新视角研究生英语读说写1答案
新视角研究生英语读说写(1)课文翻译以及课后习题答案
六、The Right to Fail1、I like ―dropout‖as an addition to the American language because it‘s brief and it‘s clear. What I don‘t like is that we use i t almost entirely as a dirty word.我喜欢―中途退出者‖这个加入美语的词汇，因为它简洁明了。
我所不喜欢的是我们几乎完全把它作为一个禁忌词语使用。
2、We only apply it to people under twenty-one. Yet an adult who spends his days and nights watching mindless TV programs is more of a dropout than an eighteen-year-old who quits college, with its frequently mindless courses, to become, say, a VISTA‘ valunteer. For the young, dropping out its often a way of dropping in.我们只把它用在21岁以下的人身上。
与一个中途离开大学、避开那些毫无思想内容的课程，志愿参加为美国服务志愿队（VISTA）的18岁青年相比，一个整天整夜看不需要动脑筋的电视节目的成年人更是半途而废的人。
而对于年轻人来说这是以退为进。
3、To hold this opinion, however is little short of treason in America. A boy or girl who leaves college is branded a failure-and the right to fail is one of the few freedoms that this country does not grant its citizens. The American dream is a dream of ―getting ahead,‖ painted in strokes of gold wherever we look. Our advertisements and TV commercials are a hymn to material success, our magazine articles a toast to people who made it to the top. Smoke the right cigarette or drive the right car-so the ads imply-and the girls will be swooning into your deodorized arms or caressing your expensive lapels Happiness goes to the man who has sweet smell of achievement. He is our national idol, and everybody else is our national fink.然而在美国，持有这种观点差不多就是背叛。
(完整word版)新视角研究生英语读说写1(1-6单元习题答案)(word文档良心出品).docx
1.The country is heavily dependent on its oil exports.A. reliant onB. complaint withC. yielding toD.attached to2.An alternative approach is to define words according to the sentence contexts in which they occur.A. outlineB. explainC. specifyD. term3. A second hospital has been accused of mixing up a baby’s name tag , making the mother fear she had the wrong child.A. codeB. paperC. boardD. label4.The director will have to shift his roles and expectations when he’s asked by the rest of the board to answer criticism of company performance.A. moveB. stintC. alterD. transit5.Japanese computer makers are turning to scientists overseas to help them develop software and applications for massively parallel supercomputers.A. heavilyB. immenselyC. solidlyD. ponderously6.There is also evidence that younger people expect to transfer the sourceof their main emotional support to their spouse when they marry.A. move ... toB. subtract ... fromC. distract ... fromD. deflect ... to7.Psychometric tests which attempt to measure students ’ ability to use the library have been developed and made use of primarily in the USA.A. arbitrateB. assessC. calculateD. reckon8.Consequently, the neighborhood they live in, the interests they have, the lifestyle of their friends and colleagues, will necessarily determine whatreality is for the child.A. residential pathB. residential streetC.residential districtD. residential part9.The aim is to help participants identify their own learning needs in this area and then to suggest ways in which they can increase their knowledge.A. affirmB. confirmC. assumeD. recognize10. As we shall see later, they have been one of the factors that have helped to tip the economic balance firmly against the nuclear option.A. tiltB. inclineC. slideD. slant1.Don’t interrupt him. He is now working seriously on his dissertation that is due at the end of this semester.A. buckling down toB. buckling underC. buckling up withD. buckling to2.He has a bad temper and always falls into a fury for the slightest reason, which makes him extremely unwelcome among all the friends.A. sadnessB. depressionC. an extreme angerD. great disappointment3.Through reading the novel, the students realized that the hunchback’s hideous appearance could not conceal his noble characters.A. spectacularB. ugly and unpleasantC. impressiveD.striking and terrible4.When the World War II broke out and the area was bombed severely,many city dwellers had to move to the sticks and led a totally different life.A. small townsB. country areasC. surroundingsD. neighborhoods5.In the general conference, his coarse speaking tone irritated the delegate from the neighboring country and then everyone was involved in a fierce debate.A. ironicB. sarcasticC. angryD. rude6.The police had to keep track of all the actions of the suspects in order to identify the real criminal.A. be informed aboutB. be contacted withC. follow up withD.take notice about7.Confronted with all these evidences and the witnesses, the drunk driver conceded that it was he who caused the fatality of the 3victims in the traffic accident.A. surrenderB. grandC. admitD. yield8.When famine and drought became more severe, the president said he couldnot size up the whole situation and take any action unless he had receiveda complete report.A. bring upB. come up withC. make upD. make a judgment about9.Gaping at the TV screen and watching the fire and smoke,the whole world was startled and could not believe the World Trade Center turned into ruins.A. LookingB. StaringC. GlancingD. Watching10. When thousands of bodies, including those of women and children,were discovered in the forest,everyone and all the media took the same side, criticizing the monstrous mass murder with full bullets.A. tremendousB. incidentalC. famousD. evil读说写 