商务英语写作1Notes
BEC商务英语写作 (1)
便函写作Memo (Memorandum)一、什么是便函简单地说，便函就是指在同一家机构内从一个人或一个部门传递到另一个人或部门的书面信息，内容是要在当天或近期内所要办理的事情。
二、便函写作的格式便函通常包含以下几个部分：1.公司名称；2.公司的电话号码或传真号码；3.收函人姓名（和职位）To:4.留言人姓名（和职位）From:5.留言日期Date:6.便函主题Subject（Re）:7.正文商务便条Note便条一般有四个组成部分：日期、称呼、正文、签名。
一些公司有印好的便条笺。
让秘书通知推迟约会You are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary.Write a memo of 40-50 words to your secretary.telling her who you are going to see and whenasking her to book flight tickets and accommodationtelling her what work you would like her to do in your absence.题目分析Overall effect: The secretary would know where the Head of Research was going and when, and would understand she was required to book flights and accommodation, and what work she should do tomorrow.To: Alice Hu, Personal SecretaryFrom: David Guan, Head of ResearchDate: 1 May 2001Subject: Urgent trip to subsidiary companyI have to make an urgent trip tomorrow, 2nd May 2001, to visit Pierre Blanco. Please book flight tickets and accommodation. In my absence, I would like you to handle all matters that do not need my personal decisions. Please inform all relevant colleagues.To: Alice Hu, Personal SecretaryFrom: David Guan, Head of ResearchDate: 1 May 2001Subject: Urgent trip to French subsidiaryI’ll visit Pierre Blanco in Paris on 2 May 2001 in the afternoon. Please book me return flight tickets and accommodation at Hilton Hotel for my three-day visit. In my absence, you should schedule and then fax me the arrangements for next week.You are taking your annual holiday at the beginning of July and you will be out of the office for three weeks.Write a memo of 40-50 words to your secretary, telling him/her: ·when you are going on holiday and for how long;·what should happen to your mail;·what he/she should do in case of an emergency.To: Alice Hu, SecretaryFrom: David Guan, ManagerDate: 29 June 2001Subject: Arrangement for my holidayI’m going on my annual holiday next Monday 2nd July for three weeks. Please keep my mail until I return. If something urgent occurs, please report it directly to our Deputy Manager or contact me on 12345678903.HomeworkYou are a Project Team Leader. You have had to cancel your next project meeting because some of the member of your team will be abroad.Write a memo of 40-50 words to your project team:Informing them of the cancellation and giving the reasonStating a new date and time for the meetingRequesting suggestions for the agendaTo: All Project Team MembersFrom: David Guan, Project Team LeaderDate: 12 May 2002Subject: Cancellation of project meetingOur next project meeting will be cancelled because two members will be abroad for a trade fair in France on May 13. Shall we meet again at 9am on 19 May? Besides, you should hand in your suggestion for the agenda by May 15.Memo writing.●You are the Research and Development Director of an engineering company. Which is a subsidiary of a larger corporation. The chairman of the corporation is visiting your company next week.●Write a memo of 40-50 words to all your staff:☐informing them of the visit☐telling them why the visitor is coming☐telling them when he will arrive and asking them to be at the welcome reception for him.MemoTo: All StaffFrom: David Guan, Research and Development DirectorDate: 23 November 2000Subject: Visit of ChairmanThe chairman of our corporation is going to visit our company next Monday 27 November to discuss the pricing policy for our new product. He will arrive at 10am and please attend the welcome reception for him at 10.15am. Thanks.Letter writing一封信是由信头、日期、编号、收信人情况、称呼、正文、主题、结束语、写信人签名、姓名和职位等几个主要部分构成的。
商务英语写作教程chapter 1
– : Export Department – Dear Sirs,
• 4. 经办人行
– 此行通常在信内地址和称呼之间，文字下面使用或 不使用划线均可。一般在正文上方的中央部位，如 果经办人行用全齐头式，则应位于左侧边缘。
• 5. Salutation – Salutation is placed two lines below the inside address. The salutation is “Gentlemen” if the letter is addressed to an organization, even if there is an attention line directing the letter to a particular individual within that organization. – In business correspondence, the most commonly used salutation forms are: • Dear Sirs, (British Style) • Gentlemen: (American Style) • Dear Sir, • Dear Madam: • Dear Mr. Brown:
– (11)
Enclosure
– (12) Carbon Copy
– (13) Postscript
Ⅴ. The Ways of Using the Writing Parts and Their Standardized Designs
• 1.
