英语培训学校创业计划书word版本
开英语培训学校创业计划书
开英语培训学校创业计划书Executive SummaryOur English Training School, named Bright Future Language Institute, is aimed at providing high-quality English education to students of all ages. Located in a convenient area with excellent facilities, we will offer a wide range of English learning programs, including language courses, exam preparation classes, and business English training. Our team of experienced and qualified teachers will ensure that students receive personalized attention and guidance to help them achieve their learning goals. By focusing on a student-centered approach, we aim to create a supportive and engaging learning environment that fosters students' confidence and fluency in English. We believe that by setting high standards for teaching and learning, our school will become a trusted institution for English education in the community.Company DescriptionBright Future Language Institute will be located in the heart of the city, easily accessible by public transportation. The school will consist of classrooms equipped with modern teaching technology, a library with a range of English learning resources, and a comfortable student lounge for relaxation and socializing. We will offer classes for students of all levels, from beginners to advanced learners, and cater to a diverse range of needs, including general English proficiency, exam preparation, and specialized business English training. Our teaching philosophy is based on a communicative approach, where students are encouraged to actively participate in class activities and practice their language skills in real-life contexts. Our teachers are native English speakers or highly proficient non-native speakers with extensive experience in teaching English as a second language. They will provide engaging and interactive lessons that cater to different learning styles and preferences. Market AnalysisThe demand for English language training in our city is high, with an increasing number of students looking to improve their English proficiency for academic, professional, and personal purposes. The competition in the English training market is fierce, with many language schools and private tutors offering a range of programs to cater to different needs and preferences. However, there is still a demand for high-quality English education that provides personalized attention and effective learning outcomes. Bright Future Language Institute aims to fill this gap in the market by offering a comprehensive range of English learning programs that are tailored to individual student needs. We will target students of all ages, from young learners to working professionals, providing them with the skills they need to succeed in an increasingly globalized world.Marketing StrategyTo attract students to our school, we will implement a multifaceted marketing strategy that includes both online and offline channels. We will create a professional website thatshowcases our programs, teaching staff, and facilities, as well as student testimonials and success stories. We will also use social media platforms such as Facebook, Instagram, and LinkedIn to promote our school and engage with potential students. In addition, we will partner with local schools, businesses, and community organizations to offer promotional events, workshops, and discounted courses to attract new students. We will also invest in traditional marketing methods such as flyers, posters, and newspaper ads to reach a wider audience. Our goal is to build a strong brand presence in the community and establish ourselves as a leading provider of English education.Financial ProjectionsThe initial startup costs for Bright Future Language Institute include lease of premises, renovation and furnishing of classrooms, purchase of teaching materials and technology, hiring of teaching staff, and marketing expenses. We estimate