酒店管理背景英文文献
酒店服务质量管理外文文献翻译

酒店服务质量管理外文文献翻译This article examines the issue of service quality management in the hotel industry。
The importance of providing high-quality service to customers is emphasized。
as it is a key factor in customer XXX can use to improve their service quality。
such as employee training。
customer feedback。
and service recovery。
nally。
the article highlights the role of technology in service quality management and the XXX.In the hotel industry。
providing high-XXX service during their stay。
and any ings in service quality can lead to negative reviews and a loss of business。
Therefore。
XXX service quality management in order to XXX.XXX employees。
hotels XXX。
problem-solving。
XXX。
hotels XXX.XXX of service quality management is service recovery。
Even with the best ns and efforts。
mistakes and service failuresXXX must have a plan in place for addressing these XXX refunds。
2018-2023年酒店管理的参考文献

2018-2023年酒店管理的参考文献随着全球旅游业的快速发展,酒店管理作为旅游行业的重要组成部分,也迎来了前所未有的发展机遇和挑战。
为了更好地了解和掌握酒店管理领域的最新发展情况和趋势,我们有必要对近五年的相关文献进行全面梳理和总结。
以下是2018-2023年酒店管理领域的一些重要参考文献,供大家参考。
一、酒店管理的概念和发展趋势1. Jones, P., Lashley, C. (2019). The Routledge Handbook of Hotel Management. Routledge.这本手册全面介绍了酒店管理领域的相关概念、理论和实践,涵盖了酒店业的运营管理、营销策略、人力资源管理等方面。
对于理解酒店管理的基本概念以及把握未来发展趋势具有重要的参考价值。
2. Sigala, M. (2020). The Routledge Handbook of Tourism Management and Marketing. Routledge.这本手册从旅游管理和营销的角度探讨了酒店业的管理和营销策略,深入剖析了酒店业在全球旅游市场中的地位和挑战,对于把握行业发展趋势和市场竞争具有重要的理论参考意义。
二、酒店经营管理与服务质量提升3. Pizam, A., Mansfeld, Y. (2018). Consumer Behavior in Tourism and Hospitality Research. Springer.这本书着重研究了用户在旅游和酒店行业的行为特点,探讨了用户对酒店服务质量的评价标准和偏好。
对酒店经营管理和服务质量提升具有一定的理论指导意义。
4. Kusluvan, S. (2019). Managing Employee Attitudes and Behaviors in the Tourism and Hospitality Industry. Nova Science Publishers.这本书重点研究了旅游和酒店行业员工的态度和行为管理,分析了员工对酒店管理的影响因素以及如何有效管理员工以提升服务质量和客户满意度。
酒店管理系统外文翻译

外文翻译1:Chapte r1Introduction1。
1 BackgroundAs computer technology develops,computer management system has gonedeep inomany differentareas。
At the same time,hotels arealso seeking anewwayofcomputermanagement,whic hcan suit their business well。
Sothat the ycanmake themanagement more centralized,responsefaster,economicefficiencyimproved and decrease the cost of running and management. However,current hotelmanagement softwareisusually developed for large hotels,w hichcosts too much andiscomplicate d for medium orsmall hotels a ndmulti—functiona l hot els。
So it seems quiteimportantto develop a management system that canwidely suit medium and small hotels。
D eveloping a hotel management system with thecomplexofcomputeran d network technology notonlycanimprove the management efficiency,butalsoincrease the e conomicefficiency, decreasethecostofrunning and management ,andrealize thesharingof resources 。
酒店管理系统 外文文献 外文翻译 中英翻译

Hotel Management System Integration Services1.IntroductionIt is generally accepted that the role of the web services in businesses is undoubtedly important. More and more commercial software systems extend their capability and power by using web services technology. Today the e-commerce is not merely using internet to transfer business data or supporting people to interact with dynamic web page, but are fundamentally changed by web services. The World Wide Web Consortium's Xtensible Markup Language (XML) and the Xtensible Stylesheet Language (XSL) are standards defined in the interest of multi-purpose publishing and content reuse and are increasingly being deployed in the construction of web services. Since XML is looked as the canonical message format, it could tie together thousands of systems programmed by hundreds of programming languages. Any program can be mapped into web service, while any web service can also be mapped into program. In this paper, we present a next generation commercial system in hotel industry that fully integrates the hotel Front Office system, Property Management System, Customer Relationship Management System, Quality Management system, Back Office system and Central Reservations System distributed in different locations. And we found that this system greatly improves both the hotel customer and hot el officer’s experiences in the hotel business work flow. Because current technologies are quite mature, it seems no difficulty to integrate the existing system and the new coming systems (for example, web-based applications or mobile applications). However, currently in hotel industry there are few truly