大学英语课文翻译及答案

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新视野大学英语(第四册)课后答案与课文翻译

新视野大学英语(第四册)课后答案与课文翻译

5. made excellent observations on
6. counted on
7. for my part
8. make a fuss
《读写教程 IV》: Ex. V, p. 9
1. sanctions
2. Restrictions
3. fine
4. limits
《读写教程 IV》: Ex. XI, p. 12
1. 在一起呆了几天,她仍感到对这个客人很陌生,只得大部分时间让丈夫陪着他。
2. 加斯顿拉了拉妻子的衣袖,双手搂着她的腰,快乐地望着她那充满困惑的眼睛。
3. 他在她身旁的长凳上坐下,丝毫不曾想到她可能会反对他坐在那儿。
4. 他的话变成了一串毫无意义的动词、名词、副词和形容词,她陶醉在他的声音里。
5. 那晚,巴罗达太太很想把自己的一时荒唐告诉丈夫—也是她的朋友,但还是忍住了。
6. 他照例说了些诸如这个季节的夜风对身体不好之类的话。后来,望着茫茫夜色,他开始谈了起来。
7. “噢,”她笑着,在他唇上印了长长的温柔的一吻,“我一切都已经克服了!你会看到的,这次我会对他很好。”
8. 而现在他只求能生存,只是偶尔才能体验到一丝真正的生活的气息,就像此刻这样。
5. She had never known her thoughts to be so confused, unable to gather anything from them.
6. From Gouvernail’s talk, Mrs. Baroda came to know that his periods of silence were not his basic nature, but the result of moods.

