百特英语-项目计划书

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英语专业实践项目计划书模板

英语专业实践项目计划书模板

Title: [Project Title]Project Manager: [Your Name]Department: [Your Department]Institution: [Your Institution]Date: [Date of Submission]I. IntroductionThe purpose of this practice project is to provide English majors with an opportunity to apply their theoretical knowledge and skills in a practical setting. This project aims to enhance students’ proficiencyin English, develop critical thinking and problem-solving abilities, and foster teamwork and communication skills. The project will be conducted over [duration of the project], starting from [start date] to [end date].II. Project OverviewProject Title: [Project Title]Objective: [State the main objective of the project. For example, "To improve English proficiency through real-world communication and collaborative projects."]Scope: [Define the scope of the project, including the areas of English language and skills to be focused on. For example, "This project will focus on enhancing speaking, listening, reading, and writing skills in a business context."]Target Audience: [Identify the target audience, such as "Second-year English majors specializing in Business English."]III. Project Activities1. Research and Planning- Conduct literature review on relevant topics.- Identify resources and materials needed for the project.- Develop a detailed project timeline and budget.2. Training and Workshops- Organize workshops on soft skills, such as public speaking, presentation skills, and teamwork.- Provide training sessions on specific project-related topics.3. Project Implementation- Assign project teams based on students’ interests and skills.- Facilitate team collaboration through regular meetings and feedback sessions.- Implement project tasks, including research, data collection, and analysis.4. Evaluation and Feedback- Conduct midpoint and final project evaluations.- Collect feedback from participants and stakeholders.- Analyze project outcomes and make necessary adjustments.IV. Project Schedule[Include a Gantt chart or table detailing the project schedule, with specific dates for each activity.]V. Budget[Include a detailed budget breakdown, including costs for resources, materials, training, and any other expenses.]VI. Resources and Materials- [List the resources and materials required for the project, such as textbooks, online platforms, software, and equipment.]VII. Risk Management- [Identify potential risks and challenges, such as resource availability, time constraints, and student engagement. Include mitigation strategies for each risk.]VIII. Evaluation and Impact- [Define the criteria for evaluating the project’s success and its impact on students. Include both quantitative and qualitative measures.]IX. ConclusionThis practice project is designed to provide English majors with a comprehensive and immersive experience that will enhance their language skills and professional development. By engaging in real-world projects, students will gain valuable insights into the application of their knowledge and skills, preparing them for future careers in various fields.X. Appendices- [Include any additional information, such as letters of support, resumes of team members, or detailed project proposals.]---Please note that this template is a general guide and should be customized according to the specific requirements and goals of your practice project.。

2018年项目计划书英文-易修改word版 (11页)

2018年项目计划书英文-易修改word版 (11页)

2018年项目计划书英文-易修改word版本文部分内容来自网络,本司不为其真实性负责,如有异议或侵权请及时联系,本司将予以删除!== 本文为word格式,下载后可随意编辑修改! ==项目计划书英文项目计划书英文【范文】Catering business plan一、创业经营宗旨和理念One, entrepreneurship, purpose and philosophy 明月西餐厅的经营宗旨为:“著意求新,以客为尊”,经营理念为“极意营造幽雅、舒适、休闲之气氛,融汇西方餐馆美食”。

Moon restaurant business purpose as: "deliberately Innovation, customer-oriented" business philosophy is "intended to create a very elegant, comfortable, leisure atmosphere, integrate Western restaurant cuisine."二、市场定位Second, market positioning1. 选址方面:明月西餐厅位于学院的美食街内,与连串的快餐店连在一起,但都作为美食街唯一的西餐厅 . 与其它快餐店所不同的是有更好的就餐环境和更优质的服务。

1 Location: the moon restaurant is located within the School Food Street, with a series of fast food together, but are as the only restaurant food court with other fast food restaurants the difference is that there is a better dining environment and better quality of service.2. 格调方面:明月西餐厅为温馨浪漫的风格,为顾客提供优质的服务,给顾客贵族式的享受,力求营造一种幽雅、舒适、休闲的消费环境,引导消费者转变消费观念,向崇尚自然、追求健康方面转变。

