HND大综合GU答案
HND金融大综合31-33
3.1※ whether to try to understand what the needs of the customers. Only find the needs of customer, there is possible to introduce the fittest products.※ Whether to find enough products to customer. Finding enough products, the customer can make comparison with each other, and can choose the best one.※ Whether the customer is satisfy to me. Only as possible as to thought for customer, there is has possible to make customer feel satisfied.※ Whether make a clear list to show the comparison with the chosen products.Because the customer is not professional, so with the help of me, they canchoose the best one for themselves.※Whether find the best one for themselves. It can explain I if try me best to thought for customer.3.2§ It is hard to know about the details of customer.Solution: spend more time to communicate with customer. Only find the needs of customer, there is possible to introduce the fittest products.§ It is hard make the customer trust me and the products of I suggest.Solution: choose enough products for them and make a clear list of show the details of the chosen products for them. And let themselves to make decision. § How to make the customer choose the products is best for themselves.Solution: I spend many time to find the products and compare the policies and details.§ It is hard to make a list to clear the same and difference with the chosen products.Solution: spend many time to know about the details about every products.3.3＃The premise of make the customer to choose the best for themselves is as possible as know about the need of customers. I spent two days to finish this work. So this side is good.＃I choose at last two company to compare the better one. And every products are chosen by the needs of customers. It also belong good job.＃I choose many products and compare them in details. And make a clear list to tell the difference to customer. So I get the ensure of the customer. It is also good.＃I use the as possible as sample knowledge to make the customer clear know the difference with the products. So it is ok.＃I try my best to find products and make clear comparison with them. and tell customer all the things I know. I thought it is quiet good.。
最新HND-大综合1-GU1答案资料
Section1Question 1:Part AGiven the competitive nature of the mobile telecommunications market analyse the likely advantages and disadvantages to Opal of establishing a partnership agreement with another company.12Advantages:Firstly, the partnership agreements can provide Opal with technology assistance. It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnership not only gives Opal access to local knowledge but also provides an air of acceptability that is important when conducting business in China. Thirdly, local firms’ well-reputation and wealth of experience will also help Opal to ensure that product development and customer service is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal’s competitive advantages. Secondly, in a partnership with others, the control power of Opal’s own company might be distributed because of the consideration of other partners’ benefits. Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreements with more companies, to gain more comprehensive market information and share the technology and develop new products.Thirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to the environment, use more green and environmental materials to produce ‘environmentally friendly’ products and services, and keep offering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in thecoming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘opening-up’ of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competing networks allowing access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales.Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resources and investment capital resources. It may not be able to meet the needs of cooperation with other companies.Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how it has impacted upon the company’s activities. 8Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the ServiceDevelopment Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them are aim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology.The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful in identifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opal which requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expand its business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal’s capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and they do not participate in the running of the companylike shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay the principle on time, while it won’t be necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。
HND大综合1GU1答案
