商务英语函电-湖北教育考试院
商务英语函电
邀请及访问的安排我们想邀请贵方经理参加广交会。
We would extend our invitation to your manager to Guangzhou Fair.若贵方对该服装有兴趣，我们拟请贵方经理访华，以便我们能够洽谈向贵国出口这种服装的可能性。
If you are interested in the above-mentioned garments, we would like to invite your manager to visit China, so that we can discuss with him the possibility of exporting the garments to your country.我们精心为您所做的三天日程，请您同意。
We are sending you a carefully-arranged three-day time schedule for your approval.您为我安排得真周到，谢谢您所做的一切。
It’s very thoughtful of you to have arranged all this for me. Thank you for all you’ve done for me.我们热忱期待在那儿接待贵方的代表。
We are looking forward to extending our warm reception to your representative there.我们很高兴通知贵方，我公司的贸易代表团准备在五月份访问贵国。
We are pleased to announce that a trade delegation of our corporation is planning to visit your country in May .根据贵方建议，我们已为会议暂定了议程。
课程名称商务英语写作课程代码05440理论-湖北教育考试院
课程名称商务英语写作课程代码05440理论-湖北教育考试院湖北省高等教育自学考试课程考试大纲课程名称：商务英语课程代码：00796第一部分课程性质与目标一、课程性质与特点商务英语是湖北省高等教育自学考试涉外秘书专业（独立本科段）的学位课程。
本课程从语言和商务两方面培养学生用英语商务沟通所必备的知识和技能，为学生今后从事商务活动、人际交往和职业发展进行有效交流打好基础。
二、课程目标与基本要求本课程的教学目的是培养学生掌握商务活动中的规范语言，并在学习商务规范语言的同时学到基本的商务知识。
本课程内容包括自我及他人介绍、职业描述、公司介绍等多个话题，并配有实用范例。
通过这些单元的学习，要求学生熟悉并掌握不同商务活动的规范语言、基本商务知识，并通过大量的案例练习，培养学生实际操作和运用能力。
本课程终结时，学生应达到如下要求：1. 熟练使用规范语言；2．掌握基本商务活动知识；3．在商务活动中熟练使用规范语言。
三、与本专业其他课程的关系商务英语课程与商务英语写作课程是紧密相连的。
商务英语写作课程重在写作形式，语言技能的提高，是本课程的基础。
本课程重在应用学生已有的英语语言知识、技能等，进行实际的商务活动。
通过学习本课程，学生的实际语言运用能力能够得到提高，且能为将来真正走入社会进行商务活动打下良好基础。
第二部分考核内容与考核目标第一单元介绍和问候一、学习目的与要求本单元学习，要求学生（1）能介绍自己和他人2）能问候及回应问候二、考核知识点与考核目标（一）介绍自己与他人（次重点）识记：常用介绍表达法，如：Excuse me, are you/is your name …?Hello, I’m/my name’s ….This is/I’d like to introduce ….Do you know/have you met….He/She is from….He/She works in….应用：1) Introduce yourself and others.2) Identify yourself and others.3) Ask and say where people are from.（二）问候与回应（一般）识记：问候与回应表达法，如：1）A. How are you?B. Fine, thanks./Not too bad, thank you.2）A. Nice to see you./Nice to talk to you.B. Nice to see you too/ It was nice talking to you, too.应用：Greet others.第二单元职业一、学习目的与要求本单元学习，要求学生（1）能问询或给出个人信息（姓名，职业等）（2）接电话和打电话(3) 记录电话等数字信息二、考核知识点与考核目标（一）听和说职业相关信息（重点）识记：1）表示职业的词汇，如：Professional and technical: lawyer…Administrative: executive…Clerical and office: receptionist…2）电话号码等数字的读法，如：320 112 three two oh double one two / three two zero one one two应用：1）Ask for and give personal and job-related information.2) Answer/get through on the phone and say telephone numbers.（二）请求提供/重复姓名拼写方式（一般）识记：表达法，如：Can you spell that, please?/How do you spell that?Can you repeat that, please?/Can you say that again, please?应用：Say letters and spell.第三单元公司一、学习目的与要求本单元学习，要求学生（1）描述公司情况（2）谈论不同类型的行业（3）找合作伙伴二、考核知识点与考核目标（一）询问/提供公司信息：公司名，总部，所在国与城市，分公司的数量和及产品（重点）识记：1）询问公司信息的方式，如：Who do you work for?Is that an American Company?Where are the headquarters?Do you have branches in Europe?2) 大洲、国名、城市名等专有名词，如：Europe…; America…; Seattle…应用：Ask for and give information on companies and products.（二）谈论不同类型的行业（次重点）识记：1）描述行业的表达法，如：Dentsu (公司或企业名) is in advertising/the advertisingbusiness.(行业)Coca-Cola(公司或企业名) makes/manufactures motor vehicles.(产品)2）提问行业信息的表达法，如：Does…(公司或企业名)make/manufacture…(产品)?Do … and …(两个或多个公司或企业名)make/manufacture…(产品)?What does …(公司或企业名) make/manufacture…(产品)?What do … and …(两个或多个公司或企业名) make/manufacture…(产品)?3）行业或产品相关的词汇，如：electronics, motor vehicles, financial services, chemicals, telecommunications,aerospace, airline, energy, engineering, travel and tourism, banking, insurance,advertising, catering, food, soft drinks, office equipment, computer…应用：1) Talk about types of business and products.2) Read company ads or mails to decide which company would be a good partner.3) Write a letter to some company about your company. Don’t forget the reader’saddress, your address and the date.