英语创业项目计划书

英语创业项目计划书

英语创业项目计划书Title: The Sustainable Living Initiative: Creating a Green Future 1. Executive Summary (600 words)The Sustainable Living Initiative aims to tackle the growing environmental challenges by promoting and implementing sustainable practices in various aspects of life. Our project envisions a green future by adopting eco-friendly solutions in energy, transportation, waste management, and food production. Through innovative partnerships, education, and community involvement, we aim to create a sustainable society that prioritizes environmental conservation.2. Introduction (800 words)The current state of the environment poses significant threats to human wellbeing and biodiversity. The consequences of climate change, pollution, and resource depletion are becoming increasingly evident. The need for more sustainable practices has never been more urgent. The Sustainable Living Initiative proposes a comprehensive approach to address these challenges by focusing on key areas such as renewable energy, sustainable transportation, waste reduction, and organic food production.3. Objectives (800 words)a. Environmental Objectives: Our primary objective is to reduce the carbon footprint and promote environmental conservation by implementing sustainable practices. This includes promoting renewable energy sources, reducing waste, and preserving natural resources.b. Social Objectives: We aim to raise awareness and educate communities about the importance of sustainable living. By conducting workshops, seminars, and awareness campaigns, we strive to empower individuals to make eco-conscious choices.c. Economic Objectives: Our project aims to foster green job creation and stimulate local economies through the development and implementation of sustainable technologies. By supporting and promoting eco-friendly businesses, we aim to create a sustainable economic model.4. Project Description (1,400 words)a. Renewable Energy: We plan to promote the use of renewable energy sources like solar, wind, and hydroelectric power. This will involve working with government agencies and private partners to install solar panels, wind turbines, and hydroelectric power stations in suitable locations. Additionally, we will encourage individuals and businesses to transition to renewable energy by providing subsidies and tax incentives.b. Sustainable Transportation: To reduce carbon emissions, we will promote sustainable transportation options like electric vehicles and public transportation systems. This will include establishing electric vehicle charging stations, improving public transportation infrastructure, and raising awareness about the benefits of sustainable transportation.c. Waste Management: Our project aims to promote waste reduction, recycling, and responsible disposal practices through community engagement. This includes establishing recyclingcenters, organizing cleanup campaigns, and endorsing eco-friendly packaging alternatives. We will also collaborate with waste management companies to develop efficient waste collection and recycling systems.d. Organic Food Production: Encouraging sustainable agriculture practices is crucial to our initiative. We plan to educate farmers and consumers about organic farming techniques, promote local and organic food markets, and support farmers in making the transition to sustainable farming practices.5. Implementation Plan (1,000 words)a. Partnerships: Our project requires collaboration with government agencies, NGOs, businesses, and community organizations. We will seek partnerships with organizations that share our vision and have expertise in various areas of sustainable living.b. Resource Allocation: We will allocate resources to hire a team of professionals with expertise in renewable energy, waste management, agriculture, education, and community outreach. Funds will be raised through grants, sponsorships, and crowdfunding campaigns.c. Timeline: The project will be divided into phases, each with specific goals and timelines. The implementation plan will be created and monitored to ensure smooth execution.d. Monitoring and Evaluation: Regular monitoring and evaluations will be conducted to assess the progress and impact of ourinitiatives. This will involve collecting data on energy consumption, waste reduction, community engagement, and behavioral changes.6. Conclusion (600 words)The Sustainable Living Initiative is a comprehensive approach to addressing the environmental challenges we face today. By promoting sustainable practices in energy, transportation, waste management, and food production, we strive to create a green future for generations to come. With strong partnerships, community involvement, and education, we believe that our initiative can make a positive and lasting impact in building a sustainable society.。

