ads英文介绍广告
广告宣传介绍英语格式作文
As a high school student, Ive always been fascinated by the power of advertising. Its a world where creativity meets persuasion, and the best ads can leave a lasting impression on your mind. I remember the first time I was truly captivated by an advertisementit was a commercial for a popular smartphone that showcased its sleek design and advanced features in a way that made it seem like the ultimate gadget.The ad started with a simple scene: a group of friends hanging out, with one of them pulling out the smartphone. The camera then zoomed in on the device, highlighting its smooth edges and highresolution screen. The voiceover began, Introducing the future of communication, and the ad proceeded to demonstrate the phones capabilities, from its impressive camera to its ability to run multiple apps simultaneously.What struck me most about this ad was how it managed to convey the essence of the product in a concise yet impactful manner. The visuals were stunning, and the music in the background added a sense of excitement and urgency. It was clear that a lot of thought and effort had gone into crafting this advertisement, and it paid offby the end of the commercial, I found myself wanting to own that smartphone.But advertising is more than just creating visually appealing content its also about understanding the target audience and tailoring the message to resonate with them. For instance, a recent campaign for a sports drink featured a series of ads that focused on the hard work and dedication of athletes. The ads showed athletes training in various environments, from gyms to outdoor tracks, with the tagline, Fuel your ambition. Thiscampaign was successful because it spoke directly to the aspirations of its audience, motivating them to push their limits and achieve their goals.Another aspect of advertising that I find intriguing is the use of storytelling.A good story can make an ad memorable and relatable. Take, for example, a car commercial that told the story of a father teaching his son to drive. The ad showed the fathers pride as his son navigated the car through a scenic route, with the voiceover saying, Its not just a car its a journey. This ad was effective because it tapped into the emotional connection between the characters and the audience, making the product more than just a means of transportation.Moreover, advertising can also be a powerful tool for social change. Many companies use their ads to raise awareness about important issues and inspire action. For example, an environmental campaign featured a series of images showing the devastating effects of pollution, with the message, Our planet needs us. This campaign was not only informative but also emotionally compelling, urging viewers to take steps towards a more sustainable future.In conclusion, advertising is a complex and multifaceted field that requires a deep understanding of the product, the audience, and the art of persuasion. From the captivating visuals of a smartphone commercial to the emotional storytelling of a car ad, or the inspiring messages of a social campaign, advertising has the power to influence our thoughts, feelings, and actions. As a high school student, I am continually amazed by thecreativity and impact of advertising, and I look forward to seeing how this field will evolve in the future.。
广告种类介绍英文作文
广告种类介绍英文作文1. TV commercial: TV commercials are a popular form of advertising that reaches a wide audience. They are usually short and aim to grab the viewer's attention quickly with catchy jingles or memorable slogans.2. Online banner ads: Online banner ads are a common form of digital advertising that appear on websites and social media platforms. They often feature eye-catching graphics and are clickable, directing users to the advertiser's website.3. Print ads: Print ads can be found in newspapers, magazines, and other printed publications. They come in various formats, such as full-page spreads, half-page ads, and classifieds. Print ads often rely on striking visuals and persuasive copy to attract readers' attention.4. Radio ads: Radio ads are a form of audio advertising that is broadcasted over the radio. They typically usemusic, sound effects, and voice actors to create a memorable message that resonates with listeners.5. Product placement: Product placement is a form of advertising where brands pay to have their products featured in movies, TV shows, or other forms of media. This subtle form of advertising can help create positive associations with the brand.6. Influencer marketing: Influencer marketing involves partnering with popular social media personalities to promote products or services. Influencers often create sponsored content that showcases the brand in an authentic and relatable way to their followers.7. Billboards: Billboards are large outdoor advertisements that are prominently displayed in high-traffic areas such as highways, city centers, and sports stadiums. They rely on bold visuals and concise messaging to capture the attention of passersby.8. Direct mail: Direct mail advertising involvessending promotional materials, such as flyers, postcards, or catalogs, directly to consumers' mailboxes. This targeted form of advertising can be personalized and tailored to specific demographics.9. Email marketing: Email marketing is a digital marketing strategy that involves sending promotional messages to a targeted list of email subscribers. It can include newsletters, product announcements, and special offers to engage and convert customers.10. Social media ads: Social media ads are paid advertisements that appear on popular social networking platforms such as Facebook, Instagram, and Twitter. They can take the form of sponsored posts, carousel ads, or video ads to reach a targeted audience.。
广告介绍英语
Translating:
with the development of the Internet and the popularizition of computer .shopping online become a commonplace of our life .online shopping means that people can buy anything on the Internet.they can buy anything at home ,in office .Online shopping has made our daily more convenient and comfortable.Today ,we can learn something about it
Advantages Disadvantages Discuss: What are the advantages and disadvantages of touch the clothes people may feel tired the traditional shopping? try it know the quality of goods higher price waste time
Advertising is everywhere, it exists in many aspect of our daily lives. But in fact, in some ways it was ignored. In the eyes of many people, advertising is a negative word.What people hate most is ads exist when they look their favourite tv, so do l. today I tell the ads,not to help ads change it’s bad image,but to make us find some fun things in ads.
介绍关于广告英文作文
介绍关于广告英文作文英文：Advertising is an essential part of our daily lives. It is everywhere we go, from billboards on the streets to ads on our phones. As a consumer, I am constantly bombarded with ads trying to sell me something. However, as someone who has worked in the advertising industry, I can appreciate the creativity and strategy that goes into creating effective ads.One of the most important aspects of advertising is understanding the target audience. A successful ad must resonate with the intended audience and speak to their needs and desires. For example, a car commercial aimed at young professionals will focus on the car's sleek design and advanced technology, while an ad for a family minivan will highlight its spaciousness and safety features.Another key element of advertising is the use ofpersuasive language and imagery. Advertisers use catchy slogans, persuasive language, and visually appealing images to grab the attention of consumers and persuade them to buy a product or service. For example, a fast-food chain may use the slogan "I'm lovin' it" to create a positive association with their brand and make their food seem more appealing.However, advertising is not without its criticisms. Some people argue that ads can be manipulative and deceptive, leading consumers to make purchases they don't actually need or want. Others argue that ads contribute to the culture of consumerism and materialism that is so prevalent in our society.Overall, advertising is a complex and multifaceted industry that plays a significant role in our lives. As a consumer, it is important to be aware of the strategies and tactics used by advertisers in order to make informed purchasing decisions.中文：广告是我们日常生活中不可或缺的一部分。
2023英文广告词
2023英文广告词Introduction:The year 2023 is just around the corner, and with it comes new possibilities for brands and businesses to connect with their consumers. One of the most effective ways to do so is by creating compelling English ads that resonate with the target audience. In this article, we will discuss the importance of having impressive English adverts and the key elements required to create them.The significance of English Ads:English is one of the most widely spoken languages globally and has become a universal language of business. Therefore, it is essential to create English adverts that promote your brand or business. Having effective English ads not only helps you reach a wider audience but also makes your brand appear more professional and global. It is essential to explore the latest advertising trends to keep up with the competition.Key Elements of 2023 English Ads:1. Compelling Content:The best English adverts have a clear message that is easy to understand and engages the audience. Content should be concise,convincing, and persuasive. The content should speak to the audience, addressing their specific needs and interests.2. Visually Appealing Design:Eye-catching designs and visually appealing images or videos help grab the audience's attention. It is essential to have an aesthetically pleasing ad that resonates with the target audience.A well-designed advert enhances the credibility and trustworthiness of your brand.3. Call to Action:A good English advert should have a clear call-to-action that tells the audience what action to take next. It could be to visit your website, purchase your products, subscribe to your mailing list, or follow your social media accounts.4. Targeted Audience:Knowing your audience is key to creating effective English adverts. You should identify the demographic of your target audience and tailor your advert to their needs and interests. It is essential to understand their preferences, location, and buying habits.5. Keep it Simple:Simplicity is the key to creating effective English adverts. Use simple words that your audience can understand easily. Avoidusing jargon or complicated vocabulary. Keep it short and sweet, and convey your message as succinctly as possible.2023 English Ad Examples:1. Coca-Cola - Share HappinessCoca-Cola's 2023 English ad campaign aims to promote togetherness and happiness. Their adverts are visually appealing with bright colors and happy people smiling, conveying a message of unity and joy. The ads are simple with a clear message, "Share Happiness," encouraging people to come together and enjoy life.2. Nike - Just Do ItNike's 2023 English advert campaign is all about motivating people to get up and stay active. Their ads feature athletes and everyday people pushing themselves to be better, inspiring viewers to follow their lead. The message, "Just Do It," encourages the audience to take action and stay committed to achieving their goals.Conclusion:In conclusion, creating effective English advertisements is crucial for any business aiming to reach a wider audience. This involves an understanding of the target audience, the development of compelling content, visually appealing design, and a clear call-to-action. Businesses should consider these factors when creating English adverts in 2023 to remain competitive and keep up with the latest advertising trends.English ads can be a powerful tool for businesses to connect with their consumers and achieve their marketing goals.。
阿迪达斯英文广告词范文（精选6篇）
阿迪达斯英文广告词范文（精选6篇）阿迪达斯英文范文篇1"Come on, brother, put your hand up I know this time is not easyThere is only "we", there is no "I" you in the presence of everyoneAll from here to get enough confidence to remember these, brotherYou will be used on!Now I most want to say isCome with you and your brothers!No adolescents, no brothers, no basketball "This is my first ad in the cct5 to see, advertising by the nba star, McGee. Garnett. Duncan. Arenas.Billups Dwight Howard. China Central Television broadcast from the beginning of 1986 nba, but also since then, China's watch nba's number is rising year after year, because, too exciting, and field are exciting game, field areIs the world's highest level of the contest.In such a world of the best players and the best coach of the world, the fight is not just technology and tactics, and more is the psychological and positional response capabilities. So, when we watch the game can often see their sweat profusely, fist clenched, eyes stare big, rapid heartbeat.This is the charm of nba games, the vast majority of games are difficult to distinguish between the outcome, so when the game will see people keep up with the pace of the game, so as to make people feel the charm of basketball. So nba game is very attractive.阿迪达斯英文广告词范文篇2People are the purpose of animals, not always belong to their own more desirable. We are lovers or friends in my life experience, I have always been asked the question, because, for me, how could this be a problem? Is you do not know or he does not know? Maybe you have not reachedConsensus, but to be honest, each other must be clearly clear it.Do a simple quiz Well, like a best friend of yours, buddies and the like, something nothing will play with the killing time of the man, and now imagine kissing him, not for emergency Oh, if you can accept , And even full of expectations, then you are actually a lover, or have developed into a lover possible. Well, think of a person you like, you often think of him, but also like more than like, something nothing you will play with him to kill time, and now imagine you forever, this life, in any case not The opportunity to kiss him, and this time, if you do not feel a trace of pity, then rest assured, you really just friends. People are the purpose of the animals, not always belong to their own more desirable, people are particularly heavy curiosity of animals, do not understand the situation is always excessive fantasy, people are educated animals, so for packaging There is always more respect, but after all, people are not animals, from friends to lover that step can be Armstrong's small step, it can be a big step for mankind , Because love and care are two different things, we always can not measure, in the end the relationship between the generation, is not better than the current situation, but also because we want to monopolize another person's life, but more afraid of their lives completely Was occupied, so we are still friends. Undeniably, the relationship between men and women, really good.Friends can be a step, if not further, let us become friendsfrom the old knowledge, and then met but in the past have known people; friends can be a bumper to maintain the safety of each other in the absence of the car before you Collision damage and loss of money are reduced to a minimum; friends can be a network of contacts, even if not with the friend Xiuchengguo, you still have the opportunity to fall in love with friends; friends can be a family, you can get help to accompany, but not immediately Friends can be an excuse to hide their disloyal nature; friends are spare tire, in the absence of quasi-lovers in the chat comfort loneliness; do not forget, friends can be a source of income, but also often have to pay,Of course, the most important thing is a friend is a springboard to steal his trust, to run his habits, to capture his heart against, naturally, from friends cleverly turned into a lover.No matter how men and women in the world define the difference between friends and lovers, I always feel that you can return to the structure of the body surface, the design of each organ as well as the senses of the message, is to strengthen your heart for these two roles different cognitive,Boundary is sex. The nature of the switch a start, the object becomes a lover of the possibility of gradually increased, Brokeback Mountain two good friends is not the beginning of it, but for two in the mountains alone, but for a cold night, the most important , But for them to start to see the right eye, I believe that even if the battlefield has a life and death with the robe of friendship, if there is no intention of sex, or will not let the two men hold together to see the World Cup.In the twinkling of an eye, Valentine's Day has come, this is a courageous confession day, so that we can finally out of ambiguous, from a friend into a lover, called the other opponentsof the world died of this heart; People, this is also a fear of the days to avoid, because love is a big hat, it will cover your eyes, and even hinder your breathing, let us continue to maintain a good friend relationship, not More healthy.Perhaps, like the Wizard of Oz in the revelation, we racked our brains to pursue wisdom, heart and courage, the pursuit of life is not satisfied, in the end we are lovers or friends, in fact, the real answer has long been worn on our feet.阿迪达斯英文广告词范文篇3Nba for us to explain what is the overall basketball, what is tactical literacy, what will never give up ... 0.8 seconds! 1 second!3 seconds! This time can do? I did not know how to answer, nowI know . It can change the fate of a team! In the nba not to give up the last second! This is the insistence that this is the nba! Apply the ad is Li Ning, everything is possible! Jordan said, I have failed again and again , Which is why I can be successful. Every failure and shooting is not, let Jordan go further. Jordan has been able to have a successful career, and become the king of the league, his ability is from every failure and missed shots after the positive efforts, of course, mistakes are not terrible, but it is important to learn to make mistakes The lesson, let oneself grow. Basketball is not a person's basketball, he is by the common efforts of five people, unity is very important.Basketball is a collective movement, only with all the players together, in order to play very good results. Only in teammates on the basis of help, individuals can play wonderful, individual and group complement each other, inseparable. In nba, now more and more attention to the cooperation of the players. Although, in the nba to advocate individuality publicity, to promote individual heroism, but with their unity and cooperationis not contradictory. A player can become a star, they are very clear, the performance of individual ability and team members are inseparable from the close. They are often borrowed teammates to fully demonstrate the power of their own personal ability. Basketball is a pay attention to, no close cooperation with the players, is unable to strike the ball, it is impossible to win the game. In any one team, we should also have to nba players as a strong team spirit. Teamwork can not only overcome many problems that individuals can not solve, but also enhance our individual ability to make the most of their potential in teamwork.The spirit of solidarity and cooperation is the foundation of all business success. US state activist Webster, once said a famous words:People together can make a single person can not make the cause; wisdom, hands, strength together, almost universal.阿迪达斯英文广告词范文篇4"Come on, brother, put your hand up I know this time is not easyThere is only "we", there is no "I" you in the presence of everyoneAll from here to get enough confidence to remember these, brotherYou will be used on!Now I most want to say isCome with you and your brothers!No adolescents, no brothers, no basketball "This is my first ad in the cct5 to see, advertising by the nba star, McGee. Garnett. Duncan. Arenas.Billups Dwight Howard. China Central Television broadcast from the beginning of 1986 nba, but also since then,China's watch nba's number is rising year after year, because, too exciting, and field are exciting game, field areIs the world's highest level of the contest.In such a world of the best players and the best coach of the world, the fight is not just technology and tactics, and more is the psychological and positional response capabilities. So, when we watch the game can often see their sweat profusely, fist clenched, eyes stare big, rapid heartbeat.This is the charm of nba games, the vast majority of games are difficult to distinguish between the outcome, so when the game will see people keep up with the pace of the game, so as to make people feel the charm of basketball. So nba game is very attractive.阿迪达斯英文广告词范文篇5People are the purpose of animals, not always belong to their own more desirable. We are lovers or friends in my life experience, I have always been asked the question, because, for me, how could this be a problem? Is you do not know or he does not know? Maybe you have not reachedConsensus, but to be honest, each other must be clearly clear it.Do a simple quiz Well, like a best friend of yours, buddies and the like, something nothing will play with the killing time of the man, and now imagine kissing him, not for emergency Oh, if you can accept , And even full of expectations, then you are actually a lover, or have developed into a lover possible. Well, think of a person you like, you often think of him, but also like more than like, something nothing you will play with him to kill time, and now imagine you forever, this life, in any case not The opportunity to kiss him, and this time, if you do not feel a trace of pity, then rest assured, you really just friends. People are the purpose of the animals, not always belong to their own moredesirable, people are particularly heavy curiosity of animals, do not understand the situation is always excessive fantasy, people are educated animals, so for packaging There is always more respect, but after all, people are not animals, from friends to lover that step can be Armstrong's small step, it can be a big step for mankind , Because love and care are two different things, we always can not measure, in the end the relationship between the generation, is not better than the current situation, but also because we want to monopolize another person's life, but more afraid of their lives completely Was occupied, so we are still friends. Undeniably, the relationship between men and women, really good.Friends can be a step, if not further, let us become friends from the old knowledge, and then met but in the past have known people; friends can be a bumper to maintain the safety of each other in the absence of the car before you Collision damage and loss of money are reduced to a minimum; friends can be a network of contacts, even if not with the friend Xiuchengguo, you still have the opportunity to fall in love with friends; friends can be a family, you can get help to accompany, but not immediately Friends can be an excuse to hide their disloyal nature; friends are spare tire, in the absence of quasi-lovers in the chat comfort loneliness; do not forget, friends can be a source of income, but also often have to pay,Of course, the most important thing is a friend is a springboard to steal his trust, to run his habits, to capture his heart against, naturally, from friends cleverly turned into a lover.No matter how men and women in the world define the difference between friends and lovers, I always feel that you can return to the structure of the body surface, the design of eachorgan as well as the senses of the message, is to strengthen your heart for these two roles different cognitive,Boundary is sex. The nature of the switch a start, the object becomes a lover of the possibility of gradually increased, Brokeback Mountain two good friends is not the beginning of it, but for two in the mountains alone, but for a cold night, the most important , But for them to start to see the right eye, I believe that even if the battlefield has a life and death with the robe of friendship, if there is no intention of sex, or will not let the two men hold together to see the World Cup.In the twinkling of an eye, Valentine's Day has come, this is a courageous confession day, so that we can finally out of ambiguous, from a friend into a lover, called the other opponents of the world died of this heart; People, this is also a fear of the days to avoid, because love is a big hat, it will cover your eyes, and even hinder your breathing, let us continue to maintain a good friend relationship, not More healthy.Perhaps, like the Wizard of Oz in the revelation, we racked our brains to pursue wisdom, heart and courage, the pursuit of life is not satisfied, in the end we are lovers or friends, in fact, the real answer has long been worn on our feet.阿迪达斯英文广告词范文篇6Nba for us to explain what is the overall basketball, what is tactical literacy, what will never give up ... 0.8 seconds! 1 second!3 seconds! This time can do? I did not know how to answer, nowI know . It can change the fate of a team! In the nba not to give up the last second! This is the insistence that this is the nba! Apply the ad is Li Ning, everything is possible! Jordan said, I have failed again and again , Which is why I can be successful. Every failure and shooting is not, let Jordan go further. Jordan has beenable to have a successful career, and become the king of the league, his ability is from every failure and missed shots after the positive efforts, of course, mistakes are not terrible, but it is important to learn to make mistakes The lesson, let oneself grow. Basketball is not a person's basketball, he is by the common efforts of five people, unity is very important.Basketball is a collective movement, only with all the players together, in order to play very good results. Only in teammates on the basis of help, individuals can play wonderful, individual and group complement each other, inseparable. In nba, now more and more attention to the cooperation of the players. Although, in the nba to advocate individuality publicity, to promote individual heroism, but with their unity and cooperation is not contradictory. A player can become a star, they are very clear, the performance of individual ability and team members are inseparable from the close. They are often borrowed teammates to fully demonstrate the power of their own personal ability. Basketball is a pay attention to, no close cooperation with the players, is unable to strike the ball, it is impossible to win the game. In any one team, we should also have to nba players as a strong team spirit. Teamwork can not only overcome many problems that individuals can not solve, but also enhance our individual ability to make the most of their potential in teamwork.The spirit of solidarity and cooperation is the foundation of all business success. US state activist Webster, once said a famous words:People together can make a single person can not make the cause; wisdom, hands, strength together, almost universal.。
英文作文 题目是 广告
英文作文题目是广告英文：Advertising is a powerful tool that can be used to persuade people to buy products or services. There are many different types of advertisements, including print ads, television commercials, and online ads. Each type of advertisement has its own advantages and disadvantages.Print ads are a great way to reach a specific audience. For example, if you want to target people who read acertain magazine, you can place an ad in that magazine. Print ads are also great for showcasing products, as they can include high-quality images and detailed descriptions.Television commercials are another popular form of advertising. They are great for reaching a large audience, as many people watch TV. However, they can be expensive to produce and air. Additionally, viewers may tune out orfast-forward through commercials.Online ads are becoming increasingly popular, as more and more people use the internet. They can be targeted to specific demographics and can be more cost-effective than print or television ads. However, online ads can be easily ignored or blocked by users.中文：广告是一种强大的工具，可以用来说服人们购买产品或服务。
介绍广告英文作文
介绍广告英文作文英文回答：Advertising is a powerful tool that businesses use to promote their products or services. It's a way to reach a large audience and create awareness about your brand. Ads can be seen on TV, in magazines, on billboards, and even online.The goal of advertising is to persuade people to buy your product or service. Ads do this by creating a desire for the product, showing how it will benefit the consumer, and making it easy for people to purchase.There are many different types of ads. Some ads are designed to be humorous, while others are more informative. Some ads are targeted to a specific audience, while others are more general.No matter what type of ad you're creating, it'simportant to keep these things in mind:Your target audience: Who are you trying to reach with your ad?Your message: What do you want to tell your audience?Your call to action: What do you want your audience to do after seeing your ad?If you can keep these things in mind, you'll be well on your way to creating an effective advertising campaign.中文回答：广告是一种强大的工具，企业用它来宣传自己的产品或服务。
Ads 广告英语
Ads1.1 The concept of ads•Advertisement is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideas, or services.Structure of advertisement:title: functioning of guidancecontent: including features, functions, main ingredients, installation, operational approach,precaution, main performance index and specification1.2 Classification of adsGenerally:Product Advertisement商品广告, Service Advertisement劳务广告Corporation Advertisement企业形象, Public-Welfare Advertisement公益广告Classification by Medium:Newspaper Advertisement, Magazine Advertisement, Television Advertisement, Radio Advertisement, Direct Mail Advertisement, Outdoor Advertisement and others. Classification by Target Audience:Consumer Advertisement, Business Advertisement, Service Advertisement, Classification by Scope:Product Advertisement, Enterprise AdvertisementClassification by Life Span of Product:Introduction, Sales AdvertisementClassification by Different Geographical Area:International, National and Regional Advertisement1.3 function of advertisementACCA requirements:认知（Awareness）理解（Comprehension）说服（Conviction）行动（Action）1.4 Features of AdsAttractive—catch the reader¡¯s attentionCreative—project an imagePersuasive—urge the reader to actImpressive—produce an impact1.5 structure of Ad•it involves 2 parts: verbal 语言部分和non-verbal非语言部分•verbal—ad copy/ copywriting广告文案，including headline or sub-headline, body text and slogan标题或副标题、正文以及口号•nonverbal-including trademark, illustration, page layout, photos etc商标、插图、照片、版面编排等标题： CUTTY SARK SCOTS WHISKY正文：Some people wear trendy clothes to attract attention. Others drive flashy cars.a glass of Cutty Sark won't turn any heads. But if you insist on creating a stir, you can always ask the bartender for one of them.口号：Scots Whisky Uncommonly smooth2.1 lexical features词汇特征2.1.1 English: concise, common and easy to remember 简明、通俗、易记eg. Mosquito Bye, Bye, Bye. 蚊虫杀、杀、杀！（1）monosyllable verb commonly used单音节动词语义灵活、准确，常见于广告口号中Start Ahead. 成功之路，从头开始。
介绍一条广告英语作文
介绍一条广告英语作文Advertising is an essential part of our daily lives. It is everywhere we go, from billboards on the streets to commercials on TV. Advertisements are designed to grab our attention and persuade us to buy a product or service. In this essay, I will introduce a popular advertisement and analyze its effectiveness.The advertisement I have chosen is for Coca-Cola. It features a group of young people having fun at a beach party. They are all drinking Coca-Cola and enjoying themselves. The tagline of the ad is "Taste the Feeling," which is meant to evoke the idea that drinking Coca-Cola is a pleasurable experience.The ad is very effective for several reasons. First, it is visually appealing. The bright colors of the beach party and the happy, attractive people in the ad are eye-catching and draw the viewer in. Second, the ad is emotional. It taps into the idea of having fun and enjoying life, whichis something that most people can relate to. Third, the ad is memorable. The tagline "Taste the Feeling" is catchy and easy to remember.Overall, I think this advertisement is successful in achieving its goal of promoting Coca-Cola. It effectively uses visual and emotional appeals to persuade viewers totry the product. Additionally, the ad is memorable, which increases the likelihood that viewers will remember the product and consider purchasing it in the future.In conclusion, advertising is an important part of our lives, and the Coca-Cola ad I have analyzed is an example of effective advertising. By using visual and emotional appeals, the ad successfully promotes the product and encourages viewers to try it. As consumers, it is important to be aware of the persuasive techniques used inadvertising so that we can make informed decisions about what products we choose to buy.。
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
Who can guess which ad it is
sweat.
to love. I have mercy on you always waiting for.
I speak for myself
If you are a super-star
• How do you want to promote(推销) this product?
Match
1. 2. 3. 4. 5. Good to the last drop Make yourself heard Obey your thirst We lead others copy No business to small no problems to big 6. Drivers want it 7. Don’t leave home without it 8. She works while you rest
Raisins 葡萄干
This tissue absorb water soon.
Creative
Kitchen knife
What a sharp knife
Sort of Ads
• Pop slogan (流行标语) • Stars’ Celebrities （明星代言） • False advertising （虚假广告） • public service advertising (公益广告)
Summary
• I think no body likes the false ads. These kind of ads not only waste our times but also energy. Public service advertising reflects a certain social phenomena, public service advertising can make the audience to awaken their sense of social responsibility .
Handy bottle
go believe
Cleaning cream
High heel
Mobig
• Some of the stars are irresponsible, so the false ads were born.
Discuss
Discuss
• What is Ads in your mind? • Do you like watch at Ads? Why?
Maybe feel funny maybe feel boring Next enjoy some funny ads and guess
juice
Fresh Juice
Penelope Cruz佩内洛普· 科鲁兹
The advertising standards authority（广告标准局） had criticized, endorsement by the star Penelope Cruz a mascara（睫毛 膏） ads exaggerated（夸 张）, L'Oreal later had to clarify in the ad, Cruz during the filming of advertising was wearing fa lse eyelashes. It has mislead the consumers. So the advertising is banned.
Stars’ Celebrities
Discuss
• If your favorite star represent a product do you have a impulse（冲动）to buy this product? Why?
Look at these sentences
You only smell my perfume, but didn't see my
QUESTION
• When you open the TV, we attracted by the program, suddenly, it switching to another picture, guess what came into your eyes？
Question
What is advertisement?
We should be rational consumption(理性消 费), should not because a star endorsement and blind to buy, at the same time, the government should also strengthen supervision（监管）, has very good control of the quality of enterprise, and the star should also be used to recommend products to consumers, should not be irresponsible to endorse false advertising
a. 2 Ericsson mobile phone b. 4 Ricoh photocopier c. 5 IBM company d. 8 A washing machine e. 3 Sprite soda drink f. 7American Express credit card g. 6 Volkswagen car h. 1 Maxwell coffee
• I strong appeal we can not matched the stars and the product. We have to according to our true feelings, whether the product is really suitable for ourselves.
Discuss
• What kind of Ads do you like best？ Why?
Pop slogan
Can you translate this slogan?
Pop slogan
Can you translate this slogan?
Discuss
• What others popular slogan have you known?
You have your rules, I have my choice. You deny me now, i decide my future. You laugh at that I have nothing, not qualified You can look down upon our young, we will prove
• What do you think about the false ads? • It is the stars’ mistake?
the stars should be responsible ,most people buy the product because of his popularity. It's irresponsible if the star don't know about the product before, and recommend it to the consumers. The Advertising Law in USA formulated that the star must be the user of the product or the advertising will be a false one.
Maybe an ordinary ad, can help us
to find the original dream.
Summary
• Popular advertising leads the fashion. It always follow the development of the times.
public service advertising
public service advertising
Discuss
• Do you like public service advertising? why?
Maybe an ordinary ad, can help us to
awaken our responsibility to the family.
Introduction
Advertisement is a behavior or a form of communication. Its purpose is to inform provide customers about products and services and how to access and use. Usually, the sponsors pouring money into television, and television broadcast their advertising, in this way products be known, and the thousands of the audience purchase this product, and the sponsors get profit in the end.