完整版Module4Unit1Advertisements学案4
高中英语必修四学案:M4 Unit 1 Advertising Word power 第四课时

池州华佑高级实验中学人本跨界大课堂自主学习型英语学道堂组姓名编号M4 unit1(04) 日期2017-05- 06 主备校长备课组高一英语组【佳句欣赏】(大声朗读三遍):Give a dog a bad name and hang him. 众口铄金,积毁销骨。
【自研课导学】(时段:晚自习)预习内容及目标:预习课本P6-7的内容,借助字典查出所有的生词,理解P6单词后缀的用法,掌握P7有关销售和市场的单词。
【晨读课】 1. 大声朗读P5-13单词2. 大声朗读P6-7页课文.【展示课导学】(一)学习内容:M4 Unit1 Advertising Word power 第四课时(二)学习主题:1.掌握P6单词后缀的用法 2.掌握P7有关销售和市场的单词(三)定向导学·互动展示【训练课导学】1.时段:晚自习 2.时间:20’ 3.训练方式:独立,自主完成“日日清过关”巩固提升三级达标训练题姓名自评:师评:批阅日期:一、基础题单项选择1. — What are you going to do this weekend?— _____. If time permits, I may go to Shanghai with my friends.A. Don't mention itB. It doesn't matterC. Forget itD. It depends2. — Have you figured out how much the trip will cost? —$4,000, or _____ like that.A. anythingB. everythingC. somethingD. nothing3. The air quality in the city, ______ is shown in the report, has improved over the past two months.A. thatB. itC. asD. what4. — When did the computer crash?— This morning, while I ______ the reading materials downloaded from some websites.A. have sortedB. was sortingC. am sortingD. had sorted5. — Why do you choose to work in an international travel agency?— Well, you know, English is my _____. So it is my best choice.A. strengthB. talentC. abilityD. skill二、发展题阅读理解Holidays are really important. Many of us will have childhood memories of summer holidays where we were taken away from home to experience new environments and learn in different ways.But holidays are expensive and, for those on low wages or living on benefits,they are often unobtainable. Even the cheapest holidays require travel and other additional costs that are difficult for many families to meet.For working parents,the long summer break can be a very difficult problem for childcare. When an annual leave allowance amounts to only five weeks,there is a need to spread this across the year. Couples can find themselves taking leave in turn in order to care for children who are on holiday. For some,this makes even an affordable family holiday difficult.The schools that I visit in Nottingham are full of experienced staff committed togiving our children a caring and inspiring learning environment. The number of children receiving free school meals is quite large in Nottingham and many schools have breakfast clubs to make sure that children get a healthy start to the day. Most schools undertake programs of group or individual educational support. Schools also have an important role in safeguarding children、welfare through the ongoing touch and support with their pupils. During the long summer holidays,much of this is missed.While teachers are holidaying in the UK, many of their pupils spend the whole six weeks on the street where they live. The lack of free school meals for six weeks can result in pressure on a family budget and an inability to afford the inspiring experiences that help children to continue their learning.In setting out its plans for a five-term year, Nottingham City Council (委员会)is seeking to reduce the summer holiday down to four and a half weeks, with a. more balanced five terms of roughly eight weeks, each followed by a two-week break. We believe this will give real “down time" for school staff and pupils alike but will be short enough not to cause a real break in learning.We acknowledge that this change may be difficult for some school staff, particularly whose own children are educated in other authorities. However, this must be weighed against the benefits for city children for whom we all have the greatest duty of care.1. The passage is probably written by _____.A. an experienced teacherB. a working parentC. an inspired studentD. a city council member2. The underlined word “they" in the second paragraph refers to “____”.A. environmentsB. holidaysC. wagesD. benefits3. It is suggested in the passage that the summer break be reduced to _____.A. 2 weeksB. 4.5 weeksC. 5 weeksD. 6 weeks4. The plans for a shorter summer holiday will help students _____.A. obtain the cheapest holidays without additional costsB. get a chance to spend, six weeks a term with teachers in schoolC. benefit more from the caring and inspiring learning environmentD. have more school days to receive free school meals5. It can be inferred from the passage that _____.A. working parents can enjoy a five-week break to care for their childrenB. the suggested plans for a five-term school year can hardly be carried outC. the long summer holiday gives teachers and students real “ down time"D. some schoo l staff will say “ No" to the plans for a shorter summer holiday 今日心得:今日不足:【培辅课】(时段:附培辅单)疑惑告知:效果描述:21. D 22. C 23. C 24. B 25. A71. D 72. B 73. B 74. C 75. D。
高一英语模块4Unit1Advertising词汇教学案(译林牛津版高一英语必修四学案设计)

高一英语模块4Unit1Advertising词汇教学案(译林牛津版高一英语必修四学案设计)高一英语模块4 Unit 1 Advertising词汇学案主备: 阚德琴1. be used to(1). be used to do sth. 被用来做某事.This computer is used to do the accounts. 这台电脑用来算帐.(2). be/ get used to (doing ) sth 习惯于(做)某事.You will soon get/ become used to the life here. 不久你就会习惯这里的生活的我习惯于早起. I am used to getting up early.(3). used to do sth 过去常常做某事.我过去通常骑自行车上学. I used to go to school by bike.(小试). 1. Plastics can C many kinds of thingsA. used to makeB. be used to makingC. be used to makeD. used to making2. Although the stick is used to D us from dangers in the forest, I am not used to___ it.A. protect; useB. protecting; usingC. protecting; useD. protect; using3. When he was a boy, he A in this river.A. used to swimB. used to swimmingC. was used to swimD. used to be swimming2. persuasive adj有说服力的, 令人信服的persuade vt 说服; 劝服 persuasion n说服; 劝服persuade sb to do (into doing sth) 说服某人做某事persuade sb not to do (out of doing) sth 说服某人停止做某事, 劝阻她终于说服了她儿子去上大学. She finally persuaded her son togo to college.He persuaded me out of the idea of dropping the experiment.