英语专业实践项目计划书

英语专业实践项目计划书

英语专业实践项目计划书Project Duration: 6 months1. Introduction:English is one of the most widely spoken languages in the world and is considered a lingua franca in many countries. It is the language of business, diplomacy, and international communication. Therefore, it is essential for individuals to have a good command of the English language in order to succeed in their careers and personal lives.The English Language Teaching and Learning Program aims to provide students with the necessary skills and knowledge to improve their English language proficiency. The program will focus on developing students' reading, writing, listening, and speaking skills through interactive and engaging activities. It will also cover grammar, vocabulary, and pronunciation to help students communicate effectively in different contexts.2. Objectives:- To improve students' English language skills in reading, writing, listening, and speaking. - To enhance students' grammar, vocabulary, and pronunciation.- To provide students with practical opportunities to use their English language skills in real-life situations.- To increase students' confidence in using the English language.3. Target Audience:The target audience for this program is college students and young professionals who want to improve their English language proficiency for academic and career advancement.4. Program Components:The English Language Teaching and Learning Program will consist of the following components:a) Classroom Instruction:- Daily classes focusing on reading, writing, listening, and speaking skills.- Interactive activities to engage students in learning.- Grammar and vocabulary lessons to improve language proficiency.- Pronunciation practice to enhance speaking skills.b) Language Workshops:- Workshops on specific language skills such as writing essays, giving presentations, and participating in discussions.- Pronunciation workshops to help students improve their spoken English.c) Language Immersion Activities:- Language immersion activities such as group discussions, debates, and role plays to practice English in real-life situations.- Field trips to English-speaking environments to provide students with practical opportunities to use their language skills.d) Language Assessment:- Regular assessments to track students' progress and identify areas for improvement.- Final exams to evaluate students' English language proficiency at the end of the program.5. Implementation Plan:The English Language Teaching and Learning Program will be implemented over a period of 6 months. The program will be divided into two phases:Phase 1: Foundation Level (3 months)- Focus on basic language skills such as grammar, vocabulary, and pronunciation.- Introduction to reading, writing, listening, and speaking skills.- Language workshops on essay writing, presentations, and discussions.Phase 2: Advanced Level (3 months)- Advanced grammar and vocabulary lessons.- Intensive practice in reading, writing, listening, and speaking skills.- Language immersion activities to apply language skills in real-life situations.6. Monitoring and Evaluation:- Regular feedback from students to assess the effectiveness of the program.- Continuous monitoring of students' progress through assessments and exams.- Final evaluation of students' English language proficiency at the end of the program.7. Budget:The budget for the English Language Teaching and Learning Program includes expenses for classroom materials, workshops, field trips, assessments, and instructors' fees. The total budget for the program is estimated to be $10,000.8. Conclusion:The English Language Teaching and Learning Program aims to provide students with the necessary skills and knowledge to improve their English language proficiency. By focusing on reading, writing, listening, and speaking skills, the program will help students communicate effectively in different contexts. Through interactive activities, language workshops, and language immersion activities, students will have practical opportunities to apply their language skills in real-life situations. The program will be implemented over a period of 6 months, with a focus on basic and advanced language skills. Monitoring and evaluation will be carried out to assess the effectiveness of the program and track students' progress. With a budget of $10,000, the program aims to enhance students' confidence in using the English language and prepare them for academic and career success.Overall, the English Language Teaching and Learning Program will provide students with a comprehensive and immersive learning experience that will help them achieve their language learning goals.。