integrated systems used because there are so many heterogeneous systems already exist and scalability, maintenance, price, security issues then become huge to be overcome. From our study on Group Hotel Integration Reservation System (GHIRS), there are still challenges to integrate Enterprise Information System (EIS), Enterprise Information Portal system (EIP), Customer Relationship Management system (CRM) and Supply Chain Management system (SCM) together because of standardization, security and scalability problems, although GHIRS is one of few integration solutions to add or expand hotel softwaresystem in any size of hotel chains environment.We developed this system to integrate the business flow of hotel management by using web services and software integration technologies. In this paper, firstly we describe a scenario of hotel reservation and discuss the interaction between GHIRS and human. Secondly we analyze details of design and implementation of this system. The result and implications of the studies on the development of GHIRS are shown in the later part. Finally we discuss some problems still need to be improved and possible future directions of development.2. Hotel Reservation: A Business Case StudyOur initial thinking to develop GHIRS is to minimize the human interaction with the system. Since GHIRS is flexible and automated, it offers clear benefits for both hotel customers and hotel staff, especially for group hotel customers and group hotel companies. Group hotel companies usually have lots of hotels, restaurants, resorts, theme parks or casinos in different locations. For example, Shangri-La group has hundreds of hotels in different countries all over the world. These groups have certain customers who prefer to consume in hotels belong to the same group because they are membership of the group and can have individual services.The first step of a scenario of hotel reservation is that the consumer plans and looks for a hotel according the location, price or whatever his criteria and then decides the hotel. Then he makes a reservation by telephone, fax, internet, or mail, or just through his travel agent. When hotel staff receives the request, they first look if they can provide available services. If there is enough resource in the hotel, they prepare the room, catering and transportation for the request and send back acknowledgement. At last the guest arrives and checks in. The business flow is quite simple; however, to accomplish all these tasks is burdensome for both the consumer side and the hotel side without an efficient and integrated hotel management system.Telephone may be a good way to make a reservation because it is beyond the limit of time and space. Guests can call hotels at any time and any place. However, itcosts much when the hotel is far away from the city where guest lives; especially the hotel locates in a different country. Moreover, if there is a group of four or five people to make reservation together, it would take a long time for hotel staff to record all the information they need. Making reservation by travel agent saves consumers’ time and cost, but there is still millions of work for agent to do. They gather the requirements from consumers, then distribute to proper destination hotels. Because these hotels don’t use a same system (these thousands of hotels may use hun dreds of management systems), someone, agent or hotel staff, must face the problem how to handle information from different sources with different hotel management systems to different destinations.Web service becomes the tool to solve these problems. Our web services integrate the web server and hotel management system together, and everyone gets benefit. Booking a room easily anywhere and anytime becomes possible by using GHIRS. Consumer browses websites and finds hotel using his PC, PDA or mobile phone (WAP supported), after his identity is accepted, he can book a reservation. Two minutes later he can get the acknowledgement from the hotel by mobile phone text message or multimedia message, or email sent to his email account or just acknowledgement on the dynamic web page, if he hasn’t leave the website. The response time may take a little longer because when the hotel receives the quest, in some circumstance, hotel staff should check if there is clean and vacant room left. The web service is a standard interface that all travel agents can