that our total startup costs will be $50,000, which will be funded through a combination of personal savings, bank loans, and potential investors. Our projected revenue for the first year is $100,000, with a net profit of $20,000 after expenses. We aim to achieve a steady growth in student enrollment and revenue over the next few years by expanding our course offerings, increasing our marketing efforts, and building a strong reputation for excellence in English education.ConclusionBright Future Language Institute aims to provide high-quality English education that empowers students to achieve their learning goals and realize their full potential. By focusing on a student-centered approach and offering a wide range of English learning programs, we aim to create a supportive and engaging learning environment that fosters students' confidence and fluency in English. We believe that by setting high standards for teaching and learning, our school will become a trusted institution for English education in the community. With a dedicated team of experienced teachers, modern facilities, and a commitment to excellence, we are confident that Bright Future Language Institute will be a success in the competitive English training market.。
英语培训学校创办计划书
英语培训学校创办计划书The demand for English language skills has been growing rapidly in recent years due to the increasing global connectivity and the importance of English as a business and communication language. As a result, the need for high-quality English training schools is on the rise. In response to this demand, we are proposing the establishment of an English training school that aims to provide top-notch English language education to students of all ages and skill levels. Our school will offer a comprehensive range of English language courses, including general English, business English, TOEFL, IELTS, and other exam preparation courses, as well as English language immersion programs for international students. Our goal is to foster a supportive and engaging learning environment that promotes language acquisition, cultural understanding, and personal growth.Target MarketOur target market will primarily consist of the following segments:1. School-age students: Our courses will be tailored to meet the needs of students from primary school to high school who wish to improve their English language skills for academic purposes and personal growth.2. College and university students: Many college and university students are required to take English language courses as part of their curriculum. Additionally, many students may wish to improve their English language skills to enhance their academic performance and future job prospects.3. Working professionals: With the increasing globalization of business, there is a growing demand for professionals with strong English language skills. Our school will offer business English courses aimed at professionals in various industries who want to improve their communication and language skills for the workplace.4. International students: Our school will provide English language immersion programs for international students who wish to improve their English proficiency while experiencing American culture.School Objectives and PhilosophyOur school's primary objective is to provide high-quality English language education that promotes language acquisition, critical thinking, and cultural understanding. We believe in the importance of creating a supportive and inclusive learning environment where students feel comfortable expressing themselves in English and exploring different aspects of language and culture. Our school philosophy is rooted in the belief that effective language learning occurs when students are engaged in meaningful and authentic language use, which is why our curriculum will emphasize communicative and task-based language learning activities.School Facilities