电子商务英语ppt课件
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英文版 电子商务(部分) EC712精品PPT课件
4 Managing Costs(成本管理)
➢ Total cost of ownership(花费总成本) -Includes costs of hardware, software,
design work outsourced, and salaries ➢ Change management(变动管理)
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
1 Identifying Objectives(设定目标)
Businesses undertake electronic commerce initiatives for a wide variety of reasons.
-Process of helping employees cope with changes ➢ Opportunity costs(机会成本)
-Lost benefits from an action not taken
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
needs
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
2 Linking Objectives to Business (continued)
Improving after-sale service and support ➢ Purchasing products and services ➢ Managing supply chains ➢ Operating auctions ➢ Building virtual communities and Web portals
➢ Total cost of ownership(花费总成本) -Includes costs of hardware, software,
design work outsourced, and salaries ➢ Change management(变动管理)
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
1 Identifying Objectives(设定目标)
Businesses undertake electronic commerce initiatives for a wide variety of reasons.
-Process of helping employees cope with changes ➢ Opportunity costs(机会成本)
-Lost benefits from an action not taken
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
needs
EC LOGO
Planning Electronic Commerce Initiatives (cont.)
2 Linking Objectives to Business (continued)
Improving after-sale service and support ➢ Purchasing products and services ➢ Managing supply chains ➢ Operating auctions ➢ Building virtual communities and Web portals
电子商务英语课件1
• Some researchers define a fourth category of electronic commerce, called consumerto-consumer (or C2C), which includes individuals who buy and sell items among themselves.
• All of these communication, control, and transaction-related activities have become important parts of electronic commerce. Some people include these activities in the B2B category; others refer to them as underlying or supporting business processes.
To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce.
学习指导 电子商务在现代生活中的位置越来越重
要，它的出现不仅为企业提供了创造效益的 平台，而且也极大的方便了用户的使用，逐 渐成为商务活动中占主导位置的形式。随着 计算机及通信技术的发展，为电子商务发展 提供了更加广阔的空间。
本章主要介绍了以下内容： • 什么是电子商务 • 电子商务的类型 • 电子商务的发展 • ·com的繁荣、破灭和重生 • 电子商务的优势 • 电子商务的劣势
电子商务讲解课件(英文)Lecture
Customer service
Effective channels for customers to get help and resolve issues.
03
E-commerce Businesses
Marketplace
Marketplace Amazon Alibaba eBay
A platform that brings together buyers and sellers to facilitate transactions.
A crowdfunding platform that allows individuals or groups to raise funds for personal causes or charitable
projects.
Airbnb
A peer to peer e-commerce platform that allows
01
02
03
起始阶段
20世纪90年代初，电子商 务出现，以静态网页展示 产品信息。
发展阶段
20世纪90年代末至21世 纪初，电子商务平台兴起 ，在线购物逐渐普及。
成熟阶段
21世纪中期至今，移动支 付、社交电商、跨境电商 等多元化模式涌现。
Types of E-commerce
01
02
03
04
B2B (Business-to-Business) ：企业与企业之间的电子商务
Bitcoin, Ethereum, etc., used for secure, decentralized transactions.
Delivery and Logistics
In-store pickup
Effective channels for customers to get help and resolve issues.
03
E-commerce Businesses
Marketplace
Marketplace Amazon Alibaba eBay
A platform that brings together buyers and sellers to facilitate transactions.
A crowdfunding platform that allows individuals or groups to raise funds for personal causes or charitable
projects.
Airbnb
A peer to peer e-commerce platform that allows
01
02
03
起始阶段
20世纪90年代初，电子商 务出现，以静态网页展示 产品信息。
发展阶段
20世纪90年代末至21世 纪初，电子商务平台兴起 ，在线购物逐渐普及。
成熟阶段
21世纪中期至今，移动支 付、社交电商、跨境电商 等多元化模式涌现。
Types of E-commerce
01
02
03
04
B2B (Business-to-Business) ：企业与企业之间的电子商务
Bitcoin, Ethereum, etc., used for secure, decentralized transactions.
Delivery and Logistics
In-store pickup
电子商务课件英文版
■ow economic forces have created a business environment s fostering the second wave of electronic commerce
(4) How businesses use value chains and SWOT analysis to identify electronic commerce opportunities
The Second Wave of Electronic Commerce
EC | Electronic Commerce:
〔The Second Wave (cont.)
1 Electronic commerce and Electronic business
♦ Electronic business (e-business)-broader sense
椅In the 2000 to 2003 period, many industry observers were writing obituaries（t卜告）for electronic commerce. Just as the unreasonable expectations for immediate success fueled the high expectations during the boom years, overly gloomy news reports colored perceptions during this time.
•Term used interchangeably with e-commerce
•The transformation of key business processes through the use of
(4) How businesses use value chains and SWOT analysis to identify electronic commerce opportunities
The Second Wave of Electronic Commerce
EC | Electronic Commerce:
〔The Second Wave (cont.)
