商务英语写作实训 Chapter 5-refusal letter
商务英语写作 chapter 5PPT课件
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Air transport
• Advantage: Quick transit ,Low risk • Disadvantages: Expensive, flight delay or
cancellation • Shipping document: air waybill 空运单
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Chinese Version of the Text
介绍 对外贸易的装运是十分复杂的。卖方须按合同
及相关文件的要求将货物运送到码头或将货物装在 远洋货轮上。因此，丰富的装运知识和装运文件是 完成交易与安全、准确、经济的装运所必须的。
商务英完语整写版作课>件>Unit Nine Shipment
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5
Chapter
Letters of Shipment
I. Introduction
Four purposes of the letter: ✓ urging shipment ✓ sending shipping instructions ✓ amending shipping clauses ✓ giving shipping advice Letters of shipment should be concise and clear so that there will be no confusion and they will not cause delay in delivery.
• Shipping document: consignment note托运单
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Rail Transport
• Rail transport is a major mode of transport in terms of its capacity, only second to ocean transport
《国际商务函电双语教程》chapter 5
BACKGROUND INFORMATION
Letter about Rejecting
Letter of rejecting including: Thanks for the orders; Reject the order and explain the reasons; Offer the substitute; Expectation to the reply.
BACKGROUND INFORMATION
But, in international business, as usual practice, after the agreement is made, it is necessary to sign the contract so as to clarify both parties’ rights and obligations in written form. The business contract has two main functions: firstly, it proves rights and obligations, especially for some deal made in oral. Secondly, it acts as regulations of transaction during the implement of transit.
with you in the near future. Our usual terms of payment are D/P 60 days and we hope they
BACKGROUND INFORMATION
Letter about Order
Origin and material; Weight, dimensions, color and pattern; Packing and marking; Terms of payment; Delivery requirements, including place, date, mode of
商务英语写作实训 Chapter 3-refusal letter
Sample Study
Dear Mr. Stone, Thank you very much for your letter dated September 7, 2008. We have mailed you all the brochures and price information you need.
State the refusal
☺bad news ☺constructive suggestions
Close positively ☺a forward look ☺an alternative to the refusal ☺ good wishes ☺ Freebies ☺Resale or sales promotion
Ways of thinking
❖1. Beginning with something agreeable for both the sender and the recipient
❖2. Explaining the reasons directly but tactfully
❖3. Implying the refusal and offering constructive suggestions or alternatives
Contents
Get Started Compose Your Message
Sample Study Read for Reference Check Yourself
Lead-in
Dear Mr. Lockett,
It is a great pleasure to receive your first order for 60 dozen toys. But we are very sorry to inform you that your order No. 3268 has to be canceled as you haven’t reached our minimum amount for every order.
商务英语拒绝信函
商务英语拒绝信函竭诚为您提供优质文档/双击可除商务英语拒绝信函篇一：商务英语写作拒绝信商务英语写作拒绝信11321034李晓萱第一篇：Dearsirs,Thankyouforyourletterrequestinganorderofblackleathe rgloves.weappreciateyourinterestinourproduct.unfortunately,wemustletyouknowthatourproductionline doesnotproducttherequiredgoodduetodifficultywithdye.however,ourcompanymanufacturestheleatherglovesofoth ercolor,whicharethesameinsizeandquality.Ifyouareint erested,Iwillsendyousomeofcataloguesenclosedwiththi sletterforyourreference.wearelookingforwardtoreceivingyourfavorablereply.Yourssincerely第二篇;Dearsirs,wewerepleasedtoreceiveyourletterofoctober15thinwhic hyourequesttoapricereduction.wehaveconsideredyourproposalverythoroughly.unfortun atelyenough,aswearegoingtopurchasealargeamountofnew machines,weneedtohaveadequatefunds.but,wecanofferyousomegifts,whichcouldbeusingasaprom otion.wehopeourreplywillnotbedisappointing.Yourssincerely第三篇：Dearsir,wehavereceivedyourletterofoctober10threquestingaret urnofgoods.Inordertoofferingthebeatservicetoourcustomers,wehav eestablishedasoundafter-saleservicesystem.wearesend ingyouacopyofourcompany’sguarantee.whenyougothroughthedetailsyoumayfindwest rictlylimitedourreturnservicesinthescaleofnon-human factors.however,wemayofferyouadiscountof20percentatourappoi ntedrepairagency.welookforwardtotheopportunityofseveringyouagain.Yourssincerely篇二：正式商务商务英语拒绝信拒绝函ALetterofRefusalALetterofRefusalschoolofAutomotivestudiesxxxuniversityxxxxRoadxxxxDistractshanghai20xxxxp.R.chinanov.16,20XXprof.smithInstituteofAutomotiveengineeringshanghaiJiaotonguniversityJixiebuilding800DongchuanRoadshanghai20XX40p.R.chinaDearprof.smith,YesterdayIhavereceivedyourletterformetobeakeynotespeakeratthe10thinternationalnewenergyAutomobileForum