Sectio n1Questio n 1:Part AGive n the competitive n ature of the mobile telecom muni cati ons market an alyse the likely advantages and disadvantages to Opal of establishing a partnership agreeme nt with ano ther compa ny .12Adva ntages:Firstly, the part nership agreeme ntsca n provide Opal with tech no logy assista nce」t allows Opal for the joint developme nt of new products and the shari ng of tech no logy. Secon dly, a Chin ese part nership not only gives Opal access to local kno wledge but also provides an air of acceptability that is importa nt whe n con duct ing bus in ess in China. Thirdly, local firms 'ell-reputation and wealth of experience will also help Opal to en sure that product developme nt and customer service is specifically targeted at meet ing the local n eeds and dema nds of the local market. Fourthly, compa nies in part nership can share the costs and reduce the risk.Disadva ntages:As for the disadva ntages, firstly, the own tech no logy of Opal might be leaked because of the shari ng of tech no logy which may result in the loss of Opal'competitive adva ntages. Secon dly, in a part nership with others, the con trol power of Opal compa ny might be distributed because of the con siderati on of other part ners Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART Bs be iIden tify and justify possible opti ons the senior man ageme nt may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chin ese market has eno rmous pote ntial. Opal n eeds con ti nue to in vest in Chin ese market to gai n more market shares for its expa nsion.Secondly, Opal can sign the partnership agreementswith more companies, to gain more comprehe nsive market in formatio n and share the tech no logy and develop new products.Thirdly, in order to maintain the characteristics and good reputation. Opal needs to keep the strong stanee in relation to the environment, use more green and en vir onmen tal materials to produce ‘ en vir onmen 上&11卩血欣1祖蚁 and services,and keep offeri ng a comprehe nsive mobile phone recycli ng scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chin ese telecoms market. By doing so, Opal can achieve the further expa nsion.Questio n 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in thecoming years. 12Stren gthsFirstly, the further deregulati on of the telecom muni cati ons markets en abled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘openin-up' of the Chinese market is curre ntly providi ng Opal with opport un ities for further expa nsion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competi ng n etworks allowi ng access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the en vir onment, and they were one of the first pho ne manu facturers in the world to offer a comprehe nsive mobile phone recycli ng scheme and offers en vir onmen tally frie ndly products and services.Weak nessesFirstly, the first han d-held phones were high priced because of the high research and developme nt costs and the n eed for highly specialized product ion facilities. And this may cause the n eeds of a large amount of inv estme nt capital and the decrease in sales.Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resourcesa nd inv estme nt capital resources. It may not be able to meet the n eeds of cooperati on with other compa ni es.Thirdly, the regulatory complexities of operating within the Chinese market may hin der the developme nt and expa nsion of Opal.Lastly, the regulatory complexities of operati ng with in the Chin ese market and the fierce competiti on may hin der the expa nsion of Opal and in crease a certa in level of risk.PART BChoose two Key values highlighted in Appe ndix 3 and for each, expla in how ithas impacted upon the company ' s activities. 8Firstly, the customer deserves service excelle nce.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and the n the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Developme nt Sectio n and Customer Care Departme nt. With the rapid developme nt of tech no logy, the ServiceDevelopme nt Secti on is tasked to enhance the customer experie nee of the mobile andweb-based services. And the Customer Care secti on is tasked to en sure that customer expectati ons are con siste ntly met. Both of them are aim to provide customers with excelle nt services.Secon dly, we accept that while we are drive n by tech no logy we will always aspire to drive tech no logy.The developme nt of tech no logy can provide Opal with higher tech-competitive ness, and help it to develop new products and expa nd to larger market. As for Opal, they continue inv est in other inno vative products and market research, and has bee n very successful in ide ntify ing market trends and the n using the latest tech no logical developme nts to satisfy customer n eeds. And, there is a Special projects sect ion in Opal which requires sig nifica nt inv estme nt and provides the lead in g-edge tech no logy required for mobile and others.Sectio n 2Questio n1PART AEvaluate possible sources of finance that Gold could access as it seeks to expa ndits bus in ess operati ons.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal ' s capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secon dly, issu ing debe ntures are a useful way too. Debe ntures are loa ns made to compa nies that carry a fixed rate of in terest. However, the debe nture holders n eed to repay the prin ciples on time and they do not participate in the running of the compa ny like shareholders do.Thirdly, eve n though both issu ing shares and divide nds are appropriate for Opal, therestill some differences between them. The shareholders have the control right of the compa ny, but the divide nd holders do not. And, the divide nds holders n eed to repay the principle on time, while it won' tbe necessary for shareholders. Lastly, the shareholders can get ben efits from the divide nds while the debe nture holders can get them from the in terests.PART B找到一类可以同时满足Opal公司股东和Opal在中国市场合作伙伴用来检验企业效率的财务数据信息.请解释这类数据是如何满足这些利益相关者要求的。
大学英语综合教程Unit课后习题答案
题目：The underlined word "it" in the sentence "The
