英语四级快速阅读专项训练(真题版附答案和详解)
四级快速阅读练习题-7篇

四级快速阅读练习题1 (08,06)Passage 1Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions on Answer Sheet 1. For questions 1-7, choose the best answer from the four choices marked A), B), C)and D). For questions 8-10, complete the sentences with the information given in the passage.Media Selection for AdvertisementsAfter determining the target audience for a product or service, advertising agencies must select the appropriate media for the advertisement. We discuss here the major types of media used in advertising. We focus our attention on seven types of advertising: television, newspapers, radio, magazines, out-of-home. Internet, and direct mail.TelevisionTelevision is an attractive medium for advertising because it delivers mass audiences to advertisers. When you consider that nearly three out of four Americans have seen the game show Who Wants to Be a Millionaire? you can understand the power of television to communicate with a large audience. When advertisers create a brand, for example, they want to impress consumers with the brand and its image. Television provides an ideal vehicle for this type of communication.But television is an expensive medium, and not all advertisers can afford to use it. Television's influence on advertising is fourfold. First, narrowcasting means that television channels are seen by an increasingly narrow segment of the audience. The Golf Channel, for instance, is watched by people who play golf. Home and Garden Television is seen by those interested in household improvement projects. Thus, audiences are smaller and more homogeneous(具有共同特点的) than they have been in the past. Second, there is an increase in the number of television channels available to viewers, and thus, advertisers. This has also resulted in an increase in the sheer number of advertisements to which audiences are exposed. Third, digital recording devices allow audience members more control over which commercials they watch. Fourth, control over programming is being passed from the networks to local cable operators and satellite programmers.NewspaperAfter television, the medium attracting the next largest annual ad revenue is newspapers. The New York Times, which reaches a national audience, accounts for $1 billion in ad revenue annually, ii m increased its national circulation (发行量) by 40% and is now available for home delivery in ion ciues. Locally, newspapers are the largest advertising medium.Newspapers are a less expensive advertising medium than television and provide a way foradvertisers to communicate a longer, more detailed message to their audience than they can through 48 hours, meaning newspapers are also a quick way of getting the massage out.Newspapers are ofen the most important form of news for a local community, and they develop a high degree of loyalty from local reader.RadioAdvertising on radio continues to grow Radio is often used in conjunction with outdoor bill-boards (广告牌) and the Internet to reach even more customers than television. Advertisers are likely to use radio because it is a less expensive medium than television, which means advertisers can afford to repeal their ads often. Internet companies are also turning 10 radio advertising. Radio provides a way for advertisers to communicate with audience members at all times of the day.Consumers listen to radio on their way to school or work, at work, on the way home, and in the evening hours.Two major changes—satellite and Internet radio—will force radio advertisers to adapt their methods. Both of these radio forms allow listeners to tune in stations that are more distant than the local stations they could receive in the past. As a result, radio will increasingly attract target audiences who live many miles apart.MagazinesNewsweeklies, women‘s titles, and business magazines have all seen increases in advertising because they attract the high-end market, magazines are popular with advertisers because of the narrow market that they deliver. A broadcast medium such as network television attracts all types of audience members, but magazine audiences are more homogeneous, if you read sports illustrated, for example, you have much in common with the magazine‘s other reade rs. Advertisers see magazines as an efficient way of reaching target audience members.Advertiser using the print media-magazines and newspapers-will need to adapt to two main changes. First, the internet will bring larger audiences to local newspapers, these second. Advertisers will have to understand how to use an increasing number of magazines for their target audiences. Although some magazines will maintain national audiences, a large number of magazines will entertain narrower audiences.Out-of-home advertisingout-of-home advertising, also called place-based advertising, has become an increasingly effective way of reaching consumers, who are more active than ever before. Many consumers today do not sit at home and watch television. Using billboards, newsstands, and bus shelters for advertising is an effective way of reaching these on-the-go consumers. More consumers travel longer distances to and from work, which also makes out-of-home advertising effective, technology has changed the nature of the billboard business, making it a more effective medium than in the past.Using digital printing, billboard companies can print a billboard in 2 hours, compared with 6 days previously. This allows advertisers more variety in the types of messages they create because they, can change their messages more quickly.InternetAs consumers become more comfortable with online shopping, advertisers will seek to reach this market As consumers get more of their news and information from the Internet, the ability of television and radio to get the word out to consumers will decrease. The challenge to Internet advertisers Is to create ads that audience members remember.Internet advertising will play a more prominent role in organizations' advertising in the near ftuture. Internet audiences tend to be quite homogeneous, but small. Advertisers will have to adjust their methods to reach these audiences and will have to adapt their persuasive strategies to the online medium as well.Direct mailA final advertising medium is direct mail, which uses mailings to consumers to communicate a client's message Direct mail includes newsletters,postcards and special promotions. Direct mail is an effective way to build relationships with consumers. For many businesses,direct mail is the most effective from of advertising.1. Television is an attractive advertising medium in that_____________.A) it has large audiences B) it appeals to housewivesC) it helps build up a company's reputation D) it is affordable to most advertisers2. With the increase in the number of TV channels_________.A) the cost of TV advertising has decreasedB) the number of TV viewers has increasedC) advertisers' interest in other media has decreasedD) the number of TV ads people can see has increasedpared with television, newspapers as an advertising medium_________________.A) earn a larger annual ad revenue B) convey more detailed messagesC) use more production techniques D) get messages out more effectively4.Advertising on radio continues to grow because ___________.A) more local radio stations have been set upB) modern technology makes it more entertainingC) it provides easy access to consumersD) it has been revolutionized by Internet radio.5.Magazines are seen by advertisers as an efficient way to___________.A) reach target audiences B) modern technology makes it more entertainingC) appeal to educated people. D) convey all kinds of messages6.Oui-of-home advertising has become more effective because_______A) billboards can be replaced within two hoursB) consumers travel more now ever beforeC) such ads have been made much more attractiveD) the pace of urban life is much faster nowadays7. The challenge to Internet advertisers is to create ads that are___________.A) quick to update B) pleasant to look atC) easy to remember D) convenient to access8. Internet advertisers will have to adjust their methods to reach audiences that tend to be_____________9.Directmail is an effective form of advertising for business to develop____________________10.This passage discusses how advertisers select________________for advertisements.参考答案:1. A2.D3.B4.C5.A6.B7.C8. quite homogeneous 9.relationships with consumers 10.the appropriate media2 (07,06)Protect Y our Privacy When Job-hunting OnlineIdentity theft and identity fraud are terms used to refer to all types of crime in which someone wrongfully obtains and uses another person‘s personal data in some way that involves fraud or deception, typically for economic gain.The numbers associated with identity theft are beginning to add up fast these days. A recent General Accounting Office report estimates that as many as 750,000 Americans are victims of identity theft every year. And that number may be low, as many people choose not to report the crime even if they know they have been victimized.Ident ity theft is ―an absolute epidemic,‖ states Robert Ellis Smith, a respected author and advocate of privacy. ―It‘s certainly picked up in the last four or five years. It‘s worldwide. It affects everybody, and there‘s very little you can do to prevent it and, worst of all, you can‘t detect it until it‘s probably too late.