大学英语四六级新题型听力考试说明及新题型听力样题

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2023年大学_大学英语四、六级考试新题型调整的说明

2023年大学_大学英语四、六级考试新题型调整的说明

2023年大学英语四、六级考试新题型调整的说明2023年大学英语四、六级考试新题型调整的说明调整后六级听力部分的试题结构见下表:测试内容测试题型题量分值比例长对话2篇选择题(单选)8题8%(每题1分)听力篇章2篇选择题(单选)7题7%(每题1分)讲座/讲话3篇选择题(单选)10题20%(每题2分)1、六级听力之不变原来的长对话题型不变,依然是2篇。

但题目数量由7道题增至8题,依然每题1分;篇章听力题型不变,但题目数量由原来的3篇共10道题减少至2篇共7题,每题1分。

题型及难度没有变化,考生可参考旧题。

2、六级听力之变化短对话取消,听写取消。

增加讲座/讲话题型3篇共10道题,每题2分,是六级听力考试乃至全卷的关键。

下面我们就来详细解析一下新题型:Now listen to the following recording and answer questions 16 to 19.16. A) They investigate the retirement homes in America.B) They are on issues facing senior citizens in America.C) They describe the great pleasures of the golden years.D) They are filled with fond memories of his grandparents.17. A) The loss of the ability to take care of himself.B) The feeling of not being important any more.C) Being unable to find a good retirement home.D) Leaving the home he had lived in for 60 years.18. A) The loss of identity and self-worth.B) Fear of being replaced or discarded.C) Freedom from pressure and worldly cares.D) The possession of wealth and high respect.19. A) The urgency of pension reform.B) Medical care for senior citizens.C) Finding meaningful roles for the elderly in society.D) The development of public facilities for senior citizens.原文:Moderator:Hello Ladies and Gentleman, it gives me great pleasure to introduce our keynote speaker for todays session, Dr. Howard Miller. Dr. Miller, Professor of Sociology at Washington University, has written numerous articles and books on the issues facing older Americans in our graying society for the past 15 years. Dr. Miller:Dr. Miller: Thank you for that introduction. Today, Id like to preface my remarks with a story from my own life which I feel highlights the common concerns that bring us here together. Several years ago when my grandparents were well into their eighties, they were faced with the reality of no longer being able to adequately care for themselves. My grandfather spoke of his greatest fear, that of leaving the only home they had known for the past 60 years. Fighting back the tears, he spoke proudly of the fact that he had built their home from the ground up, and that he had pounded every nail and laid every brick in the process. The prospect of having to sell their home and give up their independence, and move into a retirement home was an extremely painful experience for them. It was,in my grandfathers own words, like having a limb cut off. He exclaimed in a forceful manner that he felt he wasnt important anymore.For them and some older Americans, their so-called “golden years”are at times not so pleasant, for this period can mean the decline of not only ones health but the loss of identity and self-worth. In many societies, this self-identity is closely related with our social status, occupation, material possessions, or independence. Furthermore, we often live in societies that value what is “new” or in fashion, and our own usage of words in the English language is often a sign of bad news for older Americans. I mean how would your family react if you came home tonight exclaiming, “Hey, come to the living room and see the OLD black and white TV I brought!” Unfortunately, the word “old” calls to mind images of the need to replace or discard.Now, many of the lectures given at this conference have focused on the issues of pension reform, medical care, and the development of public facilities for senior citizens. And while these are vital issues that must be addressed, Id like to focus my comments on an important issue that will affect the overall success of the other programs mentioned. This has to do with changing our perspectives on what it means to be a part of this group, and finding meaningful roles the elderly can play and should play in our societies.First of all, Id like to talk about . . .16. What does the introduction say about Dr. Howard Millers articles and books?17. What is the greatest fear of Dr. Millers grandfather?18. What does Dr. Miller say the “golden years” can often mean?19. What is the focus of Dr. Millers speech?解:这是一篇关于老龄化社会,老年人的晚年生活等问题的演讲。

