商务英语函电二
商务英语函电(第二版)Chap (6)
3、按照要求，我们高兴地向您报盘如下， 此报盘没有约束力。
Item # (Omitted)
Unit Price
Payment: Letter of Credit in seller’s favor.
Delivery Date: Within 90 days after receipt of your order. The above prices are on a CIF San Francisco basis. （具体报盘）
Your inquiry of 7th December is now having our attention and we will let you have our offer in a few days. 你方12月7日的询盘已 引起我方注意，我们几天内就会做出报价。
We have pleasure in quoting you as follows…很高兴报价如下。 We are pleased to make an offer for 10,000 tons of Chinese Green
对交货期或装运期的承诺；(Promise of shipment or delivery) We can assure you of our prompt shipment...(我们保证会立即装 运) Shipment is to be made...(装运在......) Delivery date ...(装运期......)
本人从事机械领域十余年对机械液压有着较强的故障判断能力
Chapter 6 Quotation Letters
Quotation or Offer?
外经贸商务英语函电课文翻译及练习答案(L1-L8)
Chapter II Establishing Business RelationsLesson One Developing Client BaseChinese Version:敬启者：我方从贸易向导网获悉贵方行名与email地址，并得知你方需求购圆珠笔。
我们在此介绍本公司及产品，以期与你方建立业务关系。
我们专营圆珠笔的生产和出口已超过六年，我们的产品品种多样，质量上乘，价格极具竞争力。
欢迎登录我们的网站了解我公司概况及最新产品信息。
如果你对我们任何产品感兴趣，请告知，我们乐意提供详情。
作为积极的制造商，我们每月都有推出新产品。
如果你们感兴趣，我们乐意定期为你们提供新信息。
谨上Key to ExercisesI. Translate the following expressions into Chinese or vice versa:1.进出口2.建立业务关系3.想要购买4.贸易向导5.最新设计6.specialize in7.be of interest to8.be on the market9.manufacturerpany profilesII. Fill in each of the following blanks with a proper preposition：1. in, for2.of, of, to3.into,with,in,of4.from,of, in, with, for, of5.of,ofIII．Fill in the missing words in the following blanks with the first letter given：introduce, range, attach, trust, items, interest, interested, receiving, which,quotationsIV. Translate the following sentences into Chinese:1.伦敦史密斯有限公司向我们介绍，贵公司是纺织品的主要进口商。
国际商务英语函电(第二版)翻译
Fuzhou,China
H.GWilkinsonCompanyLimited
245LombartStreet,
Lagos,Nigeria
(Registered)
ChapterII
EstablishingBusinessRelations
LessonOne
Self-Introduction
5.WeareoneoftheleadingexportersofChineseindustrialproductsandaredesirousofenteringintobusinessrelationsyou.
6.Wewillletyouknowuponreceiptofnewsupplies.
这是一个定语从句，介词加关系代词,介词放前。
similar:throughwhomweunderstandthatyouarewellexperiencedintheexportofengineeringequipmentwithservice.
Wegettoknowyourcorp.fromyourCCPITwithwhichwehavebeeningood
二.商业英语书信的格式
1.缩行式（IndentedStyle）
缩行式信函的特点：
1）信头和封内地址每逢换行时，下一行要比上一行往右缩进2－3个字母的位置；
2）日期放在信纸的右上端，签名放在中间偏右下方；
3）每一段的第一行都从左边空白边缘往右缩进3－5个字母的位置；
4）段落之间要空1－2行。
2.齐头式或平头式（BlockStyle）
Welookforwardtoyourcompliance.希望得到你方的同意。
商务英语函电(第二版)Chap (6)
Item # (Omitted)
Unit Price
Payment: Letter of Credit in seller’s favor.
Delivery Date: Within 90 days after receipt of your order. The above prices are on a CIF San Francisco basis. （具体报盘）
-The offer is good/valid/open for 3days. 此报盘有效期三天。
完整的报价应包括下列要点：
对询价表示感谢；(Thank the reader for their enquiry) Thank you for your letter of（dated）…(感谢你方...... 的来信) We have received your letter of (dated) …(收到你 方......的来信) Your letter of…has been received with thanks.(感谢收 到你方......的来信) We are in receipt of your letter…(收到你方......来信)
报价的有效期；(Validity of the offer) The offer is valid for...(此报价有效期......) The offer is subject to...(此报加以......为准) The offer remains open for...(此报价有效期......)