他劝服我打消了中断试验的想法.(注意) persuade 表示“已劝服”, 强调动作的结果; 如果表示劝说某人做某事, 未必获得成功, 则应说advise sb to do sth 或try to persuade sb to do sth.(复习 advise和suggestion的用法.)3. lie vi 撒谎 n 谎言, 谎话Facts never lie. 事实从不骗人.Lies cannot cover up facts 谎言掩盖不了事实.lie -------- lied --------- lied ---------lying 说谎lie -------- lay ---------- lain -------- lying 躺着lay --------laid --------- laid -------- laying 放, 置, 产卵, 下蛋The girl D on the ground _________ to me that she had ______ the book on the shelf.A. lying; lay; laidB. lay; lied; lainC. lie; lied; layD. lying; lied; laid4. lead vt 过(某种生活); 领导; 引导Who is going to lead the expedition? 率领The servant led the guests upstairs. 带领The dog is leading a blind man across the street. 带路, 牵引What led you to believe the story? 致使, 使得We are leading a full life. 过(某种生活 )(联想) lead /led/ n 铅; (铅笔中的)铅心leader n 领导者leading adj 第一位的; 主要的; 最重要的(拓展) lead a …life 相当于live/ have a … life 过着……的生活lead to 通向; 导致 (to是介词)lead sb to do sth 导致某人做某事.5. intended adj (为…而) 打算的/ 设计的be intended to do sth 打算被用来………(被动)intend sb/ sth to do sth 打算使某人做某事 (主动)intend to do sth 想做某事, 打算做某事be intended for 为…而打算/ 设计的He intends to study abroad next year. 他打算明年到国外学习He intends his son to manage the company. 他打算让儿子经营公司.This dictionary is intended for children. 这本字典是给小孩用的6. recommend vt 推荐(1) 推荐; 推举; 介绍I recommended him for a post 我给他介绍了个工作Recommend sb as a good cook 推荐某人说他是个好厨师Can you recommend a good dictionary to me? 你能向我介绍一本好的词典吗?(2) 劝告; 建议I recommend that you inquire about the job. 我建议你打听一下这项工作The doctor recommended the patient to take his advice. 医生劝病人接受他的忠告.7. up to (1) 多达 (2) 直到, 不多于 (3) 正在忙于某事 (4) 由…来决定 (5) 可与某事物相比较 (6) 能胜任Count up to twenty 数到20Up to now she has been weeping 知道现在她还在哭What is he up to? 他在做什么?-------- Where shall we go to spend the weekend?-------- It’s up to you . 由你决定up to one’s usual standard 达到某人平时的水平He is not up to the part of Othello 他不能胜任奥赛罗的角色(归纳) up to now 直到现在(与现在完成时连用)It’s up to do sb to do sth 做某事是某人的责任Sb be up to (doing ) sth (1) 某人能胜任(做)某事 (2) 正在干, 从事着 (尤指坏事)1.His younger brother is not A to him.A. similarB. alikeC. likeD. equal2. He persuaded me B lending him all my savings.A. ofB. intoC. toD. out3. The band has gone on tour to C their new album.A. riseB. encourageC. promoteD. support4. The goals B he had fought all his life no longer seemed important to him.A. after whichB. for whichC. with whichD. at which5. He is connected C the Smiths by marriage.A. toB. byC. withD. from6. Does Robert say anything that D you especially?A. agrees withB. applies forC. attracts toD. appeals to7. Don’t make yourself D a tiresome manA. to beB. beC. asD. /8. They are A a happy __________.A. living; lifeB. making; liveC. having; liveD. spending; life9. Mr. liu said “My pay B 3 times this year”.A. was raisedB. has been raisedC. has risenD. was being raised10. It is said in Australia there is more land than the government knows CA. it what to do withB. what to do it withC. what to do with itD. to do what with it11. The right words at just the right time could totally make someone’s life DA. changeB. changingC. to changeD. changed12. A new cinema D here. They hope to finish it next month.A. will be builtB. is builtC. has been builtD. is being built13. Both the concerts will be broadcast A in a minute.A. liveB. aliveC. livingD. lively14. When D help, one often says “ Thank you ” or “It’s kind of you ”A. offeringB. to offerC. to be offeredD. offered15. You need a B rest, for you look so tired.A. completedB. completeC. completingD. completely16. Public A of the problem will make the government take it seriously.A. awarenessB. existenceC. evidenceD. offer17. She says I ignored her, but I didn’t BA. meanB. mean toC. be meant toD. mean for。
【英语】高三英语一轮复习Module4Unit1Advertising一教学案

高频单词毒品drug 欺骗;骗子cheat 熟练的skillful 治愈;对策 cure 评价,评论comment瞄准;目的aim 运动campaign 理解力comprehension 推荐;建议recommend 采购purchase 设计者designer 建议;小费tip 成倍增加multiply (大)公司corporation 更新;使现代化up date 方面;层面aspect 食谱;法recipe 讨价还价bargain 海报poster 奖金;额外津贴bonus精致的;想象fancy 目标;靶子target 呼吁;吸引力appeal 做出反应react 小包,小盒packet 个别地;本personally 敦促;冲动urge 文章,短文essay 使震惊;惊愕shock 烟草,烟叶tobacco词汇拓展1.advertising n. 广告(业)→ advertisement n. 广告→ advertise v. 为…做广告→advertiser 刊登广告者2.persuade vt. 说服,劝服→ persuasive adj. 有说服力的→persuasion 说服3.fool n. 傻瓜vt.愚弄→ foolish adj. 愚蠢的→foolishness愚蠢;不明智4.pleased adj.高兴的,愉快的→ please v使高兴→ pleasure n.愉快,快乐→pleasing令人高兴;讨人喜欢5. innocent adj. 无罪的;无邪的→ innocence n无罪;纯真6. benefit n. 利益;益处vt.对…有益→ beneficial adj.有益的;有利的7. promote vt.使晋级;促进→ promotion n. 升级;促进8. slave n. 奴隶→ slavery n.奴隶制度9. intelligence n.智慧;智能→ intelligent adj.聪明的,有智力的10. determine vt. 决心,决意→ determined adj.已下决心的→ determination n. 决意;确定11. analysis n.分析,分解→ analyse/ze vt. 分析12. poisonous adj.有毒的;有害的→ poison n. 毒(药) vt. 毒杀;毒害13. consult vt. 请教;商议→ consultant n.顾问使某人意识到…make_sb._aware_of_... 2.劝说某人做…persuade_sb._into_doing_sth. 3.费for_free保护…免受… protect__...__from_... 5.旨在做… be_meant_to_do_sth. 6.deal_withfall_for 10.play_tricks_on_sb. 11. feel_pleased_with 12. 及… when_it_comes_to21. 说服,劝服→22. 高兴的,愉快的→ 使高兴→pleasing .23. 无罪的;无邪的→24. 对…有益→25 决心,决意→ 已下决心的→1. More and more producers like to a their new products2. The only purpose of these advertisements is to p people to buy their poorly made product3. The problem is what we should do if we are c when shopping online.pale face suggests that you have a serious illness. However, don’t worry. It can be c .i .【关键字】英语此文档是由网络收集并进行重新排版整理.word可编辑版本!。
高中英语 模块四 Unit1 Advertising 6导学案 新人教版必修4