2021年6月四六级听力样题

2021年6月四六级听力样题

2021年6月四六级听力样题2021年6月六级样题2021年6月大学英语六级考试听力样题Part II Listening Comprehension (30 minutes)Section ADirections: In this section, you will hear two long conversations. Atthe end of each conversation, you will hear some questions. Both the conversation and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A),B), C) and D). Then mark the corresponding letter on Answer Sheet 1with a single line through the centre.Conversation OneQuestions 1 to 4 are based on the conversation you have just heard.1. A) He invented the refrigerator. C) He was admitted to a university.B) He patented his first invention. D) He got a degree in Mathematics.2. A) He started to work on refrigeration.B) He became a professor of Mathematics.C) He fell in love with Natasha Willoughby.D) He distinguished himself in low temperature physics.3. A) Discovering the true nature of subatomic particles.B) Their explanation of the laws of cause and effect.C) Their work on very high frequency radio waves. D) Laying the foundations of modern mathematics.4. A) To have a three-week holiday. C) To patent hisinventions. B) To spend his remaining years. D) To teach at a university. Conversation TwoQuestions 5 to 8 are based on the conversation you have just heard.5. A) The injury of some students.B) A school bus crash on the way.C) The collapse of a school building.D) A fire that broke out on a school campus.6. A) Teaching. C) Having lunch.B) On vacation. D) Holding a meeting.7. A)A malfunctioning stove. C) Violation of traffic rules.B) Cigarettes butts left by workers. D) Negligence in school maintenance. 8. A) Sent a story to the local newspaper. B) Threw a small Thanksgiving party. C) Baked some cookies as a present.D) Wrote a personal letter of thanks.Section BDirections: In this section, you will hear two passages. At the end of each passage, you will hear some questions. Both the passage and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through thecentre.Passage OneQuestions 9 to 11 are based on the passage you have just heard.9. A) It is a trait of a generous character. C) It is an indicator of high intelligence.B) It is a reflection of self-esteem. D) It is a sign of happiness and confidence.10. A) It was self-defeating. C) It was the essence of comedy.B) It was aggressive. D) It was something admirable.11. A) It is a double-edged sword. C) It is a unique gift of human beings.B) It is a feature of a given culture. D) It is a result of both nature and nurture.Passage TwoQuestions 12 to 15 are based on the passage you have just heard.12. A) She is a tourist guide. C) She is a domestic servant.B) She is an interpreter. D) She is from the royal family.13. A) It is situated at the foot of a beautiful mountain.B) It was used by the family to hold dinner parties.C) It was frequently visited by heads of state.D) It is furnished like one in a royal palace.14. A) It is elaborately decorated. C) It is very big, with only six slim legs.B) It has survived some 2,000 years. D) It is shaped like an ancient Spanish boat.15. A) They are interesting to look at.B) They have lost some of their legs.C) They do not match the oval table at all.D) They are uncomfortable to sit in for long.Section CDirections: In this section, you will hear recordings of lectures or talks followed by some questions. The recordings will be played only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre.Now listen to the following recording and answer questions 16 to 19.16. A) They investigate the retirement homes in America.B) They are on issues facing senior citizens in America.C) They describe the great pleasures of the golden years. D) They are filled with fond memories of his grandparents.17. A) The loss of the ability to take care of himself.B) The feeling of not being important any more.C) Being unable to find a good retirement home.D) Leaving the home he had lived in for 60 years.18. A) The loss of identity and self-worth.B) Fear of being replaced or discarded. C) Freedom from pressure and worldly cares. D) The possession of wealth and high respect. 19. A) The urgency of pension reform.B) Medical care for senior citizens.C) Finding meaningful roles for the elderly in society.D) The development of public facilities for senior citizens.Now listen to the following recording and answer questions 20 to 22.20. A) It seriously impacts their physical and mental development.B) It has become a problem affecting global economic growth. C) It is a common problem found in underdeveloped countries. D) It is an issue often overlooked by parents in many countries.21. A) They will live longer. C) They get along well with people. B)They get better pay. D) They develop much higher IQs.22. A) Appropriated funds to promote research of nutrient-rich foods.B) Encou raged breastfeeding for the first six months of a child’s life.C) Recruited volunteers to teach rural people about health and nutrition. D) Targeted hunger-relief programs at pregnant women and young children.Now listen to the following recording and answer questions 23 to 25.23. A) The guaranteed quality of its goods.B) The huge volume of its annual sales.C) The service it provides to its customers.D) The high value-to-weight ratio of its goods. 24. A) Those havinga taste or smell component. B) Products potentially embarrassing to buy. C)Those that require very careful handling.D) Services involving a personal element.25. A) Those who live in the virtual world.B) Those who have to work long hours.C) Those who are used to online transactions.D)Those who don’t mind paying a little more.Section ADirections: In this section, you will hear two long conversations. Atthe end of each conversation, you will hear some questions. Both the conversation and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A),B), C) and D). Then mark the corresponding letter on Answer Sheet 1with a single line through the centre.Conversation One感谢您的阅读,祝您生活愉快。

大学四级CET4历年真题听力(附文本)(2024)

大学四级CET4历年真题听力(附文本)(2024)

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听力文本中的文化背景知识
英美国家文化习俗
了解英美国家的节日、风俗、习 惯等,有助于更好地理解听力文 本中的相关内容。
教育体制和校园生活
熟悉英美国家的教育体制和校园 生活,可以更好地融入听力文本 所描述的情境中。
社会热点和时事政治
掌握当前的社会热点和时事政治 ,有助于理解短文类听力文本中 涉及的相关话题。
扩大词汇量,熟悉常用的 短语和表达方式,有助于 更好地理解听力材料中的 信息。可以通过阅读、听 力练习和记忆单词等方式 来积累词汇和短语。
在备考过程中,要注意提 高自己的听力速度。可以 通过听一些速度较快的英 语材料来逐渐适应和提高 自己的听力速度。同时, 也要注意训练自己在有限 的时间内准确地捕捉关键 信息。
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考试技巧点拨
总结了听力考试中的高分技巧,帮助学员更好地应对考试。
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THANKS
感谢观看
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多角度练习
通过不同的练习方式,如精听、泛听、听写等,全面提高听力水平。
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注重积累
在听力练习过程中,注意积累常用的词汇、短语和表达方式,提高语 言感知能力。
定期自测与反思
定期进行自测,了解自身的听力水平和进步情况,并针对存在的问题 进行反思和调整学习方法。
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总结回顾与展望
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模拟试题难度分析
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词汇难度
涉及大学四级考试大纲要求的词汇,包括一些专业术语和常用表 达。
语速和语音
语速适中,发音清晰,符合大学英语四级考试听力部分的要求。
题型多样性
包含多种题型,如选择题、填空题和判断题,以全面考察学生的听 力理解能力。

大学英语四级新题型讲解

大学英语四级新题型讲解

大学英语四级新题型讲解:总述:新样题的考试内容将包括写作(及翻译)、快速阅读及仔细阅读、听力、综合测试(完型填空或改错)等大四部分。

考试各部分测试内容、题型和所占比例如下表所示:需要提醒考生注意的是,新题型考试的整个过程也作了相应调整。

写作30分钟快速阅读15分钟听力35分钟仔细阅读25分钟完型填空15分钟翻译(汉译英)5分钟整个考试时间共长125分钟。

1)写作部分:包括短文写作(15%)和句子汉译英(5%),所占比重20%,占总分710分的142分。

根据考试大纲,题裁可能会涉及记叙文、说明文、议论文、应用文等,但是从近几年的考试特点来看,多种题裁的结合,尤其是应用文等形式的写作应该是考试的重点方向。

从过去几年的作文内容和新增设翻译(汉译英)部分来看,都充分体现了“侧重考查考生实际英语运用能力”,可以肯定地说,曾经一度流行的“三段论”模式不会再频繁出现。

2)听力部分:题量和比例,增加快速阅读理解测试大大增加,考试时间长度增加了15分钟(旧题型约为20分钟),占249分,充分体现了新教学大纲规定的“听读并重”的原则。

旧题型短对话8题,内容与难度与老题型相当。

新题型长对话2篇长对话,共7个问题。

旧题型短文听力:包括3篇短文多项选择题和一篇复合式听力(compound dictation)。

3)阅读部分:新四级在测试阅读能力方面手段丰富,主要表现在提醒的多样化,这就对考生的阅读能力提出了更高的要求。

这个部分不仅考查理解能力、快速阅读技巧、篇章综合把握能力。

一句话,难度大大提高,充分体现了考试大纲中所说的:阅读和运用想结合的特点。

内容包括:仔细阅读部分(careful reading)占25%。

这个部分由两个部分组成:旧题型多项选择题:从过去的4篇改为2篇。

新题型选词填空为:从一篇220字左右的文章中,留出10个单词的空格,从给出的15个备选单词中选出10个填入文章相应处,使文章意思通顺,表达正确。

这部分主要考察考生对词汇的认知和语法的理解。

大学英语四、六级考试听力部分题型简述

大学英语四、六级考试听力部分题型简述

四、六级考试的第⼀部分为听⼒,考试时间为20分钟,可能出现四种题型:⼩对话、段落理解、听写填空和复合式听写。

⼩对话通常是每年都有,另外三种题型任选其⼀。

这样每次考试有两种题型,每种题型10分,共20分。

1、⼩对话(Short Conversations) ⼩对话的考试录⾳包括以下内容: 1. ⾸先是题号(One,Two,Three... ); 2. 然后是⼀段对话,通常是男⼥各说⼀段话,有时某⼀⽅会出现两⼩段,更复杂的情形极少出现。