第四单元工作地点一、学习目的与要求学习本单元，要求学生（1）指方向（2）谈论部门（3）记下信息二、考核知识点与考核目标（一）问询和指明方向（重点）识记：1）询问方向的表达法，如：Excuse me, where’s the conference room?Excuse me, I’m looking for the Purchasing manager’s office.2) 指明方向的表达法，如：Go up to the second floor and turn right.The canteen is the second door on the left.It’s opposite/next to the photocopying room.……3) 表示方位和部门的词汇，如：go down, Research and Development, Sales,After-sales, Reception, Dispatch, Purchasing, Accounts, Production, Canteen，Personnel, Ma rketing…应用：Ask for or give directions.（二）谈论部门（次重点）理解：不同部门的分工应用：Talk about departments.（三）记录信息（一般）识记：1）请求和某人说话的表达法，如：Can you put me through to Ms Taylor, please?Could I speak to Ms Taylor, please?2) 告诉某人不在或者忙碌，如：I’m afraid/sorry she’s not here at the moment. Can I take a message?I’m afraid/sorry he’s busy at the moment. Can I take a message?3)表达希望回话，如：Can you ask her/him to call me back?应用：Give and take telephone messages.第五单元复习和巩固一、学习目的与要求学习本节，要求学生（1）复习和巩固前4单元话题所用的表达法（2）复习巩固相关词汇（3）复习和巩固相关商务知识二、考核知识点与考核目标（一）四单元相关话题常用表达法和词汇（二）相关话题阅读和听力理解（三）语法：数字表达，方位介词用法第六单元日常工作一、学习目的与要求本单元学习，要求学生（1）谈论个人工作（2）描述常规工作（3）描述工作相关的喜好二、考核知识点与考核目标（一）询问和提供日常工作信息：活动、时间、环境（重点）识记：1) 询问工作时间的表达，如：What time do you start work? When do you finish work?When’s the lunch break? Do you work on Saturdays?Do you have other breaks? When do you take your holidays?2) 向新同事介绍工作时间的信件，如：Dear…（开头）Welcome to our company. Let me tell you about our routine:We start work at…（结尾）If you have any further questions, please contact me.Yours sincerely3）描述日常工作的词汇及表达，如：meet customers, go on trips; entertain visitors, write reports, use English; work late,make phone calls (in English), work with a computer, work on my own…I go on trips once/twice/three times a day/week/month/year.应用：1) Ask for and give information on working routines.2) Write a short letter to sb to describe the working routine.3)Write a short passage about a typical day in your life.（二）对工作环境等的喜好（次重点）识记：表示喜好的表达，如：I like/enjoy talking to people/going to conferences.I don’t mind working shifts.I don’t like/hate going to meetings/writing reports.应用：Express likes and dislikes.（三）动词+-ing形式做宾语（一般）识记：enjoy, mind, hate等+-ing形式做宾语第七单元工作环境一、学习目的与要求本单元学习，要求学生（1）请求和回应请求（2）讨论工作压力（3）提供建议二、考核知识点与考核目标（一）提出请求和作出回应（重点）识记：相关表达法，如：Could/Would you make me a copy of this report?Yes, sure. /Of course./No problem./Ok./I’d rather not./I’m rather busy.应用：Make and respond to requests（二）谈论责任、压力并给出建议（次重点）识记：1）表示责任和义务的表达法，如：An engineer has to/must/doesn’t have to/needn’t do overtime/work long hours/travel a lot/make decisions/meet deadlines/prepare reports/go to conferences….2) 给出建议的表达法，如：Stop smoking./ Don’t smoke.Why don’t you go on holiday?/ You shouldn’t work sohard. /You should relax.应用：Talk about obligation,stress and give advice.(三) 语法：情态动词的用法（一般）识记并理解：could, would等情态动词的用法第八单元计划一、学习目的与要求本单元学习，要求学生（1）讨论安排（2）作出安排（3）计划旅行二、考核知识点与考核目标（一）讨论计划和作出安排（重点）识记：1）讨论安排的表达法，如：I’m leaving on Sunday night.He’s meeting me at the airport on Monday afternoon.We’re inspecting the factory in the morning.2) 商安排的表达法，如：I’d like to arrange a meeting.Are you free on Tuesday?