培训英语项目计划书范文

培训英语项目计划书范文

培训英语项目计划书范文1. IntroductionThe English Training Program aims to improve the English language proficiency of employees in our organization. As the global business environment becomes increasingly competitive, it is crucial for our employees to have strong English language skills in order to communicate effectively with international clients, partners, and colleagues. The program will provide a comprehensive learning experience for employees, including language skills development, cultural understanding, and professional communication skills.2. ObjectivesThe objectives of the English Training Program are:- To enhance employees' English language proficiency, including speaking, listening, reading, and writing skills.- To improve employees' understanding of English grammar, vocabulary, and pronunciation. - To develop employees' cross-cultural communication skills and awareness.- To enhance employees' ability to communicate effectively in professional settings, such as meetings, presentations, and negotiations with English-speaking counterparts.3. Target AudienceThe program is designed for employees at all levels within the organization who have a basic understanding of English but need to improve their language skills for business purposes. This includes employees in sales, marketing, customer service, and other roles that require regular communication with international clients and partners.4. Program StructureThe English Training Program will consist of the following components:- Language Skills Development: This component will focus on improving employees' speaking, listening, reading, and writing skills in English. It will include interactive activities, role-plays, and group discussions to practice using English in real-life business scenarios.- Grammar and Vocabulary: This component will provide a comprehensive review of English grammar and vocabulary to help employees improve their accuracy and fluency in the language.- Pronunciation: This component will focus on improving employees' pronunciation and intonation in English. It will include exercises and activities to help employees speak more clearly and confidently.- Cross-cultural Communication: This component will provide employees with a better understanding of English-speaking cultures and business etiquette. It will include discussions and case studies on cross-cultural communication challenges and strategies.- Professional Communication Skills: This component will focus on developing employees' ability to communicate effectively in professional settings, such as meetings, presentations, and negotiations. It will include practical exercises and role-plays to simulate real-life business scenarios.5. Program DeliveryThe English Training Program will be delivered through a combination of in-person workshops, online modules, and self-study materials. The in-person workshops will be facilitated by experienced language trainers who specialize in teaching English for business purposes. The online modules will provide employees with additional resources and activities to reinforce their learning. Self-study materials, such as books and online resources, will be recommended for employees to continue their learning outside of the program.6. Program DurationThe English Training Program will be implemented over a period of 6 months, with a total of 48 hours of training. The program will be delivered in weekly sessions, with each session lasting 2 hours. In addition to the in-person workshops, employees will be expected to complete online modules and self-study materials to supplement their learning.7. Evaluation and AssessmentThe English Training Program will include regular assessments to monitor employees' progress and achievement. This will include pre- and post-program assessments to measure improvements in language proficiency, as well as ongoing feedback and evaluations from trainers. Employees will also have the opportunity to receive individualized feedback on their language skills and areas for improvement.8. Budget and ResourcesThe English Training Program will require a budget for hiring language trainers, developing training materials, and providing resources for employees. This will include the cost of in-person workshops, online modules, and self-study materials. In addition, the program will require the support of managers and supervisors to ensure that employees have the time and resources to participate in the program.9. ConclusionThe English Training Program will provide employees with the necessary language skills and cultural understanding to communicate effectively in international business settings. By investing in the development of employees' English language proficiency, our organizationwill be better positioned to engage with global clients and partners, and ultimately, achieve greater success in the global market.。

大学生英语教育项目计划书

大学生英语教育项目计划书

大学生英语教育项目计划书一、项目背景和目标随着全球化的不断发展,英语已成为国际交流与合作的重要工具。

然而,许多大学生在英语学习方面存在着诸多问题,如口语表达能力不足、听力理解困难等。

为了提高大学生的英语综合素质,我们拟开展一项大学生英语教育项目。

本项目的目标是提高大学生的英语口语表达能力和听力理解能力,培养他们的跨文化交际能力,为他们未来的学习和就业提供有力支持。

二、项目内容和计划1. 英语口语培训:组织专业的外教团队,开展针对大学生的英语口语培训课程。

课程将注重训练学生的口语表达能力,包括发音、语音语调、词汇和语法等方面。

同时,通过角色扮演、实景对话等活动,提高学生的口语交际能力。

2. 听力训练:引入最新的英语听力教学方法和资源,为大学生提供听力训练课程。

通过听力材料的选择和听力练习的设计,提高学生的听力理解能力。

同时,通过听力材料中的真实对话和情境,帮助学生了解和适应英语国家的文化背景。

3. 文化交流活动:组织各类英语角、英语沙龙等文化交流活动,让学生有机会与外国留学生进行面对面的交流。

通过与母语为英语的外国留学生互动,学生将更好地理解和运用英语,增强他们的跨文化交际能力。

4. 自主学习指导:为学生提供英语学习资源和学习指导,鼓励他们进行自主学习。

建立学习小组,组织学生互相学习和讨论,相互鼓励和监督。

同时,提供英语学习的学习方法和技巧,帮助学生更好地规划和管理自己的学习时间。

5. 学习成果展示:组织英语演讲比赛、英语歌曲演唱比赛等活动,让学生有机会展示他们的英语学习成果。

通过这些活动,激发学生学习英语的兴趣,提高他们的英语自信心。

三、项目预期成果通过本项目的实施,预期将取得以下成果:1. 提高大学生的英语口语表达能力和听力理解能力,使他们能够更自如地运用英语进行交流。

2. 培养大学生的跨文化交际能力,使他们能够更好地适应国际化的社会环境。

3. 激发大学生学习英语的兴趣,增强他们的学习动力和自信心。

百特英语暑期市场运营策划案

百特英语暑期市场运营策划案前言前联合国秘书长安南先生曾说过:“在每个角落你都能听到英语,在正式的工作场合人们用英语进行交流!”今天在世界各个角落,十几亿非英语母语国家的人正在用英语传达他们的思想开创他们的视野!中国雨来越多的本土企业正在走出国门,跨国公司正在四处寻找具备英语工作能力的人才。