and ResourcesOur school will be equipped with state-of-the-art facilities to facilitate effective language learning. These facilities will include modern classrooms with interactive whiteboards, language labs equipped with audio and video recording equipment, a library with an extensive collection of English language resources, and a student lounge for socializing and practicing English in informal settings. In addition, our school will employ a team of highly qualified and experienced English language instructors who are dedicated to providing engaging and effective language instruction. Our instructors will receive ongoing professional development to stay abreast of the latest trends and best practices in language education.Curriculum and CoursesOur school will offer a comprehensive range of English language courses designed to meet the diverse needs of our students. Our core curriculum will include general English courses that cover all language skills (reading, writing, speaking, and listening) at various proficiency levels. In addition, we will offer specialized courses such as business English, exam preparation courses (TOEFL, IELTS, etc.), and English language immersion programs for international students. Our courses will be designed to be interactive, task-based, and communicative in nature, with a focus on real-world language use and meaningful language learning experiences.Admissions and EnrollmentOur school will have a rolling admissions process that allows students to enroll in courses at different times throughout the year. Prospective students can apply online or in person and will be required to take a placement test to assess their current English language proficiency level. Based on the results of the placement test, students will be placed in the appropriate course level. We will also offer flexible scheduling options to accommodate the needs of our students, including evening and weekend classes for working adults and customized schedules for international students.Marketing and PromotionTo promote our school and attract students, we will employ a multi-faceted marketing strategy that includes online and offline tactics. Our online marketing efforts will include social media advertising, search engine optimization, and content marketing to increase our visibility and reach prospective students. We will also engage in offline marketing activities such as distributing flyers, posters, and brochures in strategic locations, as well as hosting informational sessions and workshops to showcase our programs and instructors. Additionally, we will form partnerships with local schools, universities, and businesses to expand our reach and offer special discounts to their students and employees. ConclusionThe establishment of an English training school is an exciting opportunity to provide high-quality English language education to a wide range of students. Our school will be committed to creating a supportive and engaging learning environment that fosters language acquisition, cultural understanding, and personal growth. We believe that our comprehensive range of English language courses, experienced instructors, and state-of-the-art facilities will set us apart from other English training schools and make us a top choice for students seeking to improve their English language skills. We are confident that our school will play a valuable role in preparing students for success in a globalized world and look forward to making a positive impact in the field of language education.。
英语培训班创业实施计划书模板
创业计划书企业名称新概念英语数学培训中心目录一、企业概况二、市场评估三、市场营销计划四、企业组织结构五、固定资产六、流动资金七、学员纪律八、收入预测（12个月）九、销售和成本计划十、教师管理制度一、企业概况主要经营范围：新概念英语培训，目的是提高英语应试能力：数学培训二、市场评估目标顾客描述：在校小学生，中学生，想提高英语成绩的所有学生。
市场容量或本培训预计市场占有率：市场容量很大，学校放假了，大多数学生家长都想让孩子过一个充实的暑假，都想让孩子利用假期提高自己，加强学习。
所以这个市场很大。
竞争对手的主要优势：1．开办时间久，有一定经验。
2．学校老师家长较为信任。
3．收费较低（一对多100元/月，一对一25每小时）4．56．竞争对手的主要劣势：1．家庭办学招生人数不多。