/Does Tuesday suit you?I’m afraid I’m visiting the factory/I have to visit the factory in the morning.What/How about the afternoon?3) 相关商务活动词汇，如：attend the trade fair, have a dinner with, meet new agent; fly to…; stay …应用：1) Make plans and arrangements.2) Plan a trip(write an Itinerary, or a letter to sb) based on documents like letters,memos or phone call.第九单元访问和旅行一、学习目的与要求学习本单元，要求学生（1）找旅馆（2）和来访者谈话（3）参加过的商务活动二、考核知识点与考核目标（一）找到合适旅馆（重点）识记：1) 询问旅馆信息的表达法，如：What are the business facilities like?What’s the service like?Is there a shopping centre in the hotel?Is the hotel equipped for business travelers?2）表示住宿相关的词汇，如：accommodation…应用：1) Write a letter asking for information about hotels.2) Write a fax to a hotel to book a room.（二）和来访者谈话（次重点）识记；1）与来访者谈论的话题和表达，如：Was the trin crowded?Did you have a good journey?Were you there on business?话题如：weather, hotel…应用：Welcome visitors and make small talk.（三）谈论参加过的商务活动（一般）识记：1）商务活动相关词汇，如：seminar, trade fair, conference, meeting, exhibition, training course2) 谈论参加商务活动的经历，如：A: How was the fair? B: We didn’t make any new contacts. It was…/We were very pleased. I think it was…A: Was it a good conference? B: Yes, it was. I think it was….A: What was the course like? B: It was very hard work. It was….A: Did you enjoy the seminar? B: We didn’t learn anything new. It wasn’t very..../I learnt a lot.应用：Describe business events.第十单元复习和巩固一、学习目的与要求学习本节，要求学生（1）复习和巩固前4单元话题所用的表达法（2）复习巩固相关词汇（3）复习和巩固相关商务知识二、考核知识点与考核目标（一）四单元相关话题常用表达法和词汇（二）相关话题阅读和听力理解（三）语法：时间介词搭配，情态动词，现在进行时表将来意义，简单过去式第十一单元工作经历一、学习目的与要求本单元学习，要求学生（1）帮别人找工作（2）谈论你的工作（3）描述你的第一份工作二、考核知识点与考核目标（一）帮人找工作（重点）识记：帮人找工作信件写法，如：Dear …（开头）I would like to know if you can help me. A friend of mine… is planning togo to New York for a year and is looking for a job.This is his/her background:（结尾）I would be grateful if you could help in this matter.Best wishes.理解：背景介绍一般包括：Education and qualification, experience, other information such as languages, future plans…应用：1) Write a letter to your friend to ask if he/she can help find sb a job.2) Interview some candidates for a job advertised. Read their CVs, ask questions.Make notes and decide who seems to be the best of the job.（二）描述工作和经历（次重点）识记：1)询问工作经历的表达，如：Who did you work for?What did you do?Did you have to work hard?How much holiday did you get?Did you enjoy your job?2)发表看法，给出原因的表达，如：I didn’t enjoy/like the job because it was b oring./I had to travel too much.I liked/enjoyed the job because it paid well./I worked with nice people.应用：1) Describe career(including any holiday or part-time jobs) with friends including: education and qualification, training, work,experience, other information (such aslanguages, future plans). Don’t forget to take notes.2) Talk about your first job and express your attitude and feeling.第十二单元交易会和销售一、学习目的与要求本单元学习，要求学生（1）了解交易会（2）谈论产品（3）接受和下订单二、考核知识点与考核目标（一）了解交易会，描述产品（重点）识记：1）交易会相关的词汇，如：Furniture Show, Electronics Spring Show, Cycle Show, Sporting Goods Show, Giftand Stationery Show, Automobile/Motorcycle Parts and Accessories Show; FoodShow, Packaging Industry Show, Telecommunications Show,Textile and ApparelShow, Toy Show; Electronics Show, Medical Equipment and PharmaceuticalShow…2) 询问和描述产品信息，如：What are its special features?How much is it?/What’s the retail price?Can they give us a discount? When can they deliver?This is our standard model. （描述）It costs $300.It’s suitable for all occ asions.We can deliver from stock.It’s available in red and in large, medium and small.We can offer a discount of 5%.应用：1）Book some accommodation for the International Cycle show.2) Help your friend find out about a product and decide which to buy.