company has a policy of promoting employees from
within, and it has never had to advertise for external applicants"
A. to give a
title to
B. to have the
right to
something
C. to name
something
D. to show
respect for
答案：B
题目：The word "eliminate" in the sentence "The
company has eliminated the need for paperwork by using digital technology" means _____. A. to remove
大学英语综合教程Unit课 后习题答案
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HND 大综合
HND 大综合1．(a) Why BAA argued for two additional runways in Scotland?8In Scotland, two additional runways will take the profit maximum for BAA’s airport which is the maximum profit we will get in nowadays. BAA plans mean it will spend more than 2 million every day on airport infrastructure. They pay much money in the construction and facilities in the airport. So BAA need to gain the more revenue and profit to off set the heavy capital expenditure. According to BAA’s nature of business module, they have a highly fixed cost and lower variable cost. So they hope fully use their operational potential which gain more profit. Additional runway takes more airlines and passengers to BAA. Under the circumstances, BAA need to gain more revenue to offset the highly fixed cost to achieve better financial performance.Two additional runways will improve BAA’s future competition competence in Scotland. If they can argue more runways, it will help them to increase the operational ability and to attract more airways use our services. As a result, it will bring more business to our company. According to 2003 white paper, airport expansion and the future development of the aviation industry in the UK over the next 30 years. The BAA gains more additional operational ability will help us catch the opportunity to grow up in future.。
英语教材答案大学综合教程
英语教材答案大学综合教程Unit 1: Reading ComprehensionExercise 1: True or False1. F2. T3. F4. T5. FExercise 2: Multiple Choice1. C2. B3. A4. C5. DExercise 3: Short Answer1. The three aspects covered in the article are vocabulary learning, grammar practice, and reading comprehension.2. Students can improve their vocabulary by reading extensively, memorizing word lists, and using vocabulary learning apps.3. Grammar practice can be enhanced through exercises, quizzes, and interactive online resources.4. Reading comprehension can be improved by practicing reading strategies, such as skimming and scanning, and by discussing the content with classmates.Unit 2: Listening ComprehensionExercise 1: Completion1. mountains2. temperature3. rainforest4. beach5. skylineExercise 2: Multiple Choice1. B2. C3. A4. B5. DExercise 3: True or False1. F2. T3. T4. F5. TUnit 3: SpeakingExercise 1: DiscussionIn pairs or small groups, discuss the following questions:1. What are the advantages and disadvantages of studying abroad?2. What factors should students consider before choosing a university?3. How can students adapt to a new culture when studying abroad?4. What strategies can students use to improve their language skills while studying abroad?Exercise 2: PresentationPrepare a short presentation on one of the following topics:1. The impact of technology on education2. The benefits of extracurricular activities for students3. The importance of critical thinking in academic success4. Effective study habits for university studentsUnit 4: WritingExercise 1: EssayWrite a 300-word essay on the following topic:Discuss the advantages and disadvantages of online learning. Provide examples and personal experiences to support your arguments.Exercise 2: Letter WritingWrite a formal letter to your professor requesting an extension for submitting an assignment. Explain the reasons for your request and suggest a new deadline.Exercise 3: Paragraph WritingWrite a paragraph summarizing the main ideas from a newspaper article of your choice. Include the headline and author's name.Unit 5: Grammar and VocabularyExercise 1: Fill in the Blanks1. have been2. were3. will be4. had5. is beingExercise 2: Sentence Transformation1. Who is responsible for booking the meeting room?2. Could you please pass me the salt?3. I wish I had studied harder for the exam.4. The book, which was written by a famous author, is a bestseller.5. Despite the heavy rain, they continued with the outdoor event.Exercise 3: Word Formation1. excitement2. fearless3. misunderstandings4. discovery5. informativeOverall, the content of the university comprehensive English textbook covers a variety of skills and topics, including reading comprehension, listening comprehension, speaking, writing, grammar, and vocabulary. The exercises included in each unit allow students to practice and apply the language skills they have learned. By engaging with the material and completing the exercises, students can enhance their English proficiency and prepare for academic success.。
HND大综合1GU1答案