2．教学质量比较差。
3．创新能力差，接触新事物的能力不强。
4．5．6．育才相对于竞争对手的主要优势：1．地理位置有优势。
教室通风明亮。
2．有创业激情，有创业计划，老师有激情，教材有一定吸引力。
3．有独特的教学形式，情景教学，寓教于乐，主动学习，积极乐观。
4．独特的新概念授课方式，发散思维学习新概念，课堂充满激情6．育才培训机构相对于竞争对手的主要劣势：1．没有经验，第一次尝试，要会付出百分百的努力。
2．由于刚步入社会，缺乏商业信用。
3.缺乏社会经验和职业经历，尤其缺乏人际关系和商业网络；4.我们毕竟是外行，接触的大多是书本上的知识，难免喜欢纸上谈兵，创业设想大而无当，市场预测普遍过于乐观。
三、市场营销计划、1．产品2．价格3．地点（1）选址细节：（2）选择该地址的主要原因：人口较密度，文化背景和消费水平，地理位置和交通情况，租金合适、周边环境市场秩序稳定、辅助条件满足、方便4．促销四、企业组织结构机构名称：育才培训教育结构教师工资分工协议：五、固定资产1．工具和设备机构购买以下设备：六、流动资金（月）2．其他经营费用学员纪律1. 教室开放时间为正式上课前30分钟。
少儿英语培训班创业计划书 案例范本
少儿英语培训班创业计划书案例范本创业计划书一、项目概述本项目是一家少儿英语培训班，旨在为3-12岁的儿童提供高质量的英语学习服务。
我们的教学内容涵盖了英语听、说、读、写四个方面，采用多种形式的教学方法，如游戏、歌曲、绘本等，使孩子们在轻松愉悦的氛围中学习英语，提高英语水平。
二、市场分析随着国际化进程的加快，越来越多的家长开始重视孩子的英语学习，因此少儿英语培训市场具有很大的发展潜力。
目前，市面上的少儿英语培训班大多数采用纯外教授课，学费较高，而我们的培训班则采用中外教联合授课，学费相对较低，具有竞争优势。
三、经营模式我们的经营模式主要分为两种：第一种是开设实体教学班，租赁教室并聘请中外教师授课。
第二种是开设在线教学班，采用网络直播的方式进行授课。
同时，我们还会开展一些英语学习活动，如英语角、夏令营等，增加品牌知名度。
四、市场推广我们将采取多种市场推广手段，包括线上和线下。
线上推广主要是通过社交媒体、微信公众号等平台发布广告和优惠活动；线下推广主要是在学校周边、商场等地发放宣传单和海报，并开展一些公益活动，提高品牌知名度和美誉度。
五、财务预算我们的财务预算主要包括开支和收入两个方面。
开支主要包括教学设备、租赁费用、员工薪资等；收入主要来自学费和一些活动的收入。
根据市场调研和预估，我们的年度收入约为100万元，年度支出约为80万元，预计年度净利润为20万元。
六、风险评估少儿英语培训班市场竞争激烈，我们需要不断提高教学质量和服务水平，增加品牌知名度和美誉度，才能在市场中立于不败之地。
同时，我们还需注意合法经营，遵守相关法律法规，避免出现不必要的风险。
七、团队介绍我们的团队由多名有丰富教学经验和专业知识的中外教师组成，具有较高的教学水平和服务意识。
同时，我们还拥有一支优秀的市场营销团队和管理团队，能够为客户提供全方位的服务。
八、总结本项目是一个具有较大市场潜力的少儿英语培训班，我们将采用多种经营模式和市场推广手段，不断提高教学质量和服务水平，争取在市场中获得成功。
英语培训班创业计划书【范本模板】
创业计划书企业名称新概念英语数学培训中心目录一、企业概况二、市场评估三、市场营销计划四、企业组织结构五、固定资产六、流动资金七、学员纪律八、收入预测（12个月)九、销售和成本计划十、教师管理制度一、企业概况主要经营范围: 新概念英语培训，目的是提高英语应试能力：数学培训二、市场评估目标顾客描述: 在校小学生，中学生，想提高英语成绩的所有学生。
市场容量或本培训预计市场占有率：市场容量很大,学校放假了，大多数学生家长都想让孩子过一个充实的暑假，都想让孩子利用假期提高自己，加强学习。
所以这个市场很大.竞争对手的主要优势:1．开办时间久，有一定经验。
2．学校老师家长较为信任.3．收费较低(一对多100元/月，一对一25每小时）4．56．竞争对手的主要劣势：1．家庭办学招生人数不多。
2．教学质量比较差。
3．创新能力差，接触新事物的能力不强。
4．5．6．育才相对于竞争对手的主要优势：1．地理位置有优势。
教室通风明亮。
2．有创业激情，有创业计划，老师有激情，教材有一定吸引力。
3．有独特的教学形式，情景教学,寓教于乐，主动学习，积极乐观.4．独特的新概念授课方式，发散思维学习新概念，课堂充满激情6．育才培训机构相对于竞争对手的主要劣势：1．没有经验，第一次尝试，要会付出百分百的努力。
2．由于刚步入社会,缺乏商业信用。
3.缺乏社会经验和职业经历，尤其缺乏人际关系和商业网络;4.我们毕竟是外行，接触的大多是书本上的知识,难免喜欢纸上谈兵，创业设想大而无当，市场预测普遍过于乐观。
三、市场营销计划、2．价格3．地点（2）选择该地址的主要原因：人口较密度，文化背景和消费水平,地理位置和交通情况,租金合适、周边环境市场秩序稳定、辅助条件满足、方便四、企业组织结构机构名称：育才培训教育结构教师工资分工协议：五、固定资产1．工具和设备机构购买以下设备：六、流动资金（月）2．其他经营费用学员纪律1。
教室开放时间为正式上课前30分钟。
英文培训机构创业计划书
英文培训机构创业计划书Executive SummaryOur English Training Institution, named LearnEnglish, aims to provide high-quality English training courses to students of all ages and levels. We believe that by offering personalized and interactive learning experiences, we can help our students enhance their English language skills in a fun and effective way. Our team of experienced and dedicated instructors will implement innovative teaching methods and technologies to ensure that our students achieve their language learning goals. With a focus on customer satisfaction and continuous improvement, we are confident that LearnEnglish will become a leading English training institution in the market.1. Company DescriptionLearnEnglish is a startup English training institution based in the heart of the city. Our mission is to empower individuals with the language skills they need to succeed in today's globalized world. We offer a wide range of courses tailored to meet the needs of students of all ages, from beginners to advanced learners. Our modern facilities and state-of-the-art teaching materials create a dynamic and stimulating learning environment for our students.2. Market AnalysisThe demand for English language training is on the rise globally, driven by the increasing importance of English as the lingua franca of business, education, and communication. In our target market, there is a growing need for high-quality English training institutions that offer personalized and effective learning experiences. By tapping into this demand, LearnEnglish has the potential to capture a sizable market share and establish a strong presence in the industry.3. Competitive