Letterhead
Ⅴ. The Ways of Using the Writing Parts and Their Standardized Designs
商务英语写作指南
商务英语写作指南商务便函与便条写作(一)商务便函例一SCHOOL OF ENGNISH FOR BUSINESSMEMORANDUMTo: Mr. Kingswick, Course CoordinateFrom: Barnsby CampbelDate: 19 November 1995Subject: Lesson Plan for 28 November LectureI intend to teach memo writing in my next lecture. I plan to cover the following parts:1. Inside AddressThis is omitted in a memo. As internal communication the reason isobvious.2. GreetingIt is more polite to put Mr., Mrs., or Ms before and the office after the name of the recipient. You may sometimes address the readers as a group.3. SubjectThis is a phrase to tell reader what the memo is about. Sometimes only he phrase is given without the word Subject before it.4. BodyThese should be short, less than 10 lines, and concentrate on only one paragraph one idea each. Sometimes for memos with three or more paragraphs, it is advisable to begin each with a heading in capital letters to tell what the paragraph is about. Another practice is number the paragraphs for easy reference later on.5. Carbon copyThis is written as c.c. for short. As in a letter, it lists the persons who are also receiving the memo.6. SignatureOnly the initial is need. The office and name in print of the write are omitted. In more casual memos there is no signature at all.Any thoughts on my notes? Anything to add? Let me know at tea break.c.c. Mr. P.L. Duke, Training Office.例二Internal MemorandumTo: Anne BellFrom: Graham DavisDate: 23 March 1992Subject: Office Furniture__________________________________________________________________________ We need some comfortable chains for visitors to go in the manager's officeCan you arrange it?We need 10 chains in either beige or dark brown. The maximum you can spend is $ 500.1例三Interoffice MemoTo: Richard BurleyDept: Market researchSubject: Profits and Southmoor BranchDate: May 10, 1998I have finished studying the Southmoor Branch sales figures for the 1st quarter and see they are about $ 255,000 under projections. That is third straight quarter thatSouthmoor has fallen short. Will you prepare a new analysis of the Southmoor market potential/ Iknow you did one ___and a good one too___three years ago before Southmoor opened. But maybe some factors have changed and we need to look into them.Ben Tebbins is working up a report from the sales and promotion angle. He'll finish about June 15. If you could be ready then, we will get together and see if we can solve the Southmoor problem. TBac. CC: Ben Tebbins(二)商务便条例一电话留言To: Mr. FevrierMessage:Mr. Reter Schulz called from Vienna, wanted you to call him today before 4 pm or any time tomorrow on 014569924Message taken by: J.B.K.例二让秘书同志推迟约会Miss Liu,I've got an urgent meeting today. Please contact the applicants to postponee the interviews till further notice.DS例三请假To: Mr. SlaterMessage:I am sorry to tell that I won't be able to go to the office today due toa sudden dizziness. So I have to ask for a day's sick leave.例四安排工作To: Mr. RichardsonMessage:Please send a letter to Naves Limon in C.R.Find out:Are they satisfied with the order?Can we provide any after sales advice?Encourage repeat order(三) 商务便函分类范例1．交流意见From: Chief ExecutiveTo: Production DirectorSubject: Production for machinery for Machine shop xAs you know the company is contemplating opening a new machine shop in the near future. Our operations have been expanding so rapidly that such a development now appears inevitable.There are a number of questions, which we need to be thinking about and I would be grateful to hear you opinion on the idea.1.As to the choice of new machinery I would like to know whether you think we should buy or hire new equipment.2. Then I would like to hear your proposals on which machinery we should consider acquiring.3. Closely connected with the purchase or hire of machinery is the matter of maintenance. We also need to be discussed. How many new staff will be required, for example?4. At the same time I would appreciate it, if you could provide me with estimates of the probable working life of the equipment, which you propose.Could you please let me have your preliminary thoughts on the questions in time for our meeting next week?2.