全新版大学英语第三册课后练习答案及课文翻译

全新版大学英语第三册课后练习答案及课文翻译

《全新版大学英语综合教程3》课后练习答案Unit 1Part II Text AText Organization P.101. Parts, Paragraphs and Main IdeasPart One Paras 1-3 The writer views his life in the country as a self-reliant andsatisfying one.Part Two Paras 4-7 Life in the country is good yet sometimes very hard.Part Three Paras 8-11 After quitting his job, the writer's income was reduced, but heand his family were able to manage to get by.Part Four Paras 12-15 A tolerance for solitude and a lot of energy have made itpossible for the family to enjoy their life in the country.2. Happy Moments and Events:1) growing nearly all their fruits and vegetables2) canoeing, picnicking, long bicycle rides, etc.3) keeping warm inside the house in winter4) writing freelance articles5) earning enough money while maintaining a happy family lifeHardships:1) working hard both in winter and in summer2) harsh environment and weather condition3) anxious moments after the writer quit his job4) cutting back on daily expenses5) solitudeVocabulary P.14I1.1) insurance 2) On balance 3) aside from 4) cut back 5) resist6) haul 7) supplemented 8) sprayed 9) wicked 10) illustrated 11) budget 12) digest 13) boundary 14) get by 15) at that point2. 1) cut back / down 2) pick up 3) get by 4) get through5) face up to 6) turn in 7) turning out 8) think up3.1) While farming, Benneker pursued his mathematical studies and taught himselfastronomy.2) Misused words often generate misleading thoughts.3) Lafayette Hotel is patronized by international celebrities drawn to its French food and service.4) A person who thinks that money will do everything may well be suspected of doing everything for money.5) A person surely has to face a good many bitter disappointments before he getsthrough life.4.1) Seeing that more and more people are concerned about the quality of their indoor environments, John is considering starting an interior decoration business. It seems certain to earn a profit, but he does not yet have enough money to invest in it.2) This device is primarily used for the improvement of the sound quality of electronic media. It was invented in the US, but now it is used on a global scale. 3) When the first settlers came to America, their household utensils consisted of a few pots, pans and some bowls stacked in one corner of the house. There wasn't much material temptation around them. They never dined out in a restaurant as we often do nowadays.II. Confusable Words1. 1) house 2) Home 3) home, family 4) household2. 1) doubt 2) suspected 3) doubted 4) suspected 5) suspectIII. Word Formation1) rise 2) final 3) regular 4) cash 5) hows, whys6) upped 7) yellowed 8) bottled 9) lower 10) searchStructure1.1) when it comes to changing your life2) when it comes to such matters as keeping the room tidy3) when it comes to emotional intelligence4) when it comes to managing minor matters2. 1) Not everyone agrees on what is right and what is wrong2) but, unfortunately, money isn’t everything3) not all Americans like them4) Not all people share the same interestsComprehensive ExercisesI. Cloze(A) 1. gets by 2. temptation 3. get through 4. picked up5. improvements6. aside from7. suspect8. supplement9. profit 10. primarily 11. spraying 12. stacking(B)1. While 2. escape 3. begin 4. Because/As 5. quit 6. start7. on 8. but (also) 9. be 10. close 11. have 12. cutting13. cook/prepare 14. cities 15. however 16. familyII. TranslationA decade ago, Nancy did what so many Americans dream about. She quit an executive position and opened/set up a household equipment store in her neighborhood. People like Nancy made the decision primarily because of/owing to/due to their desire to improve the quality of their lives.But, to run a small business is by no means an easy job. Without her steady income, Nancy had to cut back on her daily expenses. Sometimes she did not even have the money to pay the premiums for the various kinds of insurance she needed. Once she could not even pick up the phone bill and had to ask her parents to loan her some money.Fortunately, through her own hard work, she has now got through the most difficult time. She is determined to continue pursuing her vision of a better life.Part III Text BComprehension Checkl. a 2. c 3.d 4. b 5. a 6. cTranslation (JE Appendix III)Language Practice1. In addition2. roast3. percentage4. entertainment5. cable6. at one time7. get along8. missed out on9. whip up 10. as a result 11. commute 12. rent 13. taken over 14. make sense 15. mushroomed 16. go with 17. fried 18. dizzy 19. array 20. gaspedPart IV Theme-Related Language Learning TasksModel paperRecent Changes in Chinese Family LifeGreat changes have taken place in Chinese family life in the past twenty years. In my parents’ words, the difference between their childhood and mine is as vast as that between heaven and earth.When my parents were young, there was no TV, no computers nor any other electronic appliances in their home. Their food was simple and their clothing plain. What is unbelievable to young people today is that they seldom dined out in a restaurant, or traveled to a scenic spot for a holiday.In contrast to family life one generation ago, each family in China today has at least one TV set and many have been equipped with telephones, computers, even cars. While the senior members of a family watch films on TV at home, the younger members like to play computer games or talk to their friends who may live thousands of miles from them.The changes in Chinese family life mirror the economic development of our country. Without the prosperity of the whole country, our family life would probably be just the same as before. Times have changed, and changed, most would surely agree with me, for the better. (194 words)Unit 2Part I Pre-Reading TaskScript for the recording:The song you are going to listen to is called Abraham, Martin & John, sung by Dion. Abraham, Martin & JohnDionHas anybody here,Seen my old friend Abraham,Can you tell me, where he's gone,He freed a lotta people,But it seems the good die young,I just loohed around,And he's gone,Has anybody here,Seen my old friend John,Can you tell me, where he's gone,He freed a lotta people,But it seems the good die young,I just loohed around,And he' s gone,Has anybody here,Seen my old friend Martin,Can you tell me, where he's gone,He freed a lotta people,But it seems the good die young,I just looked around,And he's gone,Didn't you love the things they stood for,Didn't they try to find some good for you and me,And we'll he free,Someday soon it's gonna be one day,Has anybody here,Seen my old friend Bothy,Can you tell me, where he's gone,I thought I saw him walhin' up over the hill, With Ahrah am, Martin and John.The unit we are going to study is all about civil-rights heroes. The song you have just heard is about four of them. Can you guess who they are? All are American. All are dead, all, as the song says, "gone". How about Abraham? Dion says he freed a lot of people. That's one clue. Another comes when she quotes the proverb: "the good die young." So it seems Abraham died young. My guess is Dion has in mind Abraham Lincoln, the American president who freed the slaves and was assassi¬nated. How about John, another leader who helped people to free themselves? He too died young. Can you guess who it might be? President John F. Kennedy seems most likely. He too supported civil rights. He too died young, assassinated like Lincoln.Now who could Martin be? Another civil-rights leader who died young, once again assassi¬nated. A great speaker comes to mind. Who do you think? Martin Luther King, surely. And finally, Bobby. Bobby who? Probably Dion is thinking of Bobby Kennedy, John Kennedy's brother, another supporter of civil rights. He was running for president when, like his brother before him, he too was gunned down.Part II Text AText Organization1.Parts Paragraphs Main IdeasPart One Paras 1-5 It is high time to honor the heroes who helped liberate slaves by forging the Underground Railroad in the early civil-rights struggles in America.Part Two Paras 6-23 By citing examples the author praises the exploits of civil-rights heroes who helped slaves travel the Un¬derground Railroad to freedom.2. Story 1 (Paras 6-10): After winning his own freedom from slavery, John Parker helped otherslaves to escape north to Canada to get freedom.Story 2 (Paras 11-15): Supported by a strong religious conviction, the white man Levi Coffin helped black slaves to escape at huge risk to himself.Story 3 (Paras 16-23): By traveling the Underground Railroad, Josiah Henson reached his desti¬nation and became free at last.V ocabularyI. 1. 1) decades 2) historic3) imposed 4) racial5) slender 6) closing in on7) settlement 8) site9) mission 10) authorized11) terminal 12) make the best of13) exploits 14) religious15) on the side2. 1) pass for 2) stood up for3) laid down 4) take on5) let (us) down 6) draw on7) come up 8) given up3. 