‖Unlike your fingerprints, which are unique to you and cannot be given to someone else for their use, you personal data, especially your social security number, your bank account or credit card number, your telephone calling card number, and other valuable identifying data, can be used, if they fall into the wrong hands, to personally profit at your expense. In the United States and Canada, for example, many people have reported that unauthorized persons have taken funds out of their bank or financial accounts, or, in the worst cases, taken over their identities altogether, running up vast debts and committing crimes while using the victims‘ names. In many cases, a victim‘s losses may includ ed not only out-of-pocket financial losses, but substantial additional financial costs associated with trying to restore his reputation in the community and correcting erroneous information for which the criminal is responsible.According to the FBI, identity theft is the number one fraud committed on the Internet. So how do job seekers protect themselves while continuing to circulate their resumes online? The key to a successful online job search is learning to manager the risks. Here are some tips for staying safe while conducting a job search on the Internet.1. Check for a privacy policy.If you are considering posting your resume online, make sure the job search site your are considering has a privacy policy, like . The policy should spell out how your information will be used, stored and whether or not it will be shared. You may want to think twice about posting your resume on a site that automatically shares your information with others. You could be opening yourself up to unwanted calls from solicitors (推销员).When reviewing the site‘s privacy policy, you‘ll be able to delete your resume just as easilyas you posted it. You won‘t necessarily want your resume to remain out there on the Internet once you land a job. Remember, the longer your resume remains posted on a job board, the more exposure, both positive and not-so-positive, it will receive.2. Take advantage of site features.Lawful job search sites offer levels of privacy protection. Before posting your resume, carefully consider your job search objective and the level of risk you are willing to assume., for example, offers three levels of privacy from which job seekers can choose. The first is standard posting. This option gives job seekers who post their resumes the most visibility to the broadest employer audience possible.The second is anonymous (匿名的) posting. This allows job seekers the same visibility as those in the standard posting category without any of their contact information being displayed. Job seekers who wish to remain anonymous but want to share some other information may choose which pieces of contact information to display.The third is private posting. This option allows a job seeker to post a resume without having it searched by employers. Private posting allows job seekers to quickly and easily apply for jobs that appear on without retyping their information.3. Safeguard your identity.Career experts say that one of the ways job seekers can stay safe while using the Internet to search out jobs is to conceal their identities. Replace your name on your resume with a generic (泛指的) identifier, such as ―Intranet Developer Candidate,‖ or ―Experienced Marketing Representative.‖You should also consider eliminating the name and location of your current employer. Depending on your title, it may not be all that difficult to determine who you are once the name of your company is provided. Use a general description of the company such as ―Major auto manufacturer,‖ or―International packaged goods supplier.‖If your job title is unique, consider using the generic equivalent instead of the exact title assigned by your employer.4. Establish and email address for your search.Another way to protect your privacy while seeking employment online is to open up an email account specifically for your online job search. This will safeguard your existing email box in the event someone you don‘t know gets hold of your email address and shares it with others.Using an email address specifically for you job search also eliminates the possibility that you will receive unwelcome emails in your primary mailbox. When naming your new email address, be sure that it doesn‘t contain references to your name or other information that w ill give away your identity. The best solution is an email address that is relevant to the job you are seeking such as Salesmgr2004@5. Protect your reference.If your resume contains a section with the names and contact information of your references, take it out. There‘s no sense in safeguarding your information while sharing private contact information of your references.6. Keep confidential (机密的) information confidential.Do not, under any circumstances, share your social security, driver‘s license, and bank account numbers or other personal information, such as race or eye color. Honest employers do not need this information with an initial application. Don‘t provide this even if they say they needit in order to conduct a background check. This is one of the oldest tricks in the book –don‘t fall for it.注意:此部分试题请在答题卡1上作答。
大学英语快速阅读4答案

---------------------------------------------------------------最新资料推荐------------------------------------------------------大学英语快速阅读4答案第四册 I. DCAB II.1.但是新墨西哥州东北部地区地势较高,具有形成旋转式暴风雨的一切地理特征,这种暴风雨被称作超级暴风雨, 它有可能最终形成最强劲的龙卷风。
2.能行驶的道路非常有限, 地形以山为主,山脉阻挡了雷达的扫描,这给我们追踪正在形成的风暴带来了困难。
3.但这一切已经毫无意义,我们一直监视风暴不停地旋转,最终却没有形成龙卷风。
因此,我们没有获得任何科学数据,看到的却是美丽壮观的风暴渐渐地消失在地平线上。
4.在形成龙卷风的条件已经成熟的那几天里,可能会有多股强劲的风暴可以成为追逐的目标,最终决定追逐哪一股风暴有时纯属偶然。
Key to the Reading-Skill Exercises Extract 1 1. yet and but , showing contrast; for, indicating a reason; in addition to , additive; indeed, restating an assertion. 2. All of them make the paragraph highly cohesive Extract 2 CB 2 I, CDDA II.1. 他回忆到,他很小的时候夜间常常躺在床上,想像生命会怎样终结、什么是虚无、为什么死亡是无法改变的。
1.随着美国进一步走向多民族化,对人的本性产生了新的认识,进而影响到我们原有的个人观点。
1 / 172.我们对涉及人类本性的问题的回答,在很大程度上影响我们对子女的教育方式,以及对犯罪、贫困等社会问题的处理方式。
3.即使是弗洛伊德也相信:为了平衡其(动物)本能和文明社会的要求,人类能超越其纯动物性的存在。
英语四级考试阅读精选题及答案讲解

英语四级考试阅读精选题及答案讲解英语四级考试阅读精选题(一)Some houses are designed to be smart. Others have smart designs. An e某ample of the secondtype of house won an Award of E某cellence from the American Institute of Architects.Located on the shore of Sullivan’s Island off the coast of South Carolina, the award-winningcube-shaped beach house was built to replace one smashed to pieces by Hurricane (飓风) Hugo10 years ago. In September1989, Hugo struck South Carolina, killing 18 people and damagingor destroying 36,000 homes in the state.Before Hugo, many new houses built along South Carolina’s shoreline were poorly constructed,and enforcement of building codes wasn’t strict, according to architect Ray Huff, who createdthe cleverly-designed beach house. In Hugo’s wake, all new shoreline houses are required tomeet stricter, better-enforced codes.The new beach house on Sullivan’s Island should be able towithstand a Category 3 hurricane with peak winds of 179 to 209 kilometers per hour.At first sight, the house on Sullivan’s Island looks anything but hurricane-proof. Its redwoodshell makes it resemble “a large party lantern (灯笼)” at night, according to one observer. Butlooks can be deceiving. The house’s wooden frame is reinforced with long steel rods to give ite某tra strength.To further protect the house from hurricane damage, Huff raised it 2.7 meters off the groundon timber pilings—long, slender columns of wood anchored deep in the sand. Pilings mightappear insecure, but they arestrong enough to support the weight of the house. They alsoelevate the house above storm surges. The pilings allow thesurges to run under the houseinstead of running into it. “These swells of water come ashore at tremendous speeds and causemost of the damage done to beach-front buildings,” said Huff.Huff designed the timber pilings to be partially concealed by the house’s ground-to-roofshell. “ The shell masks the pilings so that the house doesn’t look like it’s standing with itspant legs pulled up,” said Huff. In the event of a storm surge, the shell should break apart andlet the waves rush under the house, the architect e某plained.练习题:Choose correct answers to the question:1. After the tragedy caused by Hurricane Hugo, new houses built along SouthCarolina’s shore line are required ________.A. to be easily reinforcedB. to look smarter in designC. to meet stricter building standardsD. to be designed in the shape of cubes2. The award-winning beach house is quite strong because________.A. it is strengthened by steel rodsB. it is made of redwoodC. it is in the shape of a shellD. it is built with timber and concrete3. Huff raised the house 2.7 meters off the ground on timber pilings in order to________.A. withstand peak winds of about 200 km/hrB. anchor stronger pilings deep in the sandC. break huge sea waves into smaller onesD. prevent water from rushing into the house4. The main function of the shell is ________.A. to strengthen the pilings of the houseB. to give the house a better appearanceC. to protect the wooden frame of the houseD. to slow down the speed of the swelling water5. It can be inferred from the passage that the shell should be ________.A. fancy-lookingB. waterproofC. easily breakableD. e某tremely strong英语四级考试阅读精选题答案1.[C] 根据题目中的专有名词Hugo查找到文中第3段第2句。