例如: W: Dear, I feel hungry now. How about you? M: So do I.Let me call room service. Hello,room service. Please send a menu to 320 right away. 3. 然后是问题,⼀般格式为: Question: Where are the two speakers? 上⾯例⼦中男⼠完成了对话的后半部分,所以问题⼀般就会由⼥⼠来读。

通常对话结束到提出问题有⼀秒左右的停顿,略长于对话中改换⾓⾊的时间。

如果你在考场上不是特别紧张,应该就能感觉得到有⼀句话后⾯停顿得稍微长了⼀点,这种情况下你就该打起⼗⼆分的精神,因为⼩对话部分题⽬的提问⽅式极其重要。

即使对话完全听清了,听不清问题也可能会选择恰恰相反的答案。

4. 然後是⼀段停顿,标准的停顿时间是13秒。

停顿时间没有录⾳内容播放,但是合理利⽤这些时间反⽽可以说是听⼒部分取得好成绩的关键。

每次考试有⼗段⼩对话,其出题形式可以归纳为以下六类: *主旨意义题:对话中某⼀⽅的⽴场和⾔外之意的考察,其中可能涉及词组,习惯⽤法,双重否定,虚拟语⽓,乃⾄语句升降调等⽅⾯的考察。

近年来这⼀类型的题⽬⽐重逐年增多。

M: You’re looking a little overwhelmed. W: Exactly. You know I got a million things to do and all of them have to be finished within 3 hours. Q: What does the woman mean? A) She's proud of being able to do many things at the same time. B) She is sure to finish all the things in a few hours. C) She dreams of becoming a millionaire some day. D) She's been kept extremely busy. (答案D 2002.6 CET-6) a million things to do, 并不是真的有⼀百万件事情去做,⽽是说⾮常的忙。