Section1Question 1:Part AGiven the competitive nature of the mobile telecommunications market analysethe likely advantagesand disadvantagesto Opal of establishinga partnershipagreement with another company.12Advantages:Firstly, the partnership agreementscan provide Opal with technology assistance.It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnershipnot only gives Opal access to local knowledge but also provides an air of acceptability that is important when conducting business in China. Thirdly, local firms 'well -reputation and wealth of experience will also help Opal to ensure that product development and customer service is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal 'csompetitive advantages. Secondly, in apartnership with others, the control power of Opal company might be distributed because of the consideration of other partners Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which willenable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreementswith more companies, to gain more comprehensive market information and share the technology and develop new products.s be nThirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to the environment, use more green and environmental materials to produce‘ environmentally friendly ' products and services and keep offering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssessthe strengthsand weaknessesof Opal as they seek to expanding in thecoming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘ openin-gup'of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competing networks allowing access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stancein relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales. Secondly, Opal is a medium sized producer of handsets, which means it owns limited produce resourcesand investment capital resources. It may not be able to meet the needs of cooperation with other companies.Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how ithas impacted upon the company ' s activities. 8Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved. According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the Service Development Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them are aim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology. The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful in identifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opalwhich requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expandits business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal 's capital needs during its expansion, even though the amount of share capital issued will be limited to the authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and they do not participate in the running of the company like shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay the principle on time, while it won' tbe necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。
大学英语综合教程答案
⼤学英语综合教程答案Key to ExercisesOpenerMary is thinking of getting a tattoo tomorrow afternoon. She asks Mel to join her, but Mel cannot because she has to work tomorrow. And then Mary invites Mel to go to a party tomorrow night. Mel hesitates at first, but finally decides to go with Mary. They will meet at eight o’clock.Abbreviation Meaning1. TGIF Thank God it’s Friday2. AMA Ask me anything3. OMG Oh my God!4. YOLO You only live once5. FOMO Fear of missing out6. FYI For your information7. LOL Laugh out loud8. TBH To be honest9. PPL People10. ETA Estimated time of arrivalTranscript:A: Hey, Mary.B: Hey, Mel.A: TGIF.B: TGIF.A: Mel, I need some advice on something.B: AMAA: Yeah, thanks. I’m thinking of getting a tattoo.B: OMG! Really Are you seriousA: Well, YOLO.B: That’s true.A: Well.B: When are you going to do itA: I’m thinking tomorrow afternoon. Do you want to comeB: Oh, I’d love to come, but I’ve got to work tomorrow. Oh, major FOMO.A: What a shame!B: Yeah,A: Well, FYI, there’s a party tomorrow night. And if you are not busy, you can come to that instead.B: I’m not busy, but TBH I really need to take it easy this weekend. A: What That’s so not like you. B: LOL, that’s true.A: Party is in Hackney Wick. It’s gonna be good, good music, good PPL.B: Oh, major FOMO again. Oh, what the hell Yes, why not I’ll go.A: OK, well, OK. What do you wanna do Do you want to come to mine firstB: Sounds good.A: And ETAB: Eh eight o’clockA: Eight, eight o’clockB: Yeah.A: On the dotB: Won’t be late.A: OK. Cool. Later.B: See you later, bye.A: Bye.Reading & InteractingI. Understanding the Text1. Text Organization2. Comprehension CheckDigging into detail1) They are more concerned with getting their message across rather than grammar, spelling or sentence structure.2) We are increasingly using more streamlined and concise language.3) They can be used to describe the mood of communicators and clarify the real meaning of their message.4) It is sharpening up writing skills. It shows the disparity between good and bad writing, and as a result writers are becoming better educated and more aware of global grammatical standards. 5) Because of the Internet, many Americanisms such as “road trip” and “what’s up” have been ingrained into “International English.”6) Writers who specialize in short form and writers who focus on long form.7) There is a 140-character limit to a message and little room to worry about grammar.8) It is the web culture itself rather than mobile devices and social channels.9) It is best to communicate formally in the workplace, especially with older co-workers and clients.10) It will become less of a priority since “standard” grammar is evolving.Understanding difficult sentences1. B2. A3. B4. BII. Focusing on Language in Context1. Key Words & Expressions1) We had a detailed discussion of Jane Austen’s writing style.2) A motivated and committed team is vital to business success.3) The experiment is at best only partially successful, leaving much to be desired.4) Nearly everyone here hails from a small town at the foot of Mount Eden.5) Despite the weak economy, these CEOs are quite confident aboutthe future of their own business.6) You have to be aware of cultural differences when doing business in a globalized market.7) Professional translators quite often specialize in just one field, for example law or medicine.8) When pursuing the deeper meaning of any event in history, it is essential to understand itshistorical context.9) Professor Peterson was invited to give a speech at a conference held for the top executives atFortune 500 companies.10) The most common mistake one may commit is submitting a“one-size-fits-all” application letter that lacks personality. 