1 第 3 单元1.With a(n) __________ network of committees, sports clubs and societies, each student is encouraged to play a full part in this aspect of student life.A. thrivingB. encouragingC. excitingD. succeeding2.They may pick up ideas almost at random from skimming journals,ideas that may __________ new trains of thought or fruitful new cross-connections.A. steerB. pilotC. sparkD. lead3.Being a good listener is not only useful because you will hear what others miss, but you will find that people will tell you things that they __________ others.A. shield onB. shield fromC. shield inD. shield out4.What right did he have to come back into her life like this,trying to __________ it into small pieces that couldn ’t be put back together for a second time?A. crashB. crushC. shatterD. explode5.In many areas local services were provided by numerous different authorities, which often gave rise to __________ co-ordination problems.A. acuteB. accurateC. accusativeD. alternative6.The awful truth that he was suffering from lung cancer__________him, though his family members tried very hard to keep the secret.A. came uponB. dawned onC. fell toD. went for7.I suppose yoga enthusiasts would find it painless, but for most of us an hour spent in this position was a(n)__________.A. trialB. testC. examD. ordeal8.But rules that strengthen banks in good times can__________them in recessions.A. crippleB. reduceC. slashD. decrease9.There are few more __________ places on earth than the plains surroundinga volcano in the aftermath of its eruption.A. fertileB. unproblematicC. barrenD. unprofitable10. The minds of many of these young offenders appear to have been __________ by greed and indifference to violence.A. retardedB. numbedC. idledD. fooled读说写 1 第 4 单元1.Her reputation suffered a _________ blow as the result of the scandal.A. mortalB. shamefulC. humiliatingD. disgraceful2.In explaining this situation, it might be possible to point to sources _________ to the nation: its culture,mentality, religions, or geography.A. inheritedB. hereditaryC. inherentD. heritable3.His ________ difficulties may make it impossible for him to recognize you and his family.A. perceptualB. appreciableC. understandableD. recognizable4.He had never previously thought of himself as________or even as particularly materialistic.A. inquisitiveB. interactiveC. positiveD. acquisitive5.Like a dreamer, the young artist is absorbed in________of something outside himself and does not identify with it.A. illusionB. contemplationC. conceptionD. fantasy6.The club, where I am staying, releases forgotten gusts of memory,like those lilies which only________ their sweet perfume at night.A. exhaleB. inhaleC. relaxD. relieve7.If it is a technique which works for you then, use it ________.A. by all meansB. by no meansC. in one wayD. by the way8. You would ________ some responsibility immediately for particular areas and additional responsibilities are available to those with the ability andenthusiasm to undertake.A. bear onB. take onC. carry onD. hold on9. This raises the question whether the education of children in rural communities is prejudiced by the________ of a curriculum devised for urban conditions.A. publicationB. compulsionC. computationD. imposition10. The weak point in the school is due to the_________of parents who remove their sons from the school at too early an age.A. follyB. prudenceC. crazinessD. madness读说写 1 第 6 单元1.Even though the Duke was convicted of treason,most of the parliament members still supported him and his book was very popular among the publicA. betrayal of one’s countryB. surrender to the enemyC.hurt to people ’s feelingD. control of others2.This method may seem unorthodox , but it has been proved to be very efficient.A. fitfulB. accidentalC. irregularD. unconventional3.Many people settle down in urban areas instead of the countryside,since it is not time to take a sheer rest and they need to work in cities.A. comfortableB. completeC. relaxingD. permanent4.His voice began to falter at the mention of his sufferings in the old days.A. hesitateB. stutterC. decreaseD. shake5.Politically, Wisconsin is a bit of a maverick, and this nature was firmly established by 1848 when it became a state.A. dissenterB. proponentC. opponentD. extremist6.For over 30 years, Singapore has grown from a poor country with hardlyany resources to an affluent,modern and developed nation.A. abundantB. influentC. wealthyD. stimulant7.The doctor told the single father that his son needed to be coddled after the tuberculosis.A. isolated from othersB. treated with great careC. accompanied by othersD. cured with skill8.As a long-term fancier of the classical music, he spent a lot of money in watching live music concertsA. toastB. collaboratorC. shamblesD. zealot9. The architect said that his countrymen hadn’t learned to cherish the old, and they were too quick to tear old buildings down.A. preferB. treasureC. decorateD. renew10. The proud lady wondered how to lower her pride to approach the girl she had been so scornful of.A. hatefulB. convictedC. contemptuousD. doubtful。
新视角研究生英语读说写1第一单元课后答案PPT
2. Body (Paras. 5–12)
3. Conclusion (Paras. 13 –14)
Text Outline
Unit 1: Structure of the text
1. Introduction (Paras. 1–4)
Everyone of us belongs to a certain community owing to__________________.