1 Electronic commerce and Electronic business
♦ Electronic business (e-business)-broader sense
椅In the 2000 to 2003 period, many industry observers were writing obituaries（t卜告）for electronic commerce. Just as the unreasonable expectations for immediate success fueled the high expectations during the boom years, overly gloomy news reports colored perceptions during this time.
•Term used interchangeably with e-commerce
•The transformation of key business processes through the use of
电子商务英语课件 ppt
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B2C e-commerce transactions are typically low volume, with high margins, and involve the exchange of goods and services that are tailored to the specific needs of consumers.
Data Privacy Policies
Policies that outline how an e-commerce business collects, uses, and shares customer data, ensuring compliance with privacy laws and regulations.
Security Measures
Measures taken to protect e-commerce systems from unauthorized access and malicious attacks, including firewalls, encryption, and regular security audits.
In the B2C model, businesses use e-commerce websites or mobile applications to market and sell their products to consumers.
C2C is a model where individuals sell goods and services directly to other individuals. It involves the buying and selling of used goods, collectibles, and services online.
B2C e-commerce transactions are typically low volume, with high margins, and involve the exchange of goods and services that are tailored to the specific needs of consumers.
Data Privacy Policies
Policies that outline how an e-commerce business collects, uses, and shares customer data, ensuring compliance with privacy laws and regulations.
Security Measures
Measures taken to protect e-commerce systems from unauthorized access and malicious attacks, including firewalls, encryption, and regular security audits.
In the B2C model, businesses use e-commerce websites or mobile applications to market and sell their products to consumers.
C2C is a model where individuals sell goods and services directly to other individuals. It involves the buying and selling of used goods, collectibles, and services online.
《实用电子商务》英语课件二
B2C e-commerce is typically conducted through e-commerce websites or mobile applications. These platforms allow businesses to market and sell their products online, providing a convenient and efficient shopping experience for consumers.
02
The main types of e-commerce
B2B e-commerce
01
B2B e-commerce, or business-to-business ecommerce, refers to the electronic transactions between businesses. It typically involves the sale of goods and services between companies, such as the purchase of raw materials, components, or finished
C2C e-commerce platforms, like eBay or Craigslist, connect individuals who want
to buy or sell items and provide tools and services to facilitate these
0m3anagement and logistics coordination.
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电子商务 第13版 英文版教学课件5
• 2016 survey: Average total cost of data breach to U.S. corporations was $4 million
• Low-cost web attack kits • Online credit card fraud • Underground economy marketplace
Learning Objectives
5.1 Understand the scope of e-commerce crime and security problems, the key dimensions of e-commerce security, and the tension between security and other values. 5.2 Identify the key security threats in the e-commerce environment. 5.3 Describe how technology helps secure Internet communications channels and protect networks, servers, and clients. 5.4 Appreciate the importance of policies, procedures, and laws in creating security. 5.5 Identify the major e-commerce payment systems in use today. 5.6 Describe the features and functionality of electronic billing presentment and payment systems.
• Low-cost web attack kits • Online credit card fraud • Underground economy marketplace
Learning Objectives
5.1 Understand the scope of e-commerce crime and security problems, the key dimensions of e-commerce security, and the tension between security and other values. 5.2 Identify the key security threats in the e-commerce environment. 5.3 Describe how technology helps secure Internet communications channels and protect networks, servers, and clients. 5.4 Appreciate the importance of policies, procedures, and laws in creating security. 5.5 Identify the major e-commerce payment systems in use today. 5.6 Describe the features and functionality of electronic billing presentment and payment systems.
unit 7Commerce Pros and Cons《电子商务英语》PPT课件
• spark • ［spɑ：k］ • v.引起，发动，鼓舞
New Words
• convey • ［kən′vei］ • v.传达
• ambiguity • ［æmbi′gju：iti］ • n.含糊，不明确
New Words
• jurisdiction • ［ˌdʒuəris′dikʃən］ • n.权限，司法权，裁
Text
What are E-Commerce Pros and Cons？
Some advantages ： Speed. High-speed network makes geographical distance insignificant.Electronic communications allow messages to traverse the world almost instantaneously.
Text
What are E-Commerce Pros and Cons？
disadvantages and constraints
Limited and selected sensory information. The Internet does not allow full scope for our senses
Text
What are E-Commerce Pros and Cons？
disadvantages and constraints
Perishable goods.Though specialized or refrigerated transport can be used，goods bought and sold via the Internet tend to be durable and non-perishable.
New Words
• convey • ［kən′vei］ • v.传达
• ambiguity • ［æmbi′gju：iti］ • n.含糊，不明确
New Words
• jurisdiction • ［ˌdʒuəris′dikʃən］ • n.权限，司法权，裁
Text
What are E-Commerce Pros and Cons？
Some advantages ： Speed. High-speed network makes geographical distance insignificant.Electronic communications allow messages to traverse the world almost instantaneously.