1) The Europeans are fully confident that the Americans will not be able to justify their measures to protect the struggling American steel industry.2) Clinton is, in the eyes of Joe Klein, staff writer of the New Yorker and author of The Natural, the most talented politician of his generation and the most compelling. 3) There's not much you can do if people are really intent on destroying themselves with drugs.4) A different experience of the world could forge a completely different approach to life.5) It is our conviction that cloning of human beings is bound to cause many ethical and social problems in the long run.4. 1) As for the protection of these endangered species, many countries do not compel fisher-men to report accidental capture of small cetaceans (H § %}$}) in their nets, so significant catches may go unnoticed for years. To deal with this problem, animal protectionists have forged an international alliance. On the other hand they have urged the United Nations to lay down more specific laws to save these animals.2) It was reported that food supplies would soon run out and most of the victims of the earthquake would starve to death. At huge risk, a group of volunteers from the Red Cross took on the mission to transport food, clothes and medicine to the most seriously hit areas.3) A rally was going to be held in honor of the 16th US President Abraham Lincoln who abolished slavery in 1863 and liberated the slaves in the South. In the eyes of many African-Americans, Lincoln was America's greatest president thanks to his outstanding exploits.II. Words with Multiple Meanings1. I'll tell you about my research project in a minute, but first let's hear about your French trip.2. Most McDonald's look almost the same on the outside, but actually there are about 16 different basic designs.3. Loaning money from the banks is but one of the methods we can use to get througha financial crisis.4. This second-hand car has been nothing but trouble; it's always breaking down.5. In your resume you've mentioned everything but one vital point.6. Our technicians have discovered a simple but effective solution to the problem.7. I am sorry, but I think you shouldn't have delayed your homework.8. The bankruptcy of the company was not caused by evil, but by simple ignorance. III. Usage1. lonely2. friendly3. weekly, monthly4. lovely5. cowardly6. kindly / saintly7. lively 8. motherlyStructure1. 1) A letter posted today will probably reach him the day after tomorrow.2) Thus encouraged, we made a still bolder plan for the next year.3) Our government has banned imports of cosmetics containing animal products from 18 countries, mostly in Europe, for fear that they could cause mad cow disease.4) Having graduated from St. Mary's College, Joyce applied to the University of California at Los Angeles.2. 1) Often it is in overcoming hardships that we come to appreciate the value of life.2) Some scientists believe that people will come to like genetically modified crops someday since they can increase yields and farmers' incomes, reduce prices and help combat hunger and disease in the developing countries.3) With repeated hackers' attacks on our system, we have come to realize the necessityof hiring a computer-security expert.4) Having conducted some surveys in Chinese kindergartens, Howard Gardner came to understand that the Chinese preferred "teaching by holding the hand". Comprehensive ExercisesI. Cloze(A)1. Underground2. forged3. stand up4. transport5. compelled6. convictions7. liberating8. mission9. abolish 10. intent on 11. risk(B)1. who2. the3. along4. in5. that6. through7. not8. as9. referred 10. escape 11. where 12. If 13. in 14. even15. until 16. instead 17. asII. TranslationHenson's painful life as a slave strengthened his determination to struggle for freedom. Shortly after he achieved freedom he became a member of an organization that assisted fugitive slaves. He secretly returned to the United States from Canada several times to help others to travel the Underground Railroad to freedom. Once some slave catchers closed in on the escaping slaves and Henson when they were on the run. He disguised them and successfully avoided capture. In addition, later he built a small settlement in Dresden in Canada for escaped slaves, setting up a chapel and a school where they could learn useful ways of making a living. He held to the conviction that slavery would be abolished, all the slaves would be liberated, and the day was bound to come when racial discrimination no longer existed.Part III Text BComprehension Check1. a2. d3. c4. d5. b6. bTranslation(#J& Appendix III)Language Practice1. remarkable2. commitment3. flourish4. resulted from5. grave6. In the midst of7. enforce8. recovery9. guarantee 10. remedy 11. discriminate 12. with each passing day13. unlike 14. subjected to 15. at best 16. plays up17. come a long way 18. do well 19. against all the odds 20. In this contextPart IV Theme-Related Language Learning TasksModel paperThe Civil-Rights Movement in the U.S.Black Africans were first brought as slaves to what was to become the United Statesin the seventeenth century. Slavery was strongest in the South, where large plantations grew cotton, tobacco, and other crops. Towards the end of the eighteenth century, a growing demand for cotton led to an increase in the demand for slaves in the region. Slavery was less profitable in the North, however, and much of the opposition to slavery came from the northern states. The tension between the North and the South over the issue of slavery led to the Civil War in 1861.With the victory of the North, slavery was abolished. Discrimination, however, did not end. Black Americans were treated as second class citizens, especially in the South. Dissatisfaction with unfair treatment eventually led to the civil rights protests of the 1950s and 1960s that brought about government action aimed at reducing discrimination.As a result, African Americans have come a long way in the last fifty years, but they still find themselves at a disadvantage in comparison with Americans of European descent. Only 17 per cent of the black population are able to finish higher education, in contrast to 28 per cent of whites. Incomes for the average white family were just over $44,000 in 1999. For an average black family, however, the figure was in the region of $25,000. Not one of the chief executive officers of the top 500 companies is black.Anyway, the civil-rights movement in the U.S. still has a long way to go.(254 words)Unit 3Part I Pre-Reading TaskScript for the recording:The song you are about to hear is all about a "Saturday Night Special". Listen and see if you can guess what a Saturday Night Special is.Saturday Night SpecialLynyrd SkynyrdTwo feets1 they come a-creepin' 2 Like a black cat do. Ana two bodies are layin' naked, Creeper thinks lie's got nothin' to lose.So he creeps into the house, yean, And unlocks the door, And as a man's reachin' for his trousers Snoots him full or 38 holes.It's the Saturday Night Special, Got a barrel that's blue and cold. Ain't no good for nothing4 But put a man six feet in a hole.Big Jim's keen a-drinkin' whiskey, And playin' poker on a losin' night,1 Two feets: Normally we say two feet.2 a-creepin: in the state of creeping, "a-", here, is a prefix meaning "in the state or process of.3 38 refers to a 38 calibre (P S) handgun or pistol.4 Ain't no good for nothing: a non-standard way of saying "They are good for nothing"And pretty soon ol' Jim starts thinkin' Somebody's been cheatin' and lyin' .So big Jim commenced to fightin'1,I wouldn't tell you no lies.big Jim done pulled his pistol,Snot his friend right between the eyes.It's the Saturday Night Special, Got a barrel that's blue and cold. Ain't no good for nothin' But put a man six feet in a hole.On, that's a Saturday Night Special,For twenty dollars you can buy yourself one, too.Hand guns are made for till in , They ain't no good for nothin' else. And if you like to drink your whiskey You might even shoot yourself.So why don't we dump'em people To the bottom of the sea Before some ol' fool come around here, Wanna shoot either you or me.It's the Saturday night specialYou got a barrel that's blue and coldYou ain't good for nothin'But put a man six feet in a bole.It's the Saturday night specialAnd I'd like to tell you what you could do with itAnd that's the end of the song.The unit we are going to study, like the song you have just heard, is all about the threat of crime. It starts with a burglar creeping into a house at night. The couple in the house have gone to bed as the song says. Despite creeping the burglar must have awoken the man, for he is getting up, "reachin' for his trousers", when the burglar shoots him several times, "full of holes".1 So big Jim commenced to fightin': Normally we say "Big Jim commenced to fight or commenced fighting".Which brings us to the "Saturday Night Special", with its "barrel blue and cold", a handgun. Despite calling it by such a familiar name, it's clear the singer has no time for the handgun. He sings of it as being good for nothing but sending people to their grave, putting a man down "six feet in a hole".From the dangers of burglars with guns, the singer moves on to how dangerous guns can be when drinking leads to violence. We hear the story of Big Jim, the gambler. As he gets drunk, Big Jim starts to suspect he is losing at cards because others are cheating. He gets into an argument and reaches for his Saturday Night Special. He shoots his friend "right between the eyes".Pistols in America are cheap at just twenty dollars, but the singer warns against having one. Those foolish enough to do so are not only a danger to others, but also a danger to themselves, for, as he sings, "if you like to drink your whiskey, you may even shoot yourself."Part II Text AText Organization1. 