如何写英文开发信标题

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七种外贸开发信英文模板

七种外贸开发信英文模板

1.主动跟新买家建立联糸Dear Mr. Jones:We understand from your information posted on that you are in themarket for textiles. We would like to take this opportunity to introduce ourcompany and products, with the hope that we may work with Bright Ideas Importsin the future.We are a joint venture specializing in the manufacture and export of textiles.We have enclosed our catalog, which introduces our company in detail and coversthe main products we supply at present. You may also visit our online companyintroduction at which includes our latest product line.Should any of these items be of interest to you, please let us know. We will behappy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts2.对新买家要求建立业务联糸的回复Dear Mr. Jones:We have received your letter of 9th April showing your interest in our completeproduct information.Our product lines mainly include high quality textile products. To give you ageneral idea of the various kinds of textiles now available for export, we haveenclosed a catalogue and a price list. You may also visit our online companyintroduction at which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity towork together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息Dear Mr. Jones:We have refreshed our online catalog at, and now itcovers the latest new products, which are now available from stock.We believe that you will find some attractive additions to our product line. Onceyou have had time to study the supplement, please let us know if you would liketo take the matter further. We would be very happy to send samples to you forclose inspection.We will keep you informed on our progress and look forward to hearing from you.Sincerely,4.回复对某个产品的查询Dear Mr. Jones:Thank you for your inquiry of 16 March. We are pleased to hear that you areinterested in our product "toaster".We've enclosed the photo and detailed information of the product for yourreference:Product: toasterSpecification: xxxxxxxxxxxxxxxPackage: 1pcs/boxPrice: 10usd/pcsPayment: L/CFor purchase quantities over 1,000pcs of individual items we would allow you adiscount of 1%. Payment is to be made byirrevocable L.C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时Dear Mr. Jones:Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much thatwe are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the followingmaterial as a close substitute:Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at for more information on this item. Ifyou find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品Dear Sir or Madam:We know that you are exporters of textile fabrics. We would like you to send usdetails of your various ranges, including colors and prices, and also samplesof the different qualities of material used.We are volume dealers in textiles and believe there is a promising market inour area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allowon purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘(a.)Dear Mr. Jones:We thank you for your email enquiry for both groundnuts and Walnutmeat CNFCopenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or beforeFebruary 26 for 250 metric tons of groundnuts, handpicked, shelled and ungradedat RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment to be made within two months after receipt of your order payment byL/C payable by sight draft.Please note that we have quoted our most favorable price and are unable toentertain any counter offer.As you are aware that there has lately been a large demand for the abovecommodities. Such growing demand will likely result in increased prices.However you can secure these prices if you send us an immediate reply.Sincerely,(b.)Dear Mr. Jones:We thank you for your letter dated April 8 inquiring about our leatherhandbags. As requested, we take pleasure in offering you, subject to our finalconfirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozenCIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/Cissued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts forexportation, and enclosed a brochure of products for your reference. We hopesome of them meet your taste and needs.If we can be of any further help, please feel free to let us know. Customers'inquiries are always meet with our careful attention.Sincerely,(c.)Re: SWC SugarDear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000metric tons of the subject sugar for shipment to Japan and appreciate very muchyour interest in our product.To comply with your request, we are offering you the following:1. Commodity: Qingdao Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100kgs. each.3. Quantity: Ten thousand (10000) metric tons.4. Price: US dollars one hundred and five (US$105.00) per metric ton, FobQingdao.5. Payment: 100% by irrevocable and confirmed letter of credit to be opened inour favor through A1 bank in Qingdao andto be drawn at sight.6. Shipment: Three or four weeks after receipt of letter of credit by the firstavailable boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand. Therefore, it isimportant that, in order to enable us to effect early shipment, your letter ofcredit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,。

外贸开发信标题该如何写完整版

外贸开发信标题该如何写完整版

外贸开发信标题该如何写HEN system office room 【HEN16H-HENS2AHENS8Q8-HENH1688】做就离不开邮件营销,如何做好邮件营销其中几点很重要,比如开发信标题该如何写?因为在众多的开发信中,如何快迅抓住老外的眼球,这可起到至关重要的作用,下面小编整理了一些实战例子分享给大家:相关阅读:1、Manufacturer of bamboo flooring/Supplier of Wal-Mart这个标题为什么好呢?前半部分告诉客户我是做什么产品的,后半部分告诉客户我是沃尔玛的供货商。