2024年英语四六级试卷

2024年英语四六级试卷

2024年英语四六级试卷一、写作(15%)题目: The Importance of Lifelong Learning。

要求:1. 阐述终身学习的重要性。

2. 给出一些实现终身学习的方法。

3. 字数不少于120字,不多于180字。

二、听力理解(35%)Section A:短篇新闻(7%)Questions 1 - 2 are based on the following news item.Underlining the significance of renewable energy sources, a recent report shows that solar power installations in the country have reached a new high this year. The growth can be attributed to government incentives and falling costs of solar panels.1. What has reached a new high this year?A. Government incentives.B. The cost of solar panels.C. Solar power installations.D. Renewable energy sources in general.2. What are the reasons for the growth?A. Only government incentives.B. Only falling costs of solar panels.C. Both government incentives and falling costs of solar panels.D. Neither government incentives nor falling costs of solar panels.Questions 3 - 4 are based on the following news item.A new study in the field of education has found that students who participate in extracurricular activities tend to have better academic performance. The study, which surveyed over 1000 students from different schools, underlined the positive impact of activities such as sports, music, and drama on students' overall development.3. What did the new study find?A. Students who participate in extracurricular activities have worse academic performance.B. Students who participate in extracurricular activities have better academic performance.C. Extracurricular activities have no impact on students' academic performance.D. Only sports can improve students' academic performance.4. How many students were surveyed in the study?A. Less than 500.B. 500 - 1000.C. Over 1000.D. Exactly 1000.Section B:长对话(8%)Conversation One.W: Hi, Mark. I heard you just came back from a business trip. How was it?M: It was quite tiring but also very fruitful. I got to meet a lot of potential clients.W: That's great. Which cities did you visit?M: I visited New York, Chicago and Los Angeles. In New York, I attended a big trade fair where I made some good connections.5. How does Mark feel about his business trip?A. Just tiring.B. Just fruitful.C. Tiring but fruitful.D. Neither tiring nor fruitful.6. Which cities did Mark visit?A. New York and Chicago.B. New York, Chicago and Los Angeles.C. Only New York.D. New York and Los Angeles.Conversation Two.M: Hi, Jane. I'm thinking of buying a new laptop. Do you have any suggestions?W: Well, it depends on what you need it for. If you're mainly using it for work, like typing documents and making presentations, then you might want a lightweight and long - battery - life laptop.M: Yeah, that's important. But I also like to play some games in my free time.W: In that case, you'll need a laptop with a good graphics card and a relatively high - performance processor.7. What is the man thinking of buying?A. A new desktop computer.B. A new laptop.C. A new tablet.D. A new smartphone.8. If the man mainly uses it for work, what kind of laptop does Jane suggest?A. A heavy - weight laptop with short battery life.B. A lightweight and long - battery - life laptop.C. A laptop with a poor graphics card.D. A laptop with a low - performance processor.Section C:听力篇章(20%)Passage One.The history of the English language is a long and complex one. It has evolved over time, influenced by many different languages. The earliest form of English can be traced back to the Anglo - Saxon period. During this time, the language was very different from what it is today. It was mainly spoken by the Germanic tribes who invaded Britain. As time went on, English was further influenced by Latin, especially when Christianity was introduced to Britain. French also had a great impact on English,especially after the Norman Conquest in 1066. Many French words were incorporated into the English language, especially in the areas of law, government, and fashion.9. What was the earliest form of English related to?A. The Norman Conquest.B. The Germanic tribes who invaded Britain.C. Latin.D. French.10. Which language had a great impact on English after the Norman Conquest?A. Latin.B. German.C. French.D. Spanish.11. In which areas were many French words incorporated into English?A. Only in law.B. Only in government.C. Only in fashion.D. In law, government and fashion.Passage Two.The Internet has changed the way we communicate and access information. It has made it possible for people all over the world to connect with each other instantly. Social media platforms, such as Facebook, Twitter, and Instagram, have become extremely popular. They allow people to share their thoughts, photos, and videos with a large number of people. However, the Internet also has some negative aspects. For example, there is a lot offalse information spreading on the Internet, which can mislead people. Also, privacy has become a major concern as more and more personal information is being shared online.12. What has the Internet changed?A. Only the way we communicate.B. Only the way we access information.C. The way we communicate and access information.D. Nothing.13. Which of the following are popular social media platforms?A. Facebook, Twitter and LinkedIn.B. Facebook, Twitter and Instagram.C. Twitter, Instagram and Snapchat.D. Facebook, Instagram and Snapchat.14. What are the negative aspects of the Internet?A. Only the spread of false information.B. Only privacy concerns.C. The spread of false information and privacy concerns.D. There are no negative aspects.三、阅读理解(35%)Section A:词汇理解(5%)Directions: In this section, there is a passage with ten blanks. Youare required to select one word for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the word bank is identified by a letter. Please mark the corresponding letter for each item on Answer Sheet 2. You may not use any of the words in the word bank more than once.The concept of "green living" has been _15_ (gaining) more and more attention in recent years. People are becoming more aware of the impacttheir lifestyles have on the environment. One of the ways to live a greenlife is to reduce waste. This can be done by _16_ (reusing) items as muchas possible. For example, instead of throwing away plastic bottles, we can refill them with water. Another important aspect is to use _17_ (renewable) energy sources. Solar panels and wind turbines are becoming more common as people look for ways to generate their own power. Recycling is also _18_ (crucial). By separating our waste into different categories, such as paper, plastic, and metal, we can ensure that these materials are _19_ (reprocessed) and used again.Word Bank:A. reusing.B. renewable.C. reprocessed.D. crucial.E. gaining.Section B:长篇阅读(10%)Directions: In this section, you are going to read a passage with ten statements attached to it. Each statement contains information given in one of the paragraphs. Identify the paragraph from which the information is derived. You may choose a paragraph more than once. Each paragraph is marked with a letter.The Benefits of Reading.A. Reading is one of the most beneficial activities one can engage in.It has a profound impact on our mental development. From a young age, reading helps children to develop their language skills. When children read books, they are exposed to a wide range of vocabulary and sentence structures. This helps them to learn new words and how to use themcorrectly in sentences.B. Reading also stimulates our imagination. A good book can transportus to different worlds and times. We can visualize the settings, characters, and events described in the book. This ability to imagine is not only enjoyable but also important for our creativity. For example, many greatinventors and artists have been avid readers, and they often credit reading as a source of inspiration for their creative works.C. Another benefit of reading is that it can reduce stress. In today's fast - paced world, stress has become a common problem. When we read, we can escape from the daily pressures and immerse ourselves in a different story. This helps to relax our minds and bodies. Studies have shown that reading for just a few minutes a day can have a significant impact on reducing stress levels.D. Reading is also a great way to gain knowledge. There are books on almost every subject imaginable, from history and science to art and literature. By reading books on different topics, we can expand our knowledge base and learn new things. This knowledge can be useful in our daily lives, whether it's for making decisions, solving problems, or simply having interesting conversations with others.E. Moreover, reading can improve our concentration. In order to understand the content of a book, we need to focus our attention on the words and sentences. This requires concentration, and the more we read, the better we become at concentrating. This improved concentration can also be transferred to other areas of our lives, such as work or study.20. Reading helps children develop language skills.21. Reading can inspire creativity.22. Reading can relieve stress.23. Reading is a good way to obtain knowledge.24. Reading can enhance concentration.Section C:仔细阅读(20%)Passage One.The development of artificial intelligence (AI) has been one of the most significant technological advancements in recent years. AI has the potential to revolutionize many industries, from healthcare to transportation. In healthcare, AI can be used to analyze medical data and assist doctors in making more accurate diagnoses. For example, AI - powered systems can detect patterns in patient data that may be difficult for human doctors to notice. In transportation, self - driving cars, which are based on AI technology, are expected to change the way we travel. They have the potential to reduce traffic accidents and improve traffic flow.However, the development of AI also raises some concerns. One of the main concerns is the impact on employment. As AI systems become more capable of performing tasks that were previously done by humans, there is a fear that many jobs will be lost. Another concern is the ethical issues surrounding AI. For example, who is responsible if an AI - powered system makes a wrong decision? How can we ensure that AI is used in an ethical manner?25. What is one of the potential applications of AI in healthcare?A. To replace doctors completely.B. To make hospitals more beautiful.C. To assist doctors in making more accurate diagnoses.D. To increase the cost of medical treatment.26. What are the expected benefits of self - driving cars?A. To increase traffic accidents.B. To make traffic flow worse.C. To reduce traffic accidents and improve traffic flow.D. To make people more lazy.27. What are the main concerns about the development of AI?A. Only the impact on employment.B. Only the ethical issues.C. The impact on employment and ethical issues.D. There are no concerns.Passage Two.Online shopping has become increasingly popular in recent years. It offers many advantages over traditional shopping. One of the main advantages is convenience. With online shopping, consumers can shop from the comfort of their own homes at any time of the day or night. They don't have to worry about store opening hours or traveling to the store. Another advantage is the wide range of products available. Online stores often have a much larger inventory than physical stores, so consumers can find a greater variety of products.However, online shopping also has some disadvantages. One problem is the issue of product quality. Since consumers cannot physically examine the products before purchasing, they may receive items that are of lowerquality than expected. Another issue is security. When making online purchases, consumers need to provide their personal and financial information, and there is a risk of this information being stolen.28. What is one of the main advantages of online shopping?A. It is more expensive.B. It is less convenient.C. Convenience.D. There are fewer products available.29. What is a disadvantage of online shopping regarding product?A. The products are always of high quality.B. Consumers can't physically examine the products before purchasing.C. There are too many products to choose from.D. The products are always very cheap.30. What is a security - related risk in online shopping?A. There is no risk.B. The risk of personal and financial information being stolen.C. The risk of getting too many discounts.D. The risk of the store closing down.四、翻译(15%)题目:中国的互联网社区是全世界发展最快的。