6月英语四级快速阅读题及答案

6月英语四级快速阅读题及答案阅读是英语四级考试中比例较大的一个重要环节,那么如何在阅读题上夺得高分呢?肯定是做题。
下面是CN人才网为大家整理的2017年6月英语四级快速阅读题及答案,欢迎参考~2017年6月英语四级快速阅读题及答案Real.time web search—-which scours only the latest updates to services like Twitter—is currently generating quite a buzz because it can provide a glimpse of what people around the world are thinking or doing at any given moment.Interest in this kind of search is so great that,according to recent leaks,Google is considering buying Twitter.The latest research from the interact search giant,though,suggests that real—time results could be even more powerful—they may reveal the future as well as the present.Google researchers Hyunyoung Choi and Hal Varian combined data from Google Trends on the popularity of different search terms with models used by economists to predict trends in areas such as travel and home sales.The result?Better forecasts in A.most every case.It works because searches reveal something about people’s intentions.Google has demonstrated before that search data can predict flu outbreaks,and last week World Bank economist Erik Feyen said he could cut errors in a model that forecasts lending to the private sector by 15%using Google search data.But real-time results could have even more predictive power:knowing what people are actually doing,not just thinking,at a particular instant gives a strong hint of the future consequences.Johan Bollen of Los A.amos NationA. Laboratory and A.berto Pepe of the University of California,Los Angeles,applied amood rating system to the text from over 10,000 Future Me emails sent in 2006 to gauge people’s hopes,fears and predictions for the future.They found that emails directed at 2007 to 2012 were significantly more depressed in tone than messages aimed at the subsequent six years.Could they have predicted the world’s current economic slump?Without more data,that is no more than an intriguing possibility.So Bollen plans to look at more Future Me emails,as well as Twitter messages,to search for mood swings that foreshadow other economic changes.If he finds any such links.the sanle sources might be used to try and predict future economic fluctuations.So will our online footsteps become a central part of economic forecasting?We’11 have to wait and see——0r perhaps do a quick web search.61.What is real-time web search.like Twitter?A.It tells us what people did in past days.B.It generates quite a buzz in recent days.C.It provides latest news about everything.D.It informs what people do in the future.62.What is the result of research established by Google researchers Hyunyoung Choi and Hal Varian?A.They gain nothing special from the combination of data and models.B. 11ley indeed reveal something about people’s intentions in such areas.C. They find that the future trends cannot be predicted from the research.D.They totally understand the future trends of these areas from research.63.What can we infer from Para.5?A. It is possible for researchers to get some hints from the Future Me emails.B. There is no relationship between the depression and economic slump.C.There is a potential relationship between depression and economic slump.D.The Future Me emails may indicate people’s reaction about future prediction.64.What’s the meaning of“Without more data,that is no more than an intriguing possibility.”?A. More data are necessary to turn this possibility to be reality.B.The possibility is just all intriguing possibility without data.C. No amount of data cannot be a strong proof for the possibility.D.More data are needed to turn it out to be a pure possibility.65.What’s the attitude of author to real.time search?A.Negative.B.Critical.C.Optimistic.D.Indifferent.61.What is real-time web search,like Twitter?像Twitter一样的实时搜索是什么?A.It tells us what people did in past days.它能告诉我们人们在过去都做什么。
四级快速阅读真题解析

目录2006年12月真题解析 (1)2007年6月真题解析 (3)2007年12月真题解析 (4)2008年6月真题解析 (7)2008年12月真题解析 (8)2009年6月真题解析 (10)2009年12月真题解析 (12)2010年6月真题解析 (14)2010年12月真题解析 (15)2006年12月真题解析1.The energy crisis in America discussed here mainly refers to a shortage of fossil fuels.【题干译文】此处讨论的美国能源危机是指矿物燃料的短缺。
【线索定位】由题干中的energy crisis in America定位到首段首句:There’s an energy crisis in America,and it has nothing to do with fossil fuels.【答案详解】N)。
本题考查文中energy crisis的指代含义。
文章首句明确指出此处讨论的energy crisis与fossil fuels(矿物燃料)并无关系,因此题干表述错误。
it has nothing to do with sth.意为“与……无关"。
2.People these days tend to lack physical energy.【题干译文】如今人们往往缺乏体能。
【线索定位】1由题干中的lack physical energy定位到首段第四句:But it’s not physical energy that most ofus lack.【答案详解】N)。
首段第二、三句中提到人们一早醒来就倦怠不堪的普遍现象,但紧接着指出其实大多数人缺乏的并不是physical energy,这明显与题干tend to lack physical energy不符,故题干表述错误。
3.Laura Hillenbrand is an example cited to show how emotional energy can contribute to one’s success in life.【题干译文】引用的劳拉·希伦布兰迪的例子是为了表明精神力量如何促成一个人的成功。
英语四级阅读练习+答案精讲+译文word版本

英语四级阅读练习+答案精讲+译文Aldous Huxley was a most unfortunate man.When he died in 1963 he must have expired in the confident belief that the event would be given wide coverage in the press the next day.After all,his career had not been without distinction.Where he made his big mistake was in dying on the same day that John F.Kennedy was assassinated.As a result Huxley got about three column inches at the bottom of page 27.In the same way the death of Victor Farris has gone widely unnoticed because he foolishly shuffled off this mortal coil at the same time as Mr.Konstantin Chernenko.Now,as you all know,Victor Farris was the chap who invented the paper clip.The paper milk carton too.And paper clips and milk cartons will be in use long after everyone has forgotten the name of the comrade who came between Andropov and whatever this new bloke is called.『The same goes for the inventor of the supermarket trolley who died in Switzerland a few months ago.』①Fell off his trolley,so to speak.『For all I know,he may be a household name in his own canton and they are putting up a statue of home wheeling his trolley,and are going to commemorate him on one of those ever-so-tasteful Swiss postage stamps we used to collect when we were younger and wiser,』②but I doubt if his name will be remembered outside the borders of his small country.Personally I forgot it within minutes of reading of his decease.Not that it matters.Somehow it is hard to imagine things like paper clips and supermarket trolleys having had a n amed inventor.It’s like discovering that at a particular moment of history a particular person invented the spoon,or the chair, or socks.One assumes that these everyday objects just happened,or evolved through natural selection.It isn’t necessarily so.I read only the other day that Richard Ⅱ invented the handkerchief.Almost everything else was invented either by Leonardo daVinci(scissors,bicycles,helicopters,and probably spoons,socks and the Rubik cube aswell)or by Benjamin Franklin(lightning-conductor,rocking-chair,bifocals)or else by Joseph Stalin(television).It’s quite possible that Leonardo or Benjamin Franklin or Stalin also invented the supermarket trolley.Certainly it has been invented more than once.Hardly was Herr Edelweiss(or whatever the Swiss chap was called)in his grave,than news came of the death of Sylvan N.Goodman at the age of 86.Sylvan also invented the supermarket trolley or,as the Los Angeles Times report calls it,the shopping cart.Be that as it may,Herr Edelweiss or Sylvan Goodman,or both,did a grand job and made supermarket shopping far less hellish than it would otherwise be.The next step will be to get the trolleys out of the shops and into the streets.You could put an engine in the front and call it a car.Or give it big wheels and a canopy and call it a pram.The possibilities are endless.1.It can be inferred from the passage that Herr Edelweiss.A.was remembered by the people all over worldB.made a lot of money from his inventionC.was not very famousD.was a business partner of Sylvan Goodman2.The author writes this article in order to illustrate that.A.the names of the people who invented the most useful things are usually forgottenB.everyday objects are invented and evolve through natural selectionC.many everyday objects are invented more than onceD.many famous people have passed away without being noticed3.Who probably invented spoons?A.Leonardo da Vinci.B.Benjamin Franklin.C.Victor Farris.D.A person unknown.4. By stating that Leonardo da Vinci invented helicopters, the author means .A. he really did itB. he is a military scientistC. he painted in one of his masterpieces a helicoptersD. people turn to ascribe inventions to him but they are wrong5.What can be inferred about Aldous Huxley?A.His death was not reported by the press.B.He was a famous inventor.C.He made a very big mistake in his late years.D.He died on the same day as John F.Kenneddy.Vocabulary1.canopy n. 天篷2.pram n. 婴儿车长难句解析①【解析】“the same goes”解析为同样的事情也发生,例:The same goes for our classmates.同样的事情也发生在我的同学身上。
英语四级快速阅读专项练习(含答案解析)_0