Module 4 Unit 1 AdvertisingPeriod 6 Word powerOriginated by Ms. Yang Revised by Ms. Jiang and Ms. XuStudying task: Using suffixes & Sales and marketingStudying aims:1.Get to learn some words that are created by adding suffixes to the root words.2. Learn more words and expressions related to sales and marketing.3. Enlarge our vocabulary by thinking about more words that are created by adding suffixes.Self education(自主学习):Task 1: Blank-filling(Advertise) are an important part of life.They use lots of __ _ (attract)and __ __ (excite) images to sell products or services. __ __ (General) speaking, there are two main types: __ _ (commerce) ads and PSAs. They do notalways tell you the __ ____ (true). We should be ____ _ (care).Question: How are these new words formed?Team work(合作探究):Task 2:How to form adjectives from nouns and verbs?(参考教材P6)Task 3: Competition:Think more words that are created this way.Which group can win ?The group that has the most words wins.Task 4 :Read t he passage on page 7 and guess the meanings of the following words. Product Market researchConsumers Sales and marketingSales target High qualityMarket share Sales figuresSales/marketing departmentTarget detection (目标检测)Task 5:Finish the exercise on page6~7Class: Group: No. Name:Module 4 Unit 1 AdvertisingPeriod 7 Grammar and usage(1)Originated by Ms. Yang Revised by Ms. Jiang and Ms. XuStudying task: Direct speech & reported speechStudying aims:1.Learn direct speech and reported speech. as a whole.2. learn the way to change direct speech into reported speech in different tenses and sentence structures.Self education(自主学习):Task1:1. Learn the general introduction to direct speech & reported speech and answer the following question.(参考教材Page 8. )Direct speech(直接引语):Report what exactly has been said.(一字不改地引用别人的话.)Reported speech(间接引语):Report what exactly has been said without using the exact words.(用自己的话转述别人的话)。
高中英语 第四模块第一单元 reading学案 牛津版必修4 学案

M4Unit1 Reading AdvertisementsI.Teaching Subject: Advertisements (M4. Unit1. Reading)II.Teaching aims:1、To help students to learn something about ads.2、To develop students’ reading strategy of expository writing.3、To help students to identify what is a good ad.III.Teaching process:Step 1: Lead-in1、Present students some ads and ask them to get the messages of the ads.Step 2: ListeningGet students to listen to the tape and think about one question:How many types of ads are there?Step 3: Fast readingGet students to read the passage as quickly as possible just to find the answers to the following questions:1、What does PSA stand for?2、Do you think all the ads tell the complete truth?Step 4: Detailed reading1、Get students to read Para.1 and answer this question:What does the author want to tell us in this paragraph?2、Get students to read Para.2 and answer the questions:(1)What is an advertisement?(2)Where can you find ads?(3)What types of ads do we have?(4)What are the differences between them?3、Read Para.3-5 and complete a chart.4、Get students to read Para.6 and answer this question:What does the author advise us to do when we read an ad?Step 5: Structure analysisIntroduce and explain the reading strategy of the expository writing.1、What is expository writing?___________________________________________________2、What are the three elements?___________________________________________________3、Structure of the whole passageTopic_______________________________________________Supporting details_________________________________________________________________________________________________________________________________________________________Conclusion __________________________________________4、ApplicationWork in groups of four to write down the supporting details with the topic “Our school is a good one”. Try to use the structure we’ve talked about in this class.Subject: Our schoolSupporting details:____________________________________________________________________________________________________________________________ ______________Conclusion: Our school is a good one.Step 6: Discussion1、What is a good advertisement?2、What do you think of the ad of “Nao bai jin”? And why do you think so?3、Do you think PSAs are important in modern society? Why?Step 7: Homework1. Read the text carefully and make sure that you understand it completely.2. Write a passage of around 100 words to describe one PSA which impresses you most and make comments on it, using the structure (subject, supporting details, conclusion).。
牛津一轮复习Module4Unit1 Advertising 学案

模块四Unit 1 AdvertisingName__________________ Class________________I、重点词汇【课前】Part A Chinese to English1..欺骗;作弊(n.)骗子;欺诈行为___________________2. 治愈;解决(n.)药物,疗法;对策______________________3. 评论,评价(vi.)评论,议论______________________4. 使受益;得益于(n.)益处;救济金;奖金________________5. 有技巧的;熟练的 .______________________6. 香烟,卷烟n.__________________________7. 购买,采购(n.)采购;购买的东西____________________ 8. 软件n._____________________9.更新;提供最新信息;使现代化_______________ 10. 便宜货;协议(vi.)讨价还价 . ______________________ 11.海报______________________ 12. 做出反应,回应 . ______________________________ Part B English to Chinese13airline ____________________ 14 innocent ___________________15 nationwide ___________________ 16motto ___________________17 consult________________ 18 comprehension________________19 tip________________ 20 multiply_____________21 poisonous ___________________ 22cancer___________________23 fingernail___________________ 24 urge ____________________Part C Double our vocabulary25 ____________________(vt & vi.)做广告,宣传→____________________ (n.)做广告,广告活动,广告业→____________________(n.)广告,广告宣传26. _____________________ (vt.)推荐;建议,劝告;介绍→_________________(n.)推荐;推荐信;建议;可取之处27. ___________________ (adj.)大为惊奇→___________________(adj.)令人惊异的→___________________ (n.)