了解情况MEMORANDUMTo: All members of staff, Northern BranchFrom: K.L.J.Date: 5 December 1994Subject: PERSONAL COMPUTERSThe board urgently requires feedback on our experience with PCs in Northern Branch. I need to know, for my report:1. What you personally use your PC for and your reasons for doing this. If you are doing working that was formerly done by other staff, please justify this.2. What software you use, Please name the programs.3. How many hours per day you spend actually using it.4. How your PC has not come up to your expectations.5. What unanticipated uses you have found for your PC, that others may want to share.Please Fax this information directly to me by 5 p.m.. on Wednesday 7 December. If you have any questions, please contact my assistant, Jane Simmonds, who will visit you on Tuesday, 6 December. Thank you for your help.(3).活动安排(1)NTERAL MEMOITo: All BranchesFrom: Sales ManagerDate: 28 November, 1996Tour: 5210______New Carrier1. We have found a new carrier for Tour 5210. This id DTL Aviation company.2.All clients who still want to take this holiday must reconfirm their bookings as soon as possible.2. They must also check in at Gatwick Airport by 0825 on the day of departure.3. Please write to all agencies and them this.活动安排（二）MEMORANDUMFrom: Office of the GM.Date: Feb. 1To: Heads of factories Subject: Trip by GMBelow are details of the factories that the general Manager will visit. In each one, the GM would like to speak to all members of the Production Dept. please inform each factory and them to cancel all other appointment.March 8 Kuala LumpurMarch 9 SingaporeMarch 10 SingaporeMarch 11 Jakarta(4) 建议MEMOTo: Project Planning Dept.From: General ManagerDate: Jan 5Subject: Aqua Warm BVI have looked though our records of the work that we did at PerfectaLtd. The heating system was checked three times before it was turned on. We are absolutely sure that explosion is not our responsibility.I suggest, therefore, that Perfecta writes to Aqua Warm to claim compensation.Please write to Perfecta (address: 61 Bath Road, Worester, England WR 5 3AB) and explain our position.(5) 报告MEMOTo: All DirectorsFrom: Lynn Adam, Administrative SecretaryDate: May 25, 1999Subject: Machine DictationAt the request of some of the division direction, we have made a survey of machine transcripts to see what could be done to improveboth the quality of transcripts and the speed with which the work is completed. these are their suggestions:1. Both dictators and transcribers should be familiar with the dictating and transcribingEquipment. A manual is available for every machine; it explains how to use the equipment.2. It would be helpful if all dictators would:a. Mark the indicator slips with special instruction and correction. Mark the slips, too, to show the length of the letter or report.b. Spell any proper names as well as technical or unfamiliar words.c. Control their voice so that the dictation is neither too loud nor too soft. Be sure to enunciate clearly.d. Supply as mach information as possible__ number of copies, type of massage, and identity of dictator. It would also help if salutations and subject lines, when used, were dictated.e. Indicate when you would like the dictation complete the work dictation is rush.3. Machine transcribers will complete transcription by the day following the receiving of the tape unless the dictation is marked rush-----then every will be made to complete the work when it is wanted.Please let me know if you have further suggestions. I should also like to know if these suggestions result in better transcripts.四考试题型与范例考题一You are the Manager of a small printing company. A new employee, Mark McCabe, is joining your company on 10 th May.* Write a short memo to your office administrator*Saying who is starting work and when:*Telling him what Mark McCabe's desk should be put.*Suggesting where Mark McCabe's job will be*Write 30----40 words on your Answer SheetSANPLETo: Office AdministratorFrom: ManagerDate:Subject: New EmployeeA new employee, Mark McCabe, will join us on 10th May. He will take charge of the Sales section. Would you please arrange his desk in the room of Sales section.