AnalysisThe English training industry is competitive, with a wide range of institutions offering similar services. However, LearnEnglish differentiates itself by focusing on personalized learning experiences, innovative teaching methods, and customer satisfaction. Our team of experienced instructors, modern facilities, and interactive teaching materials set us apart from our competitors and enable us to provide a superior learning experience to our students.4. Marketing PlanTo generate awareness and attract students to LearnEnglish, we will implement a comprehensive marketing strategy that includes online and offline channels. We will leverage social media platforms, search engine optimization, and digital advertising to reach our target audience and drive traffic to our website. In addition, we will partner withschools, businesses, and community organizations to promote our courses and build relationships with potential students.5. Operations PlanLearnEnglish will operate seven days a week, offering morning, afternoon, and evening classes to accommodate the schedules of our students. Our team of instructors will deliver engaging and interactive lessons that are tailored to meet the needs of each student. We will continuously evaluate and improve our teaching methods to ensure that our students receive the best possible learning experience.6. Financial PlanOur financial plan includes detailed projections for revenue, expenses, and profitability over the next three years. We have identified various revenue streams, including course fees, merchandise sales, and partnerships with educational institutions. By closely monitoring our financial performance and making data-driven decisions, we aim to achieve sustainable growth and profitability for LearnEnglish.7. ConclusionIn conclusion, LearnEnglish is a promising English training institution that is well-positioned to capitalize on the growing demand for high-quality language education. With a focus on personalized learning experiences, innovative teaching methods, and customer satisfaction, we are confident that LearnEnglish will become a trusted and reputable provider of English training services in the market. We look forward to welcoming students of all ages and levels to our institution and helping them achieve their language learning goals. Thank you for considering our business plan.。
英语培训项目创业计划书模板
英语培训项目创业计划书模板Our company, ____________, aims to provide high-quality English training programs to individuals looking to improve their language skills. Through a combination of interactive classes, personalized materials, and experienced instructors, we believe we can offer a unique and effective learning experience for our students.Mission StatementOur mission is to empower individuals with the confidence and skills necessary to succeed in a global world through engaging and innovative English language training programs.Vision StatementWe envision a future where English language skills are accessible to all and where our training programs serve as a catalyst for personal and professional growth.Market AnalysisThe demand for English language training continues to grow, particularly in countries where English is not the primary language. Our target market includes professionals, students, and individuals looking to enhance their English language skills for personal or professional reasons. By offering a range of programs tailored to different skill levels and goals, we aim to attract a diverse group of students.Competitive AnalysisWhile there are many English language training programs available, we believe our unique approach sets us apart from the competition. Our focus on interactive learning, personalized materials, and experienced instructors differentiates us from traditional language schools and online courses. In addition, our flexible scheduling options and competitive pricing make our