---------------------------------------------------------------最新资料推荐------------------------------------------------------ 英语四级快速阅读专项练习(含答案解析) 英语四级快速阅读专项练习(含答案解析) (一) Skimming and Scanning Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions on Answer Sheet 1. For questions 1-7, choose the best answer from the four choices marked [A], [B], [C] and [D]. For question 8-10, complete the sentences with the information given in the passage. Animals on the Move It looked like a scene from Jaws but without the dramatic music. A huge shark was slowly swimming through the water, its tail swinging back and forth like the pendulum of a clock. Suddenly sensitive nerve ending in the sharks skin picked up vibrations of a struggling fish. The shark was immediately transformed into a deadly, efficient machine of death. With muscles taut, the shark knifed through the water at a rapid speed. In a flash the shark caught its victim, a large fish, in its powerful jaws. Then, jerking its head back and forth, the shark tore huge chunks of flesh from its victim and swallowed them. Soon the action was over. Moving to Survive In pursuing its prey, the shark demonstrated in a dramatic way the important role of movement, or locomotion, in animals. Like the shark, most animals use movement to find food. They1 / 2also use locomotion to escape enemies, find a mate, and explore new territories. The methods of locomotion include crawling, hopping, slithering, flying, swimming, or walking. Humans have the added advantage of using their various inventions to move about in just about any kind of environment. Automobiles, rockets, and submarines transport humans from deep oceans to as far away as the moon. However, for other animals movement came about naturally through millions of years of evolution. One of the most successful examples of animal locomotion is that of the shark. Its ability to quickly zero in on its prey has always impressed scientists. But it took a detailed study by Duke University marine biologists S. A. Wainwright, F. Vosburgh, and J. H. Hebrank to find out how the sharks did it. ...。
大学英语四级快速阅读测试题及答案
Directions:In this part,you will have15minutes to go over the passage quickly and answer the questions on Answer Sheet1.For questions1-7,choose the best answer from the four choices marked[A],[B],[C]and[D].For questions8-10,complete the sentences with the information given in the passage.How to Visualize Your SuccessHave you ever heard of visualization(可视化)?Of course you have.Everybody’s heard of visualization and everybody partakes in it whether they realize it or not.How it works though is an altogether different matter.I want to take a closer look today at the mechanics of why visualizing works without necessarily delving into concepts and theories that cannot be proven.The brain has great difficulty in distinguishing between what’s true and what’s imagined.There is an off-cited(经常被引用的)example of an experiment conducted by Austrahan Psychologist,Alan Richardson.He took some basketball players and split them into3 equal groups.One group was told to practice their free throw technique twenty minutes per day. The next group was told to spend twenty minutes per day visualizing,but not attempting free throws,and the final group wasn’t allowed to either practice or visualize.At the end of the test period the group that had done nothing remained as they were,but both the other groups showed similar degrees of improvement,The people who only visualized playing basketball were able to perform almost as well as the ones who had actually practiced."How can that be so?"Firstly,the people practicing would miss some shots.Each time they missed they had in effect,practiced how to miss.The people that were visualizing would be hitting every basket so they were building up the feelings and memory of how to be successful.Forging a Path through a MeadowImagine walking home from a new job.You suddenly realize that there is a meadow of long grass that will cut20minutes off your walk.If you live in New York you’re going to need a great imagination for this one.The first few times you can barely see which way you had walked the previous day. However,after10or20times you can clearly see a pathway starting to form,and after100times all the grass is worn away and there’s a farmer with a shotgunand large dog waiting for you at the end.Let’s presume our gun-toting friend is a big softie and he allows you to use that route as long as you want.What are the odds that next time you try a slightly different direction?Slim to none would be my guess.After all,you know this way works and you have a lovely easy path.On the other hand,if Farmer Giles starts taking pot shotsat you and sportingly lets the dog try and shoot you too,before releasing it to sink its gnashers into your rear end,then you’ll probably find a new way home once you’re released fromhospital.The next time you’re walking home you opt against reacquainting yourself with Fido and spot another meadow further along the road.The same process then begins to take place only this time the original path you made has started to grow back.How We Create a Path in Our Mind That is what happens when we form thoughts in our mind.The first time we have a new thought it is a weakling(虚弱者)of a thought that has sand kicked in its face by stronger thoughts and beliefs.Each time you re-think it though it grows instrength as the physical pathway becomes more and more well-defined.Not only that,but if it is a belief that contradicts one you already hold,the older belief starts to atrophy and die.This also explains why we have the same thoughts over and over again and why people have difficulty snapping negative loops(循环)of thinking.The pathway has been established and it’s just easier to continue following it than trying to thinkabout something new and form a new connection in the brain.Making Visualization Work for YouVisualization is an incredibly successful and simple way of speeding up the process by fooling the unconscious into believing that you have already done something before you have. That’s what the basketball visualizers were doing,fooling their own unconscious into thinking they know how to hit basket after basket.Of course this in and of itself will not turn you into an NBA star,you do actually have to practice as well,but it will help you succeed more quickly.All you need to do to be successful at this is to visualize yourself doing something,as you would like to do it.Profound stuff,huh?Seriously though,that is all there is to it.How long you do it each day will affect the speed of change and it’s reallynot advisable visualizing your success for20minutes per day and then spending10 hours worrying about failing and replaying negative stuff in your head.It kind of defeats the object.You can also incorporate the"fake it till you make it"method in with your visualization to help speed up the process.This is simply a matter of pretending you are already proficient at something before you really are.Again,it’s simply a way of tricking your unconscious and getting it to do what you want it to do.Some people have difficulty with this process and tell me it’s being unrealistic.Well yeh,maybe they’re right,but who cares?If you want to be shackled by the chains of realism then go ahead,knock yourself out,but let me tell you this.There are few highly successful people out there that haven’t used this method or visualization at one time or another.In fact,successful people don’t care too much for reality;it just gets in the way and slows them down.What about you?注意:此部分试题请在答题卡1上作答;8-10题在答题卡1上。
英语四级快速阅读专项训练(真题版附答案和详解)
英语四级快速阅读专项训练(真题版附答案和详解)Part ⅡReading Comprehension (Skimming and Scanning) (15 minutes) Directions: In this part, you will have 15 minutes to go over the passage quickly and answer the questions on Answer Sheet 1. For questions 1-7 choose the best answer from the four choices marked A), B), C) and D). For questions 8-10, complete the sentence with the information given in the passage.1.Why Integrity MattersWhat Is Integrity?The key to integrity is consistency- not only setting high personal standards for oneself (honesty, responsibility, respect for others, fairness) but also living up to those standards each and every day. One who has integrity is bound by and follows moral and ethical (道德上的) standards even when making life's hard choices, choices which may be clouded by stress, pressure to succeed, or temptation.What happens if we lie, cheat, steal, or violate other ethical standards? We feel disappointed in ourselves and ashamed. But a lapse (缺失) of integrity also affects our relationships with others. Trust is essential in any important relationship, whether personal or professional. Who can trust someone who is dishonest or unfair? Thus integrity must be one of our most important goals.Risky BusinessWe are each responsible for our own decisions, even if the decision, making process has been undermined by stress or peer pressure. The real test of character is whether we can learn from our mistake, by understanding why we acted as we did and then exploring ways to avoid similar problems in the future.Making ethical decisions is a critical part of avoiding future problems. We must learn to recognize risks, because if we can't see the risks we're taking, we can't make responsible choices. To