因为我们公司原来和沃尔玛合作过,而能成为它的供货商条件还是很苛刻的。

首先付款方式是O/A 90天,每3个月结一次帐,如果中间质量或交货期出了什么问题,货款就要扣下来或者打折了。

其次沃尔玛的需求量是很高的,这就需要你的生产能力很强,同时保证质量和交货期符合要求。

所以如果能成为沃尔玛的供货商,的确是公司的一大卖点。

可以毫不犹豫的把它写到邮件标题里,吸引客户的注意。

Supplier of Wal-Mart 这一句就可以顶十句话。

我用4个字概括叫做名人效应?如果告诉大家我认识凤姐,大家是不是也对我刮目相看了。

有的朋友这时候可能会想,我没有沃尔玛这样的大客户那该怎么办?其实就算没有,也可以这样写。

因为你的客户的客户有可能就是知名的大买家。

你可以尝试去和你现有客户八卦一下,看看他们的下家客户中有没有大型买家。

如果有的话,就可以这样写了。

因为事实上,你的货物最终的确是到了大型买家的手上。

2、Re: Ecotimber/product catalogue /brief intro.这个标题后半部分没有什么特别神奇的地方,关键是开头有一个“Re:”。

一般我们在回复别人的邮件后,系统自动会在原来邮件前面加一个“Re:”表示这是一封回复邮件。

如果在给客人写的第一封信中,就加上了“Re:”会给对方造成一种错觉,以为是自己写了一封邮件,然后你回复他。

开发信英文范文

开发信英文范文

开发信英文模板Dear [Receiver's Name],I hope this letter finds you well. My name is [Your Name], and I am the [Your Position] at [Your Company], a leading [Your Industry]. We specialize in [Your Products or Services], and I am writing today to explore the possibility of a business partnership.Our company has been in operation for [Your Company's Establishment Year] years, during which time we have built a strong reputation for providing top-quality [Your Products or Services] to our clients. We pride ourselves on our commitment to excellence, and we are always looking for opportunities to expand our reach and enhance our product offerings.I believe that a partnership with your company could be mutually beneficial. Not only would we be able to offer our clients access to your exceptional [Receiver's Products or Services], but we also feel that our products and services could complement yours, allowing us to provide a more comprehensive solution to our collective customers.To this end, I would greatly appreciate the opportunity to discuss the potential partnership with you further. Perhaps we could arrange a meeting to explore the various possibilities and determine how we might best proceed.Thank you for considering my request. I look forward to hearing from you soon.Best regards,[Your Name][Your Position][Your Contact Information]。