tobeheld,January5–8,20XX,atyouruniversity.Iamveryhonouredandappreciat eforyourkindinvitation,butmuchtomyregretican’tattendtheforu m.becauseIwillbeatanotherinternationa lconferenceheldinnewYorkfromJanuary3–10.Ifeelsosorrythatthetwomeetingtimeareconflictedan dIwouldnotmakeboth.pleaseacceptmyapologies.besidesIamveryinterestedinthelasteddevelopmentinnew energyautomobile,Ihopeyoucouldkindlysendmesomeforum materialsafterthemeeting.Ifthereisotherconferencere latingtothefieldheldbyyourinstituteinthefuture,pleaseinformmeinadvance.Iwouldmakebestbalancetomakethes chedule.Atlast,Iwishtheforumwillbeaccomplishedsuccessfully Iamlookingforwardtoyourreply.Yourssincerely,xxxDeanoftheschool篇三：经典：商务英语10种抱怨信函写作篇抢注网址：/wenkxd.htm经典：商务英语10种抱怨信函写作篇complaints&claims（抱怨和索赔信函）抱怨、索赔信函的目的是为了获取更好的服务，对已出现的问题求得尽快的、妥善的解决。
商务英语拒绝信函
竭诚为您提供优质文档/双击可除商务英语拒绝信函篇一：商务英语写作拒绝信商务英语写作拒绝信11321034李晓萱第一篇：Dearsirs,Thankyouforyourletterrequestinganorderofblackleathe rgloves.weappreciateyourinterestinourproduct.unfortunately,wemustletyouknowthatourproductionline doesnotproducttherequiredgoodduetodifficultywithdye.however,ourcompanymanufacturestheleatherglovesofoth ercolor,whicharethesameinsizeandquality.Ifyouareinterested,Iwillsendyousomeofcataloguesenclosedwiththi sletterforyourreference.wearelookingforwardtoreceivingyourfavorablereply.Yourssincerely第二篇;Dearsirs,wewerepleasedtoreceiveyourletterofoctober15thinwhic hyourequesttoapricereduction.wehaveconsideredyourproposalverythoroughly.unfortun atelyenough,aswearegoingtopurchasealargeamountofnew machines,weneedtohaveadequatefunds.but,wecanofferyousomegifts,whichcouldbeusingasaprom otion.wehopeourreplywillnotbedisappointing.Yourssincerely第三篇：Dearsir,wehavereceivedyourletterofoctober10threquestingareturnofgoods.Inordertoofferingthebeatservicetoourcustomers,wehav eestablishedasoundafter-saleservicesystem.wearesend ingyouacopyofourcompany’sguarantee.whenyougothroughthedetailsyoumayfindwest rictlylimitedourreturnservicesinthescaleofnon-human factors.however,wemayofferyouadiscountof20percentatourappoi ntedrepairagency.welookforwardtotheopportunityofseveringyouagain.Yourssincerely篇二：正式商务商务英语拒绝信拒绝函ALetterofRefusalALetterofRefusalschoolofAutomotivestudiesxxxuniversityxxxxRoadxxxxDistractshanghai20xxxxp.R.chinanov.16,20XXprof.smithInstituteofAutomotiveengineeringshanghaiJiaotonguniversityJixiebuilding800DongchuanRoadshanghai20XX40p.R.chinaDearprof.smith,YesterdayIhavereceivedyourletterformetobeakeynotesp eakeratthe10thinternationalnewenergyAutomobileForum tobeheld,January5–8,20XX,atyouruniversity.Iamveryhonouredandappreciat eforyourkindinvitation,butmuchtomyregretican’tattendtheforum.becauseIwillbeatanotherinternationa lconferenceheldinnewYorkfromJanuary3–10.Ifeelsosorrythatthetwomeetingtimeareconflictedan dIwouldnotmakeboth.pleaseacceptmyapologies.besidesIamveryinterestedinthelasteddevelopmentinnew energyautomobile,Ihopeyoucouldkindlysendmesomeforummaterialsafterthemeeting.Ifthereisotherconferencere latingtothefieldheldbyyourinstituteinthefuture,plea seinformmeinadvance.Iwouldmakebestbalancetomakethes chedule.Atlast,Iwishtheforumwillbeaccomplishedsuccessfully Iamlookingforwardtoyourreply.Yourssincerely,xxxDeanoftheschool篇三：经典：商务英语10种抱怨信函写作篇抢注网址：/wenkxd.htm经典：商务英语10种抱怨信函写作篇complaints&claims（抱怨和索赔信函）抱怨、索赔信函的目的是为了获取更好的服务，对已出现的问题求得尽快的、妥善的解决。
拒绝提供样品费的信函范文商务英语
拒绝提供样品费的信函范文商务英语Subject: Refusal to Provide Sample FeeDear [Recipient's Name],I hope this letter finds you well. I am writing to address the recent request made by your company for us to provide sample products without charging a fee. After careful consideration, we have decided to respectfully decline this request.While we understand the importance of providing samples to potential clients for evaluation purposes, it is also important for us to consider the costs associated with producing these samples. As a business, we invest time and resources into developing high-quality products, and providing samples without a fee can become financially burdensome for us.We believe that our products speak for themselves in terms of quality and innovation, and we have confidence in their ability to meet the needs of your