. 使承担,要(价),把…记入…chart n. 图表checkout n.付款台chief adj. 主要的,首席的,总的CIF, c.i.f.成本保险费加运费circular n.传阅的小册子(传单等)circulate v.传阅claim n./v.要求,索赔client n.委托人,顾客cold adj. 没人找上门来的,生意清淡的commercialize v.使商品化commission n.佣金commitment n.承诺commodity 商品,货物company n. 公司limited (liability) company 股份有限公司public limited company (plc) n.股票上市公司compensate v. 补偿,酬报compensation n补偿,酬金compete v.比赛,竞争competition n.比赛,竞争competitor n.竞争者,对手competitive adj.竞争性的component n. 机器元件、组件、部件,部分concentrated marketing n. 集中营销策略condition n.条件,状况configuration n.设备的结构、组合conflict n. 冲突,争论conglomerate n. 综合商社,多元化集团公司consolidate v. 账目合并consortium n.财团constant adj. 恒定的,不断的,经常的consultant n. 咨询人员,顾问,会诊医生consumables n.消耗品consumer durables n.耐用消费品(如:洗衣机)consumer goods n.消费品,生活资料contingency n. 意外事件continuum n.连续时间contract n. 合同,契约contractor n.承办商,承建人contribute v. 提供,捐献contribution n贡献,捐献,税conversion n. 改装,改造conveyor n. 运送,传递,转让core time n.(弹性工作制的)基本上班时间(员工于此段时间必须上班,弹性只对除此以外的时间有效)cost n. 成本fixed costs固定成本running costs 日常管理费用variable costs可变成本cost-effective adj.合算的,有效益的costing n.成本计算,成本会计credit n.赊购,赊购制度credit control 赊销管理(检查顾客及时付款的体系)letter of credit信用证credit limit赊销限额credit rating 信贷的信用等级,信誉评价creditor n.债权人,贷方creditworthiness n.信贷价值,信贷信用crisis n.危机,转折点critical adj. 关键的*criticalpath analysis n. 关键途径分析法currency n.货币,流通current adj. 通用的,现行的Current account 往来账户,活期(存款)户current assets n.流动资产current liabilities n. 流动负债customize v. 按顾客的具体要求制造(或改造等);顾客化cut-throat adj. 残酷的,激烈的cut-price a. 削价(出售)的CV(=curriculum vitae)n. 简历,履历cycle time n.循环时间damages n.损害,损失deadline n. 最后期限deal n. 营业协议,数量v. 交易dealer n. 商人debit n. 借方,欠的钱v.记入账户的借方debt n. 欠款,债务to get into debt 负债to be out of debt 不欠债to pay off a debt 还清债务debtor n.债务人aged debtors 长期债务人declare v.申报,声明decline n./v. 衰退,缓慢,下降decrease v. 减少deduct v.扣除,减去default n. 违约,未履行defect n. 缺陷defective adj.有缺点的defer v. 推迟deferred payments n. 延期支付deficit n. 赤字delivery cycle n.交货周期demand management n.需求规划decorticated adj. 消极的,冷谈的deposit n. 储蓄,预付(定金)depot n. 仓库depreciate v.贬值,(对资产)折旧depressing adj. 令人沮丧的deputy n. 代理人,副职,代理devalue v. 货币贬值(相对于其它货币)diet n. 饮食,食物,特种饮食differentiation n. 区分,鉴别dimensions n. 尺寸,面积,规模direct v管理,指导director n.经理,主管Managing Director n.总经理direct cost n. 直接成本direct mail n.(商店为招揽生意而向人们投寄的)直接邮件direct selling n.直销,直接销售directory n.指南,号码簿discount n.折扣,贴现dismiss v.让……离开,打发走dismissal n. 打发走dispatch n./v. 调遣display n./v. 展出,显示dispose v.安排,处理(事务)dispose of 去掉,清除distribution n分配,分发,分送产品diversify v.从事多种经营;多样化divest v.剥夺dividend n. 股息,红利,年息division n. 部门dog n. 滞销品down-market a./ad.低档商品的down-time/downtime n. 设备闲置期DP(=Data Processing) n. 计算机数据处理,计算机数据处理部门dramatic adj. 戏剧性的drive积极性,能动due adj. 应付的,预期的dynamic 有活力的earnings n. 工资,收入efficiency n. 效率endorse v.背书,接受engage v. 雇用entitle v. 授权entitlement n.应得的权利holiday entitlement n. 休假权equity n.股东权益equity capital股本equities 普通股,股estimated demand n.估计需求evaluate v. 估价,评价eventual adj.最终exaggerate v. 夸张exceed v. 超过exhibit n.展览,表现expenditure n花费,支出额expense n.费用,支出expense account n. 费用帐户expenses n.费用,业务津贴expertise n.专长,专门知识和技能exposure n.公众对某一产品或公司的知悉;广告所达到的观众总数facilities n.用于生产的设备、器材facilities layout n.设备的布局规划、计划facilities location n.设备安置factoring n.折价购买债券fail-safe system n.安全系统feasibility study n.可行性研究feedback n. 反馈,反馈的信息field n.办公室外边,具体业务file n. 文件集,卷宗,档案,文件v. 归档fill v. 充任finance n. 资金,财政v. 提供资金financial adj. 财政的financing n. 提供资金,筹借资金finished goods n. 制成品firm n. 公司fire v. 解雇fix v. 确定,使固定在fix up v. 解决,商妥fiscal adj. 国库的,财政的flagship n. 同类中最成功的商品,佼佼者flexible adj. 有弹性的,灵活的flextime n. 弹性工作时间制flier(=flyer) n. 促销传单float v. 发行股票flop n. 失败flow shop n. 车间fluctuate v. 波动,涨落,起伏FOB, f.o.b n. 离岸价follow-up n. 细节落实,接连要做的事forecast v. 预测four P's 指产品produce、价格price、地点place、促销promotion framework n. 框架,结构franchise n. 特许经销权v.特许经销franchisee n. 特许经营人franchiser n.授予特许经营权者fraud n. 欺骗freebie n.(非正式的)赠品,免费促销的商品freelance n.& adj. 自由职业者(的)funds n. 资金,基金futures n. 期货交易gap n. 缺口,空隙gearing n. 配称(即定息债务与股份资本之间的比率)gimmick n. 好主意,好点子goal n. 目标going adj. 进行的,运转中的going rate n. 产品的市场价格goods n. 货物,商品goodwill n. 声誉go public v. 首次公开发行股票grapple with v. 与……搏斗,尽力解决grievance n. 