1) Doors are not left unlocked either in cities or in rural areas.2) Dead-bolt locks, security chains, electronic alarm systems and trip wires are widely in use.3) Suburban families have steel bars built in sliding glass doors.4) Small notices warning against burglary are commonly seen pasted on the windows of the most pleasant of homes.5) Access cards are required of those who work with medium to large-size companies.6) Airport security uses electronic X-ray equipment to guard against terrorism.7) Businessmen employ new machines linked up to their telephone to help determine whether the caller is telling lies or not.8) Suburban housewives wear rape whistles on their key chains.2.Parts Paragraphs Main IdeasPart One Paras 1-3 In America, the era of leaving the front door on the latch has drawn to a close.Part Two Paras 4-15 A new atmosphere of fear and distrust has crept into every aspect of daily life. As a result, security devices, in varied forms, are put to use.Part Three Paras 16-19By locking our fears out, we become prisoners of our own making.V ocabularyI. 1.1) tranquil3) by a small margin5) rural7) era9) without so much as11) barricaded13) error15) Bathed in2. 1) bring about3) cut off5) wear (the other) down7) put up2) analyze4)civilize6)closed up8)paste10)sideways12)hook up to14)chart2) looked back on4) fit into6) lies in8) stand for3. 1) A certain gene which is likely to make people vulnerable to asthma has been found byresearchers at the Department of Clinical Medicine in Oxford.2) A wardrobe with mirrored doors had to be built in so as to make their small bedroom look larger.3) The NBC show's opening shots feature the space shuttle Challenger blowing up in January 1986—killing all seven crew.4) Colds can be held at bay by increasing your intake of fruit and vegetables which are both low in calories and rich in Vitamin C.5) Energy difficulties are a major barrier to the country's economic growth due to the fact that imported oil has absorbed 40% of its foreign exchange / because imported oil has absorbed 40% of its foreign exchange.4. 1) Jacob looked back on his summer holidays spent on the Big Island of Hawaii with its beautiful landscape and tranquil atmosphere as a rare escape from the madness of urban life.2) I was puzzled by the word "e-mail" when I came across it for the first time years ago. "What is an e-mail? What on earth does the letter 'e' here stand for?" I asked myself. Later, I got to know that e-mail is a system for communicating messages by electronic rather than physical means.3) Mr. Smith has, over the years, established his name as a successful used-car dealer in the minds of local people. He places regular though small advertisements in newspapers featuring affordable second-hand cars, vans and trucks. At the back of his premises he owns a used-car lot (停车场) which faces a deserted street.II. Collocation1. away2. inside/in3. forward/through4. back5. off6. home7. back, down 8. in, outIII. Usage1. Internet is not such an unusual word as it used to be.2. Most men do not look unattractive in them.3. Wealthy as she is, she is not unconcerned by her sudden unemployment.4. This claim is not unrealistic in view of a sharp decrease in the city's violent crimes.5. His poor health is not unrelated to his unhealthy way of life.Structure1.1) It never occurred to me to ask him what was intended by that remark. I thought he was just joking.2) It occurred to me that the names of their children—Rose, Lily and Daisy—were the names of flowers.3) When he heard her say so, it occurred to him that for convenience he also could contact the local travel agency and ask them to take care of everything.4) Has it never occurred to you that the problems in the Middle East are complicated and difficult to solve?2.1) If they don't agree to work extra hours for no extra pay, chances are that they will be dismissed.2) Research is being carried out on the disease and progress is being made at present. Chances are that there will be a cure within the next ten years.3) If you are eating lots of fatty food, chances are that you'll put on several pounds ina matter of weeks.4) He left his office an hour ago but hasn't got home yet. Chances are that he's got stuck in a traffic jam.Comprehensive ExercisesI. Cloze(A)1. Statistics3. era5. on the latch7. barriers9. electronic11. puzzle(B)1. worse / scarier3. Yes / True5. from7. every9. say11. chances13. when15. Don't2. rural4. stood for6. vulnerable8. at bay10. reflection12. civilized2. tougher / harder4. barricading6. not8. However10. back / at bay12. Therefore14. leave16. head/brainsII. TranslationA burglary is reported every 15 seconds in the United States. Statistics show burglars entered more than 2 million homes last year. Actually it is almost impossible to keep a determined burglar out. All you can do is discourage him for a few minutes, thus exposing him to police patrols or those wandering around. Common sense tells us that lighting is a barrier to criminal activity. A light should be fixed in the doorway and switched on at night. Believe it or not, some people, particularly children who happen to be the last to come in, leave their doors on the latch at night. Doors of hollow core, even when locked, are vulnerable to break-ins. Thus doors of solid core or steel are much preferred as they make it difficult for the burglar to pry open. If you decide to buy an alarm device, be sure to ask for its signs and put them up on both windows and doors. Finally, a word of warning—when you travel, make sure that you have a trusted neighbor collect and keep all the deliveries of newspapers and mail until you return. This is because a collection of newspapers and mail on the front doorstep or in your mailbox is an advertisement that no one is home.Part III Text BComprehension Check1. b3. b 5. a2. b 4. d 6. dtranslation(#JE Appendix III)Language Practice1. impact3. draw the line at5. circumstance7. take the plunge9. aggressive11. advocated13. departed15. target17. head for19. on the line2. inflicted4. recommend6. break into8. conclude / have concluded 10. confirm12. insure14. in our favor16. count on18. Under no circumstances 20. aimed atPart IV Theme-Related Language Learning TasksModel paperWhy We Are against Gun ControlShould Americans oppose gun control? Of course we should. The gun is the great equalizer. It does not matter whether you are a big tough man or a small frail woman. With a gun in your hand you stand at the same height.What's more, it is the foundation of our nation. Without it there would be no Republic as it is, for we would never have been able to drive the Indians off the land without shooting so many of them down. Nor would the West have been won. Who would have dared venture into lands unprotected by the law if they had not been able to protect themselves with a gun? The spirit of our nation thrives on aggressive individuals who are ready to stand up for themselves and to fight for their rights. Look at our films. What do we enjoy watching? People shooting one another. True, children occasionally get hold of guns and slaughter their classmates. But if only their classmates had been properly armed, they could have fought back. It was gun control that left them defenseless.(184 words)Unit 4Part I Pre-Reading TaskScript for the recording:Every child likes listening to stories. Zoe, a girl with wings, is no exception. Listen carefully and see what story her father is going to tell her."Now, Zoe, stop fluttering around, and I will tell you a story.""A true story, papa?""It all happened exactly as I'm going to tell you. Two thousand and eleven years ago in 1985, a tribe of beings from the Dog Star invaded Earth. They were called An-vils." "And what did these beings look like, father?""Like humans in many, many respects. They each had two arms, two legs, and all the other organs that humans are endowed with. But they also had a pair of wings and long, purple tails.""How many of these beings were there?"。