from ethnicity to our profession
the
the neighborhood to the workplace
Unit 1: Structure of the text
Body (Paras. 5–12)
Text Outline
1) Our sense of community has changed from __________ ____________________________________. (Paras. 5–10)
the
the neighborhood to the workplace
Unit 1: Structure of the text
A. In the past, the community to which we belonged was decided by _____________________________________. (Para. 5) B. At present, a large part of our daily lives are _________ _______________________________________________ __________________________________. (Paras. 6–10)
新视角研究生英语读说写1及课后答案
The Washington Post
▪ The newspaper is one of the city’s oldest papers, first published in 1877.
▪ Perhaps the most notable incident in the Post’s history was when, in the early 1970s, reporters Bob Woodward and Carl Bernstein began the media’s investigation of Watergate. This played a major role in the undoing of the Nixon presidency.
Language Points
▪ How the appliance manufacturers plan to drive consumers insane. (Para. 1)
▪ How the appliance makers are making us mad.
insane
adj. mad, senseless. ▪ We never do anything like this in our
▪ Bearing my respect for the appliance manufacturers in my mind, I frankly want to know if they are crazy.
due: adj
1) suitable, right, proper ▪ After due consideration, the committee
agreed to accept his resignation. 2) (of payment) required at a certain time ▪ The wage due to them will be paid no later
新视角研究生英语读说写(1)课文翻译以及课后习题答案
一、A Working Community5、None of us, mind you, was born into these communities. Nor did we move into them, U-Hauling our possessions along with us. None has papers to prove we are card-carrying members of one such group or another. Yet it seems that more and more of us are identified by work these days, rather than by street.值得一提的是，我们没有谁一出生就属于这些社区，也不是后来我们搬了进来。
这些身份是我们随身携带的，没有人可以拿出文件证明我们是这个或那个群体的会员卡持有者。
然而，不知不觉中人们的身份更倾向于各自所从事的工作，而不是像以往一样由家庭住址来界定。
6、In the past, most Americans live in neighborhoods. We were members of precincts or parishes or school districts. My dictionary still defines communtiy, first of all in geographic terms, as “a body of people who live in one place.”过去大多数彼邻而居的美国人彼此是同一个街区、教区、校区的成员。
今天的词典依然首先从地理的角度来定义社区，称之为“一个由居住在同一地方的人组成的群体”。
7、But today f ewer of us do our living in that one place; more of us just use it for sleeping. Now we call our towns “bedroom suburbs,” and many of us, without small children as icebreakers, would have trouble naming all the people on our street.然而，如今的情况是居住和工作都在同一个地方的人极少，对更多的人来说家成了一个仅仅用来睡觉的地方。
新视角研究生英语读说写1(16单元习题答案)
读说写1第1单元1. The country is heavily dependent on its oil exports.A. reliant onB. complaint withC. yielding toD.attached to2. An alternative approach is to define words according to the sentence contexts in which they occur.A. outlineB. explainC. specifyD. term3. A second hospital has been accused of mixing up a baby’s name tag, making the mother fear she had the wrong child.A. codeB. paperC. boardD. label4. The director will have to shift his roles and expectations when he’s asked by the rest of the board to answer criticism of company performance.A. moveB. stintC. alterD. transit5. Japanese computer makers are turning to scientists overseas to help them develop software and applications for massively parallel supercomputers.A. heavilyB. immenselyC. solidlyD. ponderously6. There is also evidence that younger people expect to transfer the source of their main emotional support to their spouse when they marry.A. move ... toB. subtract ... fromC. distract ... fromD. deflect ... to7. Psychometric tests which attempt to measure students’ ability to use the library have been developed and made use of primarily in the USA.A. arbitrateB. assessC. calculateD. reckon8. Consequently, the neighborhood they live in, the interests they have, the lifestyle of their friends and colleagues, will necessarily determine what reality is for the child.A. residential pathB. residential streetC. residential districtD. residential part9. The aim is to help participants identify their own learning needs in this area and then to suggest ways in which they can increase their knowledge.A. affirmB. confirmC. assumeD. recognize10. As we shall see later, they have been one of the factors that have helpedfirmly against the nuclear option.B. inclineC. slideD. slant读说写1第2单元1. Don’t interrupt him. He is now working seriously on his dissertation that is due at the end of this semester.A. buckling down toB. buckling underC. buckling up withD. buckling to2. He has a bad temper and always falls into a fury for the slightest reason, which makes him extremely unwelcome among all the friends.A. sadnessB. depressionC. an extreme angerD. great disappointment3. Through reading the novel, the students realized that the hunchback’s hideous appearance could not conceal his noble