然而中国内地的精英们却在国际职场上遭遇尴尬。

具备最优秀专业的中国员工,却因为无法使用英语进行专业领域的沟通交流;而无法像香港新加坡这些英语更普及的地区国家员工那样得到能力相匹配的职业于尊重。

中国正在以前所未有的速度与世界接轨,好英语就意味着好工作好生活,这已经成为很多人苦学英语的重要动力。

然而什么才是重要的好英语呢?数次考场征战,然而英语还是成为国人心中永远的痛!孩子的教育具有不可重复性,当他们站在英语学习的起跑线上时,任何一位对着孩子有这亲切希望的人都必须秉性思考,什么样子的英语学习才能让孩子的前途更加广阔?实际上我们可以看见我们学习十几年英语但始终不能御用流利的英语进行交流,就是因为没有纯正的语境!第一部分市场分析一、市场背景分析自从时间走入了2008这个国人骄傲的年头,奥运会的胜利召开使得中国在世界上的地位更加增强!就像春晚里的小品“志愿者”里面的国人就因为不会英语所以不能和国际友人很好的交流。

现在已经形成了全民学英语的巨大浪潮当中,少儿英语无碍乎是市场当中的一枝独秀,从小升初要面试英语入学测试就能看出来现在教育部门对少儿英语的重视程度,各小学也以英语课程来吸引跟好的生源,为了进名校各位家长也不惜代价的为孩子找好的英语学习机构。

这就催生了少儿英语的市场,从<天才宝贝>及<环球雅思>吸引了软赢赛富数千万美元的风险投资,不难看出少儿英语未来的行业发展。

二、品牌容量分析目前,百特教育从业数年以来一直在同行业当中有着不错的口碑效应,以成人教育烘托少儿教育的模式正在逐步上升品牌优势!三、市场格局在北京少儿英语市场每年进三亿元的市场份额当中,有着大大小小百家企业竞争,目前销售区域主要以海淀朝阳两个区域为主打!以市场背景分析现在主要的几个具有竞争力的品牌都以大班授课为主,很少有运用外交授课的模式,这就凸显我们品牌的竞争力。

全英文项目计划模板(精华版)

全英文项目计划模板(精华版)全英文项目计划模板 (精华版)
项目概述
该项目旨在详细规划和管理整个项目的各个阶段和任务,以确保项目按时、按预算、按质量完成。

项目目标
完成项目的需求调研和分析
制定详细的项目计划和时间表
分配资源和人员,并监督项目的进展
确保项目按照预算进行,并及时进行预算调整
管理项目风险和变更
保证项目质量和客户满意度
项目阶段和任务
阶段一:需求分析和规划
进行市场调查和需求分析
制定项目的目标和范围
确定项目的关键要点和优先级
阶段二:项目计划和资源分配
制定详细的项目计划和时间表
确定项目所需的人员和资源
分配任务和责任,并建立沟通渠道
阶段三:项目执行和监督
监督项目的进展和质量
进行定期的项目会议和报告
如果需要,进行项目变更管理
阶段四:项目交付和总结
完成项目的交付和验收
进行项目的总结和评估
提取项目经验教训和最佳实践
项目关键路径和风险
确定项目的关键路径,以确保项目能够按时完成
识别和管理项目的风险,以减少不确定性和意外事件的影响
项目预算
制定项目的预算和财务计划
定期审查和调整项目预算,并确保项目按照预算进行
参与人员和沟通
确定项目所需的关键参与人员
建立有效的沟通渠道,确保及时的信息交流和反馈
项目评估和改进
对项目的执行进行评估和反思,以提高项目管理能力和效率
提炼项目的经验教训和最佳实践,为未来的项目提供参考
以上为全英文项目计划模板的精华版,你可以根据具体项目的需求和情况进行适当调整和补充。

英语培训项目计划书模板

一、项目背景随着全球化进程的加速,英语已成为国际交流的主要语言。

为了满足社会对英语学习需求,提高我国公民的英语水平,特制定本英语培训项目计划书。

二、项目目标1. 提高学员的英语听、说、读、写、译能力;2. 帮助学员通过各类英语考试,如英语四级、六级、雅思、托福等;3. 培养学员具备国际视野,提升综合素质;4. 为学员提供优质、专业的英语学习环境和服务。