大学英语四六级新题型听力考试说明及新题型听力样题精选全文

大学英语四六级新题型听力考试说明及新题型听力样题精选全文

可编辑修改精选全文完整版大学英语四六级听力考试说明一、四级听力试题的调整1.取消短对话2.取消短文听写3.新增短篇新闻(3段)其余测试内容不变。

2016年6月四级听力题型调整后四级听力部分的试题结构见下表:2016年6月四级听力短篇新闻的考试指令:Section ADirections: In this section, you will hear three news reports. At the end of each news report, you will hear two or three questions. Both the news report and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre.二、六级听力试题的调整1.取消短对话2.取消短文听写3.听力篇章调整为2篇(原3篇)4.新增讲座/讲话(3篇)Section CDirections: In this section, you will hear recordings of lectures or talks followed by some questions. The recordings will be played only once. After you hear a question, you must choosethe best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre.四级听力样题Questions 1 and 2 will be based on the following news item.Kenyan police say one person was killed and 26 injured in an explosion at a bus station in central Nairobi. The blast hit a bus about to set off for the Ugandan capital Kampala. Last July, the Somali group al-Shabab said it was behind the blasts in the Ugandan capital which killed more than 70 people. Will Ross reports from the Kenyan capital.The explosion happened beside a bus which was about to set off for an overnight journey from Nairobi to the Ugandan capital Kampala. Some eyewitnesses report that a bag was about to be loaded on board, but it exploded during a security check. Windows of the red bus were left smashed, and blood could be seen on the ground beside the vehicle. Just hours earlier, Uganda’s police chief had warned of possible Christmas-time attacks by Somali rebels.1. What is the news report mainly about?2. When did the incident occur?Questions 1 and 2 will be based on the following news item.1.A) Christmas-time attacks made by Somali rebels.B) An explosion at a bus station in central Nairobi.C) The killing of more than 70 Ugandans in Kampala.D) Blasts set off by a Somali gr oup in Uganda’s capital.2.A) On Christmas Eve. C) During a security check.B) Just before midnight. D) In the small hours of the morning.Questions 3 and 4 will be based on the following news item.Woolworths is one of the best known names on the British High Street. It’s been in business nearly a century. Many of its 800 stores are likely to close following the company’s decision to call in administrators after an attempt to sell the business for a token £1 failed.The company has huge debts. The immediate cause for the collapse has been Britain’s slide toward recession, which has cut into consumer spending. However, the business had been in trouble for years.Known for low-priced general goods, Woolworths has struggled in the face of competition from supermarkets expanding beyond groceries and a new generation of internet retailers.Many of the store group’s 25,000 employees are likely to lose their jobs. Some profitable areas such as the DVD publishing business will survive.3. What do we learn about Woolworths from the news report?4. What did Woolworths attempt to do recently?Questions 3 and 4 will be based on the following news item.3. A) It is likely to close many of its stores.B) It is known for the quality of its goods.C) It remains competitive in the recession.D) It will expand its online retail business.4. A) Expand its business beyond groceries.B) Fire 25,000 of its current employees.C) Cut its DVD publishing business.D) Sell the business for one pound.Questions 5 to 7 will be based on the following news item.Cairo is known for its overcrowded roads, irregular driving practices and shaky old vehicles, but also for its air pollution. In recent months, though, environmental studies indicate there have been signs of improvement. That’s due in part to the removal of many of the capital’s old-fashioned black and white taxis. Most of these dated back to the 1960s and 70s and were in a poor state of repair.After new legislation demanded their removal from the roads, a low interest loan scheme was set up with three Egyptian banks so drivers could buy new cars. The government pays about $900 for old ones to be discarded and advertising on the new vehicles helps cover repayments.The idea has proved popular w ith customers ― they can now travel in air-conditioned comfort and because the new cabs are metered, they don’t have to argue over fares. Banks and car manufacturers are glad for the extra business in tough economic times. As for the taxi drivers, most are delighted to be behind the wheel of new cars, although there have been a few complaints about switching from black and white to a plain white colour.5. What change took place in Cairo recently?6. What helped bring about the change?7. Why do customers no longer argue with new cab drivers?Questions 5 to 7 will be based on the following news item.5. A) All taxis began to use meters.B) All taxis got air conditioning.C) Advertisements were allowed on taxis.D) Old taxis were replaced with new cabs.6. A) A low interest loan scheme. C) Taxi passengers’ complaints.B) Environmentalists’ protests. D) Permission for car advertising.7. A) There are no more irregular practices.B) All new cabs provide air-conditioning.C) New cabs are all equipped with meters.D) New legislation protects consumer rights.Section A1. B2. C3. A4. D5. D6. A7. C六级听力样题Now listen to the following recording and answer questions 16 to 19.Moderator (会议主持人):Hello Ladies and Gentleman, it gives me great pleasure to introduce our keynote speaker for today’s session, Dr. Howard Miller. Dr. Miller, Professor of Sociology at Washington Universit y, has written numerous articles and books on the issues facing older Americans in our graying society for the past 15 years. Dr. Miller:Dr. Miller:Thank you for that introduction. Today, I’d like to preface my remarks with a story from my ownlife which I feel highlights the common concerns that bring us here together. Several years ago when my grandparents were well into their eighties, they were faced with the reality of no longer being able to adequately care for themselves. My grandfather spoke of his greatest fear, that of leaving the only home they had known for the past 60 years. Fighting back the tears, he spoke proudly of the fact that he had built their home from the ground up, and that he had pounded every nail and laid every brick in the process. The prospect of having to sell their home and give up their independence, and move into a retirement home was an extremely painful experience for them. It was, in my grandfather’s own words, like having a limb cut off. He exclaimed in a forceful manner that he felt he wasn’t important anymore.For them and some older Americans, their so-called “golden years” are at times not so pleasant, for this period can mean the decline of not only one’s health but the loss of identity and self-worth. In many societies, this self-identity is closely related with our social status, occupation, material possessions, or independence. Furthermore, we often live in societies that value what is “new” or in fashion, and our own usage of words in the English language is often a sign of bad news for older Americans. I mean how would your family react if you came home tonight exclaiming, “Hey, come to the living room and see the OLD black and white TV I brought!” Unfortunately, the word “old” calls to mind i mages of the need to replace or discard.Now, many of the lectures given at this conference have focused on the issues of pension reform, medical care, and the development of public facilities for senior citizens. And while these are vital issues that must be addressed, I’d like to focus my comments on an important issue that will affect the overall success of the other programs mentioned. This has to do with changing our perspectives on what it means to be a part of this group, and finding