申诉,抱怨gross adj. 总的,毛的gross margin n. 毛利率gross profit n. 毛利gross yield n. 毛收益gradually adv. 逐渐地group n. (由若干公司联合而成的)集团grow v. 增长,扩大growth n. 增长,发展guarantee n. 保证,保单guidelines n. 指导方针,准则hand in v. 呈送hand in one's notice 递交辞呈handle v. 经营hands on adj. 有直接经验的hard sell n. 强行推销hazard n. 危险,危害行为head n. 主管,负责health and safety n. 健康和安全hedge n. 套期保值hidden adj. 隐藏的,不明显的hierarchy n. 等级制度,统治集团,领导层hire v. 雇用hire purchase n. 分期付款购物法hit v. 击中,到达holder n. 持有者holding company n. 控股公司hostile adj. 不友好的,恶意的HRD n. 人力资源发展部human resources n. 人力资源hype n. 天花乱坠的(夸张)广告宣传impact n. 冲击,强烈影响implement v. 实施,执行implication n 隐含意义incentive n. 刺激;鼓励income n. 工资或薪金收入,经营或投资的收入earned income 劳动收入,劳动所得unearned income 非劳动收入,投资所得increment v. 定期增加incur v 招致,承担indemnity n. 偿还,赔偿index n. 指数,索引retail price index 零售价格指数indirect costs n. 间接成本induction n. 就职industrial adj. 工业的industrial action n.(罢工、怠工等)劳工行动industrial relations n. 劳资关系inefficiency n. 低效率,不称职inflate v. 抬高(物价),使通货等)膨胀inflation n. 通货膨胀infringe v. 违法,违章initial adj. 初步的innovate v. 革新input n. 投入insolvent adj. 无清偿力的installment n. 部分,分期付款insure v. 给……保险,投保insurance n. 保险interest n. 利息,兴趣interest rate n. 利率interim n. 中期,过渡期间intermittent production n. 阶段性生产interview n./v. 面试interviewee n. 被面试的人interviewer n. 主持面试的人,招聘者introduce v. 介绍,提出inventory n. 库存buffer inventory 用于应付突发性需求的存货capacity inventory 用于将来某时使用的存货cycle inventory n. 循环盘存decoupling inventory保险性存货(以应付万一)finished goods inventory制成品存货(盘存)pipeline inventory n. 在途存货raw materials inventory n. 原材料存货work-in-progress inventory在制品盘存(存货)invest v. 投资investment n. 投资investor n. 投资者invoice n. 发票v. 给(某人)开发票irrevocable adj. 不可撤消的,不能改变的issue n. 发行股票rights issue n. 优先认股权IT=Information Technology 信息技术item n. 货物,条目,条款job n. 工作job description 工作说明,职务说明job lot n. 一次生产的部分或少数产品job mobility 工作流动job rotation 工作轮换job satisfaction 工作的满意感(自豪感)job shop n. 专门车间jobbing n. 为一次性的或小的订货需求而特设的生产制度joint adj. 联合的joint bank account(几人的)联合银行存款账户journal n. 专业杂志jurisdiction n. 管辖(权)junk bonds n. 低档(风险)债券,垃圾债券junk mail n.(未经收信人要求的)直接邮寄的广告宣传just-in-time n. 无库存制度key adj. 主要的,关键的knockdown adj. (价格)很低的know-how n. 专门技术label n. 标签,标牌v.加标签,加上标牌labor n. 劳动,工作,劳动力labor market 劳动力市场labor relations 劳资关系labor shortage 劳动力短缺launch v.推出一种新产品n. 新产品的推出lay-off/layoff n./v. 临时解雇layout n. 工厂的布局lead v. 领先,领导lead time n. 完成某项活动所需的时间leaflet n. 广告印刷传单lease n. 租借,租赁物legal adj. 合法的lend v. 出借,贷款lessee n. 承租人lesser n. 出租人ledger n. 分类帐nominal ledger n. 记名帐purchase ledger n. 进货sales ledger n. 销货帐leverage n. 杠杆比率liability n. 负债liabilities n. 债务license n. 许可证license v. 许可,批准life cycle n. 寿命周期likely adj. 可能的line process 流水线(组装)link n. 关系,联系,环liquid adj. 易转换成现款的liquidate v. 清算liquidity n. 拥有变现力liquidation n. 清理(关闭公司),清算liquidator n. 清算人,公司资产清理人listed adj. 登记注册的listing n. 上市公司名录literature n. (说明书类的)印刷品,宣传品litigate v. 提出诉讼loan n./v. 贷款,暂借logo n. 企业的特有标记lose v. 亏损loser n. 失败者loss n. 损失lot n. 批,量loyalty n. 忠诚,忠实magazine n. 杂志,期刊mail shot n. 邮购maintain v. 维持,保持maintenance n. 维持,坚持major adj. 重大的,主要的,较大的majority shareholding 绝对控股make n. 产品的牌子或型号make-to-order adj. 根据订货而生产的产品make-to-stock adj. 指那些在未收到订货时就已生产了的产品management n. 管理,管理部门middle management n. 中层管理人员senior management n. 高层管理人员managerial adj. 管理人员的,管理方面的manager n. 经理plant manager n. 工厂负责人line manager n. 基层负责人staff manager n. 部门经理助理management accounts n. 管理帐目matrix management n. 矩阵管理management information system(MIS) n. 管理信息系统manning n. 人员配备manpower n. 劳动力manpower resources n. 劳动力资源manual adj. 体力的,人工的,蓝领的manufacture v. (用机器)制造manufacturer n. 制造者(厂、商、公司)manufacturing adj. 制造的manufacturing industry 制造业margin n. 利润gross margin n. 毛利率net margin n. 净利润mark-up v. 标高售价,加价market n. 市场;产品可能的销量down market adv./ adj. 低档商品地/的up market adj./adv. 高档商品的/地marketing mix n. 综合营销策略,指定价、促销、产品等策略的配合market leader n. 市场上的主导公司market niche n. 小摊位,专业市场的一个小部分market penetration n. 市场渗入market segmentation 市场划分market share n. 市场占有率,市场份额mass-marketing n. 大众营销术master production schedule n.主要生产计划material requirements planning(MRP) n.计算生产中所需材料的方法materials handling n. 材料管理,材料控制maximize v. 使增至最大限度、最大化measure n. 措施,步骤media n. 