全新版大学英语综合教程第三册课文翻译及习题答案

全新版大学英语综合教程第三册课文翻译及习题答案

全新版大学英语综合教程第三册课文翻译及习题答案Unit One Changes in the Way We LiveText AContent Questions ( P10 )1.Write and live on a farm.2.Because they grow nearly all of their fruits and vegetables. They haveenough eggs, honey and wood. They are very close to nature and can enjoy the beautiful scenery. Besides, they can go skiing and skating in winter.3.No. Sometimes the good life can get pretty tough.4.They were buried under five feet of snow from December throughMarch.5.When the first spring came, it brought two floods. The second floodrefers to the good harvest in the growing season.6.He decided to quit his job and start to freelance.7.He has to crawl into black bear dens for “Sports Illustrated”, hitch updogsled racing teams for “Smithsonian” magazine, check out the Lake Champlain “monster”for “Science Digest”, and canoe through the Boundary Waters Wilderness area of Minnesota for “Destinations”.8.As for insurance, they have only bought a poor man’s major-medicalpolicy and the policy on their two cars.9.They cut back their expenses without appreciably lowering theirstandard of living. For example, they patronize local restaurants instead of more expensive places in the city. They still attend the opera and ballet but only a few times a year. They eat less meat, drink cheaper wine and see fewer movies.10.A tolerance for solitude and lots of energy.11.T hey will leave with a feeling of sorrow but also with a sense of pride atwhat they have been able to accomplish.12.T hey chose to live in the country because they want to improve thequality of their lives. Yes, they have finally realized their dreams. Text Organization ( P11 )Part One (paragraphs 1—3) The writer views his life in the country as aself-reliant and satisfying one.Part Two (paragraphs 4—7 ) Life in the country is good yet sometimesvery hard.Part Three (paragraphs 8—11) After quitting his job, the writer’s incomewas reduced, but he and his family wereable to manage to get by.Part Four (paragraphs 12—15 ) A tolerance for solitude and a lot ofenergy have made it possible for thefamily to enjoy their life in the country. Happy Moments and Events1)growing nearly all their fruits and vegetables2)canoeing, picnicking, long bicycle rides, etc.3)keeping warm inside the house in winter4)writing freelance articles5)earning enough money while maintaining a happy family life Hardships1)working hard both in winter and in summer2)harsh environment and weather condition3)anxious moments after the writer quit his job4)cutting back on daily expenses5)solitudeVocabulary1. Fill in the gaps with words or phrases given in the box. ( P15 )1)on balance 2) resist 3) haul 4) wicked5) illustrated 6) budget 7) lowering 8) boundary9) involved 10)economic 11) blasting 12) just about2. Now use the verb in brackets to form an appropriate phrasal verb you have learned and complete the sentence with it. ( P16 )1)cut back / down 2)pick up3)get by 4) get through5)face up to 6)turn in7)making up for 8)think up3. Rewrite each sentence with the word or phrase in brackets, keeping the same meaning. (P17 )1)pursued his mathematical studies and taught himself astronomy.2)often generate misleading thoughts.3)attach great importance to combining theory with practice in ourwork.4)be suspected of doing everything for money.5)before he gets through life.4. Complete the sentences, using the words or phrases in brackets ( P17 )1. their indoor a profit to invest in2. device the improvement on a global scale3. stacked temptation never dined outConfusable Use ( P18 )1.house2.home3.home family4.household1.doubt2.suspected3.doubted4.suspected5.suspectWord Formation ( P19 )1) rise 2) final 3) regular 4) cash 5) hows and whys6) upped 7) yellowed 8) bottled 9) lower 10) search Cloze1. Text-related ( P20 )1) gets by 2) temptation 3) get through4) improvement 5) aside from 6) suspect7) supplement 8) profit 9) stacking2. Theme-related ( P21 )1) replaced 2) consider 3) quit4) world 5) tough 6) fuels7) provide 8) luxuries 9) balance10) idealTranslation1. Translate the sentences into English ( P21 )1)We have a problem with the computer system, but I think it is fairlyminor.2)My father died when I was too young to live on my own. Thepeople of my hometown took over responsibility for my upbringing at that point.3)the toys have to meet strict safety requirements before they can besold to children.4)Radio and television have supplemented rather than replaced thenewspaper as carriers of new and opinion.5)When it comes to this magazine, it is a digest of articles from manynewspapers and magazines around the world.2. Translate the passage into English ( P21 )A decade ago, Nancy did what so many Americans dream about. She quit an executive position and opened a household device store in her neighborhood. People like Nancy made the decision primarily for the improvement in the quality of their lives.But, to run a business on a small scale is by no means an easy job. Without her steady income, Nancy had to cut back on her daily expenses. Sometimes she did not even have the money to pay the premiums for the various kinds of insurance she needed.Fortunately, through her own hard work, she has now got through the most difficult time. She is determined to continue pursuing her vision of a better life.Text B1. Choose the best answer for each of the following. ( P27 )1—6. a c d b a cTranslate into Chinese the underlined sentences in the essay ( P28 )1.什么?你说那听起来不像你府上的生活?其实,不仅仅是你一个人这么想。

全新版大学英语综合教程1课文翻译与课后习题答案

全新版大学英语综合教程1课文翻译与课后习题答案

参考译文第一单元成长课文A我们写作时常常被告诫,脑子里要有读者,笔者所云一定要符合读者的口味和兴趣。

但有一位读者特别不该忘记。

你能猜出是谁吗?当拉塞尔·贝克找到这个问题的答案时,他自己和别人都感到大为惊讶。

为自己而写拉塞尔·田克从孩提时代,我还住在贝尔维尔时,我的脑子里就断断续续地转着当作家的念头,但直等到我高中三年级,这—一想法才有了实现的可能。

在这之前,我对所有跟英文课沾边的事都感到腻味。

我觉得英文语法枯燥难懂。

我痛恨那些长而乏味的段落写作,老师读着受累,我写着痛苦。

弗利格尔先生接我们的高三英文课时,我就准备着在这门最最单调乏味的课上再熬上沉闷的一年。

弗利格尔先生在学生中以其说话干巴和激励学生无术而出名。

据说他拘谨刻板,完全落后于时代。

我看他有六七十岁了,古板之极。

他戴着古板的毫无装饰的眼镜,微微卷曲的头发剪得笔齐,梳得纹丝不乱。

他身穿古板的套装,白衬衣领扣外的领带打得——丝不苟。

他救着古板的尖下巴,古板的直鼻梁,说起话来—·本正经,字斟句酌,彬彬有礼,活脱脱一个橱稽的老古董。

我作好准备,打算在弗利格尔先生的班上一无所获地混上—·年,不少日子过去了,还真率出所料。

后半学期我们学写随笔小品文。

弗利格尔先生发下一张家庭作业纸,出了不少题供我们选择。

像“暑假二三事”那样傻乎乎的题目倒是一个也没有,但绝大多数—样乏味。

我把作文题带回家,——直没写,直到要交作业的前一天晚上。

我躺在沙发上,最终不得不面对这一讨厌的功课,便从笔记本里抽出作文题目单粗粗—看。

我的目光落在“吃意大利细面条的艺术”这个题目上。

…这个题目在我脑海里唤起了一连串不同寻常的图像。

贝尔维尔之夜的清晰的回忆如潮水一般涌来,当时,我们大家——起围坐在晚餐桌旁——艾伦舅舅、我母亲、查理舅舅、多丽丝、哈尔舅舅——帕特舅妈晚饭做的是意大利细面条。

那时意大利细面条还是很少听说的异国食品。

多丽丝和我都还从来没吃过,在座的大人也是经验不足,没有—个吃起来得心应手的。

全新版大学英语综合教程2课文翻译及课后答案(全)

全新版大学英语综合教程2课文翻译及课后答案(全)