（二）下订单（次重点）应用：1) Practise asking about prices, discounts and delivery times.2) Use information on the order form to complete a fax..第十三单元产品描述一、学习目的与要求本单元学习，要求学生（1）比较产品（2）确定最好的产品（3）给出建议二、考核知识点与考核目标（一）比较商品（重点）识记：1）比较的表达法，如：A is cheaper than B.A has a longer warranty than B.A has a shorter delivery time than B.A has better technical support than B.A has a longer money-back guarantee.A has the cheapest/most expensive/highest/lowest price.A has the shortest delivery time.…..2) 相关词汇，如：warranty, money-back guarantee, installation, delivery time,technical support,on-site service, maintenance, contract, price…应用：1) Write a short advertisement for one of your products.2) Compare products based on advertisements.（二）给出建议（次重点）识记：1）给出建议的表达法，如：Let’s buy some new chairs.We could /I think we should have a coffee machine.2）办公用品相关词汇，如：desk, coffee machine, typewriter, notice board…应用：Your company is moving to new offices. Discuss and decide what to buy to equip an office.第十四单元宴请一、学习目的与要求学习本单元，要求学生（1）请客（2）发出邀请（3）描述食品二、考核知识点与考核目标（一）请客（重点）理解：Social customs in business and entertaining guests.应用：Read about social skills and cultural awareness in business and entertaining guests and compare your own culture.(二）发出邀请（次重点）识记：1）邀请相关表达，如：A: Would you like to have lunch next week?I’d like to invite you to dinner next Thursday.B. That sounds nice/That’s very kind of you. When exactly?A. How about Tuesday?/ Is Friday convenient?B. I’m afraid/Unfortunately, I’ve got to to go Head Office.I can’t make that day…A: That’s a pity. Does Wednesday suit you?/How about Friday at 12:30?B: Yes that’s fine/I’m free then. I’ll look forward to it.应用：1）Make and accept or decline invitations.2) Take a business associate to dinner.（三）描述食品（一般）识记：1）食品相关的词汇，如：a starter, a main course, a dessert, aubergine, avocado, soup…2) 描述食品的词汇，如：It’s a local speciality/very popular here/a kind of vegetable….I t’s fairly hot/quite rich/very sweet/salty/spicy/sour/fresh/bitter.It’s (a bit) like…应用：Plan a menu for important customers and explain your menu to someone from another group. Your menu should have a starter, a main course and a dessert.第十五单元复习和巩固一、学习目的与要求学习本节，要求学生（1）复习和巩固前4单元话题所用的表达法（2）复习巩固相关词汇（3）复习和巩固相关商务知识二、考核知识点与考核目标（一）四单元相关话题常用表达法和词汇（二）相关话题阅读和听力理解（三）语法：比较级与最高级第十六单元公司和工厂一、学习目的与要求本单元学习，要求学生（1）描述你已经完成的工作（2）参观工厂（3）公司报告二、考核知识点与考核目标（一）描述你已经完成的事情（次重点）识记：1) 提问和回答关于事情完成情况的表达，如：Have you done…? Yes, I’ve (have) done….Have you had lunch yet? No, I was/’ve been too busy.2) 工作相关的词汇，如：explain the agenda, arrange a meeting, show sb around;read the financial report…（二）参观工厂，阅读公司报告（重点）识记：1）参观工厂，提出警告的表达法，如：Watch out! Please be careful! Stand back, please!You have to pay attention…. Stop! Don’t’ touch that! Get back.It’s important not to touch the machinery.It’s a safety requirement to wear them….应用：Arrange a day’s programme for a visitor: which departments you will show and safety requirement.(三) 公司报告（一般）理解：读或听有关公司的材料，理解公司各部门的职责。
国际商务英语函电范文
国际商务英语函电范文在国际中，通用的商务英语信函我们来了解一下吧。
下面是店铺给大家整理的国际商务英语函电范文，供大家参阅!国际商务英语函电范文：介绍信实例之一：Dear Mr. / Ms.,This is to introduce Mr. Frank Jones, our new marketing specialist who will be in London from April 5 to mid April on business.We shall appreciate any help you can give Mr. Jones and will always be happy to reciprocate.Yours faithfully尊敬的先生/小姐，现向您推荐我们的市场专家弗兰克·琼斯先生。
他将因公务在四月15日到四月中旬期间停留伦敦。
我们将非常感谢您向琼斯先生提供的任何帮助，并非常高兴施以回报。