company. However, we are unable to provide free samples on a regular basis as it would not be sustainable for our business.With that being said, we are more than willing to discuss other options for you to evaluate our products. We can offer discounted rates on sample products or provide additionalinformation, such as product specifications and reviews, to help you make an informed decision.We value the opportunity to work with your company and are committed to finding a solution that meets both of our needs. If you have any questions or would like to discuss this further, please do not hesitate to contact us.Thank you for your understanding and cooperation.Sincerely,[Your Name][Your Title][Company Name]。
商务英语函电范文
交易的第一步1. 向顾客推销商品Dear Sir: May 1, 2001Inquiries regarding our new product, the Deer Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market - that it is the best mountain bike available. Enclosed is our brochure.Yours faithfully2. 提出询价Dear Sir: Jun.1, 2001We received your promotional letter and brochure today. We believe that your would do well here in the U.S.A. Kindly send us further details of your prices and terms of sale. We ask you to make every effort to quote at competitive prices in order to secure our business. We look forward to hearing from you soon..Truly3. 迅速提供报价Dear Sir: June 4, 2001Thank you for your inquiry of June the 1st concerning the Deer Mountain Bike. It gives us great pleasure to send along thetechnical information on the model together with the catalog and price list. After studying the prices and terms of trade, you will understand why we are working to capacity to meet the demand. We look forward to the opportunity of being of service of you.交易的契机4. 如何讨价还价Dear Sir: June 8, 2001We have received your price lists and have studied it carefully. However, the price level in your quotation is too high for this market, If you are prepared to grant us a discount of 10% for a quantity of 200, we would agree to your offer. You should note that some price cut will justify itself by an increase in business. We hope to hear from you soon.Yours truly5-1 同意进口商的还价Dear Sirs: June 12, 2001Thank you for your letter of June the 8th. We have accepted your offer on the terms suggested. Enclosed our will find a special price list that we believe will meet your ideas of prices. You should note that the recent advances in raw materials have affected the cost of this product unfavorably.However, for your order we have kept our prices down.Sincerely5-2 拒绝进口商的还价Dear Sirs: June 12, 2001Thank you for your letter of June the 8th. We regret that we cannot meet your terms. We must point out that the falling market here leaves us little or no margin of profit. We must ask you for a keener price in respect to future orders. At present the best discount offered for a quantity of 200 is 5%. Our current situation leaves us little room to bargain. We hope you will reconsider the offer.Truly6. 正式提出订单Dear Sir: June 15, 2001We have discussed your offer of 5% and accept it on the terms quoted. We are prepared to give your product a trial, provided you can guarantee delivery on or before the 20th of September. The enclosed order is given strictly on this condition. We reserve the right of refusal of delivery and/or cancellation of the order after this date.Truly7. 确认订单Dear Sir: June 20, 2001Thank you very much for your order of June 15 for 200 Deer Mountain Bikes. We will make every possible effort to speed up delivery. We will advise you of the date of dispatch. We are at your service at all times.Sincerely8. 请求开立信用证Gentlemen: June 18, 2001Thank you for your order No. 599. In order to execute it, please open an irrevocable L/C for the amount of US$ 50,000 in our favor. This account shall be available until Sep. 20. Upon arrival of the L/C we will pack and ship the order as requested.Sincerely9. 通知已开立信用证Dear Sir: June 24, 2001Thank you for your letter of June 18 enclosing details of your terms. According to your request for opening an irrevocable L/C, we have instructed the Beijing City Commercial Bank to open a credit for US$ 50,000 in your favor, valid until Sep. 20. Please advise us by fax when the order has been executed.Sincerely10. 请求信用证延期Dear Sir：Sep. 1, 2001We are sorry to report that in spite of our effort, we are unable to guarantee shipment by the agreed date due to a strike at our factory. We are afraid that your L/C will be expire before shipment. Therefore, please explain our situation to your customers and secure their consent to extend the L/C to Sept.30.Sincerely11. 同意更改信用证Gentlemen: Sept. 5, 2001We received your letter today and have informed our customers of your situation. As requested, we have instructed the Beijing City Commercial Bank to extend the L/C up to and including September 30. Please keep us abreast of any new development.。