programs accessible to a wide range of students.Marketing StrategyTo reach our target market, we plan to use a combination of online advertising, social media marketing, and word-of-mouth referrals. By leveraging digital platforms and creating engaging content, we aim to generate interest and attract new students to our programs. In addition, we will partner with local businesses and organizations to promote our services and expand our reach within the community.Sales StrategyOur sales strategy will focus on building relationships with potential students and guiding them through the enrollment process. We will offer consultations and assessments to help students identify their language goals and select the program that best suits their needs. Byproviding personalized attention and support, we aim to create a positive and engaging experience for our students.Financial ProjectionsIn the first year of operation, we project a total revenue of $_______ and a net profit of $_______. As we expand our programs and attract more students, we anticipate steady growth in revenue and profits over the next three years. By carefully managing expenses and reinvesting in our programs, we aim to achieve long-term sustainability and success.ConclusionAt ____________, we are committed to providing high-quality English training programs that empower individuals to achieve their language goals. Through our innovative approach, experienced instructors, and personalized materials, we believe we can make a positive impact on the lives of our students and help them succeed in a global world. Thank you for considering our business proposal, and we look forward to the opportunity to work with you.。
英语培训机构创业计划书模板
英语培训机构创业计划书模板1. Executive SummaryOur English training institution aims to provide high-quality, personalized English training programs to students of all ages. Our programs will focus on improving English language skills, including speaking, listening, reading, and writing. We believe that the ability to communicate effectively in English is essential for success in today's globalized world, and we are committed to helping our students achieve their language learning goals.1.1 MissionOur mission is to empower individuals to communicate confidently and effectively in English, enabling them to pursue their personal, academic, and professional goals.1.2 VisionOur vision is to become a leading provider of English training programs, known for our commitment to excellence and our personalized approach to language education.1.3 Objectives- To provide high-quality English training programs that meet the needs of our students- To create a supportive and inspiring learning environment for students of all ages- To attract and retain a team of experienced and dedicated teachers- To grow our business and expand our reach in the local community2. Business Description2.1 Company OverviewOur English training institution will be located in a central and accessible area, with easy access to public transportation. Our facilities will include modern classrooms equipped with the latest teaching resources and technology. We will offer a range of programs for students of all ages and proficiency levels, from young learners to working professionals.2.2 Products and ServicesOur English training programs will include:- Individual and group classes- Exam preparation courses (e.g., TOEFL, IELTS)- Business English workshops- English conversation practice sessions2.3 Business ModelOur business model is based on providing high-quality, personalized English training programs for our students. We will offer flexible class schedules to accommodate our students' busy lives, and we will provide ongoing support and feedback to help them achieve their language learning goals.3. Market Analysis3.1 Target MarketOur target market includes:- Young learners (elementary, middle, and high school