外贸行业开发客户邮件英语模板

外贸行业开发客户邮件英语模板

史上最全的外贸基本英文邮件模版外贸邮件的模版, 包括“开发信”、“请求建立商业关系”、“主动跟新买家建立联系”、“对新买家要求建立业务联系的回复”、“向老客户介绍公司新的产品信息”、“回复对某个产品的查询”、“无法提供对方查询中所要求的产品时”、“查询对方公司的产品”、“几种报盘”、“信用证相关”、“报价相关”,“放假通知”、“圣诞节祝福邮件”等模版.开发信模板(一)Company Name:Mailing Add:Tel.:Fax.:Email:Web.:Kind Attn.: Mr. Jack Wey-- General Manager (hope I would be the GM one day)Subject: XXXXX Cooperation/Dear Mr. Jack Wey[Your company] is the main [your product] manufacturer in China since 1968, our major clients are[those have very good reputation and renown companies in the field that have direct or indirect biz with your company, i.e. IBM, SONY .. ].We believe that you can rely on us as we provide you quite satisfactory service and products with best quality at most competitive price in the world. We are very happy if you do not hesitate to send us any of your inquiries and we will always give satisfactory services.Products: (product range)Standards: (product design standard, if any)Service: (product applicable field, function)Size: (don’t fuckingly tell your client you don’t know)Etc.Certificates: (certificates that your company got)Annual Sales Turnover: ( just list some number here,)Staff No.staff no of your company, if your company is big, if not, omit this point)Cover of Land list some number here)Looking forward to hearing from you at your convenience.Thanks & best regards,P.S. I am attaching our product catalogue/scope of service for your future reference in my following email to you, please kindly check.( please don’t send your product catalogue in the email, you are telling him here is showing your respect to him that you are sending good info to him,but not spam, therefore, you better send another email to your client with your product catalogue. Your client will check it if your products are of him/her interest)YOUR NAMEPOSITIONDEPARTMENTCOMPANY NAMEADDTELMOBILEFAXEMAILWEBDear all, I am jack wey, this above mentioned email for marketing is only one sample to your general potential clients, it would be revised accordingly to different clients.Kindly be informed that email marketing is mainly depending on your SET title, therefore pls try to improve TO SET THE TITLE OF YOUR EMAIL.(开发信的成功与否,跟开发信内容的大少无关,关键是你怎么把涉及到客户每一个利益、兴趣都说到,能连起来,他都会像继续看下去,要不我们还看电视连续剧干嘛?)邮件开发成功与否与以下几个方面有关(个人认为):(按主次顺序)1. 邮件标题(要是我,邮件标题一看就知道是推销的,I am sorry, please fuck off and stay in my trash box)2. 邮件内容是否吸引/对客户是否有效,有利可图;客户是否感兴趣.3. 所联系的人的职位和权利(Pls send to the RIGHT PERSON)4. 发信人日后沟通技巧,plus5. others以上的开发信只是针对任意一家公司,如果要想开发信更成功,你就得研究或者了解一下这个公司的情况再发。

如何写英文开发信标题

如何写英文开发信标题

如何写英文开发信标题呢?随着生产力的发展,劳动效率的提高,世界经济在整体上,早已形成一个巨大的买方市场。

尤其是低端的基础的产品。

网络大发展使地球愈来愈像一个村落,坐在地球这边,就可以听到地球那边的鸡犬之声,不必往来,也可相知。

甚至是同呼吸,共命运。

以网络为基础的电子商务降低了国际贸易的门槛,使全球商业活动更加高效,商业信息更加透明。

致使更多的人,更多的公司涌入国际贸易的大潮中。

同行间同质化竞争日趋激烈。

为了在竞争中生存,就不得不挖掘更精细化的服务和更高的产品质量。

我曾经在一家化工进出口公司工作了将近两年。

深深地体会了外贸人的艰辛与无奈。

XX市一地大大小小化工外贸公司几百家,经营产品99%相同。

同质化竞争异常惨烈。

甚至有时候已经到了畸形的地步。

怎么在竞争中不败,如何在夹缝中生存?这就要我们有对大形势的把握和别于他人的独特本领。

有人说,细节决定成败。

今天对于我们外贸人来说,这更是不二的真理。

需要注意的细节很多,那么这里我们把放大镜放在开发新的标题上,在外贸的开发客户过程中,如何让你的标题吸引住客户的眼球,引导他朝你想要的方向发展。

首先,我们要了解邮件标题的作用。

邮件标题可以是邮件内容的一个高度概括,让收件人对邮件内容有个初步的了解。

提示他对邮件做进一步的处理。

也可以是发件人有意的设置以引导收件人对邮件进行有利于发件人的处理等等。

那么在激烈的竞争中,我们更想通过有意的设置,别于他人,吸引客户,占得先机。

通过个人的切身感受,同时借鉴网络上网友的分享,聊一聊个人的看法,以供参考。

作为共性,电子邮件标题要言简意赅,举例说明:如上所示,是一段邮箱截图。

邮件标题为PET Resin,说明邮件内容是针对PET Resin这个产品展开的。

由于双方已经邮件来往数封,彼此心知肚明,这个标题也就足够了。

但如果初次交流,这个标题就不免让人猜测,发件人到底要干什么?如果客户有时间,可能打开看一看,如果很忙,看的几率也就不大。

如何写好开发信(英文版,带翻译)