新闻工具,传媒mass media 大众传媒(如电视、广播、报纸等)merchandising n. (在商店中)通过对商品的摆放与促销进行经营merge v. 联合,合并merger n. (公司,企业等的)合并merit n. 优点,值得,应受method study n. 方法研究middleman n. 中间人,经纪人full milk n. 全脂牛奶skimmed milk n. 脱脂乳minimize v. 使减至最小限度,最小化mission n. 公司的长期目标和原则mobility n. 流动性,可移性moderately adv. 中等地,适度地monopoly n. 垄断,独占mortgage n./v. 抵押motivate v. 激励,激发……的积极性motivated adj. 有积极性的motivation n. 提供动机,积极性,动力motive n. 动机negotiate v. 谈判negotiable adj. 可谈判的,可转让的net adj. 净的,纯的network n. 网络niche n. 专业市场中的小摊位notice n. 通知,辞职申请,离职通知objective n. 目标,目的obsolete adj. 过时的,淘汰的,废弃的offer n. 报价,发盘offer v. 开价off-season adj./adv. 淡季的off-the-shelf adj. 非专门设计的off-the-peg adj. 标准的,非顾客化的opening n. 空位operate v. 操作,经营,管理operating profits营业利润operations chart n.经营(管理)表operations scheduling n. 生产经营进度表opportunity n. 机会optimize v. 优化option n. 选择权share option n. 期权organigram n. 组织图organization chart n. 公司组织机构图orient v. 定向,指引orientation n. 倾向,方向;熟悉,介绍情况outcome n. 结果outlay n. 开销,支出,费用outlet n. 商店a retail outlet 零售店outgoings n. 开支,开销outlined adj. 概括,勾勒的草图output n. 产量outsource v. 外购产品或由外单位制做产品outstanding adj. 未付款的,应收的over-demand n. 求过于供overdraft n. 透支overdraft facility 透支限额overdraw v. 透支overhead costs n. 营业成本overheads n. 企业一般管理费用overpay n. 多付(款)overtime n. 加班overview n. 概述,概观owe v. 欠钱,应付p.a.(=per annum) n. 每年packaging n. 包装物;包装parent company n. 母公司,总公司part-time adj. 部分时间工作的,业余的participate v. 参加,分享(in)partnership n. 合伙(关系),合伙,合伙企业patent n. 专利pay n. 工资,酬金v. 付钱,付报酬take-home pay 实得工资payroll n. 雇员名单,工资表peak n. 峰值,顶点penetrate v. 渗透,打入(市场)penetration n. 目标市场的占有份额pension n. 养老金,退休金perform v. 表现,执行performance n. 进行,表现工作情况performance appraisal n. 工作情况评估perk n. 额外待遇(交通、保健、保险等)personnel n. 员工,人员petty cash n. 零用现金phase out n. 分阶段停止使用pick v. 提取生产用零部件或给顾客发货picking list n. 用于择取生产或运输订货的表格pie chart n. 饼形图pilot n. 小规模试验pipeline n. 管道,渠道plant capacity n. 生产规模,生产能力plot v. 标绘,策划plough back n. 将获利进行再投资point of sale (POS) n. 销售点policy n. 政策,规定, 保险单portfolio n. (投资)组合portfolio management n. 组合证券管理post n. 邮件,邮局;职位position n. 职位potential n. 潜在力,潜势power n. 能力purchasing power 购买力PR=Public Relations 公共关系preference shares n. 优先股price n. 价格market price 市场价,市价retail price 零售价probation n. 试用期product n. 产品production cycle n. 生产周期production schedule n. 生产计划product life cycle n. 产品生命周期product mix n.产品组合(种类和数量的组合)productive adj. 生产的,多产的profile n. 简介形象特征profit n. 利润operating profit n. 营业利润profit and loss account n. 损益账户project v. 预测promote v . 推销promotion n. 提升,升级proposal n. 建议,计划prospect n. 预期,展望prospectus n. 计划书,说明书prosperity n. 繁荣,兴隆prototype n. 原型,样品publicity n. 引起公众注意public adj. 公众的,公开的go public 上市public sector 公有企业publicity n. 公开场合,名声,宣传publics n.公众,(有共同兴趣的)人或社会人士punctual adj. 准时的punctuality n. 准时purchase v. & n. 购买purchaser n. 买主,采购人QC(=Quality Circle) n. 质检人员qualify v. 有资格,胜任qualified adj. 有资格的,胜任的,合格的qualification n. 资格,资格证明quality n. 质量quality assurance n. 质量保证quality control 质量控制,质量管理quarterly adj./adv. 季度的,按季度questionnaire n. 调查表,问卷quote n. 报价,股票牌价quotation n. 报价,股票牌价R&DResearch and Development 研究与开发radically adv. 根本地,彻底地raise n.(美)增薪v.增加,提高;提出,引起range n. 系列产品rank n./v. 排名rapport n. 密切的关系,轻松愉快的气氛rate n. 比率,费用fixed rate 固定费用,固定汇率going rate 现行利率,现行汇率rating 评定结果ratio n. 比率rationalize v. 使更有效,使更合理raw adj. 原料状态的,未加工的raw material n. 原材料receive v. 得到receipt n. 收据receiver n. 接管人,清算人accounts receivable 应收帐receivership n. 破产管理recession n. 萧条reckon v. 估算,认为recognize v. 承认reconcile v. 使……相吻合,核对,调和recoup v. 扣除,赔偿recover v. 重新获得,恢复recovery n. 重获,恢复recruit v. 招聘,征募n. 新招收的人员recruitment n. 新成员的吸收red n. 红色in the red 赤字,负债reduce v. 减少reduction n. 减少redundant adj. 过多的,被解雇的redundancy n. 裁员,解雇reference n. 参考,参考资料reference number (Ref. No.) 产品的参考号码refund n./v. 归还,偿还region n. 地区reimburse v. 偿还,报销reject n./v. 拒绝reliability n. 可靠性relief n. 减轻,解除,救济relocate v. 调动,重新安置remuneration n. 酬报,酬金rent v. 租n. 租金rep (代表)的缩写report to v. 低于(某人),隶属,从属reposition v. (为商品)重新定位represent v. 代表,代理representative n. 代理人,代表reputation n. 名声,声望reputable adj. 名声/名誉好的reserves n. 储量金,准备金resign v. 放弃,辞去resignation n. 辞职resistance n. 阻力,抵触情绪respond v. 回答,答复response n. 回答,答复restore v. 