11) It is the way a team plays as a whole that determines its success, not the individual stars.12) An example of mobile communication is sending emails from a computer using a wirelessnetwork at your local coffee shop.13) Only if you have been in the deepest valley, can you ever know how impressive it is to be on the highest mountain.14) Believe it or not, it is very important to sharpen up your communication skills to excel in every area of your life.15) Speaking of Tom, it seems all his time is taken up with social engagements.1) rare2) concise3) dumped4) link5) excels in6) impacted on7) filtered into8) ingrained in9) conforms to1) Michael’s parents urged him to study science, but in his second year of college he switched toliterature.2) If an employee gets angry with his/her employer, the best thing an employer can do is tocommunicate with him/her.3) I admit that there were times when I was at a total loss as to how to respond to criticisms.4) The management did not seem to consider office safety (to be)a priority.5) Over the years the small company has evolved into a multi-million dollar enterprise.2. Usage1) Simon unexpectedly won a gold medal in the 10,000 meter run.2) Actually I don’t want to work as hard as I am doing now, andI want more work-life balance.3) The campaign has certainly succeeded in raising public awareness of the urgency of environmentalprotection.4) This software company is reportedly planning on cutting hundreds of jobs.5) This mission could conceivably be accomplished within a month.6) This seafood restaurant is arguably the best in Shanghai.3. Sentence Patterns1) There’s no doubt that the Internet impacts (on) our daily lives.2) There’s no doubt that we should conform to the rules of engagement in the workplace.3) There’s no doubt that body language is vital to effective communication.1) We expect you boys to behave yourselves, and the same goes for the girls.2) Life doesn’t pause, and the same goes for learning.3) Simply showing love and support can reduce the pain of an injured child, and the same goes for adults.4. Comprehensive PracticeClozeHas the evolution of technology been a disaster for the way we communicate with one another Some people certainly fear that the development of computers and smartphones has had a negative effect on language. But such an assessment is probably too harsh. For language inevitably evolves to take advantage of new methods of communication. Rather than limiting our ability to communicate by killing off language such changes often offer fresh ways for us to sharpen up our communication skills. Emoticons and emojis, for example, may not be appropriate where a more formal tone is required, but in informal contexts they offer a concise way of expressing our mood.TranslationModern technology impacts on the way we communicate. For example, the language of texting is streamlined, with many abbreviations and acronyms. To get their message across and avoid misunderstanding, people also use qualifying emoticons to clarify tones or moods. The economic forms used in digital communication are creeping into ourspoken language. Some people respond to the change with negative and even harsh comments. They think this type of change is a disaster and the Internet is killing off our language. But most experts believe that languages have a way of evolving and technology has always had an effect on language. The evolution should be viewed as progress, not regression.Reading & Comprehending1. Comprehension Check for Reading 1A. (1)B. (4)C. (11)D. (12)E. (14)2. Translation1) 在⼯作场所，原本被认为不合适的表情符和绘⽂字正逐渐被接受，这主要是因为⼯作场所中的⼈员构成在改变。
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H N D大综合G U答案文件排版存档编号：[UYTR-OUPT28-KBNTL98-UYNN208]S e c t i o n 1 Question 1:Part AGiven the competitive nature of the mobile telecommunications market analyse the likely advantages and disadvantages to Opal of establishing a partnership agreement with anotherAdvantages:Firstly, the partnership agreements can provide Opal with technology assistance. It allows Opal for the joint development of new products and the sharing of technology. Secondly, a Chinese partnership not only gives Opal access to local knowledge but also provides an airof acceptability that is important when conducting business in China. Thirdly, local firms’ well-reputation and wealth of experience will also help Opal to ensure that product development and customerservice is specifically targeted at meeting the local needs and demands of the local market. Fourthly, companies in partnership can share the costs and reduce the risk.Disadvantages:As for the disadvantages, firstly, the own technology of Opal might be leaked because of the sharing of technology which may result in the loss of Opal’s competitive advantages. Secondly, in a partnership with others, the control power of Opal’s own company might be distributed because of the consideration of otherpartners’ benefits. Thirdly, firms need to share the profits and there might be conflicts since those companies are profitable organizations.PART BIdentify and justify possible options the senior management may have which will enable Opal to maintain its current levels of success and profitability. 