考题二Your company has received a lot of criticism of its telephone service. You looked into the most common complains and made the following notes:The Services Director has asked you to write a memo to call staffon recommended telephone procedure.* Write the memo in about 100---120 words, explaining how staff should use the phone. Use theinformation in your notes above.* Write on your Answer SheetSampleTo: All StaffSubject: Recommended for all staff to know we should use phones, because we have received so many complaints from our customers.The following are some recommended telephone procedure:1. Do not leave the phone to ting too long before answering2. Answering calls politely, instead of just saying'hello'.3. Let colleague know the transfer and how long the call will be when transferring calls.4. Take down messages including date; time, caller's name and number.考题三You work for a company, which produces laser printers. You are visiting another company, Soft cell, to buy some computer software for your department. They have expressed an interest in your company's printer and you would like to take twenty brochures and three sample printers with you.*Write a short note to Mr. Jim Asana, the sales manager.*Ask for his permission to take these items.*Explain why you want them.*Mention the time and date when you want to collect them.Write 30----40 words on your answer sheet.SampleTo: Mr. Jim AsanoMassage:May I have you permission to take twenty brochures and three sample printers with me when visiting Softcell who have expressed an interest in our printers. I will come to collect them at 8 am Thursday morning.。
商务英语写作第一章
build goodwill
Overview
Criteria for effective business writing
A successful business message: (1) the receiver interprets the msg as the sender intended it. (2) it achieves the sender’s purposes.
Functions of business writing
Business writing has three functions: To inform: you explain something or tell readers something/provide information To persuade: you want to influence the reader’s attitudes and want them to act. To entertain: to build goodwill（建立友善关系/良好 的信誉）; you create a good image of yourself and of your organization- the kind of image that makes people want to do business with you
商务英语写作 1
• 句子中的单词数
• 第一次阅读即理解的 读者百分比： 95% 75% 4%
7-10 15-20 27 or more
6. Use modern terminology （语句） We are in receipt of you letter of 12 June. ---- Thank you for your letter of 12 June. … the above-mentioned goods ---- … these goods Please find enclosed… ---- I enclose…
any questions.
The weakest links(2)
2. So many long-winded expressions
KISS 原则---- Keep It Short and Simple 长单词，长短语，长句子， 长段落不会打 动任何人，只会把人搞糊涂。
I should be very grateful ---- Please Purchase ---- buy endeavor ---- try Commer us with a prompt reply. ---- I hope to received a prompt reply.
Please revert to us soonest. ---- I hope to hear from you soon.
5. Remember the KISS principle in the very near future ---- soon We would like to ask you ---- please At a later date ---- later In the event that ---- if With regard to ---- about In spite of the fact that ---- despite
商务英语写作概述与要求BEC写作概述及Memo,Note,Email,BusinessLetter
商务英语写作概述和要求BEC写作 概述及
1.不要遗漏信息点 2.不要照搬题目信息
1）换句型 2）换同义词 3）换词性
3. 礼貌：体贴周到
商务英语写作概述和要求BEC写作 概述及
便条分类： ❖ Note of Apology ❖ Note of Invitation ❖ Note of Accepting/Declining Invitation ❖ Note of Request ❖ Note of Suggestion ❖ Note of Congratulation ❖ Note of Thanks ❖ Note of Complaint ❖ Note of Condolence (哀悼，慰问）or Sympathy ❖ Note of Asking for a leave
3 Can write a simple report.
商务英语写作概述和要求BEC写作 概述及
1.1 BEC写作概述
本课程安排 1.Note, memo,email 2.Business letter/report
商务英语写作概述和要求BEC写作 概述及
• 题头：交代背景信息
• 必须包含或传递的信息点（顺序可以打乱）
范文：感谢与告别
Dear Peter，
April 20th, 2008
I have done all my things here. I sincerely thank you for
the trouble you have taken for my sake. I am leaving for
商务英语写作教程chapter 1
– Example (1)
• Dear Sirs,
•Hale Waihona Puke Re: Women’s Blouses
– Example (2)
• Gentlemen:
•
Subj: Tin Foil Sheets
•
– Sometimes, the subject line can be underscored.