恢复result/results n. 结果,效果retail n./v. 零售retailer n. 零售商retained earnings n. 留存收益retire v. 退休retirement n. 退休return n. 投资报酬return on investment (ROI) n. 投资收入,投资报酬revenue n. 岁入,税收review v./n. 检查reward n./v. 报答,报酬,奖赏rework v. (因劣质而)重作risk capital n. 风险资本rival n. 竞争者,对手adj.竞争的rocket v. 急速上升,直线上升,飞升ROI Return on Investment 投资利润roughly adv. 粗略地round adj. 整数表示的,大约round trip 往返的行程royalty n. 特许权,专利权税run v. 管理,经营running adj. 运转的sack v. 解雇sales force 销售人员sample n. 样品v. 试验;抽样检验saturation n. (市场的)饱和(状态)saturate v. 饱和save v. 节省,储蓄savings n. 存款scale n. 刻度,层次scapegoat n. 替罪羊scare adj. 缺乏的,不足的scrap n. 废料或废品seasonal adj. 季节性的section n. 部门sector n. 部门securities n. 债券及有价证券segment n. 部分v. 将市场划分成不同的部分segmentation n. 将市场划分成不同的部门semi-skilled adj. 半熟练的settle v. 解决,决定settlement n. 解决,清偿,支付service n. 服务,帮佣services n. 专业服务settle v. 安排,支付set up v. 创立share n. 股份shareholder n. 股东shelf-life n. 货架期(商品可以陈列在货架上的时间shift n. 轮班showroom n. 陈列室simulation n. 模拟shop n. 商店closed shop 限制行业(只允许本工会会员)open shop 开放行业(非会员可从事的工作)shop steward 工会管事shop floor 生产场所shortlist n.供最后选择的候选人名单v. 把……列入最后的候选人名单sick leave 病假sick note 病假条sick pay 病假工资skilled employee n. 熟练工人skimming n. 高额定价,撇奶油式定价slogan n. 销售口号slump n. 暴跌a slump in sales 销售暴跌soft-sell n.劝诱销售(术),软销售(手段)software n. 软件sole adj. 仅有的,单独的sole distributor 独家分销商solvent adj. 有偿付能力的sourcing n. 得到供货spare part n. 零部件specification n. 产品说明split v. 分离spokesman n. 发言人sponsor n. 赞助者(为了商品的广告宣传)spread n. (股票买价和卖价的)差额stable adj. 稳定的staff n. 职员stag n. 投机认股者v. 炒买炒卖stagnant adj. 停滞的,萧条的statute n. 成文法statutory adj. 法定的steadily adv. 稳定地,平稳地stock n. 库存,股票stock exchange n. 证券交易所stockbroker n. 股票经纪人stock controller 库房管理者storage n. 贮藏,库存量strategy n. 战略streamline v. 精简机构,提高效率stress n. 压力,紧迫strike n. 罢工structure n. 结构,设备subcontract v. 分包(工程项目),转包subordinate n. 下级adj.下级的subscribe v. 认购subsidiary n. 子公司subsidize v. 补贴,资助subsidy n. 补助金substantially adv. 大量地,大幅度地summarize v. 概括,总结superior n. 上级,长官supervisor n. 监督人,管理人supervisory adj. 监督的,管理的supply n./v. 供给,提供survey n 调查SWOT analysis n. SWOT分析是分析一个公司或一个项目的优点、弱点、机会和风险synergy n. 协作tactic n. 战术,兵法tailor v. 特制产品tailor made products 特制产品take on 雇用takeover n. 接管target n. 目标v. 把……作为目标tariff n. 关税;价目表task n. 任务,工作task force n. 突击队,攻关小队(为完成某项任务而在一起的一组人)tax n. 税,税金capital gains tax n. 资本收益税corporation tax n. 公司税,法人税income tax n. 所得税value added tax 增值税tax allowance 免减税tax avoidance 避税taxable 可征税的taxation 征税tax-deductible 在计算所得税时予以扣除的telesales n. 电话销售,电话售货temporary adj. 暂时的temporary post 临时职位tender n./v. 投标territory n. (销售)区域tie n. 关系,联系throughput n. 工厂的总产量TQC(=Total Quality Control) n.全面质量管理track record n. 追踪记录,业绩trade n./v. 商业,生意;交易,经商balance of trade 贸易平衡trading profit 贸易利润insider trading 内部交易trade mark 商标trade union 工会trainee n. 受培训者transaction n. 交易,业务transfer n./v. 传输,转让transformation n. 加工transparency n. (投影用)透明胶片treasurer n. 司库,掌管财务的人treasury n. 国库,财政部trend n. 趋势,时尚trouble-shooting n. 解决问题turnover n. 营业额,员工流动的比率staff turnover 人员换手率stock turnover 股票换手率undertake v.从事、同意做某事undifferentiated marketing n. 无差异性营销策略uneconomical adj. 不经济的,浪费unemployment n. 失业unemployment benefit n.失业津贴unit n. 单位unit cost n. 单位成本update v. 使现代化up to date adj./adv.流行的,现行的,时髦的upgrade v. 升级,增加upturn n. 使向上,使朝上USP 唯一的销售计划vacancy n. 空缺vacant adj. 空缺的value n./v. 价值,估价valuation n. 价值value-added n. 增加值variable n. 可变物variation n. 变化,变更variety n. 多样化a variety of 多种多样的vary v. 改变,修改VAT Value Added Tax 增值税vendor n. 卖主(公司或个人)venture n. 冒险,投机venue n. 地点,集合地点viable adj. 可行的viability n. 可行性vision n. 设想,公司的长期目标vocation n. 行业,职业vocational adj. 行业的,职业的wage n. (周)工资wage freeze n. 工资冻结warehouse n. 仓库,货栈wealth n. 财富,资源wealthy adj. 富裕的,丰富的welfare n. 福利white-collar 白领阶层white goods n. 如洗衣机等用在厨房中的产品wholesale n./adj./adv. 批发wholesaler 批发商wind up v. 关闭公司withdraw v. 拿走,收回,退出withdrawal n. 拿走,收回,退出wholesale n./a. 批发;批发的wholesaler n. 批发商work n. 工作working conditions n. 工作条件work-in-progress n. 工作过程workload n. 工作量work order n. (包括原料、半成品、成品的)全部存货总量work station 工作位置working capital n. 营运资本,营运资金write off v. 取消write-off n. 债务的取消yield n. 有效产量zero defect n. 合格产品zero inventory n. 零存货。