identify risks, we need to know the rules and be aware of the facts. For example, one who doesn't know the rules a about plagiarism (剽窃) may accidentally use words or ideas without giving proper credit or one who fails to keep careful research notes may unintentionally fail to quote and cite sources as required. But the fact that such a violation is "unintentional" does not excuse the misconduct, Ignorance is not a defense."But Everybody Does It"Most people who get in trouble do know the rules and facts but manage to fool themselves about the risks they're taking by using excuses: "Everyone else does it." "I'm not hurting anyone", or "I really need this grade." Excuses can get very elaborate: "I know I'm look at another's exam, even though I'm supposed to keep my eyes on my own paper, but that's not cheating because I’m just checking my answers, not copying." We must be honest about our actions and avoid excuses, if we fool ourselves into believing we're not doing anything wrong, we can't see the real choice we're making - and that leads to bad decisions.To avoid fooling yourself, watch out for excuses and try this test: Ask howyou would feel if your actions were public and anyone could be watching over yore shoulder. If you'd rather hide your actions, that's an indication that you're taking a risk and rationalizing it to yourself.Evaluating RisksTo decide whether a risk is worth taking, you must examine the consequences, in the future as well as right now, negative as well as positive, and to others as well as to yourself. Those who take risks they later regret usually focus on immolate benefits and simply haven't considered what might go wrong. The consequences of getting caught are serious and may include a "O" on a test or assignment, an "F" in the class, suspension (暂令停学) or dismissal from school and a ruined reputation. In fact, when you break a role or law, you lose control over your life and give others the power to impose punishment that you have no control over. This is an extremely vulnerable (脆弱的) position. There may be some matters of life and death or highest principle, which might justify such a risk, but there aren't many things that fall in this category.Getting Away with it - Or NotThose who don't get caught pay an even higher price. A cheater doesn't learn from the test, which deprives (剥夺) him her of an education. Cheating undermines confidence and independence: the cheater is a fraud, and knows that without dishonesty, he/she would have failed. Cheating destroys self-respect and integrity, leaving the cheater ashamed, guilty and afraid of getting caught.Worst of all, a cheater who doesn't get caught the first time usually cheats again, not only because he/she is farther behind, but also because it seems "easier." This slippery slope of eroding ethics and bigger risks leads only to disaster. Eventually, the cheater gets caught, and the later he/she gets caught, the worse the consequences.Cheating Hurts Other, TooCheaters often feel invisible, as if their actions "don't count" and don't really hurt anyone. But individual choices have an intense cumulative (累积的) effect. Cheating can spread like a disease. Recent statistics suggest 30%or more of college students cheat. If a class is graded on a curve, cheating hurts others' grades. Even if there is no curve, cheating "poisons" the classroom, and others may feel pressured to join in. ("If I don't cheat I can't compete with those who do") Cheating also has a destructive impact on teachers. The real reward of goof teaching is seeing students learn. But a cheater says. "I'm not interested in what you're trying to teach, all I care about is stealing a grade, regardless of the effect on others." The end result is a destructive attack on the quality of your education. Finally, cheating can hurt the reputation of the university and harm those who worked hard for their degree.Why Integrity MartenIf cheating becomes the norm, then we are in big trouble. We must rely on the honesty and good faith of others, if not, we couldn't put money in the bank, buy food, clothing, or medicine from others, drive across a bridge, get on a plane, go to the dentist--the list is endless. There are many examples of the vast harm that is caused when individuals forget or ignore the effect their dishonesty can have. The savings and loan scandal, the stock market and junk bond swindles, and, of course, Watergate,have undermined the faith of many Americans in the integrity of political and economic leaders and society as a whole. Such incidents take a tremendous toll on our nation's economy and our individual well-being. For example, but for the savings and loan debacle, there might be funds available to reduce the national debt and pay for education.In sum, we all have a common stake in our school, our community, and our society. Our actions do matter. It is essential that we act with integrity in order to build the kind of world in which we want to live.1. A person of integrity not only sets high moral and ethical standards but also _______.A) sticks to them in their daily lifeB) makes them known to othersC) understands their true valuesD) sees that others also follow them2. What role does integrity play in personal and professional relationships?A) It helps to create team spiritB) It facilitates communicationC) It is the basis of mutual trustD) It inspires mutual respect3. why must we learn to identify the risks we are going to take?A. To ensure we make responsible choices.B. To avoid being overwhelmed by stress.C. so that we don’t break any rules.D. so that we don’t run into trouble.4. Violation of a rule is misconduct even if _______?A. it has caused no harm.B. it is claimed to be unintentional.C. it has gone unnoticed.D. it is committed with good intentions.5. What should one do if he doesn’t wish to fool himself?A. Avoid making excuses.B. Listen to other people’s advice.C. Make his intensions public.D. Have others watch over his shoulder.6. Those who take risks they regret later on _______.A. will often become more cautiousB. are usually very aggressiveC. value immediate benefits most.D. may lose everything in the end7. According to the author, a cheater who doesn’t get caught right away will _______.A) pay more dearlyB) become more confidentC) be widely admiredD) feel somewhat lucky8. Cheaters at exam don’t care about their education, all they care about is how to _____________________________.9. Integrity matters in that all social activities rely on people’s _________________________.10. Many Americans lost faith in the integrity of their political leaders as a result of ________________________________.2.British Cuisine: the Best of Old and NewBritish cuisine (烹饪) has come of age in recent years as chefs (厨师) combine the best of old and new.Why does British food have a reputation for being so bad? Because it is bad! Those are not the most encouraging words to hear just before eating lunch at one of Hong Kong's smartest British restaurants, Alfie's by KEE, but head chef Neil Tomes has more to say."The past 15 years or so have been a noticeable period of improvement for food in England," the English chef says, citing the trend in British cuisine for better ingredients, preparation and cooking methods, and more appealing presentation. Chefs such as Delia Smith, Nigel Slater, Jamie Oliver and Gordon Ramsay made the public realise that cooking - and eating - didn't have to be a boring thing. And now, most of the British public is familiar even with the extremes of Heston BlumenthaPs molecular gastronomy, a form of cooking that employs scientific methods to create the perfect dish."It's no longer the case that the common man in England is embarrassed to show he knows about food," Tomes says.There was plenty of room for improvement. The problems with the nation's cuisine can be traced back to the Second World War. Before the War, much of Britain's food was imported and when German U-boats began attacking ships bringing food to the country, Britain went on rations (配给)."As rationing came to an end in the 1950s, technology picked up and was used to mass-produce food," Tomes says. "And by then people were just happy to have a decent quantity of food in their kitchens."They weren't looking for cured meats, organic produce or beautiful presentation; they were looking for whatever they could get their hands on, and this prioritisation of quantity over quality prevailed for decades, meaning a generation was brought up with food that couldn't compete with neighbouring France, Italy, Belgium or Spain. Before star chefs such as Oliver began making cooking fashionable, it was hard to find a restaurant in London that was open after 9pm. But in recent years the capital's culinary (烹饪的) scene has developed to the point that it is now confident of its ability to please the tastes of any international visitor.With the opening of Alfie's in April, and others such as The Pawn, two years ago, modern British food has made its way to Hong Kong. "With British food, I think that Hong Kong restaurants are keeping up," says David Tamlyn, the Welsh executive chef at The Pawn in Wan Chai. "Hong Kong diners are extremely responsive to new ideasor presentations, which is good news for new