handle, gather and distribute the reservation information easily through internet. When the reservation request is acknowledged, hotel staff prepares the room, catering, and transportation for guests. Since the information already stored in the database, every part in the hotel chains can share it and work together properly. For example, staff in front office and housekeeping department can prepare room for guests according to the data, staff in back office can stock material for catering purpose and hotel manager can check business report in Enterprise Information Portal integrated with GHIRS by his browser. Then room rent-ratio reports, room status reports, daily income reports and other real time business reports are generated. Managers of the group can access anyreport of any hotel by the system. In the later part of this paper, we will show how consumers, agents, and hotel staff can efficiently work together by GHIRS.GHIRS is scalable for small-to-large hotel chains and management companies, especially good for hotel group. It truly soars with seamless connectivity to global distribution systems thereby offering worldwide reservation access. It also delivers real-time, on line reservations via the Internet.3. Integration of Hotel Management System3.1 Existed SystemGHIRS is developed on the base of an existed hotel management system called FoxhisTM. FoxhisTM shares the largest part of software market in hotel industry in China. FoxhisTM version 5 has distributed Client/Server architecture that the server runs SCO-UNIX and client runs Microsoft Windows and it use Sybase database on UNIX. The system includes Front Office system, Property Management system, Quality Management system, Human Resource Management system, Enterprise Information Portal system (EIP), Customer Relationship Management system (CRM) and Supply Chain Management system (SCM).This system is largely based on intranet environment. Most of the work is done in a single hotel by the hotel staff. It’s no customer self-service. If a consumer wants to book a room, hotel staff in local hotel must help the guest to record his request, although FoxhisTM system already done lots of automatic job.When the systems are deployed in different hotels that are parts of a group, sharing data becomes a problem. Just as an example, if the group has ten hotels, there would be at least ten local databases to store the consumers’ data. Because hotels need real time respond of the system, so these ten hotels can’t deploy a central database that does not locate in the same local network. Thus one guest may have different records in different hotels and the information cannot be shared. By web services as an interface, these data can be exchanged easily.3.2 DesignRecall that our initial thinking to deploy GHIRS is to save hotel staff, travel agents and consumers’ labor work the system is to link all the taches of hotel business chains. Figure1 shows how consumers, agents, hotel staff cooperate together efficiently with the system.Consumers could be divided into two categories. One is member of hotel group, who holds different classes of memberships and gains benefits like discount or special offers. These consumers usually contribute a large part of the hotel’s profit then are looked as VIP. The hotel keeps their profiles, preferences and membership account status. The other category is common guest. All these two kinds of guests and travel agents who may trade with many other hotels face the web-based interface that let them to make a reservation. For common guest, the system just requires him to input reservation information such as guest name, contact information, arrival and departure the system. The central processing server then distributes the information to appropriate hotel. Since web services technology is so good for submitting documents to long running business process flows, hotel staff could easily handle this data in and out of database management system and application server. As the membership of hotel, a user just inputs his member id and password, room information, arrival and departure date, then finish the request. Because hotels keep members’ profile, and systems exchange profile across all hotels of the group by web services, hotel staff in different hotels could know the guest’s individual re quirement and provide better services.The agents work for consumers get benefits from GHIRS as