invoice单词解析

invoice单词解析

"Invoice" 是一个英语单词,通常用于商业和财务上,指的是一种正式的账单或发票,用于记录销售商品或提供服务的交易。

以下是对"invoice" 这个单词的详细解析:
名词:"Invoice" 是一个名词,指的是一份包含了商品或服务的详细信息的账单。

发票通常包括以下内容:
1.发票号码
2.发票日期
3.购买者和卖家的信息
4.购买的商品或提供的服务的描述和数量
5.商品或服务的价格
6.税费、折扣等费用(如果适用)
7.总金额
8.付款方式和截止日期等信息
用途:发票用于记录销售交易,以便卖家向买家收取款项。

买家可以根据发票来核对订单的准确性,并进行付款。

发票还有助于维护账务记录和跟踪交易。

商业交易:发票是商业交易中的重要文件,特别是在批发和零售业中。

它提供了一种正式的方式来确认交易,帮助双方明确交易的细节和责任。

invoice" 是一个在商业和财务中常见的术语,用于描述销售商品或提供服务时所使用的账单。

它起到记录交易、核对信息和收取款项的重要作用。

英语归类单词

英语归类单词

英语归类单词运动类:1. Running 跑步。

2. Cycling 骑自行车。

3. Swimming 游泳。

4. Gymnastics 体操。

5. Yoga 瑜伽。

6. Tennis 网球。

7. Soccer 足球。

8. Basketball 篮球。

9. Volleyball 排球。

10. Bo某ing 拳击。

11. Weightlifting 举重。

12. Crossfit 综合训练。

食品类:1. Fruits 水果。

2. Vegetables 蔬菜。

3. Meat 肉类。

4. Dairy Products 奶制品。

5. Grains 谷物。

6. Nuts and Seeds 坚果和种子。

7. Seafood 海鲜。

8. Beverages 饮料。

9. Sweets and Desserts 糖果和甜点。

10. Snacks 零食。

音乐类:1. Pop 流行音乐。

2. Rock 摇滚音乐。

3. Country 鄉村音乐。

4. Classical 古典音乐。

5. Hip hop 嘻哈音乐。

6. Electronic 电子音乐。

7. Jazz 爵士音乐。

8. Reggae 雷鬼音乐。

9. Blues 蓝调音乐。

10. Folk 民谣音乐。

娱乐类:1. Movies 电影。

2. TV Shows 电视节目。

3. Novels 小说。

5. Video Games 视频游戏。

6. Music Videos 音乐视频。

7. Sports Events 体育赛事。

8. Concerts 音乐会。

10. Theater 剧院。

旅游类:1. Beach 海滩。

2. Mountains 山脉。

3. City 城市。

4. National Parks 国家公园。

5. Historic Sites 历史遗迹。

6. Museums 博物馆。

7. Zoos 动物园。

8. Aquariums 水族馆。

9. Amusement Parks 游乐园。

商用英语职场必备100个商用英语单词及常用句型整理

商用英语职场必备100个商用英语单词及常用句型整理

商用英语职场必备100个商用英语单词及常用句型整理在当今竞争激烈的商业世界中,拥有一定的商用英语能力变得越来越重要。

无论是与客户沟通、进行业务洽谈还是与同事合作,商用英语的应用都显得至关重要。

为了帮助职场人士提升商用英语能力,下面整理了100个商用英语单词及常用句型。

一、市场营销1. Marketing (n.) - 市场营销2. Promotion (n.) - 促销3. Advertisement (n.) - 广告4. Target audience (n.) - 目标受众5. Branding (n.) - 品牌推广6. Market research (n.) - 市场调研7. Customer loyalty (n.) - 顾客忠诚度8. Competitive advantage (n.) - 竞争优势9. Marketing campaign (n.) - 市场营销活动10. Product placement (n.) - 产品植入例句:- We need to develop a marketing campaign to promote our new product.我们需要制定一项市场营销活动,以推广我们的新产品。

- Market research shows that our target audience is young professionals.市场调研显示我们的目标受众是年轻专业人士。

二、商务会议11. Agenda (n.) - 议程12. Minutes (n.) - 会议纪要13. Chairperson (n.) - 主持人14. Attendee (n.) - 与会者15. Presentation (n.) - 演示16. Action item (n.) - 行动项17. Consensus (n.) - 一致意见18. Follow up (v.) - 后续行动19. Brainstorming (n.) - 集思广益20. Decision-making (n.) - 决策例句:- The agenda for tomorrow's meeting includes discussing the quarterly financial report.明天会议的议程包括讨论季度财务报告。

销售常用英语口语大全

销售常用英语口语大全

销售常用英语口语大全篇一:常用市场销售英语口语0522常用市场销售英语口语售货职员:salesclerk['se?lzklɑ?k]简称s顾客:customer['k?st?m?]简称c第一部分:招呼客人一、单词stapler['stepl?]n.订书机calculator['k?lkj?le?t?]n.计算器translation[tr?ns'le??n]翻译commission[k?'m???n]佣金ballpoint['b?lp??nt]n.圆珠笔pen笔paper纸张tape[te?p]n.卷尺mouldcost模具manager经理二、常用语A:欢迎语?早上好/下午好goodmorning/goodafternoon?欢迎光临我的商店welcometomyshop.?你好吗?howareyou?我很好,你呢?I'mfine.Thank.you.Andyou??能为您效劳吗?①mayIhelpyou?②whatcanIdoforyou??很高兴见到你。

nice/gladtomeetyou[gl?d]?好久不见!Longtimenosee!b:接待中?请随便看看。

pleasetakeyourtimetakeone’stime从容不迫?对不起,我们不允许拍照。

sorry,wedon’tallowtakingphotohere.allow[?'la?]vt.允许?我知道,稍等,让我查一下。

Isee.Justamoment.letmecheck.?请问要喝水、咖啡还是茶?wouldyoulikesomewaterorcoffeeorchinesetea??吃午饭了吗?①Toeatlunch?②Didyouhavelunch??请坐。

pleasehave/takeaseat.?c:谢谢Thackyou!s:不用谢/您客气了!Youarewelcome/notatall/It'smypleasure?c:①名片给一张,可以吗?mayIhaveyourcard?②给我你的名片。