dishes."Chefs agree that diners in Hong Kong are embracing the modern British trend. Some restaurants are modifying the recipes (菜谱) of British dishes to breathe new life into the classics, while others are using better quality ingredients but remaining true to British traditions and tastes.Tamlyn is in the second camp. "We select our food very particularly. We use US beef, New Zealand lamb and for our custards (牛奶蛋糊)we use Bird's Custard Powder," Tamlyn says. "Some restaurants go for custard made fresh with eggs, sugar and cream, but British custard is different, and we stay true to that."Matthew Hill, senior manager at the two-year-old SoHo restaurant Yorkshire Pudding, also uses better ingredients as a means of improving dishes. "There are a lot of existing perceptions about British food and so we can't alter these too much. We're a traditional British restaurant so there are some staples (主菜) that will remain essentially unchanged."These traditional dishes include fish and chips, steak and kidney pie and large pieces of roasted meats. At Alfie's, the newest of the British restaurants in town and perhaps the most gentlemen's club-like in design, Neil Tomes explains his passion for provenance (原产地)."Britain has started to become really proud of the food it's producing. It has excellent organic farms, beautifully crafted cheeses, high-quality meats."However, the British don't have a history of exporting their foodstuffs, which makes it difficult for restaurants in Hong Kong to source authentic ingredients."We can get a lot of our ingredients once a week from the UK," Tamlyn explains. "But there is also pressure to buy local and save on food miles, which means we take our vegetables from the local markets, and there are a lot that work well with British staples."The Phoenix, in Mid-Levels, offers the widest interpretation of "British cuisine", while still trying to maintain its soul. The gastro-pub has existed in various locations in Hong Kong since 2002. Singaporean head chef Tommy Teh Kum Chai offers daily specials on a blackboard, rather than sticking to a menu. This enables him to reinterpret British cuisine depending on what is available in the local markets."We use a lot of ingredients that people wouldn't perhaps associate as British, but are presented in a British way. Bell peppers stuffed with couscous, alongside ratatouille, is a very popular dish."Although the ingredients may not strike diners as being traditional, they can be found in dishes across Britain.Even the traditional chefs are aware of the need to adapt to local tastes and customs, while maintaining the Britishness of their cuisine.At Yorkshire Pudding, Hill says that his staff asks diners whether they would like to share their meals. Small dishes, shared meals and "mixing it up" is not something commonly done in Britain, but Yorkshire Pudding will bring full dishes to the table and offer individual plates for each diner. "That way, people still get the presentation of the dishes as they were designed, but can carve them up however they like," Hill says.This practice is also popular at The Pawn, although largely for rotisseries (烤肉馆), Tamlyn says. "Some tables will arrive on a Sunday, order a whole chicken and a shoulder of lamb or a baby pig, and just stay for hours enjoying everything we bring out for them."Some British traditions are too sacred (神圣的)to mess with, however, Tomes says. "I'd never change a full English breakfast."注意:此部分试题请在答题卡1上作答。
(完整版)英语四级阅读试题库含答案解析
(完整版)英语四级阅读试题库含答案解析英语四级阅读题库含答案解析1.Passage OneGlobal warming may or may not be the great environmental crisis of the 21 st century, but regardless of whether it is or isn ’t –we won ’t do much about it. We will argue overit and may even, as a nation, make some fairly solemn-sounding commitments to avoidit. But the more dramatic and meaningful these commitments seem, the less likely theyare to be observed.Al Gore calls global warmi ng an “inconvenient truth, ”as if merely recognizing it could put us on a path to a solution. But the real truth is that we don ’t know enough to relieve global warming, and –without major technological breakthroughs —we can ’t do much about it.From 2003 to 2050, the world ’s population is projected to grow from 6.4 billion to 9.1billion, a 42% increase. If energy use per person and technology remain the same, totalenergy use and greenhouse gas emissions (mainly, CO2) will be 42% higher in 2050. butthat ’s too low, because societies that grow richer use more energy. We need economicgrowth unless we condemn the world ’s poor to their present poverty and freeze everyone else‘s living standards. With modest growth, energy use and greenhouse emissions more than double by 2050.No government will adopt rigid restrictions on economicgrowth and personal freedom (limits on electricity usage, driving and travel) that might cut back global warming. Still, politicians want to show they ’re “doing something. ”Consi der the Kyoto Protocol (京都议定书). It allowed countries that joined to punish those that didn ’t. But it hasn ’t reduced CO2 emissions (up about 25% since 1990), and many signatories (签字国) didn ’t adopt tough enough policies to hit their 2008-2012 targets.The practical conclusion is that if global warming is a potential disaster, the only solution is new technology. Only an aggressive research and development program might find ways of breaking dependence on fossil fuels or dealing with it.The trouble with the global warming debate is that it has become a moral problem whenit ’s really an engineering one. The inconvenient truth is that if we don ’t solve the engineering problem, we ’re helpless.57. What is said about global warming in the first paragraph?A) It may not prove an environmental B) It is an issue requiring world wide crisis at all. commitments.C) Serious steps have been taken to avoid D) Very little will be done to bring it underor stop it. control.58. According to the author ’s understandin g, what is Al Gore ’s view on global warming?A) It is a reality both people and politicians are unaware of.B) It is a phenomenon that causes us many inconveniences.C) It is a problem that can be solved once it is recognized.D) It is an area we actually have little knowledge about.59. Green house emissions will more than double by 2050 because of _______.A) economic growth C) wasteful use of energyB) the widening gap between the rich and D) the rapid advances of science and poor technology60. The author believes that, since the signing of the Kyoto Protocol, ________.A) politicians have started to do something to better the situationB) few nations have adopted real tough measures to limit energy useC) reductions in energy consumption have greatly cut back global warmingD) international cooperation has contributed to solving environmental problems61. What is the message the author intends to convey?A) Global warming is more of a moral issue than a practical one.B) The ultimate solution to global warming lies in new technologyC) The debate over global warming will lead to technological breakthroughs.D) People have to give up certain material comforts to stop global warming.Passage TwoSomeday a stranger will read your e-mail without your permiss ion or scan the Websites you ’ve visited. Or perhaps someone will casually glance through your creditcard purchase or cell phone bills to find out your shopping preferences or calling habits.In fact, it ’s likely some of these things have already happened to you. Who wouldwatch you without your permission? It might be a spouse, agirlfriend, a marketing company, a boss, a cop or a criminal. Whoever it is, they will see you in a way you neverintended to be seen —the 21 st century equivalent of being caught naked.Psychologists tell us boundaries are healthy, that it ’s important to reveal yourself to friends, family and lovers in stages, at appropriate times. But few boundaries remain. The digital bread crumbs ( 碎屑) you leave everywhere make it easy for strangers to reconstruct who you are, where you are and what you like. In some cases, a simpleGoogle search can reveal what you think. Like it or not, increasingly we live in a worldwhere you simple cannot keep a secret.The key question is: Does that matter?When opinion polls ask Americans about privacy, most say they are concerned aboutlosing it. A survey found an overwhelming pessimism about privacy, with 60 percent ofrespondents saying they feel their privacy is “slipping away, and that b others me. ”But people say one thing and do another. Only a tiny fraction of Americans changeany behaviors in an effort to preserve their privacy. Few people turn down a discount attollbooths (收费站) to avoid using the EZ-Pass system that can track automobile movements. And few turn down supermarket loyalty cards. Privacy economist Alessandro Acquisti has run a series of tests that reveal people will surrender personal information like Social Security numbers just to get their hands on a pitiful 50-cents-offcoupon (优惠券).But privacy does matter –at least sometimes. It ’s like health: When you have it, youdon ’t notice it. Only when it ’s gone do you wish you ’d done more to protect it.62. What does the author mean by saying “the 21 st century equivalent of being caughtnaked ”(Lines 