students)- College and university students- Working professionals- Non-native English speakers seeking to improve their English language skills3.2 Market Size and TrendsThe demand for English language training is growing as more individuals recognize the importance of fluency in English for academic, professional, and personal success. The market for English training programs in our area is currently underserved, presenting an opportunity for our institution to fulfill this demand.3.3 Competitive AnalysisWhile there are other English training institutions in the area, we believe that our personalized approach to language education sets us apart from our competitors. Our focus on creating a supportive and inspiring learning environment, combined with our experienced and dedicated teaching team, will give us a competitive advantage in the market.4. Marketing and Sales Strategy4.1 Marketing StrategyOur marketing strategy will include a combination of online and offline tactics to raise awareness of our English training programs. We will use social media, search engine optimization, and content marketing to reach potential students, as well as traditional marketing methods such as flyers and local events.4.2 Sales StrategyOur sales strategy will focus on building strong relationships with our students and their families. We will offer free trial classes and consultation sessions to prospective students, allowing them to experience our programs firsthand before making a commitment.5. Operations Plan5.1 LocationOur English training institution will be located in a central and accessible area, with easy access to public transportation. Our facilities will include modern classrooms equipped with the latest teaching resources and technology.5.2 TeamWe will hire experienced and dedicated teachers who are passionate about language education and have a proven track record of helping students achieve their language learning goals.5.3 Quality ControlWe will regularly assess our programs and gather feedback from our students to ensure that we are meeting their needs and providing a high-quality learning experience.6. Financial Plan6.1 Startup CostsOur startup costs will include expenses such as leasehold improvements, classroom furniture and equipment, marketing materials, and initial staffing costs.6.2 Revenue ProjectionsWe project that our revenue will grow steadily as we build our student base and expand our programs. Our revenue will come from tuition fees, as well as potential partnerships with local schools and businesses.6.3 Profit and Loss StatementWe anticipate that our business will become profitable within the first year of operation, with steady growth in the years to come.7. ConclusionOur English training institution is well-positioned to fill a gap in the market for high-quality, personalized language education. We are confident that our commitment to excellence and our focus on creating a supportive and inspiring learning environment will make us a leading provider of English training programs in our community. We look forward to empowering individuals to communicate confidently and effectively in English, and we are excited about the potential for growth and success in the years to come.。
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目录1.公司介绍 (2)1.1请外教一对一学习，私人外教服务 (2)1.2企业英语培训服务 (2)1.3.2需要外教的人群 (2)1.4 管理团队 (3)1.5 投资与财务 (3)2.产品和服务 (3)2.1行业背景 (3)2.1.1全国外语培训行业背景 (3)2.1.2辽宁外语培训行业背景 (4)2.1.3私人外教口语家教 (4)2.1.4服务对象 (4)2.1.5服务特色以及竞争力分析 (5)2.2 企业英语培训服务 (5)2.2.1服务对象 (5)2.2.2企业英语内训的内容 (6)2.2.3培训质量的高低，同培训过程也密切相关 (6)2.2.4对英语培训项目进行评估 (6)2.3产品市场竞争力 (6)3.市场机会 (7)3.1市场调研 (7)3.2被访者在英语学习中的问题调查 (7)3.3传统的英语教学和英语培训机构存在的问题分析 (8)4.英语培训市场发展趋势 (8)5. 市场竞争分析 (9)5.1优势(Strength) (9)1.公司介绍发起设立的，以西安市新东方学校为依托，以扶风县学校，个人，幼儿园，培训企业为主要客源市场的创业公司。
公司性质为有限责任公司。
1.1请外教一对一学习，私人外教服务找外教来有针对性地教学生们，是能够有效地帮助学生们取得快速的进步的。
请外教首先要确定自己的学习目标，然后老外家教会在初始的测试中帮助你发现潜在的语言和沟通上的问题，例如发音、口音、语法、语调、词汇、听力准确性和听力敏感度等，从而制定恰当的学习计划和辅导方案。