市场营销专业英语单词完整

市场营销专业英语单词完整

Marketing Management营销管理New Products Development新产品开发Service Industry Marketing服务业营销Advertising广告Business Negotiation商业谈判International Marketing国际市场营销Sales Channels销售渠道Public Relationship公共关系Consumer Behavior消费者行为Systems of Management Information管理信息系统Marketing Research营销调研accessibility 可进入性accessory equipment markets 附属设备市场account management policies 客户管理策略positioning定位additions to existing product lines 现有产品线的增加administered vertical marketing systems 管理式垂直营销系统market segmentation市场细分sales promotion销售促进advertising feedback 广告反馈advertising frequency 广告频率advertising media 广告媒体advertising reach 广告接受人数advertising message 广告信息advertising source 广告信息来源agent middleman 代理商allowance 折让alteration 退换American Marketing Association 美国营销协会annual marketing plan 年度营销计划assurance 保证attitudes of consumers 消费者态度availability 可获得性/供货能力awareness (产品)知晓度/知名度baby boomers 婴儿潮出生的一代人backward channels for recycling 回收的后向渠道backward integration 后向垂直一体化banner advertisements 横幅标语广告bar codes 条形码barter 实物交易basic physical needs 基本生理需要BCG Grow-Share Matrix 波士顿增长—份额矩阵before tests 事前测试Behavior Scan Information Resources Inc。