3-4, Para.2)?A) People ’s personal information is easily accessed without their knowledge.B) In the 21 st century people try every means to look into others ’secrets.C) People tend to be more frank with each other in the information age.D) Criminals are easily caught on the spot with advanced technology.63. What would psychologists advise on the relationships between friends?A) Friends should open their hearts to C) There should be a distance even each other. between friends.B) Friends should always be faithful to D) There should be fewer disputes each other. between friends.64. Why does the author say “we live in a world where you simple cannot keep a secret ”(Line 5, Para.3)?A) Modern society has finally evolved into an open society.B) People leave traces around when using modern technology.C) There are always people who are curious about others ’affairs.D) Many search engines profit by revealing people ’sidentities.65. What do most Americans do with regard to privacy protection?A) They change behaviors that might disclose their identity.B) They use various loyalty cards for business transactions.C) They rely more and more on electronic D) They talk a lot but hardly do anythingdevices. about it.66. According to the passage, privacy is like health in that ________.A) people will make every effort to keep itwoman.B) its importance is rarely understoodThere are many reasons forC) it is something that can easily be lostD) people don ’t cherish it until the y lose itthis-typically, men take more risks thanwoman and are more likely to drink andsmoke but perhaps more importantly,men don ’t go to the doctor.“Men aren ’t seeing doctors as often2.Passage Oneas they should, ”says Dr. Gullotta, “This Question s 57 to 61 are based on theis particularly so for the over-40s,when following passage.diseases tend to strike. ”If you are a male and you are readingGullotta says a healthy man should this ,congratulations: you are avisit the doctor every year or two. For survivor .According tostatistics .you arethose over 45,it should be at least once amore than twice as likely to die of skinyear.cancer than a woman ,and nine timesTwo months ago Gullotta saw a more likely to die of AIDS. Assuming you50-year-old ma who had delayed doing make it to the end of your natural term,anything about his smoker ’s cough for a about 78 years for men in Australia, youyear.will die on average five years before a“When I finally saw him it had alreadyspread and he has since died from lung Regular check-ups for men would cancer ”he says, “Earlier detection and inevitably place strain on the public purse, treatment may not have cured him, but it Cartmill says. ”But prevention is cheaper would have prolonged this life ”in the long run than having to treat the According to a recent survey, 95%of diseases. Besides, the ultimate cost is far women aged between 15 and early 40s greater: it is called premature death. ”see a doctor once a year, compared to 57.Why does the author congratulate his 70% of men in the same age group. male readers at the beginning of the “A lot of men think they are invincible passage?(不可战胜的)”Gullotta says “They only A. They are more likely to survive serious come in when a friend drops dead on the diseases today.golf course and they think ”Geez, if it B. Their average lifespan has been could happen to him. considerably extended.Then there is the ostrich approach, ” C. They have lived long enough to read some men are scared of what might be this article.there and would rather not know, ”says D. They are sure to enjoy a longer and Dr. Ross Cartmill. happier live.“Most men get their cars serviced 58.What does the author state is the mostmore regularly than they service their important reason men die five years bodies, ”Cartmill says .He believes most earlier on average than women?diseases that commonly affect men could A. men drink and smoke much more thanbe addressed by preventive check-ups. womenB. men don ’t seek medical care as often disease becaus e of fearas women 61. What does Cartmill say about regularC. men aren ’t as cautions as women in check-ups for men?face of danger A.They may increase public expensesD. men are more likely to suffer from fatal B.They will save money in the long rundiseases C.They may cause psychological strains on59. Which of the following best completes menthe sentence “Geez, if it could happen to D.They will enable men to live as long ashim ?’(line2,para,8)? womenA. it could happen to me, too Passage TwoB. I should avoid playing golf Questions 62 to 66 are based on theC. I should consider myself lucky following passage.D. it would be a big misfortune High-quality customer service is60what does Dr. Ross Cartmill mean by preached( 宣扬)by many ,but actually“the ostrich approach ”(line q para.9) keeping customers happy is easier saidA. a casual attitude towards one ’s health than doneconditions Shoppers seldom complain to the B. a new therapy for certain psychological manager or owner of a retail store, butproblems instead will alert their friends, relatives, C. refusal to get medical treatment for fear co-workers, strangers-and anyone whoof the pain involved will listen.D. unwillingness to find out about one ’s Store managers are often the last tohear complaints, and often find out only include filled parking lots, cluttered (塞满when their regular customers decide t 了的) shelves, overloaded racks, frequent their competitors, according to a out-of-stock items, long check-out lines, study jointly conducted by Verde group and rude salespeople.and Wharton school During peak shopping hours, some “Storytelling hurts retailers and retailers solved the parking problems by entertains consumers, ”said Paula getting moonlighting (业余兼职的)local Courtney, President of the V erde group. ”police to work as parking attendants.the store loses the customer, but the Some hired flag wavers to direct shopper must also find a replacement. ”customers to empty parking spaces. This On average, every unhappy customerguidance eliminated the need forwill complain to at least four other, and customers to circle the parking lotwill no longer visit the specific store for endlessly, and avoided confrontationevery dissatisfied customer, a store will between those eyeing the same parkinglose up to three more due to negative space.reviews. The resulting “snowball effect ”Retailers can relieve the headaches bycan be disastrous to retailers. redesigning store layouts, pre-stocking According to the research, shoppers sales items, hiring speedy and who purchased clothing encountered the experienced cashiers, and having salesmost problems. ranked second and third representatives on hand to answerwere grocery and electronics customers. questions.The most common complaints Most importantly, salespeople shouldbe diplomatic and polite with angry them.customers. C Few customers believe the service will “Retailers who ’re responsive and be improved.friendly are more likely to smooth over D Customers have no easy access to storeissues than those who aren ’t so friendly. ”managers.said Professor Stephen Hoch. “Maybe 63. What does Paula Courtney imply by something as simple as a greeter at the saying “?the shopper must also find astore entrance would help. ”replacement ”(Line 2, Para. 4)?Customers can also improve future A New customers arebound to replace shopping experiences by filing complaints old ones.to the retailer, instead of complaining to B It is not likely the shopper can find thethe rest of the world. Retailers are same products in other stores.hard-pressed to improve when they have C Most stores provide the sameno idea what is wrong. D Not complaining to the manager causes注意:此部分试题请在答题卡2上作答the shopper some trouble too.62. Why are store managers often the last 64. Shop owners often hire moonlightingto hear complaints? police as parking attendants so that A Most customers won ’t bother to shoppers_____complain even if they have had unhappy A can stay longer browsing in the store experiences. B won ’t have trouble parking their carsB Customers would rather relate theirC won ’t have any worries about securityunhappy experiences to people around D can find their cars easily after shopping65. What contributes most to smoothing over issues with customers?A Manners of the salespeopleB Hiring of efficient employeesC Huge supply of goods for saleD Design of the store layout.66. To achieve better shopping experiences, customers areadvised to _________.A exert pressure on stores to improve their serviceB settle their disputes with stores in a diplomatic wayC voice their dissatisfaction to store managers directlyD shop around and make comparisons between stores3. The January fashion show, called Future Fashion , exemplified howfar green design has come. Organized by the New York-based nonprofitEarth Pledge, the show inspired many top designers to work with sustainable fabrics for the first time. Several have since made pledges toinclude organic fabrics in their lines.The designers who undertake green fashion still face many challenges. Scott Hahn, cofounder with Gregory of Rogan and Loomstate,which uses all-organic cotton, says high-quality sustainable materials canstill be tough to fine . “Most designers with existing labels are findingthere