• 6. 事由行
• 2. Reference and Date
– In business correspondence, reference will be given by a firm to another. Reference may include a file number, departmental code, or the initials of the signer, followed by that of the typist of the letter. They are marked as “ Our Ref: *** ” and “ Your Ref:*** ” to avoid confusion.
• Example
– Attention: Export Department – Dear Sirs,
• 4. 经办人行
– 此行通常在信内地址和称呼之间，文字下面使用或 不使用划线均可。一般在正文上方的中央部位，如 果经办人行用全齐头式，则应位于左侧边缘。
• 5. Salutation – Salutation is placed two lines below the inside address. The salutation is “Gentlemen” if the letter is addressed to an organization, even if there is an attention line directing the letter to a particular individual within that organization. – In business correspondence, the most commonly used salutation forms are: • Dear Sirs, (British Style) • Gentlemen: (American Style) • Dear Sir, • Dear Madam: • Dear Mr. Brown:
商务英语写作教程(第三版)课件：Memos
We are pleased to be able to help you make this change, Cary.
Case study
memo
To: Jackson Pallock, Internal Auditor From: Mabelline Yuric, Sales Supervisor of Cosmetics Subject: Response to Request for New-Life Cosmetics Sales
They are as follows: Telephone Mr. Brown of The Dog and Parrot and Mrs Smith of John Barry Furniture to tell
them that their orders will arrive three days later than promised because of a machinery breakdown. Please apologise for the delay. Interview Mr. J King at 2pm who has a complaint about a bedroom suite he has bought. Take delivery of a kitchen unit which is arriving at 4pm Telephone the local garage and cancel my appointment to discuss the refurbishment of their car showroom.
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SEC 4
Complimentary close (optional)
Signature (writer’s name)
SEC 5
SEC 6
返回
Section 3 Composing your Messages
SEC 1 Practice 1 (1)
Complete the following chart according to the information given in the SEC 2 samples.
not, please leave a note in my mailbox ＃334, this afternoon.
SEC 6
返回
Section 3 Composing your Messages
SEC 6
返回
Section 3 Composing your Messages
SEC 1 Practice 1 (3)
SEC 2 SEC 3 SEC 4 SEC 5
Action
Sample 1
Sample 2
Sample 3
I could meet you in W__e__w_o_u_ld__b_e_v_e_r_y___ T__h_a_n_k_y_o_u_v_e_r_y_m__u_c_h_. ____ the library Reading d_e_l_ig_h_t_e_d_i_f _y_o_u_c_o_u_ld_ Room 4 tomorrow at b_e__o_n_e__o_f _th_e__ju_d_g_e_s_. 10:00, if that is convenient for you. If
返回
Section 1 Getting Started
SEC 1 1 Complete the dialogue and then leave a message to Mr.Brown. (1)
John： Hello, may I __s_p_e_a_k___ to Mr. Brown?
SEC 2 Secretary：He just __le_f_t __ .
John：
SEC 4
Could you tell him that John __ca_l_le_d__ and asked him to _c_a_ll_/r_in_g__ me __b_a_c_k_ tomorrow?
Secretary：Sure. May I _h_a_v_e__ your phone number?
返回
Section 3 Composing your Messages
SEC 1 Practice 1 (2)
SEC 2 SEC 3 SEC 4 SEC 5
Focus
Sample 1
Prof. Wolf’s lecture lasted a lot longer than I expected.
Sample 2
We would be very delighted if you could be one of the judges. Foreign Languages Department
举办英语演讲比赛
如果你能当评委 我们会很高兴
SEC 4 Translate
SEC 5 SEC 6
返回
丹尼斯： 我们将于5月4日星期五下午两点在2号楼506室举行英语演讲比
赛，本次竞赛将持续3个小时。如果您能来当评委，我们会很高兴。
外语部 5月3日
Section 2 Sample Study
SEC 1 Sample 3
SEC 2 SEC 3 SEC 4 SEC 5 SEC 6
返回
Mon. morning Miss Li,
Our Personnel Manager, Mr. Steward, will be in Shanghai on business for five days. Please reserve a plane ticket from Beijing to Shanghai on April 20 for Mr. Steward and then send it to his office.