您诚挚的实例之二：Dear Mr. / Ms,We are pleased to introduce Mr. Wang You, our import manager of Textiles Department. Mr. Wang is spending three weeks in your city to develop our business with chief manufactures and to make purchases of decorative fabrics for the coming season.We shall be most grateful if you will introduce him to reliable manufacturers and give him any help or advice he may need.Yours faithfully尊敬的先生/小姐，我们非常高兴向您介绍我们纺织部的进口经理王有先生。
商务英语函电范文
启头句:1)We have (take) pleasure in informing you that../ We have the pleasure of informing you that../ We are pleased (glad) to inform you that..兹欣告你方....16) Refering to your letter of ......we are pleased to .关于你方...月...日来信,我们很高兴...19) We wish to refer to your letter of ...concerning 现复你方...月...日关于...的来信20) In compliance with the request in your letter of ... we...按你方...月...日来函要求,我方...37) We thank you for your letter of rming us that..我们感激贵方...月...日的来函,惠告...21) In connection with the question of supplying you with ..., we are pleased to say that...关于向你方供应...的问题,欣告你方...29) We owe your address to ..我方从...获得你方地址。
36) In replay to your letter of ...concerning...we are glad to be able to /story to have tell you that...兹复贵方...月...日有关...的来函,很高兴/抱歉告知贵方...41)We must apologize for the delay in replying to your letter of...迟复贵方...月...日函,甚歉!43)In reply to your letter/inquiry of ... , we wish to inform you that...兹复贵方...月...日函/询盘,我们愿意告诉贵方...77)As requested/ In accordance with your wishes we are sending you... 按你方的要求,现奉上..商业信函常用开头语3.惠请告知某某事项等 1)Please inform me that (of) ；13)We shall be pleased to have your information regarding (on, as to; about)6.特回答贵公司某月某日函所叙述有关事项等7)In response to your letter of l0th May,I wish to say that； 10)In reply to your letter of February 8th, I inform you that (of) ；7.非常遗憾，我们奉告您关于，等。
商务英语函电
商务英语函电湖北省⾼等教育⾃学考试课程考试⼤纲课程名称：商务英语函电课程代码：01518第⼀部分课程性质与⽬标⼀、课程性质与特点商务英语函电课程是湖北省⾼等教育⾃学考试商务英语专业（专科）学⽣必修的专业课，主要选⽤《商务英语函电教程》，其特点在于突出应⽤性，贯穿语⾔交流原则，倡导更适合时代、⾼效、简洁的商务函电写作。
通过学习本课程，学⽣能在虚拟的环境下得到各个实际⼯作环节的实践性培养，掌握操作技能。
⼆、课程⽬标与基本要求开设本课程旨在让学⽣掌握了⼀定的专业知识后，能够运⽤相关知识与英语技能独⽴完成外贸⼯作。
课程教程贴近实际，⼒求提供⽐较真实的外贸环境，让学⽣通过完成各个环节的任务，来领会和掌握外贸函电常⽤术语和句式，锻炼独⽴撰写、回复外贸信函的综合能⼒，达到商务英语专业专科⽣的⽔平。
三、与本专业其他课程的关系商务英语函电课程的内容不仅是英语语⾔技能和商务技能的结合，也是现代国际商务理念的集中体现。
本课程是商务英语专业的专业课程，在此之前开设的商务英语听说、商务英语写作、商务英语阅读、综合英语等专业基础课程，都为本课程的学习奠定了较好基础。
由于本课程是商务英语专业的核⼼课程，在内容上融汇了上述课程所有内容。
通过本课程的学习，学⽣能够较好地掌握相关专业知识和技能，有利于后续实践课程的顺利进⾏，从⽽确保专业⼈才培养⽬标的实现。
第⼆部分考核内容与考核⽬标第⼀单元商务函电写作基础知识⼀、学习⽬的与要求熟练掌握商务英语函电的结构、格式、写作原则。
⼆、考核知识点与考核⽬标(⼀)商务英语函电的结构与格式（重点）识记：商务英语函电的基本组成部分理解：商务英语函电的四⼤类格式应⽤：根据提⽰进⾏商务函电写作(⼆)商务函电的写作原则及要求（次重点）识记：商务函电常⽤语句理解：商务函电的基本写作原则应⽤：根据不同要求写出恰当得体的各类商务函电(三)信函范例学习（⼀般）第⼆单元建⽴贸易关系⼀、学习⽬的与要求能够通过各种渠道及⽅法与商务洽谈⽅建⽴良好的贸易关系；正确拟写相关信函。
商务英语函电范文：索赔
1.天然产品，客户收到货，说颜色不能接受怎么办Dear {收件人},Thank you very much for your feedback.I immediately send the picture to our production manager, and we hold a meeting on this. He told me, the two colour of the stone are actually same slab, not from two slab. Natural stone has inborn colour variation, so it cannot be the same like ceramic, each one is the same. Actually that is the main reason why people love stone, no two are the same.Meantime, it is more reasonable to replace you when there is a defective or crack in the stone. While for the natural veining, it is hard for us to replace. Actually, we could not even know that the next one will not have the veins. I would very much appreciate your kind understanding.FYI, you know how our US distributor work on this? They select all the stone with a few special veining together, and then sell it at a premium price asone-of-a-kind!Best regards,XXX2.