characters.A. spectacularB. ugly and unpleasantC. impressiveD. striking andterrible4. When the World War II broke out and the area was bombed severely, manyA. small towns D. neighborhoods5. In the general conference, his coarse speaking tone irritated the delegate from the neighboring country and then everyone was involved in a fierce debate.A. ironicB. sarcasticC. angryD. rude6. The police had to keep track of all the actions of the suspects in order to identify the real criminal.A. be informed aboutB. be contacted withC. follow up withD. take notice about7. Confronted with all these evidences and the witnesses, the drunk driver conceded that it was he who caused the fatality of the 3 victims in the traffic accident.A. surrenderB. grandC. admitD. yield8. When famine and drought became more severe, the president said he could not size up the whole situation and take any action unless he had receiveda complete report.A. bring upB. come up withC. make upD. make a judgment about9. Gaping at the TV screen and watching the fire and smoke, the whole world was startled and could not believe the World Trade Center turned into ruins.A. LookingB. StaringC. GlancingD. Watching10. When thousands of bodies, including those of women and children, were discovered in the forest, everyone and all the media took the same side, criticizing the monstrous mass murder with full bullets.A. tremendousB. incidentalC. famousD. evil读说写1第3单元1. With a(n) __________ network of committees, sports clubs and societies, each student is encouraged to play a full part in this aspect of student life.A. thrivingB. encouragingC. excitingD. succeeding2. They may pick up ideas almost at random from skimming journals, ideas that may __________ new trains of thought or fruitful new cross-connections.A. steerB. pilotC. sparkD. lead3. Being a good listener is not only useful because you will hear what others miss, but you will find that people will tell you things that they __________ others.A. shield onB. shield fromC. shield inD. shield out4. What right did he have to come back into her life like this, trying to __________ it into small pieces that couldn’t be put back toget her for a second time?A. crashB. crushC. shatterD. explode5. In many areas local services were provided by numerous differentauthorities, which often gave rise to __________ co-ordination problems.A. acuteB. accurateC. accusativeD. alternative6. The awful truth that he was suffering from lung cancer __________ him, though his family members tried very hard to keep the secret.A. came uponB. dawned onC. fell toD. went for7. I suppose yoga enthusiasts would find it painless, but for most of us an hour spent in this position was a(n) __________.A. trialB. testC. examD. ordeal8. But rules that strengthen banks in good times can __________ them in recessions.A. crippleB. reduceC. slashD. decrease9. There are few more __________ places on earth than the plains surrounding a volcano in the aftermath of its eruption.A. fertileB. unproblematicC. barrenD. unprofitable10. The minds of many of these young offenders appear to have been __________ by greed and indifference to violence.A. retardedB. numbedC. idledD. fooled读说写1第4单元1. Her reputation suffered a _________ blow as the result of the scandal.A. mortalB. shamefulC. humiliatingD. disgraceful2. In explaining this situation, it might be possible to point to sources _________ to the nation: its culture, mentality, religions, or geography.A. inheritedB. hereditaryC. inherentD. heritable3. His ________ difficulties may make it impossible for him to recognize you and his family.A. perceptualB. appreciableC. understandableD. recognizable4. He had never previously thought of himself as ________ or even as particularly materialistic.A. inquisitiveB. interactiveC. positiveD. acquisitive5. Like a dreamer, the young artist is absorbed in ________ of something outside himself and does not identify with it.A. illusionB. contemplationC. conceptionD. fantasy6. The club, where I am staying, releases forgotten gusts of memory, like those lilies which only ________ their sweet perfume at night.A. exhaleB. inhaleC. relaxD. relieve7. If it is a technique which works for you then, use it ________.A. by all meansB. by no meansC. in one wayD. by the way8. You would ________ some responsibility immediately for particular areas and additional responsibilities are available to those with the ability and enthusiasm to undertake.A. bear onB. take onC. carry onD. hold on9. This raises the question whether the education of children in rural communities is prejudiced by the ________ of a curriculum devised for urban conditions.A. publicationB. compulsionC. computationD. imposition10. The weak point in the school is due to the_________ of parents who remove their sons from the school at too early an