如何写好开发信(英文版,带翻译)

如何写好开发信(英文版,带翻译)Having an e-mail address like[url=mailto:************************]************************[/url]shows that the buyer has registered the URL with the local internet service. If there is a problem the buyer can be found through the internet service. Companies that try to cheat other people use free e-mail services ([url=mailto:********************]********************[/url]) because they do not have to officially register. If you complain about this company there is no address on record for follow up.注册一个企业邮箱如[url=mailto:************************]************************[/url]意味着客人已经购买了当地的网络服务,如果出了问题,他们可以通过网络服务找出问题。

通常骗子公司为了骗人钱财才用免费邮箱,因为免费邮箱不需要正规注册,一旦出了问题,无处可寻。

The bottom line is this, if you have a free e-mail address get rid of it now. Register your company URL address with a local internet ISP and get a dedicated e-mail address. You will notice a dramatic increase in the number of buyers that will contact you.解决问题的办法是:如果你现在用免费邮箱发推广信,那么停用它。

让你的开发信标题更加诱人

让你的开发信标题更加诱人

推荐:1)Supplying High Quality ***PRODUCT (很普通,打开率50%)2)***PRODUCT from China (有产品,有国家)3)***PRODUCT Supplier (有点贸易商的感觉)4)Serve High Quality ***PRODUCT (感觉用serve比supply稍好一点)强烈推荐:1) ***PRODUCT for XXXX Industry (有具体的应用领域)2)***PRODUCT from China (写出具体的产品名称,前提是你要知道对方的行业以及需要什么产品)3)For/To ***COMPANY/MR. /MS. *** (写出对方的名字或者公司名,阅读率应该算是最高的,但是发信速度也是最慢的)4)RE:***PRODUCT (加上Re有一种回复的感觉)5)Re: Quotation about ***PRODUCT for ***COMPANY(有价格有产品有对方公司名称)6)Re: *** inc/*** vendor-***PRODUCT /*** Co., Ltd.(有对方公司名称,有合作大买家,有自己公司名称,万无一失)解决办法:一.开发信标题:不同客户的心理虽然各不相同,但总的来说都喜欢看到新颖、简洁、最好带点创造性的标题。

总体来说,只要在标题里注明自己的产品,加上一点点新意,你的标题就会与那些群发的明显与众不同。

比如,下面的标题就很有新意:"Stay Cool With Us--*** air conditioner" 一语双关;或者"Your air, we care -- *** air conditioner" 押韵。

希望大家多花点时间思考一下,创造一些新颖的标题。

二.标题也可以直接勇敢地使用一些有力度的疑问句,如:Are you satisfied with your present supplier?Are you tired of buying inferior ***PRODUCT?三.直接用 RE: 或者多个RE:RE:RE: + title 作为开头,第一时间引起客户注意。