S__h_a_n_g_h_a_i _o_n_A_p_r_il_2_0__fo_r_M__r. S__te_w_a_r_d__a_n_d_t_h_e_n_s_e_n_d__it_to_ h_i_s_o_f_fi_c_e_. A__ls_o_c_a_l_l _to__b_o_o_k_ a__s_in_g_l_e_r_o_o_m__w_it_h_b_a_t_h__at__ H__o_li_d_a_y_In_n_,_f_r_o_m__A_p_ri_l _2_0__ t_o_A__p_ri_l 2_4__in_c_l_u_s_iv_e_.______
W__e__a_re__to__h_o_ld__a_n______ O__u_r_P_e_r_s_o_n_n_e_l ______ E__n_g_lis_h__s_p_e_e_c_h_c_o_n_t_e_st__ M__a_n_a_g_e_r,__M_r_. _______ i_n_R__o_o_m__5_0_6_, _B_u_il_d_in_g__2_ S__te_w_a_r_d_,_w_i_ll_b_e__in____ a_t_2_:_0_0__p_.m__. _o_n_F_r_id_a_y_,__ S__h_a_n_g_h_a_i _o_n_b_u_s_in_e_s_s_ M__a_y_4_._______________ f_o_r_f_iv_e_d_a_y_s_.________
SEC 5 John： I think he has my number.
Secretary：_I_s_e_e_/O__K__ , Mr. Smith. I’ll tell him you called.
SEC 6 John： Thanks.
返回
Section 1 Getting Started
SEC 1 1 Complete the dialogue and then leave a message to Mr.Brown. (2)
F__o_re_i_g_n_L_a_n_g_u_a_g_e_s_____ _Z_h_a_n_g__L_i __________ D__e_p_a_rt_m_e_n_t___________
SEC 5 SEC 6
Opening
I’m sorry I couldn’t make our 11 o’clock appointment.
Sample 3
T__h_e_c_o_n_t_e_st_w__il_l l_a_s_t _ P__le_a_s_e_r_e_s_e_r_ve__a__p_la_n_e____ a_b_o_u_t__3_h_o_u_r_s______ t_ic_k_e_t_f_ro_m__B__e_iji_n_g_t_o______
如果你方 便的话。
Translate
尊敬的布莱克教授： 很抱歉我不能在十一点钟准时赴约，沃尔夫教授的讲座比我预想的要
长很多。如果您方便的话，我可以明天十点钟在图书馆的第四阅览室跟您 见面。如果不方便的话，请于今天下午在我的邮箱——334号留个条给我。
谢谢！le Study
SEC 1 Sample 2
SEC 2 SEC 3
May 3 Denis, We are to hold an English speech contest in Room 506, Building 2 at 2:00 p.m. on Friday, May 4. The contest will last about 3 hours.
Reading Room 4 tomorrow at 10:00, if that is convenient for you.
If not, please leave a note in my mailbox ＃334 this afternoon. Thank you！
Elizabeth
参加十一点 的约会。
_b_a_c_k_t_o_m_o_r_r_o_w_. ______________________________
SEC 5
Signature：Alice (Secretary)
SEC 6
返回
Section 1 Getting Started
SEC 1 2 Besides leaving the telephone message, in what situations will people write notes? What are usually mentioned in the notes?
Also call to book a single room with bath at Holiday Inn, from April
20 to April 24 inclusive. Thank you very much. Zhang Li
预定 有浴室的单人间
Translate
李小姐：
我们的人事部主任斯图尔德先生将到上海出差5天。请给斯图尔德 先生预订一张4月20日北京飞往上海的机票，并送到他的办公室。同时 打电话给假日酒店预订一个带浴室的单间，时间是从4月20日到24日(包 括24日)。谢谢！
张丽
Section 3 Composing your Messages
SEC 1 Template
SEC 2
Date
Name of the recipient,
SEC 3 Message (what happened/will happen, explanation of the
event, what should be done )