2007乔布斯首款iPhone发布会演讲稿

2007乔布斯首款iPhone发布会演讲稿

Thank you for coming.We’re going to make some history together today.So,welcome to Mac-world.You know,it was just a year ago that I was up here and announced that we were going to switch to Intel processors.A huge,heart transplant to Intel microprocessors.And I said that we would do it over the coming 12 months.We did it in seven months,and it was the—it’s been the smoothest and most successful transition that we’ve ever seen in the history of our industry.And it was because we made a beautiful,seamless version of OSX for Intel processors.And our team created Rosetta software which lets you run Power-PC apps on top of OSX on Intel processors.Our hardware team got to cranking out a new Mac with Intel processors every month,and we completed this transition in seven months.But we didn’t do this alone.We did this with the help of a lot of folks.Our new colleagues at Intel really helped us.Thank you very much.Our third-party developers rapidly moving their apps to universal versions to run at native speeds on Intel processors.Thank you very much.And most of all,our users.The minute you saw these lightning-fast machines,you bought‘em.And we’ve had an extremely successful year,and I want to thank our users very much.

Now,as many as you know,our retail stores have for a while been

selling over half their Macs to people who have never owned a Mac before:switchers.Well,I’m pleased to report that now,in the U.S.,Macs selling through all channels,over half of them are selling to people who have never owned a Mac before.It’s not just limited to our retail stores anymore.Half the Macs we’re selling in the U.S.We are picking up lots and lots of new members of the Mac family,and we couldn’t be happier.As a matter of fact,here’s one that might be coming on soon.Jim Allchin at Microsoft was quoted recently as saying if he didn’t work for Microsoft,he would buy a Mac,and he’s retiring soon,so I’ve alerted our Seattle stores to keep an eye out for him and give him really good service.You know,Vista’s coming out,and you know our ads with the Mac guy and the PC guy,we made a little ad for Vista,and I’d love to show it to you now,if you’d like to see it.

[Apple ad]

So,2007 is going to be a great year for the Mac.But this is all we’re going to talk about the Mac today.We’re going to move on to some other things and over the course of the next several months we’re going to roll out some awesome stuff for the Mac.But for today,we’re going to move on.

So,the first thing I like to do is give you an update about our music business.As you know,we’ve got the iPod,best music player in the world.We’ve got the iPod nanos,brand new models,colors are back.We’