最全外贸开发信英文模板

最全外贸开发信英文模板

最全外贸开发信英文模板(总有一个对你有帮助)1.主动跟新买家建立联糸Dear Mr. Jones:We understand from your information posted on that you are in the market for two way radio. We would like to take this opportunity to introduce our company and products, with the hope that we may work with your company in the future.We are a factory specializing in the manufacture and export of two way radio .We have enclosed our catalog, which introduces our company in detail and coversthe main products we supply at present. You may also visit our online company in troduction at which includes our latest product line.Should any of these items be of interest to you, please let us know. We will behappy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts2.对新买家要求建立业务联糸的回复Dear Mr. Jones:We have received your letter of 9th April showing your interest in our complete product information.Our product lines mainly include high quality textile products. To give you ageneral idea of the various kinds of textiles now available for export, we have enclosed a catalogue and a price list. You may also visit our online company in troduction at which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity towork together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息Dear Mr. Jones:We have refreshed our online catalog at , and now itcovers the latest new products, which are now available from stock.We believe that you will find some attractive additions to our product line. Onceyou have had time to study the supplement, please let us know if you would liketo take the matter further. We would be very happy to send samples to you forclose inspection.We will keep you informed on our progress and look forward to hearing from you.Sincerely,4.回复对某个产品的查询Dear Mr. Jones:Thank you for your inquiry of 16 March. We are pleased to hear that you areinterested in our product "toaster".We've enclosed the photo and detailed information of the product for yourreference:Product: toasterSpecification: xxxxxxxxxxxxxxxPackage: 1pcs/boxPrice: 10usd/pcsPayment: L/CFor purchase quantities over 1,000pcs of individual items we would allow you adiscount of 1%. Payment is to be made byirrevocable L.C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时Dear Mr. Jones:Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much thatwe are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the followingmaterial as a close substitute:Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at for more information on this item. Ifyou find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品Dear Sir or Madam:We know that you are exporters of textile fabrics. We would like you to send usdetails of your various ranges, including colors and prices, and also samplesof the different qualities of material used.We are volume dealers in textiles and believe there is a promising market inour area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allowon purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘(a.)Dear Mr. Jones:We thank you for your email enquiry for both groundnuts and Walnutmeat CNFCopenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or beforeFebruary 26 for 250 metric tons of groundnuts, handpicked, shelled and ungradedat RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment to be made within two months after receipt of your order payment byL/C payable by sight draft.Please note that we have quoted our most favorable price and are unable toentertain any counter offer.As you are aware that there has lately been a large demand for the abovecommodities.Such growing demand will likely result in increased prices.However you can secure these prices if you send us an immediate reply.Sincerely,(b.)Dear Mr. Jones:We thank you for your letter dated April 8 inquiring about our leatherhandbags. As requested, we take pleasure in offering you, subject to our finalconfirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozenCIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/Cissued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts forexportation, and enclosed a brochure of products for your reference. We hopesome of them meet your taste and needs.If we can be of any further help, please feel free to let us know. Customers'inquiries are always meet with our careful attention.Sincerely,(c.)Re: SWC SugarDear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000metric tons of the subject sugar for shipment to Japan and appreciate very muchyour interest in our product.To comply with your request, we are offering you the following:1. Commodity: Qingdao Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100kgs. each.3. Quantity: Ten thousand (10000) metric tons.4. Price: US dollars one hundred and five (US$105.00) per metric ton, FobQingdao.5. Payment: 100% by irrevocable and confirmed letter of credit to be opened inour favor through A1 bank in Qingdao andto be drawn at sight.6. Shipment: Three or four weeks after receipt of letter of credit by the firstavailable boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand. Therefore, it isimportant that, in order to enable us to effect early shipment, your letter ofcredit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,。

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如何写英文开发信标题呢?如XXX company supply PET Resin。

明确告诉对方我们是供应该产品的。

如果对方正好需要该产品,他会很方便的找到你。

这样就轻易地战胜一部分标题不够明确的竞争者。

又如:这个标题就很明确。

把邮件内容基本概括清楚。

且标题长度适中。

最近在网上也看到一些类似的文章,摘些精华和大家分享。

例如来自阿里巴巴出口通的一篇文章写到:“一个不明确的主题,会让客人根本没兴趣去打开陌生人的邮件。

这个就需要经验了,内容要言简意赅,直接吸引客人通过主题去点开邮件,目的就达到了。

至于他看了以后有没有反应,就要看实际情况和你内容的功力了。

有些人写邮件会这样设置主题:“we are the manufacturer of lights”,又或者“need cooperation”,或者“Guangdong *** trading company ltd”,或者“price list for lights-Guangdong *** trading company ltd”等等,一看就知道是推销信。

当你一个礼拜就收到一封推销信,你可能会有兴趣看看,但是如果你一天收到N封推销信,估计就会很厌烦,直接删掉算是客气的了。

所以如何把主题写好,让客人知道这是封推销信,还是要忍不住打开看看?就要根据实际情况来判断了。

举个例子吧,假设我是做太阳能灯的公司DEF Co. Ltd,目前公司最大的客人是美国的Home Depot,尽管可能是通过贸易商做的,不是直接合作,但是完全可以当作一个开发新客人的筹码!如果我要写一封开发信给美国的ABC inc(这个名字是我编的),我从google上了解了一些这个公司的信息,知道他们是美国的进口商,有做太阳能灯系列,希望能试着开发这个客人,我一般会这样写主题,“Re: ABC inc/Home Depot vendor-solar light/DEF Co., Ltd.”其中,ABC inc代表了客人的公司名,你在写给他的主题上首先加上他公司名,表示对他们公司的尊重;Home Depot vendor-solar light明确表示你是北美第二大零售商Home Depot的太阳能灯供应商,既表明了实力,也勾起他的兴趣;最后的DEF Co., Ltd.代表自己公司。