age.A. follyB. prudenceC. crazinessD. madness读说写1第6单元1. Even though the Duke was convicted of treason, most of the parliament members still supported him and his book was very popular among the publicA. betrayal of one’s countryB. surrender to the enemyC. hurt to people’s feelingD. control of others2. This method may seem unorthodox, but it has been proved to be very efficient.A. fitfulB. accidentalC. irregularD. unconventional3. Many people settle down in urban areas instead of the countryside, sinceA. comfortable4. His voice began to falter at the mention of his sufferings in the old days.A. hesitateB. stutterC. decreaseD. shake5. Politically, Wisconsin is a bit of a maverick, and this nature was firmly established by 1848 when it became a state.A. dissenterB. proponentC. opponentD. extremist6. For over 30 years, Singapore has grown from a poor country with hardly any resources to an affluent,modern and developed nation.A. abundantB. influentC. wealthyD. stimulant7. The doctor told the single father that his son needed to be coddled after the tuberculosis.A. isolated from othersB. treated with great careC. accompanied by othersD. cured with skill8. As a long-term fancier of the classical music, he spent a lot of money in watching live music concertsA. toastB. collaboratorC. shamblesD. zealot9. The architect said that his countrymen hadn’t learned to cherish the old, and they were too quick to tear old buildings down.A. preferB. treasureC. decorateD. renew10. The proud lady wondered how to lower her pride to approach the girl she had been so scornful of.A. hatefulB. convictedC. contemptuousD. doubtful。
详解新视角研究生英语读说写1课文原文加翻译及课后答案
详解新视角研究生英语读说写1课文原文加翻译及课后答案1. 课文原文下面是《新视角研究生英语读说写1》的第一课的课文原文：Community Colleges and Technical Institutes Nowadays, community colleges and technical instit utes are becoming increasingly important in the U nited States. They offer a wide range of educatio nal courses and programs for students who want to gain new knowledge and skills without having to attend a traditional four-year university. These institutions are usually more affordable and acce ssible, making education more available to a dive rse group of people.Community colleges focus on providing students wi th the basic foundational courses to prepare them for further studies or entry-level jobs in vario us industries. They typically offer associate deg rees, which are two-year degree programs. Student s can earn an associate degree and then transfer to a four-year institution to complete their bach elor's degree.Technical institutes, on the other hand, are spec ialized schools that focus on teaching specific t echnical skills. They provide hands-on training and practical experience in areas such as technolo gy, healthcare, and trades. Students who attend t echnical institutes typically receive a certifica te or diploma upon completion of their program, w hich allows them to directly enter the workforce. Overall, community colleges and technical institu tes play an important role in the American educat ion system. They provide flexible and affordable options for individuals seeking to further their education and career prospects.1. 课文翻译下面是《新视角研究生英语读说写1》的第一课的课文翻译：社区大学和职业技术学院如今，社区大学和职业技术学院在美国变得越来越重要。
新视角研究生英语读说写1答案
新视角研究生英语读说写1答案新视角研究生英语读说写1答案【篇一：新视角研究生英语读说写3-unit 1课后答案】uggest that one should dress in a conservative way when conducting business?people are more likely to be offended by leisure, unconventional clothes than by conservative clothes. therefore dressing conservatively is the safer approach in business.2. why does the life insurance agent sam slade like to wear leisure clothes? the reasons are threefold. first, he felt most comfortable in leisure clothes; second, he believed in modern society everyone was free to do whatever he liked without being judged; and third, he didn’t realize how appearance could affect his image and his business.3. why does the author refer to the inexpensive leisure suits sam wears as luxury items?they are luxury items in the sense that they cost sam slade the chance to earn more money, or a lot of potential money, though the leisure clothes themselves are not expensive.4. what can we conclude from the fact that executives usually dress conservatively?we can conclude that the executives do not approve of wearing leisure suits to work. to please them, we should dress the way they do, i.e. wear conservative clothes.5. will the mod-type prospects like entertainers prefer to deal with an agent who is dressed like sam slade? explain their reasons.no, they won’t. they also want to have an agent that they can completely trust and that will be around for a long time to give them service, and conservative dress signals this kind ofstability.6. why does the author say that two expensive suits are worth more than a closetful of second-rate suits? what if