惊异;惊愕Part D Phrases1. 鼓励某人做某事___________________→劝阻某人不要做某事___________________2. 旨在,目的是___________________3. 知道,明白,意识到___________________4. 上……的当,受……的骗,对……信以为真___________5. 诱使(骗)某人做某事___________________6. 传达;把……表达清楚___________________7. 迎合,对……有吸引力;呼吁___________________ 28 _____________________(vt.& n.)设计→_____________________ (n.)设计者,设计师8.be concerned with_____________________9.be concerned about_____________________10.care about_____________________11.play tricks on_____________________12.over and over again_____________________13.figure out_____________________14.be tired of..._____________________15.be bored with_____________________16be popular with_____________________I、常用单词自测1.It was a really terrifying experience. Afterwards everybody was very (shock).2.Don’t let yourself be (persuasion) into buying things yo u don’t really need. 3.Cycling is highly to our health. That is to say,we can get much ______________(benefit) from cycling.4.My mother’s initial (react) was quite unexpected.5.My teacher’s talk woke me up,and I was to deal with the matter with great courage and firm (determine).6.The instructor was (promotion) to assistant professor.7.I’ll speak to him (personal) about his transfer.8.The idea of a holiday abroad is surely (appeal).9.(please) with the result,he can’t help smiling.10.When in the forest,look out for the (poison) snakes.II、常用短语自测figure out,play tricks on,deal with,fall for,get across1.It took them about an hour to how to start the equipment.2.It’s difficult for most teachers to the law of relativity to their students. 3.I think we should work out a plan to this situation.4.I made up a story to explain why I had not been at work and he it. 5.He always others;no wonder nobody would like to sit beside him.Ⅲ. 经典原句默写与背诵1.We are we often do not even realize how many we see and hear in a day. 我们如此习惯它们的存在以致于我们都没有意识到一天究竟看了和听了多少广告。
牛津英语模块四unit 1 导学案

Module 4Unit 1 AdvertisingReading (1) 导学案●教学目标本课时主要是通过学生对学案所给出的内容的学习,了解本课文中所出现的词汇,初步了解课文以及相关的背景知识,就下一堂课对课文的全面理解起到一个铺垫作用。
Teaching procedures:Step 1 Lead- inQuestion 1:“What is an advertisement?”Question 2:“What do people use advertisements for?”Question 3:“Can you list two different kinds of advertisements?”Step 2 Reading comprehensionⅠ.篇章结构根据课文内容,完成下列表格Advertisements根据课文内容,选择最佳答案1.PSAs are meant to encourage people .A.to buy a productB.to offer a serviceC.to believe in an idea2.When an ad doesn't lie,.A.it tells you the complete truthB.it may play tricks on youC.you can buy the product3.The BEST translation for“Yes to life,no to drug”could be .A.对生命说“Yes”,对毒品说“No”B.肯定生命,否定毒品C.珍爱生命,远离毒品4.The similarity of commercial advertisements and PSAs lies in that . A.They are presented in the same way—through language and imageB.They have the same purposeC.They’re all meant to be helpful5.The article is a(n) .A.advertisement B.science news C.research reportStep 3 Consolidation课文缩写There are two main types of advertisements—1. advertisements and 2. service advertisements. The former is one which someone has 3.for to advertise a product or service. Although we have laws to 4. us from ads that cheat people,we still must be 5. of the skilful methods used in ads to try and sell us things. Even if an ad does not lie,it does not mean it is altogether innocent. We must not 6. for this kind of trick!The latter is one that they are placed for free and meant to 7. people to believe in an idea which affects public welfare.PSAs deal with large social problems and are made to 8. the public. They also teach us how to live better lives. Although not all ads play 9. on us,we must all use our 10. and not be a slave to them.Step 4 Homework1 Read the material once again2 preview the key wordsModule 4Unit 1 AdvertisingReading (2, 3) 导学案●教学目标(1)熟记学案中所列出的单词和短语。
(完整版)Module4Unit1Advertisements学案4

Module 4 Unit 1 Advertisements学案 4 TaskI. Teaching Aims:1. To learn how to listen for statistics and descriptions2. To learn how to state opinions and give supporting reasons3. To learn how to use different sentence types correctly.II. Teaching ProceduresStep 1 Skills building 1: listening for statistics and descriptions1) how to read statistics correctly2) when listening we should care about:(1) an increase(2) a decrease(3) no change(4) trends(5) a range(6) a limit3) listening practice on Page 124) completing a bar chart\Step 2 Skills building 2: stating opinions and giving supporting reasons1) how to state opinions and give support reasons2) pair-work3) talk about advertisements:4) ask Ss to finish A---conduct a survey.5) help Ss to finish B---role-play.6) get Ss to finish C---writing.Step 3 Skills building 3: using different sentence types correctly1) Help Ss to understand different sentences types with the help of the table.2) Ask Ss to finish the practice on Page 16.3) Write an advertisement4) Ask Ss to finish Ex. A on Page 17.5) Have Ss finish Ex. B on Page 17.Step 4: HomeworkIII. Language points:1. expressions for describing the following:1) 增长There was an increase of 42 percent.The price has gone up / increased / risen by 5 percent.Four times as many people used our products last year.2) 下降There was a decrease of 40 per cent.The figure decreased / fell / dropped by 16.5 per cent.3) 不变There was no change.The percentage remained / stayed the same.4) 趋势The downward / upward continued until the following year.The figures show a steady increase / decrease.The figure started off at 20 and ended up at 300.Sales rose / fell slowly / sharply / smoothly / gradually.5) 最高/ 低The maximum volume reached 95.The figure peaked at 5,000 at the end of the year.The figures fell to their lowest level.The figures have dropped to their lowest point.2. consider v. ---- consideration n.doingwh-word + to doconsider sb. / sth assb / sth ( to be ) adj. / n.sb to have done sththat - clausetake sth into considerarion3. 