meaningful roles the elderly can play and should play in our societies.First of all, I’d like to talk about . . .16. What does the introduction say about Dr. Howard Miller’s articles and books?17. What is the greatest fear of Dr. Miller’s grandfather?18. What does Dr. Miller say the “golden years” can often mean?19. What is the focus of Dr. Miller’s speech?Now listen to the following recording and answer questions 16 to 19.16. A) They investigate the retirement homes in America.B) They are on issues facing senior citizens in America.C) They describe the great pleasures of the golden years.D) They are filled with fond memories of his grandparents.17. A) The loss of the ability to take care of himself.B) The feeling of not being important any more.C) Being unable to find a good retirement home.D) Leaving the home he had lived in for 60 years.18. A) The loss of identity and self-worth.B) Fear of being replaced or discarded.C) Freedom from pressure and worldly cares.D) The possession of wealth and high respect.19. A) The urgency of pension reform.B) Medical care for senior citizens.C) Finding meaningful roles for the elderly in society.D) The development of public facilities for senior citizens.Now listen to the following recording and answer questions 20 to 22.20. A) It seriously impacts their physical and mental development.B) It has become a problem affecting global economic growth.C) It is a common problem found in underdeveloped countries.D) It is an issue often overlooked by parents in many countries.21. A) They will live longer. C) They get along well with people.B) They get better pay. D) They develop much higher IQs.22. A) Appropriated funds to promote research of nutrient-rich foods.B) Encouraged breastfeeding for the first six months of a child’s life.C) Recruited volunteers to teach rural people about health and nutrition.D) Targeted hunger-relief programs at pregnant women and young children.Now listen to the following recording and answer questions 20 to 22.The 2010 Global Hunger Index report was released today by the International Food Policy Research Institute (IFPRI). It notes that, in recent years, experts have come to the conclusion that undernourishment between conception and a child’s second birthday can have serious andlong-lasting impacts.Undernourishment during this approximately 1,000-day window can seriously check the growth and development of children and render them more likely to get sick and die than well-fed children. Preventing hunger allows children to develop both physically and mentally.Says IFPRI’s Marie Ruel, “They will be more likely to perform well in school. They will stay in school longer. And then at adulthood, IFPRI has actually demonstrated that children who were better nourished have higher wages, by a pretty large margin, by 46 percent.”Ruel says that means the productivity of a nation’s future generations depends in a large part on the first 1,000 days of life.“This is why we’re all on board in focusing on those thousand days to improve nutrition. After that, the damage is done and is highly irreversible.”The data on nutrition and childhood development has been slowly coming together for decades. But Ruel says scientific consensus alone will not solve the problem.“It’s not enough that nutritionists know you have to intervene then, if we don’t have the politicians on board, and also the...people that implement [programs] in the field.”Ruel says there are encouraging signs that politicians and implementers are beginning to get on board. Many major donors and the United Nations are targeting hunger-relief programs at pregnant women and young children. They focus on improving diets or providing micro-food supplements. They improve access to pre-birth care and encourage exclusive breastfeeding for the first six months of a child’s life.Ruel says in the 1980s Thailand was able to reduce child undernourishment by recruiting a large number of volunteers to travel the countryside teaching about health and nutrition.“They really did very active promotion of diversity in the diet and good eating habits. So they were providing more food to people, but also educating people on how to use them, and also educating people on how to feed their young children.”Ruel says countries may take different approaches to reducing child undernutrition. But she saysnations will not make progress fighting hunger and poverty until they begin to focus on those critical first thousand days.20. What is the experts’ conclusion regarding children’s undernourishment in their earliest days of life?21. What does IFPRI’s Marie Ruel say about well-fed children in their adult life?22. What did Thailand do to reduce child undernourishment in the 1980s?Now listen to the following recording and answer questions 23 to 25.I’d like to look at a vital aspect of e-commerce, and that is the nature of the product or service. There are certain products and services that are very suitable for selling online, and others that simply don’t work.Suitable products generally have a high value-to-weight ratio. Items such as CDs and DVDs are obvious examples. Books, although heavier and so more expensive to post, still have a high enough value-to-weight ratio, as the success of Amazon, which started off selling only books, shows. Laptop computers are another good product for selling online.Digital products, such as software, films and music, can be sold in a purely virtual environment. The goods are paid for by online transactions, and then downloaded onto the buyer’s computer. There are no postage or delivery costs, so prices can be kept low.Many successful virtual companies provide digital services, such as financial transactions, in the case of Paypal, or means of communication, as Skype does. The key to success here is providing an easy-to-use, reliable service. Do this and you can easily become the market leader, as Skype has proved.Products which are potentially embarrassing to buy also do well in the virtual environment. Some of the most profitable e-commerce companies are those selling sex-related products or services. For a similar reason, online gambling is highly popular.Products which are usually considered unsuitable for selling online include those that have a taste or smell component. Food, especially fresh food, falls into this category, along with perfume. Clothes and other items that need to be tried on such as diamond rings and gold necklaces are generally not suited to virtual retailing, and, of course, items with a low value-to-weight ratio. There are exceptions, though. Online grocery shopping has really taken off, with most major supermarkets offering the service. The inconvenience of not being able to see the food you are buying is outweighed by the time saved and convenience of having the goods delivered. Typical users of online supermarkets include the elderly, people who work long hours and those without their own transport.23 What is important to the success of an online store?24. What products are unsuitable for selling online?25. Who are more likely to buy groceries online?Now listen to the following recording and answer questions 23 to 25.23. A) The guaranteed quality of its goods.B) The huge volume of its annual sales.C) The service it provides to its customers.D) The high value-to-weight ratio of its goods.24. A) Those having a taste or smell component.B) Products potentially embarrassing to buy.C) Those that require very careful handling.D) Services involving a personal element.25. A) Those who live in the virtual world.B) Those who have to work long hours.C) Those who are used to online transactions.D) Those who don’t mind paying a little more.Section C16. B 17. D 18. A 19. C 20. A 21. B 22. C 23. D 24. A 25. B。