Text
What are E-Commerce Pros and Cons？
disadvantages and constraints
Limited and selected sensory information. The Internet does not allow full scope for our senses
Text
What are E-Commerce Pros and Cons？
disadvantages and constraints
Perishable goods.Though specialized or refrigerated transport can be used，goods bought and sold via the Internet tend to be durable and non-perishable.
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.
Most people use the terms "electronic commerce" and "electronic business" interchangeably. In this book, the term electronic commerce (or e-commerce) is
• Transactions and business processes that companies, governments, and other organizations undertake on the Internet to support selling and purchasing activities.
.
1.2 Categories of Electronic Commerce
Some people find it useful to categorize electronic commerce by the types of entities participating in the transactions or business processes. The five general electronic commerce categories are business-toconsumer, business-to-business, business processes, consumer-to-consumer, and business-to-government.
.
It might also purchase the materials it uses to make the speakers from other companies on the Web, which would be B2B electronic commerce.
Businesses often have entire departments devoted to negotiating purchase transactions with their suppliers. These departments are usually named supply management or procurement. Thus, B2B electronic commerce is sometimes called e-procurement.
.
The three categories that are most commonly used are:
• Consumer shopping on the Web, often called business-to-consumer (or B2C)
.
• Transactions conducted between businesses on the Web, often called business-to-bus Commerce and Electronic Business
• To many people, the term "electronic commerce" means shopping on the part of the Internet. However, electronic commerce (or ecommerce) also includes many other activities, such as businesses trading with other businesses and internal processes that companies use to support their buying, selling, hiring, planning, and other activities.
.
学习指导 电子商务在现代生活中的位置越来越重
要，它的出现不仅为企业提供了创造效益的 平台，而且也极大的方便了用户的使用，逐 渐成为商务活动中占主导位置的形式。随着 计算机及通信技术的发展，为电子商务发展 提供了更加广阔的空间。
.
本章主要介绍了以下内容： • 什么是电子商务 • 电子商务的类型 • 电子商务的发展 • ·com的繁荣、破灭和重生 • 电子商务的优势 • 电子商务的劣势
.
• Some people use the term electronic business (or e-business) when they are talking about electronic commerce in this broader sense. For example, IBM defines electronic business as "the transformation of key business processes through the use of Internet technologies."
used in its broadest sense and includes all
business activities conducted using electronic data transmission technologies.
.
The most common technology used is the Internet, but other technologies, such as wireless transmissions on mobile telephone and personal digital assistant (PDA) devices, are also included.
.
To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce.
Most people use the terms "electronic commerce" and "electronic business" interchangeably. In this book, the term electronic commerce (or e-commerce) is
• Transactions and business processes that companies, governments, and other organizations undertake on the Internet to support selling and purchasing activities.
.
1.2 Categories of Electronic Commerce
Some people find it useful to categorize electronic commerce by the types of entities participating in the transactions or business processes. The five general electronic commerce categories are business-toconsumer, business-to-business, business processes, consumer-to-consumer, and business-to-government.
.
It might also purchase the materials it uses to make the speakers from other companies on the Web, which would be B2B electronic commerce.
Businesses often have entire departments devoted to negotiating purchase transactions with their suppliers. These departments are usually named supply management or procurement. Thus, B2B electronic commerce is sometimes called e-procurement.
.
The three categories that are most commonly used are:
• Consumer shopping on the Web, often called business-to-consumer (or B2C)
.
• Transactions conducted between businesses on the Web, often called business-to-bus Commerce and Electronic Business
• To many people, the term "electronic commerce" means shopping on the part of the Internet. However, electronic commerce (or ecommerce) also includes many other activities, such as businesses trading with other businesses and internal processes that companies use to support their buying, selling, hiring, planning, and other activities.
.
学习指导 电子商务在现代生活中的位置越来越重
要，它的出现不仅为企业提供了创造效益的 平台，而且也极大的方便了用户的使用，逐 渐成为商务活动中占主导位置的形式。随着 计算机及通信技术的发展，为电子商务发展 提供了更加广阔的空间。
.
本章主要介绍了以下内容： • 什么是电子商务 • 电子商务的类型 • 电子商务的发展 • ·com的繁荣、破灭和重生 • 电子商务的优势 • 电子商务的劣势
.
• Some people use the term electronic business (or e-business) when they are talking about electronic commerce in this broader sense. For example, IBM defines electronic business as "the transformation of key business processes through the use of Internet technologies."
used in its broadest sense and includes all
business activities conducted using electronic data transmission technologies.
.
The most common technology used is the Internet, but other technologies, such as wireless transmissions on mobile telephone and personal digital assistant (PDA) devices, are also included.
.
To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce.