剑桥BEC真题中级第三辑口语解析(Part 2 Mini Presentation)剖析

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BEC中级真题解析_第三辑T2P1

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The secret of avoiding work pressure is thinking ahead. Every day you need to review your
progress towards objectives and decide how you can best use the time available to make further
period of time shows that you are spending time on things that are not really necessary or
important, then think hard about whether you can afford this time如果回顾某段时间发现你在一
about this. Modern definitions of quality refer to Witness for purpose'. If you bear this in mind,
you may find it easier to persuade yourself to settle for an acceptable level of quality rather than
perfection. When thinking about objectives and planning how to achieve them, consider how
thoroughly you need to do something in order to meet your requirements. Unless you have spare

BEC商务英语(中级)口语模拟试卷3(题后含答案及解析)

BEC商务英语（中级）口语模拟试卷3(题后含答案及解析)题型有：1. INTERVIEW 2. MINI PRESENTATIONS 3. DISCUSSIONSECTION 1 INTERVIEW (ABOUT 3 MIN)1．Practise answering these questions. What kind of job would you most like to have? What are the main products made in your home town? How important do you think suitable packaging is for products? What attracts you to buy particular products? What types of business in general do you think will be most successful in the future?正确答案：How to approach Speaking Test Part One—In this part of the test you answer questions about yourself and about business topics, and express opinions.—Before the exam, think of answers to possible questions about your work or studies, business in your country, and a wide range of business-related matters. Below are some questions of the types which you might need to answer.—In the exam, listen carefully to the questions. Make sure you answer what the examiner asks you. Ask the examiner to repeat a question if necessary, Speak to both the examiner and the other candidate, and listen to what the other candidate says.—Try to give more than just basic answers, and give examples to show what you mean,—Remember that you are being tested on your ability to speak in English, not on your knowledge of specific areas of business. If you do not know an answer, say so, and try to speculate.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.A. WHAT IS IMPORTANT WHEN...? NEGOTIATING —COMPROMISE —DISPUTEB. WHAT IS IMPORTANT WHEN...? EMPLOYING TECHNICAL WRITERS —BEING ABLE TO WRITE WELL —MEETING TIGHT DEADLINESC. WHAT IS IMPORTANT WHEN...? MANAGING A COMPANY —COMMUNICATION —EXECLLENT MANAGER正确答案：Interlocutor:—I’m going to give each of you a choice of 3 topics. I’d like you to choose one of the topics and give a short presentation on it for about a minute. You will have about a minute to prepare for this and you can make notes if you wish while you prepare. After you have finished your talk, your partner will askyou a question.—All right? Here are your topics.[Interlocutor hands each candidate a different topic card, and some paper and a pencil for notes]Interlocutor:—Choose one of the topics to talk about. You can make notes.[1 minute’s preparation time. Both candidates prepare their talks at the same time, separately.]Interlocutor:—All right now. Candidate Two, which topic have you chosen, A, B or C? Would you like to talk about what you think is important when managing a company?[Candidate Two talks]One of the most important features in any business is communication. Good communication is required at all stages of the business process.Within individual companies internal communication occur at, and between the various levels. Directors communicate with one another concerning the company’s overall strategy. They inform managers of their plans, and the managers then communicate with other employees. Negotiation are conducted concerning pay and working conditions. Managers communicate decisions and orders and try to improve morale and motivation through good communication. Employees also communicate with each other, for example, over production and wages.Reliable and effective communication is one of the key elements which lead to efficient management of a company.Interlocutor:—Thank you. Now, Candidate One, please ask Candidate Two your question about his/her talk.[Candidate One asks question.]Can you tell me other key elements which lead to efficient management of a company?Candidate Two: The efficient management of a company requires many aspects, both internal and external. We need good communication, good staff and managers, smooth flow of the capital, etc.Interlocutor:—Thank you. All right. Now, Candidate One, which topic have you chosen, A, B or C? Would you like to talk about what you think is important when employing technical writers?[Candidate One talks]—Firstly, it is very important to be able to write well. This means not only knowing the basics of spelling, grammar and punctuation, but also having the ability to condense and organise complicated information to make it simple to understand. A good writer must also be able to cope with meeting tight deadlines. As far secondly as career prospects are concerned, after gaining valuable experience, many technical writers have the opportunity of taking on management roles. They may then be responsible for the work of other writers within a particular company, or they may prefer to become contractors. This means selling their services through an agency employing many freelance technical writers, who services are charged to companies at an hourly rate.Interlocutor:—Thank you. Now, Candidate Two, please ask Candidate One your question about his/her talk.[Candidate Two asks question.]Which factor is more important, being able to writer well or meeting tight deadlines? Why?Candidate One: I think neither of them can be ignored. We need technical writers being able to write well as well as meeting tight deadlines.Interlocutor:—Thank you[Materials are collected.]SECTION 3 DISCUSSION (ABOUT 5 MIN)In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic.3．In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an ex ample of which is below, and then about 3 minutes to discuss the topic with your partner. After that the examiner will ask you more questions related to the topic.For two candidatesIneffective time management is one of the major problems throughout the Workforce. You have been asked to put forward some suggestions for improving the situation. Discuss the situation together and decide:—Why poor time management can become a major concern—What procedures could be adopted to ensure that time is managed effectivelyFor three candidatesIneffective time management is one of the major problems throughout the workforce. You have been asked to put forward some suggestions for improving the situation. Discuss the situation together and decide:—Why poor time management can become a major concern—What procedures could be adopted to ensure that time is managed effectively—What rules should top managers come up with 正确答案：Interlocutor:—Now this part of the test you are going to discuss together.[Interlocutor points to the card showing the task while giving the instructions below.]Interlocutor:—You have 30 seconds to read the task carefully, and then 3 minutes to discuss and decide about it together. You should give reasons for your decisions and opinions. You don’t need to write any thing. Is that clear?[Interlocutor places the card in front of the candidates.Interlocutor:—I’m just going to listen and then ask you to stop after 3 minutes. Please speak so that we can hear you.[Candidates have about 3 minutes to complete the task.]A: Hi, Ms B, you know, everything seem to be in disorder in our company. And that obviously has a lot to do with poor time management.R: That’s the point. So time should be planned ac cording to the importance of the tasks we need to deal with.A: So what do you think we can do so that time is managed effectively in our company?B: You mean what procedures we can adopt?A: Sure, That’s what our boss is asking us to do, Right?B: Right. I think we’ve got a lot to do. First, we should make all the staff members realize how important effective time management is to our company.A: Yes, Perhaps we can run a few training programs for them. If needed, we may invite some experts from outside to help us.B: Another thing we can do is to make all the managers, or even every staff member, come up with a job description of their own. in this way, they can be pretty sure about what they are responsible for and what they are not.A: Good idea. So to sum up, our company should run a few training courses, and every staff member should write a job description of their own.[Materials are collected.][The interlocutor asks one or two questions as appropriate, to extend the discussion.]What kinds of rules should top managers come up with? What’s your view, Ms B?B: Well, I think the top managers of our country should come up with a set of rules as what kind of jobs should be given priority to. in this way, we can make sure that important tasks ere dealt with first.。

BEC商务英语(中级)口语模拟试卷95(题后含答案及解析)

BEC商务英语（中级）口语模拟试卷95(题后含答案及解析)题型有：1. INTERVIEW 2. MINI PRESENTATIONS 3. DISCUSSIONSECTION 1 INTERVIEW (ABOUT 3 MIN)1．In this part, the interlocutor asks questions to each of the candidates in turn. You have to give information about yourself and express personal opinions.Questions: (1)Could you tell me your social registration number?(2)Do you think having a hobby is beneficial to social life?(3)Is it important to set up a favorable relationship with the consumers?正确答案：(1)I am registered as...(2)Yes, of course. I make many friends during playing table tennis. So, I think that hobby is beneficial to the social life.(3)Yes. As the proverb goes “ The customer is God. “ The favorable relationship would create a nice atmosphere for buying and selling. The next time the consumer will be inclined to your products.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．“Mini-presentation” -about 6 minutesIn this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.A: What is important when...?Entertaining foreign business clients ventue for entertainment cultural diferenceB: What is important when...?aiming to improve customer service? staff training customer satisfaction surveysC: What is important when...?planning health and safety training for employees? selecting training contents staff involvement正确答案：I choose topic A—what is important when operating in competitive market. Considering this topic, I have three items to share. First, product price is an important item to be considered. Reducing the price of the product can save their money. It means that they can buy more things if the company gives a discount in the competitive market. The consumers would be attracted by your company, and even become the faithful customers. Thus, the company will benefit in the competitive market and finally succeed. Second, service should be treated seriously. Because good service is a sort of way of reasonable communication. The unique verbal or non-verbal or both communication can give the consumers a nice impression on the products. Both of their physical and mental needs are met. Then they would be loyal to this brand. Third, finding new marketing channels isanother approach. Besides, the traditional marketing channels, your company should find some new marketing channel, take the on-line shopping for example, your company could establish a company website, and sell the product on line directly. It is so popular in the current society. I choose topic B—what is important when planning a meeting. As for this topic, there are three points to mention here. In the first place, agenda is the first point to be considered. The meeting is a big event of the whole company, so many the leaders and staff should be attended. So the agenda should be free for every one. It is important to fix the exact time ahead of time. Besides, size is also very important. You should make sure how many people will take part in mis meeting. Then you can find the matched place to hold this meeting or prepare some necessities and prizes for the commendation meeting. Last but not least, budget of the commendation meeting is an important part. The expenses of meeting room, some necessities and the prizes should be considered in the budget. To sum up, agenda, size and budget are all important elements when planning a meeting. I choose topic C—what is important when deciding basic salary. With regard to this topic, there are three aspects I want to say. To begin with, comparison with other companies is important. Because it is a matter of external management. If the basic salary according to is lower than other enterprises in your area, it will be hard to attract job applicants to our company, or the employees could feel unfair. Besides, availability of local workforce makes great influence on the base salary. The linkage of pay levels to labor markets is able to attract or retain valuable employees. A lack of local workforce could bring out the raise of pay rate; otherwise you will lose in the talents battle. Thirdly, company finance and compensation policy should also be taken into consideration. We should design the basic salary in the extent of company finance. In a word, salary level of comparable companies, availability and company finance and compensation policy are all important elements when deciding starting salary.解析：这道题所给出可供选择的三个话题分别是在款待外国商业客户时，什么是重要的；在提高客户服务时，什么是重要的；最后一个是在对员工进行健康和安全培训时，什么是重要的。

剑桥商务英语中级第三辑真题对话

第三辑Test 1Staff MagazineYour company is planning to introduce an internal magazine to keep staff informed of company developments.You have been asked to help plan the staff magazineDiscuss the situation together, and decide:What type of information to include in the magazineWhich type of staff should contribute to the magazineHow often the magazine should be published【题目分析】企业内刊你所在的公司目前正打算发行企业内部期刊以帮忙员工随时了解公司的进展状况。

要求你帮忙策划企业内刊的设计。

你们一路讨论那个话题，并决定：杂志包括哪些内容杂志所定位的员工类型杂志的发行周期【参考范例】A: I think the staff magazine should be published four times a year and contains news and features about events in the company and the achievements of staff. B: I don’t think so. A monthly publication of news , analysis, opinions, interviews, competitions and feedback would be better, which can cover a wide range of topics, of interest to staff.C: I prefer the monthly. The magazine is an easy and convenient way of keeping up-to-speed with everything that’s going on in the company. In addition, staff magazine is designed to create a corporate culture that can connect all people in.so, the more, the better.A: Ok, maybe you are right. Staff magazine should involve everyone and everything in the company. A rich, prompt and diverse coverage satisfies all needs and expectations. By the way, what could be the target audience of the magazine? B: since every issue is designed to give staff a better understanding of our business, to share knowledge and experiences, to provide interest and entertainment and to show readers why the company is a good place to work, the magazine should be oriented to all the staff members.C: You can target the staff magazine to different groups, for individual department may want their version of the magazine. Moreover, staff should be encouraged to become involved in producing the magazine and building a sense of community and engagement.A: An employee magazine, um, sounds nice. And printed staff magazines can be out of date before staff even read them; so what about e-magazine, which allows content to be alive and up to date?B: Good idea! Then staff can get information across in an engaging and visual way.Down-loading and uploading old and new issues are really easy through the internet and intranet. Anyone can easily submit their article or update in the relevant section of the staff magazine.C: So many ways to improve the magazine and the staff magazine is such a great commitment to help staff to communicate better, and be better informed. Eventhe clients can get useful information and grasp business opportunities from the staff magazine.Test 2Video ConferencingThe company you work for is concerned about the amount of time staff spend traveling to meetings in other branches of the company, and is looking at alternatives.You have been asked to make recommendations about introducing video conferencing.Discuss the situation together and decide:What the company needs to know about the meetings that take place at present.What are the advantage and disadvantage of video conferencing might beWhat kinds of practical preparations would be needed before introducing the system?电视会议你所在的公司目前很关注员工出差到其他分公司开会的历时问题，正在寻觅可替代的开会方式。

BEC商务英语(中级)口语模拟试卷15(题后含答案及解析)

BEC商务英语（中级）口语模拟试卷15(题后含答案及解析)题型有：1. INTERVIEW 2. MINI PRESENTATIONS 3. DISCUSSIONSECTION 1 INTERVIEW (ABOUT 3 MIN)1．The interview—about 3 minutesIn this part the interlocutor asks questions to each of the candidates in turn. You have to give information about yourself and express personal opinions.正确答案：I: What do you do, A?A: I’m a fashion designer for Charles Fashion Company in Shanghai. I graduated from a fashion colleage in 2000 and have been a fashion designer since then.I: Interesting. How about you, B?B: Well. I’m a copywriter for an advertising company. That also takes a lot of creative imagination as a fashion designer does.I: Do you have any children?B: Yes, I have a daughter. Her name is Lisa. She’ll be three years old in June. I have a picture of her. Would you like to see it?I: Sure. Oh! She is lovely. She looks a bit like you. Very pretty. And are you married, A?A: Yes, I got married a year ago. We’re planning to have a child in the near future. I’d like to have a girl. But my wife is hoping Our child is a boy!I: Well, good luck.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．Mini presentation’—about 6 minutesIn this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about One minute. You have one minute to prepare your ideas.1. A. WHAT IS IMPORTANT WHEN...? SELECTING APPLICANTS FOR A JOB ?WORK EXPERIENCE ?PERSONAL QUALITIESB. WHAT IS IMPORTANT WHEN...? CHOOSING A SUPPLIER ?PRICE AND DISCOUNTS ?REPUTATIONC. WHAT IS IMPORTANT WHEN...? AIMING TO IMPROVE PRODUCTION QUALITY ?UP-TO-DATE EQUIPMENT ?STAFF TRAINING Interlocutor:?I’m going to give each of you a choice of 3 topics. I’d like you to choose one of the topics and give a short presentation on it for about a minute. You will have about a minute to prepare for this and you can make notes if you wish while you prepare. After you have finished your talk, your partner will ask you a question.?All right? Here are your topics.[Interlocutor hands each candidate a different topic card, and some paper and a pencil for notes]Interlocutor:?Choose one of the topics to talk about. You can make notes.[1 minute’s preparation time. Both candidates pre pare their talks at the same time, separately.]Interlocutor:?All right now. Candidate Two, which topic have youchosen, A, B or C? Would you like to talk about what you think is important when aiming to improve production quality?[Candidate Two talks]正确答案：Well. There are many aspects to take consideration into. First, up-to-date equipment is a must. second, I guess staff training is sencond to none when a firm wants to produce first-rate products. Because advance equipment is useless unless it is operated by staff who have been trained to how to use it. Third, we must put money into research and make good use research results to improve production quality. Only by doing so, can we greatly improve production quality.Interlocutor:?Thank you. Now, Candidate One, please ask Candidate Two your question about his/her talk.[Candidate One asks question.]Do you really think staff training is the most important?Candidate Two: Yes. As I have mentioned before, compared with up-to-date equipment, staff training is the most important factor.Interlocutor:?Thank you. All right. Now, Candidate One, which topic have you chosen, A, B or C? Would you like to talk about what you think is important when selecting applicants for a job?[Candidate One talks]To select applicants for a job involves many aspects. Each of them requires full consideration. Firstly, work experience should be considered. Usually, an applicant with longer experience is more suitable for the opening. But, an experienced applicant also has his or her disadvantage: he or she has less potential com pared with a young and energetic one who has much more potential. Secondly, personal qualities should never be ignored. A company in which staff are hard working, loyal, and collaborative tends to succeed. We should be more careful when we choose a leader. A good leader can lead a prosperous one to be more promising. A bad leader results in a disaster.Interlocutor;?Thank you. Thank you. Now, Candidate Two, please ask Candidate One your question about his/her talk.[Candidate Two asks question.]Do you think work experience is just as important as personal qualities when selecting applicants for a job?Candidate One: I think they are of the same important. It’s wrong to just pay attention to one of them.Interlocutor:?Thank you[Materials are collected.]SECTION 3 DISCUSSION (ABOUT 5 MIN)In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic.3．Discussion—about 5 minutesIn this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an ex ample of which is below, and then about 3 minutes to discuss the topic with your partner. After that the examiner will ask you more questions related to the topic.1. For two candidates No-Smoking PolicyYour company is considering introducing a No-Smoking policy. You have been asked to give your opinions on this policy.Discuss the situation together, and decide:?What are the advantages and disadvantages ot having a Non-Smoking policy in a company?How the company could deal with any objections from staff who are smokersFor three candidates No-Smoking PolicyYourcompany is considering introducing a No-Smoking policy. You have been asked to give your opinions on this policy.Discuss the situation together, and decide:?What are the advantages and disadvantages ot having a Non-Smoking policy in a company?How the company could deal with any objections from staff who are smokers?What would be the main staff’s reaction正确答案：Interlocutor:?Now this part of the test you are going to discuss together.[Interlocutor points to the card showing the task while giving the instructions below.]Interlocutor;?You have 30 seconds to read the task carefully, and then 3 minutes to discuss and decide about it together. You should give reasons for your decisions and opinions. You don’t need to write anything. Is that clear?[Interlocutor places the card in front of the candidates.]Interlocutor:?I’m just going to listen and then ask you to stop after 3 minutes. Please speak so that we can hear you.[Candidates have about 3 minutes to complete the task.]A: You know, the board is considering introducing a No-Smoking policy.B: Yes. It’s bad news for smokers, especially those heavy smokers. Unfortunately, I’m just one of them.A: So you are against it.B: Well, personally, I do not want to see the No smoking policy. You non-smokers can not imagine what a cigarette means to a smoker when he is tired. It can make us refreshing and energetic a gain.A: That’s its advantages for you smokers. If we consider the company as a whole, we may get to know the real advantages of introducing a Nosmoking policy. It means every member staff can breath clean air without pollution. You see, when you are smoking, you give harm to yourself as well as to other staff.B: I also know it’s good for all of us in the long term. But it’s expected that there will be objections from staff who are smokers.A: We can leave some rooms for smokers. They can smoke here if they want.B: That’s good.[Materials are collected.][the interlocutor asks one or more questions as appropriate, to extend the discussion.]If you leave some place for smokers, does it signify you do not really put a No smoking policy into practice?B: Maybe you are right to some extent. But I’m afraid we have to do so in order to have it introduced successfully.。

BEC商务英语(中级)口语模拟试卷103(题后含答案及解析)

BEC商务英语（中级）口语模拟试卷103(题后含答案及解析)题型有：1. INTERVIEW 2. MINI PRESENTATIONS 3. DISCUSSIONSECTION 1 INTERVIEW (ABOUT 3 MIN)1．In this part the interlocutor asks questions to each of the candidates in turn. You have to give information about yourself and express personal opinions.正确答案：I: A, where do you come from?A: I come from Hangzhou.I: Can you tell me something about your hometown, A?A: Well, first of all, I was born in the city, but moved to the outskirts of town when I was small. Hanzhou is a fairly large city a pretty important economic centre actually. It has a population of 3 million. It’s pretty flat, and is situated right on a large lake.I: What do you think is the most problem in China, B?B: I guess it is the overpopulation. Although China has been carrying out a strict family-planning policy with one family having only one child, the population is already over 1.2 billion and is still growing. It causes not only the shortage of food and shelter supply but also more serious ones such as unemployment, crimes, the lack of education and so on.I: Are you working or still studying’! How do you feel it?B: I work as teacher in a high school. In my work, I learned how to communicate with my associates, interpersonal relations can be essential to a prospective teacher.I: What’s your job, A?A: I’m a finance manager.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．Mini presentations--about 6 minutesIn this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.正确答案：Cities contain a great assortment of people. Whenever I walk around a shopping precinct at midday on a weekend, I am fascinated by all the different types of people hurrying around the shops. Governments and local authorities usually build public amenities in the big cities. Man is a ‘social animal’, Cities offer the libraries and universities for him to meet others of his kind.SECTION 3 DISCUSSION (ABOUT 5 MIN)In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic.3．Discussion--about 5 minutesIn this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic.正确答案：A: As an investment manager, can you conclude the types of risks?B: So far we have used the term “risk” rather loosely. There are altogether three types of risks: default risk, purchasing-power risk and market risk.A: Yes, I know. According to the literal meaning, default risk is the risk that the borrower will simply not repay the loan, due to either dishonesty or plain inability to do so.B: Yes. And purchasing-power risk is the risk that, due to an unexpectedly high inflation rate, the future interest payments, and the principal of the loan when finally repaid, will have less purchasing power than the lender anticipated at the time the loan was made.A: I’ve heard that market risk is the risk that the market value of security will fall because interest rates will rise.B: That’s right. So it is also called interest-rate risk.。

BEC商务英语(中级)口语模拟试卷165(题后含答案及解析)

BEC商务英语（中级）口语模拟试卷165(题后含答案及解析)题型有：1. INTERVIEW 2. MINI PRESENTATIONS 3. DISCUSSIONSECTION 1 INTERVIEW (ABOUT 3 MIN)1．The interview—about 3 minutes In this part the interlocutor asks questions to each of the candidates in turn. You have to give information about yourself and express personal opinions.正确答案：The interview (I : Interlocutor, A: Candidate A, B: Candidate B)I: Good morning.A. B: Good morning, Sir.I: Well, sit down, please. By the way, do you like movies, A?A: I like movies very much. When I was a student. I used to go to movies often. After being employed, it’s not easy to get the time. I like love stories. “The Graduate”is one of my favourites. The music is wonderful .I: What about you?B: I’m also fond of films. I’ve also seen it. I like “Forrest Gump” and “Gone with the Wind”. Some lines of them are perfect, like “Life was like a box of chocolates. You never know what you are going to get.”and “After all, tomorrow is another day.”A: Yeah, I love the line from “Gone with the Wind”. It gives us promise.I: Do you enjoy science fictions, B?B: Yes, I do. I usually see film about science fiction in my spare time.I: OK, nice.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．Mini presentations--about 6 minutesIn this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.正确答案：When a company decides to launch a new product into the market, the most important thing should be pricing policies. The company must make market researches on the different prices of similar products and make analysis, because a competitive price will definitely guarantee the sales. Of course, the cost should also be considered in this part. Then attractive packaging and advertising are needed, especially when the target market is the young generation. These young people pay more attention to package and think good and attractive package means good quality. Nowadays more and more customers are likely to follow the lead of their role models such as movie stars and basketball players. If the company consider that when making advertising strategies, it will be very helpful.SECTION 3 DISCUSSION (ABOUT 5 MIN)In this part of the test you are given a discussion topic. You have 30 seconds to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that examiner will ask you more questions related to the topic.How to approach Speaking Test Part Three? In this part of the test you work with the other candidate. The examiner gives you a scenario and a task to discuss. You need to have a serious discussion of the task, with the type of interaction which would be appropriate to a work environment.? You and the other candidate should try to imagine yourselves in a work environment, faced with a real situation to discuss, on which you should try to reach some decisions.? You have about 30 seconds to prepare your ideas. Use this time to ensure you understand the task. Ask the examiner to explain anything you are unsure of.? Listen to the other candidate and respond to what they say. Do not just give your own opinions, or simply agree with the other candidate.? Try to make more than just basic comments.? Following your discussion with the other candidate, the examiner will ask you questions on the same topic. Develop your answers, and give examples to show what you mean. Listen to what 1;he other candidate says.1. Practise discussing this task and answering the questions that follow.Trade fair standYour company will soon have a stand at a trade fair abroad for the first time.You have been given the job of organising the stand.Discuss the situation together, and decide:? what information and products you will need to provide on the stand? what staffing requirements the stand will have.Follow-up questions: ? Have you ever attended a trade fair? ? How useful do you think trade fairs can be in promoting a company’s products or services? ? Might there be any problems in attending trade fairs? ? What other means are effective in promoting goods or services? ? Do you think the role of marketing will change in the future?正确答案：。

BEC剑桥商务英语(高级)2_真题(含答案与解析)-交互(619)

BEC剑桥商务英语(高级)2(总分22, 做题时间149分钟)SECTION 1 (Questions 1-8) -Look at the statements (marked 1-8) below and the five extracts from an article (marked A-E). -Which article (marked A-E) does each statement (marked 1-8) refer to? -You will need to use some of these letters (marked A-E) moreAManagers control other employees. This is a vital function of management that varies only in degree and style. One area of change threatens to reduce the degree substantially: the "dilution" of control downward. A key function from the beginning, control shares the collective essence of management with planning, organizing, staffing, and directing. Some would add two more: innovating and representing. Today, many prefer a less autocratic-sounding word, but the logic remains convincing: Somebody must "run things". By implication, monitoring that process is also necessary if an effective, profitable organization is to be realized.BSome control has already been diluted when the authority to make decisions in the boss''s name is delegated. Needed especially as organizations grow larger, delegation almost inevitably generates tension. Managers know they should and must delegate, for many reasons. No matter how skilled and experienced, one person canneither do everything nor make all necessary decisions. Even if that superhuman ability existed, the development of promotable subordinates would be compromised.CRegardless of how necessary and desirable, however, delegation remains difficult. Typically, managers view letting a "less qualified person" do the job as illogical. They also fear potential loss of power and control. Despite such resistance, recent years have seen greater pressure to delegate. Those who like to invent terminology might call the new situation "delegation-plus", or perhaps "macro-delegation". Even the basic word might be ready for retirement.DIn other words, long-existing delegation of authority down the chain of command has been supplemented greatly by widespread "empowerment". Decision-making has been "pushed downward" with a vengeance. Emphasis has been placed on decentralization and multiple teams. Causes are both philosophical and practical. Some see apervasive paradigm shift. A vigorous effort is being made in benchmark firms not only to seek constantly better ways to do things but to do so more democratically, for assumed long-run effectiveness. One way to do this is to push organizational decision-making downward. Practically speaking, this effort is complemented by widespread downsizing. The restructuring that accompanies it: often means reducing the number of middle managers. In the resulting "flat" organizations, those who remain wield broader spans of control or management, meaning they have more people to supervise.EDespite its popularity and even urgency, downward shifting provokes serious questions. Is it possible to reduce a manager''s operational control too much? Is the concept of "diminishing returns" likely, as in economic theory? The trend has been long ongoing! if that point does exist, how close are we? Is endless decentralization logical? Delegation per se does not have to compromise management control; should not, in fact, provided the needed skill exists. But the danger is always present.0. Controlling is significant in management however it changes to some extent. (E)SSS_SIMPLE_SIN1.However managers are afraid of losing control, the pressure to delegate has been seen recently.A B C D E F G H该问题分值: 0.125答案:DSSS_SIMPLE_SIN2.With the development of companies, more decision-makings are authorized in the boss's name.A B C D E F G H该问题分值: 0.125答案:BSSS_SIMPLE_SIN3.Companies should place their emphasis on decentralization and group work for philosophical and practical reasons.A B C D E F G H该问题分值: 0.125答案:HSSS_SIMPLE_SIN4.Definition of controlling reflects a democratic aspect of management.A B C D E F G H该问题分值: 0.125答案:ASSS_SIMPLE_SIN5.Empowerment is a good supplement to the delegation of authority downward.A B C D E F G H该问题分值: 0.125答案:HSSS_SIMPLE_SIN6.Though it is popular and urgent, downward shifting in management raises many serious questions.A B C D E F G H该问题分值: 0.125答案:ESSS_SIMPLE_SIN7.More rights have to be given to promotable subordinates, even though the boss is competent.A B C D E F G H该问题分值: 0.125答案:BSSS_SIMPLE_SIN8.Though nowadays many people like a more collective-sounding word, running and monitoring is also significant.A B C D E F G H该问题分值: 0.125答案:ASECTION 2 (Questions 9-14) -Read the passage below and choose the best sentence from the list (marked A,B,C…) to fill each of the blanks. -DO NOT use any choice more than once. -There is an example at the beginning (0) of the passage.In an uncertain economic environment, top management will be interested in asset management and flow management. (0) . They can represent over 50 percent of manufactures'' total asset, and more than 80 percent of wholesalers'' and retailers'' total assets.When top management mandates a reduction in accounts receivable and/or inventories, its objective is to improve cash flow and reduce **pany''s investment in assets. (9). But reduction in the terms of sale, or even enforcement of the stated terms of sale, in effect changes tile **ponent ofthe firm''s marketing mix. (10).The arbitrary reduction of accounts receivable and/or inventories in the absence of technological change or changes in the logistics system can have a devastating impact on corporate profit performance.(11). First, the change alters the manufacturer''s price and therefore **petitive position of its products, which may lead to decreased sales. Second, it **plicates the cash flow problems of the manufacturer''s customers. Forcing faster payment of invoices causes channel members to improve their cash flow by reducing their inventories of the manufacturer''s products. (12). This situation may also result in stock-out of the manufacturer''s products as the wholesale or retail level of the channel, further reducing sales volume.Similarly, a manufacturer''s policy of arbitrarily reducing inventory level to increase inventory sums, in the absence of a system change, may escalate transportation costs and/or production setup costs as the logistics system scrambles to achieve thespecified customer service levels with lower inventories (assuming**pany was efficiently and effectively distributing products prior to the policy change). (13). In this case, customer service levels would be eroded, and a decrease in market share might result. (14).A. However, if management concentrates on system changes that improve logistics efficiency and/or effectiveness, it may be able to satisfy all of the firm''s objectives.B. Usually, management assumes that revenues and other costs will remain the same.C. They do so by placing smaller, more frequent orders, which may increase total logistics cost for both the manufacturer and its customers.D. In either set of circumstances, the increased cost of transportation and/or production or the lost sales contribution could far exceed the savings in inventory carrying cost.E. If a manufacturer changes its terms of sale, for example, the effect on wholesalers and retailers will be twofold.F. In addition, simply reducing the level of inventory can significantly increase the cost of logistics if current inventories have been set at a level that allows the firm to achieve least total cost logistics for a desired level of customer service.G. Alternatively, pressure to reduce expenses may preclude the use of premium transportation or increased production setups to achieve the desired customer service levels with smaller inventory.H. The two **mon strategies used to improve cash flow and return on assets are: (l) reducing accounts receivable and (2) reducing the investment in inventory, as inventories and accounts receivable are a major portion of corporate assets.EXAMPLE：The correct answer for blank (0) is [H].SSS_SIMPLE_SIN9.A B C D E F G H该问题分值: 0.XX6667答案:BSSS_SIMPLE_SIN10.A B C D E F G H该问题分值: 0.XX6667答案:FSSS_SIMPLE_SIN11.A B C D E F G H该问题分值: 0.XX6667答案:ESSS_SIMPLE_SIN12.A B C D E F G H该问题分值: 0.XX6667答案:DSSS_SIMPLE_SIN13.A B C D E F G H该问题分值: 0.XX6667答案:GSSS_SIMPLE_SIN14.A B C D E F G H该问题分值: 0.XX6667答案:HSECTION 3 (Questions 15-20) -Read the article below and answer questions that follow.The tariff-jumping motive for FDI is well developed in the literature. The trade-of foreign firms typically face in these models is based on the level of the tariff when exporting versus the boardcost associated with setting up a manufacturing plant abroad. Other **pare the effects of tariffs with the effects of quota and voluntary export restraints (VERs) and have shown how the profit gain for foreign firms due to VERs lowers the propensity to engage in FDI. While the use of tariffs, quota and VERs has been reduced as a result of multilateral trade negotiations, the use of other trade policy instruments, notably antidumping, has increased. Recent empirical work has confirmed that the FDI response to antidumping actions is certainly not uncommon, in particular in case of antidumping actions targeting Japanese firms, in a recent study, analyses duty-jumping FDI by firms based in other countries than Japan. The antidumping jumping FDI is very limited in scale in case firms without international experience based in developing countries are targeted.Given the demonstrated importance of FDI responses to antidumping actions, it is surprising that the theoretical literature on the effects of antidumping law have by and large ignored the issue of antidumping jumping. In a symmetric model of two countries considering reciprocal (anti-)dumping and reciprocal FDI, they find that producers in both countries would gain from the abolition of antidumping law from the WTO statute. This result is driven by the fact that reciprocal antidumping jumping FDI **petition and reduces profits of domestic firms.All types of international price discrimination with the lower price charged in the EU can classify as dumping, at least for products for which there are close EU substitutes. We explicitly consider a clause in EU antidumping law that allows the EU administration to settle antidumping actions either by levying duties or by demanding price undertakings from the foreign exporting firms. Our model shows that this decision will depend on the objective function of the EU administration, which may vary between protecting the interests of EU industry only (maximizing producer surplus) and also taking into account the interests of consumers and user industries (maximizing EU social welfare). The former corresponds to the direct objective of antidumping law. Pursuing the latter is in line with the public interests'' embedded in EU antidumping law by which the EU Commission is held to consider repercussions on consumers and user industries. A second aspect of EU antidumping incorporated in the model is that the level of duties and price undertakings is typically determined by the degree to which foreign firms undercut EU producers'' prices on the EU market. This rule isapplied to ensure that antidumping measures remove the injury to EU industry. The rule limits the discretionary power of the EU administration in determining duty and price undertaking levels.Contrary to the symmetric model of Haland and Wooton, weexplicitly take on boardcost asymmetries, viz. a cost advantage of the foreign firm. Such a cost advantage is a most likely reason for price undercutting by foreign exporters resulting in antidumping actions. We allow cost advantages to be either ''firm-specific'', in which case they are internationally transferable through FDI, or''location specific''. We show that the occurrence of duty jumping FDI in the EU requires that the foreign firm''s cost advantage is at least partly firm specific. In the next section we present the model for the case of products which are sufficiently close substitutes (''like'' products) and firm-specific cost advantages, assuming that the EU administration is able to commit to antidumping actions before the foreign firm''s investment decision, and allowing two alternative policy objectives (producer surplus and social welfare).For this purpose we used a three-stage model. In the first stage, the EU administration decides whether to take antidumping measures, and if so, whether to levy a duty or allow a price undertaking. In the second stage the foreign firm decides whether to serve the EU market through export or FDI. In the third stage, the foreign firm is engaged in **petition with a local firm on the EU market, whichoffers close substitute products. Injury arises from a production cost advantage of the foreign firm, which may either be location specific, for example, based on lower foreign wages or firm specific like based on a transferable technological advantage.SSS_SINGLE_SEL15.According to the first paragraph, what does the study about tariff-jumping motive show?A The welfare and strategic effects of antidumping laws under alternative market structures.B Industries' incentives to petition for antidumping.C These studies show under which conditions foreign firms prefer to set up local production units over exporting when serving distant markets.D The potential effect of antidumping measures in strengthening collusive practices.该问题分值: 0.XX6667答案:CSSS_SINGLE_SEL16.What does the evidence show in the second paragraph?A The evidence suggests that EU firms show a comparable FDI response if they are targeted by US antidumping actions.B The evidence shows the possibility of a 'protection building equilibrium'.C A foreign firm that intends to engage in second period FDI increases its first period export in order to increase the level of protection faced by the rival foreign firm.D The evidence implies that they are concerned with the effects of economic integration involving the abolition of antidumping law.该问题分值: 0.XX6667答案:ASSS_SINGLE_SEL17.After reading the first three paragraphs, what do you think the two studies deal with?A The two studies examine antidumping jumping FDI in the context of EU antidumping practices.B Two studies deal with the relationship between antidumping and FDI.C They analyze the conditions under which antidumping jumping FDI occurs.D They explain the output and welfare effects of antidumping actions.该问题分值: 0.XX6667答案:BSSS_SINGLE_SEL18.What does the writer imply in the fourth paragraph?A An antidumping duty is akin to a tariff.B A price undertaking is a commitment by the foreign firm to raise its price.C The conditions under which undertakings are allowed are not well articulated in EU antidumping law.D An EU antidumping case can only be initiated when imports are dumped on the European market and cause material injury.该问题分值: 0.XX6667答案:DSSS_SINGLE_SEL19.From the fifth paragraph, in the case of cost advantages, what does FDI imply?A It implies that it is often a feature of exporters based in developing countries.B It implies that foreign firms relinquish their cost advantage and produce at the same marginal cost as those of EU producers.C It implies the differences in FDI responses between firms from developed and developing countries.D It implies that in EU antidumping practice, a substantial number of cases are settled through price-undertakings.该问题分值: 0.XX6667答案:BSSS_SINGLE_SEL20.What is the main theme of this article?A The article is about the effects of EU antidumping policy when foreign firms can jump antidumping duties in the EU.B The article shows that duty jumping or duty pre-empting FDI occurs if the EU administration has broader objectives.C The article is about the expectation of price undertakings reduces the incentives to engage in FDI and may even discourage.D The article shows that FDI as long as products are not too differentiated.该问题分值: 0.XX6667答案:ASECTION 4 (Questions 21-30) -Read the article below and choose the best answer to fill each blank from the 4 choices marked A,B,C, and D. -The answer for blank (0) has been given as an example.INTERNET: A COST-EFFECTIVE WAY TO PROMOTE BUSINESSThe Internet is changing the way people shop and purchase goods. It has created a new market (0) great opportunities for people running a small home-business and gives them a big advantage over the typical retail establishment. Before, if a customer wanted to buy a stereo for example, they had to jump into their car, go to a (31) stores to see who has the best price, deal with the traffic and wait in long lines, then make the purchase. With the Internet, (32) is done right from **fort of the consumer''s home. They simply point & click. There is (33) limit to the amount of business that a web merchant can bring in from on-line sales and it can be done right from your home. You are not limited to state or national boundaries. The whole world is your customer base! Compared to say a local flower shop (34) is limited to only the customers within that general area.The World Wide Web has created an avenue for individuals to set up shop and generate high profits (35) the expensive overhead costs of a brick and mortar storefront. It has given an opportunity for small businesses to give the appearance of a large, well-**pany, which puts (36) on a level playing field to compete (37) the**panies. It is a low-maintenance low-cost form of advertising your products and services. To get set up with your own on-line store is extremely easy and inexpensive. In fact, it''s the most cost-effective way to reach many thousands of buyers (38) the globe. Having a website is a must for (39) company doing business today to **petitive and offer convenience to (40) customers. If you don''t have a website, chances are **petitors will, and they will make the sale.EXAMPLE：The correct answer for blank (0) is “WITH ”.SSS_FILL21.该问题分值: 0.1答案:FEWSSS_FILL22.该问题分值: 0.1答案:THIS/ITSSS_FILL23.该问题分值: 0.1答案:NOSSS_FILL24.该问题分值: 0.1答案:THAT/WHICHSSS_FILL25.该问题分值: 0.1答案:WITHOUTSSS_FILL26.该问题分值: 0.1答案:THEMSSS_FILL27.该问题分值: 0.1答案:WITHSSS_FILL28.该问题分值: 0.1答案:ACROSSSSS_FILL29.该问题分值: 0.1答案:ANYSSS_FILL30.该问题分值: 0.1答案:THEIRSECTION 5 (Questions 31-40) -Read the article below, for each question 31-40, write ONE word in CAPITAL LETTERS in the blank (answer area). -There is an example at the beginning, (0).Promotions, Transfers, and SeparationsIn the past, employees stayed with a company for most or all of their working life. Today''s employees, however, are more (0) to change jobs several times as they search for better opportunities. In the United States, most organizations experience (21), costly employee (22) as employees leave for one reason or another. Turnover occurs because of promotions, transfers, and separations.A promotion is an advancement, or (23) movement within an organization to a position with increased authority, responsibility, and salary. In **panies, (24)—the length of time a person has been with **pany—is the key issue in determining who should be promoted.A transfer is a horizontal move from one job to another within a company. Transfers allow workers to obtain new skills or to find a new (25) within an organization when their old position has been (26) because of automation, decreased sales, or some other factors.A separation is the departure of the employee from the organization. Separations occur because of resignation, layoff, and retirement. Resignation is giving up one''s job (27). A layoff is (28) of employment due to slow business conditions, the elimination of specific jobs, or the closing of work facilities. Retirement is separation because of age or after a specified number of years of service.A well-organized human resources department strives to (29) losses due to separations and transfers because recruiting and training new employees is very expensive. A high turnover (30) in an organization may signal problems with the selection or training process or with **pensation program.A. ableB. impossibleC. aboutD. likelyEXAMPLE：The correct answer for blank (0) is D.SSS_SINGLE_SEL31.A considerableB considerateC consolableD comprehensive该问题分值: 0.1答案:ASSS_SINGLE_SELA workB transferC separationD turnover该问题分值: 0.1答案:DSSS_SINGLE_SEL 33.A horizontalB flatC verticalD fluctuating该问题分值: 0.1答案:CSSS_SINGLE_SEL 34.A numberB seniorityC experienceD sense该问题分值: 0.1答案:BSSS_SINGLE_SEL 35.A roleB positionC dutyD responsibility该问题分值: 0.1答案:BSSS_SINGLE_SEL 36.A evaluatedB changedC turnedD eliminated该问题分值: 0.1SSS_SINGLE_SEL37.A voluntarilyB by oneselfC automaticallyD passively该问题分值: 0.1答案:ASSS_SINGLE_SEL38.A decreaseB sensibilityC suspensionD pause该问题分值: 0.1答案:CSSS_SINGLE_SEL39.A reduceB increaseC minimizeD black out该问题分值: 0.1答案:CSSS_SINGLE_SEL40.A speed-upB rateC degreeD grade该问题分值: 0.1答案:BSECTION 6 (Questions 41-52) -Read the text below. -In most of the lines (41-52) there is ONE EXTRA WORD which is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct. -If a line is correct, writ0. Leadership is not about getting to do what they want to. If they did what TO00. they want, you wouldn''t be needed as a leader. Instead, leadership is about getting CORRECT41. people to do what they don''t want to do (or don''t think they can do so)—and be42. **mitted to doing it. This paradox lies at the heart of all great leadership.43. Unlike management, about which involves simply the care and feeding of your44. organizational elephant, great leadership gets that elephant to jump up. Anyone45. who knows anything about elephants knows about that they may run, they may46. stand on their hind legs, and they may kneel on their fore legs, they may roll over;47. but they don''t jump. And that''s what leadership is all aboutits getting organizations48. to do what they usually can''t do, i.e., getting out greatresults consistently. Now,49. you can''t do the jumping yourself. The elephant must do it out. You can''t push the50. elephant into the air. It must jump out of its own volition. Making the elephant51. jump involves that cultivating a special relationship between the leader and the52. people of the organization. Many misunderstand that relationship. They try to use fear and pain to spur the activity needed to achieve consistently great results. "Sure, I''ll get this elephant to jump. Just give me a cattle prod!" But inducing fear and pain are habit forming and ultimately destructive both to the leader and the people.SSS_FILL41.该问题分值: 0.XX33333答案:SOSSS_FILL42.该问题分值: 0.XX33333答案:CORRECTSSS_FILL43.该问题分值: 0.XX33333答案:ABOUTSSS_FILL44.该问题分值: 0.XX33333答案:UPSSS_FILL45.该问题分值: 0.XX33333答案:ABOUTSSS_FILL46.该问题分值: 0.XX33333答案:ANDSSS_FILL47.该问题分值: 0.XX33333答案:ITSSS_FILL48.该问题分值: 0.XX33333答案:OUTSSS_FILL49.该问题分值: 0.XX33333答案:OUTSSS_FILL50.该问题分值: 0.XX33333答案:OUTSSS_FILL51.该问题分值: 0.XX33333答案:THATSSS_FILL52.该问题分值: 0.XX33333答案:CORRECTPART 2 WRITING （45 MIN） SECTION 153.? The bar chart below shows the sales figures of two stores during a 9-year period.? Using the information of the chart, write a **paring the performances of the two stores.? Write 120—140 words on your Answer Sheet.SSS_TEXT_QUSTI该问题分值: 1答案:The aim of this report is to compare the performances of two stores, namely Robinsons and Olsons. The report is based on the sales figures between 1994 and 2003.In 1994, sales of Robinsons were at $ 10 million. During the following 5 years sales increased steadily and peaked at $15 million in 1999 . They then decreased significantly and ended down at $5 million in 2003.In contrast, sales of Olsons began lower at almost $ 5 million in 1994, then by 1999 had doubled and continued to perform well. In 2003 sales reached the margin of $ 16 million.To sum up, we can say that **panies performed well at the beginning of the period but then Olsons continued to increase whereas Robinsons dropped and ended at a lower point than at the beginning of the 9 year period.54.Question 2**pany hopes to get insights into the hiring of adults with mild mental retardation and its effects on the running of **pany. You have been asked to write a proposal for strategies of employing mentally disabled people in **pany.Write your proposal, including the following:a brief description of the current policy of **pany regarding the hiring of disabled peoplean analysis of mentally disabled people''s capability of performing certain tasks in **panya description of the benefits from hiring these people recommendations for training strategiesQuestion 3**pany, an international hotel business, has been considering expansion in a foreign country. You have been asked to write a brief report which evaluates a particular city''s potential of being the site for a new hotel.Write the report for your manager, including the following information:why the city is a good location for a new hotelwhat merit special attention if the hotel has to be successfulwhat needs further noticeQuestion 4Your manager has received a request from one employee for reimbursement for expenses of a business visit to customers. The manager has decided that some of the expenses should not be covered by **pany. You have been asked to write a letter informing this employee of this decision.Write the letter to the employee,acknowledging his right for reimbursement for some business expensesclarifying the expenses that will not be covered and explaining whystating the procedure for getting reimbursement from **panySSS_TEXT_QUSTI该问题分值: 0答案:Sample answer to question 3:Why New Horizons Hotels Should Develop a Hotel in PragueThis report is intended to imply a decision that New Horizons Hotels should open a five-star hotel in Prague staffed by an international management team and international workers. It is also suggestible that additional research be made to decide whether to build a new hotel or buy an existing property.Both a tourist and business destination, Prague is an attractive site for a new hotel. Prague needs many more hotel rooms than it has; occupancy is high.Competition for a five-star hotel is limited. TheIntercontinental is too old to be a **petitor) the Panorama and Park are not in the center of the city; and the International is a leisure spa, not a business hotel. To have the **petitive advantage. New Horizons' hotel should be located in the shopping and business center of the city with ample banquet and conference space, parking, and modem facilities such as a health center, sauna, pool, and squash court.The number of trained personnel to work in the tourism industryis insufficient. Managers do not understand Western management methods. Workers have not been trained to give friendly, high-quality service. And only a few people speak English and other Western languages. New Horizons should bring in an international management team and international workers to provide the service international travelers expect in a five-star hotel.More information is needed to decide whether to build a new hotel or buy an existing property. Building a new hotel would be the simplest option, since any existing building would need extensive revision. However, an existing building would have architectural and perhaps historic interest and might be more appealing to tourists.PART 3 LISTENING （30 MIN） NOTE: IN THE REAL TEST, YOU WILL HAVE EXTRA 10 MINUTES TO TRANSFER YOUR ANSWERS TO YOUR ANSWER SHEET. SECTION 1 (Questions 1-12) -You will hear 3 conversations or messages. -Write ONE or TWO words or a number in the numberedBUSINESS PRESENTATION。

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第三辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……?Trying to attract new staff●Competitive wages●Company reputation【词汇&短语】招聘recruitment 合作精神，团队精神team spirit根据…….调整tailor to 灵活福利flexible benefits受聘后的福利待遇employment packages 求职者job seeker目标群target group 职位空缺job vacancies准雇员potential employee【句型点击】●表示提出建议Let’s…..Why not……?I suggest that we……My advice would be…….●对观点不予评价I don’t know what to say.I can’t say I have any views on……It’s not something I have considered a lot, I’m afraid.●要求重复Pardon?What did you say just now?Do you mind say it again?【参考范例】When it comes to attacking new staff for your organization, effective recruitment strategies and techniques contribute to successful appointment. Employment packages should be tailored to draw attention of the potential employees. Offering an attractive competitive wages with flexible benefits would be a determining factor in hunting new talents.A company’s reputation is among its most important and valuable assets, which is essential to attracting and retaining employees. It is often the cause that a good image of a company gains people’s trust and affinity and greatly influences thei r decisions in considering job vacancies.What’s more, better opportunity for promotion is another consideration for those that are some way along their career path. Any career opportunities to grow within the organization will be a highlight to be preferred in the target groups.In addition, nothing will impress the applicant more than knowing he or she will be an integral part of a successful team. Creation of a positive and stimulating working environment prompts the team spirit and buoyant response from the job seekers.Topic B: WHAT IS IMPORTANT WHEN ……?Preparing to go away on a business trip●Informing colleagues and clients●Delegating essential tasks【词汇&短语】同事 colleague 完成 accomplish 旅程、行程 itinerary 目的地 destination 预约 booking 时间管理 time management 预订 reservation 清单 check list 投影仪 projector 麦克风 microphone 【句型点击】 ● 要求解释What does … mean?Could you explain it please?When you say…. What do you mean?Would you mind telling me the meaning of…. Do you mean ….. by saying…? 【参考范例】Preparing to go away on a business trip involves a lot of things to be planned well in advance, first of all, inform colleagues traveling with you and clients you will visit of the business itinerary. Doing this gives you an opportunity to share responsibility and make sure that your business trip runs as smoothly as possible.If possible, pass on the travel arrangements to people involved when you don’t have enough time and energy to manage. Everything from flight bookings to hotel reservation, even to technical support such as projectors and microphones can be delegated as essential tasks.Furthermore, it is important for you to set your goals before leaving for your business trip, what you would like to accomplish when you arrive at your destination. Time management may help your trip to be as productive as possible within such a short time to meet your goals.And it is a good idea to create a checklist in your schedule to list the item that need to be packed for your business trip, packing your luggage with essential items makes the trip much easier.Topic C: WHAT IS IMPORTANT WHEN ……?Planning corporate hospitality●Guest list ● Type of event【词汇&短语】商务社交 corporate hospitality 演示、展示 demonstration 交往 socialize 士气 morale有益的 beneficial 容易到达的 accessible 出席者 attendee职场 workplace受控环境controlled environment 专注的dedicated研讨会seminar 联系，关系网networking发布launch 人际的interpersonal【句型点击】●询问他人意见Any comment on…….?How do you think of……?What do you say about….?What’s your attitude to…..?Do you have any idea about…..?【参考范例】Several components come into play concerning corporate hospitality that allows opportunities for colleague and clients to socialize, relax, and work toward valuable professional and business connections in a positive and beneficial way. When planning corporate hospitality events of all sorts, create a guest list first to ensure the attendees and accommodation.Corporate hospitality provides a controlled environment for seminars, meetings, conventions conferences, and even product launches or demonstrations. Types of event are rendered in the forms of a sporting event, concert, outdoor gathering or other team building event, which add fun and enhance morale.Location is another important consideration in terms of corporate hospitality, which can be a warm and memorable venue to ensure maximum success and exceed all expectations. And y ou’d better select a location easily accessible by your event attendees.The significance of socializing with colleagues and clients outside of the workplace is dedicated to driving sales, building your company’s image, keeping ahead of your competitors in client hospitality and achieving specific marketing objectives, as well as motivating networking and promoting interpersonal skill development.第三辑Test 2Topic A: WHAT IS IMPORTANT WHEN ……?Writing a newspaper advertisement for a job vacancy●Description of the work●Experience needed by applicants【词汇&短语】求职者job seeker 空位vacant position联系方式contact details 工资幅度salary range确切地阐述formulate 福利，津贴benefit细节specific 职业前景Career path申请求职者candidate 包含incorporate需要entail 目标对象target audience【句型点击】●句子语义关系，表示转折But / Yet / While / Whereas, .... 然而……However / Nevertheless, ...然而……... Rahter than ... 而不是……... Instead of ... 而不是……... On the other hand, ... 另一方面，……【参考范例】A good and effective job newspaper advertisement should be clear and informative enough to produce efficient reading for job seekers. In formulating the advert content, several specifics are expected of the candidate. The first on the list is a detailed description of the work, mainly including an overview of the responsibilities, tasks and general scope of work entailed in the vacant position, which calls for attention from potential applicants.Next, indicate the qualifications you require such as work experience, education, computer skills, organization skill and communications skills needed by applicants, which serves as attraction of relevant interest.As a rule, most employers or corporations do not advertise pay information. However, if you list a salary range, you will get a greater response. If any benefits, training and career path are available, do incorporate in the advertisement; for they can create desire to pursue what looks like a great opportunity among the target audience.Lastly, be sure to include a clear instruction for the response and application with the contact details such as address, email, fax or phone on the bottom of your ads.Topic B: WHAT IS IMPORTANT WHEN ……?Delegating work to others●Clear instructions●Choice of person for the task【词汇&短语】企业职阶corporate ladder 亲身动手的hands-on合同工contract worker 激发motivate详述的、明确的explicit 分派allocate保证guarantee 反馈feedback最大值maximum 暗示、含义implication【句型点击】●句子语义关系：表示原因Because of …..Due/owing to….Since…The reason for…. Is…Given the fact that …., we…..【参考范例】Anyone on the corporate ladder probably has some opportunities to delegate work to the team staff or to contract workers, which is one way to manage work time more effectively. Clear and explicit instructions should be give in the first place to decide and explain the targets, responsibilities and limits of the work that you delegate, for sufficient information guarantees the work to be done with a maximum of direction.Then choose the people who have the necessary ability or potential to work on the task and can be relied on to perform the task satisfactorily and responsibly. Choice of person for the task also depends on the development needs of the people involved.Additionally, advice, support and training such as providing information , possible solutions and giving hands-on assistance in a way motivates progress and inspires encouragement, commitment, enthusiasm and creative thinking in the people concerned.And allocating and monitoring the progress and quality of work are in delegate’s area of responsibility. Delegated work should be checked regularly whether agreed targets are met with the feedback to identify the implication of necessary revisionsto targets. Achievements of targets are assessed to ensure whether someone is performing well, and credit and praise for the successful completion of the task should be given.Topic C: WHAT IS IMPORTANT WHEN ……?Designing a company website●Type of information to include●Different language versions【词汇&短语】定制、定做customize 流量traffic搜索引擎search engine 常惠顾客existing customers潜在顾客potential/prospective customer 布局，设计layout营业范围line of business 现成的ready-made强有力的potent 电子商务e-commerce信息源information source 模板template使用多语言的multi-lingual 导航navigation目标用户target user 菜单menu【句型点击】●句子语义关系，表示结果As a result,Accordingly/consequently…In a consequence..Therefore/ thus……, hence…. 因此【参考范例】Type of information to conclude in website designing is customized for your needs to attract search engines, increase traffic and provide useful information to existing and potential customers. Well-written content in your website informs your prospective customers what is the line of business you are in, what you stand for, how you operate, the services and products you offer and the benefits in relation to competition.As a potent information sources, your website serves as a glo bal “online marketplace”, which is enhanced with multi-lingual website content. Different language versions are designed to help people from home and abroad to read online and facilitate the interactions between the target users and the site.Another important thing is the layout of the website. Your online presence is very crucial, which should be strategically designed to communicate the unique character of your business or organization. Ready-made e-commerce website templates are recommended, for the templates cut down design and production time and have a full package of functions.Effective web navigation makes sure that your customers and clients can easily and quickly find what they are looking for under different categorizes. To make clear and consistent navigation, it’s better to use navigation menus to organize your links according to the order of importance.