全新版大学英语综合教程2课文翻译及课后答案(全)全新版大学英语综合教程2课文翻译及课后答案(全)课文翻译Lesson 1 FriendshipFriendship is one of life's most important treasures. Friends bring us joy, support, and understanding. They are there for us in good times and bad, and they help us grow and become better individuals.In this lesson, we are introduced to the concept of friendship through the story of Damon and Pythias. Damon and Pythias were two loyal friends who lived in ancient Greece. When Pythias was accused of plotting against the tyrant Dionysius, he was sentenced to death. However, Damon offered himself as a hostage so that Pythias could go home and say goodbye to his family. Dionysius was skeptical of Damon's loyalty and gave him a deadline. If Pythias did not return by the appointed time, Damon would be executed in his place. Despite the risk, Pythias returned just in time to save his friend's life. The tyrant was so moved by their friendship that he released Pythias and allowed the two friends to continue their bond.The story of Damon and Pythias teaches us about the importance of loyalty and sacrifice in friendships. True friends are willing to go to great lengths to help and support each other. They are selfless and put the well-being of their friends above their own.Friendship is not only based on loyalty and sacrifice but also on trust and understanding. Friends should be able to confide in each other and know that their secrets are safe. They should also be able to communicate openly and honestly, even when it's difficult. When trust and understanding exist within a friendship, it becomes a safe haven where individuals can be themselves without fear of judgment.Lesson 2 SuccessSuccess means different things to different people. For some, success is measured by wealth and material possessions. For others, success is achieving personal goals and finding fulfillment in life.This lesson introduces us to the story of Jack and the Beanstalk. Jack, a poor boy, was given magic beans in exchange for his family's cow. These beans grew into a giant beanstalk that reached the sky. Jack bravely climbed the beanstalk and discovered a giant's castle where he found treasures and riches beyond imagination. Jack's journey represents the pursuit of success and the willingness to take risks.Success requires determination, hard work, and a positive mindset. It involves setting goals and working tirelessly to achieve them. Along the way, there may be obstacles and setbacks, but successful individuals persevere and stay focused on their objectives.Success is not solely measured by material wealth but also by personal growth and self-fulfillment. It's about finding happiness and contentment in one's achievements and embracing the journey rather than just the destination.课后答案Lesson 1 Friendship1. What is one of life's most important treasures?- Friendship.2. What do friends bring us?- Joy, support, and understanding.3. Who were Damon and Pythias?- They were two loyal friends who lived in ancient Greece.4. What happened to Pythias?- He was accused of plotting against the tyrant Dionysius and was sentenced to death.5. What did Damon do to help Pythias?- Damon offered himself as a hostage so that Pythias could go home and say goodbye to his family.6. What did Dionysius do to test Damon's loyalty?- He gave Damon a deadline. If Pythias did not return by the appointed time, Damon would be executed in his place.7. Did Pythias return in time?- Yes, Pythias returned just in time to save his friend's life.8. How did the tyrant react to Damon and Pythias' friendship?- The tyrant was moved by their friendship and released Pythias, allowing the two friends to continue their bond.Lesson 2 Success1. How do different people define success?- Different people define success in different ways. For some, it's measured by wealth and material possessions. For others, it's about achieving personal goals and finding fulfillment in life.2. What did Jack receive in exchange for his family's cow?- Jack received magic beans.3. What did the magic beans grow into?- The magic beans grew into a giant beanstalk that reached the sky.4. What did Jack find in the giant's castle?- Jack found treasures and riches beyond imagination in the giant's castle.5. What qualities are required for success?- Determination, hard work, and a positive mindset are required for success.6. What should individuals do when facing obstacles and setbacks?- Successful individuals should persevere and stay focused on their objectives when facing obstacles and setbacks.7. How should success be measured?- Success should not only be measured by material wealth but also by personal growth and self-fulfillment. It's about finding happiness and contentment in one's achievements and embracing the journey.注意:以上仅为翻译示例及课后答案,具体课文内容请参照教材。

大学英语4课文翻译及课后习题答案

大学英语4课文翻译及课后习题答案

课内阅读参考译文及课后习题答案(Book 4)Unit 1享受幽默—什么东西令人开怀?1 听了一个有趣的故事会发笑、很开心,古今中外都一样。

这一现象或许同语言本身一样悠久。

那么,到底是什么东西会使一个故事或笑话让人感到滑稽可笑的呢?2 我是第一次辨识出幽默便喜欢上它的人,因此我曾试图跟学生议论和探讨幽默。

这些学生文化差异很大,有来自拉丁美洲的,也有来自中国的。

我还认真地思考过一些滑稽有趣的故事。

这么做完全是出于自己的喜好。

3 为什么听我讲完一个笑话后,班上有些学生会笑得前仰后合,而其他学生看上去就像刚听我读了天气预报一样呢?显然,有些人对幽默比别人更敏感。

而且,我们也发现有的人很善于讲笑话,而有的人要想说一点有趣的事却要费好大的劲。

我们都听人说过这样的话:“我喜欢笑话,但我讲不好,也总是记不住。

”有些人比别人更有幽默感,就像有些人更具有音乐、数学之类的才能一样。

一个真正风趣的人在任何场合都有笑话可讲,而且讲了一个笑话,就会从他记忆里引出一连串的笑话。

一个缺乏幽默感的人不可能成为一群人中最受欢迎的人。

一个真正有幽默感的人不仅受人喜爱,而且在任何聚会上也往往是人们注意的焦点。

这么说是有道理的。

4 甚至有些动物也具有幽默感。

我岳母从前经常来我们家,并能住上很长一段时间。

通常她不喜欢狗,但却很喜欢布利茨恩—我们养过的一条拉布拉多母猎犬。

而且,她们的这种喜欢是相互的。

布利茨恩在很小的时候就常常戏弄外祖母,当外祖母坐在起居室里她最喜欢的那张舒适的椅子上时,布利茨恩就故意把她卧室里的一只拖鞋叼到起居室,并在外祖母刚好够不到的地方蹦来跳去,一直逗到外祖母忍不住站起来去拿那只拖鞋。

外祖母从椅子上一起来,布利茨恩就迅速跳上那椅子,从它那闪亮的棕色眼睛里掠过一丝拉布拉多式的微笑,无疑是在说:“啊哈,你又上了我的当。

”5 典型的笑话或幽默故事由明显的三部分构成。

第一部分是铺垫(即背景),接下来是主干部分(即故事情节),随后便是妙语(即一个出人意料或令人惊讶的结尾)。

新视野大学英语(第二版)课文翻译及练习答案unit5

新视野大学英语(第二版)课文翻译及练习答案unit5

Unit FiveSection A 优雅的双手我从未见过克拉克夫人,但看过她的医疗记录和上一位值班医生交给我的报告后,我知道她今晚会去世。

她屋里唯一的光线来自一台医疗设备,它闪着红光,似乎在发出警告。

我站在那里,一股怪味刺激着我的鼻子,我想起了过去闻到过的腐烂的气味,我闭上了眼睛。

我嘴里有一股从胃里返上来的酸味。

我伸手去开灯。

灯静静地照亮了整个病房,我走回病床边,用无动于衷的、医生的目光观察着病人。

克拉克夫人已奄奄一息了。

她一动不动地躺着:骨瘦如柴的身体使她的头显得特别大;皮肤呈暗黄色,松松地裹在嶙峋的、连毛毯也遮掩不住的骨骼上;她的右臂平伸在床边,被无情地用胶带固定在一块板上,以便能固定针头使液体滴入;左臂横放在深陷的胸部,胸口随着不均匀的呼吸一起一伏。