对交货期或装运期的承诺；(Promise of shipment or delivery) We can assure you of our prompt shipment...(我们保证会立即装 运) Shipment is to be made...(装运在......) Delivery date ...(装运期......)
外贸英语函电2建立业务关系
2) learn from 获悉 We learn from Mr.Smith that your firm specializes in textile , and would like to establish business relationship with you. 我们从史密斯先生处获悉你公司经营纺织品，现 愿与你公司建立业务关系。
3）please be informed that… Please be informed that we have already sent the samples required. 兹通知你方，我方以将所索样品寄出。 4) Keep sb informed of/that 随时告知 We hope you will keep us informed of the market condition at your end. 希望随时告知你方的市场情况
4、market 1）作名词，市场、销路 a. come to(into) the market 上市 We will contact you as soon as the new crop comes to market. 一旦当年收成上市，我们定将和你方联系
b. find a market 找销路 We are trying to find a market for this article.
g. in line(out of line ) 相合（不相合） Your price is quite in line, but the time of shipment is too extended. 你的价格尚可，但船期太迟。 Your price is entirely out of line with the market. 你的价格与市价完全不符。 h. 作动词，解释为“衬里” Please line the case with wax paper. 箱内请用蜡纸衬里。 Lining n. 里衬
商务英语函电 Unit 2
6 deadly sins of working with email
Vague subject line No greeting and no sign off
Poor format Vaguammar, spelling, punctuation and capitalization
Practice
Read the following excerpts from emails and give appropriate subject lines.
Subject:__________________________
We’ll change our meeting to 3.30 pm instead of 1.30 pm. Sorry!
E-mails
From To Subject
Harry.Lim@presto.co.my Shirley@shirleytaylor,com Book signing in Malaysia
Hello Shirley I hope things are well with you. I was pleased to hear that you will be back in Malaysia again in November to hold your seminar on effective business writing. Some bookstores are interested in asking you to do a talk and signing event. I hope you will agree to take part. If so, please let me have some free dated while you are over here. See you soon. Harry
国际商务英语函电全部答案
Chapter II Establishing Business RelationsLesson OneExercisesI. Translate the following expressions:1.cotton piece goods 6.另函2.state-operated corporation ７. 供你方参考3.import and export 8. 商务参赞处4.business lines 9. 盼望5.establish business relations 10. 最新的商品目录II. Translating the following into English:1.We are informed that _______________________________________(你公司是经营化工产品的国营公司).2.We shall let you know our comments_________________________________(一俟收到你方的报价).3.We are ______________________________________(专门从事中国工艺品出口).4.We hope to _______________________________________________(与你们建立贸易关系).5.________________________________(兹航寄) three sample books.6.______________________________________________(我们已经和世界上一百多个国家的商号建立了关系) on the basis of equality, mutual benefit and exchange of needed goods.III. Translate the following sentences into Chinese:1.We have the pleasure of introducing ourselves to you as a state corporation specializing in the export business of canned goods, and express our desire to enter into business relations you.2.Our company is one of the import and export corporations in Shanghai commercial circle authorized by the Ministry for Foreign Trade and Economic Cooperation. We have enjoyed a good reputation in the world market for a long time.3.We are one of the leading exporters of first class cotton and rayon goods and are enjoying an excellent reputation through fifty years’ business experience.4.Through the courtesy of the Chamber of Commerce in Tokyo, we have learned that you have been supplying the best quality foods all over the world.5.We are desirous of enlarging our trade in various agricultural products, but unfortunately have had no good connections in the southern part of Russia. Therefore we shall be obliged if you kindly introduce us to some of the most capable and reliable importers.IV. Translate the following sentences into English :1.承蒙外国商会介绍得知你公司的名称地址。