well. They may also keep the consumers’ profile and the web services interface is open to them, it is easy to bridge their system to hotel management system. Before GHIRS is deployed, the agents should separate and process the reservation data and distribute them to different hotels, which is an onerous job. But now the agents could just press one button and all the hotel reservation is sent to destination.Hotel staff receives all request from different sources. Some policies are appliedto response the request. For example, some very important guest’s request is passed automatically without confirmation, the guest could get acknowledgement in very short time. The request triggers all chains of the hotel business flow and all the preparation work is done before his arrival. But for the common customer, hotel staff would check on the anticipate date if there is vacant and clean rooms available. Because all the FoxhisTM components are integrated together, staff users needn’t change computer interface to check he room status. If it is a valid request with enough guests’ information and there is enough room left, a confirmation is sent back. If there is not enough vacant room, hotel staff will ask if guest would like to wait a time or transfer to other hotels in the hotel group or alliance hotels. In order to transfer guest’s request, data flows from local database to the central server through local web server, then it is passed to another hotels database by web services interface.3.3 ImplementationToday there are lots of platforms that could provide capabilities to integrate different system and offer other features such as security and work load balancing. The two main commercial products are Java2 Enterprise Edition (J2EE) and . They offer pretty much the same laundry of list of features, albeit in different ways. We choose .NET platform as our programming environment, however, here we don’t advo cate which platform is better or not. Our target is to integrate these decentralized and distributed systems together. In fact, both of these platforms support XML and SOAP to accomplish our task.We use Microsoft Internet Information Services (IIS) as web server and Sybase database server. The firewalls separate the local networks from the public networks. This is very important from the security point of view. Each hotel of the group has a database server, an application server and a web server to deploy this multi-tier system that includes the user interface presentation tier, business presentation tier, business logical tier, and the data access tier. C# is adopted as the programming language for the core executable part. XML is the data exchange standard format.酒店管理系统集成服务1.简介人们普遍认为,网络服务角色在企业中无疑是重要的。
酒店业 英文文献及翻译

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increased service and facilities. In fact, many turn away from such modern conveniences as in-room television, radios, and telephones. Instead, they offer the attraction of old world charm and coziness in a scenic or historic setting. Guests might expect to find working fireplaces in their rooms, handmade quilts on their beds, and antique furniture throughout the inn. Many of the inns are direct descendants of the old inns and taverns that flourished along stagecoach routes 200 years ago. The smaller country inns, sometimes with as few as three or four rooms, are usually run by friendly couples who pride themselves on the comfort and cleanliness of their accommodations and the quality of the food that they serve. Some of the larger chain hotels (e.g. Holiday Inns) use the name inn. Motor inns, however, should not be confused with country inns. The chains use the name to suggest a feeling of warmth and friendliness, though their properties quite different from the more intimate country inns. For centuries, the hotel business could well business could well be described as a cottage industry, because each hotel was a privately-owned, independent enterprise. Occasionally, a well-know hotel would successfully produce a few namesakes under the same management, but such examples were few. The first notable exception was the Caesar Ritz group. E. M. Statler was the first to point out the economic and financial advantages of operating several large hotels under a single management. Despite Statler’s success, the chain concept was slow to catch on in the period between the two world wars. Later on, Conrad