这样一来,假设你找对了人,这个正是ABC 公司太阳能灯的buyer,又或者是他的某一个主管,突然某一天收到这么一个主题的邮件,哇,home depot的供应商找上来了,太棒了,应该看看是不是有合作机会,是不是比原有供应商更好?他打开邮件的概率会非常非常大!再说了,这个主题设置的还有一个好处,就是客人即使暂时不回你邮件,只是放在收件箱里,但是将来某一天他突然想让你报报价,很容易就能找到这封邮件!只要关键词输入home depot,保证一下子就找到。

”此一招可谓独辟蹊径,给人耳目一新的感觉。

循此线索,如能举一反三,练出属于自己的独门绝技,善莫大焉。

这位仁兄还将一些常见的问题和建议总结如下:a.不推荐:1)、Establishing Business Relations (十有八九会被退回)2)、We are XXXX Chemical Co., Ltd. (在对方还不知道你们公司的时候,这样写无疑是要被打入垃圾邮件组)3)、Chemical Raw Materials (只有产品名称,对方会感到莫明其妙)b.推荐:1)、Supplying High Quality Chemical Raw Materials (很普通,打开率50%)2)、Chemical Materials from China (有产品,有国家)3)、Chemical Raw Materials Supplier (有点贸易商的感觉)4)、Serve High Quality Chemical Materials (感觉用serve比supply稍好一点)c.强烈推荐:1)、Chemical Materials for XXXX Industry (有具体的应用领域)2)、XXXX from China (写出具体的产品名称,前提是你要知道对方的行业以及需要什么产品)3)、For/To XXXX (写出对方的名字或者公司名,阅读率应该算是最高的,但是发信速度也是最慢的)4)、RE:Chemicals (加上Re有一种回复的感觉)5)、Re: Quotation about chemicals for XXX(有价格有产品有对方公司名称)6)、Re: XXX inc/Home Depot vendor-solar light/DEF Co., Ltd.(有对方公司名称,有合作大买家,有自己公司名称,万无一失)摘在此处以供大家参考。

2.作为开发信标题还要有自己的特性,从形式到内容都要新颖:这里再借鉴一位仁兄发表到福步上的一些经验,您看看是不是很有启发呢?摘录如下:“开发信标题的作用!您是否还在使用以下的开发信标题?一.问候性的标题:How are you?How is your business going?......二.毫无意义的疑问句Do you want *** product?Are you searching for *** supplier?......三.没有任何力度的陈述句Good supplier from China*** company form China*** product supplierBusiness of *** productWe want to establish business relationship with youSeeking business cooperationChance of cooperation about ***......实际效果怎么样呢?是否挺让人沮丧的?解决办法:一.就开发信标题问题我也和我的一个客户谈到过。

不同客户的心理虽然各不相同,但总的来说都喜欢看到新颖,简洁,最好带点创造性的标题。

总体来说,只要在标题里注明自己的产品,加上一点点新意,你的标题就会与那些群发的明显与众不同。

就我自己而言,我做空调业务,一般用的是"Stay Cool With Us--*** air conditioner" 一语双关;或者"Your air, we care -- *** air conditioner" 押韵。

这里只是抛砖引玉,希望大家多花点时间思考一下二.标题也可以直接勇敢地使用一些有力度的疑问句,如:Are you satisfy with your present supplier?Are you tired of buying inferior *** product?其他的等等三.直接用 RE: 或者多个。

