商务英语写作2-2祝贺信

You are divided into several groups and have a discussion over the writing of congratulation letters. If you are interested, you can role play a conversation on congratulation extended via telephone, and note the similarity and difference between communication via spoken words and written letters.
Congratulation Letters
Summary
The format of a congratulation letter A congratulation letter also contains the heading, date, inside address, salutation, body of letter, complementary close, signature, etc. In the congratulation letter, besides the congratulating words, the sender always mentions the receiver’s effort for his deserved achievements. A congratulation letter should be simple and concise, usually under one page length. And the stationary used is usually specially selected. Congratulation Letters
Re-expressing the congratulation Complimentary Close
Thomas Jiang
Signature
General Manager
Congratulation Letters
Summary
The definition of a congratulation letter
Summary
The purpose of congratulation letters
on getting a new job on a speech or presentation on an achievement, an accomplishment, or on a job well done on his or her birthday on his or her engagement on his or her graduation on his or her retirement on his or her wedding or marriage on publishing a book or article on the anniversary of their marriage on the birth or adoption of a child on the opening of a new business, store, or office on winning an award or receiving a scholarship or other honor, etc.
to write sincere, natural, warm, positive letters of congratulations with appropriate tone.
Congratulation Letters
Task 1 Your Try
Mr. Jiang has learned that his client Henry Miller had recently been promoted to the head of Marketing Department of Refine Textile Co. Ltd. So, Mr. Jiang asks Qiu Xiaoyun to write a letter to congratulate Henry Miller on this good news in his name.
A Congratulation Letter Congratulation Letters
2
Communicative Activity Notes:
What’s the purpose of writing a congratulation letter? What should be the tone of a congratulations letter be like? What are the requirements of an effective congratulations letter? Are there any requirement on the length and font? If yes, what are they?
4. Are there any requirement on the length and font? If yes, what are they?
A congratulation letter should be simple and concise—usually under one page in length.
Congratulation Letters
2
1.
Communicative Activity
What’s the purpose of writing a congratulation letter?
The purpose of a congratulation letter is to deliver a congratulatory message to friends or family members or business partners, commemorating accomplishments and achievements. It is used both in personal and business situations.
Praise for the deserved achievements
Congratulation Letters
Sample Analysis
Again, congratulations to you, Mr. Miller – good luck and good wishes on your new position as Director of Marketing Department. Cordially yours,
Congratulation Letters
Sample Analysis
Zhejiang Sunshine Cashmere Co., Ltd. No.25 Kangtai Road, Zhili town, Huzhou, Zhejiang Province May 3, 2008 Mr. Henry Miller 156 Jingang South Road Guangzhou, Guangdong 510260
A letter of congratulation, or a congratulation letter, is a thoughtful way to deliver a congratulatory message to friends or family members or business partners, commemorating accomplishments and achievements. It is used both in personal and business situations. Certain types of congratulation letters are also referred to as “commendation letters” in some situations.
Congratulating worsPraise for the deserved achievements
Congratulation Letters
Sample Analysis
Through the years of working together with you, many of us are well aware of how much you’ve been dedicated to the successful business stories between our two companies. We are all looking forward to your trip to China next month when we will celebrate your advancement in a more formal way.
2.
What should be the tone of a congratulation letter be like?
Generally speaking, the tone of a congratulation letter should be sincere, natural, positive and without exaggeration.
3. What What are the requirements of an effective congratulation letter?
To write an effective congratulation letter, we should pay attention to the following points: 1) Write the congratulation letter as soon as possible after the fortunate event takes place. 2) State in the beginning the specific occasion that has motivated you to write a congratulation letter.