国际商务英语函电范文
国际商务英语函电范文在国际中，通用的商务英语信函我们来了解一下吧。
下面是给大家整理的国际商务英语函电范文，供大家参阅!国际商务英语函电范文：介绍信实例之一：Dear Mr. / Ms.,This is to introduce Mr. Frank Jones, our new marketing specialist who will be in London from April 5 to mid April on business.We shall appreciate any help you can give Mr. Jones and will always be happy to reciprocate.Yours faithfully尊敬的先生/小姐，现向您推荐我们的市场专家弗兰克;琼斯先生。
他将因公务在四月15日到四月中旬期间停留伦敦。
我们将非常感谢您向琼斯先生提供的任何帮助，并非常高兴施以回报。
您诚挚的实例之二：Dear Mr. / Ms,We are pleased to introduce Mr. Wang You, our import manager of Textiles Department. Mr. Wang is spending threeweeks in your city to develop our business with chief manufactures and to make purchases of decorative fabrics for the coming season.We shall be most grateful if you will introduce him to reliable manufacturers and give him any help or advice he may need.Yours faithfully尊敬的先生/小姐，我们非常高兴向您介绍我们纺织部的进口经理王有先生。
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商务英语函电
Contents
Ways of searching customers
Ways of establishing relations
A Task
Writing Skills
Practice
寻找境外客户的方法
1.建立网站
外贸企业应该在网络上建立一个自己企业的主页，包括中英文两种版本。
1)企业介绍:经营范围、经营方式、经济实力、公司名称、地址、电话、传真、网址和电子邮箱等2）产品介绍：包括产品名称、规格、编号、报价、产品标准等内容。
最好附有产品照片
2.参展
1）国内参展
2）国外参展
3.利用企业名录
4.利用互联网
1）大量的商业信息网站
2）工具网站及搜索引擎
5．广告宣传
1）国际广告的重要性
2）广告媒体的选择：报纸、杂志、电视、直接邮寄、广播、户外广告牌、互联网等
3）广告代理商的选择
6. 其他方法
1）向有关银行或咨询机构获取进口商资料
2）国内外的贸易促进机构或友好协会介绍客户，如我国的贸促会也办理介绍客户的业务3）我驻外使馆商务处或外国驻华使馆介绍合作对象
4）与国际经济组织、国外商务情报机构、研究机构、咨询公司、数据库建立经常联系，获得专项产品的市场报告。
例如根据产品分组，市场信息服务杂志（Market News Service, MNS）可以提供诸如某些产品的确切交易价格、产品的供需情况和其他影响市场走势的经济信息等最新资料。
Ways of establishing business relations
Traditional ways:
1.Writing letters/fax/telex
2. Advertising through radio, TV and newspaper
3. Through old clients
4. Embassy
5. Business counselor
6. Trade fair
Modern ways
1. Online advertising
2. Search engine
3. B2B websites posting
4. Modern communication tools
E-mail
Trade Manager
Skype
MSN/QQ
To establish business relations, a letter often consists of the following parts:
1.Where you get the information about the person or company to whom you are writing the letter
2.Your intention for export/import
3.A brief introduction to your business scope, experience and products
4.The information about your firm’s credit
5.Expectation for cooperation and an early reply.
“由某处得知某人姓名和地址”的表达方式
To learn/know/obtain/note one’s name and address from…
To owe one’s name and address to…
Through the courtesy of…
On the recommendation of…
To be recommended/introduced/given to sb. by…
Task工作任务
以旭日进出口有限公司Lily的名义写一封建交函。
要求：
1.介绍得知对方情况的途径，说明来信意图
2. 介绍自己公司和产品的情况，并寄一套最新的产品目录
3. 表达与对方合作的愿望，并希望早日得到答复
Dear Sir or Madam，
We have learned from the Internet that you are in need of 100% cotton children’s jackets, which just fall into our business scope. We are writing to enter into business relations with you on basis of mutual benefits.
Our corporation, as a private foreign trade organization, specializing in manufacturing children’s garments, and we have got a lot of experience. Our own brand “Tommy & Winne” has
won a high reputation both at home and abroad, selling well in Russia, the Occident, Middle East and the area of South and East Asia.
Our products are made of environmental friendly material, 100% cotton, and good in airiness, moisture absorption, fashion in design, and comfortable in wear.
Enclosed is our latest catalogue on children’s jackets, which may meet with your demands. It will be a great pleasure to receive your inquiries against which we will send you our best quotations.
We are looking forward to your early reply.
Yours faithfully,
Zhejiang Sunrise Imp. & Exp.Corp.
Lily
Note:
为了防范信用风险，外贸业务员尤其对于新客户来说必须要通过有效途径对客户进行资信调查
资信调查的途径有：
通过国内的商务机构调查
借助对方所在国的工商机构、商会、贸易协会及我国驻外使领馆调查
利用银行等金融机构调查
通过其他客户调查
委托专业资信调查机构调查
资信调查的内容：
企业的基本信息：名称、地址、注册资本
企业的信用和财务信息：经营状况、客户的财务状况。