学校外教招聘服务找外教从事专职的校内教学工作需要一个完善的流程方案和可靠的质量控制。
沈阳金牌英语针对不同学校、院校聘外教提供相应的解决方案。
我们在请外教的渠道选择和成本控制上有着独到之处，确保学校所聘外教质量。
1.2企业英语培训服务完善的质量管理和流程控制，全面的前期需求分析。
协助企业发现问题，分析问题并寻求可实施的解决方案，最终通过企业英语内训解决问题。
企业跨文化培训服务分析跨文化形成的原因，探索跨文化沟通和交流的技巧和方法，并根据企业实际情况协助企业部署跨文化管理方案，找外教来组织实施。
我们将冰山理论整合到跨文化培训策略中来，以寻求更高质量的培训效果。
沈阳Homestay 住家外教服务找外教的另一个低成本的策略就是请住家外教，和住家老外一起生活，一方面您能获得更多的外语练习机会，一方面还能获得一定的经1.3.1农村英语教育的缺点农村小学开设英语教学课程存在许多困难和问题，一是师资严重不足，教学质量难以保证；二是师资整体质量不高；三是教育教学设施配套困难。
现在的小学英语课程，虽说内容并不复杂，但是课程范围扩大，内容更加广泛，因此也就对教师的水平提出了更高的要求，特别是新课程对学生的“听”和“说”提出很具体的标准。
但实际上现在不少农村小学的英语教师往往不具备良好的听说能力，教师发音的不规范几乎是普遍现象，影响了教学效果。
1.3.2需要外教的人群1.学英语多年，却不能自信地讲英语的人。
2.在讲英语时过于害羞不敢开口的人。
3.英语发音不准确的人。
4.需要短期提高工作、旅行或学习方面对话能力的人。
5.锻炼英语听说，提高高考、托福、雅思德国各类英语考试成绩的人。
6.想学英语，但是没有时间参加培训班的。
1.4 管理团队总裁：白耀华营销总监：宋惠市场分析与调研：王石磊信息和产品服务：吴楠人力资源：徐志森财务分析：凯魔1.5 投资与财务公司投资28万，由公司发起人共同出资8万，并申请银行贷款20万。
其中最大股东占公司股份的25%，预计五年后，主营业务收入将达到300万，利润近88万，当年还本。
1.6员工薪水外教每月薪水2000元，按月结算.每周六天两天课。
早晨8点到11点，下午3点到6点。
每天6小时。
1.7学费每位学生每小时50元，5人以上可优惠100元，按日结算。
2.产品和服务2.1行业背景2.1.1全国外语培训行业背景中国是一个拥有13亿人口的国度，其中少儿及青壮年几乎70%，近九亿人口，他们可以成为英语学习的潜在市场。
学生们将学习英语作为找到好工作的必要条件，而对海外市场越来越重视的中国公司，也也鼓励员工学习英语。
高收入和好工作的诱惑，推动了教育消费的快速增长。
中国是一个尊重知识，崇尚教育的古老民族，为了孩子的未来，父母可以数十年勒紧腰带省吃俭用，但在孩子读书开销上却出手大方，决不吝啬。
实际上，教育投资已成为中国家庭一项最主要的支出。
根据调查，中国人的教育开支目前已占到所有消费开支的15％左右，仅次于食品消费。
也有经济学家指出，中国95％以上的行业和产品已基本满足了供求平衡或供大于求，唯独教育远远未满足需求，仍是卖方市场，英语教育尤其如此。
有关调查显示，当前国内英语培训市场的市场总值已接近200亿元，全国的英语培训机构总数量不下5万家，尽管已出现局部竞争过热现象，但英语培训市场在未来一段时间内仍将保持高速增长，到2010年我国英语培训的市场总值可望达到300亿元。
外语培训市场“钱景”诱人，外语培训行业这块肥沃的市场也成了众多品牌教育机构的必争之地。
比较著名的外语培训机构有新东方、新动力、亚美欧、环球雅思、新航道、赛思扬格、英孚、戴尔、澳美、博顿、昂立、巨人、李阳疯狂英语、世纪博文、学易佳等。
2.1.2辽宁外语培训行业背景陕西省的外语培训机构众多，但外语培训这块蛋糕巨大，即便分到一小块的市场份额，利益也是相当可观的。
一些比较著名的外语培训机构在陕西省西安市等县城开办了分校。
例如新东方、新动力、环球雅思、英孚、李阳疯狂英语等等。
国内的多数英语培训机构主要业务是考试英语培训，市场份额大概占50%。
实用性英语培训大概占15%。
然而，在口语培训这方面还存在一定程度的缺口。
中国人学习英语最薄弱的地方莫过于口语表达，而口语在交流中是极其重要的。
所以在辽宁省，乃至国内，口语培训这片市场是有很大潜力的，它的前途不可估量。
目前口语培训约占市场份额的35%。
随着大家对英语口语重视程度的增加，相信在不久的将来，这片市场的竞争也会加大。
2.1.3私人外教口语家教陕西省法门寺外教公司提供的私人外教在他的本族语的听说交流训练、快速阅读理解训练、深度写作训练以及跨文化交流等多方面均独当一面，摈弃“老外家教=老外+家教”的传统观念，具有一般的英语外教公司所不具有的三大特点：针对性、专业性和交互性。
2.1.4服务对象针对幼儿园小朋友（Young Kids）：选派略懂中文、有耐心、有丰富的小朋友教学经验的外教，通常每次辅导1-1.5小时，教学中融入游戏、儿歌、故事、舞蹈等快乐元素，轻松活泼的教学将会在很大程度上激发小朋友的学习兴趣，使小朋友对英语流连忘返。
外教可根据小朋友的英文基础选择适合的辅导教材，常用的教材包括：剑桥、朗文、新概念、学乐、巧虎等等。
通常外教会以一本教材为主线，整合其他教材的适合的内容进行辅导，进度更灵活，效果更好。
针对中小学生（Teenagers）：选派中小学在职的一线外教一对一辅导，他们比较了解中国英语教学现状（重读写、重考试，轻听说、轻应用），以提高口语会话能力为主，同时教授好的听说技巧，强化发音，帮助中小学生营造完美的英语环境，在交流中学习和进步，在同龄人中英语口语出类拔萃。
针对成人（Daily English）：目标就是让客户实现英语的“脱口而出”，基本无障碍地和老外交流。
客户将在和外教一对一的学习中获得更多的开口机会，完全地暴露出自己口语中可能存在的问题，同时客户也将了解到更多的外国文化，纠正发音，建立起说英语的信心。
2.1.5服务特色以及竞争力分析★ 细致而周到的前期项目分析咨询（Consultation）我们的外教顾问能够为学校提供从外教需求分析、招聘预算、聘请外教、招聘面试到外教老师的管理和后期持续服务的全面咨询服务，以保证招聘外教项目的有效实施。
★ 面向学校（School Oriented）的定向招聘外教解决方案我们的外教顾问会与学校外教主管老师密切沟通，从学校既有外教招聘方案出发，结合学校自身的特点和优势，制订最为有力的聘请外教策略，总之一切基于学校需求。
★ 让学校更具行业竞争力（Competitive Ability）我们不仅是教育方面的专家，也是行业竞争中的老手。
我们懂得如何让外教在学校中发挥更大的优势，凸显学校外语教学实力。
★ 有效的成本和预算（Budget）控制沈阳金牌外教坚持的以学校需求为导向的管理方针能够确保我们的外教招聘项目组在不超时、不超支的前提下聘请到合格的、高素质的、有经验的外籍教师。
2.2 企业英语培训服务2.2.1服务对象1.针对正在或者即将与外国客户打交道的企业。
2.同外国客户存在沟通上的问题的公司（中方员工与外籍员工存在沟通上问题的企业）3.为了重要商务会议和演讲需要提高英语交流能力的人4.想使英语交流更加流畅（Fluent）,从而有效领先于竞争对手，但又不知道从哪开始，如何开始的人。
首先聆听客户企业的内训计划与客户企业共同探讨企业英语培训项目的实施策略和相应流程。
我们会从客户所从事的行业和业务中获得所必须的知识和信息，了解客户企业的商业目标；我们将结合既有的企业英语培训的丰富经验帮助客户企业提出详尽的、可实现的英语内训需求；我们共同评估这些需求，并将这些需求予以排序，将它们与客户企业的商业目标做比较，以此我们将提供行之有效的解决方案帮助客户企业设计和实施实现这些需求的培训计划。
2.2.2企业英语内训的内容企业英语内训到底是培训商务英语还是培训酒店英语，或是培训商务谈判英语。
企业英语内训到底训什么是我们必须首先明确的问题。
我们认为企业英语培训究竟要训什么不能简单地以一两个既有的培训标题来概括，初始筹划阶段的需求分析正是回答这一问题的重要步骤。
而如前所述的具体培训内容则很可能会互有取舍，相互参插在培训过程当中。
为什么很多公司英语培训的实践效果真正转化率不超过15%，原因就在这里，无导向的英语培训课程设计将给企业带来大量的时间和金钱的浪费。
2.2.3培训质量的高低，同培训过程也密切相关我们更倾向于结果导向（Result Oriented）的实施过程，我们认为一个看上去皆大欢喜但培训后成果转化率低的培训项目是不成功的。
事实很显然，很多企业英语培训项目结束后，员工仍然无法自信而流利地使用英文交流，这个问题显然不是多背几条BEC句型，多记几个BEC单词就能解决的。
我们精心制定了一套一体化推进程序与培训课程体系，通过5点来部署培训策略：①目标牵引；②氛围营造；③培训实践；④成果转化；⑤深度跟进。
2.2.4对英语培训项目进行评估成功的公司英语培训项目：1、客户满意，学员受益匪浅；2、培训内容与成果确实符合企业发展需求；3、在计划时间和预算内保证培训质量；4、与客户保持良好合作关系，有继续或深入合作意向；5、项目组成员有成就感和自豪感；6、培训结束后有着较高的实践效果转化率。