Hilton, in particular, became the originator contributing to the growth of the hotel management company. Kemmons Welson and Wallace Johnson, founders of Holiday Inn, fully enriched the chain concept by franchising the Holiday Inn name and establishing a national reservation network. The chains have expanded in a number of ways. One is through direct investment. It means that the headquarters corporation itself puts up the necessary fund to build and operate a new hotel or to buy and renovate an old one. Another is by establishing management contracts with the actual owner of the hotel, whereby the chain actually takes over an empty building and operates it according to its own operating procedures for a fee or for a percentage of the profits. This method is frequently used when the chain expends into a foreign country. A somewhat similar method is the joint venture, a partnership in which both the chain and local
外文文献翻译酒店服务质量管理

毕设附件外文文献翻译原文及译文(3500 字)原文Study of Service Quality Management in Hotel IndustryBorkar;SameerAbstractIt is an attempt to understand the role of quality improvement process in hospitality industry and effectiveness in making it sustainable business enterprise. It is a survey of the presently adopted quality management tools which are making the hotels operations better focused and reliable and meet the customer expectations。
Descriptive research design is used to know the parameters of service quality management in hospitality industry。
Exploratory research design is undertaken to dig out the service quality management practices and its effectiveness. Data analysis is done and presented;hypothesis is tested against the collected data. Since the industry continuously tries to improve upon their services to meet the levels of customer satisfaction; Study presents tools for continuous improvement process and how it benefits all the stake holders。
连锁酒店的发展外文文献论文

The development of the hotel chain Economy Hotel concept and classification of economy Hotel, Budget Hotel) is compared with the traditional full-service Hotel (Full Service Hotel) is a form of the Hotel. Budget Hotel mainly use pa. Hotel, Budget Hotel, Inn, Lodge, etc. It usually refers to the investment is not high, small size, simple function, low rent, but have a certain service quality level of low class hotels. Among them, low prices and high quality service is the biggest characteristic. Economy hotel's core idea is to provide more comfortable accommodation for accommodation at the same time, the hotel need to amortization for hotel entertainment not subject facilities such as cost, makes every effort to rein in The cost at the same time to provide more low price, comfortable accommodation at the core of the clothing.1 .question about characteristic of budget hotels, scaleFrom the functions and service characteristics of budget hotel, economy hotel is to provide limited service, room service focus on core business of products;And other non-core business such as laundry services, cleaningservices, maintenance of large equipment, etc, in the form of outsourcing。
酒店管理外文文献

酒店管理外文文献酒店管理是一个复杂而庞大的领域,它涉及到许多方面,包括酒店运营、客户服务、市场营销、财务管理等等。
为了更好地了解酒店管理的最新发展和实践,本文将回顾一些与酒店管理相关的外文文献。
首先,我们将介绍一篇关于酒店运营的文献。
这篇文章的标题是《酒店运营的关键成功因素分析》。
文献研究了酒店运营中的关键成功因素,并提出了一些管理建议。
研究发现,酒店运营的关键成功因素包括员工素质、服务质量、品牌形象等。
研究还发现,酒店经营者应注重员工培训和发展,提高服务质量,加强品牌建设,以提高酒店的竞争力。
其次,我们将介绍一篇关于酒店客户服务的文献。
这篇文章的标题是《酒店客户服务的关键因素研究》。
文献研究了酒店客户服务的关键因素,并提出了一些改进措施。
研究发现,酒店客户服务的关键因素包括员工态度、服务速度、问题解决能力等。
研究还发现,酒店经营者应重视员工培训,提高员工的服务意识和技能,提高服务效率,加强问题解决能力,以提高客户满意度。
然后,我们将介绍一篇关于酒店市场营销的文献。
这篇文章的标题是《酒店市场营销策略的研究》。
文献研究了酒店市场营销的策略,并提出了一些推广建议。
研究发现,酒店市场营销的关键策略包括定位、差异化、推广等。
研究还发现,酒店经营者应了解目标市场的需求,制定明确的定位策略,提供独特的服务,加强品牌推广,以提高市场份额和盈利能力。
最后,我们将介绍一篇关于酒店财务管理的文献。
这篇文章的标题是《酒店财务管理的有效实施》。
文献研究了酒店财务管理的有效实施方法,并提出了一些财务控制建议。
研究发现,酒店财务管理的有效实施包括预算控制、成本控制、收入管理等。
研究还发现,酒店经营者应制定合理的预算,控制成本,优化收入结构,加强财务监控,以确保酒店的财务稳定和盈利能力。
综上所述,酒店管理是一个复杂而庞大的领域,涉及到酒店运营、客户服务、市场营销、财务管理等多个方面。
通过阅读外文文献,我们可以了解到酒店管理的最新发展和实践,从而为酒店经营者提供一些有益的管理建议和改进措施。
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当今世界竞争是人才的竞争,高素质的人力资本是酒店业得以健康持续稳定发展的根本保证。
随着酒店从业人员素质,思想观念及自我发展意识和民主观念的不断增强,酒店这一以人为本的服务行业在人力资源管理中暴露出员工积极性低服务意识低人员流失率升高等方面的题。
因此本文从现状分析、物质激励、精神激励、以及激励体系的建立四个方面又结合了星级酒店人力资源管理的实际情况,对现代酒店管理中的激励机制做了初步的研究。
另外还提出一些开发酒店人力资本,提高酒店人力资本水平的策略及措施。
第1章酒店业的现状分析酒店业的竞争,归根结底是人才的竞争。
管理的核心问题,是人的问题。
在酒店管理中运用人力资源管理获得竞争优势的案例越来越多。
案例:报纸杂志不断刊登文章报道服务业的不良状况,一线员工错误不断、态度恶劣简直是置顾客于不顾。
缺少技术熟练的员工,面对高人员的流失率,深受其苦的服务业必须向那些与顾客接触的企业注入新的生命力。