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acceptance 承兑accommodation notes 通融票据account 账户accrued 自然增长值accumulation 累计acknowledge 收悉act 条例active 活跃的actual rate 实际汇价addressee 收信人,抬头人addressing bank 通知银行administration expense 管理费adjustment 调整,理算advance 预付advice of charge 付账通知书advice of drawing 票汇通知书advice of outport collection 代收委托书affiliate 联号,联行affix 盖印after date 发票后after sight见票后agency 代理行allotment 分配数allowance 津贴,折让amalgamate 合并amendment 更改,修正amortize 摊提,分期偿还analysis 分析annual expenditure 岁出annual revenue 岁入application for authority to purchase 委托appointed bank 指定银行购买证申请书appreciation涨价appraisal 估价arrears 拖欠approved 核准assets 资产article 项目,货品attachments 附件assign 转账available 有效,可得到的audit 审计balance 余额bad check 空头支票bank bill 钞票,银行balance sheet 资产负债表banker’s association 银行协会bank draft 银行汇票bankruptcy 破产bargain 交易barter 易货,以物易物bank’s buying rate 银行买价bank’s selling rate 银行卖价base price 底价bearer 来人,持票人below par 低于票面价值beneficiary 受益人bid 投标bid bond 押标金bill of exchange 汇票bill of lading 提单board of directors 董事会bona fide 出于善意的,可靠的bond 保记,公债books 账薄bonus 红利broker 经纪人brokerage 经纪人之业务,回扣budget 预算bundle 捆business day 营业日buyback 回购buying rate 银行买家buying offer 买盘cable confirmation 电报确认书carriage 运费calendar year 自然年度cancelled 取消capital 资产carrying charge 资产费用cartage 货运费cash 现金cash against documents 凭票据付款cash on delivery 货到付款cashier 出纳员cashier’s check 银行所开支票cash with order 先付货款catalogue 目录category 类目category of tax 税目ceiling price 限价certificate of inspection 货品检验证书certificate of origin 原产地证明书certified check 保付支票certified invoice 签证发票chamber of commerce 商会charge 费用,借记,要价charter 执照,包租chattels 动产chattel mortgage 动产抵押check 支票checking account 甲种户头checkbook stubs 支票存根簿check register 支票登记簿chop 图章chose 动产circular 通函circular letter of credit 流通信用证claim 索赔classification 分类clean bill 光票clean bill of lading 清洁提货单clearance 清算clearing 交换clearing house 清算所close of business closing rate 收盘汇率collates 抵押品collection 代收,托收ercial 广告commission 佣金commodity 商品common law 习惯法compensate 赔偿compensation trade 赔偿贸易compound interest 复利comprehensive 广泛confidential 机密confirmation 确认书confirmed credit 确认信用证书confirming bank 确认银行consignee 收货人consigner 发货人consignment 寄售consular invoice 零时签证货单contra accounts 贷方对销contract 合同contractor 承包人conversion table 换算表convertible 自由兑换的copy 副本correspondent 代理行,联号cost 成本cost and freight 离岸加运费价cost insurance and freight 到岸价格cost-plus 附加成本counterfeit notes 伪钞counter part 副本countersign 副签cover 抵偿covering letter 送报或重要文件时所备之简函credit 信用creditor 贷方crossed check 划线支票currency 货币,通货current rate 当日汇率customs 进口税,海关customs broker 报关行customs invoice 海关发票data 资料date draft 定期汇票date of expiry 有效日期date of value 起算利息日期days of grace 宽限日(宽限赎票期三日)deal 分派,交易debenture 借据debit 借方debit note 收款清单debt 债务deed 契约,证书deferred payment 延付货款deficiency 缺陷deliver 交货delivery 交货delivery order 提货单demand draft 即期汇票demurrage 延期费denomination 票面金额deposit book 存款簿depreciation 折旧description 说明书designated bank 指定银行devaluation 贬值disburse 支付disbursement 付出discount 贴现dishonor 退票disposal of proceeds 款项处置办法disseminate 传播dividend 红利documentary bill 跟单汇票documents 单据down payment 分期付款的首次付款draft 汇票drawback 退税drawee 汇票付款人drawer 汇票出票人drawing 提款due 到期due date 到期日duplicate 副本duty 关税embargo 禁运empower 授权encumbrance 负担,负债endorsee 被背书人endorsement guaranteed 担保背书无误endorser 背书人enforce 实施engagement 义务,债务entertainment 招待交际费entry 报单equity 产权estate 财产estimates 估计exchange control 外汇管制exclusive sales 独家经销商exfactory 工厂交货价expenditure 支出expenses 开支export bill 出口汇票export declaration 出口申报书extension展期extra 额外的face value 面值factor 代理商fessible 可行的fee 费用file 卷宗filing 归档financial 财政的firm 公司fiscal year 会计年度floating rate 流动汇率foreign exchange 外汇forwarding agent 运输行foul