商务英语写作系列：(中英文)求职应聘录用通知和聘书写作流程与范文 Offer Letter
Offer Letter求职应聘录用通知和聘书写作流程：录用通知，也就是我们通常所说的Offer Letter，恐怕是最受应聘者欢迎的邮件之一了。
应聘者在经过了一轮又一轮笔试、面试和漫长等待后，翘首以盼的就是这薄薄几页纸。
那不妨让我们来看看录用通知和聘书主要包含哪些信息：·职位，直属部门·月薪或年薪（外资企业一般习惯使用年薪制）·职工福利（如：职工保险、年终奖金及分红、带薪和不带薪假期的安排等）·入职日期、培训试用期限等求职应聘录用通知和聘书写作范文：Dear Mr. Russell,On behalf of the Assessment Committee, it gives me great pleasure to offer you the position of Regional Sales Manager with our Corporation.The details of the offer are attached for your review and signature.（我谨代表公司评估小组荣幸地通知您：您获得了我公司区域销售经理的职位。
随信附上一份聘用合同细则，供您参阅及签署。
）I would like to clarify the key points of the employment contract so that you fully understand the details:（以下，我将概括聘用合同的几个关键点，以便于您充分理解细节条款：）mencement and supervisionYour employment with Sunflower Corporation as a Regional Sales Manager will commence on January 82014. Mr. Ricardo Brown, the National Sales Director, will be your immediate Supervisor to guide you in developing the regional market in linewith Company policy.（1.入职日期和直属上级您将于2014年1月8日正式上任Sunflower公司的区域销售经理职位。
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Contents
Composing Your Message Reference Expressions Sample Letters Writing Your Message
Check Yourself
Composing Your Message
Writing Approach of Refusal Letters
Step 4
Begin with a buffer
☺best news ☺appreciation ☺facts of problem ☺an apology
Explain the refusal with good
reason
☺tactful ☺logical ☺convincingly
State the refusal
Induction(归纳法): [indirect approach]
method of logical reasoning which obtains or discovers general laws from particular facts or examples
1
Step 2
Step 3
Techniques for Deemphasizing Bad News
❖ Employ indirect approach to organize; ❖ Insert the bad news in a long sentence; ❖ Place the bad news in a subordinate clause; ❖ Be clear but not overly detailed ❖ Imply the refusal---euphemisam ❖ Suggest an alternative ❖ Use the passive voice
We understand your concern about the… you mentioned in your letter of May 6th.
Explaining Refusal
➢ I feel that it is a in our mutual interest for me to… ➢ In order to minimize shipping and office costs, we have established… as the minimum amount for every order. ➢ Your plan sounds excellent and we are sure that it will bring lots of benefits to your personnel. But we will have to… ➢ As we are going to launch a new serial of products onto the market, we need to have adequate funds to facilitate this promotion. ➢ As you know that owing to…, we will not be able to meet the agreed delivery date. ➢ Much as I should like to attend your exposition, my schedule will be fully engaged next week. ➢ That has been a difficult decision for me, but I believe…
☺bad news ☺constructive suggestions
Close positively ☺a forward look ☺an alternative to the refusal ☺ good wishes ☺ Freebies ☺Resale or sales promotion
Reference Expressions
Beginning with a buffer
In reply to your letter regarding the supply of 10 free sample units of our product No. 1080.
We were pleased to receive your order of … for a further supply of 500 air-conditioners. We appreciated your continuing confidence in our products.
Stating Refusal
➢ We are sorry that we are unable to comply with your request. ➢ Unfortunately, we are not in a position to accept your request. ➢ Unfortunately I have a schedule conflict and I will be unable to attend the forum. ➢ Much to our regret, we are unable to accommodate your request. ➢ After much consideration, we have decided… ➢ I am sorry that I cannot accommodate you in this matter and I hope you will understand. ➢ Unfortunately enough, owing to…, and we should be glad if you would accept our apologies. ➢ Unfortunately, it is not possible to… because…
Thank you for your inquiry of 23 August. We are always pleased to hear from a valued customer.
We are pleased to receive your letter of … in which you request to... we appreciate this opportunity to serve your needs.