三、项目内容1. 听力训练:通过听力技巧、听力材料、听力练习,提高学员的听力理解能力。

2. 口语训练:通过口语技巧、口语材料、口语练习,提高学员的口语表达能力。

3. 阅读训练:通过阅读技巧、阅读材料、阅读练习,提高学员的阅读理解能力。

4. 写作训练:通过写作技巧、写作材料、写作练习,提高学员的写作能力。

5. 翻译训练:通过翻译技巧、翻译材料、翻译练习,提高学员的翻译能力。

6. 模拟考试:定期组织模拟考试,检验学员的学习成果,提高学员的应试能力。

四、项目实施步骤1. 第一阶段(1-2周):听力训练- 学习听力技巧,如预测、推测、判断等;- 听力材料以真题为主,包括听力短文、长对话、短对话等;- 每天听力练习1-2小时,每周进行一次模拟考试。

2. 第二阶段(3-4周):口语训练- 学习口语技巧,如流利度、语音语调、语法等;- 口语材料以真题为主,包括口语短文、长对话、短对话等;- 每天口语练习1-2小时,每周进行一次模拟考试。

3. 第三阶段(5-6周):阅读训练- 学习阅读技巧,如快速阅读、略读、精读等;- 阅读材料以真题为主,包括阅读理解、完形填空、词汇等;- 每天阅读练习1-2小时,每周进行一次模拟考试。

4. 第四阶段(7-8周):写作训练- 学习写作技巧,如文章结构、语法、词汇等;- 写作材料以真题为主,包括作文、翻译等;- 每天写作练习1-2小时,每周进行一次模拟考试。

5. 第五阶段(9-10周):翻译训练- 学习翻译技巧,如直译、意译、语境理解等;- 翻译材料以真题为主,包括汉译英、英译汉等;- 每天翻译练习1-2小时,每周进行一次模拟考试。

双语培训项目计划书

双语培训项目计划书Training Project Plan1.项目概述/Project Overview本培训项目的目标是为员工提供双语培训,帮助他们提高英语水平并提高跨文化沟通能力。

培训将覆盖口语、听力、阅读和写作技能,并注重实际应用场景的训练。

本培训项目计划包括课程设置、培训方式、培训时间和地点等内容。

The goal of this training project is to provide bilingual training for employees to help them improve their English proficiency and enhance their cross-cultural communication skills. The training will cover speaking, listening, reading, and writing skills, with a focus on practical application scenarios. The training project plan includes course design, training methods, training schedule, and location, etc.2.目标/Objectives通过本培训项目,期望能够实现以下目标:- 提高员工的英语水平,使其能够流利地进行双语沟通;- 帮助员工提升文化意识和跨文化沟通能力;- 增强员工在国际化业务中的竞争力和沟通能力。

The objectives of this training project are as follows:- To improve employees' English proficiency, enabling them to communicate fluently in bilingual contexts;- To help employees enhance their cultural awareness and cross-cultural communication skills;- To strengthen employees' competitiveness and communication skills in international business.3.目标受众/Target Audience本培训项目的目标受众为公司全体员工,特别是需要频繁与外国客户或合作伙伴进行交流的员工。

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加盟项目计划书
Project Plan
百特英语
Easy English
共赢教育事业共享教育财富
市场分析
⏹行业背景·巨大的市场空间
世界银行在2008年曾经发布了一份《通过终身学习来提高中国的竞争力》的报告,报告中说,中国从小学到大学的学生人数占到世界的17%,但是教育市场价值却只占2%。

报告预测,在未来10年,中国将是全球增长潜力最庞大的教育与职业培训市场。

据德勤发布的《教育培训行业报告》显示, 2009年整个中国教育培训市场总值约为6800亿元, 相当于中国当年GDP的1/50。

预计到2012年这一数字将变成9600亿元。

2009年3月出版的《2009 ~ 2012年中国教育培训市场调查与发展前景分析报告》显示,中国培训业规模正以每年30%的速度递增,中国教育产业将迎来黄金发展期。