分析研究表明:当一个人被高度激励时,他会努力工作主动向顾客提供尽可能好的服务;而没有被激励时,他会尽可能的节省精力。
现代管理者的首要任务就是要点燃员工内心的工作热情之火,以此驱动员工在工作中展现的出色,从而实现组织所期望的最佳绩效。
在企业中出色的领导者已经认识到这点,只有“以人为本”的企业管理,才能在如今激烈的竞争中生存、发展、兴旺。
管理是一门艺术,员工激励是艺术中的艺术,员工是企业的灵魂。
设计有效的员工激励机制,才能提高员工的积极性。
使其才能在不同的企业文化不同的组织结构和不同的企业环境中发挥其最大的潜能,从而实现组织的期望目标。
首先姑且让我把激励方法分为三类:物质激励、精神激励和激励机制的设计,通过对这三类的分析和了解,才能让我们理解激励机制的作用和意义,从而才能为企业建立有效激励体系。
下面我们把激励的方法分为两类:物质激励和精神激励;通过对这些激励方法的了解和认识,才能让我们意识到激励机制的作用。
第2章物质激励物质激励是指通过物质刺激的方法鼓励职工工作。
它的主要表现形式有正激励,如发工资、奖金、津贴、福利等;负激励如罚款等。
物质需要是人类的第一需要,是人们从事一切社会活动的基本动因,所以,物质激励是激励的主要模式,也是目前我国企业内部使用的非常普遍的一种激励模式。
2.1正激励法奖励是指饭店组织对员工的良好行为举止或工作表现给予的积极肯定与表彰。
奖励作为员工激励的一种手段,目的在于促使受奖励的员工将他们的模范行为加以保持和发扬,并成为全体员工的表率,为奋员工队伍的士气起到积极的推动作用。
运用好这一手段还要注意以下几点:(一)奖励要及时,且奖励方法要不断创新。
(二)注意对其他员工的心理疏导化。
不断定下新的目标,淡化过去着眼未来,树立正确的公平观。
(三).重视对团体的奖励,在现代饭店活动中组织目标的实现,员工个人的尊严与成就,都需要经过群体的共同努力才能得以实现,因此重视团体激励,有利于在员工中形成统一的思想认识,增强凝聚力提高员工的竞争力。
2.2负激励法惩罚是一种负激励,是现代饭店为了纠正员工工作中的不良行为,而才取的一种强制措施。
应用得当,对不妥行为能取得很好的威慑作用。
但万万不可以惩罚为主,只能作为一种辅助手段,否则就会适得其反。
在运用这一手段时要注意以下几点:(一)不能不教而诛。
应当把教育放在第一位,对屡教不改或造成严重后果者实施惩罚,且注意不可以罚代管。
(二)选择合理有效的惩罚方式,且不可打击面过大,还要注意不可全盘否定,以小即大,伤害员工的心理。
(三)将灵活性与原则性向结合,坚持原则,执法要严。
在严格依照规定制度的前提下,一定的灵活性是完全必要的,因此在激励时要严格合理,严的合情,从而达到教育一大批的目的,虽说,物质激励不是万能的,但我们要合理的运用物质激励这一把双刃剑。
例如:在洲济集团就有这样的一个管理方案,当员工第一天来到公司工作时,公司就会对员工的一些家庭情况经济条件等多方面做一个了解,对这一了解就建立了员工的个人资料,在日常的工作中有关人员对资料进行分析,在以后的工作中,管理者就会对以前的分析对员工实施有效的激励方案。
全面的了解员工的需求和工作质量的好坏,不断的根据情况制定精确的激励方法,从而调动酒店的每为员工实现应有的业绩。
第3章精神激励美国管理学家皮特就曾指出“重赏会带来副作用,因为高的奖金会使彼此封锁消息,影响工作的正常开展,整个社会的风气就会不正”。
因此企业单用物质激励不一定能起到作用,所以又产生另一种激励方法——精神激励。
就这一激励我大致分为以下几种:目标激励竞争激励及参与激励等。
In today's world competition is the talent competition, high-quality human capital is the hotel industry continued to be healthy and stable development of the fundamental guarantee. With the hotel employees in the quality of ideas and sense of self-development and growing the concept of democracy, the hotel that the people-oriented service sector in terms of human resourcemanagement staff revealed low awareness of service with low staff turnover rate increased the title and so on. This paper analyzes the status quo, therefore, material incentives, moral incentives, as well as the incentive system and a combination of four-star hotel human resources management of the actual situation of the modern hotel management incentive mechanism has done a preliminary study. In addition, some hotels in human capital development to improve the human capital level of the hotel's strategy and measures.Chapter 1 Analysis of the hotel industryHotel industry, in the final analysis is the talent competition. Management of the core issue is the question. In hotel management in the use of human resources management to obtain a competitive advantage more and more cases.Case: newspapers and magazines continue to publish articles reporting the adverse conditions of the service sector, front-line staff error continuously, the attitude of the poor is ignored customers home. Lack of skilled staff, in the face of the high rate of loss of the services sector is suffering to those who come into contact with customers to inject new vitality enterprises. Analysis showed that: when a person was a high degree of motivation, he will take the initiative to work hard to provide the customers with the best possible service; and have not been inspired, he will save energy as much as possible. The primary task of modern managers is to kindle the enthusiasm of staff working inside the fire, to drive the staff work to show the outstanding organizations in order to achieve the best performance expectations. In the enterprise has been an excellent leader in recognition of this point, only the "people-oriented" corporate governance can be in today's fierce competition for survival, development, and prosperity. Management is an art, staff motivation is the art of art, the soul of the enterprise employees. Staff to design effective incentive mechanism to increase the enthusiasm of the staff. So that it can be in various different corporate culture and organizational structure of the enterprise environment to play their maximum potential in order to achieve the expectations of the target organizations. Let us first of all, let me incentive divided into three categories: material incentives, moral incentives and the design of incentive mechanisms, through these three types of analysis and understanding, so that we understand the role of incentive mechanism and significance of the enterprise so as to establish