客户收到货，说短缺, 经查，仓库并未少发，如何跟客户解释？Dear Tom,Thanks a lot for your patience.I have come to check the warehouse record together with our logistics people by myself. The record shows that all the items of order XXXX has been delivered. Here is our original record, and the pictures of the goods.Will you please check with your logistics and count the goods again? Are there possibilities of mis-counting, or someone moved the items separately from this order without noticing him?Best regards,XXXX3.客户收到货，说短缺, 经查，确实少发了怎么办收到客户的回复，提供的详细信息，第一封邮件：Dear {收件人},Thanks a lot for your email, and sharing the findings of your logistics to us.I will immediately investigate into this with our logistics, and will reply you soon. It may take some time, I would very much appreciate your kind patience.Best regards,XXXX4.调查结果出来，第2封邮件：Dear {收件人},Thanks for your patience.I apologize firstly for the inconvenience brought you. We have a new staff; he has moved these items to another order without noticing our warehouse manager, thus make a mistake.Will it be OK to send you these items with your next order? To make up you, we would like to give you 20 free items as gifts.Sorry again for the inconvenience brought you. We have already trained the new staff, and make sure that this will not happen again in future.Best regards,XXXX5.客户收到货，说短缺，怎么办？马上发一封邮件询问详情Dear {收件人},Thanks a lot for your email, and sharing the findings of your logistics to us.I will immediately investigate into this with our logistics. To enable me to do so, will you please give me a few more details?1.How many total pallets do you receive?2.Can you give me a detailed list of all the shortage items, their quantity, andtheir pallet number?I would very much appreciate your kind help, it will be most helpful for our investigation.Best regards,XXXX6.客户说到货，投诉说破损了，经查确实是本公司的责任，怎么办？Dear {收件人},Thanks a lot for your pictures and information. I have investigated into this with our production manager. The EPS sheet sounds not thick enough to give strongprotection to the products. We have already worked out the improvement plan, thus to make sure that this will not happen again in your future orders.We sincerely apologize for the inconvenience brought you. And we would like to replace new ones in your next order.Best regards,XXXXX7.客户说到货，投诉说破损了，怎么办？先迅速回封邮件问客户要照片。
商务英语函电范文
交易的第一步1. 向顾客推销商品Dear Sir: May 1, 2001Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.Yours faithfully2. 提出询价Dear Sir: Jun.1, 2001We received your promotional letter and brochure today. We believe that your would do well here in the U.S.A. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon..Truly3. 迅速提供报价Dear Sir: June 4, 2001Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along thetechnical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you.交易的契机4. 如何讨价还价Dear Sir: June 8, 2001We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon.Yours truly5-1 同意进口商的还价Dear Sirs: June 12, 2001Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably.However, for your order we have kept our prices down.Sincerely5-2 拒绝进口商的还价Dear Sirs: June 12, 2001Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.Truly6. 正式提出订单Dear Sir: June 15, 2001We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.Truly7. 确认订单Dear Sir: June 20, 2001Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.Sincerely8. 请求开立信用证Gentlemen: June 18, 2001Thank you for your order No. 599. In order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.Sincerely9. 通知已开立信用证Dear Sir: June 24, 2001Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.Sincerely10. 请求信用证延期Dear Sir：Sep. 1, 2001We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.Sincerely11. 同意更改信用证Gentlemen: Sept. 5, 2001We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.。