比较becauseassince / now thatfor4. regretdoing / having done sthregretto do sth5. allowsb. sthallow doingsb. to do sth拓展:permitforbidIV. Exercises for consolidation( Task)一.单项选择1. It’s a bad practice to ____________ children much money as a New Year gift.A. promiseB. allowC. permitD. admit2. I’m interested in a one-bed room. Do you have any ?A. convenientB. availableC. possibleD. personal3. It is ___________ it attracts customers’ attention __________ packaging is important.A. because; thatB. that; asC. as; thatD. since; why4. As is known to all, sweets and soft drinks ____________ our teeth. Which of the following is wrong?A. are bad forB. are harmful toC. do harm toD. are bad to5. --- What do you think about advertisements?--- I think advertisements can be very dangerous ___________ some way?--- __________?--- Yes. Because advertisements often make people believe something that is not true.A. in; WhyB. on; ReallyC. in; ReallyD. to; Exactly6. Some design features of the ___________ packaging look rather old-fashioned.A. existedB. existingC. existD. to exist7. Your homework needs ____________ carefully.A. doingB. being doneC. to doD. done8. The price of such video cameras has ____________ 20 percent this year.A. raised; toB. risen up; byC. increased; byD. gone up; to9. The sales figures ___________ between 60 and 80 percent, but the profit(利润) ___________ the same.A. changed; remainedB. varied; stayedC. changed; keptD. varied; continued10. The task is generally considered ___________ quite well.A. to have been doneB. to doC. doingD. done11. Sales of foreign goods ____________ their lowest level now.A. has dropped toB. have fallen toC. has decreased atD. have reduced at12. The new packaging is quite attractive ____________ people ___________ all ages.A. for; ofB. among; atC. with; inD. to; of13. --- It’s ___________ today, isn’t it?--- Yes, a little hot, __________.A. such a nice day; as wellB. a nice day; althoughC. so a nice day, howeverD. so nice a day; though14. What’s your _____________ of the girl ____________ red jeans?A. opinion; wearingB. idea; dressingC. view; withD. thought; in15. How I regret ____________ five hours playing e-games last weekend.A. to waste up toB. to spend as much asC. having wasted as long asD. wasting up to二. 完形填空My Teacher in the School of LifeI spent the opening day of school this year at DeMatha Catholic High School in much the same way I spent the first day of classes __ 16__ 30 years ago; I sat in Dr Charles E. Offutt’s British literature class, listening to him __17__ what his seniors would learn and get them excited about the journey they would __18__ . I’m the principal (校长) of the school now , but for a few minutes I was back in 1975, __19_ what the future held.I have been learning from Dr Offutt for 30 of the 51 years he had been teaching at DeMatha. He not only taught me to think, he __20__ me, as much by example as __21 __, that it wasmy moral duty to do so and to serve __22__ .Neither of us could know how our _ 23__ would develop over the years. When I first came back to DeMatha to teach English. I worked for Dr Offutt, the then department chair. After several years, I was __24__ department chair, and our relationship changed __25_ . I thought that it might be __26__ chairing the department, since all of my former English teachers were still there, but Dr Offutt __ 27___ me throughout. He knew when to give me __28__ about curriculum, texts and personnel, and when to let me design my own course.In 1997, I needed his advice about leaving DeMatha to become principal at another school. If he had asked me to stay at DeMatha, I might have. __29__ , he encouraged me to seize the new ___30___ .Five years ago, I became the __31__ of DeMatha. Once again, Dr Offutt was there for me, letting me know that I could __32___ on him as I tried to fill such big shoes. I’ve learned from him that great teachers have a (n) _33__ wealth of lessons to teach. ___34__ his students don’t know it yet, I know how ___35__ they are; I’m still one of them.16.A.mostly B.exactly C.only D.simply 17.A.explain B.predict C.speak D.teach 18.A.keep B.achieve C.choose D.take 19.A.preparing B.discovering C.wondering D.realizing 10.A.assisted B.reminded C.advised D.convinced 21.A.words B.action C.explanation D.models 22.A.the others B.everyone C.others D.anyone 23.A.relationship B.position C.situation D.condition 24.A.pointed B.named C.given D.taken 25.A.already B.yet C.still D.again 26.A.foolish B.surprising C.uncertain D.challenging 27.A.promoted B.accepted C.supported D.welcomed 28.A.advice B.information C.notice D.thought 29.A.Otherwise B.Therefore C.Furthermore D.Instead 30.A.choice B.opportunity C.occupation D.possibility 31.A.teacher B.principal C.officer D.clerk32.A.live B.look C.depend D.take33.A.rich B.little C.valuable D.endless 34.A.Once B.Even if C.Unless D.Until 35.A.fortunate B.curious C.innocent D.satisfied三.