aren ’t comparable fabrics t hat can just replace what you ’re doing and shat your customers are used to, ”he says. For example, organic cotton and non-organic cotton are virtually indistinguishable once woven into a dress. But some popular synthetics, like stretch nylon, stillhave few eco-friendly equivalents.Those who do make the switch are finding they have more support.Last year the influential trade show Designers & Agents stopped charging its participation fee for young greenentrepreneurs (企业家) who attend its two springtime shows in Los Angeles and New York and gavespecial recognition to designers whose collections are at least 25% sustainable . It now counts more than 50 green designers, up from fewerthan a dozen two years ago. This week Wal-Mart is set to announce amajor initiative aimed at helping cotton farmers go organic: it will buytransitional (过渡型的) cotton at higher prices , thus helping to expand thesupply of a key sustainable material . “Mainstream is about to occur, ”says Hahn.Some analysts ( 分析师) are less sure . Among consumers, only 18%are even aware that ecofashion exists, up from 6% four years ago.Natalie Hormilla, a fashion writer, is an example of the unconverted consumer, when asked if she owned any sustainable clothes, she replied:“Not that I ’m aware of. ”Like most consumers, she finds little time toshop, and when she does, she ’s on the hunt for “cute stuff that isn ’t too expensive. ”By her own admission, green just isn ’t yet on her mind. But–thanks to the combined efforts of designers, retailers and suppliers –one day it will be.57. What is said about Future Fashion?A) It inspired many leading designers to start going green.B) It showed that designers using organic fabrics would go far.C) It served as an example of how fashion shows should be organized.D) It convinced the public that fashionable clothes should be madedurable.58. According to Scott Hahn, one big challenge to designers who will goorganic is that .A) much more time is needed to finish a dress using sustainablematerials .B) they have to create new brands for clothes made of organicmaterials .C) customers have difficulty telling organic from non-organicmaterials .D) quality organic replacements for synthetics are not readilyavailable .59. We learn from Paragraph 3 that designers who undertake greenfashion .A) can attend various trade shows free .B) are readily recognized by the fashion worldC) can buy organic cotton at favorable prices .D) are gaining more and more support .60. What is Natalie Hormilla ’s attitude t oward ecofashion?A) She doesn ’t seem to care about it. C) She is doubtful of itspractical value.B) She doesn ’t think it is sustainable D) She is very muchopposed to the idea61. What does the author think of green fashion?A) Green products will soon go mainstream.B) It has a very promising future.C) Consumers have the final say.D) It will appeal more to young people.Passage TwoQuestions 62 to 66 are based on the following passage.Scientists have devised a way to determine roughly where a personhas lived using a strand( 缕) of hair , a technique that could help track the movements of criminal suspects or unidentified murder victims .The method relies on measuring how chemical variations in drinkingwater show up in people ’s hair.“You’re what you eat and drink, and that ’s recorded in you hair, ”said Thure Cerling, a geologist at the University of Utah.While U.S diet is relatively identical, water supplies vary. The differences result from weather patterns. The chemical composition of rainfall changes slightly as raid clouds move.Most hydrogen and oxygen atoms in water are stable , but traces ofboth elements are also present as heavier isotopes (同位素) . The heaviest raid falls first .As a result, storms that form over the Pacific deliver heavierwater to California than to Utah.Similar patterns exist throughout the U.S. By measuring the proportion of heavier hydrogen and oxygen isotopes along astrand ofhair, scientists can construct a geographic timeline. Each inch of hair corresponds to about two months.Cerling ’s team collected tap water samples from 600 cities and constructed a mop of the regional differences. They checked the accuracy of the map by testing 200 hair samples collected from 65 barber shops.They were able to accurately place the hair samples in broad regionsroughly corresponding to the movement of raid systems.“It’s not good for pinpointing ( 精确定位),”Cerling said . “It’s goodfor eliminating many possibilities. ”Todd Park, a local detective, said the method has helped him learnmore about an unidentified woman whose skeleton was found near Great Salt Lake.The woman was 5 feet tall. Police recovered 26 bones, a T-shirt andseveral strands of hair.When Park heard about the research, he gave the hair samples to the researchers. Chemical testing showed that over the two years before herdeath, she moved about every two months.She stayed in the Northwest, although the test could not be morespecific than somewhere between eastern Oregon and western Wyoming.“It’s still a substantial area, ”Park said “But it narrows it way downfor me. ”62. What is the scientists ’new discovery?A) One ’s hair growth has to do with the amount of water they drink.B) A person ’s hair may reveal where they have lived.C) Hair analysis accurately identifies criminal suspects.D) The chemical composition of hair varies from person to person.63. What does the author mean by “You’re what you eat and drink ”(Line 1, Para.3)?A) Food and drink affect one ’s personality development.B) Food and drink preferences vary with individuals.C) Food and drink leave traces in one ’s body tissues.D) Food and drink are indispensable to one ’s existence.64. What is said about the rainfall in America ’s West?A) There is much more rainfall in California than in Utah.B) The water it delivers becomes lighter when it moves inland.C) Its chemical composition is less stable than in other areas.D) It gathers more light isotopes as it moves eastward.65. What did Cerling ’s team produce in their research?A) A map showing the regional differences of tap water.B) A collection of hair samples from various barber shops.C) A method to measure the amount of water in human hair.D) A chart illustrating the movement of the rain system.66. What is the practical value of Cerl ing ’s research?A) It helps analyze the quality of water in different regions.B) It helps the police determine where a crime is committed.C) It helps the police narrow down possibilities in detective work.D) It helps identify the drinking habits of the person underinvestigation.4.Throughout this long, tense election, everyone has focused on thepresidential candidates and how they ’ll change America. Rightly so, but selfishly, I ’m more fascinated by Michelle Obama and what she might beable to do, not just for this country, but for me as an African-Americanwoman. As the potential First Lady, she would have the world ’s attention.And that means that for the first time people will have a chance to get upclose and personal with the type of African-American woman they so rarely see.Usually, the lives of black women go largely unexamined. The prevailing theory seems to be that we ’re all hot-tempered single mothers who can ’t keep a man. Even in the world of make-believe, blackwomen still can ’t esca pe the stereotype of being eye-rolling, oversexedfemales raised by our never-married, alcoholic ( 酗酒的) mothers.These images have helped define the way all women are viewed, including Michelle Obama. Before she ever gets the chance to commit toa cause, charity or foundation as First Lady, her most urgent and perhapsmost complicated duty may be simple to be herself.It won ’t be easy. Because few mainstream publicationshave donein-depth features on regular African-American women, little is known about who we are, what we think and what we face on a regular basis.For better or worse, Michelle will represent us all.Just as she will have her critics, she will also have millions of fans whousually have little interest in the First Lady. Many African-American blogshave written about what they ’d like to see Michelle bring to the WhiteHouse —mainly showing the world that a black woman can support herman and raise a strong black family. Michelle will have to work to pleaseeveryone —an impossible task. But for many African-American women like me, just a little of her poise ( 沉着), confidence and intelligence will goa long way in changing an image that ’s been around for far too long.57. Why does Michelle Obama hold a strong fascination for the author?A) She serves as a role model for African women.B) She possesses many admirable qualities becoming a First Lady.C) She will present to the world a new image of African-American women.D) She will pay closer attention to the interests of African-Americanwomen.58. What is the common stereotype of African-American women according to the author?A) They are victims of violence. B) They are of an inferior violence.C) They use quite a lot of body language. D) They live on charity andsocial welfare.59. What do many African-Americans write about in their blogs?A) Whether Michelle can live up to the high expectations of her fans.B) How Michelle should behave as a public figure.。