英语四六级考试题及答案

英语四六级考试题及答案

英语四六级考试题及答案一、听力理解(共20分)1. What is the man going to do this evening?A) Go to the cinema.B) Visit his parents.C) Do some shopping.D) Attend a lecture.答案:A2. Why did the woman refuse the job offer?A) The salary was too low.B) She didn't like the working hours.C) The company was too far away.D) She preferred to work in a different city.答案:B二、阅读理解(共40分)Passage 1The benefits of learning a second language have been widely recognized. It not only broadens one's horizons but also enhances cognitive abilities.36. What is the main idea of the passage?A) The importance of learning a second language.B) The disadvantages of being bilingual.C) The challenges of learning a new language.D) The cognitive benefits of multilingualism.答案:APassage 2With the rapid development of technology, the way we communicate has changed dramatically.37. According to the passage, what has been the impact of technology on communication?A) It has made communication more difficult.B) It has led to a decline in face-to-face interactions.C) It has improved the efficiency of communication.D) It has caused people to rely too much on electronic devices.答案:C三、词汇与语法(共20分)38. The weather turned out to be very fine, ________ was more than we could expect.A) thatB) itC) whichD) this答案:C39. She is ________ to win the competition, as she has been practicing very hard.A) capableB) reliableC) likelyD) probable答案:C四、翻译(共20分)40. 随着经济的发展,越来越多的人能够负担得起出国旅游的费用。