an effective incentive system. We are encouraged by the following methods to fallinto two categories: material and spiritual encouragement and incentives; incentives of these methods of understanding and knowledge in order to let us realize that the role of incentives.Chapter 2 material incentivesMaterial incentives is the way to the adoption of incentives to encourage trade union work.Its main manifestations of positive incentives, such as wages, bonuses, allowances, benefits, etc.; negative incentives such as fines. Material needs is the first of human needs, is engaged in social activities of all the basic motive, therefore, the material incentives to encourage the main mode is the internal use of Chinese enterprises are very common mode of an incentive.Excitation method is 2.1Hotel reward is the good organization of the behavior of employees or work performance and in recognition of the positive. Incentives as a means of staff motivation, incentives designed to induce employees by their exemplary acts to maintain and carry forward and set an example for all staff, for staff morale Fen play a positive role in promoting. Make good use of this means we must pay attention to the following: (a) awards to be timely, and an incentive to innovation. (B) the attention of other employees of the psychological. Constantly set new goals, to play down the past focus on the future, to establish a correct view of the fair. (C). Emphasis on incentive groups, activities in a modern hotel in the achievement of organizational goals, personal dignity and achievements, both need to go through the joint efforts of groups can be achieved, the emphasis on incentive groups, is conducive to the formation of a unified staff the ideological understanding, and enhance the cohesion of staff to enhance their competitiveness.2.2 negative excitation methodPunishment is a negative incentive is a modern hotel staff in order to correct the bad behavior, and to obtain a compulsory measure. Applied correctly, can be made to the wrong acts of a very good deterrent. However, employees must not be punished mainly as a supplementary means only, otherwise it will backfire. In the use of the means to pay attention to the following points: (a)those that can not teach and to punish. Give education top priority should be on the incorrigible or those who have serious consequences for the implementation of punishment, and punishment can not be hosted attention. (B) select a reasonable and effective punishment, and the scope can not be too large, but not a total negation of the attention to small or large, the psychological harm to employees. (C) will be a matter of principle to the combination of flexibility and principles, adhered to more stringent enforcement. In strict accordance with the provisions of the system under the premise of a certain degree of flexibility is absolutely necessary, so in a reasonable incentive to be strict, strict fair, a large number so as to achieve the purpose of education, although, material incentives is not a panacea, but we have to reasonable use of material incentives that a double-edged sword. For example: in the Jeju Island Group has a management program such that when the staff came to the company the first day of work, the company will staff the case of some families, such as economic conditions in a multifaceted understanding of the understanding on the establishment of a staff personal data, in theday-to-day work of the staff analysis of data, work in the future, managers will be on the previous analysis of the implementation of effective employee incentive program. Comprehensive understanding of the needs of employees and the quality of work is good or bad, according to the situation of constant incentive to develop accurate, thereby mobilizing the hotel staff to achieve each and every performance should be.Inspire the spirit of Chapter 3Management experts point out that Pitt had "side-effects will be rewarded, because of the high prize money would blockade the news to each other and affect the normal development, the social atmosphere will be errors." Enterprise alone, therefore the material may not be able to play the role of incentives, so they have another incentive - the spirit of encouragement. On this incentive, I roughly divided into the following categories: goals motivation and participation in competitive incentives and other incentives.。