one were on a tight budget?because the expensive suits can project the positive image one wants while the second-rate ones cannot. with a limited budget, one could buy two expensive suits and alternate them throughout the week.7. why does the author advise against flattering a customer’s daughter wh en one sees a girl’s picture on the wall of his office?the girl i n the picture may well be the customer’s wife or girl friend since you don’t really know that much about him, so it can be really embarrassing if you assume her to be his daughter.8. is it a good idea to open your conversation with a customer with some small talk since it can relax both parties? state your reasons.the small talks are usually of no interest to the customer and waste his time. compliments that come up during the small talks are in many cases insincere. although the small talks may relax both parties to some extent, the benefit is outweighed by the potential negative results.1. introduction (paras. 1-3)the author presents the theme and the purpose of this essay: appearance determines first impressions (theme); people should learn to make the best of their appearance in their work and life (purpose).2. body (paras. 4–23)the author discusses how appearances affect first impressions of people from four pespectives. (paras. 4–20):a. the effect of dress on appearances and first impressions. (paras. 4–15)b. the effect of hair, beards and moustache on appearances and first impressions. (paras. 16–18)c. the effect of self-image on appearances and first impressions.(para. 19)d. the effect of business approach on appearances and first impressions. (para. 20)the author illustrates that appearances also determine first impressions of products, places, and businesses.(paras. 21–23).3. conclusion (paras. 24–25)the author restates that appearances determine first impressions and desired images.vocabulary:1.implement2.detrimental3.precipitated4.liking5.rectify6.alternate7.approve8.budget9.discriminating 10.eliminate1.b2.a3.b4.c5.d6.a7.c8.b9.d 10.ccloze:1.under/doc/fa15516259.html,’s3.says4.surgeons5.typical6.region7.by8.a9.needle 10.top11.westerners 12.other 13.that 14.as 15.to16.increasingly 17.find 18.on 19.muscle 20.totranslation:1.蹲了10年监狱之后，他很难再适应自由的生活了。
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Reference
Ex. I,
p.53 In Americans’ perspective, happiness means possessing
enough.
Unit 4: Reading comprehension
2. Why do the forces of American commercialism make people unhappy?
Unit 4: Reading comprehension
8. How does the author define happiness?
Reference
According to the author, happiness lies neither in having nor in being, but in becoming. It lies in the process of the pursuit.
Unit 4: Exercises
• Exercises
Reading Comprehension Structure of the Text Vocabulary Cloze Translation
Unit 4: Reading comprehension
1. According to paragraph 2, what does happiness mean to Americans?
Unit 4: Structure of the text
Text Outline
1. Introduction (Paras. 1–2)
Ex. II, pp.53-54 2. Body (Paras. 3–14)
Unit 4: Reading comprehension
7. According to paragraph 11, what’s the relationship between difficulty and happiness?
Reference
According to the author, happiness is built on the difficulty we undertake. There would be no happiness if there were no difficulty.
Unit 4: Reading comprehension
6. How does Thoreau pursue his happiness?
Reference
Thoreau saved time and effort from (what he thought) low levels of happiness and spent them on high levels of happiness.
Unit 4: Reading comprehension
4. Why is the happiness-market not running out of customers?
Reference
Although even abnormal and insensible people can hardly believe what the advertisement has depicted, there are some persons who are dedicated to the ideas that the advertisement has prompted and firmly believe that their dreams can come true if they follow the steps as the advertisement has described.
Reference
Because the forces of commercialism make people have strong desire for what they want, which is often more than their budgets can satisfy. Their insatiable demands make them dissatisfied with what they possess.
Reference
On the front pages of the women’s magazines advertising always describes the wonderful dream every woman has hoped for to attract her and then turns to the key point, focusing on promoting the products and the approaches which are thought to be reliable to make her dream come true in the back pages.
Unit 4: Reading comprehension
5. How does the holy man of India pursue his happiness?
Reference
The holy man of India needs and wants nothing materially. His happiness lies in contemplation and he achieves it through the demanding discipline.
Unit 4: Reading comprehension
3. What does the author mean by saying that “advertising begins as poetry in the front pages and ends as pharmacopoeia and therapy in the back pages”?