商务英语函电全部答案
商务英语函电全部答案Chapter II Establishing Business RelationsLesson One ExercisesI. Translate the following expressions:1.cotton piece goods 6. 另函2.state-operated corporation ７. 供你方参考3.import andexport 8. 商务参赞处 4.business lines 9. 盼望5.establish business relations 10. 最新的商品目录 II.Translating the following into English:1.We are informed that _______________________________________(你公司是经营化工产品的国营公司).2.We shall let you know our comments_________________________________(一俟收到你方的报价).3.We are ______________________________________(专门从事中国工艺品出口).4.We hope to _______________________________________________(与你们建立贸易关系). 5.________________________________(兹航寄) three sample books.6.______________________________________________(我们已经和世界上一百多个国家的商号建立了关系) on the basis of equality, mutual benefit and exchange ofneeded goods. III. Translate the following sentences into Chinese:1.We have the pleasure of introducing ourselves to you as a statecorporation specializing in the export business of canned goods, and expressour desire to enter into business relations you.2.Our company is one of the import and export corporations in Shanghaicommercial circle authorized by the Ministry for Foreign Trade and Economic Cooperation. We have enjoyed a good reputation in the world market for a longtime.3.We are one of the leading exporters of first class cotton and rayongoods and are enjoying an excellent reputation through fifty years? business experience.4.Through the courtesy of the Chamber of Commerce in Tokyo, we have learned that you have been supplying the best quality foods all over the world.5.We are desirous of enlarging our trade in various agricultural products, but unfortunately have had no good connections in the southern part of Russia. Therefore we shall be obliged if you kindly introduce us to some of the most capable and reliable importers. IV. Translate the following sentences into English : 1.承蒙外国商会介绍得知你公司的名称地址。
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湖北省高等教育自学考试课程考试大纲课程名称：商务英语函电课程代码：01518第一部分课程性质与目标一、课程性质与特点商务英语函电课程是湖北省高等教育自学考试商务英语专业（专科）学生必修的专业课，主要选用《商务英语函电教程》，其特点在于突出应用性，贯穿语言交流原则，倡导更适合时代、高效、简洁的商务函电写作。
通过学习本课程，学生能在虚拟的环境下得到各个实际工作环节的实践性培养，掌握操作技能。
二、课程目标与基本要求开设本课程旨在让学生掌握了一定的专业知识后，能够运用相关知识与英语技能独立完成外贸工作。
课程教程贴近实际，力求提供比较真实的外贸环境，让学生通过完成各个环节的任务，来领会和掌握外贸函电常用术语和句式，锻炼独立撰写、回复外贸信函的综合能力，达到商务英语专业专科生的水平。
三、与本专业其他课程的关系商务英语函电课程的内容不仅是英语语言技能和商务技能的结合，也是现代国际商务理念的集中体现。
本课程是商务英语专业的专业课程，在此之前开设的商务英语听说、商务英语写作、商务英语阅读、综合英语等专业基础课程，都为本课程的学习奠定了较好基础。
由于本课程是商务英语专业的核心课程，在内容上融汇了上述课程所有内容。
通过本课程的学习，学生能够较好地掌握相关专业知识和技能，有利于后续实践课程的顺利进行，从而确保专业人才培养目标的实现。
第二部分考核内容与考核目标第一单元商务函电写作基础知识一、学习目的与要求熟练掌握商务英语函电的结构、格式、写作原则。
二、考核知识点与考核目标(一)商务英语函电的结构与格式（重点）识记：商务英语函电的基本组成部分理解：商务英语函电的四大类格式应用：根据提示进行商务函电写作(二)商务函电的写作原则及要求（次重点）识记：商务函电常用语句理解：商务函电的基本写作原则应用：根据不同要求写出恰当得体的各类商务函电(三)信函范例学习（一般）第二单元建立贸易关系一、学习目的与要求能够通过各种渠道及方法与商务洽谈方建立良好的贸易关系；正确拟写相关信函。
二、考核知识点与考核目标(一)建立贸易关系的函电写作要求（重点）识记：建立贸易关系的常用语句理解：相关信函书写要求和方法应用：正确拟写建交函(二)信函范例学习（次重点）(三)建立贸易关系的渠道和方法（一般）识记：建立贸易关系的途径理解：充分利用网络交际工具应用：进行合理洽谈第三单元询价及回复一、学习目的与要求了解相关的询价知识；通过实训掌握对外成交过程中谈判的技巧及价格术语的选择；熟悉相关语句以及函电书写要求和方法。