⏹英语教育现状·英语教育的变革
“哑巴英语”一直以来是中国英语教育“特色”,“应试教育体制”下的英语教育并不能够在英语应用方面提供更多的平台和空间,在少儿英语培训行业发展的20年间,此现象也并没有得到根本的转变。

在英语教育飞速发展的今天,无论是教育实践者还是受教育者,都已经看到了问题所在,不仅仅是语言学习的环境问题,同时更是语言学习的时机问题。

到底孩子多大开始学习英语合适?如何为孩子创造最好的英语学习环境?如何能让孩子爱上英语学习?这些不仅仅是家长的问题,同样也是众多少儿英语培训机构需要解决的问题。

⏹如何选择适合的品牌
目前教育行业正已引领经济市场的势头高速发展,同时也吸引了很多外来的教育企业,尤其是在英语培训行业。

因为企业背景具有英语培训的“优势”,但是“外来的和尚不一定好念经”,原因不仅仅是因为对于中国本土市场的“把脉”不够准确,更重要的是,企业本身乃至所售产品,并未经过本土化。

虽然教育行业的发展速度已经较前五年有了飞速的提升,但是不得不承认教育行业本身依旧是目前中国最传统的行业之一。

所以在选择合作品牌时,不仅仅要实地考察直营店的经营情况,更要参考企业的背景以及产品(课程)的本土化,更要了解品牌的定位是否符合企业自身的发展方向及所在城市的消费水平和教育意识等。

项目介绍
⏹百特英语学校简介
百特英语的主体是北京市房山区百特英语培训学校,是经过北京市教委正规注册的民办教育培训学校,学校拥有北京市教委批准的民办教育办学许可,以及北京市外专局颁布的聘请外国专家许可等相关教育资质。

是一家处在高速发展期的企业。

百特英语以英语培训为主要经营项目,目前在北京市有5家直营校区,主要学生群体为5-15岁青少儿。

目前在校学生为3609名,在职员工为110名。

2006年百特英语成立了首家培训校区-中关村校区;2007年建立了CBD校区;2008年设立紫竹桥校区;2009年同时开设了望京校区和房山校区。

百特英语从首家校区成立之初的90平米、5名教职员工,历经5年的发展,目前百特英语五个校区总办学面积已经达到2500平米,每月营业额保持在100-160万之间,学员数量每月以120-200人左右的速度增长,同时老学员续费率平稳的保持在85%左右。

百特英语自成立以来,谋求的是一条“稳健发展”的路线,每年业绩也稳步的保持在58%的增长率。

⏹百特英语特色
“Easy English 教学体系”
✧兴趣课程
中外教结合,通过情景模拟、实物演示、互动游戏、基础交流等形式,提升学员对英语的兴趣与积极度,进而完善学员英语基础和英语能力。

✧高效家庭
强调家庭教育重要性,完善家庭英语教育的漏洞与不足,提升家长对英语教育的参与度,融合学员及家庭特性,更高效的提升学习效果。

✧国际俱乐部
提供多维度的展示空间和平台,与国际接轨提升学员的语言应用能力和表现欲,综合提高学员团队意识、创新思维、协作能力、执行能力等。

强大的外教师资
百特英语培训学校具有“中华人民共和国国家外国专家局”颁发的【聘请外国专家单位资格认可证书】(证书编号:A2 1130151)。

学校不仅在中教的选拔、培训、管理上严格以教学效果为导向,更注重外教的选拔培训与考核,自学校成立以来,已经涌现出众多优秀的外教,在少儿英语的授课方面取得了卓越的成绩。

同时百特英语也将优秀的外教输送到社会,为更多的学校、企业提供专业的外语服务,为北京市的英语普及工作作出了巨大的贡献。

例如2007年百特英语为北京万寿寺小学的各个年级提供了专业的外教服务,节约学校教师成本的同时做到了更高效的提升口语成绩;2008年-2009年百特英语为中央财经大学提供外教服务;在为学校服务的同时,百特也为更多白领送去了专业的英语服务,如中国银行、法国电力、EMC、玛氏等等。

⏹百特英语教学目标
加盟细则
⏹加盟政策
百特课程报价
百特选修课列表
加盟政策
签证、往返机票等,底薪为8000元/月(含100课时),超出部分,按100元/课时计算。