我伸手去触摸她放在胸口的细长手指。

冰凉冰凉的。

我忙将手移到她的手腕,去感觉那微弱的脉搏。

克拉克夫人将头稍稍转向我,微微地睁开眼。

我俯过身去,勉强听见她微弱的声音:“水。

”我从桌上拿起一杯水,用手指封着吸管的一端,滴了几滴凉凉的水到她的嘴里,以缓解她的干渴。

她没有用力去吞咽,因为力气不够。

“还要,”那干涩的声音说。

于是我们又重复了一次。

这次她终于咽了一些,并轻轻说了声:“谢谢,你。

”她虚弱得没法交谈,因此没等她要求,我就开始做她所需要的。

我像抱孩子似的把她抱起来,给她翻了个身。

除了一件浅色的病号服,她什么也没穿。

她又小又轻,像遭受了严重饥荒一样。

我打开护肤霜的瓶盖,揩了一些在手心。

为了不伤着她,我小心翼翼地把护肤霜擦在她发黄的皮肤上。

她的皮肤松松地在骨头上滑动,背上每块骨头的轮廓都能清楚地摸到。

当我把枕头放在她两腿之间时,发现它们也是冰凉的,直到把手移到她膝盖以上的部位,我才感受到血液供给生命的热度。

而后,我挪了把椅子面朝她坐在床边,握住她那只没被固定的手,此时我又一次注意到她细长的手指。

很优雅。

一时间,我突然想知道她是否有家庭,接着我发现病房里没有花,没有孩子们画的彩虹和蝴蝶,也没有卡片。

大学英语自学教程(上册)课文翻译注释及习题答案

大学英语自学教程(上册)课文翻译注释及习题答案

Unit 8第一部分 Text A【课文译文】卫星通信在20世纪初,有四种远距离传送信息和接收信息的有效方式:印刷、摄影、电报和电话。

到本世纪中叶,无线电和电视作为传送声音和/或图像的方式已经得到确立。

1964年,首次通过卫星传送了东京奥林匹克运动会的节目。

为了通过卫星传送像奥运会这样的事件,先要把电视信号变成无线电波,然后把无线电波从地面站发射到轨道卫星上。

卫星接收到无线电信号并把信号传送回地球,在地球上另一个站接收电波并把电波变成电视信号。

因为任何形式的声音或视觉信息都能转变成无线电波,所以卫星不仅能传送电视广播,而且也能传递电话以及书、杂志一类的印刷物品的信息。

卫星传送信息,电脑储存信息,电视显示信息,这三者的结合将把每一家变成教育和娱乐中心。

从理论上来说,每个人都可以利用无穷数量的信息。

1974年,美国“空中教师”卫星把教育节目传送到了偏远地区的教室,这说明了通信卫星的另一个重要用途。

1975年,很多印度人看到了电视上的农业和健康节目,这是他们第一次看到电视。

卫星也显示了它如何为生活在闭塞、交通不便的地区的人们提供帮助。

例如,闭塞地区的卫生工作者能把病人伤口的图片传送给远处的医生,然后他就能根据医生的指导来治疗那个病人。

然而,通信卫星最普遍的用途是传送电话。

大部分电话经过40 000英里传送到卫星,然后再回到地球。

10年前,一个卫星能同时接收和传送的电话交谈超过33 000个,而现在仅仅一个卫星就能传送100 000个电话交谈以及数百个电视频道的节目——这些都是同步进行的。

远距离通信能使来自世界各地的信息得到快速、便利的使用,但有些人担心这有可能威胁到我们的隐私。

如果个人的信息储存在电脑里,那么它可能会很容易地通过卫星传送给任何一个付得起服务费的人。

另一个担忧是通信系统会使人们互相隔离。

如果人们能在家里购物,不离开家就能存、取款,在电视上能看到任何一部电影,得到他们所需要的信息,那么人与人之间就不会有那么多的接触。

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Unit1校园债务毫无疑问,债务是目前很多大学生都无法回避的问题。

虽然各大学从财政援助中划拨的助学贷款份额不断增加,学费增长的速度还是超过了通货膨胀的速度。

因此,如果不是靠奖学金上大学,很多学生一进校园就会背负债务。

常见的一种债务是手机话费账单。

离家后,学生可能希望定期与父母和朋友有更多联系。

如果不适当控制使用手机,学生会发现自己不知不觉就欠上了手机话费。

最明智的做法是:使用提供免费通话时间的手机并尽力不超过免费通话时间。

还有一个建议是使用充值手机消除产生高额手机债务的可能性。

对大学生来说最常见的债务来自信用卡。

即便在目前这个阶段,一方面人们将经济的停滞不前归咎于贷款方盲目向无偿还能力者发放房屋贷款,一方面大学生仍然成为信用卡发放者的主要目标群体。

银行不断地向学生提供办卡服务。

这些卡只需要达到最低信用要求即可办理。

许多信用卡公司还愿意为学生提供信用卡即时赊账业务。

大学校园里宣传信用卡的小册子因此泛滥成灾。

上大学后,学生们就有了比过去多得多的自由,这种自由使这些天真的孩子们在独立接触“真实社会”时陷入困境。

正是这种自由导致学生不加控制地使用信用卡。

反过来也使他们觉得自己可以随心所欲,却不考虑这些信用卡带来的后果。

也正因为学生刚刚获得独立,他们突然希望探索新的生活方式。

很多学生倾向于尝试不现实的生活方式,以免落伍。

为了减轻压力、放松放松、和朋友一起找找乐子,他们往往喜欢外出、参加聚会。

按照联邦政府的要求,各大学也例行公事地为获得资助的新生提供咨询,但学生们对这些忠告总是充耳不闻。

学生也许抱着这样一种想法:他们将来会变得富有,一旦找到工作他们就能清偿所有债务。

他们没有考虑到的一个严峻现实是:他们有可能在职场中无法马上找到工作。

尝试新的生活方式本身并没有什么错,但学生可能会忘记,如果一周参加好几次这类活动,花费得有多高。

如果学生一定要拥有一张信用卡,他们需确保每月能付清信用卡上的欠款,这样才不至于支付不必要的利息。

他们需要坐下来,准确计算一下自己究竟有能力支付几次这类活动而不至于透支。

否则,很多学生将面临沉重的信用卡债务。

总之,大学期间是有可能处理好债务问题的,但需要付出一点努力。

只要仔细筹划,他们的学生时代就不会受金钱问题的困扰。

1. Tom didn’t want his parents to be burdened with his tuition.2. The government is taking measures to eliminate the possibility of inflation.3. After the earthquake the Red Cross allocated a large sum of money to help the victims.4. The company incurred a heavy loss during the financial crisis.5. Taking the financial situation of the company into consideration, the manager thought the cost for each person should not exceed $100.Unit 2伊甸园工程2001年3月,“伊甸园工程”,一座位于英格兰康沃尔郡的环境中心对公众开放。