二、考核知识点与考核目标(一)询价及回复的函电写作要求及信函范例（重点）识记：相关专业词汇及常用套语理解：函电书写要求及方法应用：正确拟写相关函电(二)相关的询价及回复的知识（次重点）识记：询价及回复的定义、内容应用：熟练运用有关询价及回复的技巧(三)询价及回复的不同途径与方式（一般）理解：书写函电；填充表格第四单元报盘与还盘一、学习目的与要求了解相关的报盘知识（定义、种类）；还盘与返还盘知识；掌握常用有关报盘及还盘、返还盘的技巧以促成买卖双方达成交易的相关词汇与语句，相关函电的组成部分、书写要义。
二、考核知识点与考核目标(一)报盘与还盘、返还盘函电的写作原则及方法（重点）识记：此类函电的内容组成部分；常用词汇及句型理解：此类函电的书写重点、原则具体方法应用：正确拟写相关函电(二)礼貌、及时、详尽地报盘、还盘及返还盘（次重点）应用：报盘、还盘及返还盘实训样函案例的要求及操作分析(三)报盘与还盘的基本知识（一般）识记：报盘、还盘及返还盘的定义理解：实盘与虚盘的区别；报盘的主要款项；相关产品信息和贸易术语第五单元促销一、学习目的与要求了解促销函及跟进函的写作目的和适用对象，掌握促销函及跟进函各自的写作风格和常用表达方法。
二、考核知识点与考核目标(一)促销函及跟进函的基本写法（重点）识记：此类函电的写作模式及主要内容；常用词汇和表达方式理解：此类函电的写作策略应用：正确拟写相关函电(二)向客户宣传、介绍产品，最终促使客户采取购买行动（次重点）理解：促销策略(三)促销的基本知识（一般）识记：促销的定义；相关函电的分类理解：促销函及跟进函的写作目的第六单元订单与接受一、学习目的与要求了解制作订单的主要内容和条款以及订单确认后买卖双方的权利和义务，掌握下订单和回复订单时的业务函电的写法和常用的表达方法。
二、考核知识点与考核目标(一)订单及接受函的写法（重点）识记：此类函电的写作方式及包含的内容；相关词汇及表达理解：此类函电的写作细则应用：正确拟写相关函电(二)执行及谢绝订单函的写法（一般）识记：相关词汇及表达理解：此类函电的写作模式应用：正确拟写相关函电(三)订单的基本知识（次重点）识记：订单的主要内容及条款理解：卖方如何谢绝买方的要求或建议应用：掌握促进买方与卖方加强沟通促成交易的技巧第七单元销售确认书一、学习目的与要求了解销售确认书与合同的主要内容和条款；掌握相关函电的正确写法；通过实训掌握寻找目标市场、产品及交易对象的途径。
二、考核知识点与考核目标(一)销售确认书/合同的写法（重点）识记：有关销售确认书条款结构理解：写作策略；常用句型应用：正确拟写相关函电(二)销售确认书/合同的的基本知识（次重点）识记：销售确认书与合同的定义及性质理解：销售确认书与合同的区别；合同语言的特点应用: 独立对合同条款进行审核，并订立对己方有利的条款(三)交易磋商（一般）应用：寻找目标市场、产品及交易对象的途径第八单元支付一、学习目的与要求掌握支付的几种方式；了解对买方和卖方的利弊，掌握洽谈技巧，组织相关口语对话和函电写作；能正确拟写相关信函。
二、考核知识点与考核目标(一)信用证的写作（重点）识记：信用证的模式理解：各类样函条款应用：正确拟写相关信用证函电(二)付款的分类及相关内容（次重点）识记：常用支付方式应用：议付信用证的收付程序(三)催开信用证函电及修改信用证函电的写作步骤（一般）识记：常用词汇及表达方式应用：正确拟写相关函电第九单元包装一、学习目的与要求了解出口贸易中货物包装的基本知识，包括包装容器和标志等；掌握双方在协商包装条款时业务函电的写法和常用的表达方法。
二、考核知识点与考核目标(一)包装相关条款的函电写作（重点）识记：常用套语理解：相关函电书写要求和方法应用：能正确拟写相关函电(二)常用产品的包装形式表示法（次重点）(三)进出口贸易的包装基本知识（一般）识记：包装的分类；包装容器和标志理解：包装的作用第十单元运输一、学习目的与要求了解各种运输方式的运输单据；了解国际海洋运输概况；了解国际贸易中装运的种类和撰写装运信函的目的，掌握双方协商货物装运条件时业务函电的写法和常用的表达方法。
二、考核知识点与考核目标(一)装运环节相关函电写法（重点）识记：常用术语及语句理解：装运函电写作要求及常用写作模式应用：能正确拟写相关函电(二)装运单据及装船通知包含的主要内容（次重点）(三)装运过程（一般）理解：装运程序应用：选择运输路线及方式；选择货运代理第十一单元保险一、学习目的与要求掌握保险的基本内容，保险类别、保险范围等；相关函电及回复函的书写形式和要求；能够正确拟写有关保险的信函及回复信函。
二、考核知识点与考核目标(一)保险函电的写作（重点）识记：此类函电的常用套语理解：此类函电的写作原则及相关函电范例应用：正确拟写有关保险信函及回复信函(二)保险洽谈技巧（次重点）(三)保险的相关贸易知识（一般）识记：保险的基本内容；保险类别；保险范围理解：保险洽谈注意事项第十二单元申诉、索赔、理赔一、学习目的与要求掌握一般申诉、索赔和理赔函电的写作要求和表达法；能够正确拟写相关函电。
二、考核知识点与考核目标(一)申诉、索赔和理赔书信的写作（重点）识记：此类函电的常用套语理解：此类函电的基本写作原则应用：正确拟写相关函电(二)申诉、索赔和理赔的相关知识（次重点）理解：相关商业程序应用：正确分析申诉违约的原因；恰当处理买卖双方提出的索赔(三)争议解决的依据及机构的选择（一般）第十三单元代理一、学习目的与要求了解国际贸易中代理商的作用和分类，代理协议的主要内容和条款，掌握代理业务函电的写法和常用的表达方法。
二、考核知识点与考核目标(一)相关代理函电的写作方法（重点）识记：代理业务委托人物色代理商的征询函所包含的主要内容；代理商自荐函所包含的主要内容；接受代理函所包含的主要内容；代理协议的主要内容与条款应用：正确拟写相关函电(二)各类主要代理商的称谓（次重点）(三)相关代理的基本知识（一般）识记：代理商的分类理解：代理业务在国际贸易中的作用；合格代理商应具备的素质应用：建立代理业务关系的磋商第十四单元投标一、学习目的与要求了解投标的基本程序，掌握一定的投标技巧及策略，熟悉相关函电的常用词汇及表达方式，能正确拟写相关投标函电。
二、考核知识点与考核目标(一)相关投标函电的写作（重点）识记：常用词汇及句型结构理解：此类函电所包含的主要内容及条款应用：正确拟写相关函电(二)投标技巧及策略（次重点）(三)相关投标的基本知识（一般）识记：投标的定义、类型及基本特性理解：投标程序第十五单元电子函电邮件一、学习目的与要求了解各类电子函电邮件的正确写法，能有效运用相关电子邮件与客户建立贸易关系，进行良好的沟通，促使最终交易的完成。
二、考核知识点与考核目标(一)相关电子函电邮件的操作（重点）识记：各类电子函电邮件所包含的主要内容；常用套语及格式理解：相关样例学习应用：正确拟写相关电子函电(二)相关商务电子邮件的基本知识（次重点）识记：传真及电子邮件的定义理解：传真与网络的优势应用：运用各类方式与客户进行沟通(三)电子函电邮件范例学习（一般）第三部分有关说明与实施要求一、考核的能力层次表述本大纲在考核目标中，按照“识记”、“理解”、“应用”三个能力层次规定其应达到的能力层次要求。
各能力层次为递进等级关系，后者必须建立在前者的基础上，其含义是：识记：掌握相关的专有名词，并能正确认识和表述，是较低层次的要求。
理解：在识记的基础上，能全面把握基本定义、基本原理、基本方法，能掌握有关定义、原理、方法的区别与联系，是较高层次的要求。
应用：在理解的基础上，能运用基本定义、基本原理、基本方法联系学过的多个知识点分析和解决有关的理论问题和实际问题，是高层次的要求。
二、教材1.指定教材《商务英语函电教程》武汉理工大学出版社张真主编2008年9月第1版2.参考教材《商务英语精要及案例分析》国防工业出版社孙圣勇编著 2008年《现代国际商务函电》天津大学出版社扬晋主编 2007年《国际商务函电》中国对外经济贸易出版社陆墨珠主编 2001年《新编国际贸易实务》清华大学出版社束光辉主编2006年《外贸英语函电》复旦大学出版社葛萍主编 2007年三、自学方法指导1. 在开始阅读指定教材某一章之前，先翻阅大纲中有关这一章的考核点击对知识点的能力层次要求和考核目标，以便在阅读教材时做到心中有数，有的放矢。