⏹加盟校各阶段之服务
(一)筹备阶段
自协议签订之日起,一周之内,完成相关的项目学习和市场调研工作
筹备阶段工作流程
加盟校筹备阶段工作详解
✧熟悉少儿英语口语培训学校的整体运营流程和模式
✧熟悉少儿英语口语培训行业最近新闻和行业动态
✧熟悉学校各岗位职责和标准工作流程
✧拟定学校运营的人员组织架构
✧熟悉并提交当地相关市场调研报告
总部服务支持部工作详解
为更加快速的协助加盟校正常运转,在筹备期,百特英语总部将为您提供以下资料:
✧少儿英语培训学校职能类岗位明细与对应职责
✧少儿英语相关新闻汇编
✧百特英语相关介绍资料
✧百特英语“市场调研反馈表”
✧百特官方网站上增加对应加盟校信息
筹备期结束需提交资料
✧加盟校人员组织架构方案
✧当地相关市场调研反馈表
(二)建设阶段
建设阶段工作流程
加盟校建设阶段工作详解
✧在稳步、快速的提升业绩目标基础上,百特为所有加盟校提供完整的规范类文件,
协助加盟校能够选择出当地具有强大发展潜力的优质地段以及标准化装修风格。

✧总部提供“选址汇报模板”,便于总部专业人员进行相关的审核及详细情况的了解,
并提出合理的意见,最终选址的确认由总部和加盟校双方共同决定。

✧确定选址后,所有的装修风格与校区格局需以总部提供的相关规范为准,如果有特
别需要,总部可以按加盟校选址的实际情况,设计适合的装修格局,再给予加盟校
实施。

总部服务支持部工作详解
总部需为加盟校提供以下规范类文件:
✧校区选址参考意见;校区装修规范;校区设施采购规范,以及“选址汇报模板”。

✧服务支持部根据加盟校提供的选址汇报,进行综合评估,并提供合理建议与修正方
案,与加盟校一起,最终确定选址方案。

✧总部将在设计方案上协助加盟校,进行更加完善的装修,并在装修结束后进行审核
与评估,通过后方可启动招生计划。

建设期结束后需提交资料
✧校区装修后的实地照片
✧校区空气质量检测报告
(三)启动阶段
启动阶段工作流程
加盟校启动阶段工作详解
✧加盟校在团队建设完毕之后,总部将进行两天集中培训,培训内容:
✓校区运营相关流程、注意事项、CRM系统使用等
✓市场、销售岗位职责、常见问题、技巧提升等
✓教学相关培训和注意事项等
✧启动当地市场的常规宣传动作
✓宣传单页重点区域的派发
✓启动当地网络媒体宣传等
✧物料类相关准备
✓固定资产到位
✓宣传常用物料到位
✓服务常用物料到位
总部启动阶段工作详解
✧提供培训类相关资料,并提供培训师进行为期两天的相关业务培训
✧提供总部常用网络宣传相关资料及实物宣传资料电子版
✧提供校区正常运作所有的常备物料清单及对应规格和采购标准
✧提供需向总部购买的物资清单和价位,以及需向总部提交供应商信息的物料清单 CRM系统介绍
目的:方便校长严格管理和监控校区运营的各个环节与流程,以及每个环节的相关数据。

特色:根据学员报名流程分类并可将各流程中核心数据做汇总与分析,同时根据不同操作人的岗位设定不同权限(包含市场、销售、教师、教务、财务等岗位)。

⏹加盟校收益分析
✧以百特英语-房山校区为例
目标客户群体6万人,人均可支配收入21955.2元,地区平均房价10000元/平,当地有两家少儿英语培训机构,分析校区自成立以来的招生情况,如下:
2009年7月-12月招生情况:
2010年1月-7月招生情况:
经分析,在百特成熟的市场运作和招生模式下,根据教育行业的淡旺季差别,新生招生量最低保持在三个月85人,平均保持在三个月115人(校区成立第一年间)。

加盟校收益分析
以某二线城市为例,城市目标客户群体约48万,人均GDP约为4359亿元,人均可支配收入18560元,城市平均房价在4980元/平,当地有5家少儿英语口语培训外来品牌。

以启动招生后三个月进行投入产出比核算:
11 / 12
加盟第一年的整体收益分析
加盟第一年招生情况预估:(参考百特-房山校区招生变化量)
预计全年招生数量在500-600人,学费收入保持在440万-528万。

12 / 12。

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