阅读理解AGarlic: The Magic Cure-AllOnce you have smelled the delicious strong smell of garlic, you'll never forget it. It is an herb(调味植物) that is widely used in cooking and salads. You may hear of people using it to improve their health. Some say it even has magical powers. These magical powers were known of even in ancient times. For instance, a Roman soldier would not go into battle without first eating some garlic. The Romans believed that garlic gave a person strength and courage. Whether or not the soldiers fought any better because of their garlic eating is unknown. However, this Roman habit may have been frightening to the enemies.The period of the Middle Ages was full of superstition(迷信). During the frightening disease of Black Plague, people ate garlic as protection against the disease. Garlic was thought of as a cure all. For example, people who feared devils(魔鬼) would wear cloves of garlic wrapped in cloth and hung around their necks.Even today, garlic is used in various old-fashioned, cure-all medicines. A kind of liquid made from garlic is said to cure colds. A clove of garlic wrapped in a wet cloth and kept on the chest will relieve the discomforts of bronchitis. Garlic has even been put to use in agriculture. Garlic put in the soil around peach trees is supposed to protect the trees from harmful posts. And garlic really can make you less anxious when put on insect bites.Actually, garlic's value is not all superstition. Garlic does contain an antibiotic-alliums-that doctors use to lower high blood pressure in patients.36. This passage discusses the uses of ______.A. alliumsB. superstitionC. garlicD. magic herbs37. It is easy to see from this passage that ______.A. garlic has magical powersB. garlic is a valuable cure-all medicineC. garlic has had many uses throughout historyD. the Roman soldiers won battles because of garlic38. The writer shows the various uses of garlic by ______.A. giving examplesB. showing its originsC. guessing cause and effectD. proving its value39. What is the main idea of the passage?A. The use of garlic has a long history.B. Many superstitions surround the use of garlic.C. Garlic was a main part in many old-fashioned medicines.D. Some people believe that certain herbs have magical powers.BNEW YORK: Staying positive through the cold season could be your best defence against getting ill, new study findings suggest.In an experiment that exposed healthy volunteers to a cold or flu virus, researchers found that people with a generally sunny disposition were less likely to fall ill. The findings, published in the journal Psychosomatic Medicine, build on evidence that a “positive emotional style”can help protect us from the common cold and other illnesses.Researchers believe the reasons may be both objective – as in happiness improving immune function – and subjective – as in happy people being less troubled by a sore throat or runny nose. “People with a positive emotional style may have different immune responses to the virus,”explained lead study author Dr Sheldon Cohen of Camegie Mellon University in Pittsburgh. “And when they do get a cold, they may interpret their illness as being less severe.”Cohen and his colleagues had found in a previous study that happier people seemed less likely to catch a cold, but some questions remained as to whether the emotional trait itself had the effect.For the new study, the researchers had 193 healthy adults complete standard measures of personality traits, self – perceived health, and emotional “style.” Those who tended to be happy, energetic and easygoing were judged as having a positive emotional style, while those who wereoften unhappy, tense, and hostile had a negative style.The researchers gave them nasal (鼻的) drops containing either a cold virus or a particular flu virus. Over the next six days, the volunteers reported on any aches, pains, sneezing or congestion they had, while the researchers collected objective data. Cohen and his colleagues found that based on objective measures of nasal troubles, happy people were less likely to develop a cold.40.Which is the best title for the passage?A.Stay Away from Being Negative B.Positive or Negative. It’s Up to YouC.An Effective Medicine for Being Fit. D.Warm People Likely to Keep Cold Away 41.According to Dr Cohen’s research, the reason why some people are unlikely to catch a cold is that .A.their cheerful mood benefits the immune systemB.they have developed a certain gene against flu virusC.they are less likely to have a sore throat and runny noseD.they have got a stronger self – confidence in their health42.The passage is probably written for .A.medical students B.lead authors C.the public D.the volunteers43.The research is done by .A.getting volunteers in one emotional group and analyzing themB.conducting a medical experiment on volunteers of different emotional stylesC.collecting and analyzing volunteers’ objective nasal production dataD.having volunteers answer questions on personality, health and emotions1 --- 5 BBADC 6 --- 10 BACBA 11 --- 15 BDDAD16 ----35 BADCD ACABD DCADB BCDBA36 --- 39 CCAB 41 --- 43 DACB。
- 1、下载文档前请自行甄别文档内容的完整性,平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益,请联系客服反馈,我们会尽快为您处理(人工客服工作时间:9:00-18:30)。
Module 4 Unit 1 Advertisements学案4 TaskI. Teaching Aims:1. To learn how to listen for statistics and descriptions2. To learn how to state opinions and give supporting reasons3. To learn how to use different sentence types correctly.II. Teaching ProceduresStep 1 Skills building 1: listening for statistics and descriptions1) how to read statistics correctly2) when listening we should care about:(1) an increase(2) a decrease(3) no change(4) trends(5) a range(6) a limit3) listening practice on Page 124) completing a bar chart\Step 2 Skills building 2: stating opinions and giving supporting reasons1) how to state opinions and give support reasons2) pair-work3) talk about advertisements:4) ask Ss to finish A---conduct a survey.5) help Ss to finish B---role-play.6) get Ss to finish C---writing.Step 3 Skills building 3: using different sentence types correctly1) Help Ss to understand different sentences types with the help of the table.2) Ask Ss to finish the practice on Page 16.3) Write an advertisement4) Ask Ss to finish Ex. A on Page 17.5) Have Ss finish Ex. B on Page 17. Step 4: HomeworkIII. Language points:1. expressions for describing the following:1) 增长There was an increase of 42 percent.The price has gone up / increased / risen by 5 percent.Four times as many people used our products last year.2) 下降There was a decrease of 40 per cent.The figure decreased / fell / dropped by 16.5 per cent.3) 不变There was no cha nge.The perce ntage rema ined / stayed the same. 4) 趋势The dow nward / upward con ti nued un til the follow ing year. The figures show a steady in crease / decrease. The figure started off at 20 and en ded up at 300. Sales rose / fell slowly / sharply / smoothly / gradually. 