RE:RE:RE: + title 作为开头,第一时间引起客户注意。

如果客户每天收发很多邮件,他不会在意你这样做的。

四.引用CathyJo的方法:写开发信都是在充分熟悉客户网站的基础上,观察他们网站的标语,然后就把相应的重要的放上去,人家一看这个标题很熟悉,就会打开来看的了。

不管是谁,对自己企业的口号类标语总是会多看几眼的我和我的朋友们一直使用这几种发法,受益颇多。

希望大家也能对这些细节重新思考。

”真是听君一席话,胜读十年书。

见解如此独到,精深,如非亲身实践,亦恐怕不是十年寒窗能学得到的。

更可贵的是,如此绝学,大侠没有私藏,分与众人共享,实是难能可贵。

连同前边引用的文章作者,小弟在此一并谢过。

俗话说,尽信书,不如无书。

上边种种,乃集思广益,笔者认为或有裨益,稍加总结,以供参考。

如您有更好的经验,方法。

也希望您发一家之言,拿到微贸相关板块发表,让群众借鉴,让人民检验。

取精华,舍不足,共同进步,让每一个外贸人的明天更好,让我们共同的外贸事业更好。

如何写好优质开发信?(之开发信标题)7年外贸欢迎交流,。

做个广告,精彩内容,请去本站:要写好开发信,其实就是要解决如何提高开发信阅读率的我问题!知己知彼,百战不殆。

花更多的时间在准备上,而真正提笔写信往往就是几分钟的功夫。

只有在做好了充分的准备后,才能写一封落地有声的开发信。

很多人抱怨说,对着一张白板,不知道从何写起。

或者就是把一些开发信模板搬来,填进去一些产品信息,公司信息,联系方式,一发了事,回复率不尽人意。

其实我刚开始做外贸的时候也是这样,收集过很多模板,都大同小异。

模板中的文字四平八稳,滴水不漏,但是总感觉缺少些什么,并且用模板的人多了,客户看的多了,就会很烦。

东坡肉味道很好,但是能一口气吃下一打的我还没遇到过。

如何才能写一份有杀伤力的开发信,如何让客人看了以后兴致勃勃,如何让客人迫不及待的回复你的邮件呢?一家叫做Return path公司的市场调查公司在2006年12月做的一次调查,其中列出了读者打开和阅读邮件的主要原因。

在什么情况下会打开一封邮件,根据Return path的调查结果,排在前三位的原因分别是:1,你认识并信任发件人;2,以前打开过发件人的EMAIL,或进而有过回复;3,邮件标题吸引人。

在这三大原因中前2项原因我们无法控制,因为你在写开发信前客户一般都不认识你,之前也没有回复过你的邮件,唯一能让客户打开你邮件的最大可能是你的“邮件标题”可以吸引到客户。

客户平时是很忙的,处理邮件的时候,不可能一封封的当小说来读,根据一个AMA(美国营销协会)的数据,一个商务人士花在每封信上的时间大概是2秒钟,2秒钟是什么概念?眼睛一眨就过去了。

如果标题不够吸引人,客人直接忽略了,里面正文写的再精彩都没用,套用一个流行的说法,你伤不起啊!许多人写的开发信标题,大部分都有这样或那样的问题,写的还算科学的有一小部分,写的让人眼前一亮的就寥寥了。

先把几个具有代表性的挑了出来,大家来一起看看:1,How do you do?这个标题是一个外贸销售员写的。

我看了以后就问他为什么要这样写,他说写信就像聊天呀,刚一见面首先要打招呼。

他的这句话我只同意一半,写信和聊天的确有像的地方,比如我们都应该用生活的语言。

但是标题不是用来打招呼的。

标题的作用是什么?就一句话:吸引客户的眼球。

如果你是客户的话,看到How do you do? 会怎么想呢?会觉得你是一个优质供应商吗?还是会觉得是一封垃圾邮件?2,manufacturer of cable shelf,ISO9001:2000这个标题让客户知道你是做什么的,知道你是一个生产商,而且更进一步,说明了产品通过了ISO认证。

那这样的标题好吗?比第一个好一点,但是有一个致命的问题,就是不够吸引人。

和你同是manufacturer的供应商千千万万,客户为什么要打开你这一封。

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