bill of lading不洁提单franchise 免配额度free of particular average 单独海损不赔freight 运费freight prepaid 运费先付讫fulfill 完成fund 基金goods 货物goodwill 商誉grace 缓期grant 让与gross 毛数gross weight 毛重guarantee 保重guarantor 保证人holder of bill 持票人implement 工具impost 捐税in bond 保税中income tax 所得税in debt 负债indenture 契约inflation 通货膨胀insolvency 无力偿还installment 分期付款instrument 文件,票据insurance 保险insurance policy 保险单integrity 商誉interest 利益interest rate 利率inventory 存货清单invoice 发票involve 包括irrevocable 不可撤销的issue 发行issuing bank 开证银行item 项目joint account 合开户头joint venture 合资journal 日记帐lable 标签ledger 分类账legal tender 法定货币lessee 承租人lessor 出租人letter of acceptance 承兑函letter of credit 信用证letter of guarantee 保证书letter of indemnity 赔偿书letters patent 专利书liability 负债license 执照,许可证lien 留置权limitation 时效liquidation 清算loan 放款lockout 停工lump sum 总价mail transfer 信汇management 厂方,资方man hour 人时manual 手册margin 定金marine risk 海险mark 唛头maturity 到期memorandum 备忘录merge 合并minimum charges 最低费用minute 笔记modification 变更monetary 货币monopoly 垄断mortgage 抵押mortgage bond 抵押债券mutual 相互,双方negotiate 让购negotiating bank 让够汇票银行negotiation 谈判net 净值nominal account 虚帐户nominal rate 名义汇率notary 公证人notary public 公证人note 借据notify 通知notifying bank 通知银行objection 反对obligation 义务,债obligee 债权人ocean bill of lading 海运提单ocean freight 海运费offer 报价office copy 办公室留底official rate 法定汇价off lay 花费,支出offset 补偿on board bill of lading 已装船提单open account 开户open policy 未确定保险单opening rate 开盘汇率order bill of lading 记名提单order check 指定人支票ordinary telegram 寻常电报original 正本outstanding 未付out turn 产量overdraft 透支overdue 过期overhead 管理的overpayment 多付款overstock 库存过剩over valuation 估价过高owner 业主ownership 所有权package 打包packing credit 包装信用证书packing list 打包清单paid-up 付足paper 政权,票据parity 平价party 当事人,一方participate 参与partnership 合伙人par value 票面价值patent 专利权pay 致富payee 受款人permit 许可证personalty 动产petty cash 零用现金plain telegram 明码电报pledge 担保postal money order 邮局汇票position 头寸posting 过账postpone 延期power of attorney 授权书prepay 预付price ceiling 高价price floor 底价principal 本金priority 优先权privilege 特权procedure 程序procuration 代理背价professional charges 公费promissory note 期票prompt 当场交付的proof 证明proposal 建议,投保书pro rate 按照比例proprietor 所有者,业主protest 拒付,抗议书protocol 议定书provision 条款proxy 委托书punctual 准时quadruplicate 三副本,四份quality certificate 品质证明书quota 配额quota system 限额制quotation 报价单rate 估价ratio 比率rate of exchange 汇率real estate 不动产rebate 回扣receipt 收据received for shipment B/L 备运提单red clause 红条款rediscount 重贴现refunds and rebates 回扣register 登记簿registered trade mark 注册商标reimbursement 偿还remittance 汇款renewal 展期repeal 撤销requisition 请求单rescission 解约retailer 零售商retire bill 赎票revenue 收入revocable 可取消的revolving credit 循环信用证rider 附加条款royalty 租费safe box 保管箱salary 薪金sales contract 售货和约schedule 明细表screen 帐secured loan 抵押贷款securities 抵押品,担保人set-off 抵消shipping documents 营运证shipping space 船位shortage 短少shut out 退开sight 见票即付sight draft 即期汇票signature card 印鉴卡single proprietorship 独资slip 传票sola 单张汇票solvency 偿还人special endorsement 记名背书spell 详细说明statistics 统计数据stipulate 订约,保证stock 股票stock exchange 证券交易所stop payment 止付stock holder 股东sublet 转租subscription 订金sundry 杂项supplier 供货商surplus 过剩surveyor 公证人tariff 关税telegraphic address 电报挂号telegraphic transfer 电汇tenor 汇票期限terms 条件through bill of lading 联运提单tolerance 容许偏差transfer 转让transferee 受让人transferor 出让人transshipment 转运traveler’s check 旅行支票trust receipt 信托收据turnover 周转数unclean bill of lading 不洁提货单uncollectible account 坏账unconfirmed 未经确认的underwriter 保险人,下书人unit price 单价usance bill 远期汇票usance letter of credit 远期信用证urgent telegram 急电validity 有效期限voucher 传票warehouse receipt 栈单war risks 战争险warranties 特约条款weight certificate 重量证明书withdrawal 退票writing-off process 销账法yard 码yield 收盘。

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