5) 最高/低The maximum volume reached 95.The figure peaked at 5,000 at the end of the year. The figures fell to their lowest level.The figures have dropped to their lowest point. 2. con sider v.——con siderati on n.-doingL wh-word + to doconsider J厂 sb. / sth as」 sb / sth ( to be ) adj. / n. -sb to have done sth J that - clausetake sth into con siderari on 3. 比较becauseassince / now that for4. regretdoing / havi ng done sth to do sth 5. allow sb. sth doi ng sb. to do sth}IV. Exercises for con solidati on( Task)•单项选择1. It 'a bad practice to ____________ childre n much money as a New Year gift. A. promise B. allow C. permit D. admit2. I'm interested in a one-bed room. Do you have any _____ ?A. convenientB. availableC. possibleD. pers onal{拓展: permit forbid3. It is __________ i t attracts customers ' attention _________ packaging is important. A. because; that B. that; as C. as; thatD. since; why4. As is known to all, sweets and soft drinks ___________ our teeth. Which of the follow ing iswrong? A. are bad forB. are harmful toC. do harm toD. are bad to5. --- What do you think about advertiseme nts?---I thi nk advertiseme nts can be very dan gerous _________ some way? _________ ?---Yes. Because advertiseme nts ofte n make people believe someth ing that is n ot true. A. in; Why B. on; Really C. i n; Really D. to; Exactly 6. Some desig n features of the _________ packagi ng look rather old-fashi on ed. A. existed B. existi ng C. exist D. to exist 7. Your homework n eeds ___________ carefully.A. doingB. being doneC. to doD. done 8. The price of such video cameras has ___________ 20 perce nt this year.A. raised; toB. rise n up; byC. in creased; byD. gone up; to9. The sales figures _________ between 60 and 80 percent, but the profit ( 禾叶润) __________ the same.A. such a nice day; as wellB. a nice day; althoughC. so a nice day, howeverD. so nice a day; though14. What's your ___________ of the girl ____________ red jea ns? A. opinion; weari ng B. idea; dress ing C. view; with D. thought; in15. How I regret ___________ five hours play ing e-games last weeke nd.A. to waste up toC. havi ng wasted as long as】.完形填空My Teacher in the School of LifeI spe nt the ope ning day of school this year at DeMatha Catholic High School in much the same way I spent the first day of classes __ 16 30 years ago; I sat in Dr Charles E. Offutt 's British literature class, listening to him __17— what his seniors would learn and get them excited aboutthe journey they would 18. I'm the principal ( 校长)of the school now , but for a few minu tes I was back in 1975,19_ what the future held.I have bee n lear ning from Dr Offutt for 30 of the 51 years he had bee n teach ing at DeMatha. He not only taught me to think, he 20 me, as much by example as 21 , that it wasmy moral duty to do so and to serve 2.A. cha nged; rema ined C. changed; kept10. The task is gen erally con sidered A. to have bee n done B. to do11. Sales of foreig n : A. has dropped to 12. The new packaging is quite attractive A. for; ofB. among; at13. --- It's ___________ today, isn 'tit?---Yes, a little hot,__________ . B. varied; stayed D. varied; continued ___ quite well. C. doingD. donegoods ____________ t heir lowest level now. B. have falle n to C. has decreased at D. have reduced at ________ people __________ all ages. C. with; inD. to; ofB. to spe nd as muchasD. wasti ng up toNeither of us could know how our _ 23_ would develop over the years. When I first came back to DeMatha to teach English. I worked for Dr Offutt, the then department chair. After several years, I was 24 departme nt chair, and our relati on ship cha nged 25_ . I thought that it might be 26 chairing the department, since all of my former English teachers were still there, but Dr Offutt 27 me throughout. He knew when to give me 28 about curriculum, texts and personnel, and when to let me design my own course.In 1997, I n eeded his advice about leavi ng DeMatha to become prin cipal at ano ther school. If he had asked me to stay at DeMatha, I might have. 29_ , he encouraged me to seize the new30 .Five years ago, I became the 31 of DeMatha. Once aga in, Dr Offutt was there for me, letting me know that I could 32 on him as I tried to fill such big shoes. I 'e learned from him that great teachers have a (n) 33 wealth of lessons to teach. 34 his stude nts don 'tk now it yet, I know h ow 35 they are; I 'm still one of them.16.A.mostly B .exactly C . on ly D . simply17. A.expla in B .predict C. speak D . teach18.A.keep B .achieve C. choose D . take19. A.prepari ng B .discoveri ng C . won deri ng D . realizi ng10.A.assisted B .remin ded C . advised D . convin ced21.A.words B .action C . expla nati on D . models22.A.the others B .every one C . others D. anyone23. A.relati on ship B .positi on C . situati on D . con diti on24. A.poin ted B .n amed C . give n D . take n25. A.already B .yet C . still D . aga in26.A.foolish B .surpris ing C . un certa in D . challe nging27. A.promoted B .accepted C . supported D . welcomed28.A.advice B .in formatio n C . no tice D . thought29. A.Otherwise B .Therefore C . Furthermore D . In stead30. A.choice B .opport un ity C . occupati on D . possibility31. A.teacher B .prin cipal C . officer D . clerk32. A.live B .look C. depend D . take33. A.rich B .little C . valuable D . en dless34. A.Once B .Eve n if C . Un less D . Un til35. A.fortun ate B .curious C . innocent D . satisfied三-.