第三辑Test 3Topic A: WHAT IS IMPORTANT WHEN ……?Meeting foreign clients for the first time●Foreign language skills●Knowledge of cultural differences【词汇&短语】记住bear in mind 多文化的multicultural本族语、母语native tongue 澄清、净化clarification过失、出丑gaffe 敏感、敏感度sensitivity攻读、熟读read up 双赢win-win谦恭有礼courtesy 关系，一致，和谐rapport名片business card【句型点击】●如何询问对方意见Do you mind …?Would you like…?Could you ….., please?I was wondering if you could…?【参考范例】There are certain points to bear in mind when interacting with foreign clients for the first time. First, since many international clients prefer to deal in their native tongue, to grasp some foreign language skills can be greatly helpful sometimes we need to make a conscious effort to slow down to produce a fluent communication.And in communication, gaffes arise due to differences in cultures. For an extensive discussion with a foreign client, you’d better take the effort to read up about their country and know common things about their culture. It usually takes quite some time to comprehend the knowledge of cultural differences and respond appropriately.What’s more, you need to ensure that you make the best impression on potential foreign clients and fine busin ess etiquette helps in a good impression. Simple courtesies such as shaking hands firmly and exchanging business card can make multicultural clients feel comfortable.Additionally, asking questions and seeking clarifications will help you understand the goals, concerns and overall needs of the foreign clients participation in communication and cultural sensitivity is all takes to create a win-win situation and build a great rapport with your foreign client.Topic B: WHAT IS IMPORTANT WHEN ……?Deciding whether to buy or rent office equipment●Cost●Speed of technological change货币因素monetary factor 纳税优惠tax benefit最优先权first priority 加速折旧accelerated depreciation提升，更新upgrade 税金控除tax write-off可扣除的deductible【句型点击】●如何澄清观点Don’t ge t me wrong. 不要误会我My attitude to….. is……What exactly I’m trying to say is…I’m afraid you’ve misunderstood me.【参考范例】Generally speaking, when getting office equipment, either to buy or to rent have its merits. However, monetary factor is given first priority. Cost should be considered to make sure that you can afford it. Even though either choice would be acceptable for you, it’s necessary to weigh whether or not the cash advantages of buying is greater to the service benefits o f renting.With the high speed of technological change, some office equipments are easy to become outdated and it’s indispensable to upgrade those equipments every couple of years to improve efficiency and boost productivity in this respect, buying new office equipments can be a better solution.Another way to decide to buy or rent comes from the tax. The renting of office equipments can be fully tax deductible if you use the rented asset in your business. But with a rent, you may have a risk of losing tax benefits for accelerated depreciation. While buying equipments is better as a tax write-off, but both renting and buying can be used on your taxes beneficially.Last but not least one is useful life. Getting the right equipment for your office not only involves whether it can keep you comfortable, organized and productive, but takes into account the useful life of office equipment , presented as a fundamental financial question which can save you a lot of time and money.Topic C: WHAT IS IMPORTANT WHEN ……?Aiming to increase staff productivity●Offering bonuses●Creating a pleasant environment决策层executive suite竞争优势competitive edge举止优雅的，改良的，精致的refined【句型点击】●中途打断对方…. Sorry, but….Just a moment, but…Sorry to interrupt, but…Excuse me, may I interrupt?【参考范例】There are some tips about how to motivate staff and boost employee productivity. First of all, offering bonuses is a commonly-used way of praise, recognition and reward for achievements and successes, which will enhance the performance of employee greatly. Money satisfies needs and it can stimulate people to work harder.A pleasant working environment is created to allow employees to take the initiative to get things done their way, while still working together as a team for the overall good of the company. Working happily and freely is equipped with more energy, less mistakes and better decisions.Another way to motivate employees is to ensure the employees feel that they have an important role in the overall outcome of a company’s goal and have a big chance for advancement in their career to climb the corporate ladder until they reach the executive suite, which is an effective way to increase employee job satisfaction and productivity.Besides, staff training can help all staff develop their own skills and understand the importance of their duties in the company. Well-trained staff with refined skills will cultivate loyalty through satisfied employees, maintain workplace productivity and give the company a strong competitive edge.第三辑Test 4Topic A: WHAT IS IMPORTANT WHEN ……?Aiming to keep good staff●Promotion opportunities●salaries【词汇&短语】高级人才top talent 骄傲感a sense of pride提高工资pay increase 扶助，增强boost up分红制profit sharing 士气，斗志morale出勤attendance 双向的two-way【句型点击】●表示附和Let’s hope soI feel confident to.Sounds great.【参考范例】One of the key secrets to retaining valued staff is offering good prospects for promotion opportunities. Continuing professional development opportunities should be scheduled and given to help employees to develop skills and advance their careers within the organization, which can ensure that top talents stay with you.Financially-based incentives could be a attraction. Competitive salary with pay increases, bonuses, profit sharing, etc. enhances good staff retention. And those monetary initiatives can be based on productivity, suggestions or ideas, and even attendance.Don’t miss the occasions where you can express your appreciation your recognition to your staff for their dedic ation and contributions to the success of the practice, for showing recognition and praise to your valuable employees can stir a sense of pride and boost up morale among employees, thus motivating more improvements in their performance.Additionally, a harmonious workplace culture fosters trust for successful two-day communication. The companies who build an image in the minds of existing and potential employees that your business is an enjoyable place to work will be in a better position to recruit and retain good staff.Topic B: WHAT IS IMPORTANT WHEN ……?Organizing a conference●Conference speakers●Facilities at conference centre【词汇&短语】激发性的motivational 播音public address演讲嘉宾guest speaker 事先in advance耗时的time consuming【句型点击】●表示同意Absolutely!Exactly!You betYou got itThat’s for sure.【参考范例】It is wise to keep in mind that it is better to invite motivational guest speakers to do conference presentations. Good professional conference speakers can inspire attendees, create the whole atmosphere and drive for the conference. But make sure their presentation will be of interest to everyone.A suitable venue is a hard decision of conference organizing, but the most time consuming part is to determine what equipment is include in the venue booking. Facilities at conference centre, especially the public address system must be test in advance to ensure that attendees throughout the room can hear what the speaker is saying.Time allocation determines the most appropriate topics that will best achieve your conference goals. That means how much time is required to select activities and presenters can help address the conference purpose. However, the conference agenda, order and content of conference activities will go through many changes until the actual conference is fun.In addition, an effective budget is crucial to the success of the conference. In the first place, work out your costs to plan your budget and try as best as possible to cover overall expenses within your budget. Make sure to keep a file of all invoices and receipts.Topic C: WHAT IS IMPORTANT WHEN ……?Producing a marketing plan●Identifying target customers●Setting a budget【词汇&短语】收入，税收revenue 明显的measurable图表tables and graphs 政府行动government action管理工具managerial tool 文化变迁cultural changes定价pricing 营销信息marketing message市场分割market segmentation【句型点击】●表示反对No way.Not really.Of course not.Not a chance.门都没有【参考范例】Producing a dynamic marketing plan will focus attention on your ideal customers. Identifying target customers is the first step in your marketing plan, which defines the needs of the market your products or services satisfy and states the objectives your company aims at.The purpose of setting a marketing budget is to lay out spending requirements necessary for meeting the plan’s objectives by gathering all the revenues and costs involved in marketing into one comprehensive document with tables and graphs, as a managerial tool, it balances what is needed to be spend against what can be afforded , and helps make choices about financial priorities.Marketing strategies are concerned with pricing , distribution, promotion, advertising and market segmentation, effective marketing strategies are indispensable for high-standard and action-oriented marketing plans, which provide the direction the product will take and usually result measurable actions.Besides, various environmental factors such as government actions, emerging technology, and even cultural changes may have a positive or negative impact on the market growth potential of your products or services. So developing your marketing message about those factors makes it easy to plan and carry out the marketing activities you need to grow your business.。