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大学英语四六级听力考试说明原四六级听力题型一、四级听力试题的调整1.取消短对话2.取消短文听写3.新增短篇新闻(3段)其余测试内容不变。

2016年6月四级听力题型调整后四级听力部分的试题结构见下表:2016年6月四级听力短篇新闻的考试指令:Section ADirections: In this section, you will hear three news reports. At the end of each news report, you will hear two or three questions. Both the news report and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre.二、六级听力试题的调整1.取消短对话2.取消短文听写3.听力篇章调整为2篇(原3篇)4.新增讲座/讲话(3篇)其他测试内容不变。

2016年6月四级听力题型调整后六级听力部分的试题结构见下表:Section CDirections: In this section, you will hear recordings of lectures or talks followed by some questions. The recordings will be played only once.After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Then mark the corresponding letter on Answer Sheet 1 with a single line through the centre.四级听力样题Questions 1 and 2 will be based on the following news item.Kenyan police say one person was killed and 26 injured in an explosion at a bus station in central Nairobi. The blast hit a bus about to set off for the Ugandan capital Kampala. Last July, the Somali group al-Shabab said it was behind the blasts in the Ugandan capital which killed more than 70 people. Will Ross reports from the Kenyan capital.The explosion happened beside a bus which was about to set off for an overnight journey from Nairobi to the Ugandan capital Kampala. Some eyewitnesses report that a bag was about to be loaded on board, but it exploded during a security check. Windows of the red bus were left smashed, and blood could be seen on the ground beside thevehicle. Just hours earlier, Uganda’s police chief had warned of possible Christmas-time attacks by Somali rebels.1. What is the news report mainly about?2. When did the incident occurQuestions 1 and 2 will be based on the following news item.Christmas-time attacks made by Somali rebels.B) An explosion at a bus station in central Nairobi.C) The killing of more than 70 Ugandans in Kampala.D) Blasts set off by a Somali group in Uganda’s capital.On Christmas Eve. C) During a security check.B) Just before midnight. D) In the small hours of the morning.Questions 3 and 4 will be based on the following news item.Woolworths is one of the best known names on th e British High Street. It’s been in business nearly a century. Many of its 800 stores are likely to close following the company’s decision to call in administrators after an attempt to sell the business for a token £1 failed.The company has huge debts. Th e immediate cause for the collapse has been Britain’s slide toward recession, which has cut into consumer spending. However, the business had been in trouble for years.Known for low-priced general goods, Woolworths has struggled in the face of competition from supermarkets expanding beyond groceries and a new generation of internet retailers.Many of the store group’s 25,000 employees are likely to lose their jobs. Some profitable areas such as the DVD publishing business will survive.3. What do we learn about Woolworths from the news report?4. What did Woolworths attempt to do recentlyQuestions 3 and 4 will be based on the following news item.3. A) It is likely to close many of its stores.B) It is known for the quality of its goods.C) It remains competitive in the recession.D) It will expand its online retail business.4. A) Expand its business beyond groceries.B) Fire 25,000 of its current employees.C) Cut its DVD publishing business.D) Sell the business for one pound.Questions 5 to 7 will be based on the following news item.Cairo is known for its overcrowded roads, irregular driving practices and shaky old vehicles, but also for its air pollution. In recent months, though, environmental studies indicate there have been signs of improvement. That’s due in part to the removal of many of the capital’s old-fashioned black and white taxis. Most of these dated back to the 1960s and 70s and were in a poor state of repair.After new legislation demanded their removal from the roads, a low interest loan scheme was set up with three Egyptian banks so drivers could buy new cars. The government pays about $900 for old ones to be discarded and advertising on the new vehicles helps cover repayments.The idea has proved popular with customers ― they can n ow travel in air-conditioned comfort and because the new cabs are metered, they don’t have to argue over fares. Banks and car manufacturers are glad for the extra business in tough economic times. As for the taxi drivers, most are delighted to be behind the wheel of new cars,although there have been a few complaints about switching from black and white toa plain white colour.5. What change took place in Cairo recently?6. What helped bring about the change?7. Why do customers no longer argue with new cab driversQuestions 5 to 7 will be based on the following news item.5. A) All taxis began to use meters.B) All taxis got air conditioning.C) Advertisements were allowed on taxis.D) Old taxis were replaced with new cabs.6. A) A low interest loan scheme. C) Taxi passengers’ complaints.B) Environmentalists’ protests. D) Permission for car advertising.7. A) There are no more irregular practices.B) All new cabs provide air-conditioning.C) New cabs are all equipped with meters.D) New legislation protects consumer rights.Section A1. B2. C3. A4. D5. D6. A7. C六级听力样题Now listen to the following recording and answer questions 16 to 19.Moderator (会议主持人):Hello Ladies and Gentleman, it gives me great pleasure to introduce our keynote speaker for today’s session, Dr. Howard Miller. Dr. Miller, Professor of Sociology at Washington University, has written numerous articles and books on the issues facing older Americans in our graying society for the past 15 years. Dr. Miller: Dr. Miller:Thank you for that introduction. Today, I’d like to preface my remarks with a story from my own life which I feel highlights the common concerns that bring us here together. Several years ago when my grandparents were well into their eighties, they were faced with the reality of no longer being able to adequately care for themselves. My grandfather spoke of his greatest fear, that of leaving the only home they had known for the past 60 years. Fighting back the tears, he spoke proudly of the fact that he had built their home from the ground up, and that he had pounded every nail and laid every brick in the process. The prospect of having to sell their home and give up their independence, and move into a retirement home was an extremely painful experience for them. It was, in my grandfather’s own words, like having a limb cut off. He exclaimed in a forceful manner that he felt he wasn’t impo rtant anymore. For them and some older Americans, their so-called “golden years” are at times not so pleasant, for this period can mean the decline of not only one’s health but the loss of identity and self-worth. In many societies, this self-identity is closely related with our social status, occupation, material possessions, or independence. Furthermore, we often live in societies that value what is “new” or in fashion, and our own usage of words in the English language is often a sign of bad news for older Americans. I mean how would your family react if you came home tonight exclaiming, “Hey, come to the living room and see the OLD black and white TV I brought!” Unfortunately, the word “old” calls to mind images of the need to replace or discard.Now, many of the lectures given at this conference have focused on the issues of pension reform, medical care, and the development of public facilities for senior citizens. And while these are vital issues that must be addressed, I’d like to focus my comments on an important issue that will affect the overall success of the other programs mentioned. This has to do with changing our perspectives on what it means to be a part of this group, and finding meaningful roles the elderly can play and should play in our societies.First of all, I’d like to talk about . . .16. What does the introduction say about Dr. Howard Miller’s articles and books?17. What is the greatest fear of Dr. Miller’s grandfather?18. What does Dr. Miller say the “golden years” can often me an?19. What is the focus of Dr. Miller’s speechNow listen to the following recording and answer questions 16 to 19.16. A) They investigate the retirement homes in America.B) They are on issues facing senior citizens in America.C) They describe the great pleasures of the golden years.D) They are filled with fond memories of his grandparents.17. A) The loss of the ability to take care of himself.B) The feeling of not being important any more.C) Being unable to find a good retirement home.D) Leaving the home he had lived in for 60 years.18. A) The loss of identity and self-worth.B) Fear of being replaced or discarded.C) Freedom from pressure and worldly cares.D) The possession of wealth and high respect.19. A) The urgency of pension reform.B) Medical care for senior citizens.C) Finding meaningful roles for the elderly in society.D) The development of public facilities for senior citizens.Now listen to the following recording and answer questions 20 to 22.20. A) It seriously impacts their physical and mental development.B) It has become a problem affecting global economic growth.C) It is a common problem found in underdeveloped countries.D) It is an issue often overlooked by parents in many countries.21. A) They will live longer. C) Theyget along well with people.B) They get better pay. D) Theydevelop much higher IQs.22. A) Appropriated funds to promote research of nutrient-rich foods.B) Encouraged breastfeeding for the first six months of a child’s life.C) Recruited volunteers to teach rural people about health and nutrition.D) Targeted hunger-relief programs at pregnant women and young children.Now listen to the following recording and answer questions 20 to 22.The 2010 Global Hunger Index report was released today by the International Food Policy Research Institute (IFPRI). It notes that, in recent years, experts have come to the conclusion that undernourishment between conception and a child’s second birthday can have serious and long-lasting impacts.Undernourishment during this approximately 1,000-day window can seriously check the growth and development of children and render them more likely to get sick and die than well-fed children. Preventing hunger allows children to develop both physically and mentally.Says IFPRI’s Marie Ruel, “They will be more likely to perform well in school. They will stay in school longer. And then at adulthood, IFPRI has actually demonstrated that children who were better nourished have higher wages, by a pretty large margin,by 46 percent.”Ruel says that means the productivity of a nation’s future generations depends in a large part on the first 1,000 days of life.“This is why we’re all on board in focusing on those thousand days to improve nutritio n. After that, the damage is done and is highly irreversible.”The data on nutrition and childhood development has been slowly coming together for decades. But Ruel says scientific consensus alone will not solve the problem. “It’s not enough that nutritionists know you have to intervene then, if we don’t have the politicians on board, and also the...people that implement [programs] in the field.”Ruel says there are encouraging signs that politicians and implementers are beginning to get on board. Many major donors and the United Nations are targeting hunger-relief programs at pregnant women and young children. They focus on improving diets or providing micro-food supplements. They improve access to pre-birth care and encourage exclusive breastfeeding for t he first six months of a child’s life. Ruel says in the 1980s Thailand was able to reduce child undernourishment by recruiting a large number of volunteers to travel the countryside teaching about health and nutrition.“They really did very active promoti on of diversity in the diet and good eating habits. So they were providing more food to people, but also educating people on how to use them, and also educating people on how to feed their young children.”Ruel says countries may take different approaches to reducing child undernutrition. But she says nations will not make progress fighting hunger and poverty until they begin to focus on those critical first thousand days.20. What is the experts’ conclusion regarding children’s undernourishment in their earliest days of life21. What does IFPRI’s Marie Ruel say about well-fed children in their adult life?22. What did Thailand do to reduce child undernourishment in the 1980sNow listen to the following recording and answer questions 23 to 25.I’d like to look at a vital aspect of e-commerce, and that is the nature of the product or service. There are certain products and services that are very suitable for selling online, and others that simply don’t work.Suitable products generally have a high value-to-weight ratio. Items such as CDs and DVDs are obvious examples. Books, although heavier and so more expensive to post, still have a high enough value-to-weight ratio, as the success of Amazon, which started off selling only books, shows. Laptop computers are another good product for selling online.Digital products, such as software, films and music, can be sold in a purely virtual environment. The goods are paid for by online transactions, and then downloaded onto the buyer’s computer. There are no postage or delivery costs, so prices can be kept low.Many successful virtual companies provide digital services, such as financial transactions, in the case of Paypal, or means of communication, as Skype does. The key to success here is providing an easy-to-use, reliable service. Do this and you can easily become the market leader, as Skype has proved.Products which are potentially embarrassing to buy also do well in the virtual environment. Some of the most profitable e-commerce companies are those selling sex-related products or services. For a similar reason, online gambling is highly popular.Products which are usually considered unsuitable for selling online include those that have a taste or smell component. Food, especially fresh food, falls into this category, along with perfume. Clothes and other items that need to be tried on such as diamond rings and gold necklaces are generally not suited to virtual retailing,and, of course, items with a low value-to-weight ratio.There are exceptions, though. Online grocery shopping has really taken off, with most major supermarkets offering the service. The inconvenience of not being able to see the food you are buying is outweighed by the time saved and convenience of having the goods delivered. Typical users of online supermarkets include the elderly, people who work long hours and those without their own transport.23 What is important to the success of an online store?24. What products are unsuitable for selling online?25. Who are more likely to buy groceries onlineNow listen to the following recording and answer questions 23 to 25.23. A) The guaranteed quality of its goods.B) The huge volume of its annual sales.C) The service it provides to its customers.D) The high value-to-weight ratio of its goods.24. A) Those having a taste or smell component.B) Products potentially embarrassing to buy.C) Those that require very careful handling.D) Services involving a personal element.25. A) Those who live in the virtual world.B) Those who have to work long hours.C) Those who are used to online transactions.D) Those who don’t mind paying a little more.Section C16. B 17. D18. A 19. C20. A21. B 22. C23. D 24. A25. B。

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