这座完工的建筑是史无前例的杰作,巨大的多穹窿温室里种植有来自全球各地的植物。

该中心已经成为颇受欢迎的旅游胜地,每天吸引着成千上万的游客。

“伊甸园工程”沿着一个深坑的侧壁而建。

该建筑包含三个生物群落区,用于展现全世界三种截然不同的气候。

湿热带生物群落区是给人印象最深刻的展区,它是一座再现热带雨林自然环境的多穹隆温室。

温暖潮湿的封闭环境中种有数以百计的树木和其他植物,它们来自南美、非洲、亚洲和澳大利亚等地区。

该穹隆建筑长787英尺(240米),高180英尺(55米) ,最宽处的跨度为360英尺(110米)。

游客可以从湿热带生物群落区移步至暖温带生物群落区。

暖温带生物群落区是与湿热带生物群落区相同的多穹窿建筑,它里面有来自全世界各地暖温带雨林的植物。

与热带雨林一样,暖温带雨林每年也能获得大量的雨水,使其成为各种植物理想的生存环境。

但由于暖温带雨林与热带雨林相比距离赤道较远,其气候有着明显的季节变化。

“伊甸园工程”中的暖温带生物群落区拥有来自南非、地中海和加利福尼亚等暖温带雨林的各种植物。

“伊甸园工程”的最后一站是露天生物群落区,这是一片开放区域,拥有来自温带康沃尔地区以及智利、喜马拉雅山脉、亚洲和澳大利亚相似气候条件下的各种植物。

游客可以沿着天然小径蜿蜒穿过30英亩土地,了解在人类历史中起着重要作用的各种植物。

“伊甸园工程”里总共有100多万株植物,代表了5000个物种。

各生物群落区内的温度和湿度都受天然能源控制。

另外,里面还有一套由鸟类、青蛙、蜥蜴和益虫等生物控制的综合虫害管理系统。

“伊甸园工程”的创造者们并不仅仅将此处看作是一组温室。

他们中的一位托尼·肯德尔博士将其描绘为“我们探索人与植物相互依存关系的舞台……它并非一座主题公园,它内容严肃,它立意乐观,它赞美在可能的未来中善与正面的东西,它启迪我们重新审视这个世界”。

他们的目标宣言是“促进对植物、人类和资源之间重要关系的理解,进而对这种关系进行负责任的管理,引导所有人走向可持续发展的未来。

”为了达到这一目标,他们在各生物群区遍布信息亭和艺术性设置。

他们还举办很多专题讨论会和特殊活动,旨在向人们讲解环境问题。

1. Fresh air is beneficial to people’s health.2. Today, people are more and more concerned about the sustainable development of the society.3. There are thirty students in all in the classroom.4. He made an impressive speech yesterday.5. Varied opinions were expressed on the new play.Unit 3金钱的谬论在我们这个社会里普遍存在着许多有关金钱的观念,它们就如同我们祖先那些最荒谬的迷信一样很容易误导人,但是大部分人都不加质疑地接受了。

我们的父母、老师、朋友和娱乐媒体都有意无意地认同这些谬论并把它们灌输给我们。

只要认清它们,我们就迈出了摆脱其影响的第一步。

让我们看看三种主要的关于金钱的谬论。

谬论1:金钱带来快乐这种观点最显而易见,也是流传最广的,其典型的常见说法有:要是有更多的钱,我就会快乐。

金钱说了算。

有了钱,我就不用再忍受这个了。

如果我能中了彩票,所有的问题都会迎刃而解了。

谬论2:金钱衡量成功成功与快乐、权力和地位紧密相连。

金钱是衡量成功的尺度。

我感觉人们是根据我拥有的金钱来判断我是否成功。

谬论3:金钱使人堕落我们的社会以许多不易察觉的方式告诉我们,我们或者坚持道义或者拥有金钱,但两者不可兼而有之。

许多说法都暗含或表达了理想与金钱占据拳击台的两个对角这一观念。

他出卖了灵魂。

金钱是万恶之源。

富人死后升入天堂比骆驼通过针眼还要难。

那么为什么说这些观念都是骗人的呢?稍加思考,就可以捅破每一个谬论的肥皂泡。

第一个谬论,即金钱带来快乐,也许是最容易被破除的。

想想那些因婚姻破裂而痛苦不堪的皇室成员,那些被自己子女憎恨的富人以及那些要靠吸食毒品来缓解压力的电影明星吧。

同样,与之相反的观念,即金钱带来痛苦,也是错误的,因为既有钱又对生活感到心满意足的人比比皆是。

事实上,我们让自己快乐或不快乐,这与我们有多少钱无关。

金钱衡量成功这一谬论也一样容易被看穿。

虽然二者常常形影不离,但金钱本身并不能使人成功,反之亦然。

以阿尔伯特·爱因斯坦为例,没人会否认他是成功者。

然而,谁又对他挣了多少钱感兴趣呢?使他成功的是他的智慧与成就。

金钱会使人堕落?如果真是如此,那么我们就有了一种好办法来判断某个人有多堕落:只要看看他有多少钱就行了。

很明显,这是荒唐的。

金钱本身并不邪恶。

同样,金钱也不会使人堕落。

堕落的人之所以堕落是因为他们不诚实,缺乏道德观念。

这些骗人的金钱谬论在我们社会中是如此的根深蒂固,以至于大部分人要花点功夫才能认识到它们并非不言而喻的真理。

如果你还不自觉地相信这些谬论,那么它们正在阻碍你获得应有的成功。

1. He is content with his present job.2. Modern technologies have freed people from heavy housework.3. Annie did all she could to keep the marriage from falling apart.4. He could no longer put up with his toothache, so he went to see a doctor.5. In management, it’s most difficult to assess an employee’s work.Unit 4广告最早为人所知的广告方式之一是户外展示,通常是绘在建筑物墙上引人注目的广告标识。

例如,研究人员已经在罗马古城和庞培古城的废墟中发现了许多这样的标识。

他们在罗马古城发现了一则房屋出租的户外广告;在庞培古城发现了画在墙上的一幅广告,向游客推荐另一小镇上的一家旅馆。

在中世纪,一种简单而有效的广告形式十分流行。

商人雇用所谓的“公告传报员”大声赞美他们的产品。

直到1445年约翰尼斯·谷登堡发明了印刷机,印刷广告才开始发挥重要作用。

这时的印刷商和随后的商人开始使用小传单来宣传他们的产品。

这些传单通常印有商人的特殊标记,并且也可以作为海报贴在墙上。

这种广告形式延续了很长一段时间。

就规模和技术而言,广告业是在美国取得了初期大发展的。

早期的美国并不发达,缺乏长途运输和通信系统,因而在全国范围内做广告行不通。

但聪明的生产商想出了通过产品目录册直接与消费者建立联系的方式。

这样,在19世纪70年代初美国出现了第一批邮购商号。

19世纪80年代,广告业的新时代开始了。

新的生产方式使产量大幅增长并降低了消费品生产商的成本。

现在产品可以在工厂里进行包装了。

此外,电报网已经投入使用,铁路网也遍布北美大陆。

在这个时期广告宣传最多的消费产品是成药。

1893年,在年广告费用超过5万美元的一百余家企业中,有半数以上都是成药生产商。

但仅过了20年,在广告大户中占多数的已不再是成药生产商,而是食品、肥皂、化妆品和汽车生产商。

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