阅读理解Aiarlic: The Magic Cure-AlG lOnce you have smelled the delicious strong smell of garlic, you'll never forget it. It is anherb(调味植物)that is widely used in cooking and salads. You may hear of people using it to improve their health. Some say it even has magical powers. These magical powers were known of even in ancient times. For instanee, a Roman soldier would not go into battle without first eating some garlic. The Roma ns believed that garlic gave a pers on stre ngth and courage. Whether or not the soldiers fought any better because of their garlic eating is unknown. However, this Roman habit may have bee n frighte ning to the en emies.The period of the Middle Ages was full of superstition(迷信). During the frightening diseaseof Black Plague, people ate garlic as protection against the disease. Garlic was thought of as a cure all. For example, people who feared devils(魔鬼) would wear cloves of garlic wrapped in cloth and hung around their necks.Even today, garlic is used in various old-fashioned, cure-all medicines. A kind of liquid made from garlic is said to cure colds. A clove of garlic wrapped in a wet cloth and kept on the chest will relieve the discomforts of bronchitis. Garlic has even been put to use in agriculture. Garlic put in the soil around peach trees is supposed to protect the trees from harmful posts. And garlic really can make you less anxious when put on insect bites.Actually, garlic's value is not all superstition. Garlic does contain an antibiotic-alliums-that doctors use to lower high blood pressure in patients.36. This passage discusses the uses of _____ .A. alliumsB. superstitionC. garlicD. magic herbs37. It is easy to see from this passage that ____ .A. garlic has magical powersB. garlic is a valuable cure-all medicineC. garlic has had many uses throughout historyD. the Roman soldiers won battles because of garlic38. The writer shows the various uses of garlic by _____.A. giving examplesB. showing its originsC. guessing cause and effectD. proving its value39. What is the main idea of the passage?A. The use of garlic has a long history.B. Many superstitions surround the use of garlic.C. Garlic was a main part in many old-fashioned medicines.D. Some people believe that certain herbs have magical powers.BNEW YORK: Staying positive through the cold season could be your best defence against getting ill, new study findings suggest.In an experiment that exposed healthy volunteers to a cold or flu virus, researchers found that people with a generally sunny disposition were less likely to fall ill. The findings, published in the journal Psychosomatic Medicine, build on evidence that a “positive emotional style ”can help protect us from the common cold and other illnesses.Researchers believe the reas ons may be both objective -as in happ in ess improvi ng immune function -and subjective -as in happy people being less troubled by a sore throat or runny nose. “People with a positive emotional style may have different immune responses to the virus, ” explained lead study author Dr Sheldon Cohen of Camegie Mellon University in Pittsburgh. “And when they do get a cold, they may interpret their illness as being less severe. ”Cohen and his colleagues had found in a previous study that happier people seemed less likely to catch a cold, but some questions remained as to whether the emotional trait itself had the effect.For the new study, the researchers had 193 healthy adults complete standard measures of personality traits, self -perceived health, and emotional “style. ”Those who tended to be happy, energetic and easygoing were judged as having a positive emotional style, while those who wereoften unhappy, tense, and hostile had a negative style.The researchers gave them nasal (鼻的)drops containing either a cold virus or a particular flu virus. Over the next six days, the volunteers reported on any aches, pains, sneezing or congestion they had, while the researchers collected objective data. Cohen and his colleagues found that based on objective measures of n asal troubles, happy people were less likely to develop a cold.40. Which is the best title for the passage?A . Stay Away from Bei ng Negative B. Positive or Negative. It 'Up to YouC. An Effective Medicine for Being Fit.D. Warm People Likely to Keep Cold Away41. According to Dr Cohen ' research, the reason why some people are unlikely to catch a cold isthat ________ .A . their cheerful mood ben efits the immune systemB. they have developed a certain gene against flu virusC. they are less likely to have a sore throat and runny noseD. they have got a stronger self -confidence in their health42 . The passage is probably written for ________ .A . medical studentsB . lead authorsC . the publicD . the volunteers43 . The research is done by _______ .A . gett ing volun teers in one emotio nal group and an alyz ing themB . con duct ing a medical experime nt on volun teers of differe nt emoti onal stylesC . collect ing and an alyz ing volun teers ' objective n asal product ion dataD . havi ng volun teers an swer questi ons on pers on ality, health and emoti ons16 ——35 BADCDACABDDCADBBCDBA1 --- 5 BBADC 6 --- 10 BACBA 11 --- 15 BDDAD 36 --- 39 CCAB 41 --- 43 DACB。