8Firstly, since Chinese market has enormous potential, Opal needs continue to invest in Chinese market to gain more market shares for its expansion.Secondly, Opal can sign the partnership agreements with more companies, to gain more comprehensive market information and share the technology and develop new products.Thirdly, in order to maintain the characteristics and good reputation, Opal needs to keep the strong stance in relation to theenvironment, use more green and environmental materials to produce‘environmentally friendly’ products and services, and keepoffering a comprehensive mobile phone recycling scheme.Fourthly, it is necessary to deepen the agreement with Huawei, since Huawei is a long established and well-respected player in the Chinese telecoms market. By doing so, Opal can achieve the further expansion.Question 2PART AAssess the strengths and weaknesses of Opal as they seek to expanding in the coming years. 12StrengthsFirstly, the further deregulation of the telecommunications markets enabled Opal to capitalize on a number of opportunities.Secondly, Opal has its core markets, and the recent ‘opening-up’of the Chinese market is currently providing Opal with opportunities for further expansion.Thirdly, the mobile devices division has allowed Opal to sell their phones to competing networks allowing access to a much larger market.Fourthly, as their characteristic, Opal has adopted a strong stance in relation to the environment, and they were one of the first phone manufacturers in the world to offer a comprehensive mobile phone recycling scheme and offers environmentally friendly products and services.WeaknessesFirstly, the first hand-held phones were high priced because of the high research and development costs and the need for highly specialized production facilities. And this may cause the needs of a large amount of investment capital and the decrease in sales. Secondly, Opal is a medium sized producer of handsets, which meansit owns limited produce resources and investment capital resources. It may not be able to meet the needs of cooperation with other companies.Thirdly, the regulatory complexities of operating within the Chinese market may hinder the development and expansion of Opal.Lastly, the regulatory complexities of operating within the Chinese market and the fierce competition may hinder the expansion of Opal and increase a certain level of risk.PART BChoose two Key values highlighted in Appendix 3 and for each, explain how it has impacted upon the company’s activities. 8Firstly, the customer deserves service excellence.Opal is a customer- focused organization. Enterprise's core value is to focus on customer service and its quality. By doing so, the customer satisfaction and loyalty can be established and then the growth of sales and profits can be achieved.According to the case, in order to enhance the quality and satisfaction of customer services, the Opal has established the Service Development Section and Customer Care Department. With the rapid development of technology, the Service Development Section is tasked to enhance the customer experience of the mobile and web-based services. And the Customer Care section is tasked to ensure that customer expectations are consistently met. Both of them areaim to provide customers with excellent services.Secondly, we accept that while we are driven by technology we will always aspire to drive technology.The development of technology can provide Opal with higher tech-competitiveness, and help it to develop new products and expand to larger market. As for Opal, they continue invest in other innovative products and market research, and has been very successful inidentifying market trends and then using the latest technological developments to satisfy customer needs. And, there is a Special projects section in Opal which requires significant investment and provides the leading-edge technology required for mobile and others.Section 2Question1PART AEvaluate possible sources of finance that Gold could access as it seeks to expand its business operations.Firstly, issuing shares are a financing way that Opal can access. It can meet a part of the Opal’s capital needs during its expansion, even though the amount of share capital issued will be limited tothe authorized share capital amount.Secondly, issuing debentures are a useful way too. Debentures are loans made to companies that carry a fixed rate of interest. However, the debenture holders need to repay the principles on time and theydo not participate in the running of the company like shareholders do.Thirdly, even though both issuing shares and dividends are appropriate for Opal, there still some differences between them. The shareholders have the control right of the company, but the dividend holders do not. And, the dividends holders need to repay theprinciple on time, whil e it won’t be necessary for shareholders. Lastly, the shareholders can get benefits from the dividends while the debenture holders can get them from the interests.PART B找到一类可以同时满足Opal 公司股东和Opal 在中国市场合作伙伴用来检验企业效率的财务数据信息. 请解释这类数据是如何满足这些利益相关者要求的。